A Design Portfolio by TGIII

Page 1

A Design Portfolio By

Tom Galang III

2018–2020



A Design Portfolio By

Tom Galang III

2018–2020


© 2021 TOM GALANG III All rights reserved. No part of this publication may be reproduced, distributed, or transmitted in any form or by any means, including photocopying, recording, or other electronic methods, without prior written permission of the publisher. Images and text have been used exclusively for educational purposes.


KAWS SUSTAINABLE HOUSE PAINTS

06

Packaging

LEVI STRAUSS & CO. CSR REPORT

14

Digital, Identity, Print

HOOP LAB MOBILE APP

24

Digital

CARHARTT CLEAN

36

Packaging

A REVOLUTIONARY COOKBOOK

44

Print

HOUSE OF HIP-HOP

52

Identity, Print

75th ANNIVERSARY: END OF WWII & BIRTH OF UN Environment, Identity

62


01

A DESIGN PORTFOLIO BY TGIII

KAWS Sustainable House Paints PROJECT 01

OVERVIEW

06


01 02 03 04 05 06 07 PROJECT

OBJECTIVE

Sustainable Powdered Latex Paint Packaging

The objective was to design the packaging for a line of sustainable powdered latex paint for a designer of our choice. The designer I chose was Brian Donnelly, a.k.a. KAWS.

PROJECT TYPE

Packaging YEAR OF COMPLETION

2019

KAWS HOUSE PAINTS

APPROACH

KAWS is a renowned artist and designer known for his distinct 3D sculptures and vibrant and lively paintings. My idea was to create a home paint line offering colors identical to the colors KAWS uses in his work. The packaging design was centered around the keywords modern, simple, and minimal.

07


A DESIGN PORTFOLIO BY TGIII

PROJECT 01

08


01 02 03 04 05 06 07

KAWS HOUSE PAINTS

09


A DESIGN PORTFOLIO BY TGIII

PROJECT 01

10


01 02 03 04 05 06 07

KAWS HOUSE PAINTS

11


A DESIGN PORTFOLIO BY TGIII

PROJECT 01

12


01 02 03 04 05 06 07

KAWS HOUSE PAINT PAINTS

13


02 A DESIGN PORTFOLIO BY TGIII

Change is in Our Hands: Levi Strauss & Co. CSR Report PROJECT 02

OVERVIEW

14


01 02 03 04 05 06 07 PROJECT

OBJECTIVE

Corporate Social Responsibility Design

The objective was to choose a brand and design the company’s CSR report and identity across different platforms. The platforms

PROJECT TYPE

Identity, Print, Digital YEAR OF COMPLETION

2020

include a booklet, website on desktop, website on a mobile device, website banner ads, and another print deliverable of our choice. APPROACH

The company I chose was Levi Strauss & Co. Levi's is known for their sustainability efforts, both environmental and social. They are constantly figuring out ways to reduce their carbon footprint in the world while being a voice for causes they care about. 2020 was a turbulent year, marked by waves of protests and social unrest amid a worldwide pandemic. I wanted the concept of Levi's CSR report to be centered on the people and the fight for equality. The concept of the CSR was driven by the keywords powerful, bold, and meaningful.

LEVI'S CSR REPORT

15


A DESIGN PORTFOLIO BY TGIII

PROJECT 02

16


01 02 03 04 05 06 07

LEVI'S CSR REPORT

17


18



A DESIGN PORTFOLIO BY TGIII

PROJECT 02

20


01 02 03 04 05 06 07

LEVI'S CSR REPORT

21


A DESIGN PORTFOLIO BY TGIII

PROJECT 02

22


01 02 03 04 05 06 07

LEVI'S CSR REPORT

23


03 A DESIGN PORTFOLIO BY TGIII

HoopLab: An App To Help You Elevate Your Game PROJECT 01

OVERVIEW

24


01 02 03 04 05 06 07 PROJECT

OBJECTIVE

App Design

The objective was to identify a problem in the world, then come up with a design solution through a mobile application. We were tasked

