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THE CONCEPT
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The reason why I chose this concept to have a smile authorise their payment, because with KFC motto “It’s finger lickin good” generally people smile when they taste good, so I’m trying to use that aspect of people smiling whilst tasting good food. And the motto for KFC to create a scanning system for KFC where people are paying with a smile. So essientally, you come in with a smile and you leave with a
KFC’s original product is pressure fried chicken pieces, seasoned with Sanders’ recipe of 11 herbs and spices.
The constituents of the recipe represent a notable trade secret.
Since the early 1990s, KFC has expanded its menu to offer other chicken products such as chicken fillet burgers and wraps, as well as salads and side dishes, such as French fries and coleslaw, desserts, and soft drinks, the latter often supplied by PepsiCo.