NEOBIT X APPENDIX
Neobit It has been 10 years since Neobit has revolutionalised how we interact with our physical and digital worlds. In 2114 Neobit introduced a system which allowed people the freedom to explore the unlimited possibilities available in the digital world, and transfer their digital dreams into reality. Celebrating our 10th anniversary, Neobit has introduced our new operating system - Neobit X. This redesigned self-assembling, reconfiguring network, programs the physical matter just like the digital. It is the true integration of technology into our physical world allowing instantaneous design and fabrication. Now, with Neobit X, Neobit is no longer a product, but a part of everyday life.
NEOBIT X FUTURE NOW THOMAS LO JANNETTE LE / MOND QU
Digital and physical world have always run parallel
It is now time to find the place where digital and physical world meet
With the increase hours of online usuage, a lot of physical places have been affected by the digital age
$14 billion revenue
1995
1888 The startup of Kodak
1 2014
$1.41billion
2001
revenue after reinvention
Film peaked, digital hit market. Leading firms include. Epson, Canon, Nikon
1975
Kodak invented the first digital camera
100101 001010 10010 100 101 01
$
2012 Kodak filed for bankrupcy
Workforce size shrunk from The technology was kept secret, because Kodak was afraid of destorying its physical film business
Potential Chinese market, but the Chinese went straight to smartphone by skipped both film and digital camera era.
60,000 to 2500
BORDERS Borders pioneered the
MEGASTORE 1971 Borders was established. Only 800 SQ FT in size
SIZE
1998
The company had 256 megastores averaging $256 in sales per sq ft
Reaction
Find book in physical store Buy ONLINE
1998
Established
ONLINE presence
0 010 11 10100110010010 100101 0101 1001 00011011010 10010011000101101010 1010010 0101 B0ord1000.c 1 11o0m 1010001001e1rs 1010 1 1 0 1010100 10101000 1010001101001010 001010100110101 0110 101011 001
Inventory system that could optimise and predict consumer behaviour
Digital age Borders went big into merchandising instead of the digital market
Other competitors such as Barnes & Noble eventually developed its own e-reader, the Nook. Borders focused on its physical plant.
BLOCKBUSTER
Market capital of
$55 million
1985 First Blockbuster store opened
010 10110010100 101001010001 01001010100 101101 1
2004
9,000
retail outlets worldwide
2010
Declared bankruptcy protection Refocus on digital presence moving away from
BRICK & MORTAR STORE
1997 Netflix goes public offering wide range
75%
DIGITAL
entertainment
Market capital of
$4.5 billion
Lost
2005
Introduced late fee policy, drove consumers away
75% of market value
150m2 0.9m2
KODAK
2880m
2 225m2
BORDERS MEGASTORE
Everything is getting smaller
4% 14%
67%
29%
57% 29%
2003
2014
2014- 82% of Australians spend an average of 23.3 hours online a week 2003 - 73% of Australians spend an average of 6.7 hours online a week AUSTRALIAN CONNECTED CONSUMER REPORT Online usage per week
+7% +7%
+237% +237% +1040% +1040%
2012 2012
2010 2010
Total time spent online a week in the US by platform Unit -a1week hour in the US by platform Total time spent online WSL/Strategic Unit - Retail 1 hourstudy WSL/Strategic Retail study
CHICAGO NEW YORK
ORIGINAL CABLE BURIED FIBER-OPTIC CABLE PATH ~1,000 MILES ROUND-TRIP TIME FOR DATA 14.5 MILLISECONDS AND UP
SPREAD NETWORKS BURIED FIBER-OPTIC CABLE PATH 825 MILES ROUND-TRIP TIME FOR DATA 13.5 MILLISECONDS AND UP
MCKAY BROTHERS MICROWAVE BEAMS THROUGH AIR PATH
TRADEWORX MICROWAVE BEAMS THROUGH AIR PATH
ORIGINAL CABLE BURIED FIBER-OPTIC CABLE PATH ~1,000 MILES ROUND-TRIP TIME FOR DATA 14.5 MILLISECONDS AND UP
SPREAD NETWORKS BURIED FIBER-OPTIC CABLE PATH 825 MILES ROUND-TRIP TIME FOR DATA 13.5 MILLISECONDS AND UP
MCKAY BROTHERS MICROWAVE BEAMS THROUGH AIR PATH 744 MILES ROUND-TRIP TIME FOR DATA 9 MILLISECONDS
TRADEWORX MICROWAVE BEAMS THROUGH AIR PATH 731 MILES ROUND-TRIP TIME FOR DATA 8.5 MILLISECONDS