PROJECT TYPE

Digital YEAR OF COMPLETION

2019

with designing the user interface of the app then creating a prototype showing the functionality of the app and user experience. APPROACH

The problem I identified was something I had a personal connection with. As a kid, I grew up loving the game of basketball. I played for my school team every year and played for several teams in amateur sports leagues. I wanted to get better, but my parents could not afford the cost of hiring a trainer, nor did I have the knowledge of a wide range of drills or workouts I could do on my own. After conducting research and interviews, I found that other kids had similar problems. I wanted to create an app that did the work for you and put together workouts that are personally tailored to your game and areas you want to improve in, whether its shooting, dribbling, defense, etc. The app was designed around the keywords simple, clean, and precise.

HOOPLAB MOBILE APP

25


A DESIGN PORTFOLIO BY TGIII

PROJECT 03

26


01 02 03 04 05 06 07

HOOPLAB MOBILE APP

27


A DESIGN PORTFOLIO BY TGIII

PROJECT 03

28


01 02 03 04 05 06 07

HOOPLAB MOBILE APP

29


A DESIGN HOOP LAB PORTFOLIO MOBILE APPBY TGIII

“Hoop Lab would be the ultimate hub for hoopers. It would come with all the resources, workouts, and drills to help people effectively work on their game, whether it's at the gym, the park, or in their own backyard.”

PROJECT 03

30


01 02 03 04 05 06 07

HOOPLAB MOBILE APP

31




A DESIGN PORTFOLIO BY TGIII

PROJECT 03

34


01 02 03 04 05 06 07

HOOPLAB MOBILE APP

35


04 A DESIGN PORTFOLIO BY TGIII

Carhartt Clean

PROJECT 04

OVERVIEW

36


01 02 03 04 05 06 07 PROJECT

OBJECTIVE

Sustainable Cleaning Product Line

The objective was to choose a brand and design a line of sustainable cleaning products. The 3D prototypes were to be created using

PROJECT TYPE

Packaging YEAR OF COMPLETION

2020

CARHARTT CLEAN

Adobe Dimension. APPROACH

The brand I chose was Carhartt. Carhartt is an American staple from Detroit, MI known for its work apparel such as jackets, coats, overalls, coveralls, dungarees, and more. Since Carhartt is known for workwear and getting your hands dirty, I thought it would be interesting if they had a line of cleaning products. The types of cleaning products I chose were household cleaners and car care products. The concept of the design was driven by the keywords quality, precise, and straightforward.

37


A DESIGN PORTFOLIO BY TGIII

PROJECT 04

38


01 02 03 04 05 06 07

CARHARTT CLEAN

39


A DESIGN PORTFOLIO CARHARTT CLEAN BY TGIII

PROJECT 04

40


01 02 03 04 05 06 07

“Carhartt has been known for supplying people with products to help get the job done. Why not have a line of cleaning products for those who get their hands dirty?”

CARHARTT CLEAN

41


A DESIGN PORTFOLIO BY TGIII

PROJECT 04

42


01 02 03 04 05 06 07

CARHARTT CLEAN

43


05 A DESIGN PORTFOLIO BY TGIII

The Soul Food Movement PROJECT 05

OVERVIEW

44


01 02 03 04 05 06 07 PROJECT

OBJECTIVE

Conceptual Cookbook

The objective was to design a "conceptual cookbook." Rather than a standard recipe book, there had to be an overarching concept

PROJECT TYPE

Print YEAR OF COMPLETION

2019

behind the book along with recipe spreads. In addition to the cookbook, we were to design a system of other print deliverables including a poster, event ticket, and book mark. APPROACH

The type of food I chose for the cookbook was soul food. The concept honors the humble beginnings of soul food as well as highlights the pivotal role it played during the Civil Rights Movement. The pages were printed in newspaper-like paper, the recipe pages were designed to look like protest posters, and the overall design and colors were inspired by the Black Panther Newspaper. The concept of the design was driven by the keywords powerful, dynamic, and bold.

