WOMEN IN BUSINESS SPECIAL EDITION
DECEMBER 2023
MAGAZINE
BEAUTY ON THE BLOCK
MODERN COLLECTIVE AND WISE AESTHETICS EMPOWER CLIENTS TO LOOK AND FEEL THEIR BEST
GENERATING JOY
Indiana Wish Spreads Holiday Magic
SWEET LEGACY
Remembering Roselyn Bakery
TownePost.com
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For Card & Associates, Building Athletic Spaces Helps to Facilitate Positive Change
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CAPABLE HANDS
GENERATING JOY
Indiana Wish Spreads Holiday Magic
Jen Bubp Is Helping to Shape and Mold the City for the Better as Carmel Arts Council President
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22
Modern Collective and Wise Aesthetics Empower Clients to Look and Feel Their Best
Remembering Roselyn Bakery
BEAUTY ON THE BLOCK
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BUSINESS SPOTLIGHT™
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SWEET LEGACY
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WORDS OF WISDOM
CARMEL GRAD HANNAH PEDERSEN PUBLISHES BOOK TO HELP KIDS WITH DENTAL VISITS Writer / Michelle Kaufman Photography Provided
As a senior at Carmel High School, Hannah Pedersen completed a research project on the effects of dental anxiety on a child’s oral health. After surveying elementary students, Pedersen discovered a connection. Kids who had dental anxiety didn’t know as much about oral hygiene and had poorer oral health. While working at a dentist’s office throughout the last few summers, she noticed a lot of patients have dental anxiety. Two years ago Pedersen had the idea of creating a storybook called “Will I Survive the Dentist?” to help them. “I wanted it to tell a really great story that’s heartfelt, but also educational,” she says. “I wanted it to have a plot that children of all ages could understand. I have really high hopes that this will help a lot of families - not only children, but parents too. I think for parents it can be really difficult to navigate that
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first visit.” As a child, Pedersen says dental anxiety was very prominent in her own life as she navigated dental issues. “I thought back to what would have helped, and I’ve found that interactive experiences are the best way for me to learn or deal with something,” she says. “Being able to have that tangible item in your hands on your way to the dentist or even in the dental office, I think, is really beneficial. Kids can flip through the pages, become intrigued and learn something.”
and continue to help children with dental anxiety. “I think what’s really important for any dental provider is integrity and having a feeling of safety,” she says. “I want to be that dentist for those patients where they feel safe, and if they do have any questions, it’s all open communication. Dr. Chad Hazelrigg at Pediatric Dentistry of Noblesville opened the world of dentistry
Pedersen is now a senior at Indiana University studying biology on the predental track. “Will I Survive the Dentist?” came out in September. She recently returned to her elementary school, Cherry Tree Elementary, to read her book to students in kindergarten through fifth grade. “Every grade level had a different reaction,” she says. “It was really interesting to see how the progression turned from kindergarteners who were still terrified of the dentist to fifth graders who were saying the orthodontist is more terrifying now.” Pedersen says the younger kids were intrigued by the story itself, while the older kids asked questions about the process of writing a book and becoming an author. In the future, Pedersen knows she wants to go into the field of dentistry TownePost.com / DECEMBER 2023 / CARMEL MAGAZINE / 7
[for me], so I want to be that dentist. I just want to excel in the craft of dentistry, doing what I love and helping the community around me.” “Will I Survive the Dentist?” is available online through Amazon, Barnes & Noble and BookBaby. For more information about Pedersen and her book, visit survivethedentist.com.
TRUE DEVELOPMENT FOR CARD & ASSOCIATES, BUILDING ATHLETIC SPACES HELPS TO FACILITATE POSITIVE CHANGE Writer / Natalie Gargiulo Photography Provided
In the realm of entrepreneurship, few individuals stand out as prominently as Andy Card, the founder and chief executive officer of Card & Associates. Beyond the accolades and the Ernst & Young Entrepreneur of the Year award in 2006, Card's journey is marked by a commitment to community development, youth empowerment, and the creation of spaces where young athletes can flourish. Established in 2015, Card & Associates has been a catalyst for positive change
in communities across five states. Their flagship success, Pacers Athletic Center in Westfield, is not only a state-of-the-art sports facility, but also a symbol of Card's vision of providing a positive place for youth sports training, leagues and tournaments.
and cultivate a sense of community.
