No 1008 Monday 29th January - 4th February 2024
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Now in our 21st year of keeping people safe and informed - The Costa Blanca’s oldest ‘FREE’ English language newspaper
SEE PAGE 5
ITUR, the International Tourism Fair held last week in Madrid, is the first annual event for world tourism professionals. Formally opened by King Felipe and Queen Leticia, it is held over five days that translate into hundreds of opportunities, contacts, projects and deals, for those with high decision-making power in the sector.
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The fair attracted total of 9,000 participating companies, 152 countries, and 806 exhibitors, sharing their knowledge and experiences, in order to create business opportunities and discover destinations around the world. Of course, it also presents political opportunities, as Community Presidents and Municipal mayors are able to meet informally to discuss political matters of their concern.
SHOWCASING TOURISM, S P O R T A N D C U LT U R E AT F I T U R
Indeed, within ten minutes of their arrival, the presidents of Murcia, Valencia, Andalusia and Castilla La Mancha, had made a verbal agreement to demand a financing package for their regions from the central government. There were also informal meetings between the President of the Valencian Community, the Alicante Provincial President, and many of our local mayors that were represented at the fair, specifically the mayors of Torrevieja, Orihuela, Los Montesinos and Pilar de la Horadada. The mayors and their councillors were able to showcase their municipalities as a source of both business and tourism to more than 1,170 media outlets that were promoting the fair, demonstrating the expectation generated by the event on the international circuit.
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