The Business Journals - Week of August 2

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AWARD WINNING EDITORIAL

AUGUST 2, 2021 VOL. 57, No. 31

I N CLU DI N G TH E H U DSO N VALLE Y WE E K LY S EC TIO N

westfaironline.com

OVEREXPOSED? Yonkers ‘influencer’ clashes with Hamptons marketer BY BILL HELTZEL bheltzel@westfairinc.com

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TWB Loan Decision Banner Ad 6” w x 1.5” h 7-6-21

Southampton marketing firm that promotes luxury real estate has severed its relationship with social media influencer Daniella Salvi over her “bad behavior.” On the Inside Media Group Inc. canceled a contract with Salvi’s firm, D&Y Brand of Yonkers, after photographs of Salvi surfaced that On the Inside considers offensive. D&Y Brand, controlled by Salvi and Yamile Ramirez, sued On the Inside Media Group on July 15 in Westchester Supreme Court for $35,000 for allegedly not paying for videos. “On the Inside is prepared to face her head on,” Ryan Clark, a representative of the firm, responded in an email. “There is more to the story than Daniella and her team are letting on. We will not be bullied or intimidated. We look forward to exposing Ms. Salvi and having our day in court.” Salvi is an actress, model and social media influencer with 1.1 million Instagram followers, according to the D&Y Brand complaint. » OVEREXPOSED?

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Drones taking off with fed support » READ ALL ABOUT IT

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