Media Kit 2014-2015

Office of Student Publications

MEDIA KIT

Texas Souther University

OFFICE OF STUDENT PUBLICATIONS

THE TSU HERALD 3100 Cleburne Sterling Student Life Center Room 219 713.313.6710 office 713.313.7756 tsu.heraldeditor@gmail.com www.tsu.edu www.twitter.com/thetsuherald www.facebook.com/thetsuherald www.issuu.com/thetsuherald

THE TIGER YEARBOOK 3100 Cleburne Sterling Student Life Center Room 219 713.313.6711office 713.313.7756 fax yearbookeditor@tsu.edu www.tsu.edu www.twitter.com/tigeryearbook www.facebook.com/tigeryearbook www.issuu.com/tigeryearbook

about

TEXAS SOUTHERN UNIVERSITY

Texas Southern University possesses an impressive array of more than 100 undergraduate and graduate programs and concentrations, a diverse faculty, 80plus student organizations, and an extensive alumni network comprised of educators, entrepreneurs, public servants, lawyers, pilots, artists, and more, many of whom are change agents on the local, national and international stage. Nestled upon a sprawling 150acre campus, Texas Southern University is one of the nation’s largest historically black universities.

Our academic curriculum is organized into eleven colleges and schools that continue to serve as cornerstones for developing the greatest potential in leaders from various socioeconomic, cultural and ethnic backgrounds. Some of TSU’s well-known graduates include the late U.S. Congresswoman Barbara Jordan and U.S. Congressman George “Mickey” Leland.

students ABOUT OUR

Texas Southern University is heralded as a pioneer and has distinguished itself by producing a significant number of African American students who have obtained post-secondary and advanced degrees. The university’s enrollment has grown from 2,303 students to more than 9,700 undergraduate and graduate students from across the world. Although initially established to educate African Americans, Texas Southern University has become one of the most diverse institutions in Texas.

Texas Southern University is heralded as a pioneer and has distinguished itself by producing a significant number of African American students who have obtained post-secondary and advanced degrees. The university’s enrollment has grown from 2,303 students to more than 9,700 undergraduate and graduate students from across the world. Although initially established to educate African Americans, Texas Southern University has become one of the most diverse institutions in Texas.

newspaper THE TSU HERALD

The TSU Herald staff strives to give Texas Southern University a campus newspaper that covers as many facets of interest as possible. We work to make campus events and topics relevant to the general public of Texas Southern.

Within our staff, we seek to increase journalism expertise and writing proficiency as well as improve teamwork skills and work ethic. In addition, The TSU Herald provides an open forum for student opinion and discourse within the university.

readership and distribution

1500 copies of the TSU Herald are distrubuted around campus and throughout surrounding communities.

frequency

The TSU Herald is printed bi-weekly.

publication schedule August 25, 2014 September 10, 24, 2014 October 8, 22, 29, 2014 November 12, 26, 2014 December TBA

January TBA February TBA March TBA April TBA May TBA

important dates to consider First Day of Fall Classes Labor Day Classic Founders’ Day Mid-Terms Homecoming Final Exams Commencement First Day of Spring Classes Mid-Terms Spring Break Honors Day Miss TSU Pageant Spring Fest Final Exams Commencement

August 25, 2014 August 31, 2014 September 19, 2014 October 13-15, 2014 October 22- 25, 2014 December 8-13, 2014 December 13, 2014 TBA TBA TBA TBA TBA TBA TBA TBA

print ad sizing Below are the print advertising sizes the TSU Herald offers.

1/2 PAGE

FULL PAGE 1/4 PAGE

how to order Reservation

Artwork

Payment

Ads should be submitted in CMYK, Adobe PDF, .jpeg or .tiff formats at 150+dpi. If your ad does not follow these guidlines, the TSU Herald cannot be held responsible for problems that result. Other formats, including hard copy, may be accepted by special request.

Clients wishing to advertise in the TSU Herald must complete an ad application. All applications must be reserved by 5:00 pm on the Wednesday before the ad’s publication date. We cannot guarantee placement after this time.

Payments may be made by money order, cashier’s or company check. Tearsheets and invoices are sent after each issue to companies and organizations only.

Personal ads must be paid for in advance by the methods listed above.

Ad copy, art and other material for you ad must be submitted by 5pm on the Monday before the ad’s publication date. Please submit all artwork to turner_tt@tsu.edu.