“When I initially ventured into this, I saw an opportunity in addressing the community's need for facilities and enhancing the tournament business,” Card says. “However, over the past 14 to 15 years, what it has The 88,000-square-foot facility, born from turned into for me is the profound positive Card's design and development prowess, impact these facilities have had on kids, is both a venue for sports and a haven for mitigating issues like drinking and drug youth seeking a positive outlet. Card & use. It’s just a fact that when kids are in Associates aims to create spaces that provide organized sports, they learn lessons that young athletes with an environment where help them grow into good adults.” they can hone their skills, build character 8 / CARMEL MAGAZINE / DECEMBER 2023 / TownePost.com
in Pendleton, are two more examples of Card’s commitment to his visionary approach to community development. Coming in 2024 is the Lebanon Fieldhouse in Boone County. This fieldhouse is a 200,000-square-foot athletic facility that will be home to eight basketball courts, 13 pickleball courts, one turf field, and pitching and hitting tunnels.
The story of Card's entrepreneurial journey is a remarkable one. With a background as chief executive officer of Perkins Global Logistics, he orchestrated an impressive revenue increase from $7 million to $72 million in 12 years. However, Card's passion for sports, coupled with his keen business acumen, led him to venture into the world of athletic facilities.
owned a race team with NASCAR driver Tony Stewart for a few years. After that I bought a couple of businesses, and then in 2010 I sold everything and built the Pacers Athletic Center.” Since building its first athletic center, Card & Associates has grown into a national developer of facilities, hotels, apartments, restaurants, housing and retail.
“I’ve always been an entrepreneur and I’ve His most recent projects, Mojo Up always loved building businesses,” Card says. Sports Complex in Noblesville and the “In 1995 I decided to get into racing and Community Sports and Wellness center TownePost.com / DECEMBER 2023 / CARMEL MAGAZINE / 9
Beyond the walls of these sports centers, Card & Associates is actively initiating over 10 projects across various states, where they are creating opportunities for youth to engage in sports, promoting physical wellbeing and fostering a sense of purpose. “My plan is to continue to move forward and expand these facilities and communities around the country,” Card says. “I don't have any plans of retiring any time soon, but when I do, I want to leave these facilities as a legacy for families and kids to spend time together.” Visit cardandassoc.com to learn more.
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UNIQUE GIFTS FOR OLDER LOVED ONES
E
ven loved ones can be a mystery when it comes to figuring out what gifts you’re getting for everyone over the holidays. Older loved ones can be especially hard to shop for, as they seem to have it all — lifetimes of knick-knacks and keepsakes.
To fulfill its mission of being “local, helpful and personal,” CarDon & Associates — an Indiana-based senior living management company — compiled this list of gift ideas for seniors that stand out from your typical stocking stuffers and even embrace Hoosier history. STORYWORTH: These days, most of us document our lives digitally. But many people of older generations still appreciate the feeling of flipping through the paper pages of a book or running their fingers across glossy photos. Storyworth allows subscribers to create a physical memoir that ages as gracefully as the other books on their shelves. With the subscription, they are emailed a question each week, and at the end of a year, Storyworth will bind their life stories into a beautiful hardcover book. This gift is a great way to connect with loved ones across distances, engage a parent or grandparent’s memory, and preserve family stories for generations to come. Go to storyworth.com to start a book for your loved one. AURA FRAME: Here’s another gift that puts an old-fashioned spin on a digital trend, sending photos “from your phone to mom’s frame.” You can preload the frame with your loved ones’ favorite family photos and then add to them all year round. To capture and share life’s many happy moments as soon as they happen, family members can simply email photos to the frame, where they will show up in a matter of seconds. This is an especially great gift for keeping loved ones connected to festivities if they won’t be able to visit during the holidays. With a premium subscription plan, you can also include photo captions, create photo albums and send videos. Perhaps best of all, a digital frame is a great space saver for collecting memories. O, The Oprah Magazine, calls it “the perfect gift for all relatives.” High praise! Learn more at auraframes.com. THE GIFT OF TRAVEL: Catching a plane during the busy holiday season can be quite an ordeal. An alternative that allows for a more scenic route and leisurely trip is renting an RV. This year, make your family vacation an adventure on the open road! CarDon’s own Regional Director of Marketing Beth Cattoi attests that this is a wonderful idea. (Check out the photos from her own RV trip!) THE GIFT OF EXPERIENCE: Are some of your loved ones just not into material gifts? Help them ring in the holidays with fun festivities — such as the Indiana Historical Society’s 10th annual Festival of Trees! (Or buy them an IHS membership so they can enjoy its many educational and entertaining exhibits throughout the year). Memberships to Conner Prairie and the Kurt Vonnegut Museum and Library are other tasty slices of Hoosier history to which you can treat your loved ones. THE META QUEST 2 VIRTUAL REALITY HEADSET: This gift combines travel and experience with exercise, allowing seniors to take their morning yoga routine to the mountains of Iceland or hike around Machu Picchu. They can also virtually immerse themselves in big stadium games, feeling like they’re sitting courtside for the Pacers or cheering on the Colts all from the comfort of their homes. This virtual reality headset enables loved ones with limited mobility or health issues to still see the world. We hope you find the perfect fit for your older loved ones this season. Happy holidays from the CarDon family to yours!
