29 July - 11 August 2013 Issue 727 tntdownunder.com
January 2014 Issue 737 tntdownunder.com
Nov 18-Dec 1 2013 Issue 735 tntdownunder.com
WIN!
WIN
tntdownunder.com
win
A stunnIng whItsundAys pAckAge for two
AN AMAZING Y BUNG AJ HACKETT H EXPERIENCE WORT OVER $1250
TS TIGER AIR FLIGH WORTH $500
澳大利亞、新 西 蘭 和 斐 濟
Capital City a slick trip to innovative Canberra
PARTY LIASION
the other ashes the aussies and poms’ real rivalries
THAI ME UP
rds and Backpack awa
Paradise and parties
Y! ROO BEAUT
tigerair! win flights with
+ news & sport what’s on film reviews travellers’ tips
wild Finding your
side on South
aroo Australia’s Kang
Island
+ ASHES LATEST DIVING WITH SHARKS MAGNETIC ISLAND GETAWAY BUNGY BIRTHDAY
735 COVER.indd 1
AUSTRALIA, NEW ZEALAND & FIJI
2014
2013/14
LIVING ON TOP
UP IN THE AIRLIE
TRAVELLERS' GUIDE
澳大利亞、新西蘭和斐濟
Summer on NZ’s North Island
Staying cool in Airlie Beach
VER FESTIVAL FE suncream Short shorts,
and lots of tunes
product
in the Golden
Daytrippin’ to the Barossa Valley
Sydney Festival brings the noise
THE INDEPENDENT
旅行指南
A
Gold GoinG for
have your say
WINE TIME
自助
er festival guide – it’s our summ
+ AMANDA PALMER THE HOBBIT REVIEW ISLAND HOPPIN’ IN FIJI JOB TIPS
13/11/13 12:09 AM
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February 2014 Issue 738
PRODUCT OVERVIEW PRODUCT OVERVIEW
IN! W AN AMAZING
BUNGY AJ HACKETT RTH EXPERIENCE WO OVER $1250
Print TNT MAGAZINE AUSTRALIA TNT Publishing is an integrated multimedia company that communicates directly to youth and travellers in a variety of offline and online channels. TNT Magazine is Australia’s and New Zealand’s leading publication for independent travellers, established in 1990 and distributed nationally on a monthly basis. Packed with independent editorial comprising of everything from travel features, celebrity & band/musician interviews, visa information, recruitment and the news and sport. TNT reaches and influences the 580,000 travellers that visit Australia each year. TNT is now more than ever heavily focused on the arts and entertainment scene happenings throughout Australia and New Zealand. TNT’s readers will be kept up to date with all the latest gigs/festivals/events and great eats, all located within the first section of the magazine. Travel is at the heart of what TNT Magazine is all about, with a dedicated section for all of our travel features that provides inspiration to travellers about their next adventure. Each TNT magazine includes two Australian and one New Zealand based feature and a ‘Travel On’ feature to an international destination plus much more! TNT’s writers are located all over the world to ensure emerging, popular and off the beaten track destinations are covered providing TNT’s readers a balanced mix of ideas.