- PERSONAL DIGITALDIGITAL - PERSONAL
Impact of digital on social activity 1
DIGITAL - PERSONAL
Impact of digital on social activity 2
DIGITAL - PERSONAL
Impact of digital on social activity 3
PHYSICAL VS DIGITAL
Pixel affect of digital OurPour life(2008) has already been Google deeplyEarth affected
by the digital, through your phones, cameras, monitors and internet
http://ghostynet.wordpress.com/2011/01/06/pixel-water-flows-from-exposed-pipes-in-nyc/http://newsoffice.mit.edu/2012/smart-robotic-sand-0402 http://new-aesthetic.tumblr.com/post/14460091306/google-earth-has-developed-an-extended-network-of
PRECEDENTS
Programmable matter Smart Sand by MIT
Cubes with motor, sensor, Cubeletsmodules by Modular Robotics battery
http://www.modrobotics.com Research cubic modules: Smart sand, Cubelets, MOSS http://newsoffice.mit.edu/2012/smart-robotic-sand-0402
Modules with magnetic MOSS by Modular Robotics connections
INSTALLATION
PORTABLE
Neobit can be seperated into installation and portable systems
SENARIO - SMALL SCALE
METAL BITS - 300
LED BITS- 40
TOTAL 340 BITS
Neobit small scale creation
SCENARIO - COLLABORATION
500 BITS EACH
Neobit small collaboration
TOTAL 2000 BITS
SENARIO - COLLABORATION
2500 BITS
Neobit collaboration with different material
500 BITS
SENARIO - EMERGENCY
DELIVER
Impact
Scenario - Emergency Shelter
IMPACT
Shatter
REFORM
Reform
SENARIO - EMERGENCY
REBUILD
Rebuild
Scenario - Emergency Shelter
VOLUME
Volume
ADJUST
Adjust
SENARIO - EMERGENCY
Variation
VARIATION on THE theGOgo ON (Single Unit) (SINGLE UNIT)
Scenario - Emergency Shelter
Collaborate COLLABORATE (Familt Unit) (FAMILY UNIT)
SENARIO - FIXTURE
TEMPORARY FIXING
Scenario - Fixing (ref Manual p.44)
SENARIO - FIXTURE
TEMPORARY FIXING
Scenario - Fixing
SENARIO - PUBLIC COLLABORATION
Scenario - Public Collaboration
SENARIO - PUBLIC COLLABORATION
Scenario - Public Collaboration with downloadable template for public
SENARIO - PUBLIC COLLABORATION
Scenario - Public Collaboration with LED Neobit
SENARIO - PUBLIC COLLABORATION
Scenario - Public Collaboration LED Neobit
Cinema 4D - building up of a Neobit building
Film > After Effects > C4D > After Effects Cinema 4D - Homeless shelters
Cinema 4D trial - Rentable spaces in alleyway (ref Manual p.40)
FILM ANALYSIS
Neobit supports a range of portable products - glasses (ref Manual p.19)
System can also be accessed through touch panel in residential, commercial spaces
Monthly payment of installed Neobit system is needed (ref Manual p.30)
Neobit system disabled due to overdue payment
Various plugins can be initiated (ref Manual p.23)
Extraction of Neobit from the installed system comes in various forms (ref Manual p.34)
Objects can be disassembled
LED Neobit allow many new types and forms of electronics to take form. With one CPU module, electronics can run off cloud
Portability (ref Manual p.32)
Neobit makes up most openings in residential buildings (ref Manual p.30)
Neobit advertisment with Neobit morphing on top
Instantaneous fabrication includes venting and furniture
Buildings come in various forms, material types and scale
Construction usage of Neobit, resturants have the flexibility to change themes, bridging between buildings, overhang pathways
Temporary fixings (ref Manual p.44) Main character hacking into the system on the go
Construction signage showing the normality in Neobit usage
Extension of existing buildings, balcony (ref Manual p.31)
Buildings start to implement LED bits onto their facade
The aftermath of LED bits failing
Public Strip: 1:1 scale model, minecraft cross promotion, temporary concert staging, pavillion
QR marketing, playground and exhibition (ref Manual p.28)
Large advertisements are found throughout Melbourne CBD
Portable objects
Hacking of the system (ref Manual p.35)
Neobit creating messages
Rolling as a scattered group (ref Manual p.13)
Neobit with worn off surface, showing the advertised utopia and reality of the product
THE PROCESS
