Celebrating Yonkers

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CELEBRATING YONKERS ADVERTORIAL RE SOURCE GUIDE

FAIRFIELD COUNTY BUSINESS JOURNAL | WESTCHESTER COUNTY BUSINESS JOURNAL | AUGUST 24, 2020


New Campaign Celebrates City of Yonkers Getting Back to Business

bonkers for Yonkers. We get a million customers “We’re a year coming to Stew Leonard’s and we do over a hundred million dollars a year. Of our seven food stores that our family has this one is number one in sales. We’re thrilled Yonkers is back to business.”

STEW LEONARD JR. President and CEO • Stew Leonard’s, Yonkers been here in Yonkers for the last 26 years and “I’ve we love doing business in Yonkers. When it comes

to business, Yonkers is top shelf. Cheers to Yonkers back to business.”

RORY DOLAN Owner • Rory Dolan’s Irish Pub, Yonkers a business owner I learned that in order to be “Assuccessful you need to be involved with the community. Front row, from left, Alan Weissman of Hampton Inn & Suites; Jennifer Ann Sefara Perry of Sacred Seeds; Mayor Mike Spano; IDA Executive Director Jaime McGill and Peter X. Kelly of Xaviars Restaurant Group. Back row, from left Yonkers Councilman John Rubbo; Rory Dolan of Rory Dolan’s Restaurant & Bar; Brian Cannon of UPS; Stew Leonard Jr. of Stew Leonard’s and Councilwoman Tasha Diaz.

The City of Yonkers is celebrating its reemergence from the economic downturn caused by the COVID-19 pandemic with an exciting new marketing campaign featuring prominent business leaders telling why they enjoy doing business in Yonkers. With the theme Yonkers is Back to Business!, the new campaign is the next iteration of the highly successful Generation Yonkers campaign that has positioned Yonkers as the region’s next hot urban center to live, work and play. Now in its seventh year, the Generation Yonkers campaign is credited with putting Yonkers on the map and contributed to the city’s tremendous growth in new developments. “The City of Yonkers was the hardest hit community by the pandemic in Westchester. However, the tremendous residents and businesses of our great City battled back and now we’re stronger than ever. It’s time to celebrate that Yonkers is Back to Business,” said Mayor Mike Spano. The goal of the campaign is to position Yonkers as THE pro-business location in the NY Metro market. It offers unmatched accessibility with two train lines, easy access to all major highways and parkways, only 40 minutes to every major airport in the Tri-State region and only 20 minutes to Grand Central Terminal. The campaign has two target audiences: New York City-based companies looking for a satellite office location in Westchester and the general public who are looking for great places to live, work and

play like so many of Yonkers great restaurants, retail stores, food stores, consumer goods and hotels. It’s all about celebrating the fact that Yonkers is BACK to business. The campaign, which was developed by the Westchester-based PR marketing and advertising agency Thompson & Bender, features testimonials from business leaders who tell why Yonkers is a great place to do business. The videos will live on the Generation Yonkers website along with links to the websites of the featured businesses. This year’s testimonials feature an impressive group of Yonkers business leaders including: Brian Cannon, North Atlantic District President of UPS; Rory Dolan, Owner of Rory Dolan’s Restaurant & Bar; Roberto Espiritu and Cecilia Zuniga, Co-Owners of La Pinata Bakery; Stew Leonard Jr., President and CEO of Stew Leonard’s farm fresh food store; Jennifer Ann Sefara Perry, CEO and Founder of Sacred Seeds skincare products; Alan Weissman, Owner of Hampton Inn & Suites; and award-winning restaurateur Peter X. Kelly of X2O Xaviars on the Hudson.

That’s what we do here at La Piñata Bakery. We’re so happy that Yonkers is back to business.”

ROBERTO ESPIRITU Co‑Owner • La Piñata Bakery, Yonkers very excited to be here in Yonkers. “We’re Yonkers is the sweet spot to do business.”

