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Happy 4th of July, Aptos!
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COCKTAILS, APPETIZERS & OYSTER BAR from 1pm Sat-Sun, from 3pm Monday-Friday DINNERS from 5pm, Sunday from 4pm 688-8917 for reservations
Sunday, July 4th Enjoy the Aptos World’s Shortest Parade After the Parade Enjoy Appetizers, Oyster Bar Menu and “Rio” Specialty Drinks on the Patio Happy Hour Specialties Daily till 5:30pm
Aptos World’s Shortest Parade Program 2004
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Aptos World’s Shortest Parade 2004 Program
Table of Contents 6
A Letter from the Aptos Chamber of Commerce President
8
Interview with Lisa Fraser, this year’s Grand Marshall
10 The History of the Aptos Parade
Map of the Parade route, restrooms, lost & found and more! Pg. 12
12 Parade Route & Area Map 14 Parade Rules
16 The Judges and the Award Categories 18 Save the Music 20 Bands in the Park!
The World’s Shortest Parade has come a long, long way! Discover the past on Pg. 10
This Year’s Parade Sponsors: Times Publishing Group Ocean Chevrolet Mapleton Communications KSBW TV Kendall & Potter Coldwell Banker Jackson & Mann Business Team - Bob Norton Edward Jones Investments - Brian Cooke Wells Fargo Bank Pacific Coffee Roasting Granite Construction Waste Management Britannia Arms Cabrillo Host Lions Capitola/Aptos Rotary Barry Swenson Builder 4
Bands in the Park! Check out who’s playing after the parade! Pg. 20
Aptos World’s Shortest Parade Program 2004
Schedule of Events See Map on Pg. 12 for location details
7:00am - 10:00am Pancake Breakfast at Britannia Arms in the Aptos Village. Hosted by the Cabrillo Host Lions and the Aptos Chamber of Commerce.
7:00am - 11:00am Antique Show at Trout Gulch Crossing in the Aptos Village.
10:00am - 12:00pm World’s Shortest Parade! From Wells Fargo to the Bayview Hotel. Hosted by the Capitola / Aptos Rotary and the Aptos Chamber.
11:30am - 4:30pm Party in the Park! See Pg. 12 for more activity info and Pg. 20 for band info. Sponsored by the Capitola Aptos Rotary and the Aptos Chamber. Original Watercolor Cover Design was painted by Anna Huff who has been passionately artistic all her life. She grew up in Aptos, California and now lives in Santa Cruz as a UCSC Art Major. You may recognize her for her recognition as artist of her class at Aptos High and Junior High School. Other achievements include yearbook cover designs, musical production program and ticket designs, and art exhibits, including a show at Surf City Coffee in Aptos in 1999. She is currently painting a mural on her college campus, and working with the Black Rock City Museum Project, a team of people who are taking a museum exhibit to the August-September 2004 Burning Man Art Festival in the Black Rock Desert. After UCSC she plans to earn her masters at a San Francisco Art School. She looks forward to a lifetime of creative expression, including illustrating children’s books, travel and exploration of all mediums as a professional artist. Publisher Patrice Edwards Editorial Assistant Jake Rodkin Art Director Jeremy Morrison Production Coordinator Linda Ozaki
Graphic Artists Jeremy Morrison Jon Race Sales Representatives Don Elser Contributing Writers Aptos Chamber of Commerce J.D. Young
The Aptos World’s Shortest Parade Program 2004 is a publication of the Times Publishing Group located at 9601 Soquel Dr., Aptos, CA 95003. Entire contents ©2004-2005 by Patrice Edwards. All rights reserved. Reproduction in any form is prohibited without publisher’s written permission.
