NATIONWIDE & INTERNATIONAL 5-22-23

NATIONWIDE & INTERNATIONAL EDITION

FEATURED AGENTS ANN BENNETT COLETTE REYNOLDS SABINE ANDRAUD ANGELIQUE AHMAD ANNE METTHE CHRISTINE BROCHIER DIANE BELCUORE EIWIN MARK ERICA PARSONS HEATHER DEAL JUSTIN DUBAR KASIA MISIURA LAYLA VILLASENOR MARY LOBOS NATALIE MAYS PAUL COLEMAN VALERIE MCNEAL

MY CRYSTAL BALL: YOU CAN PREDICT YOU'LL BE SUCCESSFUL SELLING REAL ESTATE TURNING YOUR PROFESSION INTO A PASSION A STEP-BY-STEP GUIDE TO CONVERTING INTERNET LEADS TO REAL LIFE SALES COVER STORY

HALEY ELIZABETH COLE

NATIONWIDE NATIONWIDE& &INTERNATIONAL INTERNATIONALEDITION EDITION

S COLETTE REYNO

Having received the Multi-Million Dollar Agent 17 3 award for the last years, Top Agent Haley Elizabeth Cole recently became part owner of her firm, Moss Real Estate.

“I I 7 22 26 d W S it lo Maintaining the number one agent spot in DIANE BELCUORE is HALEY AHMAD ANNBENNETT BENNETT COLETTE REYNOLDS SABINE ANDRAUD ANN ANGELIQUE Altus, Oklahoma and in Jackson County, real ANNE METTHE CHRISTINE BROCHIER ELIZABETH COLE estate agent Haley Elizabeth Cole knows a little m YouWhether don’t have toyou talk to Candice Kin coming from repe A lifelong resident of New Jersey, Diane something about buying and selling properties. are purcha Perhaps this is because she doesn’t see her job recording Belcuore has always possessed anadventure entrepreclean-ups, including theNow shores of he With over and twenty customer seroc very long toalong realize what makes notyears feel of confused.”

She consistently g started experi-as “flipping a few houses” an exciting first35 with first-time 31 32 36 perAdditionas work but rather as a hobby, a way to utilize rental property, or are arema se year, she neurial spirit.

She first took an interest inLake real Pend Oreille in Bayview. vice experience and a reputation for being of the best Realtors in the country treats every client with the same supestage for for helping others and making new fr xploded into a career as a certified her passion home buyers. ® that set hery 27 being years ago while seeking an opportually, shewarmth participates ina food drives, doclients canwhether trust,estate a REALTOR friends.

Haley prides herself onChristine always or even firstvalues time home and quickness to laugh puts rior service, they are purchasing gy agent journeyfor Anne Metthe. Anne’s cu- has si there built for her aclients and answering thereal phone mymembers clients are sat nity that spoke to her strong business acumen nates to charities for community Brochier highly regarded easeconsidering immediately, and the enthusiasm purchasing in $700,000 $200,000 propded Real asamuch as possible.property “Even ifand I’mor at a a showprices they get or penchant for client service, but afforded y was piqued after flipping houses, Outside of real estate, Metthe loves tohertheir who need help with paying bills,shines and thr estate as business Coeur d’Alene, id ing I willin answer and try to introduceIdaho myself,” has for helping clients erty. “I amarea. going toI will betime the best version ofchildren. home and but for also with beathere for her Inspired, or Connecticut you arethepg hascareer shown her of support fishand the getting says Haley, “I then tell Before themher call to them Nevada From successful medical to ayears thriving real njoyed the designing of the homes —surrounding travel, shop, and work on her own home.

You’ll also value the matter-of-fact their transaction.

A she would pursue her license and launch her right back.” myself and show up for everyone,” she perience,” ing clubs, incredible fishing derbies and sponsored licensed, she spent years buying and de- empire, Colette Reynolds’ clients estate journey talk to REO specialist An which she discusses her profession. htually, wasn’t a stretch, considering she She treasures time with her three daughhere for them ever career as an agent, quickly establishing a netW says.

Angelique prioritizes their goals my a sprint boat. In her spare time, Christine veloping It’s vacant land parcels withthe her clear that Haley’s clientswork feel of same. satisfied andunexpected colleagues that turns “The the topa proves thatclients life’s caneither er in the fashion industry.

Anne learning ters, and can be found ato new thing I Outside love most takesattending advantage oflead Idaho’s many natural husband, the ropes and getting toand With an estimated $3.5 million in volume and goes above and beyond to achieve entstart rabbit “There really isn’t much difference bet of real loe and Sabine Andraud of Sante Fe, New spans the state.

The rest is history.

ANGELIQUE AHMAD ANNE METTHE CHRISTINE BROCHIER DIANE BELCUORE houses solda since last June, herand team is fulfilling on story is chapters.

After her medical d her Bachelor’s degree in Business school volleyball match orleaving traveling with resources bymeeting spending time outside.

“Iof love know the 47 market in hands-on way.

Realmeals and baked goods to hom agents when it comes to the resource all kinds great them.

Both buyers and sellers appreciate nt of saythe road to complete success. Haley Cole is th bro Mexico combines her hometown Bobbi boating, fishing, kayaking, cooking, snow izing howexcited much sheherenjoyed the process, and Morris counties.

She also Today, Diane REALTOR®Colette with RE/MAX Premier, tion, an assistant found herself diving into Carlos Ortiz is one of those people you Marketing. conheris aposition, daughter’s traveling volleyball team. about newest addition to the Moss can offer,” Candice explains.

“So it c her honesty, tenacity, and support. eople with With good real estate satisfaction I get from hel in 1977 be insider’s expertise with a tireless Real Estateinteam, her and brother-in-law, Aubrey and jet skiing, hiking, and riding my scooter,” she she got licensed 2005 has since worked as a ture and books from her closin where she assists clients throughout Somerset, Morris, es the world of real estate 2016, using her charismatic meet for whom helping people is second down to who you think will work ha ons, Anne began her journey in the Anderson.

Additionally, therein are many food drives Angelique serveUnion, clients throughwhere organizations like Habitat for Middlesex, and Hunterdon counties, as well as client says. She also loves spending time with her family and Norththey Idaho region.

She has been REALTOR® in theTogether sio dedication to satisfaction and save money,” Antho for you.” v out this tiny southwestern community known Colette personality and small-town connections to build an nature—an impulse he gets to exercise my bac per When itReal comes to the marketing her listings, estate in 2007 business twelve years agowith in John the forL. and local events in Anne’s hometown of clients or giving with surrounding areas of Central top producer her 3 Jersey. grandchildren.

Brokerage, a leading itsScott prestigious AirEstate Force base. my to Afuel her work real not estate enterprise. with a lot of investo or brea her dee impressive business. daily as a Realtor with Coldwell Banker Angelique encompasses both traditional e.

With a dening, landscaping, or enjoy and New Jersey Five Star Award Winner from 2013 to CONTENTS mack Valley, a bi-state region along the Merrimack Windham, New Hampshire to participate in outside of real estate company of the world, for over eight years And make no Imistake—no oneoftiw “After all these years, think peo“Real When Haley thinks back on how her real estate Morristown Performing Arts C 2023, she has cultivated a boutique process to meet the them in the right position planslove toProperties. focus on than finishing up her home up-almo and couldn’tmethods be happier. and the power of her estab- ChristineChoice asinbecome dedicat “I feel very lucky toW harder Candice.

You could Massachusetts and New Hampshire.

Down to expand her journey began, a spark work. of nostalgia fills the the line, Anne would since I we ple continue to seek me out bedynamic culture and cuisine he needs of any buyer or seller. grades this year while simultaneously helping others 4) MY CRYSTAL BALL: BE THEIR REALTOR LIFE: 45) CREATIVE lished 28) network.

She Tragedy hastobuilt aFOR strong wished she she’s been the industry since she wa with he struck in 2018 when she suffered ainlife-threatwake upmiddle every day and haveOn the opporbeMEDITATION profitable. the reta business Tampa, Florida, where her daughter clm After gio cause Ihomes! am responsive and comfind their perfect She’s more than your avercommunication, Christine stays in conYOU CAN PREDICT Excellent atdatabase HOW TOthe BUILD A RELATIONSHIP FOR THE REAL ESTATE over years which allows primarily little things for her mother, who was As her volume maintains its ste When listing a property, Diane takes a comprehensive coming ening injury, but that didn’t deter her; in fact, it tunity to help someone find their dream Springs he mostly works solo, though her new issellers currently attending ® to use knowledge ofMu c m — she acts asforward anthe advocate and defenREALTOR touch withdevelbuyers and so that they are college. municative.

That’s of YOU'LL BE SUCCESSFUL WITHthe YOUR CLIENTS PROFESSIONAL to kind scaling her and leading approach.

After helping herage clients fully prepare their career began inthe earnest in 2007 as Co she her stant to effectively spread word about her listings. lti-talented professional, go that sparked a unique idea.

Colette began creating quirky home,” Carlos explains.

“It’s especially nt projects occasionally have a larger team on dant for people in her community, helping them avoid informed throughout every step in the real estate proexpanding reach throughou for the market, she shares it viaconnectedness a highly targeted SELLING REAL ESTATE THAT WILLhome LAST LIFETIME gained asreally anherREO agent in people crave as an unlicensed assistant.

She gotTop he for 44 Her dedication toofprofessionalism hasA garnered the real estate transactions foreclosures and reaching out onnew their behalfsound toatitle As a result her outstanding her repeat has wor listing videos tomedia showcase her vitality and distincrewarding when that person is firsttime, she offers advice t blendservice, of digital and social campaigns.

Along the d. She finds her clients throughcess. a blend of marketCurrently, Metthe is involved in developing many 49) 3 SUREFIRE METHODS that,find working with her mother until 20 clients not and I’m very hands-on, I to fi solid home atin atouc rea of not business only herisclients but her colleagues aging Company, Interior respect “If deserve. someone at aa roadblock, I step in and referral around 80%.

“Ishe always respond professional.

“There’s always r way,also leverages resources like customized tive style, a proven movecompanies. that quickly gainedis popularity and Copyright Top Agent Magazine

time homebuyer, seeing their surprise 14) WELCOME HOME: Her referral 33) SUCCESSFUL THAT MAKE Adetail, ndEstate referrals or repeat and 8 THINGS construction projects. She has begun a FOR large-scale, estate g her talents to Georgia.

Candic explain things IToday take in the industry.

Investing along-business. help,” she says.

“Being ableintoagent. help others by sharing quickly and answer my phone on the weekends,” she standout Noand matter how muchTh co websites, direct mailers, open house showWORKING WITH PEOPLE NEVER DO PRODUCTIVE MEETING tems, a helped her business flourish despite adversity.

After and excitement when we find a house 4 agents with Virtual Properties Re success cansolo be attributed to her business phase construction ofmagazines 48 condos! ® isthe why knowledge astoan REALTOR explains.

“I want my clients 5 to feel they come inmy cifi theluxury time toexperienced educate them about go She above and beyond for your ings,like andnew printcan campaigns local ensure a et client has been working “B Bobbi RELOCATORS IN TRANSITION A graduate in commu clients all over the Atlanta Metro are she’s th Colette’s life-altering experiences in 2018 and 2020, that is perfect for them.” en.

She believes that to maintain a strong relahopes to continue her growth into the new construcyou to succeed in our market.” seamless transaction throughout.

I do what I do.” to me whenever they need.”

In addition to having regpart of Angelique’s work rently in the process of Community is an integral and process.

It seems simple when you Group, 37) 4 REASONS WHY 53) 4 WAYS MENTORING Gwinnett and Walton counties.

Inco 2 so ular calls with clients,tion she sends holiday cards, Eastern Connecticut Stat ness including aisrare and aggressive cancer diagnosis, hip towith former clients, a and quick response isMULTITASKING alside of real estate, she would love to enjoy the life.phone Every year during the holiday season, sheand her bring wealth of WIN als saywhen it like that, but it’s avolume, lother of work Springs Elsewhere, just as attentive assisting 20)her 4 WAYS TO CANDiane ACTUALLY UP-AND-COMING million inEMPLOYEES sales with around notes, and texts to keep them updated.

“Everyone has a fo vocal.” husband Mike stepped up tocommitment support her inindustry both her Carlos got into theto in 2013, aft of El P as is her AGAINST attention toprovide detail. Anne has Florida sunshine with a business expansion! working with Agnelli her buyers, carefully guiding themMAKES toand the right investhelps mealsDERAIL to families during Thanksgiving oimportant, every THE client.

Covering get itfrom right.” of BATTLE YOUR DAY YOU A BETTER AGENT business coming referrals Rea or r story to tell and I love hearing about their lives.”

Dougla for their best More in than anything, she industry. and professional life.

Recognizing Colette’s extensiv an the restaurant He had been lo and partners with the Toys for ment Totspersonal program to interests. bring nsylvania, Delaware, g negotiation skills and and keeps solid relationships tra PROCRASTINATION their marketin joy them Candicewith takes in helping them an busines lovesdetermination welcoming newcomers her thriving New Jersey and tohard work in recovering from her joy Christine to children in need.

Angelique’s comdother and respected figure in new butthe wanted aofcareer that IFenergy IT'S GOOD FOR forits 57) Achallenge, STEP-BY-STEP GUIDE vw agents, which she believes is imperative Metthe delivering the highest quality of gra serv pours a 41) lot of intopassion marketing and pro world realreliabili community—from reasonable tax Before prices andentering robust that sp the broker, and upon munity involvement not only makes a significant ering in her commitment 24) TURNING YOUR has a number of creative strategies she employs to THE SOUL, IT'S GOOD TO CONVERTING INTERNET surgeries and regaining function in her left arm, Mike them coming back. him to meet lots of people while continu e luxury property business. To stay in touch with dur Sabine pursued a career in “Client housing market, to its excellent schoolestate, system, booming it time job with the broke promote listings.

In addition topharmaceutical using a powerhouse PROFESSION INTO A PASSION FOR THE BUSINESS LEADS TO REAL LIFE SALES impact on those she helps but also teaches her own truly mastered the art of and telecom industries, and proximity to Along obtained his real estate license to become a showing I get th a valuable service, something he had enjo childcare“Iwhile raising hertransaction daugh- as enc clients, Metthe sends annual Christmas cards and approach every ifth photographer and videographer to represent the propmajor business hubs like Downtown Manhattan.

“I pargood opportunity to wor children the importance of giving back and being unities. busines the agent forfootage her team, “The Colette Reynolds Group of “Iand his years in the industry.

He wa ind ter, Arryel, ashospitality a single mother. s, and she isn’t afraid to pop in forina their visitbest with a she hasticularly says erties light, aerial video hsl love working with first time buyers,” she says.Candice. “If my clients can’t generat grateful for their blessings. and provide an invaluabl videos, eXp Realty.”

310-734-1440 | Fax 310-734-1440 with the Realtor heestate worked with when pur and began my real career in andhow I’ll be there for them no matter er client if shePhone is showing a house inshow their area! taken to the landscape surrounding a proper“It’s such a wonderful experience to educate them on the Iitth thenticity is a key facget, because if“I they’ve the work ty. One of her most effective platforms to take spread process and the the journey with them; after who all,she there’s home, encouraged him todone look into tors and homebuyers.

I dbfe Phone with 310-734-1440 | Fax 310-734-1440 2003,” recalls, wanted tocreating exc them create a relationship them,” Anne remarks. mag@topagentmagazine.com |nothing www.topagentmagazine.com is listings gratefulhasfor the opportunity tobuying serveyour first home.” eal Estate Agent.

Clients Angelique en quite like word about been her PermaFlyer that poin the financial position to be able to Together with their assistant Transaction Coordinativity o Contact Diane Belcuore mag@topagentmagazine.com | www.topagentmagazine.com findand ahimself. career that flexible and agent He was got his license andStr ne y in become part their of your looked back.” others andclients be acan living forto her “I her, citing pastsphere.” tential scan example to take them morechildren. informajob is to help them cross that finish li This fa to No portion of this issue may be reproduced in any manner whatsoever without prior consent of the publisher.

Top Agent Magazine is published by Feature email dianebelcuore@o Jordan Williams, have“It’s achieved wo rewarding, so Igreat got success my licensethe Overtor, the years, Diane has earnedthey a back. fantastic reputation been very rewarding.

My“Co ex just want to continue to be the best that I ofcan be,” she s where they felt unsureGA, Inc. tion about the properties. learn more about Brochier, team. H Publications Although precautions are taken to ensure the accuracy published materials, Top Agent Magazine cannot beChristine held responsible for throughout New Jersey, with theTo majority of her volume zillow.com/profile/dian and foll in the real estate industry, with Mike playing a pivotal the restaurant business taught me how relationship with clients enjoys thetocreativity in marketing her listings. agent a pleaseHer call 208-964-2136, says. goal isauthors. to beToa subscribe Blessing to as address, many send people extra time make opinionssure expressed or facts“My supplied by its or change inquiry to mag@topagentmagazine.com.

Published in the U.S. a doesn’ Anthony has been Realt line, however.

Candice naturally W As an active member of the Bayview, Idaho commumany, a role in their accomplishments.

Serving northeastern people and learn their particular needs.

It’ Andbuil Bo email cbrochier@johnlscott.com, certified luxury agent“Idealing million-dollar and with to Positively impact as many people as I can, in ” Angelique explains. in both Massachusetts an ships with people, and many clients nity, Christine is involved with many nonprofits on and is cbrochier.johnlscott.com or visit to understand someone what they’re ish Copy lifetime.” ear about 2what’s going on to my s, Anne hired someone handle her social meTop Agentand Magazine a volunteer basis. She’s been a part of community friends by the end of the process.

“A years. he closed $2 million in usT in order totell serve them well.” resence and help with her search engine optimiChrissyo them I’ll see them in a couple www.

www.

close over $5 million by

EIWIN MARK

HEATHER DEAL

JUSTIN DUBAR

LAURA EVANS COULTHARD additionSTACEY to well-known platforms like Zillo Trulia, Realtor.com, and Redfin. He also lev ages the reach of a local Las Vegas magaz with a bi-weekly circulation of over 100,0 to 200,000 copies, distributed for free at sup KASIA MISIURA ANTHONY LA PENNA markets. Not one to neglect the power of vid marketing, Eiwin creates professional vid walkthroughs for his YouTube channel, sho casing the unique features of his listings. also incorporates email blasts and physi PAUL COLEMAN mailings to further advertise properties. W VALERIE M NEAL CARLOS ORTIZ this comprehensive marketing strategy, two,” he says. “I love nothing mor Paul Coleman no surprise that Eiwin has on consistently seeing a smile my client’s rank face an entrepreneuramong the topend producers in histransaction.” company, w of a successful age, he had an sales volumes exceeding $15 million in 20 real estate busiup through his satisfaction has and $16 million in 2021. Over the years, Paul has earned a f tic reputation throughout Massach , bothaccounting prominent ness as evidenced his strong ston area. While Eiwin’s commitment to giving back isbyevident in rate his of reg clients and referrals. Having recor nd summers at lar donations to charities such as the Breast Cancer Soci much as $18.5 million in annual v loped the strong no accident; and the Olivia Newton-John Center, inspired by as Cancer a solo agent, he remains dedica inspired him his to es that set him mother’s own battle with the breast cancer.