CECILIA ZUNIGA Co‑Owner • La Piñata Bakery, Yonkers we conducted our search for expansion “Aspossibilities, we considered many sites but none

met our needs like Yonkers. We’re excited to partner with the City to deliver for the people of Yonkers.”

BRIAN CANNON North Atlantic District President of UPS a female entrepreneur, I would tell anyone “Aslooking to relocate or open your business that Yonkers is really where you need to be. Yonkers is the natural choice for business.”

JENNIFER ANN SEFARA PERRY CEO • Sacred Seeds Natural skincare products in Yonkers very bullish about Yonkers. There are tremendous “I’m opportunities here. I’m really excited that Yonkers is

back to business. We provide hospitality for our guests. The City of Yonkers provides hospitality to business.”

ALAN WEISSMAN Owner • Hampton Inn & Suites, Yonkers glad Yonkers is back to business. “I’m Mayor, thanks for getting Yonkers back to business.”

PETER KELLY From left, Stew Leonard, Mayor Mike Spano and Alan Weissman

Chef & Owner • X20 Xaviars on the Hudson, Yonkers

YONKERS IS BACK TO BUSINESS! #YonkersBack2Biz   | GenerationYonkers.com

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CELEBRATING YONKERS | AUGUST 24, 2020


Yonkers Business Community Embracing Back-to-Business Campaign with Series of Events

Restaurants Participating In Yonkers Downtown Summer Celebration DOLPHIN RESTAURANT Free dessert with $50 minimum purchase Dine in only

FRANCEY BRADY’S 10% off food with $20 minimum purchase Dine in only • Excludes drinks

LA BELLA HAVANA Free dessert with $50 minimum purchase $20 Bucket (includes five) of beers from 11am to 4pm Dine in only

GUAPO RESTAURANT 10% off food with $20 minimum purchase Dine in only • Excludes drinks

DOS MARIAS Planning Commissioner Lou Albano; Councilwoman Shanae Williams: Councilwoman Tasha Diaz; Downtown BID Executive Director Sara Brody; Mayor Mike Spano; Blue Door Art Gallery Director Julie Cousens, and Roberto Espiritu, co-owner of La Piñata Bakery

The Yonkers business community is embracing the City’s new Yonkers Is Back to Business! campaign with a series of events designed to generate excitement and spur business activity throughout the City. On August 12, Mayor Mike Spano joined with Downtown BID Executive Director Sara Brody to launch the Downtown Summer Celebration to promote special discounts at local restaurants. The program, which runs through the end of August, will feature discounts to dine at restaurants located in the Yonkers Downtown BID.

X20 XAVIER’S ON THE HUDSON Free glass of sparkling wine with any dinner

ZUPPA RESTAURANT Free dessert with $50 minimum purchase Dine in only

BOUGIE BREWS Free Brownie with any drink or food purchase

“Continuing the Yonkers Back to Business! campaign with the Downtown Summer Celebration is a great way to boost the local economy and allow residents and visitors to dine at some of their favorite restaurants at special discounts,” said Mayor Mike Spano. “The newest iteration to the campaign is meant to spur our growing business community and show that Yonkers is stronger than ever.” “There are a wide variety of restaurants and businesses in the downtown area that have been thriving for many years, so it is important to us at the Yonkers Downtown BID to support these staples of the community,” said Sara Brody. “Partnering with Mayor Spano and the City of Yonkers on the back-to-business initiative has been great. Joining forces to support local businesses is more important than ever before,” she added.

10% off food with $50 minimum purchase Dine in only • Excludes drinks

GIOVANNI’S RESTAURANT 15% off food with $20 minimum purchase Take out or Dine in

For the latest list of participating restaurants, please visit:

yonkersdowntown.com

From left, Liz Pollack, Senior Manager, Marketing, Cross County Center; Yonkers Downtown BID Executive Director Sara Brody and Yonkers Planning Commissioner Lou Albano at “Christmas in July” event held July 24 as part of the Yonkers Is Back to Business campaign.

