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Get great service & Get great service & great rates. great rates.You know I’m always here with Good Neighbor service. But I’m also here with surprisingly great rates for everyone. Call me for a quote to see how much you can save. You might be surprised. Like a good neighbor, State Farm is there.® Individual premiums will vary by customer. All applicants subject to State Farm® underwriting requirements.

Agent Name, Agent Street Address City, State, Zip Phone E-mail You know I’m always here with Good Neighbor service. But I’m also here with surprisingly great rates for everyone. Call me for a quote to see how much you can save. You might be surprised. Like a good neighbor, State Farm is there.®

You know I’m always here with Good Neighbor service. But I’m also here Individual premiums will vary by customer. All applicants subject to State Farm® underwriting requirements. with surprisingly great rates for everyone. Call me for a quote to see how much you can save. You might be surprised. Like a good neighbor, State Farm is there.®

Individual premiums will vary by customer. All applicants subject to State Farm® underwriting requirements. Agent Name, Agent Street Address City, State, Zip Tatiana Ruiz More, Agent 8705 Truxton Ave Agent Name, Agent Street Address Phone E-mailState Farm Bloomington, IL 2001877 Los Angeles, CA 90045 Office: 310-450-8833 tatiana@coveredwithmore.com

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State Farm Bloomington, ILSTAY IN THE LOOP! 2001877

State Farm Bloomington, IL 2001877

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“REBOOTS” (7/7/22) By MICHAEL SCHLOSSBERG

Upgraded Prenatal Nutrition

Needed products provide high-quality nourishment for women

By Michele Robinson

Julie Sawaya and Ryan Woodbury met as next-door neighbors and classmates at Stanford’s business school. They shared similar interests, including a lifelong passion for nutrition, and thought they were making all the right healthy food choices. With multiple nutrition certifications under their belts, they shopped at farmers markets and prepared health-conscious meals. However, even with all of their nutritional knowledge, they still came up short. “As the most nutrition-conscious of all of our friends, we were shocked to discover through nutrient testing that we both had major nutritional deficiencies,” Sawaya said. “Food wasn’t cutting it.” This was also around the same time they witnessed their friends starting families and having problems with either conceiving or pregnancy loss. Some friends also experienced complications like extreme nausea and difficulty healing postpartum. “These two experiences–knowing we were majorly deficient despite trying to be optimally nourished, and that our friends weren’t getting the nutrition advice they needed–led us to dive deep into the clinical research to understand what women need, and why so many needs are unmet,” Woodbury said. Sawaya added, “What we learned was that 97% of women in this life stage take a prenatal–it’s virtually ubiquitous. And yet upwards of 95% of women are nutritional deficient.” Realizing there was a substantial need to create an optimal formula that worked for women in this stage of their life, Needed was conceptualized in 2017. “We started Needed in 2017 and spent three-and-a-half years formulating our products from the ground up before launching them at the end of 2020,” Woodbury said. The primary purpose of their products is to best nourish women and their families from preconception to postpartum with the highest quality nutrition. There is also a men’s formula to promote optimum health for dads during their partner’s childbearing years. In order to make Needed successful, Sawaya and Woodbury Stanford graduates Julie Sawaya and Ryan Woodbury founded Needed, a line of prenatal nutritional products, in 2017. consulted with many professionals in various fields and their products are backed by nutrition and health experts. “To do so, we partnered with women’s nutrition and health practitioners who focus on this life stage and test women’s nutrient and hormone levels, day-in and day-out, to understand better what women actually need to be optimally well,” Woodbury said. Rooted in California, Needed is based on the Westside. Woodbury, a Santa Monica resident, is thrilled to be back on the West Coast. “We are proud to be an LAfounded company,” Woodbury said. “We’re fortunate to partner with experts from all across the country and now the world, but our roots are especially strong here in LA and in California.” Until last January, Sawaya and Woodbury were the company’s only full-time employees. Even though they have always collaborated with other professionals, they are now branching out to offer virtual employment to others. “We’re now building a small full-time team that works remotely, which is a great setup given that our team is almost entirely composed of mothers to young children (or pregnant mothers to-be),” Sawaya said. Part of their company’s mission is to make quality nutritional products more accessible by making them directly available to the consumers. Historically, consumers could only get the best products via a qualified nutrition practitioner, but Needed is changing this. “Today, we are hyper-focused on meeting the unmet needs of women and men during the perinatal phase more completely than any other company on the market,” Sawaya said. Looking to the future, the co-founders are excited about expanding their line. “With the recent launch of our Trimester Plans, we make it super easy to meet your comprehensive needs at every stage of this journey,” Woodbury said. “Our upcoming product pipeline will have products focused on stage-specific concerns like nausea in the first trimester, digestion in the second trimester, and the microbiome of breastmilk in the fourth trimester, and much more.” They are also interested in making more products that can reach all people in various stages of their lives. “With time, we’ll offer products for children, as well product lines for women and men before and beyond the perinatal phase,” Woodbury said. “A children’s line is the top request from our practitioner and customer base, as childhood nutrition and health is so intimately tied to the perinatal stage,” adds Woodbury. Needed can be purchased on the website, Amazon, Fullscript.com or at select practitioner’s offices throughout the country. “We are the number one women’s health brand on Fullscript.com, which is the leading practitioner-grade supplement dispensary,” Sawaya said. “We’re especially proud of this, as it is a testament to the trust practitioners have in our company and products.”

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