Florida 2-12-17

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FLORIDA EDITION

GOOGLE ADWORDS: HOW TO MAKE GOOGLE DO THE WORK FOR YOU DRIP THOSE ONLINE LISTING LEADS FEATURED AGENTS

ANDREW LEVY JILLIAN VON OHLEN COVER STORY

BEAU BLANKENSHIP

BUYERS AND SELLERS: UNDERSTANDING HOW HOME INSPECTIONS ARE NEGOTIATION TOOLS


FLORIDA EDITION

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BEAU BLANKENSHIP

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ANDREW LEVY

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JILLIAN VON OHLEN

CONTENTS 4) GOOGLE ADWORDS: HOW TO MAKE GOOGLE DO THE WORK FOR YOU 13) DRIP THOSE ONLINE LISTING LEADS

18) BUYERS AND SELLERS: UNDERSTANDING HOW HOME INSPECTIONS ARE NEGOTIATION TOOLS 21) SHUT UP AND SELL

Phone 888-461-3930 | Fax 310-751-7068 mag@topagentmagazine.com | www.topagentmagazine.com No portion of this issue may be reproduced in any manner whatsoever without prior consent of the publisher. Top Agent Magazine is published by Feature Publications GA, Inc. Although precautions are taken to ensure the accuracy of published materials, Top Agent Magazine cannot be held responsible for opinions expressed or facts supplied by its authors. To subscribe or change address, send inquiry to mag@topagentmagazine.com. Published in the U.S.

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Google AdWords:

How To Make Google Do the Work for You There is no denying that the internet is the first place a buyer begins looking for a new home in this digital age. Knowing how to put the powerful tools available on the internet to work for you can give you a decided advantage when it comes to attracting prospective buyers to your listings, as well as you as an agent. Google is easily one of the major superpowers of the internet, and they have one of the most powerful advertising tools available. Knowing how to utilize Google AdWords in the correct manner can make your internet advertising immensely powerful and possibly your best way to reach prospective buyers. Google AdWords is also extremely cost-effective. This multifaceted tool gives you much more control over your advertising campaign than other more traditional methods. You can target specific audiences, choose the specific search terms, also known as keywords, that will bring up your ad in someone’s search results, and you can set a budget for each campaign that will dictate it’s reach and how long the campaign will run. Here are some tips for how to put Google AdWords to work for you. 4

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ent websites. You want to set yourself apart from every other real estate website users are viewing in their search for a house.

MAKE SURE YOUR ADS ARE GOING TO SEND USERS TO A SITE THAT WILL CAPTURE THEIR ATTENTION

You can spend an infinite amount of money on Google advertising campaigns, but if those ads don’t send users to a site that will capture and hold their interest, then you’ve just wasted all that money. Don’t put your cart before the horse. Make sure you are considering exactly where these ads are going to send users. To set up your website for success, at the very least you want to make sure users are greeted by clear call-to-action, such as a message that will encourage them to sign up for your newsletter or subscribe to your blog. You want to set up your website to maximize and capture the leads the ad campaign sends your way.

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BUILD CUSTOMIZED OR CUSTOM-MADE WEBSITES RATHER THAN TEMPLATE WEBSITES It is easy and tempting to use template websites, or to offer your agents template websites if you are a real estate manager or broker. While this offers a cost-effective solution to providing every agent with a website, it does little to set you or your agents apart and capture the attention of users that are used to seeing a wealth of differ-

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MAKE SURE YOU ARE OFFERING VALUE ON YOUR WEBSITE

Don’t simply use your website as a kind of brag sheet. Let users know what makes your particular services valuable to them. Highlight your expertise in a certain location through tools such as blog posts, providing market updates, or giving pertinent information on a unique type of property. This will ensure that your online advertising campaigns are much more successful.

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LOCATION IS EVERYTHING!

Location is everything in real estate, and the same holds true for Google AdWords. You can target specific locations in your ad campaign. While one approach is to focus on the area around your location, a more advanced approach would be to link AdWords campaigns to your Google My Business account. This is a Google service that includes your address in the ad, allowing people to then click on it and see exactly where you are located on a map.

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USE GOOGLE ADWORDS IN YOUR CAMPAIGN TO EXPAND YOUR BUSINESS IN GENERAL

Focus an AdWords campaign on expanding your business by incorporating specific zip codes and neighborhoods that will help you establish a presence in an area where you would like to increase your real estate business. Making sure that your ad appears in search results that are related to the real estate in a specific area will help shape the image and brand of your business as well as bring in new leads.

