Tips for the Internet Marketer

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Tips for the Internet Marketer


Table of Contents 1. 3 Tips To Make Your Forum Marketing Work For You 2. 3 Blog Writing Tips 3. 3 Common PPC Marketing Mistakes 4. A Marketing Strategy Will Get Them Caught In Your Web 5. 10 Creative Traffic Building Ideas 6. 10 Necessities For A Home Based Business 7. 18 Link Building Strategies 8. 4 Differences Between Websites And A Blog 9. 4 Tips To Using Forum Marketing 10. 5 Benefits Of Forum Marketing 11. 5 Common Types Of Business Blogs 12. 5 Easy Mistakes Article Marketers Make 13. 6 Easy Steps To Separating Your Personal Life From Your Business 14. 6 Google Adwords Tips Just For You 15. 6 Ways To Get More Visitors Who Are Ready To Buy 16. 7 Online Marketing Tips For Beginners 17. 7 Tips To Get Links Without Asking 18. Secrets Of A Successful Blog 19. Affiliate Marketing 101


Tips for the Internet Marketer

3 Tips To Make Your Forum Marketing Work For You Forum marketing is a great way for you, the website owner, to promote your website, product or idea. This is an effective way to create long term relationships as well as a very profitable site. Forum sites are all about opinions an idea as well as promoting your business. Forum marketing enables you to reach a targeted group of people that will help you market your product. There are some tips that you need to be aware of to have a successful forum marketing campaign for you. These tips are very helpful in teaching you the proper way to promote your product in the best way. 1. Visits This is the most important step in building your reputation. You need to make frequent visits to the forums that you have chosen and become an active respondent and poster. You need to actively take part in the forum and be able to provide your own opinion about topics that may be discussed in the forum. Also you need to be able to answer the other members’ questions without wanting anything in return. All of these while you are visiting, the site will help you grow your reputation as an expert on the subject that you are trying to promote. 2. Hiring Services You can also consider, although it is not recommended, hiring a team of qualified writers. These writers can do the posting in the forums for you in a well-written manner. Outsourcing your posts should be done with extreme caution though because it can disqualify you as an expert therefore you will lose valuable sales. Most internet marketers recommend that you skip this step and do all the posting that is required in person. This will allow you to keep your status as expert and therefore you will receive more visitors to your site. 3. Signature After you have posted at least 50 times in your post, you should create a signature line. This signature line will contain the link to your business. This signature link can become a permanent link that you can use for all your posts. This will allow the other members of the forum to click on your signature and visit your site. Usually when they click on your signature line they sign up on your site and also sometimes will purchase the item you are trying to sell. Signature lines are a very important part of forum marketing. Forums are considered the greatest way to gain traffic to your site without spending little or no money on advertising. In order to be successful, you need to follow these steps. Once you do this you will be raking in the visitors as well as the income in no time.

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Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

3 Blog Writing Tips Blogs are a great way for anyone to get their ideas across to others and a great way for businesses to do some free advertising. Creating a great blog is an excellent way to drive more traffic to your site. When building your site there certain tips a person should pay attention to when they are writing their blog. 1. Write When you are writing your blog write it with your reader in mind. When a reader is looking for information that may pertain to your idea they want the information in a way that they can both read and understand easily. 2. Valuable and Worthwhile With everyone busy life no one has time to waste to look at a boring site. If you cannot think of anything creative to talk about, then try to do interview, or even a book. Anything will do as long as you are not posting useless content. 3. Proofread It is grave importance that you proofread your material before you push that post button. Once you push that post button that is it the error is out there and there is no way back. Respect your reader and keep your site free of errors and easy to read. 4. Short and Simple Keep your postings as short and simple as possible because its human nature that people are scanners. You will need to make your point quickly otherwise risking losing your reader completely. 5. Lively Write to your readers like you would talk to your friend or family member. The more lively your posts, the more snagged your readers will become. Make it seem like you are talking directly to them and only them. But be sure to make your point quickly 6. Links Use links as often as you can. This will help you create credibility and help establish you to the reader as an expert on the subject. You can also create a network by linking to other similar blogs. The other bloggers will clearly thank you. 7. Keywords Use your keywords as often as you can it will allow you to stay on task and the search engines will love it. The more keywords you use the higher your rankings on the search engine your blog will appear. 8. Write Clear You need to write your blogs in a way that the average person can understand. Do not ever try to put more than one idea in a sentence this will confuse your readers. Make sure you use your commas as often as possible 9. Headline Make sure your headline is easy to understand and should have keywords relating to your blog in it. If you follow these simple steps, you will have a great written blog in no time with a lot of readers.

