Innovative Fashion Photography

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Chris Von Wagan -­‐ GLASS

Emily soto

Eolo Perfido Robert Allen

INITIAL SET

Vanina Sorren* ‘’Fashion Photography’’

Vanina SorrenA was brought up in a family of photographers so it’s no surprise that her work is being described as, ‘’Unique yet amazing’’. This photograph displays one of the images from the set of photographs SorrenA took for the GQ style edit. This photograph stood out to me from the rest of the images.

She named the set, ‘’One of the reasons to get dressed is to get undressed.’’

The black and white photograph appears to be taken in a white studio. This is to ensure the subject of the photograph stands out and is not distracted by the surroundings. The photograph displays a young man, wearing a big fur jacket with his hand in his jeans pocket. Some may say that this is a typical model pose, however It makes the photograph complete, and keeps the aSenAon on the fur jacket which is the subject of the photograph.

The photograph inspires me as the use of fur brings the photograph alive. I will incorporate this into my own work.

DEVELOPMENTAL SET

Paul Cadden ‘’Hyperrealist’’

Paul Cadden is a UK based arAst who aims to create realisAc/ real-­‐life looking painAngs. Raised in Glasgow, he started painAng at the age of 6 and late in life created his ‘’Hyperrealism’’ painAngs that he is mainly known for now. In the words of Cadden, he aims to ‘’A"empt to understand the personal through the medium of drawing and pain5ngs.’’

Most of Cadden’s masterpieces are created using only a pencil although he oYen also uses pastels, water colours, acrylic and chalk.

This piece of artwork displayed is from Paul’s hyperrealist set of drawings. It displays a portrait image of an elderly woman looking directly ahead. The image appears to be drawn with pencil alone, this being because of the grey scale in the image and different shades of grey. The image looks like a real-­‐life photograph which was what Cadden was going for in this specific set of drawings. The image has been made out to be a photograph that’s been taken at eye level. The subject of the artwork piece itself is the woman in the picture hence why she is the center of it. The expression on the woman’s face displays, pain and sadness. This could be one of the concepts of the drawing itself. The woman appears fed up of something, as her eyes look watery. The strength of the photograph is the realism of it and the extent it resembles a real-­‐life photograph taken.

The photograph connects to my work as I will aSempt to create photographs that look like drawings in the style of Cadden.

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Mario Gerth Mario Gerth is a photographer, journalist and traveller. He’s travelled to over 65 countries taking photographs of the things and people that fascinate him. He has witnessed, war and poverty. He took a set of black studio based photographs in Ethiopia of the ‘’Surma Tribe’ ’that he is mainly known for now.

This image is one of the photographs from the set that stood out to me. The image displays a young boy roughly between 8-­‐13 with a saddened look on his face. The image is portraiture and it displays the hardship, suffering and poverty that such people go through in Ethiopia. His facial expression looks like cry for help. There is a good contrast of black to white in the photograph and the use of the black studio makes the white powder stand out. The powder used on his face represents the tribe he is from. It is a way to disAnguish who is from what tribe in Ethiopia.

From the photograph could possibly give the viewers a sad feeling when looking at the image as you can see the pain in the boy’s eyes. I believe that the photograph is successful as Mario Gerth wanted to display the poverty and hardship people in other countries encounter and this photograph does.

I will convey Gerth’s photographs into my work.

DEVELOPMENTAL SET

FINAL DEVELOPMENT

Mariah Robertson Mariah Robertson is a talented arAst. Her work stands out to me as it is striking and unique. The painAng is part of her shapes and colours theme. It has a vibrant burst of colour. It could possibly be portraying shaSered glass with all the cut and different shapes she has used in the painAng. It is also very colourful. The picture conveys diversity as there is a plethora of colours that would usually clash however the way they have been used in the painAng makes the colours unite accordingly.

The picture gives the viewers a confused point of view as they possibly may not know exactly where to look as there is so much going on in the photograph. The image is abstract and looks like it is trying to disguise/hide something.

I believe the photograph is successful as it goes perfectly with her Shapes & Colours theme she was iniAally going for. I also believe It is a beauAful painAng and has a great outcome.

The picture inspires me and I will convey the variety and mesh of colours into my own work.

EvaluaAon My task was to choose a concept and idea from the many briefs provided then create an initial set of images and development. Before deciding what my initial idea was going to be a researched a variety of ideas , each giving me a basis on where to begin with my work, and the type of photographs I would be taking. At first I decided my main idea was going to be ‘’Landscape Photography’’. I was going to go to a beautiful spot in Central London and take photographs that I would eventually edit and develop I ended up taking photographs for that idea but later decided that It was best I changed my idea as I was not satisfied with the value of my work. The new idea I decided to portray instead was ‘Fashion photography in an innovative way.’’ I started off by researching deep into what innovative photography was as this gave me a basis on what my photo’s should be. For this idea I initially took many photographs which I ended up cutting down. The first set of photographs I took were in a park in Ilford, where many shots of my model were taken of her wearing fur. The majority of the photographs I used where in black and white. As the photographs where taken during the daytime I used that as an opportunity to use natural lighting. I wanted to ensure that every photograph I took was different and the images were not all similar. To make it possible I used 3 different models including a child (4 years) to model the fur look I was going for (inspired by Vanina Sorrenti) In my developed photographs I took some more close-up photographs of my model. For my second idea I looked at African fashion photography. I believed that it was rather innovative and unique. All the shots are close-up although the African print is still viewable in the images. The visual impact my photographs have on the viewers are quite surprised yet interested. Looking at some of my photographs they may think that they are quire. . I do believe that my photographs reach the level of symbolism needed, however, the photographs

could've ensured that all photograph taken related to my brief as I believe that some of my photographs went slightly off point from my iniAal brief, other than that implicaAon, I do believe that they reached the needed level of symbolism as they do portray fashion photography in a way that is unusual and not typical.

Furthermore, I am very pleased with the quality of my work, I believe my photographs are strong yet unique. I parAcularly like my second idea in comparison with the first. The African themed photographs are the strongest and most unique out of the whole set. The models facial expressions and tribal look create the successful images that I believe them to be. There is evidently a range of different ideas in my set of photographs and each are different and unique to the others, however, as successful as I believe my photographs to have turned out there is sAll room for improvement and I do believe I could’ve tken my photographs that step further in terms of my development. I believe that I pushed my creaAve boundaries with my work as not only did I look at the photographic side of my images but I developed them in an arAsAc way. I experimented with my photographs and tested out many different types of ediAng techniques before deciding what final methods I was going to use for them.

There are many arAsts that inspired me with my work these include Mario Gerth, who’s photographs gave me a basis on what my work would convey. If given more Ame on my project I would’ve taken my photographs in more locaAons and created another set of photographs. I also would’ve done much more research which would’ve given me more direcAon and inspiraAon with my work but as a whole I believe my project is a success.