HARNESS THE POWER OF DATA

When you run a Google AdWords campaign Google Analytics captures a wealth of information about your target client demographic. You can gain real insight into your online visitors, such as when they visit, what they do and look at on your site once they get there, and what search terms they use. You can use all of this information to grow your business. Use Google Analytics to determine which users (location, gender, age) are utilizing specific aspects of your site, such as looking at multiple listings, reading your blog, etc. You can then use this information to target these specific demographics in your AdWord campaigns, Gmail ads, the Google Display Network, and other advertising.

Using the internet to help advertise your business and your listings is one of the smartest moves you can make as an agent in this modern age. However, you don’t want to simply go into the process blind or you’re wasting a lot of potential resources and data that could make all the difference. To reap the benefits of Google AdWords, you must apply an intelligent strategy to using these campaigns. 6

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BEAU BLANKENSHIP Top Agent Magazine

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BEAU BLANKENSHIP

Top-Producing Agent Beau Blankenship of Engel & Völkers in Santa Rosa Beach, Florida scored an immediate touchdown after transitioning from the world of professional football to the equally competitive world of real estate. “My dream was to always play professional football but the Lord had different plans for me,” says Beau. “While training for the NFL draft in Miami, I spent my nights studying for the Florida real estate exam. When my football career ended, I launched my real estate career.” In 2015 Beau began his career at Davis Properties under the guidance of Bruce Johnson and Larry Davis. “I am forever grateful to Bruce and Larry”. In 8Copyright Top Agent Magazine

addition to sales, nearly 40 Million in 2016, Beau and his wife Meredith started a thriving property management company. “Meredith is a rockstar, she has been the glue to the whole company.” They eventually brought on CFO Riley Cummins. “Riley is amazing and he has taken the business to another level.” The company is on track to gross over $4.5 Million in 2017. Beau attributes a large part of his real estate success to his sports background. “The passion and drive I had for football has propelled my real estate career. The whatever-it-takes mentality really sets me apart from my competition. My sports background helps but without God none if this would be possible.” Top Agent Magazine


“The passion and drive I had for football has propelled my real estate career. The whatever-it-takes mentality really sets me apart from my competition.” The former running back for the Jacksonville Jaguars was raised in Oklahoma, but spent years vacationing in the coastal scene of Florida’s Highway 30A, where he now specializes in selling high-end luxury homes in this Northwest region of the Sunshine State. At only 26 years of age, Beau has already surpassed the careers of seasoned veterans in his Top Agent Magazine

industry, and with only two years of real estate sales under his belt is already ranked among the top one percent in his region. His youthful energy works hand-in-hand with his deep concern for his clients, and he goes above and beyond to provide the best possible service for each and every one of them. “I actively listen to my client’s needs and goals and do my best to meet those needs and help them achieve their Copyright Top Agent Magazine9


investment analyses for their home. I think numbers speak volumes, so I provide them with everything they need to make an informed decision. I treat them like family, and try to make sure they know how important they are to me.” A pro at marketing his listings, including many in the multi-million-dollar range, Beau utilizes professional photographers and expertly produced videos as a commitment to his quality service to enhance each property’s visual appeal. Utilization of platforms such as Facebook and Instagram have also been successful tools in marketing his clients and brand as a whole. “Some may see youth as a hindrance in business,” he says, “but coming from a younger generation, I see it as a benefit, providing me a unique edge on the branding and social media aspects of marketing.” When not working, Beau enjoys golfing and spending time at the beach with friends. He is also heavily involved within his church, volunteering in ministry on Sundays.

luxury investment goals. I practice an opendoor policy with 24/7 availability to ensure they have a responsive, transparent, and personalized experience. I work diligently to deliver the best selling and buying opportunities in the 30A area,” says Beau. “Every client is my top priority,” says Beau. “I give my clients rental projections and Copyright Top Agent Magazine 10

His plans for the future are further expansion and growth, and through partnering with Engel and Völkers International brand, Beau believes he is ready for the challenge. “I am excited to see explosive growth in my business,” he says. “We’ve been successful thus far, tripling our volume in two years alone, and we look forward to this new company and brand taking off in the area.” Says Beau, “I am totally committed to putting my client’s needs and best interests first, and I have a passion for helping others enjoy their home on 30A, just as I have.” Top Agent Magazine