Physical distribution points include hostels, travel agents, information centres, internet cafes, bars, clubs, airports and transit centres. Monthly special editions are also available on board Premier Motor Service coaches between Melbourne and Cairns. INDEPENDENT TRAVELLERS’ GUIDE TO AUSTRALIA, NEW ZEALAND & FIJI plus MANDARIN VERSION These full colour annual guidebooks are the ultimate resource for travellers planning a trip Down Under. It includes comprehensive information on accommodation, recruitment and travel options for Australia, New Zealand and Fiji. It is distributed across the UK, Ireland, Europe, US and Asia via outbound travel agents, airports, consulates, universities and travel shows. It is also distributed in Australia and New Zealand, with copies on-board Premier Motor Service coaches operating between Melbourne and Cairns. Product
Format
Freq
Circulation
TNT Australia
Quarto
monthly
8,218
A5
annual
100,000
ITG
VOICES DRIFTING A new album for The Holidays
SAND SUN + BEERS Our top 10 Oz beach bars
BOOK NOW
Summer in NZ’s South Island
RE DEAD CENT
gs Canyon Tjuta and Kin – Uluru, Kata heart of the NT the o int ep We head de + ALLAN DIXON 12 YEARS A SLAVE REVIEW
ADRENALINE AUCKLAND JOB TIPS
738 COVER.indd 1
CONTACT TO
SUNNY SOUTH
For more information contact : Jaqui Ward on +61 (0)451 786 867 email jaqui.ward@tntmagazine.com
31/01/2014 7:08 pm
October 22-28 2012 Issue 704 tntdownunder.com
November 26-December 2 2012 Issue 709 tntdownunder.com
1-13 January 2013 Issue 712 tntdownunder.com
September 24-30 2012 Issue 700 tntdownunder.com
TRAVELLERS' GUIDE
Digging deep in Coober Pedy
The best breweries and wineries in Oz
SHOPPING AL FRESCO
LEAVE YOUR HAT ON
HIGH AND MIGHTY Partying and
ROLL HEADS WILL
kitesurfing in Egypt
and pain in
THE INDEPENDENT
TOTES UNDERGROUND
FARMING FOR BOOZE
ure Finding pleas
A GRIPPING E SHARK CAG TH DIVE IN SOU AUSTRALIA
A JAWT OF SOUTH LOOT LOO AUSTRALIAN RES URES NTU ENT DVE A ADV
A LUXU GOLD COAST NS RUGBY SEVE PACKAGE
A SWE N OF TASMANIA TRAVEL EXPERIENCES
WIN
INPPING WDRO
WIN RIOUS
WETIN BUNCH
um of acular Muse Hobart’s spect
Old and New
Art
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
We scour the world’s best markets
This is Panama: rugged and raw
ILD! WET AND W We roll with
the punches,
and down the
hills, on the
Coast thrilling Gold
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
AUSTRALIA, NEW ZEALAND & FIJI
NEVER GAVE US UP Rolling around with Rick Astley
SON FESTIVE SEA al trail the Aussie festiv and friends as Join Kimbra
kicks off for
er another summ
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
2014
MIND THE BOLLOCKS
TO THE LIGHTHOUSE
Talking punk with The Sex Pistols
An insider’s guide to Byron Bay
HOTS SUN, SURF + S Bust out your
best wide brim
l the top 10 hat – we revea
Aust beach bars in
ralia
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
PRODUCT OVERVIEW PRODUCT OVERVIEW Online Our vast collection of independent editorial is also distributed through a number of online channels. With the increasing use of the internet to research gigs, travel ideas and jobs, TNT ensures a relevant platform for advertisers on our website www. tntdownunder.com. Traffic to the website is aided by our 35,000 strong mailing lists newsletter, our 5,500 social media following and features relevant to local area’s highly listed on search engines. Although the vast majority of online users are already based in Australia or NZ, we also have a huge number of ‘would be travellers’ researching their trips before arriving from all over Europe, the America’s and Asia. TNTDOWNUNDER.COM The TNT website houses all print features and much, much more. With weird news, a free jobs listing service, travel, emigration advice, massive competitions, ‘what’s on’ listings and travel deals - TNTdownunder.com is the one stop shop for youth and independent travellers looking for their next adventure. TNTdownunder.com has also created a social media platform for travellers, bloggers and writers called myTNT. myTNT also allows you to access TNT users with ease. WEEKLY NEWSLETTERS Due to the huge amount of competitions and promotions TNT holds throughout the year, we have a very up to date and
CONTACT TO
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engaging newsletter readership of 35,000. The database is used for promoting events, online features, competitions, jobs and our online versions of our magazines and guide books. Travel specific content appears on Wednesdays, and A&E on Fridays, and a monthly employment newsletter. Advertising options are available within the newsletters and the database is also available for EDM’s for relevant products and/or services. SOCIAL MEDIA TNT Downunder has a 5,500 strong following on social media channels with around 3,000 on Facebook and 2,500 on Twitter. Our social media is used to engage with our readers for sharing our stories, images and to promote our user created content like Hot Shots (readers travel photo competition). EMAG’S Every printed product by TNT is published online in full as an emag version - viewable on issuu.com we are in the top 5 searched travel magazines and with all adverts hyperlinked directly through to the clients website it can provide a boost to a company’s SEO ranking and traffic to the landing page of choice. TNT monthly magazine attracts on average over 6,000 views .