Times Publishing Group 9601 Soquel Drive, Aptos, CA 95003 phone: 831.688.7549 • fax: 831.688.7551 email: info@cyber-times.com • web: www.cyber-times.com DESIGNED ON A MAC & PRINTED IN THE USA
Aptos World’s Shortest Parade Program 2004
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July 4th is Always Big for
World’s Shortest Parade in Aptos! A Letter from the Aptos Chamber of Commerce President, Gary Smith Welcome to the Aptos July 4th Parade, renowned as one of the best parades on the Central Coast! Aptos rallies and enjoys the experiences of its community during the parade. We will see the sports teams, local youth efforts, public safety, and many groups that have messages to deliver on July 4th, Independence Day. This year’s Grand Marshal will be Lisa Fraser, a professional educator, school principal and a heartfelt favorite of the students, business people and her fellow educators. Lisa will be leading the way and will be smiling big-time for the theme of the parade – “Be True to Your School”. Parade organizers and the Chamber membership are very serious about the need for a good educational system. We are going to raise $50,000 to help the Pajaro Valley Unified School District save the music program in their schools. You will see musicians and local organizations pushing this message as they deliver their very entertaining presentations while marching down Soquel Drive. The Aptos Chamber has been a proud sponsor and organizer of the Aptos July 4th Parade since 1992. The success of the Pancake Breakfast, Parade and Afternoon in the Park depends on the community support of the Sheriff’s Office, the California Highway Patrol, the Aptos La Selva Fire District, Waste Management, American Medical Response, Granite Construction, Barry Swenson Builder, Acme & Sons Sanitation, the Boy Scouts, the Capitola Aptos Rotary, the Cabrillo Host Lions, Britannia Arms, Pacific Coffee Roasting, Aptos Feed, community volunteers and Chamber members that provide manpower, food, services and space to make it all possible. The Aptos Chamber works with government, businesses and homeowner groups to help achieve a better future for Aptos. This year we are focused on providing the following services: We provide networking opportunities, education and fun for our 550 members with informative breakfast speakers, business mixers, the Business Showcase, marketing classes, our golf and tennis tournament and our theater Gala with Cabrillo Stage. Annually, we award special recognition to those people, businesses and organizations that make the Aptos community such a special place to live and raise our families. Our Governmental Affairs Committee is working on a number of projects to better our community. We’re working with the County Planning Department to clarify and simplify the permit process; with Soquel Creek Water District to help address the challenge of providing an adequate water supply; on long term transportation solutions involving Highway One and the rail corridor; on our Community Enhancement Committee; cleaning up the Village for the parade. We’ve already been hard at work. We were responsible for removing the derelict Terrible Herbst gas station; coordinating a mural project for the new Safeway gas station building; working on the Aptos Village and Seacliff Village Plans; working with CalTrans on landscape improvements to Highway One; working on a skate park for Aptos youth; and recognizing improvements to our town with Community Enhancement Awards. We have also built a great little museum of Aptos history from the Indians to the earthquake. March 19th, 2005 we will be holding a centennial celebration of aviation pioneer John Montgomery’s high altitude flights in Aptos. Our Chamber office is very busy helping over 10,000 residents and visitors each year. Our Executive Directors, John and Karen Hibble and their staff are very friendly and always ready to help answer questions and find solutions to issues. Stop by any time at our office at 7605 Old Dominion Court, across from the Seacliff Inn, or call us at 688-1467. We’re always pleased to help you in any way! 6
Aptos World’s Shortest Parade Program 2004
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Aptos World’s Shortest Parade Program 2004
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local education leader awarded the position of
Grand Marshal by J.D. Young
Lisa Fraser is well known to the Aptos community. A product of local schools, Ms.Fraser brought her college education back to Santa Cruz County, making a huge positive contribution in the education of our children. In 1995, during a time of low morale and low achievement scores, Lisa took over the helm at Aptos Junior High School. In a tense atmosphere of distrust and student discipline problems, Lisa brought an enlightened approach and no-nonsense attitude to the school and turned AJHS around with significant improvements in student achievement, fiscal accountability, public trust, school climate and staff morale. This improvement also filtered down to Aptos area elementary schools. A visionary leader who clearly ‘walks her talk,’ Lisa was the first to embrace and introduce the Baldrige Criteria for Performance Excellence, a model from the business world that is used within Fortune 500 companies. Due to her success with the use of the model, Lisa was recognized and hired as an examiner for the Malcolm Baldridge Quality Award, which is the highest level of national recognition for performance excellence that a US organization can receive. A Baldrige examiner is a prestigious position and those selected meet the highest standards of qualifications and peer recognition. Utilizing the Baldrige Criteria for Performance Excellence, Lisa has provided training and consultation to school districts throughout California. In her more recent role as co-director of the California Center for Baldrige in Education, she trained hundreds of administrators and school leadership teams over the past several years. She is an excellent presenter and public speaker due to her deep understanding of organizational performance and communicates the value of these principles in an inspirational manner. Currently the Director of Community Research at Applied Survey Research in Watsonville, Lisa will set sail again this fall when she will lend her leadership to Fisher Middle School in Los Gatos as their new principal. We’ll all miss Lisa and the success with which she has guided our children. She will always be our Grand Marshal.
