Jeffersontown Magazine January 2023

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DR. AARON BERGER WITH HIS WIFE RACHEAL AND THEIR CHILDREN.

1971

Gardens Club Meeting

Meeting

THE HISTORY OF LOCAL HOMEMAKERS CLUBS

TIMES HAVE CHANGED, FRIENDSHIPS REMAIN STRONG

Writer / Beth Wilder, Director, Jeffersontown Museum Photography Provided

Times have greatly changed, especially over the past few decades. Lifestyles that used to center around creating an existence practically from scratch have become far more fast-paced, and even though modern technology relieves people of the burdens of doing countless daily chores just to get by, there still seems to be less free time for anything.

Take Homemakers Clubs, for example. In the early 1900s, the clubs offered ladies a chance not only to gather and visit, but to learn and do things to contribute to their communities, as well. Club members looked forward to leaving off their chores for a time and getting to dress up and share the company of others while they attended

meetings or the various functions of their clubs.

Local Homemakers Clubs had their start during the early 1900s, when the University of Kentucky created a Cooperative Extension Service in order to connect and educate the State’s rural women through demonstration clubs. This led to an extensive network of women sharing information that would make their domestic lives easier by way of home economics, new technologies and goods, agricultural skills, food conservation and preservation and domestic skills.

There was an official Jeffersontown Homemakers Club that originated in the 1940s. The club presented lessons on tailoring, interior decoration, landscaping, better buying of foods, selecting home

appliances, first aid and even fire safety. Learning was not the only item offered at their meetings – luncheons and picnics were much anticipated events. In fact, by 1947, attendance in the Homemakers Club had increased to the point where it was difficult to entertain the club at luncheon, so the members voted to bring sandwiches and let the hostess furnish the beverages.

The ladies put their lessons to good use, creating artistic projects they often entered in the Jefferson County Fair, where they won many awards. The women also put their sewing skills to good use, donating items they made to charitable organizations. The ladies organized fundraisers for Jeffersontown community projects, as well as clean up campaigns for the town.

Although the Homemakers Club was

1970 Charlane Gardens Club

Charlane

ultimately of great benefit to the town, not enough can be said regarding what a positive and constructive influence it was on the ladies who were members. It afforded them the opportunity to take time out of their busy day and relax with friends,

working on projects together that could give them a real sense of accomplishment. After discussing topics that were meant to educate the women on various domestic subjects, the meetings often turned into something very much like an art class, as is evidenced

“The members left the meeting wearing very professional-looking shoulder and hair bouquets which they had made themselves.”

by the following quotes taken from 1940s Jeffersonian newspapers:

“Then Mrs. Skaggs’ house was turned into a handicraft shop, with the ladies hammering out trays and ashtrays from copper and aluminum disks.”

“All club members wishing to follow up last month’s lesson on making lampshades will meet at Mrs. Marshall Floore’s.”

“The projects for the coming year will include glove and hat making.”

Of course, as club membership grew, a centralized meeting place became more difficult to accommodate all the ladies at once. By the 1950s, area groups started forming. The groups were named for their locations, such as the North Watterson Trail Homemaker’s Club and the Watterson Trail South Homemaker’s Club. By the 1960s, various neighborhood groups had sprung up, including Charlane Gardens, Charlane Park, Routt Road and Bluegrass Belles. Many of these neighborhood meetings turned into gatherings not only for the homemakers, but for their husbands, as well. While the ladies worked on projects, the men enjoyed the refreshments and each other’s company. In fact, to this day, the

Charlane Gardens Homemakers Club still meets, although now their meetings are more along the lines of get-togethers with the neighborhood couples who formed such close bonds decades ago.

Granted, modern technology puts far more information at our fingertips than homemakers had available in the last century, and the current necessity of twoincome families prevents a great deal of free time for homeowners to do much outside of tending to their families. But wouldn’t it be nice to develop long-lasting friendships with those who surround us, to get to share some time and ideas, to create things or just to socialize? A community is its people, and when those people are close and can share with one another – their time, if nothing else – then they might find they have a great deal in common and enjoy one another’s company. And who knows what great things might be accomplished just by sharing ideas and working together.

Roo’s Wish

NONPROFIT SUPPLIES

FOSTER CHILDREN WITH BELONGINGS, COMFORT AND OWNERSHIP

Writer / Julie Engelhardt Photography Provided

Charlene Shipley is a woman with big ambitions, and an even bigger heart. Shipley assists children in Louisville, and throughout the state, in many remarkable ways.

She is the head of the nonprofit organization called Roo’s Wish, which provides a myriad of supplies and services for foster children. The organization is named after her adopted daughter, Roo, who became a member of the Shipley family when she was a little girl.

