DIAMONDBACK
MOUNTAIN BIKE / 2015
Join us on the edge Camarillo, California. 1978. That’s when it started. That’s when we started to defy convention. To change the humble bike to suit our passions, to suit those sweet lines down the mountain and to suit that epic jump. 1978 is when dared to be different, to seek out the knife edge and find a very exciting place to exist. We’ve been in that place for over 35 years. A lifetime of honing, developing and innovating. Precision, durability and integrity are the values we set out with and, whichever style of bike we’ve turned our hand to, they’ve remained at the core of the company ever since. That ethos informs each and every one of our product decisions and is ingrained in each and every one of the riders representing Diamondback. Why though? Why do we believe in the importance of those words? Because we love riding bikes and pushing those bikes and our bodies to their limits. Advancing technology and advancing human endeavors. And being true to the guiding principles of creating the most advanced products possible, the most accurate products possible, and the most fun products possible allows you to achieve great things on our bikes.
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