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Aptos World’s Shortest Parade Program 2004
SMOKE FREE ENVIRONMENT
4 th of July
Sunday Party! • OPEN AT 7AM FOR BLOODY MARYS • • BAD HABITS • After Parade, band starts at 1:00pm
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available in bar only from 6pm - 8pm from Rancho Del Mar Cafe “Home of the Oversized Meal for Undersized Prices!” Santa Cruz Jazz Society presents
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EVERY THURSDAY FROM 8:30pm:
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1 RANCHO DEL MAR, APTOS, CA 95003
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> food from Rancho Del Mar Cafe > NEW internet jukebox > LIVE music Wed.,Thu., Fri. & Sat. > pool & darts > birthday parties & special events, call Gailen! > smoke free environment
Aptos World’s Shortest Parade Program 2004
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history of the Aptos Parade by John Hibble
The World’s Shortest Parade Has Come a Long Way!
In 1961, much to the horror of local citizens, a zoning change was proposed that would have allowed a cement batching plant to be built in the center of Aptos Village. Locals rose up against the proposal. Concerned women such as Lucille Aldrich, Anne Isaacs, Babe Toney and others formed the “Aptos Ladies Tuesday Evening Society” and organized themselves to defeat the zoning change. Their efforts were successful, and after their victory, a barbecue was held on Memorial Day in celebration. The event was so popular that a parade and pot luck were planned to follow on the fourth of July. Everyone turned out in old fashioned clothes and the Monterey Bay Antique Car Club brought 18 vintage cars. A number of visitors stopped to view the parade when the “Sun Tan Special”, the train that once transported visitors from the San Francisco peninsula to Santa Cruz, passed through Aptos Village and stopped for the parade. “It was a happy coincidence that the parade coincided with the train passing through”, recalled Lucile Aldrich. Later that year, when the Southern Pacific Rail Road tried to close the crossing in front of the Bayview Hotel, the Aptos Ladies’ Tuesday Evening Society again took action and, dressed in Victorian clothes, invited the press and laid themselves down upon the rail road tracks. Eventually, the court decided the Southern Pacific could not close off the right-of-way, and the Ladies were again victorious. This second victory provided the impetus for continuing the parade.
Watermelon Feed After the 1st Parade.
10 Aptos Shortest Parade Program 2004
Originally, the parade route was from the Driftwood Gas Station at Trout Gulch Road (better known as the now defunct Terrible Herbst) to the Pop Inn restaurant (Britannia Arms) and back to the Bayview Hotel. It lasted less than ten minutes. Soon, food booths were set up to help raise money for Mar Vista School and ears of corn were sold. Children’s’ games and contests were added including a cow milking contest. The pancake breakfast was added in 1987, and is a cooperative venture between the Aptos Chamber of Commerce and the Aptos Lions Club. In 1992, after thirty years of successful organization, the Aptos Ladies Tuesday Evening Society retired from the job and turned the parade over to the Aptos Chamber of Commerce. The once tiny parade has grown into a huge event for Aptos.
Parade Founder Lucile Aldrich & Friends.
Just about everybody participated in the first parade.
Potato sack racing in Aptos Village Park after the parade. The ‘World’s Shortest Parade’ didn’t start as a parade at all, but as a 4th of July picnic.
Aptos World’s Shortest Parade Program 2004 11
cyber-times.com
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831.464.2084
Visit the “Save the Music for Aptos Schools” booth to show your support for Aptos Music Programs.
Browse Fine Arts & Crafts or get your face painted to show your patriotism! There will be games for kids, volleyball and plenty of fun!