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For more information about BEAU BLANKENSHIP, please call 405-623-5227 or email beau.blankenship@evusa.com Copyright Top Agent Magazine 12

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Drip Those Online Listing Leads By Walter Sanford

My coaching clients are beginning to find more success with their online listing leads. Whether the lead is coming from postcard-generated invites to complete forms on their site or third-party consolidator leads, the web leads are coming in. The problem with a lot of these leads is bad phone numbers but good email addresses. The question is - how do we engage them in a conversation that leads to a listing appointment? Uncovering the seller’s needs prior to an appointment is always the first step in creating client satisfaction, but it’s very difficult to do without good contact information. By showing these potential sellers value, my clients have found that many sellers who wanted to remain anonymous are now holding up their hands and shouting “I want some of that!” The drip system that creates this kind of excitement is one that’s immediately started after the lead is received. The system shows the value that you can bring to their discovery process. Every three or four days, send an email that lets them know that there is so much more that a top, local, professional agent can add to their search. With my clients, we only give a little bit of information at a time. Usually within a few weeks, we have the serious leads contacting the agent for an over-the-phone consultation. Below are some of the points that we stress in our drip system email campaign for online listing leads: Top Agent Magazine

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Week One: Thank you for contacting us for more information regarding the sale of your property. I hope the information we have already provided was of some help to you. We believe that a real estate relationship should be based on the client’s needs. Once we know those needs, we have some very unique solutions that our past sellers have mentioned were available nowhere else. Please give us a call so we can supply some unique answers to unique challenges. Week Two: In our earlier email, we talked about unique solutions. One of the unique solutions we provide our sellers is a pre-listing consultation. Go to www.(yoursite).com/prelistingconsultation to answer a few questions and schedule a phone call that’s convenient for you. This will allow our team to be better prepared to give you some insights regarding what to expect in this market. Week Three: In continuing our theme of delivering value to our potential sellers, one of the most appreciated value propositions that we give our potential sellers is our “seller education system.” If you call us, we can program a search for brand new listings each morning. The search will include specs that compare to your home and the results will be emailed directly to you. This provides you with brand new listings that would be competing with your home, if it was on the market. This makes you the most educated seller in town knowing what the competition is. You’ll receive these new listings at the same time agents in (your town) receive them! Week Four: Occasionally, we have a seller who isn’t interested in considering a sale unless he/she knows the value first. We came up with a solution that eliminates a lengthy listing presentation. We call this our free 48-hour phone value analysis. Go to www.(yoursite).com/valueanalysis. Complete the form and within 48 hours, one of our team members will call you. Based upon the same comparables that appraisers would use, we will let you know the value of your home. This is a fast and inexpensive way to bridge the gap of an expensive appraisal or a time-consuming listing presentation with a service that can be just as accurate. There is no charge for this service, and we are happy to put the numbers together for you! 14

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Week Five: One of the services that our sellers most appreciate is our “meet the team” concept. You can go to our website or call us directly for the contact information on a trusted team member for almost any service. We know the best plumbers, HVAC techs, electricians, roofers, landscapers, painters, carpenters, and carpet installers in the area. We use them on our own homes, we trust them, and we have long business relationships with them. If you need anything done around your home to prepare for a potential sale or if you just want to get it ready for a special occasion, we know who does the job well here in (your town). Week Six: Our sellers get higher prices because we make their homes desirable to buyers! We call this service our “primp and polish” service. Any consultation is free! We can provide you some simple tips to make your home more inviting to buyers. We will point out any potential red flags and help you place furniture to get things ready to create that emotional pull. We have professional decorators on call. Their services cost money, but we have found their service is a good investment based on the additional monies that we receive for our client’s properties. The initial consultation is free! Please give us a call so we can set this up for you. Week Seven: Did you know that our company has access to a majority of the top real estate agents in any city in the world? If you are considering selling your home here and buying out of town--we can send you to top agents who understand your needs. Top agents know they can’t solve client’s challenges without first knowing what those challenges are. If you want a special house out of town, then give us a call. We know agents who will not only show you standard MLS properties but also properties that are not yet on the market. We call these “secret properties.” These secret properties can be owned by past clients who might consider selling or sellers developed from a postcard mailing campaign in your neighborhood of interest. These agents know many ways to find property that other agents will not show you. We find this service to be one of the best that we provide for our buyers so we wanted to make sure that you get the same service when you move. Top Agent Magazine