The process of making this film includes a few main steps: 1) Shooting in RAW 2) After Effects > Camera Tracking 3) Cinema 4D > 3D modeling, animating, lighting, compositing 4) After effects > Rotobrushing > Colourgrading 5) Premiere > Sound mixing
Step 1 Take the Footage and export from DWG into DNG with RAW MAGIC
Step 2 Import into After Effects and select Camera Tracking. This will allow the software to map out points in the sequence as well as map out a virtual 3D room
Step 3 Select 3 or more points to create a Null or Solid object. This will indicate where the plane is in Cinema 4D. Also by creating “Ground plane and origin� will help define where the ground plane is
Step 4 After creating Solids where your potential object will hit, export it into Cinema 4D
Step 5 In C4D, create a cube to see if the ground plane matches the object. If not, move the object manually until it intersects with the solid. Then adjust the angle until the perspective is correct. Then select “Align workplane to selection” to correct the ground plane. When using a background texture, remember to click “Animate Preview”
Step 6 According to the scene, create two shapes that fit the ground and any obect that might have shadows casting on it. Then use the compositing tag and a background texture to make them invisible
Step 7 With the gorund plane and the scene objects set up correctly, create the object you want in C4D. Use make edit as well as face, line, point select to create the desired shape
Step 8 Create appropriate lighting and shadow type according to the scene. At this point it is good to set up the render settings with ambient occlusion as well as global illumination if the material applied is reflective
Step 9 Apply Voxelgen plugin to the objects. Use the parameters to adjust the resolution size, shapes. Ninjacolor plugin will also allow the material have more dynamics in shading
Step 10 Turn off all the solids and make sure test render shows the correct shadowing
Step 11 By using Mograph Effectors, it is possible to hide parts of the animation. Utilising the Plane and Random effector, the desired effect was generated. Use key frames to create the animatino at the right time. Render the entire sequence with MP in TIFF
Step 12 Import the TIFF sequence into After Effects
Step 13 It is possible to see the differnce with and without the MP (Shadow) layer. This picture shows the table without MP layer
Step 14 Showing the MP (Shadow) layer only
Step 13 With both combined, colour grading and audio mixing will be the only thing left to do
CATALOGUE SAMPLE
NAME: OUTDOOR SEATING NEOBIT COUNT: 15000
NAME: COMPUTER NEOBIT COUNT: 500
NAME: BALCONY NEOBIT COUNT: 3000
NAME: OUTDOOR 1:1 SCALE MODEL NEOBIT COUNT: 50000
NAME: TEMPORARY FIXING NEOBIT COUNT: 1000
NAME: BAR TABLE NEOBIT COUNT: 2500
SELECTED OBJECTS FROM MOVIE | NOT TO SCALE
NAME: OUTDOOR BENCH NEOBIT COUNT: 1300
NAME: STUDIO WITH BALCONY NEOBIT COUNT: 60000
NAME: WORD NEOBIT COUNT: 400
NAME: PAVILION NEOBIT COUNT: 70000
SELECTED OBJECTS FROM MOVIE | NOT TO SCALE
NAME: MODULAR STUDIOS NEOBIT COUNT: 350000
NAME: CHINESE LION NEOBIT COUNT: 10000
NAME: SINGLE STUDIO NEOBIT COUNT: 25000
NAME: MINECRAFT EXPO NEOBIT COUNT: 30000
REFERENCES “Future Architecture: 7 Surreal Award-Winning Skyscarpers” http://weburbanist. com/2013/04/09/future-architecture-7-surreal-award-winning-skyscrapers/3/ “Book book” http://www.ikea.com/ms/en_SG/campaigns/2015/catalogue/bookbook.html “Geek at Gallery” http://geekartgallery.blogspot.com.au/2013/03/architecturewanangkura-stadium.html “Electropermanent (EP) Magnets for Programmable Matter” http://www.hizook.com/ blog/2010/12/07/electropermanent-magnets-programmable-magnets-zero-static-powerconsumption-enable-s “Glass Terms of Use” http://www.google.com/glass/termsofuse/ “MBLOCKS” http://newsoffice.mit.edu/2013/simple-scheme-for-self-assemblingrobots-1004 “Self-sculpting sand” http://newsoffice.mit.edu/2012/smart-robotic-sand-0402 “Cubelets” http://www.modrobotics.com/cubelets/ “MOSS” http://www.modrobotics.com/
NEOBIT X