MEN July 2010

WWW.MOBILEELECTRONICSNEWS.EU

JULY2010

Garmin's nuvi 3700 series takes PNDs to another level

INSIDE

OPPORTUNITY KNOCKS the art of up-selling

MODIFIED NATIONALS

positive signs for the audio market?

PARKING SOLUTIONS

the latest parking sensors and cameras

W W W. M O B I L E E L E C T R O N I C S N E W S . E U

Always stay a step ahead with NAVIGON Live Services.

Live is quite simply better. Not just when it comes to music, but for information especially. Information is most useful when it’s up-to-date. Which is why NAVIGON Live Services deliver information to your car about mobile radar traps, parking spaces, the weather and the traffic situation. It’s called “driving with anticipation”. But we prefer “Live Services”. It’s what comes with our NAVIGON ���� Live, for example. www.navigon.com/live

German engineering simply makes navigation easier.

CONTENTS JULY 2010 04 ED SPEAK

14 GARMIN NUVI 3700 SERIES

A closer look at the slimline Portable Navigation Devices

UK’S LONGEST SERVING CONSUMABLES SUPPLIER

20-21 MODIFIED NATIONALS

Car audio heavy event that proves customers still exist

24 OPPORTUNITY KNOCKS

The first of a regular series. This month “Sell up, not down”

25 AUTOMONITOR

UK`S NO 1 BASS BOX SUPPLIER

Famed for rear seat entertainment, but able to offer much more

28 STEEL MATE

19mm CHAMFERED EDGES

Leading the way in tyre pressure monitoring systems

30 TT TINTS

CARPETS

A guide to their E46 BMW interface and profile of the company

32-33 SECURITY GUIDE

Alarms and immobilisers from the leading UK suppliers

40 IN PHASE

Steve Digva on how the company can help car audio dealers

42 METASYSTEM

RHINO MAT

RHINO MAT

The latest parking sensors and reversing cameras available to you

FASCIA LEADS

FASCIA LEADS

PARCEL SHELVES

34-38 PARKING SOLUTIONS GUIDE

BASS BOXS

M.E.N Expo dates, Trafficmaster choose Celsus and more

SHELVES CARPET

06-12 NEWS

CONSUMABLES

PARKSAFE

Introducing the re-design and spreading the optimism

ONYX AUDIO

MetaSystem on their latest products and work with Vestatec

46 V.C.E GUIDE Installing Parrot’s CK3100 into a Citroen C3 Picasso

48 RAYNER’S RANT

M.E.N’s resident audiophile on why change is good for business

49-50 M.E.N DIRECTORY Key mobile electronics companies that can benefit dealers

CONTACT US

sales@carsoundsupplies.co.uk

01773 Sopwell746591 House, St Albans

MOBILE ELECTRONICS NEWS

Charlotte Body PUBLISHER Tel: 01268 754 897 or 07903 944666 Fax: 01268 754429 email: charlotte@creativemedialtd.co.uk Andrew Mills EDITOR Tel: 07730 542263 email: andy.mills@creativemedialtd.co.uk Lucy Poet Publication Manager Tel: 01268 754 897 or 07951 698873 Fax: 01268 754429 email: lucy@creativemedialtd.co.uk Peter Johnson ART DIRECTOR e: peter.johnson@creativemedialtd.co.uk t: 01268 754 897 Charlie Crocker DESIGNER Tel: 01268 754 897 Fax: 01268 754429 email: charlie.crocker@creativemedialtd.co.uk Shauna Peters ADMINISTRATOR Tel: 01268 754 897 Fax: 01268 754429 email: shauna.peters@creativemedialtd.co.uk If Creative Media publish any supplied text or photographs by way of contribution to the magazine, you automatically and hereby grant Creative Media a perpetual, royalty-free, irrevocable, non-exclusive right and licence to use, reproduce modify, publish, translate, create derivative works from and distribute such text or photography into any from, medium or technology now known or hereafter developed. In addition, as between you and Creative Media, you assert and waive any and all moral rights in such text or photography.

The views and opinions expressed by any contributors (including advertisers) to the magazine are not necessarily those of the magazine and should not be taken as such.

AWARDS’10

www.park-safe.co.uk www.carsoundsupplies.com www.parcelshelfdirect.co.uk In partnership with:

GO 07/10

www.mobileelectronicsnews.eu

NEW LOOK, SAME GREAT TASTE! Hopefully you’ve already noticed the new look to Mobile Electronics News this month. Since the relaunch with the M.E.N name this is our first major revamp of the magazine and there’s a good reason for it. Just like you with your shops, it’s crucial to keep evolving, to make sure you’re constantly re-invigorating yourselves in the eyes of your customer and maintaining their interest. But this re-design also highlights the confidence that Mobile Electronics News has in the future of this industry. By regenerating the look we’re preparing for what is set to be a busy time ahead, with a summer of activity by suppliers and the M.E.N Awards later this year.

There may still be an air of doom and gloom in the economy at large, but look around you and you will see that many companies in the mobile electronics industry are thinking and acting positively. This new look reflects that and, as a magazine, M.E.N will aim to continue giving a voice to any company that isn’t content to wallow in negativity and takes it upon themselves to push things forward.

issue a report on the Modified Nationals show that took place at the back end of May, which again may give cause to be optimistic. For those in the car audio market especially it was an event where installs were a massive priority for many visitors, which bodes well for the future. In fact, at a smaller event the following week in Cleethorpes (which we’ve reported on in the news section), installs were again out in force, suggesting that demand for quality audio is as high as ever.

This re-launch issue also sees the first of a series of features that you’ll see in the magazine under the ‘Opportunity Knocks’ title. After consultation with proven industry experts, this series of features is aimed squarely at helping you to increase your sales by discussing various techniques. This month it’s all about making sure you’re up-selling properly to maximise your profits, an idea that’s been used extensively in retail across all markets and one that can make a big difference. In fact, everything in this magazine is designed to help your business to prosper, as M.E.N is produced for you with the aim of keeping the mobile electronics market the great and potentially profitable market we all know it can be. As always, if you have any feedback about the articles in M.E.N or have anything to say about the new look then we’d

You can see the input of companies like that throughout this issue. From

love to hear from you.

dedicated features by companies like Kenwood, Automonitor, Steelmate and Clarion to the companies who have submitted information to the news section and the two product guides (parking solutions and security products)… these are all manufacturers or distributors who are taking the initiative and who can arm you with the right products. You’ll also find in this

ANDY MILLS

ANDY MILLS Editor Editor Mobile Electronics News Mobile Electronics News

July copy.pdf 1 15/06/2010 12:46:17

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N E W S : J U LY 2 0 1 0

TRAFFICMASTER SIGNS UP CELSUS TO DISTRIBUTE TRACKSTAR

M.E.N EXPO 2011 - DETAILS ANNOUNCED The venue has been booked and the date set for the 2011 M.E.N Expo, so get your diaries ready. Next year’s show will take place on Tuesday 15th March and Wednesday 16th March, with set-up day for exhibitors on Monday 14th March. The

Trafficmaster, a leading UK provider of GPS stolen

venue has changed to the Ricoh Arena (Jaguar Exhibition Halls 1 and 2), which has

vehicle tracking and installed satellite navigation,

already proven to be a great place for the event as it hosted the 2007 M.E.N Expo. Next

has appointed Celsus, the specialist in car audio

year’s event will revert to a trade only show too, and while there were some who were

accessories, as its main distributor of Trackstar, stolen

keen to have the public day again (as in 2010’s show), on balance it was felt that sticking

vehicle tracking and Smartnav, dynamic satellite

with the trade-only format was the best for everyone involved. So make sure you get the

navigation. The partnership allows Trafficmaster to benefit

dates in your diary for 2011, it remains free to enter and is a must-visit event for those in

from Celsus’ established and reputable relationship within

the mobile electronics industry. For more information, or if you would like to book a trade

the independent car accessory retail network. It currently

stand, contact Lucy Poet in the M.E.N office.

works with many high street retailers and independent

Contact: Lucy Poet, 01268 754897

specialists, providing anything from fascia’s, stalk controllers, harnesses, sound deadening, amplifiers, subwoofers and speakers through to high end speed camera detectors.

BEAT DVB-T TUNERS

Celsus will be able to take advantage of Trafficmaster’s award winning technology. Trackstar will be Celsus’s primary focus. It is widely recognised for its reliability, accuracy and its proven ability to recover vehicles in extremely quick times.

It provides round the clock security and is able to pinpoint the exact location of the vehicle and track its speed and direction. It is also the official stolen vehicle tracking solution for BMW, Jaguar and Land Rover. Smartnav satellite navigation will also be distributed to independent retailers.

It is a unique system that is supported by 24 hour personal assistants who can download routes to a vehicle in seconds.

In addition it directly uses Trafficmaster’s real time traffic information to calculate the most efficient and quickest routes. It has proven to save drivers around four hours a month. Chris Bennett, Sales & Marketing Director at Celsus, comments: “This partnership offers a great opportunity for us

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BEAT has launched two new DVB-T tuners into the UK market, the DVB-100 and

to be able to supply our dealer network with market leading,

the DVB-200. The DVB-100 is a more basic digital TV receiver but comes with one

advanced tracking and navigation solutions. What’s more

output for GPS or DVD player and another for an active antenna (although it

we have access to a professional team of engineers, who

does support a passive antenna). The DVB-200 is a more comprehensive offering,

are able to provide both sales and installation training. This

that gives automatic frequency switching and low power consumption. One of

gives us an end to end service that ultimately the end-user

the key abilities of the DVB-200 diversity tuner though is it’s real-time TV recording

will benefit from.” Pat Gallagher, Director, In-Vehicle Solutions

capability, which adds to the USB and MP3/Mpeg4 playback facility. On top of this

at Trafficmaster, concludes: “Working with an organisation

there are also two AV inputs via two three-port RCA jacks and like the DVB-100 this

that knows the market well and has a strong relationship with

model also supports passive and active antennae. Both models also support auto

thousands of independent car accessory dealers, provides

channel, Teletext and channel preview, meaning dealers now have more options

us with the opportunity to increase our market share and

when catering for customers who want digital terrestrial TV on the move. For more

maintain our leadership in the UK GPS tracking sector. We

information on both of these diversity tuners or the rest of the BEAT range, contact

have a great synergy with the business and I believe this will

Connect2 on the details below.

result in a long and successful partnership.”

Contact: Connects2, 0845 2575588 or connects2.com

Contact: Celsus, 01202 664390 or celsusice.co.uk

www.mobileelectronicsnews.eu

ORIGINAL LOOK UPGRADES FROM IN PHASE

In Phase have released their Original Look offering for the VW range of cars. This unit has the same fitting as the original VW car stereos but with all the added benefits of an In Phase touch! The steering and display controls work exactly the same as the original controls, while the unit comes with a host of great additional features. These include Sat Nav, Bluetooth, DVD/CD/MP3 playback, 7in touchscreen, iPod ready and full AM/FM radio with RDS. The units also come with an AV in and AV out, a USB port and SD card slot, a subwoofer line out and rear view camera compatibility. These comprehensive units come with an extremely attractive retail price, which is sure to grab your customers’ interest. Ford compatible models are also available now, offering the same great level of functionality.

Contact: In Phase, 0115 9758600 or inphaseaudio.co.uk

KENWOOD GET SOCIAL Kenwood Electronics have taken a proactive step towards getting interactive with the end customer, launching specific social networking profiles across three areas.

End users can now sign up to follow Kenwood on Twitter, be a fan on Facebook or watch products come to life on Kenwood’s own YouTube channel. “It has taken us a little time to get on these but we hope that by using them we will be able to talk directly to consumers about latest product releases and get feedback from them. With over 400 million Facebook users it is an ideal way of interation with consumers. YouTube is also excellent at showcasing products in video format,” said Kenwood. Clearly this is an exciting move for Kenwood and pinpoints the future for many companies in the mobile electronics market when it comes to marketing. As they say, it can also provide valuable feedback from the end customer so we’ll keep our eye on this relatively new method of reaching out to see if it does add up to positive result.

Contact: Visit or sign up at http://www.facebook.com/pages/KenwoodUK/118825928152676?ref=ts, http://twitter.com/Kenwood_UK or http://www.youtube.com/user/KenwoodElectronicsUK

AUTOSOUND APOLOGY Last month M.E.N magazine accidentally ran the incorrect advert for Autosound.

We would like to apologise for this error and point readers in the direction of their advert in this issue, which is the one that should have been run previously. Autosound can offer

Busted?

We can fix it! Sometimes things go wrong, when they do, support is only a phone call away.

All Clarion aftermarket and OEM units repaired or exchanged under our industry leading service and support plan, at a price that won’t have your customers ending up broke.

Want to know more about our services?

Call 01285 861861 for an information pack, or email mail@clarion-service.co.uk

cost-effective repair services on any Blaupunkt or Bosch OEM factory installed audio/satellite navigation systems, which can help to save your business money. For more information contact Autosound or take a look at their advert in this issue.

Contact: Autosound, 01274 688990 or autosound.co.uk

www.mobileelectronicsnews.eu

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N E W S : J U LY 2 0 1 0

PARROT SEEKS TECHNICAL SUPPORT/ WARRANTY RETURNS ADVISOR

CLEETHORPES GIVES CLEAR SIGN

Due to their ongoing success Parrot UK is currently

car club (Max’d Car Club)

looking to recruit a technical support/warranty returns

in aid of local charities, there

Not strictly ground-breaking news, but certainly positive signs for the car audio market. When M.E.N attended the Cleethorpes Car Show in early June, an event organised by a local

advisor to work in the technical support department.