TRAVEL DEALS A low cost and effective way to promote a great travel offer is through TNT’s Travel Deal package, this includes your logo and travel offer information communicated within the Aus/ NZ magazine, TNT’s weekly e-newsletters and through the Travel Deals page on www.tntdownunder.com. This is a great opportunity to get your message out in the market through TNT’s print and online channels all at once.
Product
www.tntdownunder.com TNT Magazine AUS E-Mag TNT e-Newsletter ITG E-Mag
For more information contact : Jaqui Ward on +61 (0)451 786 867 email jaqui.ward@tntmagazine.com
Reach
Freq
60,000 unique hits
monthly
6-10,000 readers
monthly
35,000 subscribers
weekly
90,000 readers
annual
3-16 December 2012 Issue 710 tntd tntdownunder.com td downu ownu ow nun nd der er.cco om m
Summer 2011-12 Issue 87 tntdownunder.com
May-June 2012 Issue 89 tntdownunder.com
November 19-25 2012 Issue 708 tntdownunder.com
! INVAN WPER
CAM HIRE FOR FIVE DAYS
WIN
WIN!
DAY AN EPIC FIVE ST SOUTH COA NSW SURFING SAFARI
A $1,500 ND NORTH ISLA NG THRILL-SEEKI ADVENTURE
RUSH HOUR Braving Taupo’s thrills
WIN
H CH A SWEET BUN N F TASMANIA OF O TRAVEL EX RIENCES EXPE
LORDING IT
THE INDEPENDENT
Sampling Nelson’s wines
SCREAM CITY
HARBOUR LIGHTS
All action Auckland
RIOT SQUAD
Fun times for Sydney tourists
CULTURE CLUB
We chat to the Kaiser Chiefs
TRAVELLERS' GUIDE
IN THE FLESH
AUSTRALIA, NEW ZEALAND & FIJI
Swimming with bull sharks in Fiji
2014
Meeting Rotorua’s Maoris
SUNNY SIDE UP
LAND’S END Exploring Stewart Island
VIN’ SUMMER LO and’s e to New Zeal You r guid
ROCKING THE CRADLE
Chilling out in the majestic Port Macquarie
best beac hes
OWN PAINT THE T The world’s
race, The most vibrant
Color Run, is
ralia through Aust spreading joy + NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
IME! IT’S SNOWT er and this wint in New Zeal white stuff to hitting the + WHAT’S ON FIJI ADVENTURES Your guide
Chatting to indie rock outfit The Cribs
BEST BEST OF THE Break out the
ABEL TASMAN SKYDIVING OVER WANAKA
Backpack the Golden – we announce champagne
ers! Award winn
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
PRODUCT OVERVIEW READERSHIP & DISTRIBUTION A TYPICAL TNT READER IS... YOUNG 83% are aged between 18 and 29 years old.
READY TO SPEND 75% will spend their income travelling within Australia. 37% spend $70 or more on a night out.
PRIMARILY FROM EUROPE (71%) 28% from the UK. 13% from Ireland. 10% from Germany.
READY TO GET RURAL 28% have already done rural work in Australia. 55% are interested in working in rural areas for three months to extend their visa by 12 months.
ON A WORKING HOLIDAY VISA 57% on a Working Holiday Visa. 20% on a Tourist Visa. 9% on a Student Visa. A LONG-TERM TRAVELLER /EXPATRIATE 64% plan to stay more than 6 months. 34% plan to stay more than 12 months. Only 10% plan to stay less than 2 months or to gain residency/citizenship. CASHED UP 45% say they will spend over $12,000. 40% say they will spend between $2,000 to $12,000. Only 15% say they will spend less than $2000.