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GENERATING JOY
INDIANA WISH SPREADS HOLIDAY MAGIC Writer / Natalie Gargiulo Photography Provided
In a heartwarming display of compassion and generosity, Indiana Wish has touched the lives of a local family, bringing joy to a young girl battling Rett syndrome.
There have even been some unique wishes fulfilled like meeting former presidents and the Pope, working with Mother Teresa, and bringing a grandmother to the United States from Ethiopia to visit her grandchild.
“Having the privilege of connecting with families and witnessing the profound impact Last year the Avant family, residents of of providing them with a lasting, cherished Noblesville, experienced the joy of a lifetime moment, especially in the face of challenging as their daughter, Ruby, 5, was gifted a magical times, is truly a blessing,” says Indiana Wish one-week paid trip to Disney World in Florida. Executive Director J'Lynn Mayes. “Knowing that these experiences become enduring gifts Ruby, who was diagnosed with the rare for parents and siblings, even in the midst of neurological disease as an infant, found heartbreak, highlights the significance of what delight in the enchanting world of Mickey and we do.” Minnie, thanks to the efforts of Indiana Wish and its donors. The average cost of each wish amounts to $12,000, highlighting the significant financial "We are incredibly grateful for this blessing," commitment the nonprofit makes to fulfill say Amanda and Mike Avant, Ruby's parents. each child's dream. "Experiencing the joy and support for Ruby was so uplifting to our entire family. All of “Sharing who we are and the impact of the the many special moments during the trip, Indiana Wish mission is so important,” watching Ruby smile and laugh, will last with Mayes says. “Whether it's a $10 or a $10,000 us forever.” donation, each contribution plays a vital role Established in 1984, Indiana Wish has been in bringing families together and making our a symbol of hope for children aged 3 to 18 mission a reality. Donors may not always grasp facing life-threatening illnesses. With a focus the full impact, but their support, big or small, on fulfilling heartfelt desires, the organization collectively creates a meaningful difference in has granted over 3,500 wishes, including the lives of those we serve. It's heartwarming magical trips to Disney, exciting shopping to offer support, and for those who contribute, sprees and memorable celebrity encounters. they're providing the invaluable gift of creating
meaningful memories for others.” As the holiday season approaches, Indiana Wish gears up for its annual Christmas in the Kitchen fundraising event, aiming to raise funds for more unforgettable experiences like Ruby's. Christmas in the Kitchen, scheduled for December 7, promises to be an evening of joy and fundraising, uniting the local community in the spirit of giving and sharing. Mayes, who has been associated with Indiana Wish since 1992, says the Christmas event is one of the nonprofit’s largest fundraisers. Attendees will go behind the scenes of the chef 's domain and enter the Hyatt Regency Indianapolis kitchen to sample an extravaganza of both unique and familiar foods. The Avant family's heartwarming story illustrates the profound impact that Indiana Wish continues to make in the lives of families facing unimaginable challenges. As the community joins hands in support of this noble cause, the nonprofit's mission to spread joy and create lasting memories for children like Ruby remains constant, embodying the true spirit of the holiday season. For more info, visit indianawish.org.
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BEAUTY ON THE BLOCK
MODERN COLLECTIVE AND WISE AESTHETICS EMPOWER CLIENTS TO LOOK AND FEEL THEIR BEST Writer / Alli Donovan Photographer / Sarah Browning 14 / CARMEL MAGAZINE / DECEMBER 2023 / TownePost.com
Crissy Wiseman and Gabrielle McDougle
“MY GOAL IS TO GIVE MY CLIENTS THE BEST ‘WOW’ RESULT. I WANT EVERYONE TO LEAVE FEELING GOOD ABOUT THEMSELVES. I LOVE WHAT I DO. IT’S AN ART AND WE HAVE SO MUCH FUN HELPING PEOPLE ACHIEVE THE BEAUTY RESULTS THEY WANT.” — CRISSY WISEMAN
I
n a world that embraces individuality and self-expression, the beauty industry plays a pivotal role in empowering individuals to look and feel their best. Carmel is lucky to have two key players in the mix - Modern Collective and Wise Aesthetics.
the incredible women behind the scenes who have made these ventures thrive.