This is an exciting opportunity for an enthusiastic individual to join a fast expanding business and be part

was obviously due to be some

of a valued team. Based at Parrot’s UK headquarters

good metal on display. Despite

in Birmingham, the successful candidate will work

not being a well-known event

together with the technical team to provide the highest

it manages to attract a decent

level of technical support and customer service to

array of cars, including plenty of

Parrot UK’s customer base. Applicants should have 3 years

EVO and Skyline owners but what

experience working within high volume mobile or consumer electronics markets and at least 3 years experience in the vehicle electronics installation industry. They should

really stood out was the number

also have a sound knowledge of the MPT1362 installation

of audio installs being shown off.

code of practice and the ability to provide a high level

Whether these were old builds or

of customer service on the frontline, often under pressure.

fresh new builds in not known, yet

Other qualities needed are: providing hands on support

clearly the fact it was such a large

with daily interaction with both own company facility and

part of things is a great sign. Many

external engineering teams, ability to deal at all levels from

may think car audio is a market

general public to senior management in large corporate

best left alone now, but with

clients, strong communication and documentation skills

Modified Nationals also showing a

plus strong fault-finding and problem solving skills, ability

glut of installs

to generate work progress reports, computer literacy in

we may well

Excel, Word, PowerPoint and familiarity with upgrading

be facing a

tools, a flexible attitude and effective time management

car audio

skills and good organizational skills. If you think that you

revolution…

have what it takes to fill this role and be part of one of the

and that’s a

most recognized brands in the mobile communications

great thing!

market, then e-mail your CV to the contact below.

Contact: Parrot UK, stuart.jackson@parrot.com

STEEL MATE ALL-IN-ONE Steel Mate are well known for their parking sensors, tyre pressure monitoring systems and other products in the mobile electronics market, but they now have something completely unique for installers. Their new All-In-One system comprises of GPS Sat Nav, media playback via SD car, rear parking camera, parking sensors and a tyre pressure monitoring system. The package effectively supplies the end customer with nearly all of the essentials they need for safe driving and parking, with the obvious benefit of allowing for additional profit to be made from the fitting by installers/dealers. Steel Mate have only just released this product and have packs ready for distribution now, so give them a call if you want the all-in-one experience.

Contact: Steel Mate, 01582 475677 or steel-mate.co.uk

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www.mobileelectronicsnews.eu

EARLY DEALS FOR M.E.N AWARDS

VTS VEHICLE TRACKING SERVICES

In order to celebrate the current recovery of the economic climate and the clear optimism Car security entrepreneur James Mather has launched a new Approved Tracking Platform

in the mobile

(ATP) called Global Telemetrics VTS.

electronics

A W A R D S 2 0 1 0

The VTS platform caters for discerning clients that would like to earn residual income on

T H Mobile E IElectronics N - C industry at the moment,

approved tracking device installations.

News would like to add to this feel good factor

A R

Residual income is one of the most important revenue streams needed in any company’s portfolio,

by offering you the opportunity to save some

so they ask; why not earn average revenue per user (per year) on your installations? There is nothing

money. If your company books their table at the

better than receiving a royalty payment every month reckon the company. “The great thing is

annual M.E.N Awards, taking place on Thursday

you get to sell your own brand to the consumer, which means you can control your pricing and

14th October at Sopwell House in Hertfordshire, by

marketing”, VTS continue, “so why let some company tell you how it’s got to be? Why promote

Friday 30th July, then you will receive a 10percent

other brands when you can start your own today, whether it’s a new brand or perhaps a more

discount. The event is a great annual celebration

powerful name from the past?”. James also commented; “our new type of ATP clients quickly add

of the great and the good in the industry that

up those installs per year and then multiply them by the ARPU offered and soon realise it’s the future

anyone who is anyone in the mobile electronics

in tracking”. The VTS platform offers all the latest TQA features such as; Thatcham approval in your

world makes sure they attend. Make sure you

name, secure online access for the consumer, battery monitoring with low battery SMS server, cater

don’t miss out and that you take advantage of

ROW world market, PAYD (eCall) and a 12 year warranty linked to ARPU. For more information use the

this offer. Simply call Lucy Poet at the M.E.N office

contact details below or see the inside back page of this issue of M.E.N.

on the number below to make your booking.

Contact: VTS, Martin Wallis, 07775 000865

Contact: M.E.N Awards, 01268 754897

E N T E R T A I N M E N T

AWARDS 2010

A W A R D S 2 0 1 0

T H E

I N - C A R

E N T E R T A I N M E N T

AWARDS 2010 A W A R D S 2 0 1 0

T H

E N T

AW

In order to Acelebrate the recovery of the current A W A R W A R D S economic climate, at the MEN offices would 2 0 1 2 the 0 1 team 0 like to offer you the chance to save your company £££

T H YOUR E I N - C AT A RTHE ANNUAL T H E I N - C BOOK TABLE E N T E R T A I N M E N T E N T E R T A I N M FRIDAY A W A R D S 2 0 1 0 ICEAAWARDS W A R D S2010 2 0BEFORE 10 AWARDS 2 30TH JULY 2010 AND RECEIVE A 10% DISCOUNT

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HAVE YOU GOT THE ICE FACTOR?

Find out who this years winners will be on Thursday 14th October at Sopwell House from 7.30pm onwards

CALL LUCY POET NOW ON 01268 754 897 TO BOOK YOUR TABLE

N E W S : J U LY 2 0 1 0

NEW STING IN SCORPIONS TAIL On the back of dealer

HARMONY AT HARMAN

feedback SCORPION AUTOMOTIVE have been undergoing an assessment of the sales and marketing and sales support division within the business. In order to ensure a first class dealer support programme exists going forward, a newly structured management team is now in place.

With over 55 years of

Love is in the air at Harman, with Mick Stoddart, their UK Business Administration Co-ordinator, recently proposing to Lisa

industry experience Gary Kirby, Richard Andrews and Larissa

Barrett, their UK Sales Co-ordinator. Lisa

Mosca are currently evaluating the approach to UK and

used to work at M.E.N magazine and said

European distributor networks with the key emphasis currently

“he got down on one knee, produced from

focused on the all important UK independent specialist

nowhere the most amazing diamond ring

dealer network. This will result in further discussions with the

I have seen and asked me to marry him. It

dealer network as well as an invite to several opening days

was one of those moments you never

at the UK manufacturing facility, where you will witness the

forget, a romantic, fairy tale proposal. I

production of the range available to you and meet the teams

obviously said ‘yes’! I’m still on cloud nine!”.

behind that great brand name. If you have any dealership

No date has been set, but they are planning

opportunities, ideas or requirements you would like to discuss

on marrying within the next 12 months. M.E.N

please do not hesitate to contact them.

magazine would like to wish the happy

Contact: Scorpion Automotive, 01257 249928 (option-1)

couple all the best for the future.

Introducing the new NOVUS Eye Plus, the latest in Driver Recording Systems.

The Eye Plus integrates both high performance video technology with GPS providing irrefutable evidence in the event of an accident.

• Records 10 seconds before and 20 seconds after an accident activated automatically via an integrated G sensor • Emergency button to record other events such as road rage • High resolution forward facing camera with optional second camera • Event or continuous video and audio recording with GPS data • 16GB SD memory card providing up to 36 hours of continuous recording time • Viewer software providing Google map plots with G force reports, speed and heading information.

PRICE FROM £140.40 As seen in the

W: www.novusgps.com E: info@novusgps.com T: 0845 659 0959 F: 0845 659 9659 Prices shown exclude VAT but include delivery and are only available to trade customers. Please contact us for volume distribution pricing.

iPod, USB, aux, and now Bluetooth for Volkswagen, for under ÂŁ200 RRP

Simple, seamless integration

Play iPod and USB through the original car system Make and receive handsfree phone calls (HFP) Stream music from the phone to the car radio (A2DP) Browse iPod menu and phonebook on the cluster

For dealer enquiries, contact Dension at uksales@dension.com or call 01494 898950 for sales enquiries 01494 898954 for technical support

Gateway Five adds Bluetooth compatibility to VW CAN solutions.

GWF1VC1 works with RCD 300/500 HUs and GWF1V21 with RCD310/510. www.dension.com

N E W S : J U LY 2 0 1 0

ARMOUR ON TOP OF THE UK When you think of team-building exercises you may imagine building a raft together or falling blindfolded into the arms of a colleague. The guys and girls at Armour took things a bit further though. Mike Smith, Don Tolson, Steve Arlidge, Natalie Mitchell, Kristina Fordham, Clare Johnson, Chris Gibson, Rob Reed, Maria Gill and Carl Stuart, plus two drivers John Bell and Dennis Home decided to take on the Three Peaks Challenge. This entails climbing Snowdon, Scarfell Pike and Ben Nevis (the highest peaks in Wales, England and Scotland respectively) within a 24-hour time frame, which includes driving from one location to the next. The challenge ultimately meant that the team walked the equivalent of a marathon up and down mountains in around 10 hours…with a game of Twister thrown in at the top of each mountain! Armour’s Mike Smith gave M.E.N a quick rundown on each climb; “Snowdon, was very scenic but surprisingly tough, yet a good warm-up for things to come. Scarfell Peak should be ScarHELL peak as it was hell on earth! It’s not so touristy and is relentless in its incline. We did this mostly in the dark and it very nearly broke us all. Ben Nevis meant a huge drive north to Fort William early on Saturday morning to set out on the long climb to the highest point in the UK. It was a very, very tough finish to the challenge and there was even snow at the top!”.

Despite the blisters and exhaustion the team raised over £10,000 for Help for Heroes, so a massive “well done” to everybody who took part. “It was without doubt the most awesome thing like this I have taken part in,” continued Mike, “it was

RECRUITMENT

difficult beyond our expectations and punishing at many times on each mountain. That said, the team spirit and camaraderie was phenomenal and can only be appreciated fully by those that took part…a bond that will live long in the group. We are already planning our next adventure!”.

Once again, well done to all those who took part and keep your eyes peeled for the Armour team’s next challenge!

Contact: Armour, 01420 476767 or armourautomotive.uk.com

GARMIN NAVI 3700

|COVER STORY

Hello Angel!

The new Garmin nüvi 3700 series takes Portable Navigation Devices to a whole new level There’s no denying that the Portable Navigation Device market has become increasingly competitive over the years, so it takes something special to get the attention of the end user. But with the nüvi 3700 series, Garmin believe they have come up with just the thing to grab that attention…and looking at the specs, it’s hard to disagree.

The first thing to notice is the outward appearance of the two nüvi 3700 series models, incredibly slim (just 8.7mm depth) with stylish aluminium and chrome finishes. The unique size of the units is a major achievement considering the features within, plus the fact they still manage to accommodate a highdetail 800x400 pixel 4.3in LCD display. There’s an iPod-esque look to the units too, despite being slimmer than something like an iPhone, but this is great for end users, as from the outset they don’t look daunting to use. In fact, switch the nüvi 3760T or 3790T on and it becomes clear that this is what Apple should have done with their navigation.

A first for satellite navigation is the incorporation of a capacitive multi-touch display, allowing for the pinch and slide movement that many of us are familiar with now thanks to iPods/iPhones.

This means virtually every function is accessed via the touchscreen, with only the power on/off function on the body of the unit.

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www.mobileelectronicsnews.eu

Viewing wise, there’s also that familiar ability to view it as landscape or portrait mode, changing automatically depending on how the user holds it.

On the navigation side of things, there’s obviously the ultra-intelligent guidance you’d expect from Garmin’s nuRoute’s technology. This includes the myTrends™ feature, which analyses your driving behaviour and predicts where you are likely to go before linking to the trafficTrends™ application.

The trafficTrends feature looks at what other people are doing using tools such as historical traffic information and period of day, then helps to ensure your journey goes as smoothly as possible, whatever time of the day it is.

The mapping also offers 3D terrain details and contour and 3D buildings and landmarks, yet there’s the additional bonus of PhotoReal™ junction view. The Garmin team visited all of the major motorway junctions in order to get this spot on and the result is further improved guidance thanks to the clarity this detailed view gives. Both units comes preloaded with detailed CityNavigator® NT street maps for 44 countries across Europe with the added bonus of subscription-free, pan-European lifetime traffic updates. They also give up-to-date alerts of speed cameras and offer useful functions such as Garmin Locate™ (which marks the position of where the device is removed from the windshield), Where Am I? (to find closest hospitals, police and petrol stations) and ecoRoute™ (for a

NUVI 3790T MINI TEST

more fuel-efficient route).

The major difference between the 3760T and the 3790T models is the higher spec 3790T employs unique voice-activated navigation. Users simply set their own custom “wake-up” command to activate speech-recognition mode and nüvi 3790T acts on their spoken instruction for totally hands-free navigation. Give nüvi 3970T a name, tell it where you want to go and it’ll design a route specifically for the user. They can even give it a new voice using the free Garmin Voice Studio software.

On top of all of this both units are Bluetooth compatible for hands-free calling and have the excellent pedestrian route guidance feature too.

With so many people taking weekend breaks to European cities, this added element gives a brilliant excellent dimension when trying to find their way around cities they’re unfamiliar with.

Not all mobile electronics dealers stock PNDs, but the feature-packed and stylish nüvi 3700 series re-invigorates the product and should appeal to the mass market. For those many drivers (and indeed pedestrians) who want a smart, compact and easy to use device to help them get about, then the nüvi 3700 series is the perfect choice. For more information or to place an order, contact Car Electronics on the details below.

The unit is indeed remarkable slim and well built. It proved simple to get up and running with intuitive on-screen instructions and no prior charging needed. The test route included motorway driving which showed the merits of the PhotoReal™ junction view perfectly; incredibly clear and easy to follow, it navigated one tricky junction with consummate ease. The ‘voice command’ option added an excellent dimension, again offering a simple set-up (although re-naming it proved ‘KITT’ was not strong enough for it to recognise, but ‘OK KITT’ was). While it struggled to hear at high speeds in an old rattly car, at slower speed it was perfect, allowing us to re-route purely through vocal command, hands never leaving the steering wheel, which is great for safety. As you would expect from Garmin routing and rerouting was quick, functions like speed camera detection worked faultlessly and all-in-all the clear to view, simple to use nuvi 3790T was a joy to use. We’d have few qualms about letting our eldest and most short-sighted relative lose with this system and we’d fully expect them to have the same experience as we did.