Shipley and her husband, Jerry, have three older children who are in their teens and 20s. The thought of fostering or adopting never really crossed their minds until they

entered into a discussion with a friend one day.

“We play softball for Southeast Christian Church, and one of our teammates was as social worker,” Shipley says. “She began talking about foster care and the need for good homes, and we were like, ‘okay, we’ll do it!’ even after our friend said it’s a lot of work.”

Shipley’s first impression of caring for a foster child was to help them for a while, then maybe help the mom, and then return the foster child to their birth parents.

“I really didn’t understand how complicated

it could get,” she admits.

The Shipley’s first experience with fostering, in 2013, focused on caring for teenaged children, doing what is called therapeutic foster care, or taking in kids that the state cannot place.

“We didn’t enter into fostering with thoughts of trying to adopt,” Shipley says.

Then one day, the Shipleys received a call about the three-and-a-half-year-old child, Roo. The agency did not have specifics about Roo, but there were a few diagnoses they were considering, one of them being autism. She was also completely non-

verbal at the time. The Shipleys gave her a warm, nurturing home and they eventually adopted the little girl. Shipley says that Roo has flourished and over the years and is such an important, integral part of their family. Roo is now nine years old.

Shipley explained that parents must attend continuing education classes in order to keep up their status as a foster parent. It was during one of these sessions that Shipley came up with a brilliant idea to help foster children.

“We were going to our class one day and that’s when I saw a trash bag in the hallway of the building where our class was held, filled with a child’s belongings. I knew that the child was either relocating or just entering care,” she says. “I said to my husband, ‘this is kid is going through the worst thing in their life, and literally transporting his or her life in a trash bag.’” At this point I became overwhelmed by just thinking about what we can do to help

children in foster care.”

When Shipley saw the bag, she said it was like a lightbulb had gone off in her head.

“I can collect duffle bags; my friends can collect duffle bags and they’ll bring them to me!” she explained. “I was lying in bed at night, so overwhelmed by where to start, where to help, because I was seeing so many things that were wrong.”

The idea finally clicked in Shipley’s brain. Her idea was to make it a six-week project and collect 100 duffle bags. She wanted to donate them to Benchmark Family Services, the agency they’d worked with to foster their children.

“I went home and made a flyer and posted it on Facebook,” Shipley says. “Everybody responded. Everyone had duffle bags or luggage, and nobody knew that foster kids we just getting trash bags to transport their belongings. Some people were like, ‘I have luggage—what size do you want?’ We said we’ll take anything. We want to make sure that we have plenty of stock on hand.”

During those six weeks, Shipley said that they also accepted blankets because they wanted to give the children something they could call their own.

“When children transfer homes or are taken out of care, they come with the clothes on their back,” she says.

Although her goal was to collect 100 suitcases initially, the response was incredible. They ended up with 2,500 suitcases during those first six weeks. Shipley says that it was all due to the community stepping up and donating the luggage. They had pieces coming from all over the country. They’ve also had donations from California-based luggage company Biaggi Luggage, which has been featured on the television show “Shark Tank.” The luggage owner’s wife reached out to Shipley. Coincidentally, the company’s main warehouse is in Louisville.

At first, the Shipleys kept the luggage in their home, which was an amazing feat in and of itself. She said they had suitcases and duffle bags reaching from the floor to the

ceiling on both floors of their home. They were able to find a warehouse where they could keep their stock, but she explains that the luggage is in such demand that they are sending pieces out all the time, so there really isn’t any type of backlog these days.

Because of the outpouring of community involvement, Roo’s Wish has been able to do so much more for foster children and families beyond providing luggage and blankets.

One project involves remodeling foster visitation homes throughout the state.

“We started remodeling foster visitation rooms which are basically where the foster children spend time with their biological parents,” Shipley says. “These rooms didn’t offer a lot of ways to interact with the child. They were very run down.”

The first room they remodeled was in

Meade County, and to date, they’ve renovated 13 rooms.

Again, their ability to do projects such as this is because the community jumps in to help.

“Everything we do we post on social media, and somebody knows someone who can do something to help,” Shipley says. “We also do an Amazon link. Everything we need is on that Amazon page, and people can go on there, buy it, and ship it to us.”

That is how the room remodeling was made possible. People donated supplies, paint, toys—you name it. The physical work was done by Shipley, her husband, family members and friends.

Four years ago, Roo’s Wish began another project by collecting Christmas stockings and stuffing them with items and passing them out to foster agencies. Many of the

items are also provided through their Amazon account. Shipley says that finding enough items is a year-long project, beginning in January, when they can purchase discounted items after the holiday season. Last year they provided over 2,500 stockings that were filled with gifts.

