PRINT JOURNALISM: BECAUSE IT STILL MATTERS. DECEMBER 2, 2019 VOL. 55, No. 48
westfaironline.com
Tolls for trucks?
INSIDE PAGE
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WORKPLACE HARASSMENT
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MILLENNIALS HONORED
IS THE TIME RIGHT FOR TIKTOK MARKETING?
FASANO SAYS DEMOCRATS WILL EVENTUALLY INCLUDE TOLLS FOR ALL VEHICLES
BY KEVIN ZIMMERMAN kzimmerman@westfairinc.com
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ov. Ned Lamont and Connecticut’s Democrat lawmakers decided to join forces behind a trucks-only toll system, much to the dismay of state Republicans. Senate Democrats had rejected the tolls portion of Lamont’s 10-year, $21 billion CT2030 transportation plan, which would have installed
14 gantries around the state, partly due to fears that approving tolls could cost them in next fall’s election. House Democrats then made their own proposal, which would install toll gantries for trucks only at 12 locations. Those include a gantry on a 1.4-mile stretch of I-684 that runs through Greenwich — but does not include a Greenwich exit — resulting in opposition from New York commuters and lawmakers who would be
primarily impacted. Support for the truck-tolling plan came after a Nov. 26 meeting at the capitol. Senate President Pro Tem Martin Looney, who had led the opposition to CT2030’s toll component, said the plan now is to push tolls through via a special legislative session. “We need to get this done now,” he said. “We don’t want the issue to drag into the 2020 session. We think we have momentum on that issue and the time to move is now.” Lacking much more in the way of details, that plan is already a target of expected criticism from the grassroots No Tolls CT group and the Motor Transport Association of Connecticut (MTAC). » TOLLS
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BY PHIL HALL phall@westfairinc.com
F
or those who consider social media marketing as being limited to Facebook, Twitter and LinkedIn, there is another platform whose potential is quickly being appreciated: TikTok, a Chinesedeveloped app that has become a phenomenon across 150 countries. And while TikTok has become the next important channel for many B2C campaigns, marketing experts are watching its ongoing evolution to determine whether B2B promotions will soon find a place in its digital orbit. TikTok began its life in China in September 2016 as Douyin, an app that enabled
users to create music and lip-sync videos running between three and 15 seconds and looping videos running between three and 60 seconds. The app was developed by ByteDance, a Beijing-headquartered company, and provided exclusively within China. Douyin was wildly popular and racked up more than 100 million users within its first year. However, Douyin was subject to Chinese censorship restrictions on content, so ByteDance created TikTok as an international edition of the app and made it available beginning September 2017. Two months later, ByteDance acquired the Chinese app Music.ly for $1 billion, merging its user base with » TIKTOK
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