Contact: CEL TRADE (the distributor division of Car Electronics), 0116 2559846 or celtrade.com

8.7mm thick

nuvi ¨ 3790T Redefining slim

PhotoReal™

True to life junction guidance

Multi touch

Slide, pinch, tap

nuRoutes™ ¨

Learn driving styles and historical traffic information

Voice activated Innovative speech recognition

3D

3D buildings & terrain mapping

SSP : £319.99

£217.86

For demonstration visit : http://www.garmin.com/garmin/cms/site/uk/3700

tel : 0116 244 9845 Live pricing and online ordering at www.celtrade.com

Prices exclude VAT and delivery

fax : 0116 244 9855

Credit card payments will be subject to a 2% surcharge

Follow us online at

Errors and Omissions excepted

CD / MP3

CDX GT25 / 29 t Aux In t MP3/WMA t Pre Out t SWRC

KDR 311 / 312

SSP : £89.95

£39.99

SSP : £99.95

£44.99

t Aux In t 24 Bit DAC t MP3/WMA t Pre Out

t CD/MP3 t Pre Out

SSP : £99.95

£44.99

t Aux In

CZ 100E

DEH 1200MP

CDX GT240 / 242 t 24 Bit DAC t Aux In t Pre Out t OEM Stalk Input t Red buttons

KDR W3044A / G

SSP : £89.95

£44.99

SSP : £99.99

£49.99

t Aux In t Red key illumination t Pre Out t OEM stalk input

t Aux In t Pre Out t OEM stalk input t Optional :

SSP : £99.95

Bluetooth

£54.78

USB / iPod

KDR 411 t USB t Aux In

t Pre Out

t USB t Aux In

t Pre Out

SSP : £119.95

£49.95

KDC W4544U

t USB t Aux In t 2 x Pre Outs t OEM stalk control

SSP : £129.95

£64.99

CDE 112Ri SSP : £129.95

£109.99 Dealer Net

t USB t Aux In t Pre Out t OEM stalk input

t USB t Aux In t Pre Out t Optional :

CDX GT35 / 39U SSP : £99.99

£49.97

KDR 611 Bluetooth / DAB

t USB t 3 x 4v Pre Outs t Q Browzer t ZAPPIN t OEM stalk control

SSP : £149.95

£69.98

CDX GT740UI SSP : £229.95

£112.44

Live pricing and online ordering at www.celtrade.com Credit card payments will be subject to a 2% surcharge

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t Aux In t Pre Out t OEM stalk control

CDX GT45iP t Rear iPod control

t USB t Aux In t Pre Out t OEM stalk input

t 5 line display t Rear USB t Variable Illumination t 3 x 4v Pre Outs

Prices exclude VAT and delivery Errors and Omissions excepted

SSP : £129.99

£54.99

CDX GT540Ui SSP : £149.99

£73.86

KDC 6047U SSP : £229.95

£117.60

WHOLESALER OF THE YEAR 2008 & 2009

Bluetooth

t CD / MP3 t Aux In t Pre Out t Bluetooth

KD BT11 SSP : £169.99

£74.99

MEX BT3800U

t Bluetooth t USB t OEM stalk input

t Aux In t 2 x 4v Pre Out t OEM stalk control t Bluetooth

t Bluetooth t USB t Aux In t 2 x Pre Outs

SSP : £199.95

£114.93

MEX BT2800 SSP : £169.95

£79.99

CDE 113BT

t Aux In t Pre Out t USB t Bluetooth

t USB t Variable colour t 3 x Pre Outs t 4 x 50 W

SSP : £199.95

(Via optional KCE-433iV cable)

KDC BT40U SSP : £209.95

£104.83

KDC BT60U SSP : £299.95

£114.93

£148.39

Double DIN Custom Fit

t USB / MP3 t Subwoofer control

t SWRC

KW XR411 SSP : £199.95

£93.50

t USB t 3 X Pre Outs t Variable colour t SWRC t Optional : Bluetooth, DAB

KW XR611 SSP : £219.99

£107.80

t 5.8” widescreen t Slide touch control t SD card (Via optional CO-IU50V cable)

(KS-U30 cable required for video)

KW AVX730 SSP : £679.95

£294.91

t EU Navi t 7” screen t 3 x Pre Outs t Bluetooth t VGA with LED backlight

SSP : £1,199.95

£548.96

£759.49

t EU Navi t 6.1 screen t Detachable face t Google maps t TMC t SWRC t Bluetooth

KW NT3 SSP : £1,099.95

£569.42

tel : 0116 244 9845

£249.00

(Via optional IU-230U cable)

Avic F9110BT SSP : £1,499.95

£616.00

VI NA

(Via optional IU-230U cable)

Avic F910BT

SSP : £1,699.95

t Custom fit VW unit t Navigation t Bluetooth t CANBUS connection

VI NA

VI NA

t 5.8” screen t Navigation t Bluetooth t SD card t Direct iPod control

DNX 7260BT

SSP : £449.95

OM ST T CU FI

VI NA

t USB t SWRC t 7” touchscreen

AVH 3200DVD

t EU Navi t 6.1 screen t AV Input / Output t Bluetooth

DNX 5260BT SSP : £1,299.95

£587.81

fax : 0116 244 9855

t Pre loaded speed cameras t Mapshare™ t Latest map guarantee t Optional : TMC

t 42 UK & EU maps t iQ Routes™ t Mapshare t Latest map guarantee t New simpler user interface

One v4 UK Classic

Start EU

SSP : £119.99

£69.99

3.5”

FREE

Google

Live Services

One v5 UK iQ TMC

SSP : £139.99

£84.99

3.5”

Fuel Prices

4.3”

t iQ Routes™ t Loaded speed cameras t Advanced lane guidance t Mapshare t TMC

Safety Alerts

Weather

SSP : £99.99

£99.99

4.3”

Quickfix GPS

4.3”

TomTom Buddies

4.3” t iQ routes™ t Mapshare t Text - to - speech t Loaded speed cameras t Advanced lane guidance t Latest map guarantee t Points Of Interest t Voice command and control

t iQ routes™ t Latest map guarantee t Loaded speed cameras t Advanced lane guidance

t iQ routes™ t Mapshare™ t Latest map guarantee t Advanced lane guidance

Voice command and control

XL Live UK

Go 540 Live

SSP : £179.99

£123.45

1 years FREE HD Traffic worth £95

for 1 year

Go 950 Live

SSP : £249.99

£139.99

1 years FREE HD Traffic worth £95

1 years FREE HD Traffic worth £95

SSP : £299.99

£199.99

MOTONAV™ t 4.3” widescreen t Bluetooth t Dynamic split screen t 24 voice control functions (not ‘Speak & Go’)

TN 550

TN 555

SSP : £179.99

4.3”

t 5.1” ultra widescreen t Bluetooth t Dynamic split screen t Lane guidance t 24 voice control functions

£135.00

TN 760T

SSP : £199.99

£150.00

4.3”

5.1”

SSP : £259.99

£195.00

TN 765T 5.1”

SSP : £279.99

£210.00

Pro Kit

Pro Kit music

£55.00

£75.00

Handsfree kits t Radio / Media & Bluetooth unit t 2.4” TFT screen t Does not play CD

RKi 8400

SSP : £299.99

£169.99

t Made for iPod®, iPhone® t 2 connections simultaneously

TK30 SSP : £179.99

£84.00

t Album art / playlist t Built in amplifier t Removable screen

t Mono caller display

CK 3100-UK SSP : £129.99

£69.99

t Reads SMS, emails phonebook entries t Bluetooth profile A2DP MP3 player

CC9060 Crystal SSP : £129.99

£69.99

tel : 0116 244 9845

MKi 9200-UK iPod Compatible

SSP : £199.99

£118.99

t Music streaming (no control) t Built in amplifier

CK100 SSP : £114.99

£57.99

fax : 0116 244 9855

iPod/ iPhone cable

IP 301V SSP £42.30

+ £26.88

Reverse camera

CMO S200 SSP £189,95

+ £109.30

Digital TV

D500E + ANT 410 SSP £299.95

+ £218.56

DNX 5260BT

t DVD / MP3 t 7” motorised screen t Rear USB t AV Input t 2 x Pre Outs t Camera Input t Additional navigation unit with EU maps

t 6.1 screen t USB t EU Navigation t Bluetooth t AV Input / Output t 3 x Pre Outs

t USB t Aux In t 3 x Hi Volt Pre Outs t Variable illumination t Direct iPod

KDC BT60U

t USB t Aux In t Variable illumination t Direct iPod control t Bluetooth

KDC BT50U

SSP : £299.95

SSP : £1299.99

£587.81

t USB t Aux In t Pre Out t White key illumination

KDC 4547UW SSP : £129.95

£69.99

£148.39

KVT 526DVD SSP : £769.99

£369.99

SSP : £219.95

£128.92

KNA G620T

t Aux In t Pre Out t OEM stalk input

KDC 3047G SSP : £109.95

£44.99

t Navigation Interface t Lane assist with Junction view t TMC ready t Full EU maps for 34 countries SSP : £399.95

£286.38

compatible with DD8026BT, DD5026, KVT-526DVD

Navigation Package Deal

KVT 526DVD + KNA G620T

£649.99

Live pricing and online ordering at www.celtrade.com

KDC BT40U

t Internal microphone t Bluetooth t USB t Aux In t Pre Out t Direct iPod

SSP : £209.99

£104.83

tel : 0116 244 9846 Prices exclude VAT and delivery

t Aux In t Pre Out t System Q t SWRC

SSP : £109.95

£44.99

fax : 0116 244 9855

Credit card payments will be subject to a 2% surcharge

Follow us online at

KDC 314A

Errors and Omissions excepted

MODIFIED NATIONALS

Modified Nationals 2010

M.E.N visits Peterborough for possibly the best consumer show of the season for the car audio market.

M

odified Nationals is one of the most established shows on the calendar and, while it had a faltering start with changes of venue, it’s always had a great atmosphere and been well supported. Thanks to the hard work of the promoters it’s continued to grow and has now been at the East of England Showground in Peterborough for recent years. Bad weather dampened things a little in those first years at this new venue, but with the opening up of the impressive indoor area, not even heavy rain or gale force winds can get in the way of Modified Nationals now.

The show carves a unique place for itself in the show calendar, resisting the temptation of basing itself at a racetrack to cater for the performance enthusiasts and sticking with its roots of show cars, car clubs and, significantly for the mobile electronics market, the audio enthusiasts. This gives it a completely different slant from most other events now and that is certainly no bad thing. With the indoor arena many visitors suggest that it’s reminiscent of the old Max Power Live events at the N.E.C, with top quality, freshly released show cars mixing with big trade stands and a continuous supply of scantily clad promo models and Max Babe wannabe entrants. It may not be the same kind of scale inside as those halcyon days of Max Live, but it has the trump card of providing acres of outdoor space and on-site camping, making it much more accessible to the masses. With Max Power’s offices only a spit away too, it’s no surprise that the magazine’s banners were prominent throughout the show and the stage areas, only adding to those comparisons to their own, now defunct, event.

Taking place over two days, Modified Nationals also manages to create that ‘big event’ feel, as enthusiasts plan to make a weekend of it with hotels booked or tent pitched and great evening entertainment laid on. The other benefit is that in the case of poor weather on one day, there’s always the chance of the sun coming out the next. This was the case for 2010, with rain keeping a lot of visitors inside the hall on the Saturday, but Sunday’s sun allowing them to spread across the event. Even with the sun though, the inside area remained extremely busy, with the area just outside of the hall constantly rammed with visitors. This again is great news for the audio market as the FOUR Masters Car Clinic and EMMA competitions were being held in that area, meaning visitors were exposed to audio whether they wanted to be or not! And it wasn’t just their eyes that were focussing on audio, perhaps the standout aural delight in that area came from the Hertz-filled Fiat Panda that Chris Woods of FOUR was playing with most of the weekend. Set up to effectively be a PA system, every type of music from opera to Iron Maiden was thrown out across the show in perfect clarity, upstaging the actual PA system of the nearby stage. It’s an impressive thing to hear if you get a chance, the loudness, crystal clear sound and ability of it to play all types of music with equal brilliance an experience worth listening too.

Further away, the dB drag was set up on one of the grassy areas allowing for the competitors to spread out nicely, and not too far away from them was Armour Audio’s stand. This outside spot may not have been great on the slightly damp Saturday, but on Sunday they were drawing crowds aplenty and really getting into the spirit

20

www.mobileelectronicsnews.eu

|2010 of things. Holding competitions that involved two blokes holding bass boxes with outstretched arms while being danced around by the Armour promo girls was great fun, and certainly entertained the onlookers. Naturally they also had a number of demo cars on hand, including their Mutant Mitsubishi Colt, to show off their impressive range of brands.

Also outside were the ever-present Steve Watson Car Audio (with In Phase’s 350Z parked by its side) and Electronics Worldwide, both offering show deals on audio for the visitors.

Electronics Worldwide also had a large stand inside the hall enabling them to attack the event on both fronts which was a great move, the inside stand looking particularly busy throughout the two days. Normally the inside area is always dominated by the audio companies and 2010 certainly wasn’t about to change that. Midbass once again took a prime position at the entrance to the main hall, the VIBE truck never failing to look impressive and sound equally impressive to those brave enough to step inside the bass tunnel.

Stretched out in front of it were numerous demo cars, both those built by Midbass and those of customers, including a freshly finished, black Peugeot 107 that Highdown Car Audio and Security unveiled to the owner at the show.

Packed with Vibe audio it had some great touched such as the water feature in the back window which allowed for a great visible show of the impact of bass!

Talk Audio took a stand just opposite Midbass, using Ian Pinder’s van to get attention on the Saturday before replacing it with a fresh new creation on the Sunday as Ian headed outside to compete. This new creation is a self-built vehicle by one of Ian’s good friends…and the influence has clearly rubbed off. Taking a Volvo estate, it now houses 100 speakers of various ranges, a sealed section in the middle of the vehicle (visible through Perspex with ultraviolet paint detailing), a full fibreglass remodelling of the cockpit and an amp rack at the back which swings out into full view. It’s possibly one of the most mentally arranged ICE cars to hit the scene in a while and a

real feat of workmanship and imagination.

Bringing some more understated but no less impressive audio to the masses was Car Audio Security, who fronted a long row of high-class demo cars on their stand. Their Ferrari, Impreza and TT always manage to attract the cameras of visitors, and this time they were joined by a pair of Golfs, including the excellent G-Werks Mk4 Golf, which supports the perfect attention-grabbing

showcasing a novel way of covering plastics, metals, carbon fibres etc. At first it looks like vinyl wrapping but the process is very different and much more versatile for smaller areas (including engine bay covers), so could provide some great scope for twists to audio installs.