They have also done motivational events at the Muhammad Ali center, featuring guest speakers who have all had a similar past as these foster children, giving them advice and hope, talking about how to never give up.

Roo’s Wish continues to grow thanks to the generosity of the communities they service, and their mission is to improve the journey of a foster child any way possible.

To find out more about Roo’s Wish and how you can participate, you can visit their website, roos-wish.com.

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BACK IN ACTION

POPULAR STATION LRS 102 REVIVED THROUGH STREAMING

Writer / Carrie Vittitoe Photography Provided

hands from one corporate outlet to another.

Changing ownership often meant that the radio music format would change. When it began playing soft rock, Coyle says there was an outcry among listeners, which resulted in it returning to its classic rock format. Some years later, Coyle says LRS was taken off and replaced by The Max 102. The resulting backlash from listeners after this change made executives bring back LRS on 105.1. It was at this point that Coyle came on board.

“I was part-time news and traffic for morning and afternoon drives for a while and then came on as fulltime promotions director and on-air personality. I was with them through 2008 when it went off the air,” Coyle says.

If you are of a certain age, you likely remember listening to the radio station for hours and hours at a time, just waiting for your favorite song to come on. As soon as you heard the first few notes of the beloved tune, you scrambled to hit the record button on your cassette player, which allowed you to listen to your favorite song whenever you wanted. There was no Spotify or iTunes or digital music; there was no such thing as music on demand.

It is entirely possible that LRS 102 FM was the station you listened to nonstop in order to hear those favorite songs. Although LRS left the FM airways in 2008, it came back a few years ago as a streaming radio station, offerings fans of The Walrus the opportunity to hear a lot of what made the station so popular.

“LRS was the first stand-alone FM radio station in the Louisville market, launched in 1964,” Jim Coyle, owner and on-air personality, says. Under the guidance of Clarence Henson, the station was used as the city’s radio school to teach people how to engineer FM radio, hence the name Louisville Radio School. Henson turned it over to his daughter, Lisa, who transformed LRS into the rock station people remember it as. The station continued to be privately owned into the 1990s. It was at that point that the station began changing

Coyle has always loved radio. He grew up in the Philadelphia/ South Jersey area and loved sports. “I used to listen to Philadelphia Phillies games when a gentleman by the name of Harry Kalas was the announcer,” he says. Rather than going to bed, Coyle would tune into games that were being broadcast from the West coast. He admired Kalas’ voice and his detailed descriptions of the plays and field. “At an early age, I was walking around with a tape recorder and a microphone, interviewing people at the house and trying to create my own radio shows,” Coyle says.

After getting into radio as a profession, Coyle realized that one of the best things about the job is connecting with listeners within the community, which is what promotions work is all about. Not only are promotions giving out t-shirts and concert tickets or creating fun contests for listeners, but it is about raising awareness or funds for important causes. One of Coyle’s favorite LRS community events that not only engaged listeners but had a greater purpose in the city was the Kentucky Special Olympics Polar Bear Plunge.

“You’re gathering people together, you’re helping bring awareness to a cause that needs attention and the funds that you’re raising are being used right here in the state,” he says. “Things like that have been very rewarding for me.”

Another event in LRS history that was both promotional and charitable was the Bridge the Gap campaign that would take place during the holidays to raise funds for local families in need. The call letters ‘LRS 102’ lit up the Big Four Bridge before it became a pedestrian paradise.

When LRS went off the FM dial in 2008, it wasn’t because ratings were low. “We had a good company that came in and purchased the property and was really restoring a lot of the individual power to the station instead of being heavy from the top down,” Coyle says. Unfortunately, the company investors were heavy in real estate and banking, so when the subprime market blew up and the recession occurred, LRS was one of the casualties.

Coyle remained in radio in various talk formats, but he was frequently recognized by the public as ‘Skinny J’ from LRS. People would frequently ask him if LRS was coming back. He felt certain that another station would acquire the rights to LRS because of its history and popularity, but when years went by without that happening, Coyle began looking into a rebirth of LRS by his own initiative. He quickly realized that a relaunch as an FM station was out of reach.

“I decided that digital streaming was a better financial and technical option,” he says.

Launching an FM station in Louisville would have been an extraordinarily expensive venture because it would involve rights to the station name and bandwidth and the value of the station’s sales and advertising. It would also involve the physical equipment: a tower, condensers, compressors and vehicles. However, for a few thousand dollars a year, as compared to millions, Coyle was able to make LRS a streaming station on Feb. 20., 2019.

LRS 102 is not a streaming service like Pandora or Spotify; listeners can’t create their own list of songs to stream. The new LRS has jockeys just like a traditional FM station that pull their own music and help break new bands onto the local scene.

