MEdIA pAck
28 September
2013
Business design centre Islington, N1 0QH 9.30am – 5.30pm
N’S LONdO T FREE S BIGGE SHOW L TRAVE
www.tnttravelshow.com
MEdIA pAck
TNT TRAVEL SHOW
London’s biggest free travel show
28 September
2013
WELcOME On Saturday 28 September 2013, this year’s TNT Travel Show, at The Business Design Centre, Islington, will be packed with thousands of travel-hungry visitors looking to book their next big trip.
Following on from the huge success of previous years, the renowned TNT Travel Show will be a bustling one-stopshop for 18-35-year-olds planning to travel in the UK, Europe and further afield, as well as for those wanting to discover the hotlist destinations for 2014.
“ We’ve had good leads,
loads of bookings – and I mean loads! The show has been incredibly busy and has definitely been worthwhile.” Mari Juk, EXcESS BAGGAGE
As a trusted brand, the TNT Travel Show is a huge draw for travellers and attracts a large volume of high-spending footfall. More than 8,000 people attended our 2012 October show at the popular Business design centre in Islington
how at the s £2000 s r o t i s Vi re than ur o m d n spe el, o on trav ls a year h revea researc
As London’s largest and only free-to-attend travel show (for pre-registered visitors) during winter, the TNT Travel Show is the ideal place for exhibitors to showcase sun, snow and Christmas trips, and to present new 2014 tours.
www.tnttravelshow.com
TNT TRAVEL SHOW
MEDIA PACK
London’s biggest free travel show
WHY EXHIBIT? Unlike the majority of consumer shows, visitors to the TNT Travel Show don’t come to browse; they attend to book trips on the day. Our visitors are travel-savvy and decisive – they know what they want, often attending armed with an itinerary. And our research backs this up. A visitor survey at our October 2012 show revealed 80% of
attendees planned to book a trip on the day. Nearly 40% wanted to take advantage of the exclusive show deals. And 40% planned to spend at least £500 on the day. As well as meeting face-to-face with thousands of new customers in one day, exhibitors also benefit from a dedicated marketing campaign across our magazine, websites and social media channels to raise brand awareness.
65% 37% 39% 66%
are aged between 25-30
44%
want to take advantage of deals on the day are looking to travel in less than one month’s time
want to book a sightseeing holiday
49% 54%
plan to travel in the next three months
80%
40%
plan to book a snow break want a sunshine-filled for beach break
of visitors want to plan a trip
will spend at least £500 on the day
28 September
2013
our Exhibitors The TNT Travel Show boasts an impressive array of travelrelated companies, including: – Tourist boards & regional areas – Travel tour operators – Travel insurance companies – Travel & booking agents – Flight booking agents – Travel equipment providers – Travel transport providers – Gap year travel – Educational travel – Independent travel There are other companies which fit with the travel industry and our audience of 18-35-year-olds:
“ TNT Travel Show
is a major directmarketing campaign of the year.” James Nathan, Topdeck
– Shippers – Recruitment companies – Mobile phone/telecomms – Banks and pre-paid credit providors – Travel guide publishers – Educational and training providers – Volunteering work abroad – TEFL
www.tnttravelshow.com
TNT TRAVEL SHOW
MEdIA pAck
London’s biggest free travel show
28 September
2013
MARkETING cAMpAIGN Being a part of the TNT Travel Show doesn’t just start on the day. Here’s how we help you to reach our loyal, engaged readers across all platforms. Round-the-clock promotion on tnttravelshow.com, which provides exhibitors and visitors with the latest show info, including exhibitor listings, special features and our talks programme. Publicity via our incredibly strong social media channels. TNT boasts more than 13,000 likes on Facebook, more than 8000 followers on Twitter and an impressive 64,000 followers on Google+. A highly visible 10-week advertising and editorial
campaign in TNT Magazine and on tntmagazine.com – with more than 350,000 unique visitors per month. Weekly features in TNT Extra and TNT Travel Extra, TNT’s weekly e-newsletters, which are distributed to more than 70,000 subscribers. Promotion on TNT partner websites and in their newsletters.