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SKILLED AND EXPERIENCED 29% have a degree. 68% have been educated to university level. 35% work in the hospitality industry.
NATIONWIDE COVERAGE TNT MAGAZINE AUSTRALIA & NEW ZEALAND Distribution is the key to the success of TNT Magazine and for this reason we have more than 700 key distribution points across Australia and NZ. With 8218 copies distributed throughout Australia every month, TNT Magazine boasts comprehensive coverage nationwide. For advertisers, this means more copies in your region plus the added value of our extensive network across Australia, New Zealand and further online distribution globally. *Distribution figures subject to change *Figures are based on annual averages
ON-LINE & CONTACTABLE 93% access the web more than 3 times a week. 49% access the web daily. 92% use the web for checking emails and social networking sites. 88% share photos online.
For more information contact : Jaqui Ward on +61 (0)451 786 867 email jaqui.ward@tntmagazine.com
Aus Distribution Figures
New South Wales
3,271
Queensland
2,347
Victoria
1,306
Western Australia
547
Northern Territory
353
South Australia
156
Tasmania
82
Aust. Capital Territory
52
October 15-21 2012 Issue 703 tntdownunder.com
November 2012-January 2013 Issue 92 tntdownunder.com
October 8-14 2012 Issue 702 tntdownunder.com
INIC! WMAG
INPPING WDRO
A ROADTRIP ACROSS NEW ZEALAND
November 5-11 2012 Issue 706 tntdownunder.com
WIN
A JAWTH LOOT OF SOU AUSTRALIAN ADVENTURES
WIN
G A JAW-DROPPIN TH LOOT OF SOU AUSTRALIAN ADVENTURES
CH A SWEET BUN N OF TASMANIA TRAVEL EXPERIENCES
THE INDEPENDENT
DAY BREAKERS JOURNEY TO MIDDLE EARTH St Step b by step t on th the Hobbit’s path
IN THE FLESH Swimming with bull sharks in Fiji
OAT ROCK THE B
ds us Bay of Islan y and adventuro nd the sand to cruise arou + WHAT’S ON QUEENSTOWN THRILLS We head north MUSIC TRAVEL PHOTOS
TINY IN TINSELTOWN
We find the world’s best surfing spots
Fast cars and seeing stars in Los Angeles
is coming to
Oz and they
want you on
LET’S GET xx xx RADICAL Finding Adelaide’s sweet spot
NDER ISLES OF WO
OD WHIP IT GO r Derby skates, the Rolle
AUSTRALIA, NEW ZEALAND & FIJI
Road tripping in Bosnia
TOES ON THE NOSE
Strap on your
TRAVELLERS' GUIDE
FEAST OF THE EAST
Three unique sides to Adelaide
their team!
over Australia has
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
8,000 islands.
We narrow it
l our sexy top down and revea
10
+ NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
2014
HOUSE THAT BEER BUILT Sinking a few on XXXX Island
E LIGHT MY FIR
We kick off a
ration month long celeb
! t Tasmania, baby s we love abou of all the thing + NEWS & SPORT WHAT’S ON FILM REVIEWS TRAVELLERS’ TIPS
PRODUCT OVERVIEW RATE CARD & SPECS TNT Magazine Australia and New Zealand
Monthly
Independant Traveller’s Guide
Annual
Full page
195mm x 270mm + 5mm bleed
AU$1,495
Double Page Spread
290mm x 210mm + 5mm bleed
AU$16,744
Half page (vertical)
87mm x 245mm
AU$1,165
Full page
146mm x 210mm + 5mm bleed
AU$9,300
Half page (horizontal)
175mm x 122mm
AU$955
Half page (horizontal)
95mm x 128mm
AU$5,787
Quarter page (vertical)