“As long as you have a phone signal, you can get the station,” Coyle says. “There’s no static. You can listen all the way to Cincinnati, to Atlanta and even to Philly.”

In many ways, streaming has allowed LRS 102 to be a tighter, more efficient machine that can take advantage of press conferences and other pop-up events. “We are mobile. We can broadcast from just about anywhere with 10 minutes notice,” he says.

One of the best things about being a small, locally owned streaming station is that listeners get to hear a wider range of music than just what a corporate team thinks will be popular. Rather than playing the same songs over and over, jockeys at LRS can play B sides and deep cuts. “Our goal is to play a variety of rock music from the beginning of the station until now,” Coyle says.

More and more artists are releasing music directly from their websites and are very interested in partnering with small stations like LRS to get their music out to the public.

The team at LRS is chock full of radio veterans, including Chris McGill, Hippyhead, Leesa Mitchell and Nubbins. In addition to experience, they bring their own unique personalities and musical interests to listeners.

Being a small outfit also means that promotional partners don’t have to go through a lot of rigamarole to get an ad or promotion set up. There is no corporate office in another state that must be consulted. “I’m the owner, the morning show guy, the promotions guy. I can make those decisions one-on-one with a client,” Coyle says. “It makes us more accessible and easier to deal with.”

In addition to simply waking up every day and playing great music, Coyle loves the response from the public to the resurrection of LRS. “The reaction from people is absolutely amazing. It’s so exciting and gratifying. It reaffirms every day that what I’m doing is the right thing,” he says.

Listeners can find the jockeys not only broadcasting downtown at 816 East Broadway, but also hear them via their smartphones by downloading the LRS app. The station also has a Facebook page and website: LRS102.com.

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RememberingROSCOE GOOSE

Writer / Dave Matheis Photography Provided

The recent upset by Rich Strike in the 2022 Kentucky Derby brought renewed attention to the biggest long shot to ever win horse racing’s most famous race. Donerail won the Derby in 1913, and many locals know that the jockey aboard Donerail that day was a native of Louisville, Roscoe Goose. Few may know that his younger brother Carl was also a jockey. In fact, Carl won the Kentucky Oaks in the same month of May when Roscoe won the Derby, on a filly called Cream (the Oaks was run later in the month at that time). To avoid confusion with his brother, Carl rode under the name of Carl Ganz, a variation on the spelling of the family’s German surname before it was anglicized as Goose. Roscoe himself won

the Oaks in 1916 with Kathleen.

Roscoe and Carl were among the fourth generation of the Goose family to live in the Louisville area. William Ganz, later Goose, their great-grandfather, moved here from Pennsylvania around 1790. He thrived as a wheelwright, wagon maker and furniture maker. The Goose family became large landholders in eastern Jefferson County around Jeffersontown. One of William’s grandsons, Rufus, served with the Union Army during the Civil War. A wound he suffered during the war eventually caused him to go blind. He struggled with his disability to make it as a farmer and would eventually move into a veterans home,

leaving his wife Catherine to raise the family on her own. She moved the family into Louisville where they struggled to make ends meet.

After the brothers’ successes in 1913, they pooled their resources and bought a home for their mother, Catherine, on South 3rd Street near the track. Unfortunately, she died shortly afterward. Roscoe and his wife Fran would live in the house for the rest of their lives. The house still stands today.

In 1915 Carl was riding horses at Latonia Race Track in Northern Kentucky. One of his horses fell in a race. Carl fractured his skull in the fall. He died later that night

Roscoe with his winning horse Donerail

without regaining consciousness. He was 22. Jockeys were not required to wear helmets at the time and jockey safety was not a high priority. Roscoe retired as a jockey in 1918. According to Earl Ruby in his book “The Golden Goose,” Carl’s death played a large role in Roscoe’s decision to quit. Roscoe Goose went on to be a successful trainer, a bloodstock agent and a good investor. He became a wealthy man. After his brother’s death, Roscoe was a champion for improving jockey safety, including making helmets mandatory.

Roscoe became known for helping new jockeys get their start. During the Churchill racing meets, he often let jockeys stay in the third floor of his home. One of the jockeys he helped was Eddie Arcaro, perhaps the greatest rider in American racing history. Arcaro was 13 years old when he first met Roscoe, who connected him to a couple of reputable trainers. Arcaro writes the following in the forward of “The Golden Goose”: “Several years later I began coming

back to Kentucky around Derby time. Roscoe went out of his way to provide me with several good mounts. He even insisted that I stay at his big home. Later it became quite a ritual, going to Roscoe’s home for dinner after the Derby. Everybody came by. I mean everybody. He would have become a track legend and turf writers’ favorite if for no other reason than his affability, generosity, good humor and acute horse sense.”

