SPONSORSHIP AND PARTNERSHIPS The New Black Film Collective Showcasing, celebrating and supporting Black excellence in film & HETV since 2013
THE NEW BLACK FILM COLLECTIVE About Us The New Black Film Collective (TNBFC) exists to create and cultivate a vibrant Black ecosystem in the UK film and TV sector by championing Black-led film production, distribution, exhibition and preserving Black filmmaking and television. We do this with a range of activities and events annually, many of which have partnership opportunities attached. In all that we do we aim to expand our membership of filmmakers and exhibitors nationwide committed to Black-led stories, empower Black film professionals to reach their potential and create pathways into the sector for young Black talent.
WHAT DO WE DO?
Industry Events
Screenings
Skills Development
Opportunities
TNB XPO was borne out of a need to counter systemic racism and exclusion. It is our flagship event, attracts hundreds of Black creatives to a multi-day convention in London whilst reaching a global community online.
We host preview screenings and events in cinemas open to the public, all of which foregrounds Black-led narratives and create a place for discussion and engagement.
We develop and pioneer programmes for Black creatives in film and HETV to learn new skills or hone their practice as well as initiatives that unblock career pathways into the sector.
We partner with allies and progressive organisations to ensure opportunities for Black creatives are available, accessible and equitable.
TNB XPO 24 25-28 March 2024, London The third annual TNB XPO bringing together the screen industry to showcase Black talent, create a solid and supportive network and share knowledge from a diverse range of experts.
TNB XPO 24 Monday 25 - Thursday 28 March 2024 A hybrid event, in person at Rich Mix and online
Purpose
A growing community
Gathering Black creatives and practitioners to connect the dots, fill the gaps and solidify a supply chain for the lifecycle of Black films.
TNB XPO has already organically blossomed into an arena to harness and mobilise Black talent. It combines the best of some existing high-profile symposia, such as Woman With a Movie Camera Summit, This Way Up, Cinema For All Conference and Distributor Slate Days - interfaced through the prism of the Black experience in media whilst identifying influential allies and recognising Black-friendly organisations.
Developing an ecosystem that will elevate production levels, standard of content and routes to market (domestic and overseas) resulting in box office success, and in some cases, demonstrable social impact.
TNB XPO AUDIENCE The TNB XPO 23 audiences were a range of freelancers and employed practitioners working in the creative industries, particularly film & HETV. Our audience are predominantly from the African Diaspora with the intention to convene, connect and collaborate.
623 12 337,000 75%
attendees at Rich Mix over two days key partners and stakeholders including BFI, Film London, Warner Bros. Discovery, ScreenSkills, FDA, NFTS and Directors UK including a media partnership with Screen Daily reached with TNB XPO content online and offline from January 2023 - April 2023
would attend TNB XPO in the future
TNB XPO AUDIENCE A unique opportunity to connect with a new generation of Black filmmakers and creative industry professionals.
81%
of attendees in 2023 were new attendees to TNB XPO
25-39
the majority of our audience identify as Black or Black British and are aged 25-39, they are most excited about connecting with the sector and being introduced to decision makers and change makers in the industry
58%
of our audience found out about TNB XPO 23 on social media and are highly engaged on Instagram
TNB XPO 24 Sponsorship + Partnerships
Headline Partner
Major Partner
Session Partner
From £18,000 x1 available
From £12,000 x2 available
From £7.000 x4 available
Exclusive partnership across the online and in-venue events. This bespoke package will include keynote speeches, masterclasses, launch and screenings.
Major partner across the online and in-venue events including showcase of catalogue or services. Prominent branding and priority access.
Endorsement of a morning or afternoon session. Alternatively, branding of an individual screening or reception.
2023 PARTNERS
PRINT ADVERTISING Format
Standard Rate
Size
Front cover of event programme
£2,000
A5 (portait)
Back cover of event programme
£1,500
A5 (portait)
Inside front cover/back cover of event programme
£1,200
A5 (portait)
Double Page Spread (DPS) in event programme
£800
A4 (landscape)
Half page in event programme
£400
A6 (landscape)
Quarter page in event programme
£250
A7 (portrait)
Leaflet inserts with event programme
from £500
A5/A6/A7
Our audience and community are incredibly important to us, so any advertising request must fit with the promises and commitments we've made to our community. Advertising on any of TNBFC channels is at the discretion of TNBFC team.
IN-VENUE DISPLAY ADVERTISING Format
Standard Rate
Size
Screen advertising
from £500
16:9
Event exhibition stand
from £300
N/A
Merchandising
from £300
Various
Goodie Bag
from £100
N/A
Display banner or posters
from £100
Various
Our audience and community are incredibly important to us, so any advertising request must fit with the promises and commitments we've made to our community. Advertising on any of TNBFC channels is at the discretion of TNBFC team.
DIGITAL Access our audience through social media and digital marketing. The New Black Film Collective's audience are a diverse range of people in the creative industries.
DIGITAL ADVERTISING Campaigns + E-marketing Social media campaigns from £500
Website sponsored post from £250
Dedicated e-blast from £250
Webiste banner advert from £100 (14 days)
E-newsletter inclusion from £150
Our audience and community are incredibly important to us, so any advertising request must fit with the promises and commitments we've made to our community. Advertising on any of TNBFC channels is at the discretion of TNBFC team.
ONLINE AUDIENCE We have a newsletter database of over 11,000 people with an average open rate of 42% and click-through of 9%. We have a social media following of over 9,000 highly engaged individuals and organisations, predominantly located in London or within the M25. In 2023, we had an average engagement rate of 7% across Instagram, Twitter, Facebook, Linked and YouTube. Our average monthly reach via social media is 18,800.
55-64 7.8%
13-17 1.4%
Our website averages 800 unique visitors per month. 18-24 11.6% Undisclosed 29.6%
45-54 18.4% Female 44.7%
24-34 28.9%
35-44 31%
<Age Gender >
Male 25.7%
EXTENDED REACH A connected network to amplify messaging and content to over half a million people Through our partnerships, our membership base plus agreements with allies and influencers, we have an extended digital reach of over half a million interested in the Black experience. Our partnership with Black History Studies and BYP Network, for example, allow us to consistently reach a wide audience with your messaging and content.
LET'S WORK TOGETHER priscilla@tnbfc.co.uk 07860 613 246