These two exceptional establishments stand side by side, each offering state-of-the-art services and luxury appeal. While their services may differ, they are united by a shared mission: to help individuals look and feel their best, while embracing the joy of being women-owned businesses in the beauty industry.
“Throughout my career I have always said, ‘I want to be the extension girl,’” McDougle says. “I wanted it to be my concentration and now I’m here owning an extension specialty salon.”
“I was doing hair so well that friends and peers had started encouraging me to do hair as a profession,” she says. “It was the one thing where people had started complimenting me and making me feel good, and then I was able to make other people feel good about themselves too.”
It wasn’t an easy road for McDougle. As a kid, she received ridicule at an early age for what she later discovered was an auditory processing disorder. This condition
She attended beauty school and received her cosmetology license. She extended her education to get certified in a hair-extension specialty.
These businesses epitomize the spirit of entrepreneurship, inviting us to celebrate
MODERN COLLECTIVE Owned by Gabrielle McDougle, Modern Collective is a luxury hair salon that specializes in hand-tied extensions.
interferes with the way her brain recognizes and interprets sounds, especially speech. She persevered through the bullying and eventually discovered a love for styling and dying hair in high school.
TownePost.com / DECEMBER 2023 / CARMEL MAGAZINE / 15
Modern Collective exudes beauty, professionalism and a love for its clients. McDougle and her team prioritize each client’s happiness and confidence through their entire hair experience. Modern Collective is accepting new clients for custom color and hand-tied extensions at their new location, at 2325 Pointe Parkway in Carmel. Check out their Instagram page @the.moderncollective for inspiration, stylist information, and more. Also call them at 317-975-0922.
WISE AESTHETICS Wise Aesthetics is a full-service medical spa in Carmel. Crissy Wiseman, MSN, RN, CPNP, FNP-C and her team provide stateof-the-art, nonsurgical aesthetic treatments and anti-aging products to their clients. Through these services, clients leave with outstanding and natural-looking results, helping them look and feel their absolute best.
Wise Aesthetics is located at 2325 Pointe Parkway, Suite 110 in Carmel. For more information on their services and to take their Care Quiz (to discover your ideal solution), visit wise-aesthetics.com. McDougle and Wiseman are paving the
way for beauty in Carmel. As business owners, they continue to redefine standards and inspire their community to embrace inner beauty. Together, these businesses illuminate the path towards a more inclusive, creative and empowered future in the everevolving landscape of beauty and wellness.
“THROUGHOUT MY CAREER I HAVE ALWAYS SAID, ‘I WANT TO BE THE EXTENSION GIRL.’ I WANTED IT TO BE MY CONCENTRATION AND NOW I’M HERE OWNING AN EXTENSION SPECIALTY SALON.” — GABRIELLE MCDOUGLE, MODERN COLLECTIVE
With over 22 years of nursing experience, Wiseman is a nurse practitioner and holds master’s degrees as both a pediatric and family nurse practitioner. She has extensive training as an aesthetic nurse practitioner, including working alongside some of the top plastic surgeons in the nation. She soon decided to take a leap and pursue her own medical spa. The Wise Aesthetics team develops a plan for all patients based on what each hopes to achieve. Any questions or concerns are addressed during those in-depth planning conversations to ensure full clarity of the treatment plan. Wise Aesthetics offers an extensive list of services to help clients to look their best. Treatments range from Botox to laser hair removal, and from broadband light for diminishing sun damage to laser genesis, which softens the appearance of lines and wrinkles - and much more. “My goal is to give my clients the best ‘wow’ result,” Wiseman says. “I want everyone to leave feeling good about themselves. I love what I do. It’s an art and we have so much fun helping people achieve the beauty results they want.”