Roscoe still has relatives in the area. One of them is Sallie Cheatham Smith. She is the daughter of his first cousin. Smith has extensively and passionately researched the Goose family history over the years. Now 84, she knew Roscoe personally. She first met him in 1957 at his induction into the Kentucky Sports Hall of Fame. He was one of the first 10 entrants into the Hall of Fame. After that, Smith had regular contact with him until his death.

Carl (Ganz) Goose

Roscoe began visiting Smith’s family farm in the late 1950s with Ruby, who was working on the book that would become “The Golden Goose.” The pair would talk to Howard Cheatham, Smith’s father,

and Goose relatives about the extensive history of the family in the area. Later, Roscoe would become a regular attendee at the Sunday family dinner prepared by Smith’s mother, Irene Goose Cheatham. Smith remembers watching out the window of her room as he drove up the long driveway in his oversized Cadillac, barely able to see over the dashboard. She worried about him driving off the high embankment on the side of the driveway.

When Roscoe found out that Smith’s family was selling the farm, he took a personal interest in where she, now a young adult, would be moving, and wanted to make sure it was suitable for her. He even did his own inspection of the house she was moving to and gave it his seal of approval. As a housewarming gift, he gave her a large

print of a painting of My Old Kentucky Home. The print still hangs in Smith’s home today. The art piece was given to Roscoe by its painter, Haddon Sundblom, best known for his work in advertising. Specifically, he created the famous image of Santa Claus that Coca-Cola began using in its advertising in 1931.

Smith, her husband and her two children visited Roscoe and Fran many times at his home on South 3rd Street. She remembers that he loved to garden and tended a beautiful flower garden in his backyard. He was also a cat lover, particularly of black ones. Her family went home with at least one kitten over the years. Roscoe and Fran would give Smith many small gifts. She remembers them as kind and generous people. Fran died in 1966. The couple had been married for more than 50 years. Roscoe died in 1971 at the age of 80.

There is another famous incident involving Roscoe Goose. In 1961 Jimmy Winkfield

was an invited guest at a banquet that took place a few days before that year’s running of the Kentucky Derby. Winkfield, an African American, rode two consecutive Kentucky Derby winners in 1901 and 1902. In fact, he was the last black jockey to win the race. Before 1900, black jockeys were commonplace in American horse racing. Early in the 20th century, they were forced out of the sport. Winkfield moved to Europe and became a very successful jockey and trainer there.

The 1961 banquet was in the thensegregated Brown Hotel. Winkfield and his daughter were prevented from coming in, despite the fact that he had been formally invited. He was eventually allowed in, but his daughter and he sat by themselves at a table, ignored by everyone - everyone except Roscoe Goose. Roscoe recognized him, an old friend from his early days in racing, and sat and talked with him for some time about their old racing times together. Winkfield’s daughter later publicly thanked him for his

graciousness.

It is somewhat ironic that Winkfield’s problems would be at the Brown Hotel. Roscoe was a good friend of the hotel’s owner, J. Graham Brown. According to Smith, Roscoe served as an occasional bloodstock agent for him, advising him on what horses to buy and not to buy.

Smith has a paper from the St. Louis Genealogical Society dated 1979. It purportedly traces Roscoe and Carl’s (and her) ancestry back to Malcom II, King of Scotland, and Ethelred, King of England. Both men ruled their respective kingdoms in the 11th century.

Royal blood or not, Roscoe was a loving and loved man who was generous with everyone. He will forever be remembered for pulling a whale of a surprise with a horse called Donerail in 1913.

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Roscoe Goose

Tips for New Year’s Resolutions

Writer / Stanley Hewson Photography Provided

It’s resolution time. It’s the time of year when we look to better ourselves. The attempt to better oneself is a worthwhile pursuit.

People make these attempts through myriad ways. One of those ways is the well-known New Year’s resolution. Is there something magical about making a decision to better yourself on January 1, compared to any other time of the year? Probably not, but the symbolism behind it may provide a little something extra to help you succeed with your goals.

Regardless of what your resolution may be for 2023, it’s important to realize that there are certain things you can do to increase the probability of success. Maybe your resolution is wanting to eat better, or maybe it is to exercise more often. Maybe it’s specific to relationships. Maybe you want to be a better friend or parent. Maybe you’d like to learn a new skill, or some other bit of knowledge that will help you live your life in a more productive and meaningful way. Maybe it’s just a resolution to spend your time more wisely by watching less TV, and to spend more time with friends, more time outdoors, more time reading, and more time doing things that aren’t just an attempt to numb and distract yourself.

SET REALISTIC GOALS.