The Downtown Summer Celebration is the second Yonkers Is Back to Business! event in the Generation Yonkers marketing campaign. The first event, called “Christmas in July,” was held July 24 at Cross County Center. To celebrate Christmas in July, Santa made an appearance at the outdoor mall the entire day along with a stilt-walking elf to promote health and wellness when shopping. In addition, window clings promoting Yonkers Is Back to Business! were handed out to merchants to display at their stores.

YONKERS IS BACK TO BUSINESS! #YonkersBack2Biz   | GenerationYonkers.com

CELEBRATING YONKERS | AUGUST 24, 2020

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SUPPORTERS CITY OF YONKERS Office of Economic Development 87 Nepperhan Ave., Suite 307 Yonkers, NY 10701 914.377.6150 generationyonkers.com

DELI XPRESSION 618 Saw Mill River Road Yonkers, NY 10710 914-377-4999 FAX 914-377-4989

ELIZABETH SETON CHILDREN’S 300 Corporate Boulevard South Yonkers, NY 10701 1-833-63-SETON setonchildrens.org

NEW YORK COMMUNITY BANK 1759 Central Park Ave. Yonkers, NY 10710 877-786-6560 myNYCB.com

SPOLZINO SMITH BUSS & JACOBS, LLP 733 Yonkers Ave., Suite 200 Yonkers, NY 10704 914-476-0600 ssbjlaw.com

THE PIZZA PLACE 92 Main St. Yonkers, NY 10710 914-709-1050 thepizzaplaceinc.com

SAINT JOSEPH'S MEDICAL CENTER 127 South Broadway Yonkers, NY 10701 914-378-7000 saintjosephs.org

VENERUSO, CURTO, SCHWARTZ, & CURTO, LLP 35 E. Grassy Sprain Road Yonkers, NY 10710 914-779-1100 vcsclaw.com

PS&S One Larkin Plaza, Second floor Yonkers, NY 10701 914-509-8600 psands.com

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CELEBRATING YONKERS | AUGUST 24, 2020


TAKING CARDIAC CARE TO THE NEXT LEVEL WHEN IT COMES TO CARDIAC CARE, SAINT JOSEPH’S MEDICAL CENTER IN YONKERS IS ON THE FOREFRONT WITH ITS PHYSICIAN-SUPERVISED OUTPATIENT CARDIAC REHABILITATION PROGRAM, THE ONLY PROGRAM OF ITS KIND IN THE CITY. Located at its Cardiovascular Center at 530 Yonkers Ave., the Cardiac Rehabilitation Program helps patients with heart disease and cardiac conditions recover faster and regain optimal productive lifestyles. Saint Joseph’s also offers a regular rehabilitation program for musculoskeletal and orthopedic cases. The program provides an individualized and personalized treatment plan, including evaluation and instruction on physical activity, nutrition, stress management and other health-related areas. “Saint Joseph’s Cardiac Rehabilitation Program is yet another example of our continuing commitment to providing the highest-quality and compassionate health care to the communities we serve,” said Michael Spicer, President and CEO of Saint Joseph’s Medical Center. “Our board-certified cardiologists work together with patients to evaluate their needs and create a personalized treatment plan that is coordinated with other health care providers,” he added. Saint Joseph’s Cardiovascular Center provides comprehensive services for the prevention, diagnosis and treatment of cardiovascular disease. The Center offers the following diagnostic imaging services onsite: echocardiography, vascular ultrasound, nuclear cardiolo�y, stress testing and EKGs. All imaging procedures are performed by certified imaging technologists

CELEBRATING YONKERS | AUGUST 24, 2020

using the latest equipment. Nuclear imaging and nuclear stress tests are performed under the direction of board-certified cardiologists. Saint Joseph’s Medical Center is one of a select group of hospitals in Westchester County providing Cardiac CT, a new and exciting noninvasive way to image the coronary arteries without the risk and inconvenience of a traditional cardiac catheterization.