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Week Eight: If you’re not quite ready to list your property, we have a system called “sell the sizzle before the steak.” I know it sounds a little corny, but we can discretely present that your home might be available to our database of buyers. This helps us to do a little pre-marketing prior to a full commitment of our complete marketing plan. If you are interested in this service, please don’t hesitate to give us a call. Week Nine: Did you know that we have a policy where no real estate agent will be allowed to negotiate with you in person? We do this because many times real estate agents can be very forceful in the presentation of offers from their clients. We ask for that offer to be presented to us, and we will spend as much time as you need with just us - your representatives. This eliminates awkward meetings where you need more time to think, and the buyer’s agent is pushing for an answer. We believe that selling a home should not only be massively profitable but also fun. If you’d like more ideas on how we differ from the competition, email or call me at your convenience. All contacts will be kept confidential. Well, I hope you get the idea that we’re trying to start a conversation with that potential seller instead of letting them fall through the cracks. A drip email campaign for a seller is similar to the campaign for buyers. It’s necessary for listing leads since the majority of information requests come via the web with incorrect or inoperable phone numbers. The only way to get these leads talking is to present them better value than everyone else. Copyright©, 2015 Walter Sanford. All rights reserved.

Walter Sanford has been designing and implementing real estate systems for 30 years. One of the most successful REALTORS® and now wealthy from his systems, Sanford teaches his systems and strategies through his products, seminars, and personal coaching producing the best results in the industry. Do what works, do what is proven. Hire Walter Sanford. Call our office at 800.792.5837, email walter@waltersanford.com, or chat with us online at www.waltersanford.com. 16

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Buyers and Sellers: Understanding How Home Inspections are Negotiation Tools That stunning home or vacation property may seem perfect. But Top Agents advise anyone buying or selling to prioritize the importance of professional home inspections. For sellers, many agents recommend preparing for two separate inspections, one for your own information before listing and the second at the buyer’s obligation. For buyers, know that the listing agent is required to disclose certain major issues discovered on professional inspection. But every buyer should also order a thorough home inspection. For both buyers and sellers, inspection provides knowledge and knowledge may translate to power, time saved or money. THE SELLER’S INSPECTION You’ll save time before closing if you find potential “sticking points” before listing your home. Even those repairs that a seller isn’t required to fix may be worth the upfront investment. Replacing or repairing leaky faucets, wornbut-not-compromised sections of roofing or cosmetic masonry work will go a long way to build trust between you and buyers in your market. In addition, the last thing a seller wants right before closing is a major surprise. If your inspection uncovers a significant issue requiring disclosure, you’ll have an opportunity either to make repairs or to get professional estimates on cost, which you then can present to buyers either as a credit or reduction in sale price. 18

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THE BUYER’S INSPECTION Selecting your Inspector: Before hiring an inspector, your agent may ask if the seller conducted an inspection and who conducted it. With this knowledge, you’ll hire a different inspector. Consider some important factors when choosing your home inspector: First, remember the adage that “you get what you pay for.” This property is one of your biggest investments it’s the place you’re going to cherish as your home or vacation destination for years to come. Entrust it to a highly rated and properly licensed inspector with the appropriate professional affiliations and credentials. Your Top Agent is your best referral source, but read online reviews or ask for recommendations to learn more about inspectors and the inspection process. As a buyer, know that a home inspection report gives you opportunities to request repairs, a lower sale price or credit for work to be done. Talk to your agent about how to make the most of your inspection report. Your agent will likely have contacts with local professionals you can consult with for fair estimates on the cost of the repairs you would like made. In extremely competitive markets however, your negotiating power may be limited to major issues requiring disclosure. Heed the advice of your agent in making necessary requests without risk of losing your dream home. Be sure to attend the inspection or assign a proxy if you’re out of the area. Then, go above and beyond and give a luxury property the attention it deserves. Your inspector should help you find concealed issues that can help you negotiate. Honest oversights on the part of the seller, for instance can only be rectified if discovered before closing. For example, clogged exterior drainage inadvertently concealed by hardscape may become a flooding issue down the road. On the flip side, recent partial-room painting may indicate something more than the seller’s beautification efforts. HOW SERIOUS IS IT? Remember that a home inspection is one of the most useful items in the buyer’s toolkit, but be careful not to get overwhelmed by the results. Prioritize issues by immediacy (safety) and break down each category by cost to repair to determine how the issues may impact negotiations. Top Agent Magazine