Aside from all of the stands though, one of the most encouraging things for the audio market was with the enthusiasts who were bringing their own cars

‘ Modified Nationals is one of the most established shows on the calendar and, while it had a faltering start with changes of venue, it’s always had a great atmosphere and been well supported. ‘ stance. Kenwood were also there with their classy Scirocco, a car that saw last season in with style and now boasts new OEM wheels to keep it fresh. Interestingly, at either end of the Car Audio Security were House of Kolor (paints) and Alcar (alloy wheels), who both used audio-filled cars on their stands too. The former used a Hyundai Accent with fantastic Alpine install and extremely stylish remodelling of the dashboard, while the latter employed a Mitsubishi EVO with clean JL Audio install in the boot. Surely this is a great sign for the audio market as even those not in the sector see the attraction great installs can hold.

Pro Plus was another company inside the hall, using their space to simply show-off the installs of various demo cars. Naturally the Rockford Fosgate filled Mk2 Golf stole most peoples’ ability to hear, but there were some other treats like the Orion install in the EG Civic built by Sound Evolution.

Towards the other end of the hall, FOUR also had an inside stand with the Source Sounds built EMMA competitor Mercedes running Audison audio on display. On the Sunday they also moved in a stunning little Polo, which employed Hertz audio products in the boot with sub and two amps visible. Hit a switch though and the floor raises on hydraulics to reveal a spectacle beneath, including the red lit internals of the two amps on that moving false floor. Interestingly a company called Garnishdip had a car on this stand too,

to the show. Throughout the outside areas installs were highly present in various forms, but inside with the Show ‘n’ Shine competition, they were of another level. Perhaps due to the judging criteria virtually every car in the shining line-up boasted a great audio set-up, which is bound to help inspire visitors into creating their own installs. Xquisite Automotive, perhaps more renowned for their impressive bodywork creations but a FOUR Master and extremely accomplished installer, had plenty of their customers’ cars in this area including a newly released Corsa. This used a hot rod influence including a bench seat up front, yet managed to perfectly fit an DLS Reference Series install amongst all the sculptured leather. As a showcase for audio installs, this area where each car could be seen from the front and the rear, was exceptional.

In summary, Modified Nationals 2010 was a great show for visitors, but it was also a great show for the audio market and one that should be put in your diary for 2011 immediately. The organisers have always made a big thing of this element and thanks to the efforts of those companies who attended with stands and demo cars, plus the fact installs were given prime attention within much of the show, it’s likely visitors were leaving with thoughts of audio products rather than performance or styling ones. That’s an excellent thing for the industry, it’s just a shame Modified Nationals only happens once a year!

www.mobileelectronicsnews.eu

21

Opportunity Knocks

|2010

Opportunity Knocks

Number 1: Sell up, not down

E

very month ‘Opportunity Knocks’ will showcase an idea or technique that can make a positive difference to the profits of dealers. If there’s one thing that everyone in the mobile electronics market agrees on, it’s that the market is tough, competitive and at times unpredictable, so these features will aim to explore a number of different initiatives that can help to increase sales. In the first of this series of features M.E.N explores the idea of selling up, rather than selling down. This is an age-old technique used in the retail environment, but are you making sure that you and your staff are employing it?

Effectively, what this means is that you take the opportunity with customers to maximise your profits from them by offering them more. The classic example of this is in well-known burger restaurants where the seller will ask if you’d “like to make that a large meal?”, after you’ve ordered just a standard cheeseburger and chips with a drink. A lot of the time the customer in this instance will go for the larger option, especially as it seems like a good deal, and while the restaurant only makes a small amount extra, the cost to them is minimal…hence a greater profit when added up over numerous times. The beauty of this example is that everyone leaves happy; the customer has more food for a good price, the restaurant has made more money.

if a customer is buying speakers for their doors, maybe you could suggest some sound deadening material to help make the most of their new purchase. Buying a sub, perhaps some decent quality cabling would be a good additional purchase for your customer.

As the dealer you’re probably in a better position to pre-empt what they might need, which is ultimately what up-selling is all about. In fact, this highlights one of the rules of up-selling, If you get it wrong you can come across as pushy and you may even put them off if what you’re suggesting doesn’t have any real merit. Ultimately you need to concentrate on what your customer needs, not what you think you would need in their situation, and by doing this it should help you make the right suggestions.

The way you go about it has to be right too. You need to mention the up-sell item and give a brief benefit. To avoid sounding pushy it’s then best to ask permission to describe it in more detail. For example, if trying to up-sell sound-deadening you may say: “If you want those speakers to sound even better, have you thought about sound deadening?”. You can then add something like; “I’ve got a sample of the material if you’d like to see how it works?”. If the customer agrees, don’t just say, “that’s it. It helps stop vibrations” … you need to sell it. “All the best sounding cars use this as it really helps to focus the sound and you’re not losing any of the clarity to vibrations in the metal. The best thing is it’s cheap and really easy to fit”. By this point the £10 or so you’re suggesting they spend on top of the cost of the speakers they’re already buying seems a small price to pay for the advantages it gives. You could even offer deals on up-sell packages, like in this case you could offer extra sound deadening material for other parts of the car at a slightly discounted price.

As such, you need to always remember that you need to be making a profit, otherwise there’s no reason to be doing what you’re doing. And up-selling is what can help you to make that profit.

In the mobile electronics market it’s that same harmony that you should be looking for. At the heart of everything you do should be the aim to give customers the best possible products, advice and service, although you can’t ever lose the focus that you are a business. As such, you need to always remember that you need to be making a profit, otherwise there’s no reason to be doing what you’re doing. And up-selling is what can help you to make that profit.

Almost everything in your store is linked in one way or another so the ability to up-sell should be relatively easy, especially as by the point of up-selling the customer has already decided to buy, so the up-sell becomes more of a ‘by the way’ suggestion. Take for example a customer coming in for a replacement headunit. Would you simply let them purchase that and walk out of your store, or would you suggest other things they could buy that would make the audio experience even better; a set of component speakers for example? Alternatively,

24

www.mobileelectronicsnews.eu

When you’re the customer at other retailers the idea of up-selling can feel like a devious way to make you spend more money needlessly. In fact, this can be the case in outlets where they don’t fully understand the concept. As the retailer though, you need to make sure you’re doing it properly, adding real value to your customer’s purchasing experience while adding to your profits at the same time. Training yourself and your staff in employing this method is critical, analysing not only the related products that can be up-sold but also the ways in which you do so. Get it right and you’ll see your profits increase and your customers happy, get it wrong though and customers may be put off coming back to you.

QUALITY SOLUTIONS

FROM AUTOMONITOR M.E.N takes a look at the wider range on offer from Automonitor Automonitor is at the forefront of this fast changing technology and are committed to harnessing world-class technology to deliver cutting edge automotive components and systems, which make driving simpler, stress free, easier and more fun. While they are one of the best-known names in the rear seat entertainment market though, they also have top quality solutions in other areas too. Elsewhere in this issue M.E.N has taken a look at their parking sensor kits, where four sensor kits are available for either front or rear fitment, with either audible or visual LED warnings available. These weatherproof and paintable sensors offer dealers and installers an excellent additional income stream with low trade prices and the ability to make money on the fitting. They can also supply the OBDII interface lead to help make installation even easier.

Automonitor also offer vehicle specific double DIN touchscreen units, which can provide a factory finish look in the dashboard of your customers’ cars, yet with Automonitor’s added functionality. They’re designed to fit perfectly to specific cars and add GPS navigation, Bluetooth hands-free, AM/FM RDS radio and the ability to playback media via DVD/CD, iPod, SD and USB…all at a fraction of the cost that ordering from the manufacturer would entail. A great selling point for dealers to use with their customers.

Naturally, Automonitor continue to be at the forefront of technological advances and have their latest rear seat entertainment products to offer too. The AM-HR750 dual DVD product includes two universal headrests with integrated 7in TFT LCD monitors (or the AM-HR850 with 8.5in TFT LCH monitors) that come with built-in DVD slot, USB port and SD card reader.

The kits also come with two dual channel infrared headphones, making it a comprehensive kit with relatively straight-forward installation. Also with a built-in DVD player, USB port and SD card reader are Automonitor’s latest roof mount monitors.

These are available in black, grey or beige finishes and either 9in or 11in TFT monitors meaning there should be one to suit any vehicle’s interior. Like the universal headrest monitors they also come with an AV input and AV output with remote controls, yet the roof mounted product also has the advantage of a rotatable monitor for extra convenience of use.

These OE-quality products are well designed, fully engineered and include robust reliable technology that’s fully tested to deliver all the qualities and performance that keeps passengers occupied, amused and relaxed. By combining technological expertise with a philosophy of mutual support, Automonitor are proven to create successful, lasting customer relationships. And because innovating thinking is at the core of their vision, they are constantly looking to grow, to improve and to build a future that will bring further growth to their customers. To find out more about their products and the benefits of dealing with Automonitor, contact them on the details below.

Contact: Automonitor, 01162 752020 or automonitor.co.uk

For quality, range, service and back-up, look no further than Automonitor.

Lowest prices across our whole range - one of the largest in the market.

Roof Mount with built-in DVD,

USB Port & SD Card Reader – Rotatable.

FM & Headphone Transmitter.

Colour Options: Black, Grey & Beige.

MONITOR DVD – 9” ” MONITOR 11 AM-9RMW – D V D W AM-11RM

from

£199

Pair Headrests with; built-in DVD,

USB Port & SD Card Reader, Built-in Speaker, FM & Headphone Transmitter.

Colour Options: Black, Grey, Beige or Exact Colour Match and Re-trims available.

ONITORS 50 7” M ORS AM-HR7 8” MONIT 50 R8 -H AM

from

£319 dphones)

(Incl: 2 Hea

Vehicle Specific Double DIN Touch Screen, Steering Wheel Control, GPS, Bluetooth, DVD/CD, AM/FM/RDS, iPod, USB Port, SD Card Reader.

OR

7” MONIT

9 from £54 AMFODD

Parking Sensors

4 Sensor Kits:19mm Detachable Sensors with changeable 6º, 10º and 13º collars,to suit bumper contour. Kits available: Rear & Front with and without LED Display. Colours available: Matt & Gloss Black or Silver.

ries

AM-400 Se

from

£29

What more do you need to know!

A great range of multi-media products, from a great company that’s always in tune with the latest driver technology.

Call David, Hugh or Karen today.

T 0116 275 2020 email: sales@automonitor.co.uk

AUTOMONITOR MOBILE MULTIMEDIA LTD

Redcomb Business Park, Desford Road, Enderby, Leicestershire, LE19 4AD

www.automonitor.co.uk

www.mobileelectronicsnews.eu

27

STEELMATE

STEEL MATE

POINT DEALERS TO THE FUTURE

Tyre Pressure Monitoring Systems are set to be big and Steel Mate can help you to be a part of it.

Steel Mate are well-known to mobile electronics dealers and installers thanks to their impressive range of product offerings, from parking sensors to HID headlights and CAN Bus interfaces. They are also leading the way when it comes to Tyre Pressure Monitoring Systems (TPMS), as they recognise the significance this product may have for dealers and installers in the coming years.

dealers and installers, Steel Mate are adamant that there are still good profits to be made from the system, even when taking the outsourcing of fitting the valves into consideration. TPMS could also mean additional scope for profit in the fitting though, should dealers invest in the equipment needed. With the increase in awareness and demand for these systems, Steel Mate are continuing to evolve their systems and claim more models are scheduled for release later this year. Interestingly, they can also now supply

With European regulations being phased in

kits to the trade. The top-spec kit is the TP-01,

an All-in-One GPS system, which combines Sat

by 2014 that state all newly manufactured

which comes with a digital monitor that highlights

Nav, media playback via SD card, rear parking

cars must be fitted with tyre pressure

the tyre pressures and also tyre temperatures of

camera, parking sensors and a tyre pressure

monitoring systems, there’s an opportunity

each corner. The TP-02 is a more simple system

monitoring system, which is unique to Steel Mate

ahead for profit in this area. While TPMSs

with audible warnings of low pressures or high

and offers the ultimate solution for customers.

being fitted to new cars won’t be of direct

temperatures from the master box, which can

Individually though, Steel Mate can also offer

benefit to the aftermarket, it’s clear that the

be powered by the cigarette lighter socket. Both

parking sensors and rear parking cameras, both

usefulness of, and awareness about, them

options offer customers a great way to make

of which are covered elsewhere in this issue in the

will increase dramatically. With so many

sure their tyres are in good condition, which is

‘Parking Solutions Guide’. These products have

used vehicles on the UK’s roads there’s

something important that dealers should point

become a core offering to dealers and installers

a massive potential market, and that’s

out to them. Incorrectly inflated tyres can affect

in the last few years and Steel Mate continue

exactly what Steel Mate believe dealers

the economy and safety of a vehicle, and while

to be a major supplier them…and they believe

and installers should be gearing up for.

customers are likely to cotton onto this over the

TPMSs will be the next thing they’ll be supplying

next few years it’s worth shouting about it now.

to dealers and installers in the same way. Trade

Naturally, Steel Mate are at the cutting edge of

For example, pointing out that properly inflated

customers also have the benefit of being able

TPMS technology and already offer two different

tyres can extend the life of the tread by as much

to order products and check availability online

Individually though, Steel Mate can also offer parking sensors and rear parking cameras, both of which are covered elsewhere in this issue in the ‘Parking Solutions Guide’

28

tyre fitter. While this is outside the remit of most

www.mobileelectronicsnews.eu

as 35 percent, while a 6psi

via the Steel Mate website, something they

drop in pressures can lead to

can do 24 hours a day, 7 days a week, making

a 10 percent increase in fuel

for an even more efficient service. For more

consumption, are both sells that

information on any of Steel Mate’s offerings

they’re sure to take notice of.

including the Tyre Pressure Monitoring Systems, then contact them on the details below.

Thanks to the valves used in the TP-01, specialist fitting is required,

Contact: Steel Mate, 01582 475677

most likely by a recognised

or steel-mate.co.uk

www.mobileelectronicsnews.eu

29

SECURITY GUIDE

Security Guide CLIFFORD

The latest in car security from the major UK suppliers FALCON SECURITY

The Falcon Predator EVO4+ is a well-established high-end alarm

Most M.E.N readers will be very familiar with the Clifford

with brand recognition amongst the target market thanks

name and product range. With that in mind they

to many years of building brand awareness at shows and in

would like to simply mention the upcoming Clifford G6.

magazines. The main specialities of the EVO4+ are the 2-way

The product is still in development so further details are

LCD Pager remote control that alerts the user up to half a mile

sketchy, but read all about it in M.E.N once it has been

away if the alarm is triggered, and the remote engine starter,

launched.

ideal for pre-warming a car in the winter or pre-cooling in the

Contact: Armour Automotive, 0800 7839125 or

summer. This alarm offers great opportunities to up-sell your

armourautomotive.uk.com

customers to something providing even greater profit.