He that alsosetsuppo lasting standards him a estate license in Vendors andrecognizing Real Estate iate prompt the Red Cross, theirCompanies— invaluable contributions wouldhisgoREALTOR on to swer his as phone disaster relief worldwide.

In his local As a exposure! member of thecommunity Greater B ed career an Nationwide Get & efforts International Massachusetts, and participates National As etworka of satis-of ding sense Desert Shores in Las Vegas, Eiwin actively tions ofmeetings, REALTORS , Paulaisrole ded gues that spans “it really calms social events and attends board playing to for his the community.

On associati top of se ch their agent.” the decision-making process community as Chairperson of the Young Professionals Net ps clients naviWhen it comes to leisure, Eiwin immerses himself in ing Committee for the Greater Boston Associat TOR with Lamacchia Realty, Inc. ate transactions, vibrantand Las Vegas entertainment scene, attending Comm seve ts throughout North Boston , he sits on its Grievances REALTORS uations. addi- Massachusetts. shows per week onTask average. love forand theDiversity city’s dive unities ofInCentral Rental Force His Committee, and

ERICA When she’s not working, Heather volun After a successful careerPARSONS in account® teers for and supports theInspecial need ing, REALTOR and broker Heather Justin DuBar of Jonesboro, Arkansas, comaddition A lifelong Oregonian, Erica Parsons has Elsewhere,GROVE Erica is just as attentive when HOMES GROUP RACHEL HUDGINS 40 43 44 found Real EstateDeal to be a39 perfect marriage assisting her buyers, drawing from her community in her area.

Her 17-year-ol decided to switch paths into real bines 7 years of in-depth Real knowledge Estate ofExpertise with Justin goes t I am trying between to save the islandReal way her years of sales experience andthat the Portland area to get there is by boat. “There are estate hasbeSituated been part ofRachel Paige accomplish this is by implementing Hudgins is of based in Marietta, The aspect daughter has down syndrome, so this is estate, and which turned out to the perand American Quarter Horse at the northern edge her love for architecture aesthetics. to uncover the right investment for their a 60 penchant for attracting clients to 64 theto the island. 68 hisAssociation local com 59 Evans 63relocation love,” declares Laura while nohas bridges It’s a and very Georgia, and does all across most excitin Grove’s lifeinstantly for Arizona’s decades.

After Paige ough strategies.

“We sp Her interest in housing began at an interests.

Over the years,business she cause that is marketing verybetween near to her heart.

Whe fect move forearly her. She lovedbest Maricopa County, very well the bond rider an fuel his endeavors.

“There arereputation sothemany things Hebrokerage regularly and later included some Housing earned a terrific throughout west side of state.

She developed an the word amongst our ent, and eve graduated from the University of discussing herage, beloved Smith Island. peaceful existence.

I can ride my bike she can, Heather takes her daughter owt the opportunity to connect with people importance of having the right resources the littlethetown ofMetro Wickenburg Architecture in college. Upon completion Portland Area, evidenced interest in opportunity real as estate as afor child, when ever and learns n I love about this industry.

The of his local Georgia in 1991, she decided to earn her we have a listing,” Paige says. of school, she began her career in sales, by her strong rate of repeat clients and house showings because shefinds enjoys in a moreresidents, personal way as they bought With less than 200 fulltime around whole place.” she used to ride withits her uncle, athe realtor, sellini riding lifestyle.

She’s an expert at findin is known worldwide for license. shedecide took also advertise on hundreds of webs where she further cultivated the real pen- estate Now aaveraging close to $12 to growth, the abilityreferrals. to what theperspective Exchang and clients love hearing her and sold homes.

After years ofAlthough scaling as he made thedirection rounds showing houses. ing.

She lov for client as service shelast wouldinhablater million inevents, annual volume, she remains property for her buyers. rodeo and has Smith Island ischant known the Aside from her work, Laura is passionbreak to raise her many children, she was intake professional photos, and make admired her uncle people, esp growasin,anthe ability to Rachel setto the my own schedule – his busia member o use to excel as an building dedicated lasting standards that set and heragent. realAfter estate business indepenvolved in the building industry for years. the home looks its best.” made the county a her premier sales career inMaryland, the beauty her apart. ted island offa successful the shore of ate about being involved in the local ness piqued interest; needless to say, possibly th In the first DUBAR three months“We of this yeaa dent agent, Heather decided tostaying open a always blessing to beupdated able toHEATHER get to do this.” and has travel EIWIN MARK ERICA PARSONS DEAL industry, she found herself seeking a “So new I it’s was on Rachel obtained her license When now ever made. it JUSTIN comes to her$5.3 listings, Stacey destination for western-style MARY LOBOS NATALIE MAYS ocated on Chesapeake Bay. The island community.

“I am involved in virtually Heather completed million in sale her own brokerage in 2022 with her opportunity that better complemented her “I believe in taking exceptional care of LAYLA VILLASENOR andPaige we hosD current market trends,” she says.

After During anyand freestaging time, and been working asifanyou agent for 19GROUP years.on preparing in helping RACHEL HUDGINS OKSANA BOGOTT STACEY COULTHARD LAURA EVANS AUSTIN GROVE HOMES their hom riders everywhere.

And entrepreneurial spirit, but still afforded her time for her my clients, from startLAPP to finish,” Erica says. “I’m here sellers BRENT MAHAGAN her own.

As she looks toisland!” thewide futur mom, son, and another agent working CANDICE KING NATANEL MALKOUKIAN After twoher decades intothe travel industry, or aon sprawling estate.

Mary also hoststhis the ra sngtime recognized worldwide by its famous everything that happens on her kids were grown and she had remarstay active in the community.

“M growing family.

Inspired, she decided to pursue real protect and advocate for them throughout the transFrom marketing director to top-producing Employing innov For Justin, Real Estate is as much a vocation Sporting Eve standards that set her “Iintruly love the clients areapart. satisfied their new homes.

A longtime Arizona resident, Layla afind horse enthusiast looking to the contemporary buyer.

Withinvolved the help Mary Lobos faced a are crossroads when monthly area business, luncheons in she’s partnership w of her aiming for stead her.

Today, H Team Dream estate license andalongside launchnever her career asried, an agent in 2017, action.

Ireal this job Rachel toagent, bereal deeply personal, where my 47 48 51 52 Paige decided to begin again in year old started the CDAWG Founda works with a partner – her daughAustin Lapp has been a one-sizetrack to close around $12 million in estate Natalie Mays’ journey gies, Natalie ens multi-layered Smith Island Cake, the She isManagtheaone manager the Smith Island Since delving into real estate, she has has always been her deregulation affected her career.

Rather with title company and of a lender sponas it is an inherited disposition.

“Some of my family had quickly establishing adedicated network ofto satisfied clients that clients’ goals become my own, and I won’t be satisfied Top Agent Natanel Malkoukian – problems have come up.”

She also stays manage for Villasenor Having entered the world of real estate working directly with the lo energy and process of meeting families and helping ,ng Kasia derful assistants, she creates professional to move to the center of the action, you are going to asing your first resources Agnelli provides as of the ter,the Peyton Lamb, just started ingatherings growth for her brokerage.

“We want Homes represents clients throughout estate.

Joining Century 21, her knowledge about new which raises money for children who at importance ofwho following stand outcan’t and ac kind of Since getting sales volume by the end of 2021, Austin than relocating, she took ademonstrates stepachieved.” back sor.

These provide valuable78 77 71 earned a75 terrific reputation among clients Forthenearly 20 Realtor. years, she served 72his spans metropolitan area. until they are ticipated in ® client official state fits-all dessert, and its Cultural Center, owns the island’s only ing Director of agraduating at Nest amongs inabundant touch through annual appreciaer one community. rental portfolios while I was growing up,” he recalls.

As he deepens his root in 2019, Brent Mahagan is a caring to try to put together a fund January –New and aDevelopment buyer’s agent, Zach Fox. opportunities and made a bold move into the world of networking and showcase of the home and the surrounding property want to contact Realtor Stacey Coulthard. your dreams.

After from Towson results.

One such construction led to her being a part of team’s new extracurricular activities,” Paige explains.

“So w keep being innovative with our tool all of northern Indiana, with each agent them achieve the dream of homeownereeasoned about license in Area 2013,ashe seenofpeople move gets half of his business from largest brokerages inabout the area enables and colleagues alike, with the vast the investor, Phoenix Metro thehas owner a charity with Real Estate.

Working as anPaige independent her properties toback athe wideto Mary’s The team averages $10 $13 million in Seekers International in New York –majorisgiving apractices tion events, orwho via interactions on social y.

Her caughtToday, Erica is a focusing Broker with Works Real Estate, where An active Erica loves being ayear member ofto the University, Natalie found herself working is Compass’s Pr home division.

Soon became so busy that she always that, and I’m also aso board professional goes out ofduring his way wrestling team that “I looked into itRotarian, my first ofhair college, got my virtually, Justin is exc reshly seafood.

To Laura, it’s salon, she is aaudience. notary, an electoral to market the listing on the MLS, social m and in a controlled and focuse on a different area.

Heather’s for many different reasons, and so knows repeat clients or referrals.

It’s a diverse ity of her volume coming from referrals. consulting firm focused on local outreach, These qm with foster agent of a nationally recognized brokerdedication to her work is evident in her ship,” she says.

“In particular, I’m forand ryou career she assists clients throughoutmedia. the Portland Metro Area Clackamas Sunrise Rotary Club that supports her local annual sales, and their rate of repeat ebuyer, if you are him to spend more time generating new hardworking, intelligent real estate profesfor aDavid digital marketing company, buthere felt which allowsyea lis® Candice keeps all of her clients at along encouraged her husband, Grove, to earn his ber of the 400 North Association of REALTORS to provide his clients with the best serget new uniforms next zoning projects age firm and the support of who athe licensed impressive sales Over 15 years, way,” shevolume. says.

“There’s nothing mor specialty isCombining County and license atcommunity twenty-two and hit the ground running.

I’ve the years come.

“I and hasto even teamed up that market knowledge isKosciusko only part of Austin caters to the local dedicated real estate websites.

She also r A Maricopa County native has spent much ofjudge, in planning Oregon and and SW Washington. her backand schools.

When she’s notclientele, with clients orand imply her with home—and as loyal resand very involved with her gl referral business israpid an astonishing 95%.

Rachel attridrawn to the real world.

An opporsively bymany Compas who hasestate made aand ascent inhas his updated on the latest market developshe license.

Itthose wasn’t long before Paige and Dave formed assistant, Mary isfor licensed tosional doshe busishe completed over 300 transactions clients who might be navigating a emnindusground in sales need with her strong business acumen, she giving back, can be found traveling spending Massachusetts inventory for buyers.

Those resources are Having already qualified to join the Institute for real estate development.

Along the way, Christmas toy drive.

She vice.

With a knack thinking outside his background, Brent sup amazing than matching the perfect hom lake areas. what clients from their agent. farming community characterized by the butes this to the large sphere of influence both she and his servi been growing every year since.”

As a solo agent with in the business for the agents and potential buyers in get her sphere her lifetoin on the back oftimeanewsletter. horse, Stacey is experienced living her tunity with Veronica Sniscak manage can dent, she she’s her church.

Inhis the rareinPaige event she does ness inher both Louisiana and Mississippi. and over million sales, skillfully chosen industry.

Natanel, who began has cultivated a distinct process meet the needs of Group. outdoors with her husband and their twoto chilments with monthly rough.

Opportunities await andthat as feedback they pla Grove Homes Determined, highly American Legion chapte for Luxury Home Marketing in 2022, her$80 woulddoing take on aeverything passion for the indusPeyton possess, asfor well ashe their capacity for personalarea’s large Mennonite population, asinDave, with the perfect buyer.” difficult stage in their life—whether they enchant the box and a and determination to help enforcement and first resp com: Ws going to want a boon for the investors works with of This ensures that herdren—enjoying clients have access representing both buyers and sellers a social media and marketing VSells and potential buyers any to buyer or seller. Herbest high-level communication all the beauty the Pacific Northwest able network given her many years in the life, combining her love of horses with her pasCentury 21 PORTFOLIO in Jonesboro, Justin services other projects as well. journey in real estate in 2018, and currently t way try, ing motorcycles, playin move their team to a larger location.

They wa focused on service, Paige and Dave have led their second full year as an agent, Layla remains which“It inspired her to switch tracks and power to restore it to its previous glory. have free time, she likes to relax with ized service and a casual and approachable demeanor. to a diverse range of properties.

With an variety of property types. exceptional problem-solving skills ensure a seamless has to offer. didn’t take me long to realize that this well as to those seeking vacation homes Associates changed everything – within six the MLS,” she ex Natanel Ranked third inbuyers area for real estate sales, Heather Candice isher always looking for ways toalongside give others, and sellers can always well.

He of recently started the H ® with family) inflipp her works partner Michael Bethony, are getting out of aproperty bad relationship, going l spirit. as aoutlook lifelong resident theher area. sion for helping people find the right care KASIA LAYLA VILLASENOR MARY LOBOS NATALIE MAYS nthony La Penna. course, but perhaps even more so for peocontinue expanding their welcoming bothfr team tothe close almost $75 million in real estate in 2021. committed to theto compassionate in 2021. launch hertransaction career asthroughout. a MISIURA REALTOR Northeast Arkansas and surrounding areas, balancfolio, buying and impressive 70% of her business stemming from repeat Most of their clients end up being “friends, family of group, months, Natalie had her real estate license breaking approa c While serving as the manager of the family and friends. is a very emotional business,” Austin on the Finger Lakes.

The different needs Nathan is highly regarded both in the community and by her back to her community.

One cause that is count on him to have their best interHeroes program where first As her volume maintains its steady growth, Erica A well-known member of her community, Mary loves to clients and referrals, it’sAUSTIN that Mary’s expertise MAHAGAN NATANEL closed more than half aofsuccessful billion dollars inaverKING foundations ANTHONY LA PENNA LAPP that brought her toBRENT industry in the first Leveraging her strong in the friends or friends friends,” and thus Rachel’s pracand experienced people on board.

With her oldest for them.

She got herefforts license in 2003, partnering ing his equally between listing buying, building and developin through aevident divorce, or handling aclients in thor and was well on her way to awith cathe use of Final about thisCANDICE job islisting ple shopping for athe home to live in. ers “My When a property, Erica prefers aand comprehensive, intends on building her team while scaling her and vision RAFFETTO “You have to bein aShe good listener. of his are reflected inreceive Austin’s and he participate indeath local groups, charities, and events.

Her past commitment to exceptional service have resonated MARIE-FRANCE VACHON BOBBI PRICE KAITLIN WHITCHER close to her heart the orgatween an past clients. receives aisRYAN lot ofnonprofit business from referocal Cultural Center, Laura realized MALKOUKIAN tice is almost completely reference-based.

Rachel offers an interesti place.

“In this industry, I learn about people, neighbusiness explains. and her extensive network as a former Chief est mind.

Affiliated with eXp Realty, $1000 dollars to volume in 2021 alone, and the pair are on children working in her office, it’s a family busi Serving the entire state as the Century 21 #1 Team in reer.

Now, Natalie isand part of a close-knit and inworking fer platform she hands-onHaving approach that is customized to each client’s of boutique service throughout the region.

Along the Stacey still loves ride inwith her leisure time her mother for four years before the market crashed commitments include with theto Grief Recovery with her clientele. aging between $6.6 Million $7.5 Million annual volved most aspec worked for The Washington Post “We supply food on a weekly bas very ho I’ve always enjoyed meeting people and marketing strategies, which include both the family.

At the end of the day, they can estabnization she helped establish to ensure es we plans: “I think where Ia that people, and the experience has given me a keen eye for rals and constantly puts out new types of marketing borhoods, community issues—the things that matter in of Staff for local elected officials, she would find quick track to hit more than one billion in 2022. and anyone who joins is treated just the same.

“Ev Georgia and based in Atlanta, those who work with individual needs.

Starting out, she assists her clients in way, though, she looks forward to all the new conneche serves clients throughout Colorado closing costs from his comm Non-Profit Organization, servicing as a licensed Stephen collaborative team in Howard County, Maryland, where of real estate.”

This unique pl 55 56 aPremier large demand for aWhile realFounder Through her love for the island, and her Pricethere beganwas herhearing real estate career Whenmy itbegan comes to real marketing, Bobbi truly Marie-France Vachon her estate way for optimum exposure.

“I alw Kaitlin Whitcher found her passion for think Residential Broker and the beginning of COVID-19.

The key many local trails with family or friends.

M in 2007. the real estate business was down, lives.

“I truly care about clients,” he highly re their personal stories anyway, and a heavy social media presence and print of my business to be.”

S preparing their home for the market, followed by a suite tions that await.

“In real estate, I have an opportunity to a safe and equitable environment for all comes for ten years as well as an international vide legal advice and do what w volume.

Approaching $22 Million in print career sales. life.

My hope is that every home transaction success as an agent,81 establishing network satisfied As of a Certified Relocation Professional (CRP), Mary istop Minister atclients, St. Luke’s Church, board member To stay inblown touch with past Rachel swears her to spread theGrove word about her listings.

Her strategies one here is part ofby the family.

It’s89 been rewar Homes Group aregreatest consistently away she has held the title of producer for the lastEpiscopal two consee real-time bids andso underst 86 trust that their needs will always be close nts and 85 82 lping them make red flags about a property,” says Anthony.

Springs and the Eastern Plains. a show of appreciation for 7.

“I wanted to get into a business sets herself apart.

“We do a lot of real estate while she was working as a will m career 35 years ago, thanks to the encourHDR photography and Matterp of Raffetto Real Estate at Pointe3 Real to his marketing success is ensuring of professional photography, videography, and drone create lifelong relationships with my clients,” she says.real state professional who could advise fierce drive, Laura is positive that she with the place she has re part of an exclusive group, having been one of only a for Dreams Come True, supporting children, Children’s Natanel began his career in estate need his friends are once and future clients.

She she began riding professionally again, competing as a ® I think taking the time to learn the why ad campaigns. patented “quarterly pop-bys,” which she undertakes I’m part of surpasses expectations both in financial clients that spans the state. says.

“That means going to bat for them, students at academy she attended in ardest secutive years.

With a throughout focusthan ongetting theshe central Maryland need to do to win.and For sellers,g to work as a area, group together and watch everyone byfew their guidance, coaching and support range from phone calls, emails, and mailers to more Valerie advertising agency, REALTOR help them have a fair equal I would be totally responsible for advertising and online advertising,” photography services.

From there, she shares their list“There could be nothing more rewarding to they do. in the state of Louisiana for a time.

Mary’s personal Miracle Network, and Up-Down Wheelchair Tennis real estate paralegal for law firms around and ply wants to continue wo ofsell her father, who was ahelp commertours on each and every oneorofthro my Estate, Ryan Raffetto isagement a buy prominent that all histo listings areof innovating and to my heart.” ony explains.

“I in “I can them steer clear homes during holidays, back school, or other important working for the highly reputable Ryan Serhant Team security and blessed memories my client.” behind someone’s decision toand or with them at various riding events, barrel racer on the rodeo She returned tofor real high school.