Be sure to stop by Seacliff Inn’s booth. They are donating all proceeds to the Cystic Fibrosis Foundation. Other munchies include: Kettle Korn, Hawaiian Shaved Ice, Calamari, Garlic Fries, corn dogs and more.
Mike Hadley & The Groove | Eric Bauman Band | PTO | Whatever Fits
4 Great Bands to keep you on your feet and dancin’! Read all about them on pg. 20!
Come spend the afternoon with family and friends from 11:30-4:00 p.m.
Live Music! Great Food! Arts & Crafts! Kids Games!
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ITE AN GR
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14 Aptos Shortest Parade Program 2004
Surf City Coffee Company roasted by surfers for surfers
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Aptos World’s Shortest Parade Program 2004 15
Award Categories & Judges 2004 Parade Judges: Patrice Edwards The Times Publishing Group Judge Art Danner Ramona Turner Santa Cruz Sentinel Rita Law Kendall & Potter Property Management
2004 Parade Award Categories: Grand Prize - Best of Parade Grand Prize Crowd Pleaser Ole’ Time Favorite Adult Groups First Prize Judges’ Choice Most Patriotic Most Unusual Bands First Prize Judges’ Choice Most Colorful Cars First Prize Most Patriotic Most Unique Children Groups First Prize Judges’ Choice Most Patriotic Most Unusual Floats Judges’ Choice Most Original Best of Theme Individual First Prize Second Prize Third Prize Fourth Prize Pets Best Costumes Cutest First Prize Judges’ Choice Trucks First Prize Most Patriotic Most Unique Schools Most Spirited Best of Theme 16 Aptos World’s Shortest Parade Program 2004
FROM
Windjammer • RDM Cafe • Del Mar Cleaners Safeway • Aptos Coffee Co. • Purrfect Girl Fleet Feet • Comerica Bank • Bookworks Aptos Film • Aptos Jewelry • J.C. Nails • ACE Hardware • Rite-Aide • Video USA • SCAB Roscos’s Pizza • Baskin Robbins • Erik’s Deli Aptos Burger • Terrific Cuts • Sofia’s Taqueria Mickey’s Mantle • Aptos Cinemas • KFC Aptos Shoes & Apparel • Susis’ Flowers Tranquille • Spex Appeal • Star 9
Exp. 7/31/04
A Proud Sponsor of the Aptos 4th of July Parade 688-4554
36 Rancho Del Mar Center, Aptos Aptos World’s Shortest Parade Program 2004 17
save the music Chamber Drive to Save Aptos Music Hits High Note.
by J. D. Young As school districts continue to take budgetary hits from the state, local administrators have again zeroed in on music programs for elimination. Locally, the vocal and instrumental music classes at Aptos Junior High School (AJHS) are slated to be cut this coming year. And that doesn’t sit well with students, parents and the business community of Aptos. Sometimes certain actions happen to strike a resonant chord and set things in motion. That’s just what took place when the Aptos Chamber of Commerce heard that the music program at Aptos Junior High was slated for elimination due to budgetary problems. Quickly springing into action, the Chamber organized a “Save the Music in Aptos” committee to run a $50,000 fund raising campaign. The Chamber immediately approached Ms. Christine Amato-Quinn, the North Zone Assistant Superintendent for the Pajaro Valley Unified School District, to help coordinated the effort. Ms. Amato-Quinn didn’t miss a beat and gathered the principals from Aptos’ six North Zone schools and several concerned parents to join the committee. The “Save the Music in Aptos Schools” campaign set the goal of raising $50,000 by the Fourth of July to keep vocal and instrumental music at AJHS. The Aptos community responded with their hearts and their checkbooks. Devising a series of fundraisers including gourmet coffee sales and the now famous “Save the Music in Aptos Schools” milk cartons seen on business desks and shop counters all around the Aptos area, the Chamber has received many donations. With a healthy initial donation of $2,000 from Aptos Safeway employees, the Chamber’s “Save the Music” program is nearing their goal. But more support is still needed. An additional $30,000 will give the Aptos music programs a two year buffer while the PVUSD establishes a permanent music program for all district schools. For additional information or to contribute directly, contact the Aptos Chamber of Commerce at 688-1467 or email christine_quinn@pvusd.net