87mm x 122mm
AU$625
Half page (vertical)
62mm x 180mm
AU$5,787
Travel deal (6th page)
54mm x 112mm
AU$395
Quarter page (vertical)
62mm x 95mm
AU$3,515
Eighth page
87mm x 60mm
AU$345
Eighth page
62mm x 47mm
AU$2,121
Sponsor strip
175mm x 20mm
AU$345
Sponsor strip
128mm x 20mm
AU$3,515
Online
Monthly
Weekly
WEBSITE
MPU
300 x 200 pixels
AU $855
AU $295
Leader Board
728 x 90 pixels
AU$755
AU$275
NEWSLETTER
Banner
468 x 60 pixels
AU$995
AU$275
Sponsor banner
600 x 200 pixels
AU$900
AU$250
Standard advert + listing
300 x 200 pixels
AU$810
AU$225
Mini advert + listing
160 x 160 pixels
AU$720
AU$200
CONTACT TO
BOOK NOW
Online – Website and newsletter MINI
Please refer to table for specific dimensions
MPU
BANNER LEADER BOARD
For more information contact : Jaqui Ward on +61 (0)451 786 867 email jaqui.ward@tntmagazine.com
Print sizes FULL PAGE
HALF PAGE HORIZONTAL
HALF PAGE VERT
QUARTER PAGE VERT
EIGHTH PAGE SPONSORSHIP STRIP
2015
Independent Travellers’ Guide to Australia, NZ & Fiji THE INDEPENDENT TRAVELLERS’ GUIDE IS A UNIQUE PUBLICATION THAT MANY OPERATORS FIND IS THE ONLY OFF-SHORE MARKETING THEY NEED TO DO. NO OTHER FREELY DISTRIBUTED GUIDE BOOK HAS THE COMPREHENSIVE CONTENT, DISTRIBUTION COVERAGE, INDUSTRY ENDORSEMENT AND, MOST IMPORTANTLY, READER INTEREST OF THE ITG.
WHERE IS IT DISTRIBUTED? ENDENT THE INDEP RS'
TRAVELLE
GUIDE
AU
AND NEW ZEAL STRALIA,
2014
& FIJI
WHY YOU NEED TO BE IN THE 2014 ITG
• To effectively place your product or service in the hands of travellers whilst they are planning their trip – before your competitors do! • Travel guide books, word-of-mouth and the internet are the top three sources of information when travelling.* • The 2015 ITG has a shelf life of a whole year.
WHAT’S IN THE 2015 ITG?
• Essential pre-departure and getting started sections. • State-by-state guides to Australia, New Zealand and Fiji. • Essential info on travel, accommodation, employment, study, transport and entertainment by region. • Stopover destinations.
BOOKING AND COPY DEADLINE: Friday, 14th November 2014.
• 50,000 guides are distributed throughout the UK, Ireland and Europe via outbound travel agents, Heathrow and Gatwick airports, consulates, universities and travel shows and on request from www.tntdownunder.com. • 35,000 ITGs are distributed in Australia, New Zealand and Fiji via visitor centres, transport hubs, travel agencies, tourism associations, accommodation providers, universities/English language schools and travel/jobs expo’s. • Seat pockets on all Premier Motor Service coaches from Melbourne to Cairns. Premier Motor Service operates more than 35 luxury coaches ferrying hundreds of independent travellers up and down Australia’s east coast every day. The company runs daily services from Melbourne to Cairns with drop-offs at all the main traveller hubs. • 15,000 guides are distributed in the US via adventure travel operators and youth hostels.
SPECIAL NOTES:
• Take advantage of the Export Market Development Grant. The 2015 ITG is an eligible export promotion activity. Visit www.austrade.gov.au to find out more. • Book now and get your 2015 ad at 2014 prices.