Contact: Electronics Worldwide, 01928 759239 or electronicsworldwide.com

COBRA Cobra is the supplier of many of the world’s most advanced standard fit vehicle security systems. Cobra Anti-theft systems are designed and manufactured in Italy at Cobra's own state of the art production facilities, exceeding the stringent requirements of the major car manufacturers and the

LASERLINE

strictest European quality standards. Cobra vehicle alarms

Protect your vehicle with the leading name in electronic vehicle

and immobilisers are Thatcham approved and recognised

security. All Laserline systems combine advanced technology

by the UK’s major insurers. The range now includes the new

with intelligent software to provide the ultimate in top quality

4400 Series of Thatcham 2-1 approved CAN integrated

vehicle protection. Add to this the lifetime product warranty

alarms, fully compatible with OE immobilisers and with a wide

(Subject to Terms and Conditions) and Italian design and your

range of CAN-bus protocols. Cobra offers a comprehensive

customers can look forward to years of stylish as well as safe

portfolio of vehicle security solutions with an extensive range

and secure motoring. They offer Thatcham Category 1 alarms/

of programmable features.

immobilisers, Thatcham Category 2:1 alarm upgrades and also

Contact: Cobra Sales, 01932 772400 or

a selection of modular and compact alarm systems, including

cobravehiclesecurity.co.uk

products line the 271IR compact upgrade alarm system which utilises original equipment remote controls.

Contact: Laserline, 0845 2712890 or laserlinespa.com

32

www.mobileelectronicsnews.eu

|2010 |2010

SCORPION As a UK manufacturer of all things electronic and automotive it would come as no surprise that Scorpion Automotive hold an array of products that hold the very prestigious Thatcham accreditation badge. With a full handful of brands under its roof scorpion automotive currently hold Thatcham accreditation for no less than 12 available products plus the new Scorpion Track, due to be accredited very shortly. The line-up includes

SNIPER

The Sniper X1 is one of the best value security systems on

specialist HGV Scorpion products, Specialist

the market, offering all the features today’s demanding

Datatool motorcycle security products through

customers require without compromising on quality or

to the excellently regarded ranges from

features, yet still allowing you to retain decent profit

Sigma, Toad and Sterling, not to mention the

margins. As well as providing excellent security with a two

current range of tracking and the all important

stage shock sensor with warn off, door, boot and bonnet

introduction of the new UK manufactured

protection, engine immobiliser and flashing warning LED, the

Scorpion Track stolen vehicle tracking system.

Sniper X1 also includes a host of extra features like comfort

Many stings to the tail of a first class UK

closure and anti-hijack that are normally only found on

manufacturing company 100% dedicated to

much more expensive systems.

dealer sales to the end user. For more information

Contact: Electronics Worldwide, 01928 759239 or

on the full product portfolio including parking

electronics-worldwide.com

sensors and bespoke product development contact them on the details below.

Contact: Scorpion Automotive, 01257 249928 (option-1) or scorpionauto.com

XPRESSKITS XpressKits offer a range of solutions to help with installation of alarms. The CANMAX400 is a CAN Bus multi-door lock, transponder interface and remote start ready integration solution, offering dealers The Power of ONE™. It’s a standalone module that interfaces with virtually every vehicle and database architecture on the planet, and comes with control module, wiring harness, installation guide and D2D cable. They also offer the KIBWM push-to-start key interface kit for the BMW 3 and 5 series models (valet key but no programming required), the KIVW key interface kit for VW, Audi and Porsche Cayenne, which disarms the factory alarm and the KILRV key barrel interface kit for Land Rover LR2 and Volvo S80

VIPER

models, which is a remote car starter interface kit

Viper offer a number of alarm solutions, most of which are SmartStart

requiring the key-fob but no programming necessary.

compatible and come with D2D ports for plug-in Xpresskit vehicle

Contact: XpressKit, Armour Automotive, 0800

interfaces. The 3202 Security System allows users to start their engines with

7839125 or armourautomotive.uk.com

a push of a button upto 2,000ft away with the slender 2-way, 5-button remote controls, and confirms commands and notifies of system triggers with Ghostlights™ LEDs. The 5101 Remote Start System uses 5-button, 1-way remote and also uses SuperCode technology to allow for a 2,000ft range, while the 5301 adds the Ghostlights™ LED confirmation system.

The 5601 1-way Security System with Remote Start builds on this further with features like Failsafe© Start Kill, a Revenger© six-tone soft chirp siren and a Stinger© DoubleGuard© Shock Sensor on-board, while the 5701 is a 2-way version of that. Viper also offer the Responder One remote start system again with that D2D port for Xpresskits compatibility.

Contact: Viper, Armour Automotive, 0800 7839125 or armourautomotive.uk.com

www.mobileelectronicsnews.eu

33

|2010

Parking Solutions Guide

Parking Solutions M.E.N takes a look at the latest parking sensors and rear camera products, from leading suppliers.

AUTOMONITOR

Designed for virtually any vehicle Automonitor’s range of parking sensors help drivers to reverse or park in any tricky situation, efficiently and without difficulty. Supplied in a 4 Sensor Kit form in a choice of matt or gloss black or silver for rear fitment, or matt black and silver for front installation, these sensors include an audible buzzer which emits a warning sound, which increases in frequency the closer the vehicle is to the obstacle. The rear sensor is also available as an LED version. Each kit comprises of 19mm detachable sensors with waterproof wire connectors and changeable 6 degree, 10 degree and 13 degree collars to suit specific bumper contours. Naturally the sensors are also paintable to colourcode to the vehicle’s colour.

Contact: Automonitor, 01162 752020 or automonitor.co.uk

CLARION

Clarion's extensive range of rear vision cameras and monitor systems take the guesswork out of reversing into tight spaces.

Three different sized colour LCD monitors allow flexibility of fitment, whilst a range of heavy-duty colour CCD, IR illuminated colour CCD and ultra-compact colour CCD cameras help meet specific needs. Clarion’s CC2001F is their flagship CCD camera delivering high image quality and high durability in any operation conditions.

Front gate shutter prevents visibility becoming obstructed by mud, dirt, grit, water etc ensuring a continuous clear view. Dual housing design also keeps moisture out whilst a sturdy aluminium die-cast external housing ensures extreme durability, making it perfect for commercial use. Clarion also have their CC3000E, IR illuminated colour CCD camera, with wide-angle/mirror image. Illumination is provided by the camera’s infrared LED light, making it especially

C-KO

C-KO have also boosted the number of vehicle specific rear view camera systems available, now offering dealers the chance to cater for 24 car models across 10 different manufacturers. These come with high quality Sony CCD lenses that have 480 TV lines, 170 degree viewing angles and are waterproof to IP66. For full listings on the vehicles covered visit www.c-ko.co.uk. C-KO have also increased their offerings when it comes to reversing and parking systems. Now there are even more options across the two ranges, all of which have audible buzzer alerts with sensitivity adjustment and include angle rings and hole cutters. Their OEM specification range offer either a 4-way reversing system, 8-way reversing system (front and back), 4-way intelligent reversing system (for use with tow bars, bike racks etc) or a 4-way reversing system specifically designed to match up with metal bumpers. They also have their budget range, which means a 4-way system with an option to add a digital display and ability to be used with metal bumpers, or an 8-way system to cover front and rear bumpers. There are numerous head sizes and colour options available throughout the range.

Contact: C-KO International, 0208 8638333 or c-ko.co.uk

34

www.mobileelectronicsnews.eu

convenient when reversing at night. A built-in microphone also allows you to listen for any noise behind the vehicle and it has a built-in pre-heater ensures the camera is always ready for us. There are also the Ultra Compact colour CCD cameras (CC2011E or CC2012E) with wide 130 degree viewing angles providing an ideal field of view even when mounted low. There is also a heavy duty version of the CC2011E with strengthened mounting bracket and a metal shroud.

Naturally Clarion can also supply monitors for their cameras, with the CJ700E 7in wide colour LCD monitor, CJ981E 6.5in wide colour LCD monitor and the CJ5600E 5.6in colour LCD monitor. All these come with a built-in camera power supply, convenient true/mirror switching function and wireless remote control.

Contact: Clarion, 01793 870400 or clarion.co.uk

|2010

Parking Solutions Guide

COBRA

Cobra, the leading supplier of acoustic parking aid systems to car manufacturers worldwide for production line installation, also supplies parking aid systems for retro fit. Ultrasonic sensors are strategically fitted to the front and/or rear bumpers, enabling the detection of obstacles below 60cm to the front and below 2 metres to the rear of the vehicle. Cobra ParkMaster is suitable for all types of vehicles including: motorhomes, passenger cars and commercial vehicles, and is active when a vehicle is stationary or on the move. The systems are compatible with tow bars and rear door mounted spare wheels, and are fully ISO 9001 and ISO 17386 compliant. Installers can retro fit a quality product that will protect their customers’ investment at relatively low cost. Sensors can be painted to match the vehicle paint colour, achieving a factory finish. The Parkmaster Display Unit adds visual signaling to the acoustic signals. Front or Rear Display Units are available, with he 16 LEDs visible on the display indicating the distance between the front or rear of the vehicle and the obstacle. This accessory can be installed in a number of positions. Three kits are available; the A0159 2 Eye Rear ParkMaster, the A0158 4 Eye Rear ParkMaster and the A0156 4 Eye Front ParkMaster. The latter also has an on/off switch so that it can be called into use only when needed.

Contact Cobra Sales: 01932 772 400 or cobravehiclesecurity.co.uk

DE MULTIMEDIA Electronics Worldwide offer the DE-RKIT1 reversing camera kit with one surface mounted reversing camera with night vision and audio. It includes a coiled trailer cable, is expandable up to 3 cameras and is suitable for 12V and 24V vehicles.

KENWOOD

Camera inputs are mini DIN connections but

Kenwood has recently launched their

with a conversion lead to convert to phono/RCA

CMOS-300 camera and they claim that

connectors is available separately. Their DE-RKIT2

feed back from dealers has already been

offers all of the same functionality but without the

great. The 1/4in colour CMOS camera comes

coiled trailer cable, coming with a normal 20m

with a waterproof chassis and flexible mount base

cable instead. They can also supply side mounted

unit meaning it’s can be fitted almost anywhere. But the real

reversing cameras which are a great add-on to

magic is in the advanced image processor, which offers multiple

their other reversing camera kits. The DE-R760L (left

views, on screen guidelines and even corner view. It’s extremely versatile with functions such as

hand) and DE-R760R (right) cameras again come

the picture in picture view, making the suggested retail price of £279 quite competitive. Video

with night vision, a 20m lead and 5-pin mini DIN

of the CMOS-300 camera can be found on Kenwood’s YouTube channel. The control box is

plug link camera-to-switcher box.

supplied with the kit and the functions can all be controlled via the touchscreen on Kenwood’s

Contact: Electronics Worldwide, 01928 759239

DNX7, DNX8 and DNX9 series ranges, although it can also be fitted to other brands.

or de-multimedia.com

Contact: Kenwood, 01923 816444 or kenwood-electronics.co.uk

METASYSTEM MetaSystem offers a range of parking solutions including their flush fit Park Distance Aid systems and numberplate mounted Park Distance Aid systems. In the flush fit systems there are four options, the ABP03590 rear ‘push-fit’ flush ‘Easy Park’ four sensor kit that includes the optional dedicated display, the ABP0002 rear ‘push-fit’ four sensor kit, the ABP0013 rear ‘flush-fit’ O.E style four sensor kit and the ABP0300 front ‘flush-fit’ O.E style four sensor kit. The ABP03590 system comes with an optional Easy Park monitor, an LED display, which adds a visual warning to the audible one. The

36

GENTEX

other three systems however can be linked to the ABP0211 PDC display, a plug-in multi-coloured

Gentex can give installers an extra offering for

module that works through a series of different coloured flashing LED lights, with each of the four

their customers, with their Rear Camera Display

parking sensors allocated a specific colour. All four systems can be painted to match the body

Mirror. Linked up to a rear view camera, high

colour of the car and the rear systems in particular should mean minimal issues when fitting. The

brighness LEDs illuminate through the mirror’s

ABP300 system activates automatically when the driver switches the ignition on or selects reverse gear,

unique coating, showing the camera’s picture

but one reverse is de-selected the system will remain armed for a further 20secs to assist with parking

in the mirror. When the display is off, the mirror

manoeuvres. It can be armed or disarmed manually though and has the facility for de-activation via

surface functions normally and maintains the

the speed sense wire. Metasystem’s numberplate mounted Park Distance Aid systems come in either

features like automatic dimming that you

the ABP0007 four sensor front plate mounted kit or the ABP0158

would expect from an O.E factory item now.

rear plate mounted kit. Both offer very similar functionality to

This eliminates the need for the customer to

the flush-fit kits and they too can be used in conjunction with

add another screen to their car as it combines

the ABP0211 PDC display. However, they have the added

perfectly with an existing part of the interior, and

advantage for installers of having the sensors integrated into

is in a position they are well used to looking at.

a numberplate surround, making for a quicker installation time

Certainly a smart looking option that installers

and no drilling of the bumpers needed.

can give to their customers.