NEW MEDICAL OFFICE OFFERS HEALTH CARE CLOSE TO HOME Continuing its commitment to serving the residents of Yonkers with the highest-quality and compassionate health care, Saint Joseph’s Medical Center recently announced the opening of its brandnew Saint Joseph's Medical Practice for Primary and Specialty Care at 909 Midland Ave., Yonkers. The new medical office offers cardiolo�y, primary care, gastroenterolo�y, family medicine and �ynecolo�y. The practice observes all CDC safety protocols while offering personalized health care that’s close to home. Saint Joseph’s Medical Practice PC is a multispecialty physician medical practice with offices in Yonkers, the Bronx, Riverdale and Manhattan. Its team includes experts in cardiolo�y, internal medicine and family medicine, primary care and gastroenterolo�y at eight convenient locations. The staff of highly trained physicians, board certified in family medicine and internal medicine, provide diagnosis, preventive, education and treatment for a wide range of illnesses and conditions. Family medicine physicians see all ages and internists treat adults.

Jose Taveras, MD, FACC; Stuart Moser, MD FACC, Ricard Greif, MD, FACC and Richard Feldman, MD, FACC

WITH YONKERS’ ONLY OUTPATIENT CARDIAC REHAB PROGRAM Saint Joseph’s Cardiovascular Center provides comprehensive services for the prevention, diagnosis and treatment of cardiovascular disease. Its board-certified cardiologists work together with patients to evaluate their needs and create a personalized treatment plan that is coordinated with other health care providers. The Center offers the following diagnostic imaging services on-site: echocardiography; vascular ultrasound; nuclear cardiology; stress testing and EKGs. Nuclear imaging and nuclear stress tests are performed under the direction of board-certified cardiologists. The Cardiovascular Center also offers Yonkers’ only outpatient cardiovascular rehabilitation program to help patients with heart disease and cardiac conditions recover faster and regain optimal productive lifestyles. In addition, the center also offers a regular rehabilitation for musculoskeletal and orthopedic cases. For an appointment call 914-308-7350.

Here for You Since 1888.

To learn more, visit saintjosephs.org

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VENERUSO, CURTO, SCHWARTZ & CURTO, LLP. INNOVATIVE, PRINCIPLED & RESOURCEFUL

Partners of the Firm, from top left: James J. Veneruso, Renata Casella, Joseph Curto, Michael Curto, Stephen Schwartz and Steven A. Accinelli.

THE LAW FIRM OF VENERUSO, CURTO, SCHWARTZ & CURTO, LLP. is dedicated to providing businesses and individuals with exceptional legal services customized to each client’s needs and objectives. Our ability to deliver excellent service is based on experience, teamwork and talent. The firm strives to exceed client expectations while balancing client goals with cost considerations. Our firm is regarded as an industry leader in corporate, land use, commercial and residential real estate, condominium and cooperative, as well as trust and estate practice areas. As a firm: • We invest in understanding client organizations, their operating context and the opportunities and challenges they face. • We give practical advice: we draw on the

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depth of our expertise to develop commercial, cost-effective solutions for clients. • We invest for the future: we have always taken the view that we must plan today in order to build the firm our clients will need for years to come. Having been members of the lower Hudson Valley community for decades, the firm and its members have an established presence and history of serving not only our clients, but also the communities in which we work through pro bono services and charitable contributions. Individual attorneys, by their personal choice and with the firm’s encouragement, participate in numerous public, bar association, educational, cultural and governmental advisory endeavors. Members of our firm proudly serve on many boards, including Yonkers Partners in Education, Yonkers Chamber of Commerce, St Joseph’s Medical Center and the Fuller Center for Housing of Greater New York City.