“Those students come from visitors purchasing propercan bring about the changes she Natalie is her proud to serve diverse range of clients, often opportunity to As set their prefer ing either to a highly targeted blend oftouches digital social media know aare client, figuring out exactly whata they’re trying and succeed.” transaction.

“We all in this together,” Paige and looking out for their interest 100 personal like cookies with her team’s logo on experience relocating sixcircuit. times with husband and Tournaments (a phenomenal event) which she particirformance,interested and I’d make itSeattle explains.

“I believe in advertising.

Even McNeal brings athe go-getter, client-first field,” she explains. a hopes breast As a relatively young agent, Justin’s first hurdle people and making frien There areFor many oth the Seacoast of New Hampshire.

“I loved them name in the real estate marleading the online platforms, especially cial real estate agent.

Marie-France got even rentals,” she says. certain As a former law enforcement official, moments throughout the year.

She drives to about 100Today, Layla is an agent with CENTURY 21 Northwest at the legendary Nest Seekers International.

“My percampaigns.

She gives her clients an added advantage to achieve, and matching that against our market.

At the helps me serve them better.

People will Austin hastheir helped shape the community helping first-time homebuyers find perfect starter buyers negotiate and drive th everywhere in the world, and arrive with children gives her a deep understanding of the challenges pates in and supports. explains.

“All of our team members work to benefit ors to put where the repair costs are prohibitive, sends on holidays and other special occasi estate full time in 2014, but has never lost her connecak itdirectly onthe my island. own,” Bobbi recalls. though very few people do print anymore, it that they drop off at clients’ homes.

“We use a wide ies on She obtained her license shortly after. to see.

“I want everyone to fall in love with this island percent.

But it also means always tellrole in Natanel’s su diving into the paperwork and documents, feed through strategic resources like guided video tours that end of the day, Irest love being amy part of their social journey and houses and drops off desserts or toys, and thisstarted ket.

Appreciated for his personalized on media.

Another essential approach tothroughout her real estate business. survivor, Valerie has also partner her license in 1987, and the is history.

Marie-France will also invest in the industry was natural hesitation on part of works Realty, where On top of contributing to amindset variety of 60% nonprofit she assistsback clients the Greater clients face.

“I’ve moved my children while they were Brent knows how to look after others Brent his team, SOC homes.

As a150 result, approximately ofthe herorgabusiness is successful implementation ofin spective and were always to go after new keep coming to you if they know you care.” he serves as a member of one of the local planning a variety of needs.

It means a lot to me to the team as a whole.

We’re all extremely close and ® estate seemed like a good match, I’ve had good luck with print, so I keep help their listingsupbeat stand out. helping themAssociation achieve their dreams.” ® tion todifferent the horse-riding scene, or the many wonderful variety ofthem platforms and strategies depending unique approach undoubtedly contributes toher her repuwould befor hiswell expert deeds and title searches,” Kaitlin recalls. keep nThe to and but Irepeat can also connect them with the right A member of the Phoenix of REALTORS Panozzo Team, ,and As Mary looks the future ofphotography business, her plan is living in school and atcareer the end oftheir school,” Mary explains. approach, attitude, and drive for component in his recipe for success is ing the truth, helping them avoid Leading the Marie-France Vachon team, and pamphlets. nizations throughout the year, Layla serves as Vice Phoenix Area andShe Northern Arizona—all the way from While many REALTORS and see the beauty and calmness that exists here. work tirelessly to find ost saysucceed now and referral clients.

Through ato combination of her selling homes ove began her real estate as an the organization, Believe Big development in the same way he did,” recalls Natanel. first home buyers and sellers.

“It’s tough to get in stressful times.

Understanding how Homes—where his wife wi boards in“And the Village of Penn Yan, has contributed come from atime variety of backgrounds.”

This results in make sure they are well cared for.”

I loved houses and I knew sales.” investing in it.”

Bobbi is also a member to reach her goal each year by following a written plan I’ve had appraisers in my house, inspectors and movers, tation as a warm and friendly agent and, subsequently, on where the house is,” says Heather.

“It’s important to “It was all really interesting to me.

I got brokerage’s internati As for the future of her business, Stacey l people it gave her the opportunity to meet. helping people, he strives to provide approaching all listings with the same Chair of The Salvation Army Metro Phoenix, where Flagstaff to the valley of Maricopa County.

There, she her passion for helping people and her marketing backbreaking neighborhood record she services the greater Montreal area, as 9 years old, doing a situation that isn’t right for them, even “So, during my first nine months ofthe working with that ail side, abletoclipeople to smooth the process and put the here she assists Kasia isthe active volunteer within Polish commuAustin originally entered industry as athat property to the growth of a number ofis businesses along Main To learn more about Erica Parsons, email Erica@WorksRealEstate.co, independent agent and quickly built up nizing fundraising events.

“Havin Iso want tomindset, fill island with good who care lients theI’m perfect home, for Laura, who has watched and athe visible White board tobuilding. remind her dailyfamilies where she many times.”

In addition to her expertise in relocation, a an cohesive team works toher accomplish important and nerve-wracking adiligently transphotographer—in order to h moving from California Colorado of several networking groups, including your footing as achairs young kid.

People just expect you the network of references she always my real estate license as part of my job Look ods utilized include she also their Property Committee for the has cultivated a distinct process toCandice meet the demands tailor our marketing towards our audience that we ground, Natalie has turned an unexpected career path into exceptional service andincluding experiences. no matter the price point.

“I to helping more and more people as the the island of Montreal and the Community involvement is impo Going forward, will be adding an administraalso a Realtor.

Her has traveled and where she is going.

She is training a Mary goals. enjoys helping first-time homebuyers and sellers, team, IPeak was fortunate enough to get he my firstagents, excluthatnwambiance.com or call (503) 706-8638. visit manager when an investor out to him inwant 2011 Street.

When he’s not working, loves spending time ifbecome it’sestate notreached something they to hear.

I2022, client They make the experience sohave exceptional s, Bobbi went toisland real estate school the Elite 25 and Producers.

She iswe aup PAUL COLEMAN VALERIE MCNEAL can be for clients, takes his and that continues ahomes client base throughout DC, Maryland, through breast cancer made me construction I’ve home in shape when find athe situation and the surrounding nity and St.years Mary’s Food Bank. she’s not about its rich history, and who will honor its past.

My many of the abandoned and left to make mistakes, so you to set a with seamless asthe aformula. paralegal, and Iall really started to love have ahe winning Natalie feels deeply connected Western Territory.

In she led an initiative, Real ofCARLOS any transaction. media platforms, al Ryan started in realaction 16 ago, give my listings same level of licensed realtor plus assistant to carry on her legacy and taking great excitement in witnessing Joy ofWhen handing stay top of mind.”

KAITLIN WHITCHER surrounding suburbs.

Aeven rainmaker for her Marie-France and herto team.

In 20 ORTIZ BOBBI PRICE tive assistant to the team in January, which will allow e joined mother MARIE-FRANCE RYAN RAFFETTO horse community continues grow.

Sh Today Stacey is a horse property specialist with West sive project in the Bedford Stuyvesant neighborhood ot started.her The rest history, andthink member of the Pikes Peak Association of that past clients have asked to join their team. for is help managing his vacation rentals in the Finger with his wife and daughter, hiking, playing music, and Rachel utilizes all of the standard methods for marmy clients value that.” maintain the high standards she has set.

At the heart keys from seller to new buyer at the closing.

She is also volved in various charitable ev time and walks them through every step of the promain focus going forward.

“My plan is Estate Wednesdays, which brought together real esthe marketing aspect of real estate.

I took to co and Virginia.

Since then, she’s earned a what’s truly important in life and partnering up with downtown Seattle concentration.

What sets me apart are Maximum, targeted system from start to finish.

Especially for first-time ® ® to help families that works.” goal is to let the buyers know what living here entails. n dire conditions, it became a mission to help homes team, Marie-France currently has three was named Keller Williams Amb ing her strong busiclients or giving back, she can be found traveling with VACHON agents to even more attention to their clients.

She’s eryears, license soonhas after which was eight units.

That’s how I and got Bobbi been area serving hergive Realtors ,of theBrooklyn, Denver Board of Realtors ,and “When we first(DRS), started, about half of our team was like to expand team, bringing on and c USA Realty in Peoria, representing clients all ofover Mary’s passion for real estate is her her commitment to have taken keting her listings, but prioritizes social media, which a Doctors Agent Certified Residential Specialist Lakes of Upstate New York.

Austin was only 23 bee keeping.

Natalie’s dedication to her clients focus on buildher team part tate agents from across the region to ring the bell at When listing a property, Layla personalizes her apon a few clients for the benefit of the law keep Copyright Top Agent cess.

“I(CRS), do the best Itheir can to take care of the be successful, and become a achieved, household developers to support sales incontinuing their highthepeople in-depth custom video reels my always alo ® Magazine reputation as a hardworking, professional not,” she says. team members, with a goal set for 2022 to of Culture for Canada because Whether clients are buying very first property, “delivering the buyer or seller’s dream,” recognizing the amongst several other designations. also putting together education classes to 011, when she took home buyers – they tend to have a lot more questions. and helping them achieve their real and the Pueblo Board of Realtors .

Her my start, and we sold out that whole project within six has come to be a great fit for her social and personmade of past clients,” Paige says.

It’s very remote, so I need to make them aware what ind their loving owners. asonable atthe theneeds time, had already established a six reputation wledge ofprice.” the area, two children, visiting gym, or overload going for acreating hike ing the genuine relationships truly sets her apart as together. a real Thanksgiving drives, andto com agents who share herI dedication to in offerin Maricopa County, with aadds, particular emphasis the Salvation Army kettles, raising over $1 million dollars proach to of but eachher client.

After helping them firm, and before Iin knew it, Ion was falling in co buildings.

Heinvesting leads aaisteam of agents media team collaborates Also, ®I now parallels between her past in the travel industry and 50 her serve,” he says, and “I not to Southern Colorado. did deals first When itreach comes tocould marketing his listat least 10 agents, with a try hub toapproach service them. dedication to helping others, whether in or ou able to realthe estate.

“Social media isgrowing how goals. great relationships with other agents helps to get or for are inshe real estate portfolio, Heather and REALTOR with a passion for helping help train new agents, and excited to help them build ce leadsfully a team ofarise months, which was Compass’s tremendous.

We were then given estate agent.

By offering Concierge Program, event particularly close to he Justin has spent years building relationships and conas hard worker and someone people trust.

As Going forward, Austin wants to continue his to combat homelessness. prepare their home the market, shares The sky is the limit Mary employs a mix of tried-and-true marketing techcurrent role in guiding clients to find their perfect homes. love with real estate each day!”

The rest isservice. mayb customer West An enviable 100 percent of her business their day-to-day life will look like in quaint and and assists buyers andValley. sellers throughout the Metro with the pandemic going on, itShe was imperative to ofthis Anthony stays in touch with the investors to meet the needs of own outdoors—enjoying all the breathtaking scenery Phoenix Iensure built my business,” she says. also makes use myself with too many deals at one time because Ifull and I’m hoping every yeashb real estate industry.

One thethat ways she and word out about her listings.

“My listings get very ings, meets contemporary buyers her team have the experience to make the process their business by sharing hertechnology experiences.

“It’s ealty, representing other projects in the neighborhood.

I’ve been able todouble As team leaders, Paige and Dave that all memshe provide sellers with interest-free funds to make Krieger Festival ofwhat Trees, where niques, modern tocan showcase her listings.

With an unwavering dedication to herto clients and their people, whether they’re first-time homeOn average, Valerie completes their listing via both the regional MLS and a and highly a native ofarea. the area, he Carlos also had great insight into the business, bringing on and training new agents, investexactly he’s history, and for the past 17 years, Kaitlin nections with lenders, title companies; anybody that You can reach Ra Seattle present potential buyers an authentic peek inside comes from referrals or repeat clients, many of whom of personalized brochures for each listing, which quiet fishing village.”

Because I leading care so much for the island, I’d like to see is one agents for The Platinum coverage, not just here, but outside of this area as “I always try to think of something new,” she says. dreams, Mary embodies the Ritz Carlton’s gold standard About 80% of Marie-France’s business comes from give back is by volunteering to help a local renovations and updates, ensuring their homes stand out in children’s entertainment to w unications from he’s worked with, often just to see how want to treat each person with the utmost care and my team wanting to help the people that nb has to offer. bers are on the same page and maintain the same core build my reputation from that success and start branchabout creating something that everyone—agents and ea withoftargeted a the focus on smooth one.

She loves the chance toahas match home Going forward, Layla intends on scaling upstatistics, Real blend market, ofbuyers socialaand media campaigns.

Along where they are at,the which means heavy local in 2015 heEmphasizing decided tomoving begin offering inphotos his team to help them be successful.

“Imuch love being theshemost valued real or an elderly couple into 20 to 27 transactions per year.

L been helping her clients achieve their This or rlmiller1013@ include photos, neighborhood and of the homes without them ever having to step outthe importance of high-quality for of service, ensuring a lasting impact on the lives has a service that can make the home buying process , where she and her small team serve Colorado well,” she says. are horse owners and competitive riders themselves. on the market and fetch top dollar.

Beyond this valuable special needs through face pain repeat and referral clients, an impressive feat that shelter in Montreal. value of putting the client first.

Acknowledging that ing out into other areas, including downtown Brooklyn.” clients alike—want be athrough part of,” says Candice.

“I’m 2021 she closed $5emphasis Estate Wednesdays while deepening her engagement way, she neglected gives her clients anbegan added advantage ome of the properties improved and cared and work as hard as I can to make sure they help, not for them toagents. help me grow and sh ge buyers with ato property when they don’t know where ing that knowledge torespect, buyers and sellers full time.

He in aon position toon help both my clients and my and betting te University, Anthony they are doing, but also to alert them toensures new opportunion social media, targeted real estate goals. took and passed he all properties, regardless ofmarketing size.

The 3D scans and virtual touches.

The most important thing for all to remember is anyone more information.

His impeccable client service and ability to connect side,” he says. assisted living facilities. to future ofthe-rachel-hudgins-tea her business, s 90 and the surrounding area.

This includes all service, Natalie’s position acan team that herthe cliseamless for clients.”

As a listing agent, Justin saw a demonstrates the trust and confidence she inspires.

“The rodeo world is relatively small,” Stacey explains. this is one of the largest transactions someone within her thriving Arizona community.

Along the trusted platforms and her own robust sphere of influSoon came a project on Long Island City consisting very excited about our future.” dor.” percent of that tours are particularly popular with sellers and potenthat “People do not care how much you know until they to look.

She also works with many veterans.

“A lot get what they want and that we have a great time want to keep mentoring them and help the big mistake. bought outyear apersonally boutique brokerage andfor has been delivSometimes I feel like I won theTolottery.” company ove toasclients is drawn from the high percentLaura’s mission has been quite successful so far, ter 23 years Google, all of the dedicated real estate websites ents always have access togrowth, ato knowledgeable and availAs about Natalie looks to thewith future, sh Paso County, asexpanding well parts Pueblo, Teller, Looking to the future, Bobbi says, “Ito plan to keep learn more Heather al Estate his senior to help ties, which he isits constantly on the lookout.

On the continue to grow while building aDeal, team verages the leading As her maintains steady Kasia tial buyers, whether browsing a looks modest starter home know how much you “More than three-quarters of my business comLooking to the future, Marie-France says, “ way, she forward extending her faith-based ence, theirofand reach not only throughout the make in their lifetime, Paige and Dave take their ®volume of 77 units, and after splintering offcare.” from the Ryan repeat clients.

The “So Itoknow that network very well.

And I’ve my tremendous need to service a–built growing population of sclients won’t work with vets because of the of REALTOR Having worked asisfor aroles solo agent for most of hermove career, emphasizes that it’s ering excellent service his ever since.

“I fell age of repeat and referral clients.

Ryan understands Ryan’s passion helping others extends beyond doing it.

I really go to bat for them.” successful and out on their own.” able agent.

Valuing strong connections, Natalie remains ing her business and helping as as, Park counties.

An impressive 98% of Bobbi’s going like I’m going.

I’m 79 and feel like I’m 60! nd she managed to complete five transactions in her ooking for a like Zillow or Realtor.com.

All of his clients beneplease call 574-551-5699, values of prudence, integrity, and client service further State of Arizona, but also the nation. seriously.

“We are professional, and we do everything ing back to me because clients were happy with my been in real estate for 35 years, I am thinkin With anprocess,” office inof Howard County, Maryland, which isjoining found success and ILavigne tois share that with oth For life. more about Paige and David Grov Serhant Team and forces with Bethony in 2019 ng. work ethic impressed rare occasions he iscan’t, not working, Anthony enjoys nd her dedication m toHis ensure atolove seamintends on scaling her vision of boutique client service reputation as someone who iswhen very familiar with both Kaitlin took on her longtime friend Carol is creating relatio relocating clients, particularly over the course of the complexity their loans,” she explains.

“I like advothe importance of placing client needs atto the forefront real estate and into his personal He’s awant sponsor in with the says Austin.

“It’s athroughout blessing in touch with clients after closing, nurturing She as committed to leveraging ss comes from repeat and referral clients, a feat I’m going keep working I her and Ilong have no theuntil region.

“Christ is the center of alllegacy. that I mentor For more information about Mary Lobos, email heatherdeal551@gmail.com, wefrom can to find our buyers their dream home at a great services,” she explains.

“I have quite a few raving fans my I want to have a solid team with would allow fit from “In Your Corner,” the weekly informational please call 770-757-2773 or email a major coup: the tallest residential building in New very first weekend as an agent.

“I was worried that vice is what keeps around 40 minutes DC, Valerie represents clients essential that we and lift each other up. a 2021, buyer’s agent.

Carol has been in real 22 years, also my network o relationships and demonstrating genuine care forestate their and inform individuals about of confidence each transaction and ensuring that clients achieve of the Washington Athletic Club, the Seattle Yacht be able to help and that’s always my focus. cating on their behalf and giving them chance toBobbi the area and the unique needs ofthis horses.

My clients peaks to Elsewhere, the trust and she inspires. plans to retire before then.”

Above all, aduating he towas offered apeople, full spending time with his family, or playing golf, basketpast two years.

“In Iof relocated people from helping her sellers further throughout the region.

In the meantime, though, Brent focuses on forming lasting bonds with clients Layla is just as attentive when assisting her do,” she says.

“Throughout my life, I’ve always had asevplease call 225-268-0501 orlooks email melc21ir@gmail.com price, and get our sellers the most for their properas well!

These clients will refer me to their friends, help them build their own clientele, and also grovehomesgroup@youneedresults.co hteamdreamhomes.com or visit York outside the Manhattan skyline tower consisting uing to offer vlog he posts on YouTube.

“I offer advice on buying lives.

Whether through birthday cards or home anniusing various formats like voic and works with buyers so Kaitlin can specialize in listfriendships.

I care their desired outcomes.

“I’m all about building relaClub.

In addition, he donates to various causes near buying and selling residential and investment propts was keep coming back because they like me and forward to continuing to be there for her clients.

“I terage’s a low number, but then I asked my friend on I’m not concerned about pushing clients to buy or sell become homeowners.” rely on me tothem help them find the right property forhad servant’s heart.