DYNAMIC DUO MODERN COLLECTIVE
WISE AESTHETICS
MOVED to NEW LOCATION 2325 Pointe Pkwy, Suite 140 Carmel IN 46032 317-975-0922 themoderncollective.salon instagram.com/the.moderncollective
2325 Pointe Pkwy, Suite 110 Carmel, IN 46032 317-676- 7686 wise-aesthetics.com instagram.com/aestheticallywise_np
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Holiday Gift Guide
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A UNIQUE GIFT FOR EVERYBODY & EVERY BODY 2462 E. 146th Street, Carmel, IN 46033 317-689-0842 stretchlab.com Give more than a gift…give an experience they’ll love! One-on-one assisted stretching from StretchLab will help them move, feel, and live better. Gift cards available for single sessions or packs. Get a 50-minute intro stretch for only $49.
ULTIMATE NINJAS
NINJA SKILLS LOADING... Ultimate Ninjas, where the action never stops and dreams of becoming a true ninja come to life! Our ninja classes are designed to ignite the spirit of adventure in every child, as they learn to leap, climb, and conquer obstacles like real warriors. 3 Gift Options available: Spend $100 get $125 Class Pass Punch Card Open Gym Pass Email - indy@ultimateninjas.com 9625 E. 150th St. Noblesville, IN 46060
WEST FORK WHISKEY CO.
10 E 191st St, Westfield, Indiana 317-763-4500 westforkwhiskey.com WEST FORK WHISKEY Stop on in and try some food at the (BOTTLES) Mash House, buy a bottle to go, grab 10 E 191st St, Westfield, Indiana some merch, maybe enjoy a signature 317-763-4500 craft cocktail in the lounge, or try westforkwhiskey.com out a thieving experience where you This year for the holidays don’t forget about the can extract whiskey straight out of gift that keeps on giving...(local) whiskey! We have the barrel to taste! We have a lot of bottle bundles year round for shoppers and gift cards options here at West Fork! available in store or online. Cheers from West Fork!
RAHAL PIAGGIO INDIANAPOLIS 9830 N Michigan Rd, Carmel, IN 46032 (317) 939-2145 / rahalpiaggio.com Give the gift of adventure with a new Vespa. Free storage and no payments until 2024. Now is truly the time to buy! Stop by our Carmel location or visit our website. sales@rahalpiaggio.com
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11435 Spring Mill Rd, Carmel, IN 46032 (317) 975-1980 loumalnatis.com GIVE MORE PIZZA, GET MORE PIZZA. November 24 through December 31, 2023, buy $50 in gift cards and receive a $10 bonus certificate. Buy $100 in gift cards, and receive a $25 bonus certificate. (Bonus certificates are valid from 1/2/2024-2/29/2024) Lou Malnati’s gift cards are perfect for everyone on your list!
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SALT AT GEIST
10158 Brooks School Road Fishers, IN
317-395-7561
saltatgeist.com
Writer / Alli Donovan Photographer / Sarah Browning
What started as an idea on a whiteboard has developed into a successful restaurant business with two locations - Salt on Mass, and the newly opened Salt at Geist.
With seven years of hard work and dedication, the team at Salt has brought a fine-dining experience to Indianapolis. Like many businesses, the pandemic significantly impacted CONNECT the restaurant. However, with perseverance and grace, Salt on Mass continues to thrive, and John Bales, co-owner of Salt, feels fortunate to have the opportunity to open a second location. Upon entering Salt at Geist, located in Fishers, guests immediately notice the coastal chic ambience. The restaurant team members pride themselves on creating unique experiences for every visitor. The atmosphere may get them in the door, but the food is what keeps the guests coming back. Salt prioritizes menu items that come from fresh, sustainable food sources. Although Salt at Geist is in the middle of the Midwest, their chefs pay great attention to providing an authentic sea-to-table and farm-to-table menu. The menu is comprised of seafood, pasta, steak and chicken options. Be sure to keep an eye out for off-the-dock features, made with the freshest seasonal catches flown in daily. Some crowd-favorite menu items include the Jumbo Lump Crab
Cakes, Salt Sashimi Plate, Chilean Sea Bass, Lobster Mac and Cheese, and Filet Mignon topped with Maine Lobster Oscar. One of the main differences between the downtown location and Salt at Geist is the addition of sushi to the Geist menu. The Salt & Sea and Salmon Rolls have been a huge hit with Geist guests. Besides a delicious selection of food, Salt at Geist’s menu also offers an extensive wine and spirits list, as well as desserts. The folks at Salt at Geist are constantly looking to keep things evolving at the restaurant. Since opening, they have enjoyed adding new and exciting options for guests. Live music has been added, and guests can now book the private dining room and share the Salt experience with gift card promotions. They will soon launch Salt ELITE, a wine and beverage club with exclusive dining perks. Lastly, guests will soon be able to enjoy Salt at Geist breakfast, with classic breakfast plates and seafood-inspired brunch options, starting in December. With the opening of the new restaurant and all the changes they have been implementing, the Salt at Geist team couldn’t be happier to be at Geist and in Hamilton County. “Hamilton County has been abundantly welcoming to our newest location,” Bales says. “We love meeting our neighbors and look forward to exploring how we can get involved and best serve our community inside and outside of the restaurant.” Reservations are not required but strongly recommended. To receive updates on featured dishes, Salt ELITE or breakfast, follow Salt at Geist on Instagram @saltatgeist.
