We are stuck in routine. We are too comfortable in our surroundings. We need adventure.
There is a whole world out there.
Using the latest tecnology North Face stores will provide a facility to instill the taste for adventure.
Combining the virtual reality headset Oculus Rift, Leap Motion and Google Earth to create a truly unique sensory experience. North Face can inspire exploration.
Customers can place pins on locations during their experience and, as motivation, these locations can be posted to their social sites, spreading the inspiration. The adventure awaits.
A live website will reflect the in-store activities, pins will appear as they are placed.
“Never stop exploring”