Atclients the ofand the day, I’mcoworkers. committed to in buyers, carefully guiding them to the right investment and just how he’d want toend be treated. enteen different states and they all one thing ty forward in the shortest amount ofings. time.”

One way they REO team.

“It was a treats ball and football with his friends and As for family, and care of mine.

I also have aBygoal of expanding ket, she shares itselling, via she looks to all the new opportunities of 67 stories, 802 units, aher $1.1 Billion sellout which versary celebrations, ensures clients know they providing valuable “Carol isshe absolutely awesome, and this has been not necessarily abo tionships with my clients.

Iinformation want to colleagues.” be their broker and dear to his heart, including those aiming tonations. help he job done,” Bobbi says.

“I get a“I lot ofshe repeat love serving my clients, and they can feel that Iand really oyed during or tips for current homeowners, or updates on as much as giving people the they need to helping people in our community, and that absolutely for their best interests.

In fact, prefers to keep in erties. love doing what I do because I’m the point he mainland how many transactions she had done in riding and training.” it were my own,” “I’m not in it for the money.

People are not just nummarket centers throughout the province ofefforts Que are valued and appreciated.

It’s this personal touch and trust, Natalie hopes her common: they wanted a more efficient, transparent, as of this writing is more than 50% sold. a great way to streamline our business.

We love our many families I h rk with top agents, learn a lot, the future of his business, Anthony’s short-term goal for life.

Whether it’s their first home, a second investthe LGBTQ community, Homelessness, and Cancer ss, and in some cases I’ve worked with three do care about them.”

Copyright Top Agent Magazine d social media camthat await.

“Buying or selling a home is one of the most make decision for themselves and their fam-toshe translates my buyers and sellers.” touch sleep. long afterthe theright deals are done to make sure her asleep, impressed trends in the market.” person for making dreams come true,” says.

No I the can’t commitment tobeen building lasting relationships thatof drives well-received and contribute to For 8 simplified years, Marie-France has with Keller elsewhere inthe Canada.”

Above all, Marie-Franc bers to me.

I want to help them find forever homes Nofamily! portion of this issue may be reproduced inmake any manner whatsoever without prior consent publisher. her first year, while working at a big brokerage, and dynamic, and our clients love it too.” what’s important to To learn more Copyright Top Agent Magazine tions of same I care about my people, ment, or their children’s home, I want to sure Research in Seattle.

In his spare time, he loves to ski, system for touring houses.

So I started doily.

I’m good at communicating my observations, soCurrently, ifmake Top Agent Magazine is seen by Real Estate Agents le service for this area’s invesis to double his volume next year.

He looks forward to Natanel and Michael are representing multiaving been featured significant transactions we in our lives,” she says. rchasing his Natalie’s success with repeat and referral business. the years to come. w murky the waters matter who she is working with, Valerie coordinates Williams, a company she was drawn to because they forward to continuing to provide the same e She laughs, before adding, “The house is usually the ® and create memories.

When my son passed away, I that shows.

They feel that, and that makes Top Agent Magazine is published by Feature Publications GA, Inc. Although precautions are taken to ensure the accuracy that they’re pleased with the experience,” he explains. renovate his Palm Springs homes, and spend time visit justindu tkhink turned out she completed four transactions in her and professional photography fortoallbegin Toing learn more about Layla Villasenor projects I don’t think a particular transaction isvirtual right fortours someple new development in all five boroughs of the to put themselves becoming an Carlos reaches out frequently to past clients to see dove into it headfirst and never many years of helping investors, and hopes are known for the sophistication of their models and real estate experience to all her clients.

With Great Island Realty, Kaitlin serves Strafford eel comfortable me.”the materials, and Brokers in every U.S. city and Internationally! rams in the Phoenix “It’s such a email privilege take care of my clients and help entire move, from the furniture to vendors.

“It’s his beloved dog, last thing we talk about.” that money is to just money.

You can’t take itCharlie. ofwith published Top Agent Magazine cannot be held responsible for opinions orinfacts supplied by itsJdubar.re layla@laylavrealestate.com, call (602) 413-4886, one, I’ll advise them to look for something else.” email ntire first year!

That’s when Ilearned knew that IMarie-France wasn’t doing of my listings, and Iwith found ways get myexpressed listings Big Apple, along with ato big, recent get: aNew 35-story, 450 affordlooked a home, myifEmphasizing systems. also incorporates her own sysCounty and Rockingham County in Hampshire, education, Ryan believes in walking For more information about Natalie Mays, ever there’s anything he can do for them, whether it laylavrealestate.com orthat visit her website: building his own portfolio soon. about partnering with homeowner no matter what you when you die.

But your memory can For liveLos authors. To subscribe orwith change address, send inquiry to mag@topagentmagazine.com.

Published in theStacey U.S. sphere of influence, them through such an important process. me, there unit building in downtown Angeles.

“I feel incrediContact at 623-606or call ine!” front of potential out of state buyers.

That increased amily feel also shows in the makeup of Bobbi’s tems into the process.

“When I’m meeting new buyers oo bad.” covering the area from the Seacoast to the Lakes Region. his clients through the transaction process step-byHeading into 2022, Ryan will remain true to his core please call 410-292-6338 or email natalie@vsellsmd.com Please contact mag@topagentmagazine.com LaylaVRealEstate or Facebook: xperience in That hasfoundation anything tohonesty domay with estate or not.

He’s also on through others for aa“I’m very long time.

Memories are Stacey understands.

As member of the Professional of hasreal helped Austin build their situation be,” she says. a trusted advisor bly fortunate,” says Natanel. or email scoulthardre@gmail l Estate Negotiation could be nothing more rewarding.”

Her granddaughter and partner, Jade, is a licensed About ofcommitment Kaitlin’s repeat and or sellers, I usethe a questionnaire to 50% really understand step to know what to expect throughout process. values and to consistently advocate for buying pool is something that people business who listcomes withfrom me 1115 Windover toend listen active in his community with the volunteer work he ’t atbeen theto finish a very successful business over the to last six years.

As always going be more important than money.”

Rodeo Association, National Barrel Horse Association or call 310-734-1440 for ad rates and information. without holding onto the outcome of a sold listing.” and has working with Bobbi for 12 years. referral clients, an impressive feat that demonstrates the “Education leads to empowerment.

I’m a people perhis clients’ best interests and provide them with what their real estate project is and what they’re looktor for two years now, licensed ® d advantage.

Fortunate, yes, but backed by deep industry and market won’t necessarily get anywhere else.” ldsimportant strong broker and owner ofmy Wine Trail Properties, hehelping leads a trust With the relationferocious speed which world ’s does with local elementary schools, build a confidence obbi’s daughter, Jade’s mom Lori, isat unlicensed she inspires.

Part oftheir whatdreams keeps son, and I want clients to bemodern happy and to feel highest of both service whileatmaking ingthe for,” she says.

“Then I have aand meeting with them Contact Austin 315-882-2343 knowledge thatlevel keeps developers and buyers flock-orLaura Evans To learn more about nd Connecticut.

In his first year have become good team of around a dozen agents who deliver exceptional the team’s transaction coordinator for over 30 clients coming back is Kaitlin’s dedication and work Outside of work Brent and his wife are deeply for float for the Torchlight Parade in Old Saybrook, or ® confident about the decisions they’re making.

My goal come true.

He’s currently looking to hire two For 33more ab slooking moving, it’s no surprise that many are deciding to where I go deeper into their answers, because I want TopAgent AgentMagazine Magazine Top Valerie’s database ofsurrounding clients and contacts is for key ing him histo services.

“I think a lot of it has to addido email alapp@winetrailproperties.com After closing, Iis service to Yates County and theinto area.

Ontotoethic.

That’sthe in addition toand another part-time assistant, Contact Candice at 404-660-9565 email ladylauraevans@gmail.com, “I love being busy,” Kaitlin says.

“I can’t sit still, sales volume is on pace to To learn more about Brent Maha to help people build wealth, manage their investtional agents and is launching a new website along involved their local community.

He serves as the please c them feel that I’m there help them out and be of when assisting her participating insays. his “Trunk Treat” unplug relocate more remote areas.

Adding toorand with being different, being consistent and thinking hertosuccess.

She“Icommunity’s uses a variety of methods to stay inmyyet y. a and family thing here!”

Bobbi of “It’s weeks.

Because or email myrealtorcandice@gmail.com that serves clients really well because I’m dediments, and grow—whichever way that is,” he says. with his interactive email newsletters.

In addition, greater service to them.

I present all the strategies that email brentm@socodream.co email Nata Vice President of not the working Ellicott Metro District the end of 2021.

Heonhas found or callwhen (443) event Halloween.

When he’s or the givoutside box,” saysBoard Natanel, asked235–4649 how he has 5/15/23, 3:06 PM

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My Crystal Ball:

You CAN Predict You’ll Be Successful Selling Real Estate ►Carla Cross, CRB, MA

You can predict if you’ll be successful in real estate. It’s not what you think, either.

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Top Agent Magazine

Grab the best business start-up plan you can find and start the plan. Find someone to coach you to the plan.

What New Agents Expect From my survey of hundreds of agents under three months in the business, I found that more than 1/2 of them expected a sale the first month of the business.

What does that mean? When do they have to start looking for leads? That first week in the business! Yet, how many new agents start lead generating even in the first month? How long have you been in the business?

When did you start lead generating on purpose? Or, have you started? That’s why my book, Up and Running in 30 Days, now in its 6th edition, has you lead generating in week one. It’s your assurance plan you will get a sale fast and will stay in the business.

Expecting ‘Dumb Luck’ to Carry You to Success Inevitably, there is a new agent who has an Aunt Martha in his back pocket. That is, Aunt Martha wants to buy a home, and has told nephew Tommy she’ll wait until he gets his license to purchase from him. Ca-ching. Dumb luck. Tommy concludes that’s how the business goes. You just wait for someone to find you and Top Agent Magazine

sell them a home. We know that’s not the norm, though.

Unfortunately, Tommy’s going to wait a long time for that next transaction! The ‘dumb luck’ approach to the business results in low results. Since the ‘dumb luck’ agent isn’t doing a business start-up plan, we have no way of predicting results, because we can’t measure businessproducing activities. We can only measure other ‘dumb luck’ agent incomes. That’s way too late to actively coach–or to terminate with purpose.

Your Manager Could be a ‘Dumb Luck’ Manager– Pardon the Expression…

Dumb luck managers just look at results; sales and listings sold. So, they are not aware that agents may be failing for months. If new agents expect to make a sale in month one, how many months do you think it takes for them to get dis enheartened? 2-3? Not long. So, once new agents are mentally and emotionally out of the business, they will resist any help from managers. They’ve decided they can’t make it in the business. They’ll stay awhile, though, for ‘dumb luck’ transactions.

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5

Are You Lead Generating on Purpose?

Are you working a specific, prioritized lead generating plan? Is it made up of prioritized lead generating activities? Does it have ratios of activities to results, so the new agent knows whether he is on track to his goals?

Here are my activity ratios from Up and Running that will result in 8-12 transactions the first year in the business: • 20 contacts to get one buyer or seller lead • 8 times of putting people in the car to sell someone a home • 3 listing appointments to gain one marketable listing

• 80% of listings sell • 80% of transactions close What are the ratios in your office? Do you know? Do you know the work it takes to consistently generate the income you want to generate? Or, are you counting on ‘dumb luck’?

Best Advice to Create your Assurance Plan Grab the best business start-up plan you can find and start the plan. Find someone to coach you to the plan. Analyze your numbers frequently. You’ll stay on track AND assure your success.

https://carla-cross.com In the real estate business for over 3 decades, Carla Cross is an international speaker, trainer, and coach for real estate. She specializes in career development, business planning, leadership, and instructor development.

She’s won numerous sales and leadership awards in each area, including being named as a National Realtor Educator of the Year. A popular international speaker, Carla has spoken on leadership and training topics for 16 years at national Realtor conventions.

Author of eight books on real estate sales, her wildly popular book, Up and Running in 30 Days, is used by hundreds of thousands of new agents internationally to start their careers right.

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Top Agent Magazine

HALEY ELIZABETH COLE

Having received the Multi-Million Dollar Agent award for the last 3 years, Top Agent Haley Elizabeth Cole recently became part owner of her firm, Moss Real Estate.

Maintaining the number one agent spot in Altus, Oklahoma and in Jackson County, real estate agent Haley Elizabeth Cole knows a little something about buying and selling properties.

Perhaps this is because she doesn’t see her job as work but rather as a hobby, a way to utilize her passion for helping others and making new friends. Haley prides herself on always being there for her clients and answering the phone as much as possible. “Even if I’m at a showing I will answer and try to introduce myself,” says Haley, “I then tell them I will call them right back.”

It’s clear that Haley’s clients feel the same.

With an estimated $3.5 million in volume and 47 houses sold since last June, her team is on the road to complete success. Haley Cole is excited about her newest addition to the Moss Real Estate team, her brother-in-law, Aubrey Anderson. Together they serve clients throughout this tiny southwestern community known for its prestigious Air Force base.

When Haley thinks back on how her real estate journey began, a spark of nostalgia fills the 8Copyright Top Agent Magazine

Top Agent Magazine

air. She started as a licensed insurance agent working for Farmers Insurance. In 2017, she left and began working for a new company that also sold real estate. When Darrell Moss asked if she would be open to trying it out, she had no idea how much it would change her life.

In 2022 Haley obtained her Brokers License and became part owner of her firm, Moss Real

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Estate. Haley has received the Multi-Million Dollar Agent award for the last 3 years.

Today, she owns her own insurance agency, Haley Cole Insurance Agency, LLC, but her true passion lies in buying and selling homes.

“I love meeting new clients” states Haley. “I enjoy helping them find a home that they love

Copyright Top Agent Magazine9

Haley owns her own insurance agency, Haley Cole Insurance Agency, LLC but her true passion lies in buying and selling homes. “I love meeting new clients, I enjoy helping them find a home that they love and making sure it is a smooth transaction the whole way through.” and making sure it is a smooth transaction the whole way through. My clients become very special to me.”

Practicing real estate in a military town means a lot of turnovers. The airmen and women who come to Altus stay for a short time and then refer her services to their incoming friends. She also has a strong presence on social media buying and flipping properties and sharing her projects Copyright Top Agent Magazine 10

on Tik Tok. But her strongest marketing tool is her Facebook. Her business Facebook page can be found under the title, Haley Cole Real Estate Broker. On her Facebook page, she showcases her latest projects, her current listings, and her pending sales to keep her clients up to date.

When she looks to the future, she says she wants to expand. She has her sights set on opening Brokerages in two local areas, Lawton, which Top Agent Magazine

is about 45 minutes away, and Oklahoma City which is the capital of Oklahoma. Both are home to military installations. She is also expecting her twin sister, Kelsey Humble to begin working with her shortly.

With excitement in her voice, Haley refers to the town of Altus as a family-oriented community.

When she is not practicing real estate, she is a member of the local board of realtors. She loves to be active in the local events that Altus has to

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offer, As Haley puts it, “This town is really special, and we offer a lot as a community.”

What does Haley do for fun? She loves to be outdoors. She, her husband, and her almost two-year-old little girl enjoy escaping to Medicine Park for a little peace and tranquility.

Sometimes no matter how much one loves their job, it’s still good to retreat and get away. “God has blessed me tremendously in this career, I would not be here today without him.”

Copyright Top Agent Magazine 11

For more information on Haley Elizabeth Cole, email hrichards15@yahoo.com or call 580-471-7651

Photos by Anne Bliss Photography Copyright Top Agent Magazine 12

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mailto:mag@topagentmagazine.com http://www.topagentmagazine.com

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13

Welcome Home:

Working with Relocators in Transition People stage moves for all sorts of reasons.

From the joyous and pre-planned, to the unfortunate and unexpected, new chapters begin with the help of an agent. When you’re working with buyers from a different region, state, or country, the typical complications of a transaction can be compounded. So, what’s a savvy agent to do?

For starters, envision the big picture. Relocators have extra obstacles between them and 14

their dream home. They don’t necessarily know which neighborhoods are ideal for their lifestyle, what they should budget for utilities, what type of homeowner’s insurance is ideal, or how they can tour, let alone close, on a house from afar. All in all, it’s a tall order, but if you can manage a relocation transaction successfully, you could tap into a sizable pool of clientele. Think of it this way: if you’re the shining star of a relocator’s moving process, their word-of-mouth praise could be

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Top Agent Magazine

exponential. Likewise, a winning reputation within that client’s corporate sphere could lead to lucrative, stable referrals and partnerships for years to come. Here are a few key ways to help clients navigate the relocation process with minimal stress and maximum results.

Create a full-scale timeline for you and your client that makes expectations clear.

Moving is already one of life’s biggest stressors, but relocations have a dozen more moving parts that your average deal. Consider creating a master-plan of sorts to help you and your client visualize the steps required to achieve success in the midst of a relocation.

Even from afar, your client will be able to refer to the roadmap you’ve set. Likewise, this makes sure you and your client are on the same page regarding expectations, timelines, and checklists. Assemble an articulated, overarching gameplan also helps demystify the process and lower stress. Instead of clients wondering what’s next, what’s needed, who to call, and when to be ready—handy guidelines of your own devising will be at their fingertips.

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Attune your communication style so that nothing goes overlooked or miscommunicated.

Establish early on how your client prefers to communicate and which methods should be excluded. Also, make sure to outline what timeframes are ideal to communicate in, and how often they expect to hear from you with status updates or follow-ups. Some clients might prefer a more hands-off approach that lets you manage most details behind the scenes with updates only when progress is made. Most clients in the midst of a serious relocation, however, will prefer to be in touch more frequently. Customizing is key. If they prefer text messages and emails over calls, that’s a helpful detail to know from the outset. If they prefer face-to-face video chats or can only speak after business hours—those are also key parameters to work within. The less mystery and hassle, the better.

Be a local resource with vetted recommendations and vendors on-hand.

Relocating homeowners may not know the best neighborhoods and their amenities, or where the best school districts are, which areas are high-traffic, or where their dollar might stretch a little further. Identifying your clients’ goals can help narrow this field, but you’ll also want to be careful not to overwhelm them with information. After all, they’re taking on a huge life transition and making a move as an outsider. You’ll want to serve as a onestop-shop who can remove some steps and stress from their organizational obligations.

Have a contractor who can get a head-start on home projects while clients make the move?

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Excellent. Or, perhaps you can provide an out-of-state agent referral so that clients can sell their existing property in a timeline that works in conjunction with their new purchase. Make yourself a community expert and a connector, and you’ve won a client— and their referrals—for much longer than a single transaction.

Think outside the box when weighing variables.

Relocations aren’t your typical transaction.

You’ll need to do a bit more planning to avoid pitfalls along the way. For instance, have you considered how you’ll tour homes with clients if they live hundreds of miles away?

Are there time zone differences to factor in?

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If clients are relocating from another country, are there any special visa or naturalization considerations? How will their belongings travel? Are there pets to relocate? There are plenty of questions to ask and plan for, but the key is to be communicative and thorough up front. The more information and planning time you have, the smoother the transition will go.

There are certified real estate agent designations you can pursue that set you apart for your experience when it comes to relocations, but in lieu of those—arm yourself with the planning details and methods that will make your client a raving fan. In the process, you’ll up your game, create a happy client, and hopefully field similar business for years to come.

