WELL COVERED Tate Insurance Agency Values Integrity and Client Education Writer / Lois Tomaszewski Photographer / Lana King
Sometimes who you know makes a difference. At least that has been true for Enid Tate, an agent for American National Insurance whose office is on Main Street in Rochester. Tate Insurance Agency opened in 2019. American National Insurance is the only company Tate represents, and she offers plenty of services to help her neighbors with insurance needs including auto, life and homeowner’s, as well as renter’s, business, farm and specialty coverage. Tate, whose first name references the place in Oklahoma where she was born, moved to Rochester in 1975 with her family. She graduated from high school there and ran a successful business, Enid’s Cleaning Service, for 27 years. Tate believes her familiarity with the area and its people gives her an edge over other agencies. “It is that face-to-face relationship you have with those you recognize,” Tate says. “These are people you say hi to on the street.” Her relationship with her neighbors also makes her a better insurance agent. For her clients, that relationship means they can come to her with questions and know that she’ll tell them the truth. “If I had been dishonest when running my cleaning service, it would have gotten around,” Tate says. “There is a level of trust that comes with being familiar with a person. I want to sell with integrity and be truthful.” 6 / THE LAKES MAGAZINE / OCTOBER 2020 / thelakesmagazine.com