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Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

3 Common PPC Marketing Mistakes PPC, Pay per Click, marketing is one of the most powerful marketing tools that are available on the internet today. But just like any other advertising campaign it needs to be done with careful planning and consideration in order to avoid certain pitfalls that may occur while you are creating your marketing campaign. If you begin your PPC marketing plan without careful planning first you have set yourself up to lose thousands of dollars and tons of wasted hours. There are books available that you can read that will help you put a great plan into place for your PPC Marketing plan. Putting a successful PPC marketing plan is easy though without books if you avoid a few of the more common mistakes that most people make. Note though even if you have discovered that you have made one of the following errors that can be easily fixed quickly and get your campaign back on track. 1.The most common mistake people find themselves doing in creating their PPC marketing plan is using their homepage as the landing strip. While to most business owners it may seem logical to have your visitors brought to your homepage there are reasons why this should not be done. • People who will click on your advertisement are most generally looking for a specific item. Instead of bringing them to the home page, create a landing strip for your ad to bring them too. This will allow you to bring your customers exactly the right spot that they are searching for. This will make them happy because you saved them time and as a result they are more than likely to visit again. Each of your landing page should be keyword specific relating to your add. It should also not contain any other links or distractions. 2.If your landing page is confusing to your reader you will lose sales as a result. If you create a PPC that is targeted to the visitors key word it will result in sales almost every time as long as it easy for them to read and understand. Your landing page should also be part of the keyword that they are searching for. Make sure that it easy for the reader to find. You should also have several different landing pages if you have several different keywords or topics. 3.Every search engine that is available on the internet today will use its own methods as to where to place your ad. One of the biggest mistakes that people who are new to PPC marketing make is that they do not tightly target their keywords well enough to get considered for optimum placement on the search engines. Over 85% of all search engine results are based on the top three ads. If you are not able to focus your keywords well enough you will not make the top three and have the potential to lose a lot of money as a result. As you can see the more common mistakes made by new users to the PPC Marketing world are fairly easy for anyone to make. Knowing how to fix them is the key to a great PPC marketing campaign.

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Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

A Marketing Strategy Will Get Them Caught In Your Web Your goal as a business is the same as everyone else, whether big or small, to get new customers and keep the ones you already caught. You need to have a marketing strategy that will use the web to catch them and keep them. It can seem hard to get it put together but the great thing is once you have the right marketing design and strategy in place it will keep working for you and be easier to follow every time you implement it. Research is going to be the key to developing a good marketing strategy. Finding out as much as you can about your clients, their tendencies on the web, where they look for information about your particular service is important. It is also important to know as much about their demographics as possible to custom tailor a marketing strategy to suit their needs and interests and capture their attention. Once you find out these things as well as every other bit of information that is pertinent to your industry find what ways are being used to attract them. What are your competitors doing? Is it working? How can it be improved. Also look at where they are doing their advertising and find ways to do it better in those locations, or if it would even be a good place to advertise in the first place. There is no need to reinvent the wheel. A lot of the work has been done by others in your field to develop a marketing strategy trying to take advantage of the web. Build on their strengths, strengthen their weaknesses, and avoid the failures. It is rare to find but there will be those around you who say that you are wasting your time, that you don't have what it takes to market effectively on the web or that your strategy won't be effective. Don't listen to those voices, especially of you are one of those, doubting that you have what it takes to make it. The knowledge is out there for you to take advantage of that will show you how to get it done right. There are plenty of people to outsource parts of your marketing campaign to, whether it is doing graphics work for you or doing research on your potential customers. There are those that can make your website optimized for search engines so that you are easier to find. There are so many resources available to you that can help make you a success that are actually affordable. Seek them out and find out how they can help you. There are those who can make websites for you at a very affordable rate and can help you get your web presence up and running. The web is a great place to business and developing a marketing strategy that will bring you customers is easy and affordable. It will take some research and learning and a little bit of time but once you finally get the right marketing strategy in place the web will have your customers caught in no time.

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Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

10 Creative Traffic Building Ideas Everyone wants traffic to their website. It is not always easy to get more people to visit your site. There are ways to generate the desired traffic. It takes being creative and innovative sometimes; yet here are several ideas that will help. 1. Use Flickr. Social photo sharing drives people to your website. Add good tags to the photos so they attract the members on the site. Write a post in your blog and add the link to the Flickr site. The two sites will work in unison to draw traffic to your site. 2. Join a social bookmarking site. Share your favorite sites with other people sharing the same interests. Include your website. The social sites are like a specific search engine for many people. Add the bookmarks to your blog site to increase your internet traffic. Add interesting links to relevant products that the users are searching for. The more interesting links you have bookmarked the larger your following will become. 3. Start blogging. Join several sites where you comment on the blog posts. Add your URL with posting. Keep in mind you are commenting on your posts so remain focused on the topic since you do not want your posting to be deleted or considered as spam. You want to appear knowledgeable and someone others can trust. 4. Use forum signatures for promotion of your site with a live link. Use topics with great information and link them back to your sties. The more information you provide the readers the more they will rely on you for your new information. They will return repeatedly to read what you are posting. 5. Add widgets, themes, and extension to your site. There are many free additions that will enhance your site. Make your site interesting rather than the typical boring website. Make your site user friendly and exciting. Users want to see and experience new things, give it to them with your site. 6. Use your friends to know your business and have them help spread the word about your website. They can use their personal blogs, websites, and contacts to increase your website traffic. 7. Use industry specific sites to add links and networks with by contacting the websites. Many are willing to join the cause to help your build your website traffic. 8. Expand your exposure by adding podcasts to your site. Include audio and video that is interesting and intriguing. 9. Submit your feed to blog site directories. The feed will drive traffic from another site to your site. Last but not least: 10. Submit articles to article directories, using the resource box to drive traffic to your site and establish strong backlinks to your site; for the Search Engines. When you do your traffic building, it is not really about the traffic but offering what the readers want. When you reach out to them with information and products you service a valuable purpose.