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ANN BENNETT Top Agent Magazine

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ANN BENNETT

From the confines of a legal career that left her yearning for more, Ann Bennett unexpectedly discovered her true passion, reigniting a long-held desire to become a real estate agent. She knew from age 19 that she wanted to work in real estate, but a combination of law, family life, and the market crash in 2008 had put those aspirations on hold.

Eventually, she couldn’t shake the feeling that it was time for a change. After months of contemplation and persuasion, she finally convinced her husband to join her on this new venture. Now, as a real estate agent, Ann utilizes her unique background in law to carve out a niche working with the attorney community and their clients. Her expertise makes her the go-to agent for those navigating the complexities of divorce, probate, trusts, or bankruptcy. Though her husband maintains an active license and occasionally lends a helping hand, Ann is the driving force behind “Team Bennett.”

Manchester. This region is a veritable paradise for those who cherish the great outdoors, boasting an array of lakes, hiking trails, and proximity to both the ocean and the mountains. Southern New Hampshire residents enjoy a unique blend of nature and accessibility. “We’re very centrally located,” Ann explains. “I can be in Boston in an hour, or Rhode Island, Connecticut, or New York in a few hours.”

The area’s location and New Hampshire’s tax-free status, combined with its “Live Free or Die” spirit,

Ann serves the vibrant and diverse area of Southern New Hampshire, primarily focusing her efforts within an hour’s radius of 18

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draw people from all walks of life. Over the past year, a significant number of new residents have relocated to the state, with 30% coming from out-of-state, seeking a fresh start in this picturesque and inviting region.

As a real estate agent, Ann distinguishes herself through her impressive referral-based business, with over 90% of her clients coming from referrals alone. This speaks volumes about the trust and satisfaction she instills in her clients and professional partners, including attorneys and mediators. Ann’s ability to maintain neutrality and focus on her clients’ best interests even in contentious situations has earned her glowing reviews. Ann’s passion for what she does is evident in her love for “getting the job done.” She takes on complicated issues and sees her clients through to the finish line, treating each real estate transaction with the same diligence and foresight as a legal case. By anticipating potential problems and preparing her clients, she ensures they are never blindsided and always have a game plan. “I like being part of that solution,” Ann explains.

Ann’s community involvement revolves primarily around her local real estate community.

She serves on the board of directors and is a part of the communications committee for her local real estate board. Ann is passionate about mentoring and promoting ethical practices among up-and-coming agents. Outside of work, Ann cherishes spending time with her grandkids. She also enjoys traveling with her husband, reading, and embarking on short getaways to experience new things.

Dedicated to making a difference in her clients’ lives, she is eager to see where the future takes her. She hopes to grow her business in the next few years, and eventually bring her daughter onto the team. “My favorite part about what I do is creating a game plan and assisting my clients in moving forward.”

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For more information about Ann Bennett, please call 603-682-7744 or email ann@teambennetthomes.com Copyright Top Agent Magazine 19

4 Ways to Win the Battle Against Procrastination One of the most common professional afflictions is procrastination. The funny thing is, everyone knows that procrastination is negative—it’s a waste of time, a creator of stress, and is entirely a problem of our own making.

Still, knowing all of this doesn’t necessarily decrease our odds of procrastination. There are plenty of explanations we give when putting 20

work off until the last minute. Perhaps you convince yourself that you work best under pressure, but it’s truer that you’re used to working under pressure by necessity. Maybe you’re a perfectionist and the fear of getting it all wrong puts you off from the task. Whatever the justification may be, overcoming procrastination requires some willpower and technique. With

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Top Agent Magazine

that in mind, take a look at a few tricks below to jumpstart your motivation and nix the lastminute time crunch. After all, you owe it to yourself and your business to operate like a procrastination-free professional.

1. Make Your Intentions Known As realtors and mortgage professionals, you may serve as your own boss. So, when the time comes to complete a task and you put it off—perhaps you’re only disappointing yourself. This is easily remedied by making a new promise to try again tomorrow. On the other hand, it’s much harder to break promises and commitments to others. Try verbalizing your intent and commitment to your team, or to an assistant who can hold you accountable, or better yet—to a business partner or to a client.

Make a hard deadline public and you’re likely to perform for fear of embarrassment or losing face. In a way, this puts the pressure of expectation on you, instead of the pressure of the ticking clock.

2. Take a Baby Step When tasks pile up, it’s easy to get overwhelmed. If you’ve got a number of items on your to-do list, including some heavy hitters that require a lot of attention and time, begin by taking on something simple. Identify an easily completed job that needs attention and put it first in your queue. Duties that are straightforward and aren’t time-intensive can lead you to the rest of your to-do list, fueling you with the satisfaction of a task already complete. Even if it’s as small as returning e-mails, or dropping off your dry-cleaning, one simple thing off your Top Agent Magazine

list can inspire you to continue on to the next item in the spirit of productivity.

3. Work in Windows If work is the last thing you want to do and you can’t seem to self-motivate, make a compromise with yourself. Agree to work just fifteen minutes, and mean it. This tiny window of time is easy enough to complete, isn’t overwhelming, and you’ve already agreed to move on once time is up. The truth? Odds are that just fifteen minutes of active work will inspire you to keep going. After all, the most difficult part of procrastination is getting started. By putting in those fifteen minutes, you’ll trick yourself into diving into the action.

4. Switch Up Your Environment If you’re stuck in rut when it comes to procrastination and productivity, try changing your surroundings. If the office feels stale and stressful, take your work to the nearest coffee shop and try to tackle your tasks there. Perhaps the quiet, studious ambiance of a library can make you focus, or a picnic table outside the office can stimulate the senses. Sometimes changing your scenery can breathe new life into your routine and give you the extra push you need to get work done.

There’s no one way to overcome procrastination.

In fact, it’s likely a lifelong process of building discipline, finding techniques that work for you, and simply prioritizing your time more effectively. Don’t lose hope—remember these tricks and winning the war will be possible, even if you lose a few battles along the way.

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COLETTE REYNOLDS

From a successful medical career to a thriving real estate empire, Colette Reynolds’ incredible journey proves that life’s unexpected turns can lead to new and fulfilling chapters. After leaving her medical assistant position, Colette found herself diving into the world of real estate in 2016, using her charismatic personality and small-town connections to build an impressive business.

Tragedy struck in 2018 when she suffered a life-threatening injury, but that didn’t deter her; in fact, it sparked a unique idea. Colette began creating quirky listing videos to showcase her vitality and distinctive style, a move that quickly gained popularity and helped her business flourish despite adversity. After Colette’s life-altering experiences in 2018 and 2020, including a rare and aggressive cancer diagnosis, her husband Mike stepped up to support her in both her personal and professional life. Recognizing Colette’s determination and hard work in recovering from her surgeries and regaining function in her left arm, Mike obtained his real estate license to become a showing agent for her team, “The Colette Reynolds Group of eXp Realty.”

Together with their assistant and Transaction Coordinator, Jordan Williams, they have achieved great success in the real estate industry, with Mike playing a pivotal role in their accomplishments. Serving northeastern 22

Nevada, the team’s tenacity and commitment to their clients have helped Colette consistently rank among the top agents in the area. This remarkable woman’s story is a testament to the power of resilience, innovation, and an unwavering belief in oneself.

Colette’s unique approach to real estate is rooted in her deep connections within her community and her dedication to maintaining long-lasting relationships with her clients. With around 50% of her business coming from repeat and referral clients, it’s evident that Colette’s personal touch resonates with those she has worked with in the past. Her secret lies in staying in touch with her clients through a CRM, email systems, and the occasional text message to remind them she’s thinking of them. Colette says, “A lot of my business comes from knowing everybody here and being vocal.” This approach has not only helped her build an extensive network but also fostered a sense of trust and reliability among her clients.

Along with being a top producing real estate agent and the local “video agent” with her quirky listing videos, Colette has also found her niche on TikTok, creating a massive presence of inspiration and positivity on the platform. She has been lovingly named the “Cool TikTok Auntie” by her almost 2 million fans and followers! Colettes Tik Tok journey began, like so many, at the beginning of the pandemic in 2020 as a Copyright Top Agent Magazine

way to escape the doldrums and uncertainties of every day life during quarantine. Her account truly skyrocketed in 2021. In real estate Colette is known as Colette Reynolds but on TikTok you can find her on the app as auntie_coolette (a name given to her by her followers).

Colette is known for importing valuable life lessons to all of her dedicated followers, who Colette explains is a demographic that is 93% female 7% male. Reynolds explains, “I reach every generation imaginable! My followers range from 10 years old to 90! And my following is GLOBAL! With many followers in different countries it seems I am a big hit in places like Australia, England, South Africa, Italy, and of course my largest following is here in the great U.S. of A.! It truly is mind-boggling how every day I end up in the living rooms of people spanning the globe with the click of a button!” Her motivational and inspirational talks have had a profound impact on her followers, with many crediting her for teaching them essential life skills and even helping them find new hope during difficult times. As a positive role model for all ages, Colette’s presence on the platform embodies the idea of being the change you wish to see in the world, making a real difference in people’s lives.

Colette’s dedication to her community is evident in her numerous charitable efforts and contributions. Before her neck surgery, she spearheaded a toy drive for five years, helping hundreds of children from under-

privileged families experience the joy of Christmas.

In recognition of her outstanding commitment to the community, Colette was awarded the “Champion of Elko” title in 2019 – a once-in-a-lifetime honor.

She’s been named “Best of Zillow” consistently since January 2021 thanks to highly ranked client surveys her clients supply to Zillow after their interaction with her, and has ranked in the top 1% of these agents NATIONWIDE for her overall stellar above-par client care. Colette has also been named the Gold Best Local Real Estate Agent every year since 2019, an honor voted in by her community in the annual Elko’s Readers Choice Awards. Her team has been awarded Gold for Best Local Real Estate Team for both 2021 and 2022.

Looking ahead, Colette’s plans for the future of her business are firmly focused on growth and sustainability. With a strong desire to expand her team and bring more agents on board, she aims to ensure the continued success of her real estate empire. As Colette and her husband prepare for retirement, their dedication to building a lasting legacy in the industry remains unwavering. Colette states that she truly believes it isn’t work when you love what you do, and she counts it an even bigger blessing when you love who you do it for. Her team’s motto is ‘Turning CLIENTS into FRIENDS and HOUSES into HOMES,’ words she proudly lives by.

For more about Colette Reynolds, REALTOR® eXp Realty, call 775-934-9575 or email sellingelko@gmail.com (NV license number: S.178459)

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Turning Your Profession into a Passion The old adage goes that if you do what you love, you’ll never work a day in your life.

On the other hand, it’s easy to get bogged down in the day-to-day worries and responsibilities of your career, even if you generally enjoy what you do. While there’s no guaranteeing that every day on the job will be a picnic, there are a few steps you can take to vastly improve your morale and transform your profession into a passion.

After all, cultivating a passion for what you do will not only add to your quality 24

of life, but will likely make you more successful in the long run.

BUILD YOUR BASE OF KNOWLEDGE Knowledge builds confidence, and confidence breeds success. A sure way to light a fire in your heart for your daily work is to challenge yourself to learn more and expand your understanding of your field. By doing so, you equip yourself for success, create challenges, and find the most inter-

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esting features of your work—especially those that most appeal to your interests and talents. Try reading the top five books on the topic of your industry, or subscribe to a podcast where thriving professionals offer their two cents. Either way, learning more about your industry is bound to reveal a source of inspiration worth pursuing.

THINK ABOUT THE BIG PICTURE

and excelling in your field, you may find that others’ approaches inspire your own.

Likewise, what you learn from other successful, passionate people in your field can help you shape your own office and work life, in turn creating more opportunities for you to fall in love with what you do, all over again.

TAKE RISKS

CONNECT WITH LIKE-MINDED PROFESSIONALS

One of the biggest hindrances of professional passion is falling into a rut. Routines are familiar and everyday responsibilities vie for our energy. But the next time you tackle a task the way that you always have, take a moment and try to refresh your perspective—is there a more clever or efficient way you could approach this project?

Even better: why not take the plunge and do the things you’ve always been meaning to—throw that client appreciation event you’ve put off planning, take the continuing education course you keep forgetting to register for, even try a creative activity that pushes you out of your comfort zone.

There’s no better way to inject some passion into your life than by going outside your bubble and taking a risk.

Have you ever chatted with someone who was overflowing with energy for what they do? That sort of passion tends to be infectious—often causing us to beg our own questions about professional engagement.

By participating in local organizations or networking with those who are active

Passion comes from all directions—from your own interior journey and from the world around you. To transform your profession into a passion worth having, invest in yourself and venture into the vast world around you. You’ll surely reap the rewards.

Sometimes reinvigorating your passion for your work is about looking outward, rather than inward. Gain some perspective and consider who your work helps in the long run. As a real estate professional—whether you work as an agent, broker, in mortgages, home inspections, or otherwise—your work positively impacts someone else’s home-sweet-home. You make a difference. While it may seem like just another day at the office, taking a moment to visualize exactly who you are helping in the world at large is a great way to add some motivational fire to your daily tasks.

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SABINE ANDRAUD

Sabine Andraud of Sante Fe, New Mexico combines her hometown insider’s expertise with a tireless dedication to client satisfaction to fuel her real estate enterprise.

“After all these years, I think people continue to seek me out because I am responsive and communicative. That’s the kind of connectedness people really crave and deserve. I’m very hands-on, I explain things in detail, and I take the time to educate them about the process. It seems simple when you say it like that, but it’s a lot of work and commitment to get it right.”

Before entering the world of real estate, Sabine pursued a career in childcare while raising her daughter, Arryel, as a single mother. “I began my real estate career in 2003,” she recalls, “I wanted to find a career that was flexible and rewarding, so I got my license 26

and signed on with a reputable brokerage company. I wanted to be able to grow myself professionally while also taking care of my daughter.” Over the course of the next two decades, Sabine went on to win several prestigious awards at her brokerage as a Multi-Million Dollar Producer and Top Producing Agent; but most notably, she was the recipient of The Bulldog Award, created specifically to honor Sabine’s tenacity and “doggedness.” Her testimonials broadcast an ever-present line of communication, a clear and transparent view of the real estate process, and a caring disposition during every stage of the experience. The following testimonial indicates great customer service, and trust: “Sabine Andraud is an exceptional Real Estate Broker.

Straightforward, diligent, hardworking, gracious, trustworthy,

and the most professional real estate agent with whom we’ve ever worked with. Sabine carefully guided us on every step of the way.

Her breadth of knowledge and her willingness to advocate on behalf of her clients is impressive. Sabine Andraud is outstanding!”

In February of 2022, Sabine decided to hang her license with Barker Realty, Santa Fe’s most successful independent Real Estate brokerage,

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and the transition has ushered in an entrepreneurial renaissance for the trilingual Realtor®. Sabine is delighted to be with Barker Realty. “They are a fantastic company. The staff, the technology support – they’re just amazing. They have someone to help us with everything we could possibly need, they’re endlessly kind, and they are very involved with the community.” With an entire marketing department behind her, Sabine is excited to lean into the advertising side of her endeavors to bolster her enterprise; which, backed by a book of business that is ninety percent repeat and referral clients.

She sold $23 million and was one of Santa Fe’s Top 25 Realtors® in 2022. “I assist clients in all prices ranges. Everyone should be treated and taken care of with the same level of professionalism and attentiveness. I’ve only been at Barker Realty for about a year, and I have already benefited from their in-house technology support and experience!”

As she celebrates two decades of prosperity in the Real Estate industry, Sabine is looking forward to spending time with her clients (who have become her closest friends), supporting the National Dance Institute of New Mexico, and visiting her twenty-six year old daughter in Denver. “It’s always been all about her. I recently helped her and her boyfriend purchase a home in 2020. It’s not always easy when I try to make her business about my business, but this time it worked out.” Additionally, Sabine is eager to grow her professional networks in and around Santa Fe, improve her digital footprint, and continue doing what she does best: helping clients/friends and finding solutions. “The friends that I’ve made in the past twenty years, just doing what I know needs to get done and taking care of other people-it’s indescribable.”

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For more about Sabine Andraud, visit realestatebysabine.com, email frenchsabine@msn.com, or call (505) 690-4857 www.

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Be Their REALTOR for Life: ®

How to Build a Relationship with Your Clients That Will Last a Lifetime In the world of real estate, an agent’s relationship with their clients can make or break their career. This industry revolves around working well with people, and being able to develop a strong relationship with your clients is the foundation that you business is based upon.

Just like with a house, if that foundation is weak, the rest of the structure is also going to be unsteady and fragile. The mark of a good REALTOR® is their ability to build up a good referral network and following of loyal clients. This isn’t something that just happens by accident. Building healthy, strong relationships with your clients takes work and knowing how to gain another person’s trust, respect, and friendship. Here are some ways to make sure you are building the right kind of relationship with your clients.

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1. Use Your Friendliness and Optimism to Win Them Over: No one wants a pushy, overly confident salesperson for a REALTOR®. Clients are much more inclined to put their trust in the hands of someone who is friendly when it comes to one of the biggest financial transactions of their lives. A pleasant, outgoing disposition will win you more clients as well as friends. You want to establish rapport in the first few minutes of first meeting prospective clients. Rather than starting with business right off the bat, begin your meeting with some small talk such as similar interests, hobbies, and family life. This will immediately help to put your clients at ease, and show that you are not simply trying to “sell” them something.

People also respond well to optimism. During what can be a very stressful time, clients need someone to help them stay positive when a situation looks difficult and challenging. Optimism also tends to radiate charisma, and people want to be around and do business with charismatic people. You want to learn how to understand, motivate, and inspire people.

2. Be an Inquisitive Learner and an Empathetic Listener:

On the other side of this coin is knowing how to listen empathetically. Empathy involves actually putting yourself or your mind in their shoes so you can genuinely understand their concerns, needs, and opinions. That understanding and empathy is then reflected in your conversation with that client. Your clients want to know that you care about their situation, and that they’re not just another sale for you to make. People are much more willing to put their trust in you when they can sense that you are actually making an effort to feel what they feel in order to understand their situation.

Showing your interest through questions, and then thoughtfully listening goes a long way towards gaining trust. Showing empathy and acknowledging the feelings and emotions involved in your clients situation helps build a relationship founded on genuine care and trust.

3. Watch for Nonverbal Clues:

Don’t be afraid to show your curiosity and ask your clients a lot of questions. Some of these questions may even be difficult and uncomfortable. You want to discover and learn as much as you can about your client. Don’t make the mistake of jumping straight into the role of the know-it-all. Every different client has unique needs, so you want to learn as much as you can about their specific situation before trying to propose a solution. You want to uncover their primary motive for buying or selling, and flush Top Agent Magazine

out any potential concerns they might have.

After you’ve gained as much information as possible, you can then gauge their interest in your possible solutions by asking “what if” questions. Being inquisitive also demonstrates to your clients that you are genuinely interested and invested in their situation.

Most communication happens nonverbally, so knowing how to interpret your client’s body language can be incredibly helpful. Here are a few things to pay special attention to: Eye contact: Be careful with the level of eye contact you use with clients when first meeting.

