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Location Shoots

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CMS Lead with POS

CMS Lead with POS

Introduction

Location shoots are an opportunity to display products in thematic environments. By displaying the functionalities of a product and relating emotively to potential buyers, location shoots contextualise the product. This helps to engage target audiences more directly. With the use of natural light, reflectors, filters, flash and studio lighting, a huge variety of aesthetic styles are made possible.

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Procedure

1. During the communication stage, pricing is negotiated, the location/s identified, the number of looks to be shot within an estimated turnaround time is agreed upon, individuals involved in the shoot are determined and dates are set for the procedure, including a free call-sheet.

2. Photography is executed, adhering to call-sheet.

3. After the shoot, a batched colour grade is put universally on all images and exported low-res for the client to select an agreed amount of imagery.

4. Images are then graded, resized for purpose and uploaded to a shared cloud space for download.

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