1 minute read
GAME CHANGER.
TOURISM INDUSTRY COUNCIL TASMANIA’S 11TH ANNUAL DIALOGUE TOURISM + BUSINESS LUNCHEON
Special Guest, Gill McLachlan, CEO of the AFL With Premier Jeremy Rockliff MP
Advertisement
Lunch. Beverages. Creating History.
Princes Wharf No. 1
Thursday 23 February 1230 - 1500
With thanks to our partners: Book at www.tict.com.au or scan opportunity of AFL tourism to underpin our winter events strategy.
Investing in Launceston’s University of Stadium is about growing its capacity and maintaining its status as the finest AFL venue in Regional Australia.
The prospect of a stadium at Macquarie Point might not be everyone’s cup of tea, but from a tourism and events perspective, it is a game changer.
Bringing AFL and cricket from the suburbs into the heart of the capital city will transform the experience for locals and visitors alike. There is every reason to expect a similar impact as what has occurred in other cities who have followed this path, such as Adelaide and Perth, with the beneficiaries being accommodation, tourism, and hospitality operators. But it is what this all-weather roofed stadium will mean for Tasmania’s capacity to host other major events, such as touring concerts and other sports, where the real opportunity lies.
It gives us the stage to attract major acts to the State, who generate their own visitation, at times of the year when there are gaps in our home-grown events calendar. It means we can attract a Wallabies Rugby test, for example, or an Olympic qualifying football game, or even international cricket in the middle of winter. Our other priority for events infrastructure is a contemporary business events space in Launceston. Right now, the north of the State is missing out on its fair share of the lucrative conference and convention market. With a modern facility and further investment in accommodation, there is no reason why the North couldn’t achieve similar levels of business events activity each year as we see in Hobart.
Our new T21 will establish a shared vision for Tasmanian tourism over the next decade and growing our events capacity to address our seasonal challenges will be at the heart of this vision.
17 December 2022—24 July 2023