Contact: Vestatec, 0208 8672347 or

Contact: Vestatec, 0208 8672347 or

metasystem.co.uk

metasystem.co.uk

www.mobileelectronicsnews.eu

TheTrustyOne universal Bluetooth® car kit & A2DP amplified music device

These attractive car kits are designed for easy installation with installer support services that will help you to solve any problems. Active compatibility management through reliable SW updates through the input device will ensure customer satisfaction over the lifetime of the product.

www.novero.com

key selling points _ excellent product quality and audio experience _ intuitive and easy to use with remote control and separate car display _ compatible with most Bluetooth phones _ best in class music streaming through A2DP 1.2

key features _ excellent audio quality using the car speakers and an adjustable microphone _ stylish car display with clear icons and text (TheTrulyOne) _ works with your phone’s voice recognition features _ make calls with multiple dialing options: phonebook, call history, favourites and number dialing (TheTrulyOne) _ music playback (Bluetooth) with pause/play, next/previous and track title information (compatible with iPod and iPhone + Bluetooth adapter) _ Bluetooth 2.0+EDR, Handsfree 1.5, A2DP 1.2, AVRCP1.3, PBAP 1.0 _ software update with USB on remote control

TheTrulyOne

universal Bluetooth® display car kit & A2DP amplified music device

technical data _ Bluetooth 2.0+EDR, Handsfree 1.5, A2DP 1.2, AVRCP1.3, HFP 1.0 _ 2.2“ monochrome display (TheTrulyOne), 128 x 64 pixel, 75.3 x 47.8 x 24.5 mm _ phonebook with up to 2500 contacts (TheTrulyOne), 5 numbers each (stored for two phones) _ four-channel stereo amplifier 4 x 4.6 W at 4Ω _ micro USB connector _ remote control 68.5 x 34.5 x 22.6 mm _ main unit 139.2 x 95.2 x 27 mm _ operating temperature - 30 °C to + 70 °C

sales package content _ main unit _ display (TheTrulyOne) _ remote control _ adjustable microphone _ system cable with DIN/ISO connectors _ quick guide _ quick installation guide _ CD with user guide and installation guide

www.dal-tec.com sales hotline: +44 (0) 208 515 7820 email: sales@dal-tec.com www.mobileelectronicsnews.eu

37

|2010

Parking Solutions Guide

PARKSAFE

Parksafe offer a range of sensors including the traditional audible alert or a combined display and can be fitted to the front and rear of a vehicle, offering total parking control.

Parksafe provides safety for children, pets, pedestrians and low objects, giving peace of mind when manoeuvring in populated places. As Parksafe says, they also protect no claims bonuses, avoid damage to vehicles and can avoid drivers from forking out for a typical excess of around £250 in the event of a prang. With the rear sensors the vehicle reverses towards an object, then an audible buzzer, mounted inside the rear of the vehicle starts sounding at 3 beeps per second when the object is closer than 1.67 metros to the rear of the vehicle. As the vehicle gets closer to the object the beeping frequency increases from 5 to 8 beeps per second. When the vehicle is about 30 cm from the object the beeping becomes constant. The sensor unit is powered off the reversing lights circuit in the vehicle so is only activated when reversing. The front units are wired in such a way that whenever your customer switches the ignition on, so is Parksafe Control unit. It works on the same principle as the rear sensors. The visual display unit shows bars when coming together as you get closer to the obstacle. At any time the front sensor unit can be de-activated by an on/off switch mounted on the dashboard of the vehicle.

Contact: C.S.S, 01773 746591 or park-safe.co.uk

VALEO

all built to the same high standards utilising

leading automotive components

a small 18mm sensor hole with a finished

companies supplying to vehicle

diameter of 20mm once fitted into their side

manufacturers across the globe.

mounted vibration resistant metal sensor

In 1991, Valeo broke new ground

clips. The ECU is easy to install with clearly

in affordable near-range sensing

labelled connection points helping to keep

with Ultrasonic Park Assist (UPA) first launched

install times to a minimum and installation

to the OE market. Initially fitted to the BMW

margin potential to a maximum. All sensor

7 series, Valeo now equips brands from

harness and connectors are fully waterproof

VW and Ford to Rolls Royce and Ferrari.

and the kit is supplied with all necessary

Valeo has OE sensor production sites in the

mounting hardware, including a sensor

US, Europe and Asia and in 2008, produced

drilling tool.

PTSV402, the difference between the two models is

its 100 millionth sensor since production

New for 2010 is an upgrade kit for the Beep

the 401 has no monitor and is designed to integrate

began in 1991.

& Park 1. This 4 sensor audio only kit can

with aftermarket head units/screens. It has a separate

All Valeo parking sensor kits come with

now be upgraded to a rear mounted LED

speaker for audio and the camera image and

four sensors for the rear or front, with an

display, similar to the Mercedes Display unit.

distances are displayed on your existing screen. The

eight sensor kit for all round protection.

The display comes with three separately

402 on the otherhand comes with a screen meaning

This ensures no area behind or in front of

coloured covers (black, brown & grey) so it

the image and audio come from the supplied screen

the car remains undetected, giving the

can be matched to the interior trim of the

and there is no separate speaker. Both kits offer

driver maximum safety and confidence

vehicle. A full colour coding service is also

something different, which is good for installers as they

with their parking manoeuvres. Two rear

available on all Valeo parking sensors

can better cater for their customers’ needs.

view camera kits are also available and

Contact: Chameleon, 01206 500848,

Contact: Steel Mate Automotive (UK) Ltd,

work in conjunction with a removable and

thechameleongroup.co.uk or

01582 475677 or steel-mate.co.uk

compact 2.5in colour monitor.

smileyouaredriving.com

STEELMATE

Steel Mate’s two camera kits are the PTSV401 and

VEBA

VISION

Veba can now supply the AVWRX, a 2.4GHz wireless receiver module. With built in

Vision are one of the leading suppliers in the UK of reversing, rear view

2.4GHz WIFI technology it allows connection of up to 2 cameras, each running on a

and security camera systems for all vehicle applications. Their range is

separate wireless frequency. With a unique dip-switch control featur,e a multiple of

obviously large, ranging from quad camera monitoring and recording

receivers can be installed to one vehicle to optimise 4 separate camera frequencies.

systems such as the RVQ-1R for large agricultural and commercial

The AVWRX also includes an AV input so users can connect their favourite audio/

vehicles, to covert 1/4in cameras like the CM-10. Some of the other key

visual device whilst still viewing camera inputs when reverse gear is selected. A unique

products are the RVM-600R reversing and recording system aimed at

universal harness has been designed with a plug and play option to work with Veba

light commercial vehicles and mini-buses, which has options of a clip

monitors (AV58M and AV70MM). Naturally there are also compatible 2.4GHz wireless

over rear mirror monitor or replacement mirror monitor. It’s a wireless

waterproof cameras available from Veba, with four separate frequencies on offer

system that records visual and audio of reversing to protect companies

(AVW1CAMIRF, AVW2CAMIRF, AVW3CAMIRF and AVW4CAMIRF). They have a wireless

against fraudulent claims, with upto 120 hours of continuous recording

range of approximately 100m when not obstructed and come with a 130

possible. Vision also offer those mirror replacement monitors separately,

degree viewing angle. Veba will also soon be releasing the AVWTX 2.4GHz

plus a range of wireless systems and professional high-quality recorders

wireless transmitter, which will allow any of the cameras in the Veba range to

for installers who want a bespoke solution. They also supply a big range

be connected wirelessly to the AVWRX

of camera options including the DN-12 flush mount 1/3in CCD infrared

mentioned earlier. Again, the transmitter

one, plus a selection of numberplate cameras. On top of this they can

is fitted with a unique built in 4-channel

offer vehicle specific rear cameras that incorporate the numberplate

dip-switch selection control so that 4 different

light to make for a discreet and classy installation. Basically, if you have

wireless frequencies can be selected.

automotive camera needs, then Vision more than likely have

Contact: Armour Automotive, 0800 7839125 or veba.uk.com

38

Valeo produce a full range of parking sensors,

Valeo are one of the world's

www.mobileelectronicsnews.eu

the solutions.

CONSULT THE ORACLE...

As part of the new strategy for the Autoleads brand, Armour are pleased to announce the launch of the new Autoleads Product Finder. After months of development and testing we are confident that this is the product search solution you and your customers have been looking for.

With easy to navigate features including a “What are you fitting today” application filter, finding the right Autoleads product has never been simpler.

See for yourself and give the new Autoleads Product Finder a try today at www.autoleads.co.uk

STEP 1 Launch the Autoleads Product Finder by clicking on the product finder icon on the Autoleads website

www.autoleads.co.uk

STEP 2 Choose your vehicle manufacturer

STEP 3 Select your vehicle model and date range

STEP 4 Narrow down your search by choosing from one of the “What are you fitting today” filters, or select View All to see all the Autoleads product that are compatible with your chosen vehicle.

INSIST ON ... ... FOR A QUALITY INSTALL NSTALLATION

A Brand of 2010©

|2010

INPHASE

Passion & Performance

In Phase keep the pulse of the car audio market beating. M.E.N caught up with In Phase’s Steve Digva to find out how they continue to achieve this Formed over 20 years ago, In Phase has gone from strength to strength working within the car audio market. They now boast an 80,000sq/ft premises in Nottinghamshire, making them one of the biggest car audio distributors in the UK. With 34 staff, many of whom have over 10 years experience in retailing car audio, the company continues to spread the car audio message, doing everything within their powers to make sure dealers are well armed to make a profit while the end user is sent away happy…and importantly, they’re sent away happy to return to the dealer in the future. As a self-confessed car audio addict, In Phase’s Steve Digva believes this is crucial for the continued success of the car audio market, so M.E.N caught up with him to find out more about where the company is now and what the future holds.

What’s the one thing you believe people should know about In Phase?

In Phase’s strength is that we are a distributor. In fact, we’re the UK’s biggest dedicated car audio distributor, which is a known fact amongst manufacturers.

Because we’re dedicated solely to car audio, it means we really are the people to deal with if you want car audio.

So what advantages do retailers get by dealing with In Phase then?

Firstly, we have over £3m of car audio products in stock. Secondly though, is our product knowledge. We know what is and isn’t selling and we can give retailers realtime information and recommend to them what’s leaving shelves. They don’t have to listen to us, but we’ve got no loyalty to any one brand…my loyalty is to our customers. They’re the ones who keep a roof over our heads so it’s crucial they are at the forefront of everything we do.

Is that something that’s important to you personally?

Absolutely. I’ve been in the car audio market for over 20 years, including retailing, so I know what it takes and can offer my experience to help directly. We all have a deep passion for car audio…the museum we’re creating at our headquarters being the prime example of this. Dealers will call me at 10 O’clock at night with installation problems or other queries and I’ll always take the time to help them. Not only is this because I’m passionate about the products but also because I want our dealers to succeed.

Personally it’s never a chore and this is reflected in the way we do business. For us, it’s not a business, it’s a way of life!

40

www.mobileelectronicsnews.eu

What other help can you offer dealers?

We’re not just here to sell car audio, we can help your business. One of my biggest concerns is that businesses are getting split up and retailers don’t have any one to turn to for help. A lot of retailers are enthusiasts first and don’t necessarily understand the business skills needed to survive. We’re one of the only companies left in the UK who are prepared to train people, and we’re equipped to do it from our Nottingham headquarters…dealers just have to come to us. We even do it on Saturdays and Sundays. On top of this we also offer all the things people should expect: warranty, service and back-up, stock cleansing, point of sale material and advertising support.

Sounds great, so how do you see the future for In Phase?

In Phase’s future is in the hands of our dealers. We’re also manufacturers so we can talk to dealers about their requirements and look to their future requirements, with the added advantage of being able to move quickly. Our dealers have direct input to the design and performance of our products so we can make sure our products reflect the needs of our customers.

Any last advice for dealers?

We’re not interested in just taking your money and neither should dealers be. It’s about adding value for money. We’re with the mass market of consumers, and dealers can sometimes be chasing the customers spending £2000 rather than £500. The guy spending £500 is around every week, but those spending £2000 are rare. If you cater for those mass consumers who are showing enthusiasm for car audio and give them a good experience with added value for money, who knows, they may end up spending more in the future. Demonstration is a big key here...how many dealers show customers what they can buy now but not what they could then add to the system at a later stage? Knowledge is power so let’s use our power to our advantage there’s a need to live for today, but it’s also wise to plan for tomorrow.

If you would like to know more about In Phase’s products and services or are interested in becoming a dealer, contact the team on the details below.

Contact: In Phase, 0115 9758600 or inphaseaudio.co.uk

Stuffed?

Business isn’t great. No surprise there.

But you can make a meal of every deal on the street by knowing who’s best to help you with the products, support and commitment to get you through even the toughest times.

As others pull out or pull back, Clarion remains the most experienced, sustained and committed brand to the UK aftermarket, and to its appointed dealers. Great stuff.

Want to know more? Call 01793 870400, or e-mail active@clarion.co.uk and we’ll e-mail you a free copy of Clarion Active, the dealer guide to get you on the road to better business. Clarion (UK) Ltd, Unit 1, Marshall Road, Hillmead, Swindon SN5 5YU

METASYSTEM

THE AUTOMOTIVE ELECTRICAL BUSINESS IS BEING TURNED

ON ITS HEAD

For too long, the automotive electrical business has been ticking along without much innovation, but now MetaSystem are bringing new products to the marketplace. Under the guidance of new distributors Vestatec, car accessory dealerships are enjoying the benefits of much quicker fitting times, and a host of new features for their customers.

can be the difference between making a profit and breaking even, and between keeping or losing your hair!

MetaSystem has created wire-free fitting for a range of products, which removes the need to thread wires throughout the vehicle, and saves a fortune on fitting time.

MetaSystem also offer a choice of parking assistance sensors and monitors that include number plate fixtures with parking sensors built-in. Again, this cuts fitting time dramatically, as it removes the needs to drill into the

Fitting electrical equipment to your customers’ vehicles

bumper, or to worry about colour-coding the sensors to match

should be as straightforward as it seems. In the ideal world a

the car.

customer will select the product they want, you supply and fit it, and they enjoy the benefits without any hassle. But of

One of MetaSystem’s technical guru’s is Dave Fairclough, a

course life is never simple and there are risks at every stage.

well-known face in the industry. Dave is a big fan of MetaSystem,

This is something MetaSystem have plenty experience of,

as he explains: “The aftermarket accessory business is extremely

having been making and installing electrical equipment for

competitive and margins are being cut wherever possible to

cars and bikes for decades.

keep up. The line between making a profit and breaking even is a fine one, and the time it takes to fit can be the deciding factor.