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Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

10 Necessities For A Home Based Business When you make the decision to earn income from the internet you will need to go through a set up process to be ready for business. Following are the basic steps in setting up for home business success. 1. Attitude The key to your business success is your attitude. Treat your business like a business. This is critical whether you are working part-time or full-time. One of my colleagues is a mother who works from home around her family. She has always put her family first whilst at the same time developing her business. She says, "I work part-time, but I have a full-time attitude." Put another way, "If you have a hobby attitude you will have a hobby income, if you have a business attitude you will have a business income." You can be successful working part-time and you can be successful working full-time but it is highly unlikely that you will be successful working in your "spare time". 2. Working Environment A space that you can call your own, free from distractions for your scheduled time. A comfortable chair and organized desk. Stationery supplies as required. For example: - pens - highlighters - stapler - hole punch - sticky tape - note book(s) - a simple filing system - ring binders - manilla folders Consider the value of a broadband connection. Your time is valuable and a broadband connection can allow you to get more done in a given time frame. 3. Schedule Develop a schedule that works for you, your family (or "significant others") and your business. When you allot a block of time for work then use that time for work. Equally important is to schedule time for your other commitments - family time, self education ( reading, listening and viewing), "health time" (exercise, cooking and eating), and leisure time. During these other times don't work. After all if one of the reasons to work from home is to spend more time with your family then you don't want your working at home time to consume your family time. You are working for yourself and your schedule (by your choice) is your "boss". When you have people calling you or dropping around unexpectedly or maybe out-of-town visitors may want to catch up with you then you need to make a choice. Are you committed to your own business success? What will be your choice in these situations? Only you can decide what is important to you. In a family environment you may need to negotiate with your partner and children to have your business time agreed upon, during which you will not be interrupted. Put this schedule prominently somewhere so all family members are aware of your work schedule. 4. Describe Your Business Be able to describe your business concisely; a powerful one or two sentence description that someone can repeat in describing your business to others. A unique and memorable tag line can also http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer be invaluable for promoting your business. 5. Know Your Product or Service Once you have selected your product or service to sell, it may or may not be something that you use yourself but you need to know your product intimately. If you are selling ebooks then know the content and its value. If you are selling software then use it know it "inside out". You will develop a reputation of providing quality information and because of your product knowledge you can become the preferred supplier. It is not practical to use certain products (for example a woman may choose to sell man's shoes or vice versa) in which case the seller won't be a product user, however the seller can still know the benefits and features of the product intimately. 6. Administration Use good record keeping practices. This may involve a consultation with a tax advisor who can let you know about the optimal way to set up your financial records and what records need to be kept. Your advisor will also recommend record keeping systems and you can find out what software may simplify this aspect of your business. Additionally your obtain advice on the best arrangement for your bank accounts. You will most likely be advised to have a separate bank account. You will also need to keep track of your various logins, usernames and passwords. A very handy little software tool for this is Treepad available as either the free Lite version (without password protection) or the commercial Plus or Biz versions. http://www.treepad.com There are other useful tools for this also from a simple paper notebook to free and commercial password keepers. One popular solution is Roboform that will remember your login details and can automatically fill out your login and other registration forms. http://www.roboform.com 7. Computer Protection Your computer is the lifeline to your business dealings and must be protected including the data that is stored. You need a virus scanner, personal firewall, anti-spyware and anti-adware and preferably an email scanner with the ability to delete suspect of spam email from the server before it is downloaded to your computer. Some suggestions are: AVG Anti-Virus: http://www.grisoft.com Spybot S&D: http://www.safer-networking.org Microsoft Anti-Spyware: www.microsoft.com/athome/security/spyware/software/default.mspx Adaware: http://www.lavasoft.com/ Mailwasher Email Scanner: http://www.mailwasher.net 8. A Domain Name You will most likely need a domain name for your business and one cost effective registrar is GoDaddy, http://www.godaddy.com. 9. Payment Processing You will need a way to process credit cards; that may be using services such as: - PayPal https://www.paypal.com - Storm Pay http://www.stormpay.com - 2 Checkout http://www.2checkout.com - Clickbank http://www.clickbank.com or others. http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer This is the most economical way to get started. Once your business picks up you may need to look into your own merchant account for credit card transactions. Consideration may also be given to other forms of online currency such as eGold http://www.egold.com 10. Email accounts Once you have your own domain you can use an associated email account. This can further assist in the promotion of your business and promotes a more professional business image. As a final comment on continuing in your internet business, conduct your business ethically, provide extraordinary service and be proud to put your name to the products or services that you are selling and you will be on track to developing a sustainable long term internet business.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