Micro-goals that lead to your big goal. If your focus is on a goal that is too big, you’re more likely to give up. However, if you have a series of micro-goals leading up to a bigger goal, then your likelihood of persevering increases. You’ll eventually reach the big goal by focusing on all the small goals in between. Figure out what those stepping stones for your resolution are and focus on one at a time.

DEVELOP EXTERNAL ACCOUNTABILITY

through a friend or family member.

STRENGTHEN YOUR INTERNAL ACCOUNTABILITY, OR GRIT.

Grit is the biggest determining factor for whether you will succeed in your goals. Take steps to learn how to strengthen and develop grit.

BE HERE NOW.

Reside in the present more often. Stop dwelling on past failures. Stop obsessing over how far you have to go. Make a conscious effort every day to be in the present moment, and meditate daily on what your objective is for that specific day. Don’t lose sight of why you made the resolution to begin with.

STAY POSITIVE.

A negative mindset can derail even the most successful people. Be grateful for all the things you have, and for all the opportunities you have. Make the best of every situation as you move forward in the progress towards the achievement of your resolution.

BE ACTIVE, BOTH PHYSICALLY AND MENTALLY.

With more activity comes more focus and more energy. Move your body and engage your mind. In turn, you’ll be better equipped to reach your goals.

WHATEVER YOUR RESOLUTION MAY BE FOR THE COMING YEAR, HERE ARE A FEW SUGGESTIONS AND TIPS TO HELP YOU ACHIEVE THOSE GOALS:

FEEDING HOPE

LOUISVILLE LIFELINE CENTRE IS A CATALYST FOR CARE

Writer / Christy Heitger-Ewing Photography Provided

If the past couple of years have taught us anything, it’s that sometimes in life we are faced with situations that are beyond our control—pandemics, hurricanes, famines, job loss, political unrest and the list goes on. Lifeline Christian Mission, which has been around for 40+ years, knows this all too well. That’s why the mission is committed to packing nutritious meals and donating them to those in need, wherever that might be. Sometimes those meals are sent to locations in the United States and other times to countries such as Haiti and Kenya. These meals are a source of stability and sustenance for adults and children whose lives are in turmoil. In short, these meals spark hope for a better future.

As one mother in Grand-Goave, Haiti, says, “I want to thank the volunteers with

Lifeline. When I was so sick, this food helped me a lot. I had just given birth and I was not well. I became very ill…The food did so much for me. Without this food, I would still be sick.”

Keri Owens was introduced to Lifeline four years ago when she participated in a Lifeline meal pack where she helped package meals for Uganda in partnership with Life in Abundance. When Lifeline decided to open a Centre in Louisville, Owens joined the staff as the director. The Louisville Lifeline Centre officially opened in April 2021. Initially, Owens wondered what to anticipate in terms of community response, but she has been pleasantly surprised.

“What we discovered is that people want to serve, and they want to serve together,” Owens says, noting that the Centre seemed to open at just the right time in the sense that people had grown tired of being stuck

inside their homes for such a long stretch of time during the pandemic. “People want to have conversations with people across from them.”

At Lifeline Centre, volunteers pack three types of food in the meals: oatmeal, rice and beans and rice and dehydrated veggies. The oatmeal bag contains oatmeal, sugar, cinnamon and a vitamin powder that has 21 essential vitamins and minerals. They include a heaping scoop of soy protein because, pound for pound, soy has three times more protein than red meat.

Each container holds 20 pallets, which equates to roughly 286,000 meals. Each meal or bag has six servings. In third-world country standards, that feeds a family. There are 216 meals in one box. Each meal costs 25 cents; each box costs $54, which includes shipping.

“Through the generosity of local businesses who partner with the Centre, and participants funding the meals they pack, Lifeline is able to share nutritious meals locally and globally to help children and families who struggle with food insecurity,” Owens says.

Packaged meals are shipped in sea shipping containers on boats. Upon arrival, the container has to be cleared through customs before being loaded onto a truck. Once the meals arrive at the final destination, the meals are distributed based on the distribution plan determined by the local ministry.

It truly is the volunteers that keep the mission humming. Right now at the Louisville Lifeline Centre, there are five static days a week that volunteers pack: Tuesday, Thursday, and Saturday mornings at 10 a.m. and Tuesday and Thursday evenings at 6 p.m. Other times are filled with what are called ‘private packs,’ which is where people book the Centre themselves, fully funding and packing the meals, then taking them to their mission partner.

“These are organizations who want to do team building or small groups who want to run a campaign and raise some funds to come in and pack meals together,” Owens says. “We then send the food to where the need is.”

All ages and abilities can serve. In fact, children have birthday parties at the Centre to raise funds for their birthday party meal pack.