Dean Beha, Managing Director of MetaSystem UK explains; “The

to the customer, but it is a massive benefit to the accessory

There is no point selling a suitable product and doing a good job

dealership. In some instances we have cut the fitting time down

of fitting it if it is going to be unreliable. Far too often electrical

by 75%! An efficient dealer can fit sometimes twice as many car

products such as car alarms will create a steady drain on the

alarms or parking sensors in a day than they used to – you do

car’s battery. In normal usage you don’t notice a difference, but

the maths!� Kevin Lynch is in charge of MetaSystem’s business

if you leave your car parked for a few days you can find it won’t

operations in the Midlands and South West, and has been in the

start – just what you need when you arrive at the airport after a

car electrical business for longer than he cares to admit. He has

relaxing holiday!�

seen a lot of change in the market over the last few years: “At

It’s all about the quality of the design and build of the electrical

Head Office in Italy MetaSystem have been investing in product

components. Most manufacturers are supplying stock that is

development far more than any other company and the results

using old technology, and that is built with cheaper components,

are amazing. They are innovating in both quality and design,

and this creates a huge risk of problems for the driver. “I am an

and every Meta dealer is enjoying the results. Our customers get

! " $ & ! electrical engineer by training� continues Dean, “and I chose to

I am 100% confident that we are supplying run Meta because the best possible products. This is not sales speak, it’s reality. $ " $

improved functionality and unbeatable reliability, backed up by a 3 year warranty, Our dealer network has the double benefit of supplying the latest high technology equipment and saving a

MetaSystem invest millions in designing state of the art equipment

great deal of time and money with the fitting times�.

is Better’ is not just because the words rhyme!�

MetaSystem is distributed in the UK by Vestatec, which is

Mike Kehoe is in charge of the Original Equipment business for

building an impressive group of automotive electrical businesses

MetaSystem and he is clear why MetaSystem is being selected by

nationwide. Vestatec previously ran another leading car alarm

7 " ! and using the highest quality components, so when we say ‘Meta

er

a number of manufacturers to be sold as original

firm in the UK, which it has now sold to the parent company.

equipment; “The top quality car manufacturers

Robert Drake, Director of Vestatec, is pleased with the new

such as BMW and Ferrari will not compromise

products created by MetaSystem. “When I ran the previous

in any way, and they use MetaSystem parking

car alarm franchise I felt we were justifiably the market leaders,

assists on their Motability cars primarily because

but now I understand the quality and design of MetaSystem

they know they won’t let their drivers down.�

compared the others I know it is just a matter of time before we

Good product design is not just about the

take the dominant market position. MetaSystem just outperforms

reliability and performance of the equipment.

the competition at every level, not least in terms of customer

As many readers will agree, the fitting time

satisfaction and dealer profitability�.

42

Having a wire free solution may not be of immediate benefit

quality of the equipment that is fitted is of paramount importance.

www.mobileelectronicsnews.eu

They’ll get increased vision You’ll get increased profit We offer a wide range of parking sensors to suit every need – including yours! Fit our number plate sensors in a fraction of the time of drilling into the bumper and you’ll save time and money on every job!

Contact Jon Rossiter on 0208 867 2347 (jon.rossiter@vestatec.co.uk).

Meta is Better innovation • quality • reliability www.metasystem.org.uk Part of the Vestatec Group of Companies

M.E.N. AWARDS 2010

THE IN-CAR ENTERTAINMENT AWARDS 2010

A W A R D S 2 0 1 0

T H E

I N - C A R

E N T E R T A I N M E N T

AWARDS 2010 Every year the industry comes together to celebrate the great and the good at the Mobile Electronics News Awards. Companies within the industry know the importance and significance of winning these awards, especially as they voice the thoughts of those who know best; you!

Once again, M.E.N is giving dealers the chance to have their voices heard by opening up the voting lines. There is a huge array of categories, covering everything from component speakers to hands-free car kits, so there will be a number of areas where your expertise and experience can really be put into practice. All you have to do is visit mobileelectronicsnews.eu, register and then vote for your winners. This year, manufacturers will be putting forward their best-selling new products from the last 12 months, so voters have simply to pick which of those are their favourite.

So that you can see the categories that are covered, we have printed them below, allowing you to see which categories are relevant to your business. It’s not just the products that you have supplied, used and installed that can be voted on though, there’s also the chance to give those suppliers and manufacturers who have made the biggest difference to your business a thumbs up.

These in particular are highly prized awards as the acknowledgement of those on the frontline means a massive amount to any supplier, so chose carefully.

44

www.mobileelectronicsnews.eu

HAVE YOUR SAY! M.E.N readers get their chance to vote for the prestigious M.E.N Awards

BUSINESS/PEOPLE AWARDS s "EST .EWCOMER s "EST -ANUFACTURER BASED IN THE 5+ s "EST $ISTRIBUTOR s "EST (ANDS FREE $ISTRIBUTOR s 3ALES 2EPRESENTATIVE OF THE 9EAR s "EST $EALER )NCENTIVE s )NSTALLER OF THE 9EAR s $EMO #AR OF THE 9EAR s #AR %LECTRONICS 2ETAILER OF THE 9EAR s "EST /N ,INE 2ETAILER s &LYING THE &LAG !WARD "EST 5+ "USINESS s "EST !DVERTISING #AMPAIGN s 3ERVICES TO THE )NDUSTRY !WARD s "EST -ANUFACTURER

PRODUCT AWARDS s "EST &IXED .AV 3YSTEM s "EST 0RODUCT )NNOVATION s "EST !6 HEAD UNIT SINGLE $). s MM #OMPONENT 3PEAKERS UP TO a s MM #OMPONENT 3PEAKERS OVER a s MM #OMPONENT 3PEAKERS UP TO a s MM #OMPONENT 3PEAKERS OVER a

s "EST $OUBLE $). WITHOUT .AVIGATION s "EST $OUBLE $). WITH .AVIGATION s "EST #$ 4UNER UNDER a s "EST #$ 4UNER OVER a s "EST "LUETOOTH HEAD UNIT s "EST I0OD I0HONE DIRECT mech-less head unit s "EST CHANNEL AMP ENTRY LEVEL s "EST CHANNEL AMP OVER a s "EST -ONO AMP ENTRY LEVEL s "EST -ONO AMP OVER a s "EST 3TEREO AMP ENTRY LEVEL s "EST 3TEREO AMP OVER a s "EST #ABLING 7IRING SOLUTIONS s "EST 0OWERED "ASS "OX s "EST 3UBS UNDER a s "EST 3UBS OVER a s "EST I0OD INTERFACE s "EST (ANDS FREE +IT s "EST 0ARKING 3ENSORS s "EST #AMERA $ETECTION 3YSTEM s "EST !LARM s "EST 6EHICLE )NTERFACE s "EST 3ECURITY n 4RACKING 0RODUCT s "EST 3ECURITY n )MMOBILISER s "EST 3ECURITY n #ELLULAR s "EST 3ECURITY 0RODUCT OF THE 9EAR s "EST #!. "US 3YSTEM s "EST 3CREEN s "EST (EADREST 0RODUCT

CAN Bus interface range is now compatible with over 250+ vehicles.

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V.C.E GUIDE

|Instant expert

Instant expert

Citroen C3

Picasso

The Citroen C3 has been around for approx a year now and here’s how to install a Parrot CK3100.

1+2 The radio uses standard ISO pins to remove and

3+4 5 x screws need to be removed to gain access

8+9 There isn’t a true ignition live in the radio

the power/speaker supply utilises the ever familiar

behind the glovebox, 2 screws at the top, 1 on the

loom so we used the thin red wire on the back of

Citroen quadlock. Once the radio is removed, the

lower left, 1 on the lower right and also 1 more at

the heater controls. To gain access, remove two

tray below is just clipped in so will just pull out -

the rear -

screws at the bottom of the centre console (where the storage tray sits) and then pull the console as

5+6 There isn’t any need to remove the interior light

it’s now only held in with clips. Then remove the

as the roof console goes up against the windscreen

three plugs at the top and the 4 screws securing

so we ran the mic wire behind this and down the A

the heater controls.

pillar. This car wasn’t equipped with A-pillar airbags

The screen was positioned just below the storage

thus making the mic cable run easier.

tray (at customer’s request) -

7 We secured the junction box below the storage

Install completed by –

tray/radio area and cable tied all excess wiring to

Tony Knell (www.eclipsecaraudio.co.uk)

the plastic frame at the rear –

Compiled by – Kevin Deguara (www.v-c-e.co.uk)

01

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05

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RAYNER RANTS

|2010

Gok For

Prime

Minister Adam Rayner has always been a fan of Gok Wan’s for many reasons….

I stumbled upon Gok Wan on the Telly some time back and in a moment

even though I took it with, as it got in the way of the new job I was doing

he had me enthralled. Here is a bloke who really knows his stuff! One

for the promoters. For part of their new approach was to have me as

thing that seems to strike me though, is that despite claiming a pink tent,

Videographer. I was filming all weekend for a hopefully viral marketing

I feel he loves the women he manhandles on his shows far too much to

thing for them for next year’s show as well as documenting this year’s. Go

really claim to be utterly unaffected by their charms. I reckon he loves

see ModifiedNationalsTV on YouTube – I’ve 65 video gonzo clips on there

squeezing their ‘bangers’ and seeing them naked. Hell I know I…. (edited

and there’s loads of half naked women!

for taste Ed) And even if he digs cruelly into their insecurities so as to

One thing about the hat that I did miss though, was the safety aspect – I

make them feel rotten on camera before he transforms their look and

got shot with a ‘Nerf’ right above the eye while on stage. It’d never have

thus uplifts their souls, I don’t mind. If you take part in some Gok telly, you

happened with the helmet on my bonce.

aughta expect to go naked into the world and then be given a new

But the same is true for your businesses. Sometimes, just taking the trouble

lease of life. But I suspect greater ‘versatility’ than he lets on, myself…

to take out all the stands, fill ALL the empty holes with stock or proper

And that new lease of life is vital for so many things, from people’s

blanking plates and hoover in the corners before putting it all back in a

wardrobes to the products we trade in, to the magazines we read. In

slightly different arrangement, can make it look like you had a refit. It’ll

electronics they call it ‘innovation’.

re-invigorate you, too. I had an office manager once who shifted us all

And I grew up in the magazine world with mum as medical editor of

around for the sake of it every few months. He said it was proven to help

Woman’s Own (for 30 years!) I’d hear the stresses my mum’d go through

productivity.

every time they had a redesign at IPC over the breakfast table. For in

Of course a full refit is the best possible thing for a shop but costs real

the mag scene to leave the same look for too long is to die. And thus

money. In a mag’s case the cost is in efforts to be more innovative and

I’m looking forward to the new feel and redesigned Mobile Electronics

creative. In products’ cases it’s about new features and tech, like two

News magazine, even if I can’t promise a new haircut. Perhaps I should

Ohm coaxes with tweeter attenuation buttons on the front, which I have

go find a genuine British ‘Solar Toupee’ pith helmet to upgrade the T**t

just played with from the Harman stable on both JBL and Infinity brand

In The Hat look, as that’d

speakers. Each brand applied their own take on the idea but the humble

be a bit further-out than

coax is better able to be properly used in a stock location, under a thick

the US Sun Helmet I have

clothy stock grille. It’s made a bit loud and shouty and you attenuate if

as my current ‘live show’

they are in the supplied holey grilles or leave ‘em belting if you have to

trademark? I missed

cover them with stock panels.

wearing it at the recent

They were both 2 Ohm designs as well, which I had not seen. The lower

Modified Nationals show,

the impedance, the more power can be sucked from an ordinary amplifier and as most amps can cope with this nowadays, the simple end result is that a punter plugs in a set of 2 Ohm speakers instead of the more normal in-car 4 Ohm jobs and these will simply be louder for the same given power. That’s brilliant! And while I’m at it, doncha just love modern digital FreeView TV? They never had Babestation when I were a lad.

So look forward to the new low impedance Mobile Electronics News – I guarantee we’ll be louder!

Do take care now and avoid the old BOOMPH, tinkle.

48

www.mobileelectronicsnews.eu

DIRECTORY www.mobileelectronicsnews.co.uk For as little as £17 per month, you can list your company details here. For more information, contact 01268 754 897 or e-mail admin@creativemedialtd.co.uk

20:20 Mobile Contact: Marc James T: 01270 411838 E: marc.james@2020mobile.com W: www.2020mobile.com Brands: Nokia, IO, BlackBerry, Sony Ericcson, Jabra, Motorola, LG

A

Alpine Electronics of UK Ltd Contact: Keith Holness T: +44 (0) 2476 719623 E: keith.holness@alpine-electronics.co.uk W: www.alpine-electronics.co.uk Brands: Alpine Armour Automotive Limited Contact: Sales T: 0800 783 9125 E: sales@armourauto.com W: www.armourauto.com Brands: Autoleads, CTi, iO, Mutant, Radiomobile, Veba, VI, Avital, Clifford, Focal, Hornet, Kicker, Orion, Viper Anglia Fleet Services T: 01493 888017 M: 07760196088 W: www.angliafleetservices.co.uk E: james@angliafleetservices.co.uk Brands: Anglia Fleet Services Ltd offer a One stop shop. Vehicle Conversions Specialists. Customer operations and national vehicle installation services of the highest quality including a wide range of accessories such as Racking, Roof Racks, Tow Bars, Graphics, Van Vaults, Bulkheads, Light Bars, Beacons, Hands Free kits, Tracker, Sat Navs.

Audiovox Incaar Systems GmbH Contact: Ian Rosevear T: 01483 722531 E: ian.r@audiovoxincaarsystems.com W: www.audiovoxincaarsystems.com Brands: AIS, Incaar, Invision Audio Wave LTD Contact: Grant Hanan T: +44 (0) 1702 589722 E: grant@audiowaveltd.com W: www.audiowaveltd.com Brands: Audio Wave - Handcrafted bespoke amplifiers Audiopipe Contact: Pav / REJJY T: 01604 601500 / +44 (0) 7810652661 E: pavkapoor@hotmailcom W: www.caraudiosupplies.com Brands: Audiopipe, Earthquake & Mobile Spec Automonitor Mobile Multimedia Ltd Contact: Hugh J McTernan T: +44 (0) 116 275 2020 E: sales@automonitor.co.uk W: www.automonitor.co.uk Brands: Automonitor, SAVV, Necvox, Visteon and Vizualogic Autosound Limited Contact: Lee Fergus T: 01274 688990 E: lee.fergus@autosound.co.uk W: www.autosound.co.uk Brands: Blaupunkt, Tetrax Axis Contact: Chris Woods T: 0870 350 2460 E: chris@fouraxis.co.uk W: www.fouraxis.co.uk Brands: DLS, CDT Audio, Massive Audio, Skinz

B

CKO International Contact: Mark Scarff T: 020 8863 8333 E:enquiries@c-ko.co.uk W: www.c-ko.co.uk Brands: CKO, Eurologics, Necvox, Nesa/ VST, Rosen

Bazooka (Flagship Products) Contact: Greg Morris T: +44 (0) 20 8838 8844 E: sales@flagship-products.co.uk W: www.bazooka.com Brands: Bazooka, Morel Bravox Audio (Hexen A.D) Contact: Ajay Maisuria T: +44 (0) 20 8904 7099 E: sales@bravox.co.uk W: www.bravoxaudio.com, www.bsaaudio.com Brands: Bravox & BSA Speaker Systems

C

Clarion (GB) Limited Contact: Sales at Clarion T: +44 (0) 1793 870400 F: +44 (0) 1793 875881 E: info@clarion.co.uk W: www.clarion.co.uk Brands: Clarion

Car Audio Security Contact: Reno or Allan T: 08707 220011 E: support@caraudiosecurity.com W: www.caraudiosecurity.com / www.jblcaraudio.co.uk Brands: UK Wholesaler for JBL, Infinity & Harman Kardon.