18 Link Building Strategies 1. Contact the websites you are currently linked to to optimize the links. Ask them to change the ?click here? to another anchor text containing relevant keywords since the anchor text encourages people to click the ad. 2. Monitor the websites 404 statistics. Keep track of the links that are old or misspelled URLs. Google has a great tool for tracking URLs and links. 3. Create a ?link to us? link on your website. This provides information for others to link to your site including anchors, URLs, and logos. Keep this page updated with current information and additional links. 4. Use spell check and grammar checker to correct any errors. The users will notice when you have errors in your links, pages, and content. 5. Search the internet for other sites that mention your website but are not linked to your site. Contact them to have them link your site. 6. Post comments on blogs with a link to your site in your signature line. When you add comments that are relevant and informational you will build traffic. 7. Make sure your navigation is spiderable by the search engines. Use anchor text or image text to increase the search engine results. 8. Use a sitemap on your website. Link all the pages on each page with the sitemap for a user friendly site. 9. Link your site to relevant topics on other websites. Link to the important pages on the site. 10. Link to sites with high search engine rankings. They will drive traffic to your site. 11. Check on the sites your competitors are using. Get the same links to add to your site. 12. Post comments from clients that are positive to add the trust and interest of future clients. 13. Create a free eBook containing your expertise or niche. Offer the eBook as a gift for people viewing your site who provide their personal contact information. 14. Teach an online seminar regarding your expertise. You should be considered an expert in your field and will attract people to the webinar. Post announcements of the seminar. 15. Use Google AdWord?s content to build your network with other sites with relevant products and content. 16. Join an affiliate program that promotes and sells the same type of product. Add links to your website. 17. Add a ?donate to charity? link to your site. Describe the charity and how you donate the proceeds received. Pick a charity that people are willing to donate. 18. Submit your URL to social media sites to promote your products and services. Make sure the sites have quality services and products offered on their sites. When you utilize these strategies to your website you will begin to see profits from the increased traffic.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

4 Differences Between Websites And A Blog Blogs are sites where a person can put a shared journal or a businesses can even promote their website. There have been a lot of questions out there lately of how a blog works and how they are different from other website. There are usually 4 basic differences that make a Blog unique from a website. 1. Posts Posts are said to be the core function of any blog. It is the building blocks of the blog and it is what holds the blog together. The posting on the blog is most generally done by the blog owner and is usually on a variety of different topics. Also another distinct difference between a blog and a website is on the blog the postings will appear in chronological order. With a website you do not have to post. It is just a basic site where a person may go to obtain information on a certain product or idea. 2. Comments On a blog visitors are allowed to leave comments, if you the owner authorize it, on your posts. It is also a good way for a reader of your blog and you to communicate. The comment section of your blog also helps drive visitors to your site. The comment section is a very important component of any blog. With a website you do not have to have a comment section. 3. Categories The category section of your blog is basically where the information from the posts or posted content is organized. It keeps your site looking neat and well formatted. It also prevents your blog from looking overcrowded. For bigger Blogs the categories can be organized by month or even topic. There is also usually a search feature that assists the reader to find information on a certain topic quickly. Usually the blog has software that automatically places your posts into various categories. 4. Subscriptions This is a very important aspect when you want to learn how a Blog works. The subscription features allows readers to become a member of the blog and once they become a member of the blog they can be notified when new information is placed on a blog. This is a great reason to create a blog as it allows you to create an online community on a certain topic. Some blog sites are now implementing a news letter feature which allows a person to read your information without even having to sign into the site. As you can see there are some big differences between a blog and a website. The more differences you understand the more you will understand Blogging. A Blog can be a fun and exciting way to meet new people while sharing your ideas, if they are understood correctly.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

4 Tips To Using Forum Marketing Forums have been part of the internet community for a very long time. It is an easy way for someone to communicate with other people all over the world about shared interests, questions, as well as answers. Online forum marketing is one of the best ways for a small business to promote their product or service as well as socializing with possible buyers of your product. In today fast paced internet world you can find forums on just about any subject that may be of interest to you. All you have to do is go to your favorite search engine and type in your favorite topic and add forums and you will be greeted with millions of results. The possibilities are almost endless on the forums that you have the ability to choose from. Once you get the results all you have to do is search through the links and find the forum that you feel may contribute to you or one that may be able to contribute to the forum. If you are trying to promote your business however, you need to click on most of the forums and register. Once you have registered in a few of the more popular forums you will need to edit your profile. The profile is very important as it will be the one thing that will promote your product online. You may consider on creating a short bio that tells visitors about you and the business you are promoting. Make sure that you include your keywords to both the text and hyperlink to your blog. This will help you show up on the search engines. Now that you have finished your profile you are now ready to create a signature file. The signature file can help you increase traffic to your website as well as increasing the backlink. This file will appear each time you post in a forum. Now that you have both of the most important steps done, you are now ready to use the forum to market your business or product. There are a few tips that you should follow though in order for the forums to work for you. 1. Use the online forums to be able to learn as much as you can about your business. Almost all the forums that are available are free to use so this is a great way to do research. Also some forums allow you to read the posts without even joining which is great as it allows you access to valuable information without having to join. You need to be sure to take the time in reading these forums and asking any questions that you may have. Learning is one of the most important steps to any internet business as things are constantly changing. 2. Be sure to use the forums to ask questions. Almost everyone in the forum community is willing to help others and answer questions as they can. If you never ask your question, you will never get the answers that you seek. The key though is to be sure that you ask the right questions as you do not want to spam the forum boards. Spamming the forum boards to get people to click on your signature link will only get your post deleted and possibly get you banned from the forum as well. 3. Once you feel you are ready you can begin to answer questions for other members of the forum as well as help them with their problems just as they did for you. This will help you to get your backlink to grow as your trust grows. This will also help you become known as an expert on subject. 4. Try not to post any links in your initial post this is what you will use your signature file for Forum marketing is a great way to socialize and meet new potential customers of your product. If they are used correctly, you can have a very successful internet business.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