“ It’s been awesome, really hectic.
I’ve loved the pies, I’ve loved the people ... in terms of bookings, it’s been incredibly worthwhile – we’re looking forward to the next show.” kay Gillespie, HAGGIS AdVENTuRES
FOR EVENT & MARkETING ENQuIRIES Jaqui Ward Sales Manager 020 3137 5950 jaqui.ward@tntmultimedia.com
www.tnttravelshow.com
MEDIA PACK
EXHIBITOR PACKAGES Exhibitors can choose from the traditional shell scheme or a space-only option – there’s something to suit all budgets.
“ The layout of the venue is brilliant and the organisation is second-to-none.” Gabriel Finn, paddywagon
The prices for each option are detailed above, and the floorplan of the Islington Business Design Centre is detailed to the right. As it suggests, the ‘space only’ option is just a carpeted area. Exhibitors will need to supply their own furniture, power supply and stand design. This option is significantly more economical with these added costs in mind.
TNT TRAVEL SHOW
London’s biggest free travel show
Shell Scheme option £355 per m2 +VAT
Standard – Web listing/link on TNT show website – Show programme listing – Bumper TNT show listing
LEVEL 3 76
75
74
73
72
71
70
69
68
67
66
65
64
63
62
61
60
59
58
57
FIRE EXIT
78
56
79
55
80
54
81
53
82
52
83
MAIN ENTRANCE From Stairs @ Second Level
– Web listing/link on show website – Show programme quarter-page – Bumper TNT show quarter-page
51
Area over Gallery Hall @ Second Level
LEVEL 2 38
39
40
41
42
43
44
45
46
47
48
49
50 TO STAIRS & FIRE EXIT
TO FIRE EXIT ONLY
36
33
25
24
19
18
13
12
7
6
35
32
26
23
20
17
14
11
8
5
34
31
27
22
21
16
15
10
9
4
30
29
28
Balcony edge overhead
3
2
1
DISABLED PASSENGER LIFT
2x2 REGISTRATION AREA
£495 + VAT PREMIUM
BRIDGE LINK
3x3
Free to all exhibitors MID-RANGE
TO LIFT
37
2013
marketing packages
Space-only option £330 per m2 +VAT
77
28 September
– Web listing/link on show website – Show programme half-page ad – Bumper TNT show half-page – Post-show mailer to delegate list – Leaflet/flyer in visitor bag
£1,895 + VAT
www.tnttravelshow.com
MEdIA pAck
TNT TRAVEL SHOW
SpONSORSHIp OppORTuNITIES “ We get an excellent
return on investment.” John Morley, SpAcESHIpS
“ The great thing
is there’s no tyrekickers at the TNT Travel Show. people are coming to book.” Matt cooke, EdGE AdVENTuRES & EXpLORE
Make sure your brand is highly visible at the TNT Travel Show: Strengthen the appeal and longevity of your company in the UK travel market Raise your brand awareness through TNT’s extensive Travel Show media coverage Reinforce awareness of your brand to thousands of young travel enthusiasts
28 September
London’s biggest free travel show
2013
EVENT SpONSOR
ASSOcIATE SpONSOR
– Branding across all on and offline advertising
– Branding across all on& offline advertising
– Signage throughout venue – 3 x 3x3 Stands – Full page advert in event programme and bumper issue – Pre & post event email access to pre-reg delegates
– 3x3m stand including premium furniture and marketing package – Half page advert in event programme and bumper issue
– Digital display
– Pre & post event email access to pre reg delegates
£11,995
£495 + VAT SHOW GuIdE AdVERTISING ¼ page
£250
½ page
£450
Full page £850
Bag inserts or flyers £750 Lanyards £2,500 Branded carrier bags £1,250
Work in close partnership with TNT Multimedia – a recognised and trusted brand
FOR EVENT & MARkETING ENQuIRIES Jaqui Ward Sales Manager 020 3137 5950 jaqui.ward@tntmultimedia.com
www.tnttravelshow.com