“Those are my favorite,” she says. Kids (and adults) start a fundraising campaign, share

the URL with friends and family members, and people can donate to the party using that link. “We had one kid raise $800!”

The children come to the Lifeline Centre and pack the boxes they have funded, then enjoy their birthday cake.

“It’s exciting to see kids joyfully give their time and money to provide meals for hungry kids around the world!” Owens says. “It’s amazing to see these kids at their birthday parties get so excited to not get a present but instead to pack meals.”

Recently, the Centre had a nonprofit that works with autistic children come in to the mission to pack because they are always looking for opportunities to serve. The nonprofit plan to make it a regular occurrence because those who participated enjoyed it so much. Children get involved in other ways, too. For example, currently the Centre has an Eagle Scout doing a project with Lifeline.

“The Eagle Scout did the research to find out who would take the food. He’s almost like an intern,” Owens says.

The Centre also has something called the Feed the Funnel project in which people donate money towards the mission. Owens has seen boys and girls do campaigns where they take an empty food bag and fill it with coins. Other children bring in their piggy banks and dump their coins into the funnel.

Earlier this year, Lifeline hosted a youth serve day where youth came in and packed meals for area food pantries and shelters. Owens is hoping to do more private packs in 2023 because she feels that doing so brings the experience full circle for everyone involved.

“People have a bigger stake in what they’re doing during those private packs,” she says. “It’s not just coming in, packing meals and leaving.”

Joey & Larry Craig

Another goal for 2023 is to secure additional anchor partners as they are integral to keeping the wheels moving.

“These are people who want to have a stake here,” Owens says. “We pack for local and global needs. Food insecurity is a huge problem.”

According to Lifeline Centre, a child dies from hunger every 10 seconds. Additionally, nearly one in three people in the world did not have access to adequate food in 2020, which is an increase of almost 320 million people in a single year. But thanks to the scores of volunteers who contribute to Lifeline since 2007, the Centre has sent millions of meals to more than 30 countries, including the United States.

Not long ago, a gentleman stopped into the Louisville Lifeline Centre. He was so blown away by the mission of the nonprofit that he donated $10,000.

“He told us, ‘What you guys are doing here is amazing, and I want to be involved,’” Owens says.

Owens is eager to see what 2023 will bring. They hope to get mission trips started back up again, post-pandemic.

“At some point, people who pack meals here could actually go deliver the food,” Owens says.

“Hunger is rising. Poor nutrition is a serious problem in Haiti. In receiving nutritious food from Lifeline, people recognize it is a gift from God and a huge blessing,” Hugueneau Fontus, Lifeline Assistant Director, says.

Louisville Lifeline Centre is located at 3231 Ruckriegel Parkway, Suite 101, Louisville, KY 40299. For more information, call 502-2362084, email mealpack.louisville@lifeline. org or visit lifeline.org/louisville-centre.

TWO-MONTH RESOLUTIONS

Writer / Stanley Hewson Photography Provided

Every year brings new opportunity, and a symbolic fresh start to rethink how we live our lives. Of course, change can be made at any time for any reason, but we are creatures of habit and are part of a cultural collective. For this reason, most of us choose to see the start of a new year as the best (and perhaps only) moment each year to make some changes.

Resolutions are easy to come by, but not that easy to stick with. Again, that’s probably

because we are creatures of habit, and in order to change things up, we have to create new habits, which can be hard. The good news is that habits are usually formed after only about two months. So, psychologically it is probably much easier to commit to doing something for two months than it is to commit to doing something indefinitely. By the time those two months have passed, the new behavior will be more or less automatic and require much less effort than it did in those first two months.

So this year, make your resolutions only for two months. That’s all you really need.

GOT YOU COVERED!

AFFORDASHARE - SIMPLE, AFFORDABLE HEALTH CARE

Writer / Christy Heitger-Ewing Photographer / Sarah Browning

Jeff Frey, founder and CEO of AffordaShare, used to sell traditional health insurance, but with an increase of calls from clients with complaints, questions about their current health insurance plans, constant changes, confusion about networks and monthly premiums skyrocketing, and deductible amounts going up, he thought there had to be a better way for his clients. Jeff determined there really were only a couple options out there.

“You really don’t need health insurance - what you need is a way to pay for your medical treatment when needed,” Jeff says.

What he found is that treating your health care like any other buying decisionobtaining the price and evaluating the facility and physicians, and then simply paying for the care and treatment you need - is the best way to go. It’s simple and straightforward. Therefore, about eight years ago he launched AffordaShare. AffordaShare is not insurance, but rather a private, cashpay medical association. “Once you become a member with AffordaShare, you no longer need traditional health insurance,” Jeff says.