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ANDREW LEVY With a wealth of experience in social media analytics and engagement with Fortune 500 companies, Andrew Levy entered the real estate business with a big leg up. He already had many of the tools necessary to become a successful realtor and wanted to bring his knowledge to a market where he could make an impact. “It was kind of an organic transition,” he says. “I really wanted to apply my strengths in social media to real estate. Being an agent was something I always wanted to do since I was in my 20s.” As part of Jeff Realty, a team at Illustrated Properties, he serves the Northern Palm Beaches, Florida market and is part of the largest volume producing team in the Palm Beach County.

area.” Whether it is attaching his name to a new project initiative, he wants to be a part of the community and make the impact that clients will appreciate. In the next year, Levy is also looking to join youth development organization The First Tee and fitness awareness campaign PHIT America Foundation. Both organizations align with Levy’s personal life, as you’ll often find him on the golf course with his wife or working out when time permits.

Because, Levy brings great capabilities in social media, he was able to develop advanced marketing strategies for Jeff Realty and achieve masterful results through it. Through Facebook fan engagement, video views, community-centric posts and sharing, his team is booming which is a direct result of his efforts. He calls it the “21st Century Toolbox” that gives him an edge and helps promote his listings and engage buyers in a market that’s technology focused. “We do a lot of macro and micro marketing,” he says. He also uses traditional media to market his listings but it is of the highest quality and designed to grab a buyer’s attention through full color and descriptive brochures and large-format postcards. His team has a full-time photographer on staff as well as a full-time social media manager and IT to make the process of marketing a listing go as quickly and smoothly as possible. When you meet Levy, you will immediately be taken by his outgoing and friendly personality that warms clients and has them coming back. He has developed 20 percent repeat business on the buying and listing side that keeps him busy. He fully commits to each client he works with to find them the home of their dreams or sell their home. He never gives up and is dedicated to finishing the job. “I’m the kind of agent that stays in the game from the search to the closing no matter how complex,” he says. It is all worth it the moment that he sees a client’s face light up after buying that perfect home. He knows he is changing lives and that is all the satisfaction he needs. The communities of the Northern Palm Beaches are important to Levy, who hails from New York himself. He has long-term plans to make a name for himself in the region and get the recognition that goes along with being a fixture in the market. “I want to help affect the communities which I serve,” he says. “I really want to make an impact on the development of the 20

For more information about ANDREW LEVY, visit jeffrealty.com/andrew-levy or call 561-891-9262, email andrew@JeffRealty.com www.

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Shut Up and Sell By Mark Hunter

Contrary to popular belief, to be a successful salesperson, it doesn’t matter how much you know about your product or service. It also doesn’t matter how much of an industry expert you are. It doesn’t even matter how great your mother thinks you are. The only thing that really matters to be successful in selling is your ability to shut-up and listen. On numerous occasions, everyone in sales has heard how important it is to get the customer talking, so it’s imperative that they have an arsenal of great questions to ask. Despite trying to follow this guideline, every salesperson seems to overstate the amount of time they believe they allow the customer to talk. The many interviews I’ve conducted over the years with customers and salespeople alike confirm this reality. Therefore, salespeople need to take a step back and consider their sales presentation. To talk less means you have to ask questions that truly engage the customer. However, this doesn’t mean you need to develop complex questions. Instead, the best tactic is to ask Top Agent Magazine

shorter ones. Long questions tend to result in short answers, while short questions will generally result in long answers. An example of a great short question is, “Why?” In my opinion, there isn’t a better follow-up question you can ask after the customer has shared with you some information. Consider how your customers would respond to other short examples like, “Can you elaborate on that?” and “Could you explain more?” These shorter questions elicit detailed responses and that’s just what you want. On the other hand, asking complex questions often tends to perplex customers. Because they are not sure what you are looking for, they respond with the universal answer representing total confusion, “What did you say?” Questions should not be your means of showing your customers that you are an expert. Save that for your statements. When preparing your sales presentation, a guideline I subscribe to is to limit yourself from talking for more than 20 seconds at a time without asking a question. The question you ask should be one directed at the 21


