Your annual report by
We’re Tonic Connective, a boutique graphic design agency specialising in brand development, publications, corporate communications, website design and environmental graphics. Since 1998 we have been producing award-winning annual reports for some of Australia’s largest (and smallest) organisations. Our expertise covers all aspects of production including: design, copywriting, photography, printing, and distribution. We believe that an effective annual report is a dynamic marketing tool, not just an obligatory lodgement document.
OUR ANNUAL REPORT SERVICES Copywriting
Photography
Our professional copywriters can present your annual report with a clear, consistent and unified voice that makes even the most complicated information simple. We can also offer a professional proof reading service at any stage of the project.
Corporate photography is an artform and we are the experts. We can create a bespoke solution for your annual report that reflects the tone of your organisation and the message you want to communicate.
Design
Production
Our award winning graphic design skills can meet the needs of your organisation with a creative solution that will exceed your expectations. We can work wonders within your existing styleguide or develop a completely new look that delivers the elusive ‘wow factor’.
Our knowledge of embellishments, paper finishes, binding techniques and environmental best practice allows us to take a great design to the next level. We can also develop an online and multimedia solution to help your annual report reach an even wider audience.
TYPICAL PRODUCTION TIMELINE JULY
Draft concept Sign off
ST U G AU SE
Financials Parliament delivery Digital copies
Debrief meeting
ER B M P TE
BER O T OC NO R E B EM DEC
ER B M VE
Initial meeting Quotations (Creative and Production)
Design development Copy Content Photoshoot
PDF approval Press proof Press check Delivery
OUR TEAM Tonic Connective is made up of a group of passionate creatives with many years experience in all forms of design and production. What makes us unique is our refreshing attitude, our passion for exceptional design that works, and the enthusiasm with which we embrace your brand.
50%
CH R A E RES
30% 20% ON I T A ULT S N CO ON I T U EXEC
OUR DESIGN PROCESS
Department of Human Services NSW Annual report, Branding and Web Design Conceptual Development, Design, Print and Digital Production
Human Services
I’m reluctant to give Tonic Connective a testimonial as they are one of my best kept secrets! They are creative, responsive, knowledgeable and not afraid of a challenge. The team did a fantastic job in designing the department’s first annual report last year. Not only did they deliver a great product to deadline, they also went the extra mile in giving us excellent design advice throughout the whole process. Michelle Jeuken, Executive Director Corporate Information Department of Human Services
Australian Technology Park Annual Report and Marketing Material: Conceptual Development, Design, Copywriting, Photography, Print and Digital Production
South Sydney Rabbitohs Annual Report, Branding, Logo Development, Marketing Material, Environmental Graphics, Publications and Advertising: Conceptual Development, Design, Copywriting, Photography and Print
The South Sydney Rabbitohs have been working with Tonic since 2006 on a range of one-off and seasonal design projects. These range from high quality publications, large format signage, logo design and web-graphics to name a few. Their project management and client servicing has been excellent throughout my experience working with them over the past 5 years. They are creative and delivery driven in balanced parts. Tony and his team are committed to getting the job done, even if it requires going above and beyond, and that is a rare quality to find.
John Richardson Chief Commercial Officer, South Sydney Rabbitohs
ClubsNSW Annual Report and ‘Club Life’ monthly magazine: Conceptual Development, Design, Copywriting and Photography
Delta Electricity Annual Report, Branding and Corporate Communications: Conceptual Development, Design, Photography, Print and Digital Production
Redfern and Waterloo Authority Annual Report: Conceptual Development, Design, Copywriting, Photography, Print and Digital Production
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University of New South Wales Annual Report, Branding, Annual Publications and Marketing Material: Conceptual Development, Design, Print and Digital Production
When I was looking for a business to design our Faculty marketing collateral, it just wasn’t about how well their portfolio looked, or who were their clients, it was also how well that they could ‘get us’, follow the brief and then provide creative solutions to our problems. The decision to engage with Tonic was simple, they’re professional, creative, get the job done in time and within budget, and can understand the pressures that are placed on most of us marketing people.If you’re looking for a creative agency to assist you achieve your business goals, then look no further, I can highly recommend them. Oh and just one last thing, you know their dedicated when you receive emails at 1.00am on a Sunday morning telling you everything is A OK and on track – you just gotta love that! Fran Hannan Manager, Enterprise & Engagement Unit Faculty of Built Environment University of New South Wales
NSW Fire Brigades Annual Report: Conceptual Development, Design, Print and Digital Production
BRONZE BRONZE WINNER - 2008 -
2008 Annual ReportAwards
Housing NSW Annual Report: Conceptual Development, Design and Print
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2010 Annual ReportAwards
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Long Service Building & Construction Annual Report: Conceptual Development, Design, Print and Digital Production
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We would love to help you through the design and development of your most important document of the year. Contact one of our annual report experts today: 94 McEvoy Street, Alexandria NSW 2015 +61 2 9698 5510 +61 2 9698 5512 contact@tonicconnective.com www.tonicconnective.com
We pride ourselves on being Annual Report experts, but don’t just take our word for it, ask one of our satisfied clients: –– The University of New South Wales –– South Sydney Rabbitohs –– Australian Technology Park –– Department of Human Services NSW –– Redfern Waterloo Authority –– ClubsNSW –– Delta Electricity –– Chubb –– Housing NSW –– NSW Fire Brigades –– Burwood Council –– Department of Corrective Services –– Long Service Payments Corporation
94 McEvoy Street, Alexandria NSW 2015 +61 2 9698 5510 contact@tonicconnective.com www.tonicconnective.com