20 / CARMEL MAGAZINE / DECEMBER 2023 / TownePost.com
CAPABLE HANDS
JEN BUBP IS HELPING TO SHAPE AND MOLD THE CITY FOR THE BETTER AS CARMEL ARTS COUNCIL PRESIDENT Story and Photography Provided
The Carmel Arts Council just celebrated its 30th anniversary by holding a successful fundraiser in partnership with Feinstein's at Hotel Carmichael. The longtime arts group’s former executive director was Doreen Squire Ficara, who passed away in 2016. She was known for big ideas and making sure they became reality. She worked tirelessly to gain Carmel the distinction of having the World's Smallest Children's Art Gallery, officially recognized by Guinness World Records in 1999. So it seems fitting to introduce you to the new president of the Carmel Arts Council, who has literally jumped in “Doreen-style” after being a member for just six months. Jen Bubp comes to the Carmel Arts Council with qualifications and experience that are already breathing new life into the organization, whose mission is to encourage and promote the arts for all ages through its leadership as well as financial and volunteer support, in order to nourish a vibrant culture in the Carmel community. She is
the chair of the Carmel High School art department. Prior to joining the council, Bubp stepped up and led her students through a collaborative project with the City of Carmel and the Carmel Parks and Recreation Department to cover the walls of two Monon Trail tunnels with beautiful murals. The tunnel under City Center Drive was the first, and multiple students pitched their vision for a work of art depicting music. Caroline Hammonds’ design was chosen by the Carmel Public Art Committee and the work began. Instead of handing out paintbrushes and paint to her students, Bubp knew she had to solve a few problems first, including how to complete the project with the amount of time students could devote, how not to close the tunnel, and how to keep students safe and not be on ladders and scaffolding. She teamed up with creative strategist JohnMichael Polley, and they devised a system to use vinyl wrap as wallpaper for portions of the mural that were out of reach for
students. The rest of the project involved blank pieces of wrap that students could then paint on, with the entire mural easy to care for and long lasting. Bubp and a new group of students then tackled the 116th Street tunnel. “Adding art to these tunnels is an easy way to bring art and beauty to the citizens of Carmel,” Bubp says. “It brings me joy.” Emily Garnes’ design was chosen for the second tunnel, and now Bubp believes it is time to expand the work of her students in more places throughout Carmel. “Collaboration is my theme, and I want to create partnerships with other artists and galleries to enhance the offerings of the World’s Smallest Children’s Art Gallery,” she says. “We will continue to raise money for student scholarships and showcase the talents of our local artists.” As Doreen would have wanted, the Carmel Arts Council is in hands that can creatively mold and shape the future.
TownePost.com / DECEMBER 2023 / CARMEL MAGAZINE / 21
SWEET LEGACY
REMEMBERING ROSELYN BAKERY
Writer / Natalie Gargiulo Photography Provided
In the heart of downtown Indianapolis, where the streets were bustling and came alive, stood Roselyn Bakery, the cornerstone of cherished memories and traditions. Roselyn Bakery extended far beyond the taste of its treats. It became part of the fabric of Hoosier life, weaving its way into the tapestry of the communities it surrounded. The bakery, which opened in 1943 at 2205 North Meridian Street, had a quaint storefront adorned with the iconic Rosie Roselyn sign. The image
of Rosie that perched proudly atop the bakery signs became synonymous with the warmth and familiarity the bakery exuded - a symbol of nostalgia that each customer carried in their hearts. The Roselyn sign was designed with an iconic “V” for the victory of World War II. The aroma of freshly baked goods wafted through the air, luring passersby in downtown Indianapolis with the promise of indulgent delights. From the beloved Sweetheart Coffee Cake to the irresistible Danish Dandies, each confection was crafted with
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The iconic Roselyn Bakery sign with its flying “V” became a familiar sight all around Indianapolis. As customers would drive by, they would look in the windows and the marquee to see what items were being featured that week.