Too much and too little eye contact can send the wrong impression. You want to try and maintain eye contact around 70 percent of the time. That is the amount that most people are comfortable with. Pay attention to your client’s level of eye

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contact to determine how comfortable they are.

When someone avoids eye contact that could mean they are not engaged in the conversation.

A good way to quickly build a feeling of rapport when first meeting clients is to make eye contact when you first meet them and then start nodding yes to what they’re saying. If the client reciprocates the eye contact and nodding, you’ve established a connection.

4. Prove your honesty and credibility:

Choose the right handshake for each client: One handshake does not fit all people, and that first handshake can be crucial to making a good first impression. The way to do a good handshake for each client is to try and mirror the other person’s handshake in strength, keep your shoulders aligned as you are preferably standing when you shake hands. While you shake your client’s hand make sure you make eye contact and give them a sincere smile.

Showing a little weakness can actually be to your advantage in this situation, and will actually make others more inclined view you as honest. You don’t want to come across as too good to be true. When revealing this weakness, however, the key to coming out on top is turning what sounds like a weakness into a strength. For example, your service may be more expensive, but that’s because you offer more personalized and extra services than your competitors.

Honesty and integrity are the two traits that 98 percent of buyers and sellers report are qualities they consider “very important”. The thing is you can say you have these traits all you want on your website, bio, etc., but trust has to be earned, and the only way to do this is to prove your credibility.

Here are a few tips for how to sound more credible:

When you talk to your clients avoid using filler words such as “um” and “uh”, which can decrease your credibility. You also want to watch the tone of your voice. People tend to translate a deeper tone as sounding more credible.

You want to develop a relationship to last a lifetime when interacting with your clients. There are many things you can do to accomplish this, and using these tips can take you from getting just a few referrals and repeat customers to gaining a loyal client following. Taking the little extra time to make sure you are projecting the right attitude and making sure that you are doing things to gain your client’s trust can make a world of difference for your business.

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ANGELIQUE AHMAD A challenging home-buying experience as a young adult set the stage for Angelique Ahmad’s inspiring journey to become a Highly-Regarded Real Estate Agent. “I purchased a home and wasn’t happy with my experience,” Angelique explains. “So eventually, my curiosity led me down different rabbit holes and got me to the point of saying, ‘why don’t I help other people with their real estate needs?’” So Angelique earned her real estate license in 2007 and hasn’t looked back since. With a client-centric approach, she has become the REALTOR® she always wished she had, relying on a business primarily built on referrals. As a multi-talented professional, Angelique not only handles real estate transactions but also operates a Home Staging Company, Interior Design, and engages in Real Estate Investing alongside her husband. Though she has been working solo for years, Angelique is currently in the process of developing a team, allowing her to bring her wealth of knowledge and experience to every client. Covering the geographic areas of Pennsylvania, Delaware, and Maryland, she is now a trusted and respected figure in the real estate world. Unwavering in her commitment to her clients, Angelique has truly mastered the art of turning obstacles into opportunities.

Angelique’s unparalleled authenticity is a key factor that sets her apart as a Real Estate Agent. Clients repeatedly express their trust in her, citing their past experiences with other agents where they felt unsure and unsupported. “I take the extra time to make sure they understand the process,” Angelique explains. “I want everyone to be crystal clear about what’s going on

and not feel confused.” She consistently treats every client with the same superior service, whether they are purchasing a $700,000 property or a $200,000 property. “I am going to be the best version of myself and show up for everyone,” she says. Angelique prioritizes their goals and goes above and beyond to achieve them. Both buyers and sellers appreciate her honesty, tenacity, and support.

When it comes to marketing her listings, Angelique encompasses both traditional methods and the power of her established network. She has built a strong database over the years which allows her to effectively spread the word about her listings.

Her dedication to professionalism has garnered the respect of not only her clients but also her colleagues in the industry.

Community is an integral part of Angelique’s work and life. Every year during the holiday season, she helps provide meals to families during Thanksgiving and partners with the Toys for Tots program to bring joy to children in need. Angelique’s passion for community involvement not only makes a significant impact on those she helps but also teaches her own children the importance of giving back and being grateful for their blessings.

Angelique is grateful for the opportunity to serve others and be a living example for her children. “I just want to continue to be the best that I can be,” she says. “My goal is to be a Blessing to as many people and to Positively impact as many people as I can, in my lifetime.”

For more information about Angelique Ahmad, please call 267-249-5799 or email angeliquesellsrealestate@gmail.com

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ANNE METTHE What started as “flipping a few houses” has exploded into a career as a certified luxury agent for Anne Metthe. Anne’s curiosity was piqued after flipping houses, as she enjoyed the designing of the homes — which wasn’t a stretch, considering she got her start in the fashion industry. Anne earned her Bachelor’s degree in Business and Marketing. With good real estate connections, Anne began her journey in the real estate business twelve years ago in the Merrimack Valley, a bi-state region along the Merrimack River in Massachusetts and New Hampshire.

Metthe mostly works solo, though her new development projects occasionally have a larger team on board. She finds her clients through a blend of marketing and referrals or repeat business. Her referral and repeat client success can be attributed to her business acumen. She believes that to maintain a strong relationship with former clients, a quick response is always important, as is her attention to detail. Anne has strong negotiation skills and keeps solid relationships with other agents, which she believes is imperative in the luxury property business. To stay in touch with past clients, Metthe sends annual Christmas cards and emails, and she isn’t afraid to pop in for a visit with a former client if she is showing a house in their area!

“You create a relationship with them,” Anne remarks.

“They become part of your sphere.”

Anne enjoys the creativity in marketing her listings.

As a certified luxury agent dealing with million-dollar homes, Anne hired someone to handle her social media presence and help with her search engine optimization, more commonly known as SEO. “I am going to get into video [marketing],” she states. “Even though I do it kicking and screaming.” She believes that with her presentation of the property, and working in tandem with other agents on offers quickly and efficiently, she can come out with a deal for her clients to make the most money. Anne takes pleasure in sharing her area with clients who are relocating, or embarking on 32

an exciting first adventure with first-time home buyers.

Outside of real estate, Metthe loves to travel, shop, and work on her own home.

She treasures time with her three daughters, and can be found attending either a school volleyball match or traveling with her daughter’s traveling volleyball team.

Additionally, there are many food drives and local events in Anne’s hometown of Windham, New Hampshire to participate in outside of work. Down the line, Anne would love to expand her business to Tampa, Florida, where her middle daughter is currently attending college.

Currently, Metthe is involved in developing many new construction projects. She has begun a large-scale, 5 phase new construction of 48 luxury condos! She hopes to continue her growth into the new construction side of real estate, and she would love to enjoy the Florida sunshine with a business expansion!

Metthe

To learn more about Anne Metthe, please call (603) 234-3946 or email anne.metthe@verani.com.

Check out her luxury listings at annemetthe.com www.

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Things Successful People Never Do

There always seems to be people around you who find success with ease, but trust me, that is NOT the case. Although luck can often times play a role in someone’s success, most of the time it’s due to hard work and avoiding bad habits.

The best way to find your own success is to implement some of qualities you see in people you admire into your own life. The hard work part is still up to you, but by shifting your perspective a bit, and NOT doing some of the following

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things, that success might happen a little quicker.

1

DON’T JUST WING IT

Successful people plan everything. Not only do they have yearly goals, but weekly and sometimes daily ones as well. By giving your time a purpose, and a clearly defined goal, you’ll eliminate the time you spend haphazardly doing things that might not be a priority. It will also make you feel less scattered, which is always a good thing.

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2

THEY DON’T TAKE ON MORE THAN THEY CAN ACHIEVE

Successful people take on what they can do well, and no more. That all starts with a daily ‘do to’ list. They always make sure their list is manageable and then they don’t sleep until that list is completed. If you find yourself not finishing your list, assess whether it was too much or if you slacked off. You’ll be surprised at the feeling of accomplishment you feel when you finish your list. Not finishing will bring you down, so make sure you aren’t biting off more than you can chew.

3

THEY DON’T WORK HARDER, THEY WORK SMARTER

Yes, having a strong work ethic is key, but that doesn’t mean you should waste time on things that will have less of an impact on your success. Focus on the things that will give you the most bang for your buck. Better to spend the majority of your time there, than spread yourself thin on numerous tasks.

4

THEY DON’T TRY TO PLEASE EVERYONE

This might seem like a bad call in business, but successful people know when to cut your loses and move forward. Anything or anyone, that frustration into your life, is never a good thing.

5

REPEAT THE SAME MISTAKES

Similar to not trying to please everyone, successful people are also diligent about accepting when something isn’t working 34

and moving on from mistakes. Yes, you learn from them, but don’t repeat them. Part of being innovative is trying new things, that will keep you fresh and energized, but learning how to let go is an equally important part of the equation.

6

GO FOR THE SHORT RUN SOLUTION

Successful people are in it for the long haul and therefore thinking long term. When you have a plan for success and the patience to see it through, while you might have a slow start, you’re establishing a foundation for long term success. Going for the easy fix, usually doesn’t pay off.

7

PAY ATTENTION TO THE NAYSAYERS

Lets face it, we all have people in our lives who might be a little more pessimistic than is healthy to be around. You can’t change them, all you can do is not let them drag you down into their ‘glass half full’ mentality. Have your plans and goals, be confident about them. When you’re insecure, that’s when you’re most vulnerable to those types of people.

8

THEY NEVER QUIT

That doesn’t mean letting go of things that aren’t working. It means having an end goal.

Whatever obstacles or challenges come up, you take them on, always with that end goal in sight. Successful people know that adversity and overcoming those challenges, is how you grow, and will ultimately make you a better business person.

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CHRISTINE BROCHIER With over twenty years of customer service experience and a reputation for being a REALTOR® clients can trust, Christine Brochier has built a highly regarded real estate business in Coeur d’Alene, Idaho and the surrounding area. Before getting licensed, she spent years buying and developing vacant land parcels with her husband, learning the ropes and getting to know the market in a hands-on way. Realizing how much she enjoyed the process, she got licensed in 2005 and has since worked as a REALTOR® in the North Idaho region. She has been with John L. Scott Real Estate Brokerage, a leading real estate company of the world, for over eight years and couldn’t be happier.

Excellent at communication, Christine stays in constant touch with buyers and sellers so that they are informed throughout every step in the real estate process. As a result of her outstanding service, her repeat and referral business is around 80%. “I always respond quickly and answer my phone on the weekends,” she explains. “I want my clients to feel like they can come to me whenever they need.” In addition to having regular phone calls with clients, she sends holiday cards, notes, and texts to keep them updated. “Everyone has a story to tell and I love hearing about their lives.”

Christine pours a lot of energy into marketing and has a number of creative strategies she employs to promote listings. In addition to using a powerhouse photographer and videographer to represent the properties in their best light, she has aerial video footage taken to show the landscape surrounding a property. One of her most effective platforms to spread the word about listings has been her PermaFlyer that potential clients can scan to take them to more information about the properties.

As an active member of the Bayview, Idaho community, Christine is involved with many nonprofits on a volunteer basis. She’s been a part of community Top Agent Magazine

clean-ups, including along the shores of Lake Pend Oreille in Bayview. Additionally, she participates in food drives, donates to charities for community members who need help with paying their bills, and has shown her years of support for fishing clubs, fishing derbies and sponsored a sprint boat. In her spare time, Christine takes advantage of Idaho’s many natural resources by spending time outside. “I love boating, fishing, kayaking, cooking, snow and jet skiing, hiking, and riding my scooter,” she says. She also loves spending time with her family and her 3 grandchildren.

Christine plans to focus on finishing up her home upgrades this year while simultaneously helping others find their perfect homes! She’s more than your average REALTOR® — she acts as an advocate and defendant for people in her community, helping them avoid foreclosures and reaching out on their behalf to title companies. “If someone is at a roadblock, I step in to help,” she says. “Being able to help others by sharing my knowledge as an experienced REALTOR® is why I do what I do.”

To learn more about Christine Brochier, please call 208-964-2136, email cbrochier@johnlscott.com, or visit cbrochier.johnlscott.com www.

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DIANE BELCUORE A lifelong resident of New Jersey, Diane Belcuore has always possessed an entrepreneurial spirit. She first took an interest in real estate 27 years ago while seeking an opportunity that spoke to her strong business acumen and penchant for client service, but afforded her time to be there for her children. Inspired, she would pursue her license and launch her career as an agent, quickly establishing a network of satisfied clients and colleagues that spans the state. The rest is history.

coming from repeat clients and referrals.

Now recording close to 23 transactions per year, she remains dedicated to the core values that set her apart. “I make sure that my clients are satisfied not only with the prices they get or the time it takes to sell, but also with the support I provide across their transaction. Above all, they know I’m here for them every step of the way.”

Today, Diane is a REALTOR® with RE/MAX Premier, where she assists clients throughout Somerset, Morris, Union, Middlesex, and Hunterdon counties, as well as the surrounding areas of Central Jersey. A top producer and New Jersey Five Star Award Winner from 2013 to 2023, she has cultivated a boutique process to meet the needs of any buyer or seller.

Outside of real estate, Diane contributes meals and baked goods to homeless shelters in Somerset and Morris counties. She also donates leftover furniture and books from her closings to local churches and organizations like Habitat for Humanity. When she’s not with clients or giving back, she can be found gardening, landscaping, or enjoying performances at the Morristown Performing Arts Center—enjoying all the dynamic culture and cuisine her state has to offer.

When listing a property, Diane takes a comprehensive approach. After helping her clients fully prepare their home for the market, she shares it via a highly targeted blend of digital and social media campaigns. Along the way, she leverages proven resources like customized websites, direct mailers, standout open house showings, and print campaigns in local magazines to ensure a seamless transaction throughout.

As her volume maintains its steady growth, Diane looks forward to scaling her leading standards while further expanding her reach throughout the region. In the meantime, she offers sound advice to any aspiring real estate professional. “There’s always room for a great real estate agent. No matter how much competition there is, if you go above and beyond for your clients, there’s space for you to succeed in our market.”

Elsewhere, Diane is just as attentive when assisting her buyers, carefully guiding them to the right investment for their best interests. More than anything, she loves welcoming newcomers to her thriving New Jersey community—from its reasonable tax prices and robust housing market, to its excellent school system, booming pharmaceutical and telecom industries, and proximity to major business hubs like Downtown Manhattan. “I particularly love working with first time buyers,” she says.

“It’s such a wonderful experience to educate them on the process and take the journey with them; after all, there’s nothing quite like buying your first home.”

Over the years, Diane has earned a fantastic reputation throughout New Jersey, with the majority of her volume

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Contact Diane Belcuore at (908) 872-5473, email dianebelcuore@optonline.net or visit zillow.com/profile/diane-belcuore/#reviews www.

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4 Reasons Why Multitasking Can Actually Derail Your Day Common wisdom dictates that a master multitasker is likely to garner the most success. After all, doesn’t juggling multiple projects at once mean you’ll work faster than if you took each one as it came? While multitasking is often cited as a desirable skill—and surely serves its purpose now and again—studies show that a mere 2% of individuals can actually multitask effectively. Meanwhile, the remaining 98% might be doing more harm than good by trying Top Agent Magazine

to tackle too much at once. Take a look below at some little-known facts about the risky side of waging a routine built on multitasking.

1. Multitasking decreases productivity While multitasking gives us the illusion of completing two tasks at once, it actually means

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our focus and productivity is split. In other words, switching back and forth between two activities doesn’t mean they’ll each be completed sooner; it means that you’re getting half-as-much complete as you would if you focused on a singular task. Multitasking fatigues your brain, elicits stress, and make you less efficient in retaining new information.

2. Multitasking is actually addictive While watching TV or taking a walk, have you ever noticed the impulse to check your smartphone or scroll through your social media feed? Even though we think about multitasking as a workplace skill, it’s also an addictive form of mental stimulation. By satiating our need for distraction with constant check-ins online, we become accustomed to frequent breaks in our focus, training us to crave updates, messages, and push notifications—we even hit refresh when we’ve checked in five minutes prior! This negative habit-building makes it difficult to complete sustained bouts of concentration.

3. Multitasking has negative physical side effects Studies show that those who juggle multiple focus-intensive activities actually show spikes in cortisol, a stress hormone. Likewise, frequent multitaskers display symptoms of sleep deprivation: fatigue, disorientation, and lack of focus. Studies in Europe have recently 38

discovered that those who consistently multitask may actually show decreases in empathy and emotional control. What’s more, a constant sense of anticipation—readying to switch from one task to another, or persistently checking for e-mail updates—can potentially cause a decrease in overall IQ.

4. Multitasking breeds mistakes When our attention is split between tasks, it’s difficult to perceive and retain detail-oriented information. Because of this, mistakes—typos, clerical errors, mislabeled documents, and the like—occur with greater frequency. We’re in such a hurry to complete a portion of a task and switch to the next project that we lose sight of prompts, deadlines, and tying up loose ends. This means multitaskers are far more likely to overlook a glaring error than an individual who is devoting 100% of their attention to the task at hand.

Now that we understand some of the dangers of multitasking, what can we do about it? While our tech-driven day-to-day might make focusing on a singular task a difficult endeavor, it’s the surest way to produce efficient, error-free work—while cutting down on stress, fatigue, and miscommunication.

Try approaching your tasks for the day with a clear-cut schedule, moving one task at a time down your to-do list. This approach can eliminate some of the inefficiency inherent in multitasking and make for your most productive work routine yet.

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EIWIN MARK From serendipity to soaring success, Eiwin Mark’s journey as a real estate agent began when his mother wanted to begin investing.

Now, with eight years under his belt, Eiwin’s business has skyrocketed as he navigated the turbulence of the post-COVID market, experiencing a staggering boost in 2020.

As the backbone of his thriving venture, Eiwin’s two dedicated assistants help manage daily operations, allowing him to focus on appointments and showings across Las Vegas, Henderson, and North Las Vegas.

Venturing into the luxury market, Eiwin is excited about this new chapter and has been diligently preparing, determined to rise to the occasion. His commitment to client satisfaction has yielded impressive results, with repeat business accounting for 85% of his transactions in 2020.

Eiwin’s success as a real estate agent is no accident; his approach is rooted in several key principles that set him apart from the competition. Clients appreciate his prompt communication, as he always strives to answer his phone or return voicemails within minutes, providing a sense of calm and reassurance. As Eiwin puts it, “it really calms people down when they know they can reach their agent.”

Moreover, his down-to-earth demeanor helps clients navigate the emotional rollercoaster of real estate transactions, acting as a soothing presence in difficult situations. In addition to his stellar communication skills, Eiwin is renowned for his meticulous attention to detail, ensuring that small oversights don’t spiral into larger problems. To stay connected with past clients, he employs a variety of strategies, including a bimonthly newsletter, handwritten cards, and seasonal greetings. Eiwin’s unwavering dedication to client satisfaction and his exceptional level of care have undoubtedly contributed to his remarkable track record in the real estate industry.