5 Benefits Of Forum Marketing Forum marketing is a great way that internet business owners use to promote their product or idea. It is one of the most popular free advertising methods on the internet today. All it takes is a little time and effort on your part on a daily basis on whatever discussions are going on for that current day. You are not allowed to post your business in the post itself though as this is considered spamming and can get your post deleted and you banned from the forum. There are five very good reasons why forum marketing works great for many website owners. 1. Whenever you post, you are helping someone else that may have a problem or suggestion. This will give you a feeling of satisfaction that you have done something to help someone else. Also the concept of give and you shall receive definitely applies here. If you give to another member then you shall receive when they click on your signature line and visit your site. 2. You will also learn a lot of valuable and very useful information for absolutely no cost to you. When you first join a forum it is a good idea to lurk around the forum for anywhere from a couple of days to a week till you get the feel for the forum. As you read other peoples posts you will be surprised at the amount of free information that you will receive. This information can be a valuable tool to increase your forum marketing campaign. 3. You get free advertising through your signature line. As you begin to post on the forums people will begin to see your signature line and click on it which leads them directly to your website. This free advertising can add up to a lot of profit through the sales of the forum members. 4. Search engines will give you a credit when you create backlinks after creating a hyperlink to your website. These backlinks will increase your ranking in the search engine. The higher you are on the search engine the more customers you will generate outside of the forum. This will, as a result, lead to even more profits. 5. You can get ideas for articles that you can place on your blog or the article submission site of your choice. When you submit an article to any of these sites, you can also add your website address. Once again this will drive even more traffic to your site and lead to even more profits. So as you can see a forum marketing site is a great benefit to have. With all of the different ways of earning profit you will be raking in the money in no time.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

5 Common Types Of Business Blogs A blog is a site that a person can use as a live journal or to promote a business. When you are promoting a business however, you will need to do a lot of research on the topic before beginning. If you are new to blogging, as a business or just want to get the word out on a certain business, you need to know the more common business topics. This can provide you with a starting point. There are five most common businesses that use blogs to promote their business. 1. Specialty Blogs This type of business blog is usually written by two more contributes with a common interest. It is a great way for you to build an online community with people that share your interests and ideas. This type of blog can include such things like weight loss, how to stay healthy, or even golf topics among others. The possibilities are endless. 2. Feature Blogs In this type of blog you will be advertising creative types of businesses. These creative topics can include, but are not limited to, topics on sewing, crafting, computer programming and digital photography as well as many others. The possibilities for this type of business blog are endless. In this type of business blog you have the opportunity to show various pictures, video clips, and even sewing projects that you have been working on among others. This is one type of business blog that you will need to be creative one. The more creative you are the more visitors you will get. 3. Industry Blogs This blog focuses on a more narrow type of industry and usually is made by industries that sell their products to other businesses. It usually consists of a variety of different topics including trade shows, new lines of product, and materials among others. This is a little more difficult of a blog to create. It will take a lot of careful research and you will need to know a lot of information on the industry you are creating your blog on. 4. Tourist Blogs Of all the business blogs so far this is about the easiest and the most fun to create. You can write on certain tourist areas of interest and include pictures of the area. You can add tourist attractions famous to the area along with the climate and travel information just to name a few. 5. Consulting blogs Usually consulting blogs are run by one person offering their opinion, and advice on a certain topic. This is a great way to develop an online community in a topic that interests you. No matter what business you wish to create or may already belong to, blogging is a great way to advertise.

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Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

5 Easy Mistakes Article Marketers Make Being one of the many successful article marketers is something that can come easily. There are, however, things that you need to avoid that will keep you from being among the many more who used to be article marketers and are now struggling to make money. Done correctly, article marketing can see huge positive results in a very cost effective way. Article marketing done poorly can be a huge waste of time, energy, and even money. First mistake...making a boring title. Realize that the title of the article is going to be mixed in with quite a few others that your potential reader has to choose from. There are many of you competing for the same set of eyes. Don't let your title be something that will blend in with all the rest. Make is something that will stand out and get noticed. Make sure that you don't get too crazy and make sure that it is relevant to the topic you want to address, but, still be creative and you will stay competitive with other article marketers. Second mistake...not having a clear purpose. What is the main reason you want the reader to read your article? Is there a goal that you have in mind? Be clear as to what you want them to do and give them plenty of reason to want to take the action you want them to take. Have a starting point and and ending point in planning your article and use everything in between to help them get from point 'A' to point 'B'. This is something that article marketers fail to do all too often. Third mistake...Not knowing your target audience. Article marketers need to keep in mind who your target audience is write to their level. If you are writing to a group of people who are typically very knowledgeable about the subject matter, then you better make sure that you are as well. Find out what they ask when they go online to search for this information and find how to relate to them. Study your target market and write to them. Fourth mistake...writing articles that won't get published. Look at the standards that article directories have and write your articles to fit the most strict of standards. Make sure that you have the minimum number of preferred words. Make sure that it is well written. Make sure that it doesn't have any problems with links within your article and that you link to appropriate places. Article marketers will often forget to check the article they are trying to submit and see if it is in compliance only to have it rejected. Fifth mistake...no call to action. As article marketers you have to remember that your goal is not just to inform, but to invite the reader to go to your website or to take what ever action you want them to take. Just as it is incredibly important to ask for the sale, it is important to ask them to click on the link that you provide. If you, as article marketers, can avoid these simple mistakes you will find yourself on the fast track to success.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

