Tom Bennett

I'm a graphic designer/illustrator from Watford. I'm currently in my final year of a graphic design degree at The University of the West of England, Bristol. I have a keen interest in branding. Every good logo tells a story and I like to unpick narratives/messages everywhere I go. For me, good design is about simplicity with depth. I take a lot of inspiration from the wisdom of the late Paul Rand. He famously said 'Simplicity is not the goal. It is the by-product of a good idea and modest expectations.' I couldn't put it better myself.