CELEBRATING YONKERS | AUGUST 24, 2020


The City of Yonkers is experiencing a renaissance in

In these difficult and challenging times, we celebrate the resilience strength all ethe develand o pm ent aofnYonkers d spiriand t. W thcommunities ank Maywhich or Smake panito for great. We thank Mayor Mike Spano, his staff and the Yonkers City Council theitCity, his infor sptheir iredleadership. leadershWe ipremain and awproud e thapartner nk thto eC y committed to its continued growth and renaissance, and firm in our best Council for worbelief kingthat togthe eth erisfoyetr tothcome! e g o od o f ou r C i t y .

Proud to be a part of the Yonkers Community where members of our law firm have lived and worked for over thirty years. Zoning Land Use • Development • Commercial Real Estate and Financing • Corporate • Trusts & Estates The Sterling National Bank Building 35 East Grassy Sprain Road, Suite 400 Yonkers New York 10710 p: (914) 779-1100 f: (914) 779-0369

www.vcsclaw.com

Martindale-Hubbell® Peer Review Ratings™ recognize lawyers for their strong legal ability and high ethical standards. An elite group of approximately 10 percent of all attorneys holds an AV Preeminent Rating, a designation trusted worldwide by buyers and referrers of legal services.

CELEBRATING YONKERS | AUGUST 24, 2020

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About the Daylighting of the Saw Mill River at Larkin Plaza The Saw Mill River was buried beneath the City of Yonkers at the beginning of the 20th Century. “Daylighting” the river is returning the river to a more natural, open-air condition, providing many community and ecological benefits – a focus of Yonkers’ plan for social and economic progress. PS&S created an award-winning design that included daylighting of the river within a beautiful new urban park. It features two dynamic pools and three strategically placed waterfalls, a diverse habitat filled with aquatic life transformed from an old parking lot. The design also preserved the existing underground flume. Peak flows will be diverted to the flume, to avoid potentially hazardous flooding in the urban park and make economical re-use of the existing, viable asset. Our expertise and commitment to excellence have helped us evolve into a leading architecture and engineering firm in the region. We have designed phases two and three of the Saw Mill Daylighting project – Mill Street Courtyard, which rendered both vehicular and pedestrian bridges over the river, as well as River Park – all of which provide our neighborhoods with family and community-focused landmarks in the heart of Yonkers. With our integrated planning and design services, we are your single source for architectural and engineering excellence. Please visit us at www.psands.com and explore how we can transform your next project into a reality.

Architecture . Engineering . Environmental One Larkin Plaza, 2nd Floor, Yonkers, NY 10701

William Schneider . wschneider@psands.com . 914.509.8600

Need help renegotiating office or commercial leases due to COVID-19? Guidance on developing and implementing re-opening plans? Drafting employment policies consistent with public health and workplace safety? Please call or email me for a complimentary consultation. Jeffrey D. Buss; jbuss@sbjlaw.com; 914-476-0600 or 212-688-2400.

YONKERS, NY 733 Yonkers Avenue, Suite 200 Yonkers, NY 10704 914.476.0600

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NEW YORK CITY 60 East 42nd Street, Suite 4600 New York, NY 10165 212.688.2400

LONG ISLAND, NY 1305 Franklin Avenue, Suite 300 Garden City, NY 11530 516.207.7533

CELEBRATING YONKERS | AUGUST 24, 2020


STRENGTH, STABILITY & SERVICE SINCE 1859 As your Community Bank, NYCB has been serving the financial needs of our friends and neighbors for over 161 years. We remain steadfast in our commitment to Strength, Stability & Service and to providing the products and services our customers require and deserve. For more information, call (877) 786-6560 or visit myNYCB.com

© 2020 New York Community Bank - Member FDIC

CELEBRATING YONKERS | AUGUST 24, 2020

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Together, we can

create possibilities

For more information, please visit www.setonchildrens.org

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