16 of 26


Tips for the Internet Marketer

6 Easy Steps To Separating Your Personal Life From Your Business If you work from home, chances are you already know that you?re really pulling ?double duty?. You probably work on your business while doing the laundry, corralling the kids, or fixing dinner... and let?s not forget all the phone calls from family and friends expecting you to run errands or just "go out" for an afternoon of fun. One of the hardest parts of running a home business is separating your work from your family and social life. Here are six proven ways to keep your home life running smoothly while keeping your business on track. 1. First, create a work schedule and stick with it. It may be tempting to answer personal calls during the day or take business calls after-hours, but doing this actually shows that you?re expendable ? not dependable ? and people will take for granted that you?ll ?always be there? for any little things that come up. Even though family comes first, stay true to your business hours and resist the urge to chat with friends or pick up groceries during working hours. 2. Your friends may consider ?working from home? an invitation to chat during the day or just go out for coffee or shopping for an afternoon. Make it clear that your business hours are just that ? for business. Leave personal calls for after-hours, and you?ll find that your friends will gradually accept your schedule without feeling slighted. 3. Just because you have to set up a work schedule, doesn?t mean that you have to keep the same hours as everyone else. One of the benefits of working for yourself is setting your own hours to fit your most productive times. Whether you?re an early bird or a night owl, you?ll find that you?ll get much more done when you?re attuned to your body?s own natural rhythms. Some people work in the morning, take a break in the afternoon when the kids are home from school, and work again in the evening. Schedule your work time when you feel the most productive and you?ll find that things get done easier, faster and better than when you were dragging along during those same rigid work hours that everyone else has. 4. If getting after-hours business calls or work day personal calls is a problem, it helps to have a separate business phone line, or at least an answering machine or voice mail, to take the incoming calls. This also gives your business a more professional appearance to clients than if you and your family make and receive calls from the same phone line. 5. If at all possible, try to separate your ?home office? from the rest of your home. If you don?t have the luxury of a separate room, a room partition or screen can be just as helpful. This also serves as a visual cue to family that you?re working and shouldn?t be bothered. 6. Dress and act professionally while working. Some people find it helpful to dress in casual business attire during their working hours. This reinforces that just because you?re working from home doesn?t make you any less of a professional. Answer the phone with your name, or business name, and keep your children off the phone during business hours. Also, spend money investing in the tools you need to do your job right. A cell phone, fax machine or even a budget computer can help turn your home office into a true workspace. If you follow all of these tips and stick with them, chances are you?ll find a routine that not only makes you feel productive and active in your business, but also projects the message that you mean business ? literally!

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

17 of 26


Tips for the Internet Marketer

6 Google Adwords Tips Just For You While Adwords seems to be the only game in town for PPC marketing these days, it is just as easy to lose with Adwords as it is to win. Here are some basic Google Adwords tips you?ll want to follow as you venture out into the world of Adwords. 1. Avoid Broad Matching to begin with. Broad matching means that if you list a keyword like soda pop in your list of keywords, then your ad could appear any time a user searches for either soda or for pop as well as for soda pop. You ad may also appear when they search for related terms, like seltzer water, or something else that may or may not connect to your site. Expanded match is for experienced advertisers, those who are acquainted with negative keywords and focusing a campaign, and may be used by lazy advertisers who just don?t want to take the time to really cull good keywords. If you?re neither of those, then forget the broad matching. 2. The next of the Google Adwords tips is to make use of the Dynamic Titles option. These are easy to do, don?t add any cost to your ads, and are generally effective at gaining clicks and conversion. The exact phrase entered by the individual who initiated the search will be used as the title of your ad. In order to utilize this feature, simply put {keyword:your backup title here}. This also saves you the trouble of coming up with a new title for each ad. 3. Use some global negatives to narrow searches. For example, use ?Free? as a negative search word if you have a product to sell, not give away. It seems a bit obvious, but if you do some sample searches, you?ll discover that it?s a real problem. You can do this for other words that you don?t want to waste an ad on. If you are trying broad matching, then you?ll definitely want a long list of negative keywords. 4. Avoid using the ?content targeting? and ?search network? features until you are well acquainted with Google. If you don?t know anything about a site, you probably won?t profit from it. Each varies widely on conversion rates and CTRs. If you ask for Google Adwords tips, you will often hear the advice to avoid advanced features at first. 5. Don?t rely on the default positioning for ads. You want to try different positions for your ads and different keywords for different locations. You need to know where your ads work the best. The only way to find out is to test the ads in different positions. Think about your return on investment needs (ROI) and test each ad to see in what position it is most effective. You can also run tests with different ads. Rewrite your copy several times and see which version brings in not just the most clicks, but the highest ROI. 6. Perhaps the most useful of the Google Adwords tips here is to optimize the landing page for each keyword term. If you?re selling photographs, you should have a different landing page for ?flowers? and another for ?landscapes? while still another for ?portraits,? You don?t want to use your home page for the landing page for each search term unless it specifically deals with what you?re selling. If you follow these Google Adwords tips, you?re likely to have more success with your Adwords campaign. http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