Authorised Dealers for: Alpine, Kenwood, Pioneer, Sony, JVC, Vibe, Fli, Boss Audio, Orion, Clifford, Snooper, Hertz, Rainbow, Fusion

Cobra UK Contact: Cobra Sales T: 01932 772 400 E: salesuk@cobra-at.com W: www.cobravehiclesecurity.co.uk Brands: Cobra offers a complete range of vehicle security and electronic systems: CobraTrak stolen vehicle tracking systems, Cobra alarms and immobilisers, Cobra ParkMaster parking sensors, Rosen retro fit in-car DVD systems, BlueConnect Bluetooth handsfree systems, E-Cruise aftermarket cruise control and speed limiters, Coyote live safety camera alert systems, and Mobileye Collision Prevention Systems

Car Audio Supplies Ltd Contact: Pav / Rejjy T: 01604 601500 / +44 (0) 7810652661 Email address: pavkapoor@hotmail.com W: www.caraudiosupplies.com Brands: Earthquake, Audiopipe & Mobile Spec Canm8 Ltd Contact: Colin Palmer T: 08452266283 E: SALES@CANM8.COM Brands: Canm8 range of can bus interfaces can bus custom design

Commercial Electronics Contact: Salim Ali T: +44 (0)208 404 7105 F: +44 (0) 208 404 7104 E: sales@hawkcaralarm.com W: www.hawkcaralarm.com www.demonalarm.com Brands: Designed & engineered in UK. Est. over 25 years. OEM service available. Hawk Car Alarm, Hawk Reversing Angel, Hawk Motorcycle Alarm, Hawk GPS, Demon Alarm, Demon iReversing , Demon Motorcycle Alarm, Demon Tracking.

CSS Aftermarket Division Contact: Mick Barber T: 01773 746 591 F: 01773 743 251 E: sales@carsoundsupplies.co.uk W: www.carsoundsupplies.com Brands: Parksafe - Onyx Audio Rhino Mat Sound Deadening - Main UK Distributor Sub Boxes UK Only Parcel Shelves - Accoustics Carpet - Facia’s, Iso Leads, RCA leads Meta Distributor - UK’S GT Alarms ice Products

Connects2 Contact: Andrew Simner T: 0845 257 5588 F: 0121 522 5589 E: sales@connects2.com W: www.connects2.com Brands: Connects2 – Interface solutions for O.E.M and aftermarket systems, Including interfaces for iPod, USB, MP3, Aux, Steering wheel controls inc CAN-Bus, Stalk & Display, Telemute, Parrot, and MOST fibre optic iPod & Bluetooth hands free interfaces.

BEAT, Ground Zero, Tsunami, Shuriken, Balistic, Raptor, Zenec, Metra, LG, MAC Audio

Cellular Trade Accessories (CTA) Contact: Sales T: 01296 425831 E: sales@tradeaccessories.com W: www.tradeaccessories.com Brands: Nokia, Sony Ericsson, Parrot, Motorola, Autoleads, Scorpion, Jabra Celsus UK Limited Contact: Sales T: +44 (0)1202 664 390 E: sales@celsusice.co.uk W: www.celsusice.co.uk Brands: Celsus Accessories, Calearo, CANBus, Dynamat Europe, iPod Integration, Jehnert, JL Audio, MTX Audio, Stinger Electronics, PAC Audio, Stinger DSI CEL Trade Contact: Andrew Marsden T: 01162 449846 E: sales@celtrade.com W: www.celtrade.com Brands: Becker, Blaupunkt, DriveSync, Garmin, Navman, Road Angel, Snooper, Sony, TomTom Chameleon Codewing Ltd Contact: Kent Stabler T: 01206 500 848 M: 07702 565100 E: sales@thechameleongroup.co.uk W: www.chameleondirect.com Brands: Authorised Distributor for THB Bury, Parrot, Motorola, Kram Radio Mutes, Scorpion, Dashmount, Brodit, Steelmate, Alpine, Kenwood, Snooper & Nokia.

Plus Trade & Corporate Nationwide installation.

D

Daltec AI Ltd Contact: Peter Dallas T: 0208 515 7820 E: sales@dal-tec.com W: www.dal-tec.com Brands: Authorised distributers for Dice IPod, Dension, Steelmate, THB Bury, Nokia, Brodit, Bluetooth car kits and much more…..

Dashmount Contact: Steve Taylor T: +44 (0) 208 391 1911 E: steve.taylor@dashmount.co.uk W: www.dashmount.co.uk Brands: Dashmount

Digicat Media LTD Contact: Select Products T: 01233 623236 E: matt@selectproducts.co.uk W: www.selectproducts.co.uk Brands: installer accessories

For less than £17 per month, you can list your company details here. For more information, contact 01268 754 897 or e-mail admin@creativemedialtd.co.uk www.mobileelectronicsnews.eu

49

DIRECTORY www.mobileelectronicsnews.co.uk For as little as £17 per month, you can list your company details here. For more information, contact 01268 754 897 or e-mail admin@creativemedialtd.co.uk

Directed Electronics Contact: Armour Automotive T: 01420 476 767 E: Customerservices@directed-uk.com W: www.directed.com Brands: Clifford, Viper, Hornet, Avital, West Coast Customs, Directed Audio, Orion, Directed Video, Directed Mobile Media Drive Contact: Ben May T: +44 (0) 1943 882724 E: bmay@imcopex.co.uk W: www.drive-imcopex.co.uk Brands: IO Play, Hirschmann, Brodit, Bloomice, Steelmate, Plantronics, Parrot, Nokia, Sony Ericsson, Motorola, Siemans, THB Bury, Autoleads, Visorblade, Wallen, Plantronics, Road Pilot Micro Go, Laser Park Pro, Snooper, Smartnav, Trackstar, Connects2, Antenna’s, Consumables Drivesync - Tracking Contact: Andrew Marsden T: 01162 449846 E: sales@celtrade.com W: www.celtrade.com Brands: Drivesync - Tracking.

E

K

L

N

Four Contact: Brian Parton T: 0845 450 1594 E: info@fourcars.co.uk W: www.fourcars.co.uk Brands: Audison, Audiocontrol, Audison Connection, CDT, Hertz, Massive, Rainbow, Skinz

G

I

Gemini Security Direct UK Ltd Contact: Kelly Pee T: +44 (0) 1354 695 946 E: k.pee@gemini-alarm.com W: www.gemini-alarm.com Brands: Manufacture of Car Alarms, Can-bus, Wireless Sensors, Parking Sensors Cellular Accessories.

In-CarPC Ltd Contact: David Hitchings T: 0117 972 1775 E: sales@in-carpc.co.uk W: www.in-carpc.co.uk Brands: In-CarPC, Mini Intel Atom Automotive PC, Mini Intel Core 2 Duo Automotive PC, Mini Via C7 Automotive PC, Pico Automotive PC

Locks4Vans Ltd Contact: Sales T: +44 (0) 1474 560077 F: +44 (0) 1474 561112 E: sales@locks4vans.co.uk W: www.locks4vans.co.uk Brands: L4V, Diablock, Bodyguard, Containerlock, Deadlocks, Slamlocks, Defender

O

P

Parrot UK Limited T: 0844 472 2360 E: sales.uk@parrot.com W: www.parrot.com Brands: Parrot ProgressiveICE.com T: 0871 871 9747 E: sales@progressiveICE.com W: www.progressiveICE.com Brands: Audiovox InCaar Systems, Becker, c~quence, Dension, Flash2pass, i-sotec, Parkology, Paser, Vizualogic

Kenwood Electronics UK Limited T: +44 (0) 1923 816444 E: enquiries@kenwood-electronics.co.uk W: www.kenwood-electronics.co.uk Brands: Kenwood

s

Sailes Marketing Ltd Contact: Matthew Sailes T: +44 (0) 1386 554210 E: info@sailesmarketing.com W: www.sailesmarketing.com Brands: Manufacturer and Distributor of CAN Bus interfaces, Electronic Interfaces, Automotive Transducers, Data Logging Systems and SpeedWatch Scorpion Automotive Ltd Contact: Petra T: 01257 249928 E: info@scorpionauto.com W: www.scorpionauto.com Brands: Scorpion Security, Scorpion Parking Systems, Scorpion Stolen Vehicle Recovery Systems, Scorpion Cellular Accessories, Scorpion Multi Media, Scorpion Reversing Cameras

Morel (Flagship Products) Contact: Greg Morris T: +44 (0) 20 8838 8844 E: sales@flagship-products.co.uk W: www.morelhifi.com Brands: Morel, Bazooka

Focal See Armour for contact details

Fusion Electronics UK Ltd Contact: Matthew Forbes T: +44 (0) 845 299 7586 F: +44 (0) 845 280 7585 E: matthewf@fusionelectronics.com W: www.fusionelectronics.com

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Contact: Kevin O’Byrne T: 0118 9701612 E: admin@mmsa.org.uk W: www.mmsa.org.uk Brands: The trade association of independent specialist retailers

Fli Audio T: 0870 765 8423 E: dealers@midbass.co.uk W: www.fliaudio.co.uk Brands: Fli

Frequency Telecom Ltd Contact: Stephen Donovan T: 020 8397 2222 E: s.donovan@frequencytelecom.co.uk W: www.frequencytelecom.co.uk Brands: Jelly Communications, CleverKit.com, UK Car Kits.co.uk

JKM Entertainment Limited Contact: Matthew Wing T: 01298 808230 E: g4@jkmentertainment.com W: www.jkmentertainment.com Brands: JKM G4 (Double Din Car PC) and JKM S3 (Single Din Car PC)

M Mobile Media Specialist Association Ltd

Earthquake Contact: Pav / REJJY T: 01604801500 / +44 (0) 7810652661 E: pavkapoor@hotmail.com W: www.caraudiosupplies.com Brands: Earthquake, Audiopipe & Mobile Spec Electronics Worldwide Ltd Contact: Chris Williams T: +44 (0) 800 083 1893 +44 (0) 1928 759239 E: chris@electronics-worldwide.com W: www.electronics-worldwide.com Brands: Falcon Alarms Systems, DE Multimedia

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Select Products Contact: Matt T: 01233 62 32 36 E: matt@selectproducts.co.uk W: www.selectproducts.co.uk Brands: Select Products

Navigon AG Contact - Anthony Mills T: 01189 635 965 F: +49 40 370 88 480 E: Anthony.mills@navigon.com W: www.navigon.com Navman Contact: Andrew Marsden T: 01162 449846 E: sales@celtrade.com W: www.celtrade.com Brands: Navman

SmarTrack Ltd - Global Telemetrics Contact: Andrew Newman T: 0845 833 6971 – 07787 106493 E: andy.n@smartrack.uk.net w: www.smartrack.eu Brands: SmarTrack – MotoTrak – TOADTRAK - uTrack

Novus Systems Ltd Contact: Nigel Carter T: 0845 659 0959 E: info@novusgps.com W: www.novusgps.comm Brands: Novus speed camera detectors

Steelmate Automotive (UK) Ltd Contact: Kevin Kay T: 01582 475677 E: sales@steel-mate.co.uk W: www.steel-mate.co.uk Brands: Steelmate Parking sensors, TPMS, HID

Origin Technologies Ltd Contact: Steve Doyle T: 0203 010 1000 E: steve@pogogps.com W: www.pogogps.com Brands: Pogo and Origin Panorama Antennas Ltd Contact: John Thomson T: +44 (0) 20 8877 4444 E: sales@panorama-antennas.com W: www.panorama-antennas.com Brands: Manufacturer of antennas for DAB, Mobile Radio, Tetra, 3G Broadband and other wireless technologies.

Paragon Auto Electrics Contact: Paul Culling T: 0845 33 00 600 E: Paul@paragoncaraudio.com W: Paragoncaraudio.com Brands: Alpine, Kenwood, Pioneer, JVC, Clarion, Sony, Rockford, Connects2, Autoleads,TR Speed Detectors,Hirschmann

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Twd LTD Contact Name: Smudge T: 07980 594 579 F: 01902 863 999 W: www.twdlimited.co.uk Brands: Crunch, Hifonics, MB Quart, Toxic, Audiobahn

Vestatec Contact Name: Jon Rossiter T: +44 (0) 208 867 2347 E: jon.rossiter@vestatec.co.uk W: www.metasystem.co.uk Brands: Meta, Gentex

Vibe Audio T: 0870 765 8423 E: dealers@midbass.co.uk W: www.vibeaudio.co.uk Brands: Vibe

For less than £17 per month, you can list your company details here. For more information, contact 01268 754 897 or e-mail admin@creativemedialtd.co.uk 50

www.mobileelectronicsnews.eu

A new way to sell trackers Opportunity The fastest growth area for SmarTrack, TOADTRAK and Mototrak has been to allow the customer to view their vehicle online or by mobile phone.

Why not start your own Approved Tracking Platform (ATP) today and start receiving subscription royalties.

We have many microsites running over the last two years, allowing the customer to locate their assets in this new era of low cost online tracking.

A fully developed Thatcham Approved bespoke VTS tracker microsite is available, built in a style specified and authorised by you.

We can design and deliver a website package for your brand; you could use this site to advertise other products and services.

These site advertisements would be seen by every customer that logs in to view the location of their vehicle, these are great educational tools for all the family and friends.

This is the best way to build your customer base as they can see the system working creating a desire to purchase an online approved system as soon as possible, or next time they buy a new vehicle.

If you require further information we have a free colur information pack.

Please call 0800 279 6530 or call Martin Wallis direct on 07775 000865.

e Call

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