the utmost care, bearing the signature touch of the Clark family's cherished recipes that drew people from every corner of town. People would stop into the bakery in the morning to buy doughnuts to share with their staff at work, or just to pick up a piece of Dutch apple pie, cherry pie or butter rum cake. As the winter chill would settle over the city each year, the familiar scent of the bakery mingled with the crisp air, giving a sense of holiday spirit and cheer. Families would flock to Roselyn’s doors for the bakery’s holiday goodies that lined its glass cases. The holidays were always the most popular times at the bakery. People would always stop in and pick up holiday cookies for school and parties. From the bakery’s delicate, spicy Gingerbread Cookies to the anticipated Christmas tree lighting tradition on Indianapolis’ Monument Circle, Roselyn became a staple of the Christmas season. Roselyn picked the child to light the world’s largest Christmas tree every year. It’s estimated that they gave away 1.2 million gingerbread men over the span of 25 years during the holiday season. The absence of those whimsical bakery buildings, once scattered throughout central Indiana, left behind a sense of longing. But amidst the memories of the past, the essence of Roselyn Bakery still lingers, tucked away in the timeless moments that many people still reminisce over - the simple joys of a morning coffee paired with a Roselyn treat, or the excitement of picking out a special birthday cake adorned with frosting and love. Roselyn was famous for baking and designing the best birthday and wedding cakes in the city. When anyone had a special occasion and needed a cake, they turned to Roselyn. Though the physical structures may have disappeared, the legacy of Roselyn Bakery endures, carried forth by the sweetness of its recipes that continue to grace the shelves of local supermarkets. Roselyn Bakery remains a cherished chapter in the story of Indiana, a heartfelt bakery that left an indelible mark on the lives of many. They have been missed by all but not forgotten. Listed below are a few of the beloved recipes that Roselyn Bakery was known for.
FRESH DANISH DOUGH
Recipe makes 4 to 5 coffee cakes or 2 to 2 ½ Danishes. • Begin 5 hours or up to 3 days ahead. • Grind ¼ of a whole small orange and ⅛ of a whole small lemon (including the rind) until the largest piece is the size of a pinhead. • In a large bowl, combine 1 ½ cups chilled water, 2 whole eggs, 3 ⅛ cups bread flour, 1 ½ cups all-purpose flour, 2 ¾ tablespoons milk powder, 2 ½ teaspoons salt, ½ cup shortening, ½ cup sugar, 7 drops yellow food coloring, 3 tablespoons of yeast and 1 ⅓ cups butter. • Mix with dough hooks until well-incorporated. Do not over mix.
SWEETHEART COFFEE CAKES
Recipe calls for fresh Danish dough. • Preheat oven to 350 degrees. • Roll out the dough onto a well-floured surface into a 12-by-30-inch rectangle ¾ inches thick. • Spread the sweetheart filing across the entire dough piece except for the last half inch. • Roll the dough piece into a log, brushing excess flour off the dough while rolling. Cut the roll into 10-inch logs. • Fold the log in half. Cut both top and bottom logs in half from the folded end to 2 inches from the cut lines. • Pull the top portion forward and allow the side of the log to fall, straddling the bottom log. • Press out the heart shape with hands to a thickness of 1 inch. Place sweetheart streusel on top. Place onto a parchment-paper-lined cookie sheet. Cover with a damp towel and let rise in a warm place until it has doubled, about 1 hour. Place into the oven and bake for 15 minutes or until golden brown. Let cool on pan. Once cooled, cover the entire coffee cake with butterscotch icing. Makes 3 to 4 coffee cakes.
SWEETHEART COFFEE CAKES Ingredients • Scratch Danish dough • Butterscotch roll icing
SWEETHEART FILLING
Ingredients • 1 ¼ cups crushed toffee or Werther's Original flavored candy • 1 cup sweetheart streusel • Mix together
SWEETHEART STREUSEL Ingredients • ¼ cup margarine • ½ cup brown sugar • ½ cup granulated sugar • ½ teaspoon salt • 1 cup all-purpose flour • Mix together
TownePost.com / DECEMBER 2023 / CARMEL MAGAZINE / 23
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Instructions: Preheat oven to 350 degrees. • Combine sugar, shortening and salt in a large bowl and mix well. • Add egg and corn syrup. Mix well. • Dissolve baking soda in the milk and add to the mixture. Add vanilla. Blend well. • Add flour. Blend well. • Using a rolling pin, roll out dough and cut into desired shapes. • Sprinkle it with sugar. • Bake for 10 to 15 minutes.