Jeff says his target market is primarily smallbusiness owners, independent contractors, real estate agents, roofers, landscaping companies, those in the HVAC industry,

and anyone who does not have access to a large-group plan - or self-employed people who obtain individual health insurance.

“Clients usually save about 30 to 50% compared to regular, traditional health insurance, all while still receiving great health care coverage and great customer service,” Jeff says. The goal of AffordaShare is to get clients the best medical care and treatment at the best price.

A lot of people think they can only change their health plans once per year, but that’s not always true. Typically, you can call or email your current health care provider and cancel any time throughout the year - they

often just don’t want you to do that. Health care plans and health insurance plans are generally month to month, and can be canceled throughout the year with a couple weeks of advance notice. “We have open enrollment all year long at AffordaShareyou can enroll with us any time,” Jeff says.

They do, however, see an upsurge in enrollments towards the end of the year as people and small businesses plan for the upcoming year. Fall or open enrollment is an important time for you, individually and for small businesses.

“Any time is a great time to compare AffordaShare to your current health care plan,” Jeff adds. “If we can save you money, still offer great health care protection and give you great customer service, why not do it? It’s a heads you win, tails you tie. There is nothing to lose by simply comparing cost and coverage regardless of what time of the year it is.”

AffordaShare offers many different packages and levels, with varying features and benefits to fit everyone’s needs and budgets, regardless of age or medical conditions. In addition, AffordaShare serves all demographics, from younger people who just got off of their parents’ plans, all the way up to those who are ready to switch over to Medicare.

“We have clients of all ages - married, single, and families with children - and we are currently in 22 states all across the country,” Jeff says. “We can help people anywhere in the country - all 50 states.”

If you’re not sure if AffordaShare is a good fit for you, it doesn’t hurt to compare. You can call them up or go to the website at affordashare.com. Click on the “Get a Quote” tab in the upper right section. Just complete the info there and hit “SUBMIT.” Within 24 hours you’ll have multiple options and prices to review. “This way you can make a well-informed, thoughtful decision on what’s best for you, your business and your family,” Jeff says.

Of course, nothing in life is certain. The Freys know this well. A few years ago they

got a call from a 28-year-old man who was inquiring about AffordaShare because his mother wouldn’t stop telling him to obtain some type of coverage.

He told Jeff he was healthy, worked out, didn’t smoke, and wasn’t sure he’d ever need or use the coverage. He wanted the cheapest plan possible. Jeff set him up with the leastexpensive package that did not cover annual

exams, dental or vision. However, if he had a major medical event, the most he would be responsible for paying was $6,000 per year. As fate would have it, this young, seemingly invincible man was diagnosed with cancer six months later.

“His care and treatment extended out for almost two years, so he paid a total of only $12,000 out of almost $150,000 in medical

expenses,” Jeff says. “He is grateful he contacted us, and so is his mom.”

One question Jeff often hears is, “What am I not getting with you that I am getting with my current plan?”

“We do not cover ongoing counseling for serious mental health issues like severe depression, mental health hospitalization, or drug and alcohol rehabilitation,” Jeff says. “Virtually everything else is covered, including broken bones, stitches, ultrasounds, maternity, cancer, strokes, heart attacks and anything in between.”

Though they don’t cover mental health counseling, they do cover office visits for conditions like depression, anxiety and attention-deficit/hyperactivity disorder. “If you need to go in and consult with your doctor a couple times per year about your medication, that is just a simple office visit and we cover that,” Jeff says.

Jeff’s wife, Lisa, who also works for AffordaShare, finds that potential clients often want to talk to current members to ask how easy the process is.

“We have many members that have used us for years and have experienced various medical issues,” Lisa says. “I find that they are happy to share their thoughts and experiences of having AffordaShare with new or prospective members. They weigh the pros and cons, and after evaluating the coverage, talking with a longtime member and looking at the savings, they usually decide AffordaShare is the best option for them.”

Check out AffordaShare, as it may be the best option for you as well.

AffordaShare is based out of Fishers, Indiana. For more information, call 317-431-7541 or visit affordashare.com.

Welcome to UofL Health – Heart Hospital — the only area hospital dedicated to comprehensive heart care. With a network of world-renowned experts, we are passionate about saving lives and improving heart health. Built on the legacy of Jewish Hospital, our innovative academic research translates into life-saving medical firsts. And our leading-edge advances and less invasive treatments meet your heart’s needs with life-changing results. Here, hearts are expertly healed, revived, protected and even replaced. And our world-class expertise is with you, every step of the way. That’s the Power of U.

Here, your heart is in the right place. Visit UofLHealth.org or call 502-587-4000.

Thanks to UofL Health – Heart Hospital, hearts can play again.

DAVID, Heart Transplant