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Copyright Tim Ricke - 2012

19 of 26


Tips for the Internet Marketer

6 Ways To Get More Visitors Who Are Ready To Buy When you have a website you need to drive traffic to your site. There are several techniques to use to obtain traffic. Here are some of the techniques used. 1. Search engine and directories are used by internet users to locate their desired information. When you submit your website with the search engines and directories you add the exposure your site needs to allow people to locate your website. The practice of adding your site to the locations providing your URL to their results generates traffic. You will need to make your website specific to the needs of the internet users with relevant keywords, Meta tags, and images to attract the traffic based on their search requirements. 2. Pay-per-click directories draw traffic to your site when you advertise and the users click on your ad. Use services such as Overture.com and Google AdWords bid on the advertising. Within the advertisement, use specific terms to describe your business or website in a few detailed descriptive words. 3. Publish your own ezine with interesting facts and information about your website and business. You can include promotions, discounts, and surveys to entice the traffic to visit your site. Most ezine articles allow the writers to include their URLs and links within the article. The added information allows the users to click on the links to be directed to the websites. 4. Publish articles on other websites with relevant products and services. Include a link to your site in your signature as well at the end of the article. Make the title catchy to make the readers want to click on your article. Add a hook in the article to really grab their attention. 5. Advertise in ezines with banner advertisements directed at your target audience. Run the ads at least three times to get the traffic. To increase your exposure, advertise about seven times so your audience sees your ads more. Add a tracking system to your ads so you know the number of clicks, where the traffic was derived from, when they clicked on your ad, and to see how the advertising is working or where you may need to modify the ad content. 6. Place ads on other websites. Research the sites relevant to your business and products. Contact the site about adding an ad to their site. They will generally allow you to place an ad especially if you offer link exchanging (your link on their site and their link on your site.)

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

20 of 26


Tips for the Internet Marketer

7 Online Marketing Tips For Beginners Here are 7 online marketing tips for beginners. We all have to start somewhere and there is a learning curve for selling information and products on the internet. That is why I wanted to provide you with the best online marketing tips that I have developed. 1.) An online marketing tip that I would advise everyone to take is to take some time to learn a system. Almost every system can produce results. Don?t go from one system to the next. Take some time to learn one system. 2.) Take action! People get stuck with ?analysis paralysis.? Once you have settled on a system and learned the basics, don?t be afraid to take action. Get out there and do it. If you make mistakes, so be it. You will have setbacks, but don?t worry about it. Fail fast and fail forward. 3.) Learn to write sales copy. Perhaps the most important online marketing tip I can give you is to learn to write sales copy. There may come a time when you outsource this task to professional copywriters, but knowing the basics yourself will allow you to evaluate their work. Besides, you probably can?t afford to spend thousands of dollars right now on a professional, so learning to do it yourself is important. 4.) Learn to write articles quickly. One of the best ways to promote your products is to write articles like this one and submit them to directories. But, if it takes you 2 hours to write a single article, you will not be able to put out the quantity needed to make money online. One expert has a system down where he can write articles in just 7 minutes. While it will probably take you more than that at first, strive to write at least two an hour. They don?t have to pass your 10th grade English teacher?s muster, they just have to send people to your site. 5.) Consider Pay Per Click. PPC is the quickest way to deliver traffic to your website. However, if you don?t learn how to do it, you can lose your shirt. If you have a product that you want to start selling right away, PPC is the best avenue for you. But learn the ins and outs before you bid on high priced, high trafficked keywords. 6.) Create processes. You shouldn?t re-invent the wheel every time you create a new product or a new web site. Instead, have a specific system. Develop your own guide book to setting up a blog or promoting an ebook. Not only will this save you time in the long run, it will also help you make more money. This is one of those online marketing tips that so many marketers miss. 7.) Create value. Don?t think that internet marketing is all about taking your customer?s money. Don?t think of your customers as ?marks.? Develop relationships with them and provide value to them. It?s much harder to get an initial customer than have someone who trusts you buy from you again. So, there are seven online marketing tips to get you going. Now, go get started!

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

21 of 26


Tips for the Internet Marketer

7 Tips To Get Links Without Asking If you are using links to build your website, you know it is very time consuming. There has to be another way to get the links without you spending time asking to use the links on your site. There is a way to do this process. There is a strategy that has ten steps you can use. To use link building, you find target websites. You review to decide if you think it is worth adding the site to yours. You research the contact person then send them a request to use their link. You sit and wait for their response. There are many things you can to do to build your link popularity without sending out direct requests. Here are some tips for getting the links: Join an online discussion group and forum. Begin to be an active participant. When you join the community you will be able to spot the people who are building a productive business. When you create a strong relationship with these people, they will ask to link to your site. They will want to be linked with another profitable business. Make a notice on your website where you state you want more links. In the statement, ask for the links and add a spot for the person to write the linking code to their site that uses keywords phrases in the text. Use a statement similar to ?If you find this site helpful, add your link so others can also benefit from this site.? Publish a regular newsletter. Post the content of the newsletter on your site. Include a statement in the newsletter ?If you have enjoyed the newsletter, please include a link to your site.? Include your URL in the statement. Publish articles on other sites such as ezines, informational sites, article banks, and media sites. There are many article sites on the internet so simple Google ?article submission sites? and use the sites to broadcast your message in the article. Use well written content on the site and with all your publications. It is an old method but it is very effective. The better the content then you will attract people to your site where they will see your message about adding a link to your site. Submit your site to legitimate award sites. When you share your site with these sites you will be amazed the great responses since you have great content on your site. They will want to link to your site. Volunteer to become an editor for several directories. You then write reviews for the sites of your own sites where you will have opportunities of getting to know the market better. When you know the market better you build a better network of peers.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

