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QUARTERLY

INFRASTRUCTURE FOR THE FUTURE

10 CHAMPIONS: TASSIE TOURISM’S HONOUR ROLL OF LEGENDS

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20 SARAH CLARK: TOURISM TASMANIA’S NEW BOSS

30 TRAVEL TRENDS 2023: GET AHEAD OF THE GAME

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WELCOME: FROM TICT

We’re super excited to share with you the Summer 2023 Edition of TICT Quarterly! Look, I’m biased, but after spending time over the last few weeks in every region of the State, I do genuinely wonder if there is any better place to be on the planet than in Tasmania in January.

Whether it was coaxing my kids to walk down from the lookout into Wineglass Bay for the first time in their lives, sipping on a pale ale overlooking Bass Strait at the Penguin Brewery, kicking back at the Taste cheering in Sydney to Hobart yachts, buying a tub of honey from an honesty stand on the Lake Highway, or seeing a wombat nonchalantly enjoying its lunch at the entrance to Cradle Mountain, I had so many summer experiences that can only ever happen in Tasmania, and the kind of moments that stay with our visitors long after they leave these islands.

This has also been a reality check in experiencing firsthand just how under pressure some of our businesses have been with high demand and stretched staffing levels. Our workforce challenges will continue to be the dominant issue we tackle over the next 12-months and beyond.

We also, clearly, need to look at year-round visitor demand and prioritising future growth outside this busy summer window. It is in this context I do encourage you to look at the piece I’ve prepared in this edition of TICT Quarterly on the infrastructure we need to take our winter events calendar to another level.

We also have a fantastic profile on the new CEO of Tourism Tasmania, Sarah Clark. Sarah is the first Tasmanian-born appointed to this position and she is already injecting a fresh perspective and incisive leadership to the role.

You can also check-in with a couple of true Champions of Tasmanian Tourism, learn a little more about online reviews and why they matter, and gain some insights from tourism guru, David Inches, on the emerging travel trends through 2023.

We hope you find the time to sit down with a cuppa, or a tipple of your choice and enjoy this edition of TICT Quarterly.

Luke Martin CEO, Tourism Industry Council Tasmania

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