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Recipe makes 3 dozen cookies. • 1 ¼ teaspoons allspice • 2 ¾ teaspoons baking soda • 5 teaspoons cinnamon • 1 teaspoon ground cloves • 1 teaspoon ground ginger • 2 ½ teaspoons salt • ¾ cup shortening • ¾ cup granulated sugar • 6 tablespoons whole eggs • 1 ¼ cups extra-fine coconut • 1 ¼ cups honey • 5 cups all-purpose flour Instructions: Preheat oven at 360 degrees. • Combine allspice, baking soda, cinnamon, cloves, ginger, salt, shortening and sugar into a large bowl and mix together. • Add beaten eggs and milk thoroughly. • Add coconut and honey and mix well. • Add flour and mix well. • On a lightly floured surface, with a floured rolling pin, roll dough ⅛ inch thick. With a 5-inch-long cutter, cut out men, re-roll trimmings and cut more cookies. With a spatula, place ½ inch apart on a cookie sheet. • Bake at 360 degrees for 8 minutes or until browned. Then, with a spatula, remove cookies to racks to cool. Decorate as desired.
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A HUB FOR HELP GOOD SAMARITAN NETWORK SERVES AS A COUNTYWIDE PHILANTHROPIC FACILITATOR Writer / Alli Donovan Photography Provided
Nancy Chance has been helping the community of Hamilton County for as long as she can remember. As a lifelong community member with a love for giving back, she and other committee members found themselves wanting to help the county as construction and expansions began growing the town in the late ‘70s and early ‘80s. As the area grew, the group realized that someone would need to manage the nonprofits that would be established in Hamilton County. Thus, Good Samaritan Network, Inc. (GSN) was born. “The whole premise that this idea revolved around was duplication of service,” Chance explains. “We didn’t want a lot of nonprofits all doing the same thing. We wanted highquality services and robust programming from the 501(c)(3)s, to be able to help the entire county.”
GSN has two different approaches for their services: direct and indirect. Direct services include a multitude of assistive opportunities for underserved or at-risk individuals and families in Hamilton County. These services can include emergency or crisis intervention, for housing and utility assistance, food insecurities, car repairs, medical and prescription assistance, as well as educational opportunities for improving individual independence. GSN provides direct care when clients have nowhere else to turn.
The network’s indirect services are designed to routinely communicate with the underserved and at-risk Hamilton County residents, and local nonprofits. This includes providing trainings, tools and resources, coordinating primary community-related events, and ensuring efficiency between GSN is a network of nonprofits in Hamilton nonprofits and clients. County, led by Chance, and is considered a facilitator between services in the Since 1995, GSN has developed a robust community. GSN collaborates with over system of members to help connect and 600 partners including 268 agencies, 280 support at-risk individuals and families in churches, 43 food pantries, 69 schools and Hamilton County. This consists of: five hospitals.
• Nonprofit social, governmental, and emergency agencies throughout Hamilton County. • Food, clothing and baby pantries that stock, serve and support Hamilton County. • Township trustees who refer clients to GSN. • Local Hamilton County churches. • Partnering businesses and corporations who support GSN through community service projects, donations and events. Chance credits the network with why this organization is so successful. “I’m only one piece of the pie,” she says. “It takes every agency, pantry, clinic, etcetera, to work together efficiently to meet the needs of our community, and they do a spectacular job.” Holiday Assistance has become one of GSN’s signature services. This program is made possible by the generous donations of Hamilton County residents, agencies, nonprofits, businesses and churches. “Forty-three years ago, the Carmel and Noblesville fire and police departments
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actually encouraged me to start a Hamilton County holiday project,” Chance says. “They’ve been helping me with this project ever since.” Holiday Assistance is able to reach over 46,000 people annually for Thanksgiving and Christmas, including holiday meals, clothing and gifts. “It’s a really important program for our community,” Chance says. “This program makes it possible for some families to have a holiday.” GSN is located on 13053 Parkside Drive in Fishers. To volunteer or donate, explore gsnlive.org. Call them at 317-842-2603.
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