The Up Group - Remuneration Guide 2017

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The Up Group Digital Leaders Remuneration Guide 2017 The purpose of this report is to once again provide an up-to-date benchmark for digital executives’ base salary, across a range of functions, levels and company types. Our day-to-day work sees us placing senior executives in roles across the digital economy. From high-growth VC-backed scale-ups, to PEbacked companies and established digital corporates - as well as placing transformative leaders into traditional environments. For this year’s report, we’ve pooled candidate data and coupled this with our own insight to produce an overall guide to remuneration. For ease of comparison, the majority of salary data is UK based and all remuneration values are displayed in GBP. It goes without saying that these findings are based on a limited dataset, and therefore caution should be exercised before drawing firm conclusions, but the overarching trends outlined in this report are borne out by our day-to-day experiences. If there’s anything in the report that you’d like to discuss further, please do not hesitate to get in touch.

Key Base salaries displayed in £GBP 000,s VC-backed - Series A VC-backed - Series B upwards PE-backed - Small and mid cap Listed Digital Listed Traditional


Chief Executive Officer

Chief Operating Officer

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 120 - 180

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 100 - 150

180 - 250

150 - 250 200 - 350

150 - 300

300 - 360

250 - 320

450 +

For this year’s report, we’ve pooled candidate data and coupled this with our own insight to produce an overall guide to remuneration.

300 - 400

General Management Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 100 - 150 150 - 180 150 - 250 200 - 250 200 - 280


Chief Financial Officer

Finance #2

VC-backed - Series A

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 120 - 150

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 75 - 90

150 - 250

1100 - 150

VC-backed - Series B upwards

150 - 300

100 - 180

250 - 350

140 - 200 450+

PE-backed - Small and mid cap

Chief Marketing Officer Base 100 150 200 250 300 350 400 450 Salary . . . . . . .

150 - 225

Marketing #2 Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 75 - 100

100 - 150

Listed digital

150 - 225 150 - 250

Listed Traditional

180 - 275 200 - 400

100 - 175 110 - 180 150 - 200 180 - 225


Chief Technology Officer

Technology #2

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 110 - 150

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 100 - 120

150 - 220

120 - 170

150 - 230

125 - 180 200 - 300

150 - 200

250 - 320

Chief Product Officer

125 - 175

Product #2

Base 100 150 200 250 300 350 400 450 Salary . . . . . . .

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 100 - 120

100 - 150

120 - 170

150 - 230 150 - 250 200 - 300 200 - 300

125 - 175 125 - 175 140 - 200


Chief Commercial Officer/ Chief Revenue Officer

Commercial #2

VC-backed - Series A

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 100 - 150

Base 100 150 200 250 300 350 400 450 Salary . . . . . . . 80 - 120

150 - 200

100 - 150

VC-backed - Series B upwards

125 - 250

125 - 200

200 - 250

200 - 250

220 - 300

PE-backed - Small and mid cap

Chief People Officer/Chief HR Officer Base 100 150 200 250 300 350 400 450 Salary . . . . . . .

180 - 250

People #2 Base 100 150 200 250 300 350 400 450 Salary . . . . . . . N/A

80 - 100

Listed digital

100 - 150

120 - 200 150 - 250

100 - 150

Listed Traditional

200 - 300 200 - 350

150 - 180 150 - 200


Chief Data Officer Base 100 150 200 250 300 350 400 450 Salary . . . . . . . N/A N/A 150 - 175 175 - 220 200 - 350

Chief Digital Officer Base 100 150 200 250 300 350 400 450 Salary . . . . . . . N/A N/A 175 - 250 N/A 220 - 375

At each stage of company growth, there needs to be a mindset shift around compensation package


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