RATE CARD
Size DPS Full page Half page (horizontal) Half page (vertical) Quarter page Eighth Banner
Rate Height x Width AU$16,744 210 mm x 290 mm (Please add 5mm bleed all around) AU$9,300 210 mm x 145 mm (Please add 5mm bleed all around) AU$5,787 95 mm x 128 mm AU$5,787
190 mm x 62 mm
AU$3,515 AU$2,121 AU$3,515
95 mm x 62 mm 47 mm x 62 mm 20 mm x 128 mm
Loadings apply for preferred positions. Rates exclude GST and are not agency commissionable * TNT Magazine October 2009 research
DON’T MISS OUT - BOOK BY 14TH NOVEMBER
Contact the TNT Team now for more info or to order a copy of the 2014 ITG Ph: +61 (0)451 786 867 Email: jaqui.ward@tntmagazine.com www.tntdownunder.com
Mandarin version of the ‘Independent Travellers Guide to Australia and NZ’
2014/5
THE MANDARIN VERSION OF THE ITG IS A UNIQUE PUBLICATION AND IS A FREE AND INFORMATIVE SOURCE OF INSPIRATION AND INFORMATION ON TRAVEL, ACCOMMODATION, FOOD AND DRINK AND TRANSPORT ALL OVER AUSTRALIA AND NZ. THE ROBUST AND FAR REACHING MULTI-PLATFORM DISTRIBUTION OF THE ITG IS A FANTASTIC SOURCE OF CLIENT AWARENESS AND DIRECT BOOKINGS INTO A MARKET UNTAPPED BY OTHER PUBLICATIONS.
WHY YOU NEED TO BE INVOLVED IN THE MANDARIN ITG
tntd own und
• To effectively place your product in the hands of Chinese youth looking to visit Australia to ensure your product is available before planning their trip or to reach the 300,000 + Chinese speaking students in Australia each year. • Travel guide books, word of mouth and the internet are three of the top five sources of information before and during travel. • The publication is live for a full year from July 2014 until July 2015. • Online version of the publication reaching masses of youth in China looking for inspiration on travel around Australia and NZ. • TNT’s products are advocated by state and regional tourism organisations across Australia and NZ to ensure valid content for the market reached.
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WHAT’S IN THE MANDARIN VERSION OF THE ITG? 澳大 利亞 、新
自助
• Essential pre-departure information on visa’s, flights, currency and much more in our ‘getting started’ section. • State-by-state guides to Australia and New Zealand. • Essential information on travel, accommodation, transport, food and drink and education. • Health and safety and cultural information included. • Visitors information on where to travel with ‘visiting family’ for our student readership already based in Australia.
旅行指南 斐濟
西蘭 和斐 濟
新西蘭和
澳大利亞、
2013/14
WHERE IS THE MANDARIN ITG DISTRIBUTED?
A
• 50,000 guides printed in total. • 35,000 will be distributed by international colleges and universities for Chinese speaking students by way of our friends at English Australia. The guide will also be distributed through information centres, airports, travel agencies and accommodation providers. • 15,000 copies will be distributed to similar contacts in China including travel agencies, education agencies, hostels and information centres. • The Mandarin version of the ITG will also be distributed via online mediums. TNT will be working with an online distribution specialist to have the online version read by 200-300,000 readers through bloggers, social media and paid online advertising. All advertisers will have their artwork linked to the landing page of choice to ensure direct contact and a good return on investment.
SPECIAL NOTES:
• Book before 30th of May and receive a 30% discount with an upfront payment for your advert. • Free artwork design and translation free of charge for a half page sized advert or larger.
RATE CARD Size
Rate
COVER POSITIONS INSIDE FRONT AU$10,995 OUTSIDE BACK AU$10,995 INSIDE BACK AU$9,995
210 mm x 145 mm 210 mm x 145 mm 210 mm x 145 mm
DPS AU$9,995 210 mm x 290 mm (Please add 5mm bleed all around) FULL PAGE AU$5,995 210 mm x 145 mm (Please add 5mm bleed all around) HALF PAGE AU$3,495 95 mm x 128 mm (horizontal) HALF PAGE AU$3,995 190 mm x 62 mm (vertical) QUARTER PAGE AU$2,550 95 mm x 62 mm LISTING AU$850 Loadings apply for preferred positions. Rates exclude GST and are agency commissionable.
product 29/10/2013
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BOOK BY 31ST JULY TO GET YOUR EARLY BIRD DISCOUNT! Contact the TNT Team now for more info or to order a copy of the 2014 ITG Ph: +61 (0)451 786 867 Email: jaqui.ward@tntmagazine.com www.tntdownunder.com