THE SOUL FOOD MOVEMENT

45


A DESIGN REVOLUTIONARY PORTFOLIO COOKBOOK BY TGIII

PROJECT 05

46


01 02 03 04 05 06 07

THE SOUL FOOD MOVEMENT

47


A DESIGN PORTFOLIO BY TGIII

PROJECT 05

48


01 02 03 04 05 06 07

THE SOUL FOOD MOVEMENT

49


A DESIGN PORTFOLIO BY TGIII

PROJECT 05

50


01 02 03 04 05 06 07

THE SOUL FOOD MOVEMENT

51


06 A DESIGN PORTFOLIO BY TGIII

A Homage to a Culture: House of Hip-Hop PROJECT 06

OVERVIEW

52


01 02 03 04 05 06 07 PROJECT

OBJECTIVE

Conceptual Retail Store

The objective was to come up with an idea for a retail store in San Francisco and design the brand identity. This includes a logo, stationery

PROJECT TYPE

Identity, Print YEAR OF COMPLETION

2018

HOUSE OF HIP-HOP

system, billboard, and a website. APPROACH

My idea for a retail store concept is a record store/vintage clothing shop called House of Hip-Hop. As the name suggests, everything about the store and the products would be related to Hip-Hop culture. This would include a large collection of vinyl records, posters, vintage clothing, and more. Hip-Hop is arguably the most influential culture today, so I wanted to create a retail store that embraces every part of it. The concept of the design was driven by the keywords modern, precise, and organic.

53




A DESIGN HOUSE OF PORTFOLIO HIP-HOP BY TGIII

PROJECT 06

56


01 02 03 04 05 06 07

HOUSE OF HIP-HOP

57


A DESIGN PORTFOLIO BY TGIII

“Hip-Hop is a beautiful culture. It's inspirational, because it's a culture of survivors. You can create beauty out of nothingness.” – Mos Def

PROJECT 06

58


01 02 03 04 05 06 07

HOUSE OF HIP-HOP

59


A DESIGN PORTFOLIO BY TGIII

PROJECT 06

60


01 02 03 04 05 06 07

HOUSE OF HIP-HOP

61


A DESIGN PORTFOLIO BY TGIII

PROJECT 06

62


01 02 03 04 05 06 07

HOUSE OF HIP-HOP

63


07 A DESIGN PORTFOLIO BY TGIII

75th Anniversary: End of World War II & Birth of UN PROJECT 08

OVERVIEW

64


01 02 03 04 05 06 07 CLIENT

OBJECTIVE

San Francisco War Memorial and Performing Arts Center

Environment, Identity

The objective was a two-part project. First, we were tasked with designing the logo and identity for the End of WWII Anniversary event, honoring the anniversary and the pivotal role the San Francisco Bay Area played during the war. Second, we were asked to design a series of (8) 80x80 feet banners to be displayed in the lobby of the San Francisco Memorial and Performing Arts Center that commemorates key events that took place during the Second World War.

YEAR OF COMPLETION

APPROACH

PROJECT

75th Anniversary: End of WWII Exhibit Banners Design & Identity PROJECT TYPE

2020

75TH ANNIVERSARY

The approach I took for the logo design was to create a logo that represents the event, the war, and San Francisco all in one. I looked to military insignia and symbolism for inspiration. I wanted the logo to have a strong and solid feel to it.

65


A DESIGN PORTFOLIO BY TGIII

PROJECT 07

66


01 02 03 04 05 06 07

75TH ANNIVERSARY

67


A DESIGN PORTFOLIO BY TGIII

PROJECT 07

68


01 02 03 04 05 06 07

75TH ANNIVERSARY

69


A DESIGN PORTFOLIO BY TGIII

PROJECT 07

70


01 02 03 04 05 06 07

75TH ANNIVERSARY

71


A DESIGN PORTFOLIO BY TGIII

PROJECT 07

72


01 02 03 04 05 06 07

75TH ANNIVERSARY

73


Thank you.


I want to thank my family, friends, and all my loved ones. Thank you for all the love and support. Thank you for believing in me. Thank you to my instructors for the guidance. Last but not least I want to thank God. Without Him none of this would be possible. Thank you for the Vision.

HABBAKUK 2:3






TGIIIDESIGN.COM


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