With a multifaceted approach to marketing his listings, Eiwin ensures maximum exposure and engagement. “I try to market them all across every platform,” he says, emphasizing the use of both social media and niche websites, in

addition to well-known platforms like Zillow, Trulia, Realtor.com, and Redfin. He also leverages the reach of a local Las Vegas magazine with a bi-weekly circulation of over 100,000 to 200,000 copies, distributed for free at supermarkets. Not one to neglect the power of video marketing, Eiwin creates professional video walkthroughs for his YouTube channel, showcasing the unique features of his listings. He also incorporates email blasts and physical mailings to further advertise properties. With this comprehensive marketing strategy, it’s no surprise that Eiwin has consistently ranked among the top producers in his company, with sales volumes exceeding $15 million in 2020 and $16 million in 2021.

Eiwin’s commitment to giving back is evident in his regular donations to charities such as the Breast Cancer Society and the Olivia Newton-John Cancer Center, inspired by his mother’s own battle with breast cancer. He also supports the Red Cross, recognizing their invaluable contributions to disaster relief efforts worldwide. In his local community of Desert Shores in Las Vegas, Eiwin actively participates in social events and attends board meetings, playing a role in the decision-making process for the community association.

When it comes to leisure, Eiwin immerses himself in the vibrant Las Vegas entertainment scene, attending several shows per week on average. His love for the city’s diverse offerings enriches both his personal and professional life, allowing him to truly appreciate and promote the dynamic lifestyle Las Vegas has to offer.

His passion for his work stems from the relationships he builds with his clients. By facilitating their move to a new home, whether it’s across town or to a new city, he plays a significant role in shaping their future. Eiwin’s dedication to improving people’s lives, combined with his exceptional service and marketing strategies, has earned him a well-deserved reputation as a top real estate agent in the Las Vegas area. “Having an impact on people’s lives is what I love most about what I do. It’s really rewarding for me to see them happy.”

For more about Eiwin Mark, please call 415-971-3379 or email eiwinmark7@gmail.com

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ERICA PARSONS A lifelong Oregonian, Erica Parsons has found Real Estate to be a perfect marriage between her years of sales experience and her love for architecture and aesthetics.

Her interest in housing began at an early age, and later included some Housing Architecture in college. Upon completion of school, she began her career in sales, where she further cultivated the penchant for client service she would later use to excel as an agent. After building a successful sales career in the beauty industry, she found herself seeking a new opportunity that better complemented her entrepreneurial spirit, but still afforded her time for her growing family. Inspired, she decided to pursue her real estate license and launch her career as an agent in 2017, quickly establishing a network of satisfied clients that spans the metropolitan area.

Today, Erica is a Broker with Works Real Estate, where she assists clients throughout the Portland Metro Area in Oregon and SW Washington. Combining her background in sales with her strong business acumen, she has cultivated a distinct process to meet the needs of any buyer or seller. Her high-level communication and exceptional problem-solving skills ensure a seamless transaction throughout.

When listing a property, Erica prefers a comprehensive, hands-on approach that is customized to each client’s individual needs. Starting out, she assists her clients in preparing their home for the market, followed by a suite of professional photography, videography, and drone photography services. From there, she shares their listing to a highly targeted blend of digital and social media campaigns. She gives her clients an added advantage through strategic resources like guided video tours that help their listings stand out.

Elsewhere, Erica is just as attentive when assisting her buyers, drawing from her in-depth knowledge of the Portland area to uncover the right investment for their best interests. Over the years, she has earned a terrific reputation throughout the Portland Metro Area, as evidenced by her strong rate of repeat clients and referrals. Now averaging close to $12 million in annual volume, she remains dedicated to the lasting standards that set her apart.

“I believe in taking exceptional care of my clients, from start to finish,” Erica says. “I’m here to protect and advocate for them throughout the transaction. I find this job to be deeply personal, where my clients’ goals become my own, and I won’t be satisfied until they are achieved.”

An active Rotarian, Erica loves being a member of the Clackamas Sunrise Rotary Club that supports her local community and schools. When she’s not with clients or giving back, she can be found traveling and spending time outdoors with her husband and their two children—enjoying all the beauty the Pacific Northwest has to offer.

As her volume maintains its steady growth, Erica intends on building her team while scaling her vision of boutique service throughout the region. Along the way, though, she looks forward to all the new connections that await. “In real estate, I have an opportunity to create lifelong relationships with my clients,” she says.

“There could be nothing more rewarding than getting to know a client, figuring out exactly what they’re trying to achieve, and matching that against our market. At the end of the day, I love being a part of their journey and helping them achieve their dreams.”

To learn more about Erica Parsons, email Erica@WorksRealEstate.co, visit thatnwambiance.com or call (503) 706-8638. www.

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If it’s good for the soul,

IT’S GOOD FOR THE BUSINESS

Visibility, name recognition and knowing you’re supporting the community that makes your success possible are good reasons to take part in community service. But how is it that some people seem to be able to give time to charities while running their own businesses, managing their own families and households, exercising regularly, attending sporting events and concerts, eating well and sleeping seven or eight hours a night?

The truth is, not all agents are able to do everything so easily. But more important is the fact that no one needs to do everything all of the time. The trick is to make sure that, whatever you do holds meaning.

REALTORS® and mortgage professionals who seem the most gregarious in their community outreach are those whose giving seems to fill their own souls. When their Top Agent Magazine

volunteer efforts or donations directly impact causes they or their clients care deeply about, “giving back” becomes energizing.

Jason O’Quinn of Prime Lending in Dallas Texas, for instance, says that his family’s ongoing work building homes for some of the poorest families in Honduras fills him immeasurably. “It rejuvenates me,” he says.

“There’s quite a dichotomy between the houses we build there and the houses we finance here,” he says. “It refocuses me, going from financing $1 million homes in Dallas to physically laying cinderblock for $10,000 homes in Honduras. Everything has more meaning when we sacrificially give of our time, talent and treasure.”

The longtime “big picture” for Colorado REALTOR® and property manager, Linda

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Todd, for instance, has included giving back to the community, whether serving as a lead carpenter for Habitat for Humanity, making deliveries for Meals on Wheels, or pitching in for the sake of baseball. And through her lifelong passion for baseball, she harmoniously blended her personal interests, her work and her community service. For many years, she was so involved Little League the local league named a new field after her. “I cried for 3 days after they told me that!” She and her husband also started a scholarship fund for junior college baseball players and serve as a host family for the rookie league of the Colorado Rockies, putting up newly drafted players in their home.

For Florida REALTOR® and property manager, Mario Gonzalez, neither his business nor his primary community outreach would exist without the other. A retired U.S. Navy pilot, Mario formed his brokerage, Navy to Navy Homes, when he saw a need for military personnel to find affordable homes to purchase. “We got into it to help, but that led to a full-blown real estate business.” Besides providing opportunities for investment and homeownership, the company donates 35% of every commission to Homes for Heroes, veterans’ groups, or organizations benefiting fire, police, medical organizations, churches and homeless shelters. “We’re small, but we give so much back that we were the top Homes for Heroes company in Florida and

top-five nationwide.” But he does none of this for the attention. His friends may call him the “Humble Hero of Heroes,” but helping is Mario’s passion. “To be such a small business and be the top Homes for Heroes affiliate is mind boggling!”

Like Mario, for many, the best service takes place in simple and quiet ways. Illinois REALTOR®, Susie Scheuber, for example, takes a humble approach to giving back. Although she donates a portion of every commission check to the Children’s Miracle Network, she doesn’t discuss this with clients unless they happen to ask. “I do it because I want to and because, to me, giving back is the right thing to do when you’ve been fortunate in business and life,” says Susie.

We all know how inertia works; the more energized we get by certain behaviors, the more likely we are to continue those behaviors. For some top agents, community outreach has become such a natural routine of their daily lives that they never find it burdensome. A good way to add community service into your life, therefore, is through the causes that mean the most to you. For starters, consider giving a small donation after closing to the charity of your client’s choosing. Learning the different causes that they care about just might foster a new mission for you.

If you have a unique story to share about how your community outreach has impacted your life and your business or inspired others, click here for consideration in our magazines: www.topagentmagazine.com/nominate-a-real-estate-agent-to-be-featured 42

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HEATHER DEAL After a successful career in accounting, REALTOR® and broker Heather Deal decided to switch paths into real estate, which turned out to be the perfect move for her. She instantly loved the opportunity to connect with people in a more personal way as they bought and sold homes. After years of scaling her real estate business as an independent agent, Heather decided to open her own brokerage in 2022 with her mom, son, and another agent working alongside her. Today, H Team Dream Homes represents clients throughout all of northern Indiana, with each agent focusing on a different area. Heather’s specialty is Kosciusko County and the lake areas.

Ranked third in her area for real estate sales, Heather is highly regarded both in the community and by her past clients. She receives a lot of business from referrals and constantly puts out new types of marketing to spread the word about her listings. Her strategies range from phone calls, emails, and mailers to more personal touches like cookies with her team’s logo on it that they drop off at clients’ homes. “We use a wide variety of different platforms and strategies depending on where the house is,” says Heather. “It’s important to tailor our marketing towards our audience so that we stay top of mind.”

Whether clients are buying their very first property, or are investing in a real estate portfolio, Heather and her team have the experience to make the process a smooth one. She loves the chance to match home buyers with a property when they don’t know where to look. She also works with many veterans. “A lot of REALTOR®s won’t work with vets because of the complexity of their loans,” she explains. “I like advocating on their behalf and giving them this chance to become homeowners.”

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When she’s not working, Heather volunteers for and supports the special needs community in her area. Her 17-year-old daughter has down syndrome, so this is a cause that is very near to her heart. When she can, Heather takes her daughter on house showings because she enjoys it and clients love hearing her perspective.

In the first three months of this year, Heather completed $5.3 million in sales on her own. As she looks to the future of her business, she’s aiming for steady growth for her brokerage. “We want to keep being innovative with our tools and practices in a controlled and focused way,” she says. “There’s nothing more amazing than matching the perfect home with the perfect buyer.”

To learn more about Heather Deal, please call 574-551-5699, email heatherdeal551@gmail.com, or visit hteamdreamhomes.com www.

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JUSTIN DUBAR Justin DuBar of Jonesboro, Arkansas, combines 7 years of Real Estate Expertise with a penchant for attracting relocation clients to fuel his endeavors. “There are so many things I love about this industry. The opportunity for growth, the ability to decide what direction to grow in, the ability to set my own schedule – it’s a blessing to be able to get to do this.”

For Justin, Real Estate is as much a vocation as it is an inherited disposition. “Some of my family had rental portfolios while I was growing up,” he recalls.

“I looked into it during my first year of college, got my license at twenty-two and hit the ground running. I’ve been growing every year since.” As a solo agent with Century 21 PORTFOLIO in Jonesboro, Justin services the Northeast Arkansas and surrounding areas, balancing his efforts equally between listing and buying, averaging between $6.6 Million and $7.5 Million in annual volume. Approaching $22 Million in career sales.

As a relatively young agent, Justin’s first hurdle in the industry was natural hesitation on the part of first time home buyers and sellers. “It’s tough to get your footing as a young kid. People just expect you to make mistakes, so you have to set up a seamless system from start to finish. Especially for first-time home buyers – they tend to have a lot more questions.

Justin has spent years building relationships and connections with lenders, title companies; anybody that has a service that can make the home buying process seamless for clients.” As a listing agent, Justin saw a tremendous need to service a growing population of relocating clients, particularly over the course of the past two years. “In 2021, I relocated people from seventeen different states and they all had one thing in common: they wanted a more efficient, transparent, simplified system for touring houses. So I started doing virtual tours and professional photography for all of my listings, and I found ways to get my listings in front of potential out of state buyers. That increased buying pool is something that people who list with me won’t necessarily get anywhere else.”

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In addition to his robust digital footprint, Justin goes to great lengths to connect with his local community every chance he gets.

He regularly supports the fundraising efforts of his local community, he’s a member of the Exchange Club of Jonesboro, and he is a member of a competitive barbecue team!

“We travel around and compete at events, and we host tailgates for Arkansas State Sporting Events.”

As he deepens his roots locally and spreads his sphere virtually, Justin is excited to diversify his business in the years to come. “I’m going to be a REALTOR® in the business for the long haul, but I’m working on other projects as well. such as developing a rental portfolio, buying and flipping homes, and eventually start building and developing subdivisions. I want to be involved with most aspects of the Real Estate Business.”

To learn more about Justin DuBar, visit justindubarrealestate.com, email Jdubar.realestate@gmail.com, or call 870-273-5612 www.

1115 Windover Rd Jonesboro, AR 72401 Top Agent Magazine

Creative Meditation

for the Real Estate Professional The real estate world can be an industry of intense emotional and psychological pressure. Deadlines, meetings, employee needs, client needs and a hundred other items on which one needs to focus on a daily basis can create an environment that is not only not conducive to mental well-being, but can be outright detrimental.

easily into the daily hustle & bustle world of the busy real estate agent.

Learning to quiet the mind has been the focus of meditation for millennia. While those not familiar with the concept of meditation may instinctively think of yoga mats, incense, and chanting when the word “meditation” arises, there are in fact, many forms of meditation that can integrate quite

• When driving to a showing or to meet a client

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First, think about when you are alone each day. Here are some possible times to practice mediation during the work day: • When driving to the office in the morning

• Before your open house begins • After the open house • Driving home in the evening 45

Repeating a mantra can be very calming, particularly when you are trying to rid yourself of negative, self-defeating thoughts.

These are just five examples of times when you can take advantage of meditation techniques to quiet your mind and, by extension, increase productivity. A calm mind is a more thoughtful, better tuned instrument.

Here are some examples of meditations you can try.

1 For when you’re driving, download and listen to any number of audio Guided Meditations available on the internet. YouTube has a generous selection of these, many of which are geared towards success in business.

2 Repeating a mantra can be very calm-

ing, particularly when you are trying to rid yourself of negative, self-defeating thoughts. It doesn’t matter what words you choose, as long as you feel good about your choice. “I am a success” or “I will approach all of my clients with love today” are two examples. Whatever works for you and gets you into the desired mindset.

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3 Something as simple as listening to pleasant music in your car can be considered meditation, provided it brings you to a place of comfort as opposed to one of spiritual discordance.

4 The most important thing, however, is to take time to find gratitude in everything you do. Count your blessings, be grateful the exciting career in real estate you have built for yourself.

Once you’ve mastered some of these techniques at quieting your mind, you can attempt to find some that work even better for you. Walking, plain silence, or even exercise can have meditative qualities and benefits if practiced on a regular basis.

When you’re truly feeling calm, your clients can sense this. And with this comes the feeling that you can be relied upon to stay focused and calm in any unforeseen circumstances. And in the world of real estate, that’s a highly prized commodity.

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KASIA MISIURA Originally from Poland and a longtime resident of the Phoenix Metro Area, Kasia Misiura has always been passionate about helping others. She would pursue her career in real estate in 2016, noting how the industry perfectly complemented her penchant for client service and entrepreneurial spirit.

Since then, she has gone on to author an accomplished career as an agent, establishing a network of satisfied clients and colleagues that spans the region.

standards that set her apart. “I truly love the process of meeting families and helping them achieve the dream of homeownership,” she says. “In particular, I’m here for those clients who might be navigating a difficult stage in their life—whether they are getting out of a bad relationship, going through a divorce, or handling a death in the family. At the end of the day, they can trust that their needs will always be close to my heart.”

Today, Kasia is a REALTOR® with The Panozzo Team, powered by HomeSmart Realty, where she assists clients throughout Northern Phoenix and the surrounding communities of the Valley. Combining her strong business acumen with her in-depth knowledge of the area, she has cultivated a distinct process to meet the needs of any buyer or seller.

A member of the Phoenix Association of REALTORS®, Kasia is an active volunteer within her Polish community and St. Mary’s Food Bank. When she’s not with clients or giving back, she can be found traveling with her two children, visiting the gym, or going for a hike outdoors—enjoying all the breathtaking scenery Phoenix has to offer.

When listing a property, Kasia leverages the leading edge resources at The Panozzo Team to ensure a seamless transaction throughout. After helping her sellers fully prepare their home for the market, she shares it via a highly targeted blend of digital and social media campaigns. With The Panozzo Team having been featured on multiple news and television programs in the Phoenix area, she also draws from her robust sphere of influence, as well as her training from The Real Estate Negotiation Institute, to give her clients an added advantage.

As her volume maintains its steady growth, Kasia intends on scaling her vision of boutique client service further throughout the region. In the meantime, though, she looks forward to all the new clients and opportunities that await. “Buying or selling a home is one of the most significant transactions we make in our lives,” she says.

“It’s such a privilege to take care of my clients and help them through such an important process. For me, there could be nothing more rewarding.”

Elsewhere, Kasia is just as attentive when assisting her buyers, carefully guiding them to the right investment for their best interests. In fact, she prefers to keep in touch long after the deals are done through regular check-ins, market updates, and her own popular newsletter—all to make sure her clients are satisfied in their new homes.

Over the years, she has earned a fantastic reputation throughout the Valley, with the majority of her volume coming from repeat clients or referrals.

Now averaging between $10 million and $15 million in annual volume, Kasia remains dedicated to the leading

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Contact Kasia Misiura at (480)326-5541, email kasia@thepanozzoteam.com, or visit myvalleyhomesearch.com www.

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LAYLA VILLASENOR A longtime Arizona resident, Layla Villasenor has always been dedicated to her community. For nearly 20 years, she served the Phoenix Metro Area as the owner of a consulting firm focused on local outreach, along with planning and zoning projects for real estate development. Along the way, she would take on a passion for the industry, which inspired her to switch tracks and launch her career as a REALTOR® in 2021.

Leveraging her strong foundations in the business and her extensive network as a former Chief of Staff for local elected officials, she would find quick success as an agent, establishing a network of satisfied clients that spans the state.

Today, Layla is an agent with CENTURY 21 Northwest Realty, where she assists clients throughout the Greater Phoenix Area and Northern Arizona—all the way from Flagstaff to the valley of Maricopa County. There, she has cultivated a distinct process to meet the demands of any transaction.

When listing a property, Layla personalizes her approach to the needs of each client. After helping them fully prepare their home for the market, she shares their listing via both the regional MLS and a highly targeted blend of social media campaigns. Along the way, she gives her clients an added advantage through trusted platforms and her own robust sphere of influence, expanding their reach not only throughout the State of Arizona, but also the nation.

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Elsewhere, Layla is just as attentive when assisting her buyers, carefully guiding them to the right investment for their best interests. In fact, she prefers to keep in touch long after the deals are done to make sure her

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clients are satisfied in their new homes.

Since delving into real estate, she has earned a terrific reputation among clients and colleagues alike, with the vast majority of her volume coming from referrals.

Having already qualified to join the Institute for Luxury Home Marketing in 2022, her second full year as an agent, Layla remains committed to the compassionate outlook that brought her to the industry in the first place. “In this industry, I learn about people, neighborhoods, community issues—the things that matter in life. My greatest hope is that every home transaction I’m part of surpasses expectations both in financial security and blessed memories for my client.”

On top of contributing to a variety of nonprofit organizations throughout the year, Layla serves as Vice Chair of The Salvation Army Metro Phoenix, where she also chairs their Property Committee for the Western Territory. In 2022, she led an initiative, Real Estate Wednesdays, which brought together real estate agents from across the region to ring the bell at Salvation Army kettles, raising over $1 million dollars to combat homelessness.