18 Aptos World’s Shortest Parade Program 2004
• • • • • • • • • •
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Aptos World’s Shortest Parade Program 2004 19
Whatever Fits 11:30 - 12:00 Stage 2 whateverfitsband.com Whatever Fits is a compelling example of the incredible talent existing in our community. They write and play original material inspired by Led Zeppelin, Aerosmith, Dredg, Cream, and local artist Ken Kraft. Their music blends hard rock from the past with today’s current rock scene to create a sound that raises multi-generation energy levels like no other. Jamee Stewart and Craig Hyatt lead with melodic harmonizing guitar solos and fast paced chords to keep the crowd pumping. Bassist Jason “Ogre” Cooper keeps a solid wall of rhythm to match his solid wall of stature. Drummer Joe Nunnely keeps beats with flailing precision and speedy double bass prowess. Rob Fulton sets the sound on fire with a voice ranging from soft acoustic rock to full rock-star power. Over the past three years this socially conscious band has donated music CDs and live performances to local charities throughout Santa Cruz County. They’ve released two CDs produced by guitarist and song writer, Craig Hyatt. “How’s This Size” and “A Little Loose”.
Mike Hadley And the Groove 12:00 - 12:45 Stage 1 3:00 - 4:00 Stage 1 mikehadleyandthegroove.com Mike Hadley and the Groove is the culmination of six individual talents. To really get a grip on what makes this band so great you need to know these musicians’ diverse backgrounds, ranging from Gospel to speed metal.
Lunatic Fringe 12:45 - 1:30 Stage 2 brookdalebluegrass.com/lunatic_fringe.htm is known for their popular and eclectic music performed in bluegrass fashion. They were last seen at the Brookdale Bluegrass Festival in March. Front man Eric Burman, on guitar and vocals, leads a composite of fine musicians: Johnny Campbell of Nashville on fiddle, Barbara Burman on bass, Greg Davis on guitar and vocals, Dave Goddard on mandolin, Bob Ferber on sax and Dave Gilette on vocals. 20 Aptos World’s Shortest Parade Program 2004
After the Parade, be sure to stop by the Aptos Village Park for fun, food and games! Also be sure to get your groove on listening to these great bands:
Phat Chants 1:30 - 2:15 Stage 1 phatchants.com Rock, blues, standards and a whole lot of soul go into the engaging beats of Phat Chants. You’ll dance, you’ll shout, you’ll crawl on your belly like a reptile to the band’s great mix of original material and ageless classics of rock, blues, soul and pop. The songwriting is done by bass guitarist and vocalist, Jim Davis. Pounding on the pagan drums is John Allen. Dancing the light fantastic while caressing the ivories is Michael Shikora on keyboards and vocals. Steve McCampbell delivers on rhythm guitar and vocals.
PTO (Aka:“Power Trio Optimus”) 2:15 - 3:00 Stage 2 jim.leach@earthlink.net PTO is three piece band based in Santa Cruz, CA. They have been building their unique blues rock sound since the year 2000. They specialize in covers by Jimi Hendrix, Cream, S.R.V., Neil Young and other 60’s and 70’s psychedelic rock and roll artists. Featuring Jim Leach on Guitar/vocals, Aku Tardiff on Bass/vocals and Frank Dicker on Drums/vocals.
NEW this year: Parade’s “Battle of the Bands” winner gets a gig at the Windjammer! Axis Four soon-to-be Freshmen at Aptos High School and a sophmore at Harbor High comprise the band Axis. This garage band was officially formed in January of 2004. They have performed at Aptos Jr. High “Battle of the Bands” and birthday parties.
Stingrays A rocking surf oldies group. The band is comprised of four very talented Santa Cruz musicians, each with a wide range of musical knowledge and abilities. They have a love for Surf Music and a strong desire to help keep it alive.
Myth Myth has been playing music together for about a year and a half. They play classic rock and have played in the “Battle of the Bands” at Aptos Jr. High. Aptos World’s Shortest Parade Program 2004 21
Happy 4th of July!
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