The TSU Herald is in full color.

print ad pricing Businesses and Non-Campus Based Organizations Ad Size

Dimensions

Price

Full Page

10.25” wide x 13.00” tall

$250.00

1/2 Page

10.25” wide x 6.50” tall

$125.00

1/4 Page

5.125” wide x 6.50” tall

$75.00

Calendar Space (text only)

1.5” wide x 1.5” tall

Free

Ad Size

Dimensions

Price

Full Page

10.25” wide x 13.00” tall

$150.00

1/2 Page

10.25” wide x 6.50” tall

$75.00

1/4 Page

5.125” wide x 6.50” tall

$37.50

Calendar Space (text only)

1.5” wide x 1.5” tall

Free

Ad Size

Dimensions

Price

Full Page

10.25” wide x 13.00” tall

$100.00

1/2 Page

10.25” wide x 6.50” tall

$50.00

1/4 Page

5.125” wide x 6.50” tall

$25.00

Calendar Space (text only)

1.5” wide x 1.5” tall

Free

Campus Departments

Student Campus Organizations

*Ad rates subject to change at any time. The TSU Herald reserves the right to reject any advertisement. The TSU Herald will not be held responsible for incomplete or low-quality copy. In case of error, the TSU Herald will not be held liable for any amount greater than the cost of the ad. The information contained herein is subject to change without notice.

yearbook

THE TIGER

The Tiger Yearbook is an annual publication, which highlights and commemorates the full academic school year.

The Tiger Yearbook is written, designed and produced by the students of Texas Southern University who work in the Office of Student Publications.

Every year, the Tiger Yearbook staff strives to innovatively assemble a chronicle that features eye-catching graphics and photographs that will spark the interest of students and delight members of the faculty , staff and administration.

readership and distribution

The Tiger Yearbook is distributed during the fall semester after the yearbook’s namesake. (ex: The 2013-2014 Yearbook will be distributed in the Fall of 2013) 1500 copies of the Tiger Yearbook are printed every year and students, faculty and staff eagerly shair their favorite pictures, stories and events with their friends and family throughout Houston and throughout the United States.

A great number of our students commute from Houston and surrounding areas.

Some of our students travel from across the nation to attend Texas Southern University.

print ad sizing Below are the print advertising sizes the Tiger Yearbook offers.

1/2 PAGE

FULL PAGE

1/8 PAGE 1/4 PAGE

how to order Reservation

Clients wishing to advertise in the Tiger Yearbook must complete an ad application. All applications postmarked or received by April 30, 2013. We cannot guarantee placement after this time.

Payment

Payments may be made by money order, cashier’s or company check. Invoices and PDFs are sent after completion of the book to companies and organizations only. Personal ads must be paid for in advance by the methods listed above.

Artwork

Ad copy, art and other material for your ad must be submitted by May 30, 2012. Please submit all artwork to turner_tt@tsu.edu.

Ads should be submitted in RGB, Adobe PDF, .jpeg or .tiff formats at 300+dpi. If your ad does not follow these guidlines, the Tiger Yearbook cannot be held responsible for problems that result. Other formats, including hard copy, may be accepted by special request. Please call for details The Tiger Yearbook is in full color.

print ad pricing Businesses and Non-Campus Based Organizations Ad Size

Dimensions

Price

Full Page

9.00” wide x 12.00” tall

$350.00

1/2 Page

9.00” wide x 6.00” tall

$200.00

1/4 Page

4.50” wide x 6.00” tall

$150.00

1/8 Page

4.50” wide x 3.00” tall

$100.00

Ad Size

Dimensions

Price

Full Page

9.00” wide x 12.00” tall

$200.00

1/2 Page

9.00” wide x 6.00” tall

$175.00

1/4 Page

4.50” wide x 6.00” tall

$125.00

1/8 Page

4.50” wide x 3.00” tall

$75.00

Ad Size

Dimensions

Price

Full Page

9.00” wide x 12.00” tall

$150.00

1/2 Page

9.00” wide x 6.00” tall

$100.00

1/4 Page

4.50” wide x 6.00” tall

$75.00

1/8 Page

4.50” wide x 3.00” tall

$50.00

Campus Departments

Student Campus Organizations

*Ad rates subject to change at any time. The TSU Herald reserves the right to reject any advertisement. The TSU Herald will not be held responsible for incomplete or low-quality copy. In case of error, the TSU Herald will not be held liable for any amount greater than the cost of the ad. The information contained herein is subject to change without notice.