Going forward, Layla intends on scaling up Real Estate Wednesdays while deepening her engagement within her thriving Arizona community. Along the way, she looks forward to extending her faith-based values of prudence, integrity, and client service further throughout the region. “Christ is the center of all that I do,” she says. “Throughout my life, I’ve always had a servant’s heart. At the end of the day, I’m committed to helping people in our community, and that absolutely translates to my buyers and sellers.”

To learn more about Layla Villasenor email layla@laylavrealestate.com, call (602) 413-4886, or visit her website: laylavrealestate.com or Facebook: LaylaVRealEstate www.

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Top Agent Magazine

3 Surefire Methods that Make for a Productive Meeting Sometimes a business meeting can achieve exactly what it sets out to do: communicate, assess actions, set goals, or otherwise. Other times, meetings can feel like a drain on your time and energy, and only advance your agenda in marginal ways. While meetings are an integral form of communication in the professional world, how can you ensure that they are both productive and worthwhile?

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The truth is, it takes intentioned planning to make a meeting a success. A well-curated meeting makes partners and employees feel unified as a team, excited about what’s to come, and motivated to achieve a collective goal. With that in mind, consider a few approaches below to maximize your next meeting and ensure that all parties involved leave with a renewed sense of direction and inspiration.

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1. Create a detailed agenda in advance Oftentimes meetings are scheduled with a loose goal in mind—to hash out the terms of a contract or to strategize a new marketing campaign, for example. To ensure your meeting is productive, time-efficient, and achieves its end, create a detailed agenda in advance. This means breaking down your overarching goal into pieces and outlining what’s required to complete each component. You might also consider making time blocks for each respective component, so there is a clear structure and hierarchy in place. Not only does this ensure that time is used wisely and evenly, but it also creates order and momentum for the greater task at hand. What’s more, you’ll want to distribute this detailed agenda in advance of your meeting, so that all attendees will be familiar with the format and delineated goals of your gathering. This will set a professional tone, while keeping team members and conversation on task.

2. Reserve off-topics ideas and comments for later Too many meetings are derailed when an off-topic question or comment is made and hijacks the attentions of attendees. While it’s natural that outlying issues may arise when all team members are gathered, you can ward off distractions by creating a so-called holding area for off-topic talking points. This holding area will serve as the receptacle for any off-topic or lower priority addendum, and you can create a chunk of time towards the end of your meeting to readdress those 50

points separately. Once you’ve achieved the highest priority goals of your meeting, you can then return to the items in your holding area. Note: be sure to familiarize your staff with this approach so that the expectation is already in place and interruptions won’t distract from your meeting’s true intent.

3. Conclude every meeting with a brief summary and action items The very last thing you should do before concluding your meeting is to reemphasize the main takeaways of your gathering and outline a specific list of action items. Again, successful meetings are clear and give attendees a sense of direction. That’s why reiterating action items—or next steps in need of completion—to each respective employee is an essential component of a productive meeting. Likewise, summarizing main takeaways unifies a team’s understanding of what’s important and why the meeting was called in the first place. Ending on a concrete yet proactive note helps launch team members toward the next event in their day and gives them a sense of confidence as they tackle their duties.

Meetings don’t have to be a formality or a bore. When planned and executed with incisiveness, they can inspire your talent roster and streamline productivity in your office.

Especially in the world of real estate, ensuring everyone is on the same page and doing their jobs effectively is key to success and longevity. Put a little planning into your next meeting, and you’ll save yourself valuable time and energy as you move forward.

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MARY LOBOS 5/15/23, 3:06 PM

After two decades in the travel industry, Mary Lobos faced a crossroads when deregulation affected her career. Rather than relocating, she took a step back and made a bold move into the world of Real Estate. Working as an independent agent of a nationally recognized brokerage firm and the support of a licensed assistant, Mary is licensed to do business in both Louisiana and Mississippi.

This ensures that her clients have access to a diverse range of properties. With an impressive 70% of her business stemming from repeat clients and referrals, it’s evident that Mary’s expertise and commitment to exceptional service have resonated with her clientele.

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A well-known member of her community, Mary loves to participate in local groups, charities, and events. Her past commitments include working with the Grief Recovery Non-Profit Organization, servicing as a licensed Stephen Minister at St. Luke’s Episcopal Church, board member for Dreams Come True, supporting children, Children’s Miracle Network, and Up-Down Wheelchair Tennis Tournaments (a phenomenal event) which she participates in and supports.

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As a Certified Relocation Professional (CRP), Mary is part of an exclusive group, having been one of only a few in the state of Louisiana for a time. Mary’s personal experience relocating six times with her husband and children gives her a deep understanding of the challenges clients face. “I’ve moved my children while they were in school and at the end of school,” Mary explains. “And I’ve had appraisers in my house, inspectors and movers, many times.” In addition to her expertise in relocation, Mary enjoys helping first-time homebuyers and sellers, taking great excitement in witnessing the Joy of handing keys from seller to new buyer at the closing. She is also a Doctors Agent (DRS), Certified Residential Specialist (CRS), amongst several other designations.

Mary employs a mix of tried-and-true marketing techniques, and modern technology to showcase her listings.

“I always try to think of something new,” she says.

Emphasizing the importance of high-quality photos for all properties, regardless of size. The 3D scans and virtual tours are particularly popular with sellers and potential buyers, whether browsing a modest starter home

or a sprawling estate. Mary also hosts monthly area luncheons in partnership with a title company and a lender sponsor. These gatherings provide valuable networking opportunities and showcase her properties to a wide audience. Mary’s dedication to her work is evident in her impressive sales volume. Over 15 years, she has completed over 300 transactions and over $80 million in sales, skillfully representing both buyers and sellers in a variety of property types.

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As Mary looks to the future of her business, her plan is to reach her goal each year by following a written plan and a visible White board to remind her daily where she has traveled and where she is going. She is training a licensed realtor plus assistant to carry on her legacy and maintain the high standards she has set. At the heart of Mary’s passion for real estate is her commitment to “delivering the buyer or seller’s dream,” recognizing the parallels between her past in the travel industry and her current role in guiding clients to find their perfect homes.

With an unwavering dedication to her clients and their dreams, Mary embodies the Ritz Carlton’s gold standard of service, ensuring a lasting impact on the lives she touches. The most important thing for all to remember is that “People do not care how much you know until they know how much you care.”

For more information about Mary Lobos, please call 225-268-0501 or email melc21ir@gmail.com

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NATALIE MAYS From marketing director to top-producing real estate agent, Natalie Mays’ journey demonstrates the importance of following your dreams. After graduating from Towson University, Natalie found herself working for a digital marketing company, but felt drawn to the real estate world. An opportunity with Veronica Sniscak to manage social media and marketing for VSells and Associates changed everything – within six months, Natalie had her real estate license and was well on her way to a successful career. Now, Natalie is part of a close-knit and collaborative team in Howard County, Maryland, where she has held the title of top producer for the last two consecutive years. With a focus on the central Maryland area, Natalie is proud to serve a diverse range of clients, often helping first-time homebuyers find their perfect starter homes. As a result, approximately 60% of her business is now repeat and referral clients. Through a combination of her passion for helping people and her marketing background, Natalie has turned an unexpected career path into a winning formula.

Natalie’s dedication to her clients and focus on building genuine relationships truly sets her apart as a real estate agent. By offering Compass’s Concierge Program, she can provide sellers with interest-free funds to make renovations and updates, ensuring their homes stand out on the market and fetch top dollar. Beyond this valuable service, Natalie’s position on a team ensures that her clients always have access to a knowledgeable and available agent. Valuing strong connections, Natalie remains in touch with her clients long after closing, nurturing relationships and demonstrating genuine care for their lives. Whether through birthday cards or home anniversary celebrations, she ensures her clients know they are valued and appreciated. It’s this personal touch and commitment to building lasting relationships that drives Natalie’s success with repeat and referral business.

Employing innovative marketing strategies, Natalie ensures her clients’ listings stand out and achieve the best possible results. One such technique she utilizes is Compass’s Private Exclusive option, which allows listings to be seen exclusively by Compass agents. “This way, we can get feedback from other agents and potential buyers before it actually hits the MLS,” she explains. Another groundbreaking approach Natalie employs is the use of Final Offer, a transparent offer platform she describes as the “eBay of real estate.” This unique platform allows buyers to see real-time bids and understand precisely what they need to do to win. For sellers, Final Offer provides the opportunity to set their preferred terms and watch as buyers negotiate and drive the price higher. Natalie’s successful implementation of this platform has led to her selling homes for well over their asking price and breaking neighborhood records.

Natalie feels deeply connected to her region, staying involved in various charitable events and initiatives. She and her team have taken part in Toys for Tots drives, Thanksgiving drives, and community cleanups. One event particularly close to her heart is the Kennedy Krieger Festival of Trees, where she uses her background in children’s entertainment to bring joy to children with special needs through face painting.

As Natalie looks to the future, she aims to continue growing her business and helping as many people as possible.

She is committed to leveraging social media to educate and inform individuals about the real estate process, using various formats like voiceovers and video explanations. By providing valuable information and fostering trust, Natalie hopes her efforts on social media will be well-received and contribute to her continued success in the years to come.

For more information about Natalie Mays, please call 410-292-6338 or email natalie@vsellsmd.com 52

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4 Ways Mentoring Up-and-Coming Employees Makes You a Better Agent In the world of real estate, there are always new agents joining the ranks. Even if you’ve been practicing for just a few short years, you’ve likely learned your fair share of lesson along the way. As an agent, much of your working philosophy is derived from first-hand experience and your work on the ground. This means that new agents are less prepared for the inevitable curveballs of the industry. That’s where you come in.

While mentorship is often pitched as a relationship that solely benefits the mentee, there is actually plenty to be gained from becoming a mentor. After all, personal growth goes hand-in-hand with professional growth, and becoming a mentor asks agents to thoughtTop Agent Magazine

fully explore and demonstrate their own ideologies, practices, and rationale. With that in mind, take a look at some of the benefits of mentorship below, and you’ll get a sense of why counseling new agents can be a boon to your own business.

Teaching lessons to others reinforces your own professional values.

Showing the ropes to young agents is a great way to brush-up on your foundational skills.

Verbalizing and demonstrating processes, or walking through the rationale behind negotiation tactics—all cause mentors to think through their established practices and outline in detail why they’ve chosen this route over an

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alternative. This helps older agents fine-tune their routines, while getting back in touch with the critical thinking that went into constructing those habits.

Mentorships allows you to see the big picture.

surely sharpen your ability as the head of a team. What’s more, you’ll be building skills of empathy, understanding, teaching, and constructive criticism. Working on those skills will better your practice and your ability to lead in your office.

After a lengthy industry tenure, it’s not uncommon for battle-worn agents to lose some steam and begin to burn out. By devoting some time to mentoring up-and-coming agents, you’ll get back in touch with your early days, remembering the excitement, the trials, and the hard lessons gleaned. Spending time with the next generation of real estate professionals can reinvigorate your practice, as seeing the business from the eyes of an eager amateur can inject energy into your working life.

You’ll benefit from seeing things from a new perspective.

Just as working with young agents can help you remember your career’s big picture, you may also benefit from working alongside someone with a new perspective. Young agents bring a different set of skills and awareness to their work, and established agents can benefit from a fresh take. If technology isn’t your strong suit, or you’re interested in tapping the Millennial homebuyer market, working with a younger agent is an excellent way to see through fresh eyes.

Mentoring young agents makes you a better leader.

As a mentor, you’ll often direct the flow of your professional relationship—figuring out which issues to tackle, making an agenda, and imparting lessons in a clear way. These are all characteristics of a leader, and acting in a position of authority as mentor can 54

While some may balk at the time commitment or energy required to take on a mentee or two, you might consider it an act of ongoing education or professional development. While your mentee will undoubtedly benefit from access to your expertise, there’s certainly much to be gained from taking the time to cultivate tomorrow’s real estate leaders.

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PAUL COLEMAN A Charlestown native, Paul Coleman has always possessed an entrepreneurial spirit. Coming of age, he had an opportunity to learn the real estate business from the ground up through his grandmother and uncle, both prominent REALTORS® in the Boston area. While spending weekends and summers at their homes, Paul developed the strong foundations that later inspired him to pursue his own real estate license in 2012. From there, he would go on to author an accomplished career as an agent, establishing a network of satisfied clients and colleagues that spans the region.

Today, Paul is a REALTOR® with Lamacchia Realty, Inc. where he assists clients throughout North Boston and the surrounding communities of Central Massachusetts.

A Military Relocations Specialist and Accredited Buyer Representative, he has cultivated a distinct process to meet the needs of any buyer or seller.

When listing a property, Paul prefers a multi-platform approach. After helping his clients fully prepare their home for the market, he shares their listing to a highly targeted blend of digital and social media campaigns.

Along the way, he utilizes trusted outlets like billboard campaigns and postcards to the surrounding neighborhoods to give his clients an added advantage, ensuring a seamless transaction throughout.

Elsewhere, Paul is just as attentive when assisting his buyers, carefully guiding them to the right investment for their best interests. Coming from a military family, he particularly enjoys serving those in the armed forces.

“Knowing firsthand how often military families move around, it’s so rewarding to help my clients find a place they can call their home—even if it’s only for a year or

two,” he says. “I love nothing more than seeing a smile on my client’s face at the end of a successful transaction.”

Over the years, Paul has earned a fantastic reputation throughout Massachusetts, as evidenced by his strong rate of repeat clients and referrals. Having recorded as much as $18.5 million in annual volume as a solo agent, he remains dedicated to the lasting standards that set him apart.

As a member of the Greater Boston, Massachusetts, and National Associations of REALTORS®, Paul is dedicated to his community. On top of serving as Chairperson of the Young Professionals Networking Committee for the Greater Boston Association of REALTORS®, he sits on its Grievances Committee, Rental Task Force Committee, and Diversity and Inclusion Committee. Having raised over $50,000 for cancer research as a member of the St. Jude Boston Committee, he is also heavily involved with Boston Children’s Hospital, contributing to fundraising efforts for its Corporate Cup. When he’s not with clients or giving back, he can be found traveling, relaxing at home with a good book, or spending time outdoors with his dog.

As his volume maintains its steady growth, Paul intends on deepening his community involvement while training new agents, pursuing additional designations, and expanding into investment properties. While he scales his penchant for client service throughout the region, though, he looks forward to all the new opportunities that await. “For me, real estate comes down to making the process as fun, exciting, and smooth as can be for my clients,” he says. “That begins with having a detailed knowledge of our industry and area. From start to finish, I want to make the process as stress-free and seamless as possible for every buyer and seller.”

To learn more about Paul Coleman please call (857) 998-9623, email pcoleman@lamacchiarealty.com or visit paulcoleman.co www.

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VALERIE McNEAL Having worked for The Washington Post for ten years as well as an international advertising agency, REALTOR® Valerie McNeal brings a go-getter, client-first approach to her real estate business.

She began her real estate career as an independent agent and quickly built up a client base throughout DC, Maryland, and Virginia. Since then, she’s earned a reputation as a hardworking, professional REALTOR® with a passion for helping people, whether they’re first-time homebuyers or an elderly couple moving into assisted living facilities.

With an office in Howard County, Maryland, which is around 40 minutes from DC, Valerie represents clients buying and selling residential and investment properties. “I love doing what I do because I’m the point person for making dreams come true,” she says. No matter who she is working with, Valerie coordinates the entire move, from the furniture to vendors. “It’s about partnering with that homeowner no matter what their situation may be,” she says. “I’m a trusted advisor without holding onto the outcome of a sold listing.”

“We supply food on a weekly basis, provide legal advice and do what we can to help them have a fair and equal playing field,” she explains. As a breast cancer survivor, Valerie has also partnered with the organization, Believe Big in organizing fundraising events. “Having gone through breast cancer made me realize what’s truly important in life and what’s not,” she says.

On average, Valerie completes between 20 to 27 transactions per year. Looking to the future of her business, she plans to continue to grow while building a team. “I’ve found success and I want to share that with others. It’s essential that we mentor and lift each other up.”

Valerie’s database of clients and contacts is key to her success. She uses a variety of methods to stay in touch, from emails to phone calls. Social media is another important part of her marketing strategy, and she finds that it’s a great way to connect with people.

However, it’s her personal touches that really set her apart from the crowd. At the holidays, she sends out hand-written Christmas cards. She also hosts client appreciation events regularly, like a recent wine tasting that served as a fun way to gather together past and potential clients.

In addition to being a successful real estate agent, Valerie believes in giving back to her community. She sits on the board of directors of Columbia Community Care, a nonprofit in Howard County that aims to support residents of color who have been disenfranchised.

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To learn more about Valerie McNeal, please call 301-704-8129, email valeriemcneal1@gmail.com or visit ValerieMcNeal.com www.

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A Step-by-Step Guide to Converting Internet Leads to Real Life Sales In the era of apps, instantaneous social platforms, and text messaging, it’s little surprise that the modern homebuyer begins his or her search for real estate representation online. Even if you’ve got a top-notch website or an influential social media presence, how do you connect with web surfers who have yet to commit to the services you offer? Take a look below to learn a few key techniques to bridge the gap between digital interest and real-world sales.

RESPONSIVENESS IS KEY Like it or not, our digital culture relishes immediacy and instant gratification. With that in mind, be sure to stay on top of online interest forms, e-mails, or newsletter sign-ups. Don’t let an online lead go to waste by taking too long to engage and follow-up. Things move fast, and it’s easy for potential clientele to forget which websites they’ve visited. Even if your lead isn’t ready to commit then and there, you demonstrate your accessibility and attentiveness by following up swiftly—a characteristic anyone would seek in an agent or lender.

ENGAGE WITH OPEN-ENDED CONVERSATION

GIVE ADDED VALUE Plenty of businesses send impersonal, automated messages in response to an online inquiry, but establishing a true connection may mean providing your lead with something of value. Perhaps you’re forwarding a property for sale that fits the interests of your lead, or a relevant article, or maybe you take the time to send a personal message—demonstrable value and a personal touch separate your follow-up response from spam.

Other ideas to consider when adding value to your follow-up technique: incorporate area promotions and access to local events, make a date for coffee, or offer a brief consultation free of charge to make the first move.

DON’T STOP MAKING CONTACT If you don’t connect with your internet lead right off the bat—don’t be discouraged. It often takes multiple tries before a follow-up interaction sticks. Folks are busy and frequently flooded with e-mail blasts and junk mail. A lead may not engage without a little prodding that shows you’re committed to their business. Remember: it’s the squeaky wheel that gets the grease.

Digital leads don’t have to be difficult to capture.

The internet plays a powerful role in funneling When online back-and-forth goes stale, commumodern clientele your way, but in order to take nication drops off quickly. If you’re following full advantage of the web’s reach, you’ll need up via e-mail, social media, or text, be sure to to tailor your follow-up technique. Mastering keep topics focused squarely on the potential the fundamentals of digital communication is client. Ask open-ended questions to give your the first step to converting digital interest into lead the opportunity to loosen up and engage concrete business. Keep these tips top-of-mind on a personal level. There’s no better way to as you build your online presence and mine the cement a digital lead than to take a pointed vast world wide web for an endless wealth of interest in the specifics of their situation. Doing clientele. Earning a command of digital lead so transforms the impersonal invisibility of the conversion is the surest way to bolster your internet into a true connection. business in the ever-evolving digital era.

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