22 of 26


Tips for the Internet Marketer

Secrets Of A Successful Blog Do you know the characteristics of successful blogs? Successful blogs that make a lot of money have a lot of readers so if you want to have success with your blog, focus on getting lots of readers. There are many ways to go about getting readers, but you should know that only about a handful of them work to get you the readers that you desire. If you didn't already know, you need a blog so that you can propel your business to the next level. I think it's plain to see that having a blog can do a lot for your business growth. In the internet marketing world, there's an old saying that says "the money is in the list", so if you want to earn money with your blog, focus on building a list. Popular blogs have a readership level in the thousands. It could take some time to build this up from scratch or you can pay for advertising and set up a capture page to get users to subscribe to your blog. I personally feel that the first option of building a list from scratch is better. With this you are using free advertising. For one these people know you and like you and have grown to listen to your advice. If you think that you can't build a successful blog from scratch, then think again. Internet marketing in general is hard, and building a successful blog is even harder. Popular blogs get a lot of traffic on a daily basis but you shouldn't let this discourage you if you're not getting a lot of traffic yet. You want to build successful blogs so that you can be perceived as an obvious expert in your niche. With credibility behind you, it will be easier for you to sell your products and services. It doesn't matter what you use to monetize your blog - you need a lot of subscribers to make it successful. If you have Google AdSense on your blog, you should know that you will get a lot of clicks, but to repeatedly see the numbers rise in your favor, you need a following of people who will visit your blog on a daily basis. This is something that successful blogs have. I mentioned above that successful blogs have a lot of traffic to their blog. This is important because without a lot of traffic you're dead in the water. You need a lot of traffic if you want to survive in the internet marketing world - that's just marketing 101. There are a ton of ways to get traffic, but only a few of them are worth your time. If you're a beginner, you should stick with the free ways to get traffic since you probably won't have a lot of money for advertising. One of the best kinds of free advertising is video marketing. All you do is create 3-5 minute long videos and submit them to the top video sites. Sites such as YouTube, Metacafe, and Google Video are all popular sites and get a lot of traffic to them on a daily basis. You can stand to benefit from the traffic that these sites can deliver to you. Another way to get traffic is with article marketing. Simply write up 300-500 word articles and submit them to the top article directories. Here are a few of my favorites below: - EzineArticles.com - ArticleDashboard.com - ArticlesBase.com - GoArticles.com IdeaMarketers.com All of these sites can deliver a ton of hits to your blog. You will want to write on topics that are related to your blog so that you can get targeted visitors. You get search engine traffic when you write for the article directories, and you also get traffic when website owners publish your article on their website. Another great way to get free traffic is with forum marketing. Sign up to a forum and post helpful messages on the forums. Reserve your advertising message until your signature line as this is the proper place to put your message - so keep this in mind. http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

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Tips for the Internet Marketer Successful blogs have all of these things in common. If you want a blog that is successful, simply follow the tips in this article.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

24 of 26


Tips for the Internet Marketer

Affiliate Marketing 101 Affiliate marketing tips for beginners is first to "Start". If you are looking to join affiliate marketing business, following tips are just like a mile stone in this journey. You control your actions and only have an effect on those people and things connected to you through relations and activities. The rest of the world and life you cannot control, so take some advice from one of my favorite Philosophers Bill Murray - "It Really Doesn't Matter". You need to start each day with an empty glass and fill it the best you can, do it, start, become all you can be. Sounds like a commercial for the army. In real world business, it will add good value to your efforts. So here are some tips for beginners in Affiliate Marketing 1. Find a product or company you believe in to promote. 2. Acquire an affiliate link through their affiliate marketing program. 3. Get a domain name and hosting from a company like Go Daddy. 4. Outsource a web/blog site that is controlled by WordPress. 5. Sign up with You Tube. 6. Learn how to do keyword research. 7. Now blast your videos out using You Tube And Traffic Geyser 8. Use Traffic geyser to blast out your blog posts to article sites. Now before you jump in and spend your money on things you may not need, get some help, mentoring. You need a plan of action, and realistic goals. There are some affiliate networks which offer free video training and seminars. These training videos and seminars are very useful for learning the basic and advance skills in affiliate marketing.

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Copyright Tim Ricke - 2012

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Tips for the Internet Marketer

Resource Republished with author's permission by Tim Ricke http://BizBuildersCommunity.com.

http://www.BizBuildersCommunity.com

Copyright Tim Ricke - 2012

26 of 26


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