comments you just made. By doing so, you’re checking with the customer to see if they understood what you just shared with them. Again, this is something many salespeople overlook. They get caught up in sharing with the customer their expertise and the features of their product or service and forget all about what the customer is thinking. Even if your product or service requires a complex presentation, you should still follow this rule. Whether you’re selling software, high value medical equipment, or technical tools, it’s essential to check your clients understanding by asking a question every 20 seconds. Your goal on any sales call is to talk only 20% of the time. To help ensure that this takes place, you have to plan ahead. Before you start developing your sales presentation, create your list of questions. This is contrary to the pattern of most salespeople who often spend a substantial portion of their time developing their presentation and, at the last minute, develop their list of questions. Consider that if you’re expecting to have a 20 minute presentation, you should have 40 questions (2 questions per minute). Even though you may not use all 40, you’ll definitely be more prepared. In addition, you’ll be able to pick and choose which ones you want to ask. If you’re following the rule of asking 22

short questions, you’ll ensure that the customer is doing most of the talking. You’ll learn valuable information that will help you better understand the customer’s needs. If you want to move your questioning process to the next level, make half of the questions you ask be ones that help the customer see and feel the pain they have. By doing so, they will be much more open to receiving your solution. For example, if you’re selling computer back-up systems, you might ask, “Can you explain to me what happens when data is lost?” This short, concise question is designed to get the customer thinking about the risks they face. Furthermore, the beauty of this type of question is that no matter what the customer’s response is, some good follow-up questions will naturally arise. By adhering to these guidelines, you will be able to see dramatic results in the number of sales you are able to close. As simple as it sounds, the more you shut up, the more you’ll sell. And, the easiest way to achieve this goal is by asking more, short questions. So, shut up and sell! Copyright© 2014, Mark Hunter. All rights reserved. Top Agent Magazine


JILLIAN VON OHLEN Creative and savvy, Jillian Von Ohlen knows that if she puts her mind to something, she can accomplish it. Case in point: She started her career after the market crashed and now has a team of seven successful people. “When I started,” Jillian says, laughing, “people asked me, ‘You’re starting this now?’” But she has drive and motivation in spades, and built her business quickly, working with investors and focusing on rentals. Those renters became buyers or gave her referrals. Today repeat clients and referrals account for about 75 percent of her business—and she’s only been in real estate 5 1/2 years. About 10 years ago, Jillian wanted to invest in properties. She was a design major in college and knew nothing about real estate, but educated herself reading Robert Kiyosaki books and taking his coaching program. The market was extremely inflated, but she managed to purchase and flip a couple properties before it totally crashed. She was between careers and not sure what to do. Her mother worked for a woman who invested in properties and suggested Jillian get her real estate license. She did. Now she loves the constant challenges. She’s a great negotiator and problem solver, thinking outside the box to keep a deal together. And she loves meeting new people and making them “family.” She stays in touch long after the closing with visits, calls, cards, monthly postcards and client appreciation parties. She sends an annual anniversary card to buyers who’ve purchased, including a market analysis of their home’s current worth. She also emails annually to remind clients to homestead their property. Each action goes above and beyond to build her relationship with them.

As a listing specialist (her husband is the buyer specialist), Jillian starts with an impressive social media campaign to market her homes. When she walks out of a listing, she takes one picture and posts a “Coming Soon” on Facebook, Twitter, Instagram, LinkedIn and Pinterest. She stages the properties herself (thanks to her design background), then does photography and virtual tours, narrating as she walks people through the house. She’s actually sold homes sight unseen from the virtual tour. Then, for the open house, she sends up to 2,500 postcards to neighbors. She’s had buyers make offers from the open houses, so she schedules them as soon as they come on the market. Besides buying Facebook ads and posting the listings on Trulia and Zillow, she has signs with an 800# for people to call. “That way, they don’t have to talk to a Realtor if they don’t want to,” she says, “but can get the information about the home.” Of course, Jillian gets their phone number and calls them. It’s been huge for her sellers and obtaining buyer leads. She has every base covered. She shows up for the appraisal with “homework” in hand and offers her own analysis of the home’s worth. “We closed 96 deals this past year,” she says, “and only one did not appraise. We’re very honest and pride ourselves on ethics and integrity. Our team is very professional, as well as loving and caring.” That level of care extends to the community. Her myriad volunteer efforts range from being an award-winning Big Sister to Treasure Coast Food Bank and the Humane Society, as well as financial donations to charitable organizations. With such high-octane activity, Jillian loves to relax with her husband and children, doing musical and outdoorsy things together. Looking forward, Jillian wants to be a team of 30–50 people. “We can and will accomplish it,” she says. One would expect nothing less.

For more information about Jillian Von Ohlen of Keller Williams Realty of the Treasure Coast, Stuart, FL, please visit VonOhlenTeam.com, call 772.222.7653 or email Jillian@VonOhlenTeam.com www.

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