4 minute read

Warner Bros Consumer Products

ZING POP CULTURE AND WARNER BROS LAUNCH NEW PRODUCTS

Zing Pop Culture and Warner Bros. Consumer Products are launching all-new Fantastic Beasts products in Anticipation of the new film More than 20 years after Harry Potter and the Philosopher’s Stone was first released in theatres, the Wizarding World remains one of the largest, and most beloved, franchises worldwide. With the highly anticipated release of Warner Bros. Pictures’ “Fantastic Beasts: The Secrets of Dumbledore”, the newest adventure in the Wizarding World, Warner Bros Consumer Products wanted to share a sneak peek into some of the amazing merch that will launch alongside the film in April. To help celebrate the new film, Zing Pop Culture and Warner Bros. Consumer Products, have created a unique range of exclusive, inhouse designed, and fully licensed merchandise. Fans can proudly don an adorable Niffler T-shirt and matching backpack - or get snug in a Niffler hooded blanket. With over 45 Zing standalone and 100 EB Games + Zing Hybrid stores, and an extensive retail website, consumers can pick up all the enchanting Fantastic Beasts and Harry Potter merch any witch, wizard or Muggle could want! In “Fantastic Beasts: The Secrets of Dumbledore,” Professor Albus Dumbledore (Jude

Law) knows the powerful Dark wizard

Gellert Grindelwald (Mads Mikkelsen) is moving to seize control of the Wizarding World. Unable to stop him alone, he entrusts Magizoologist Newt Scamander (Eddie Redmayne) to lead an intrepid team of wizards, witches and one brave Muggle baker on a dangerous mission, where they encounter old and new beasts and clash with Grindelwald’s growing legion of followers. But with the stakes so high, how long can Dumbledore remain on the sidelines? With a star-studded cast, it’s a tale sure to thrill Harry Potter fans of all levels. The range will be available from the 5th of April in store and online at www.zingpopculture.com.au “Fantastic Beasts: The Secrets of Dumbledore,” will premiere in Australian theatres on the 7th of April, 2022.

ABC Licensing continues to develop and build exciting entertainment brands in yet another busy year. A key success was the launch of the ABC Merch online store in November to be the exclusive home of much loved ABC Brands such as Gardening Australia, Landline and Play School. The ABC Merch store will expand with more ranges and more ABC brands allowing audiences to finally access products from iconic ABC brands for the first time. The ABC Merch store is the sibling store to the strong performing triple j Store. The triple j Store saw a number of big results with hottest 100 t-shirts, the OG and Encore Wiggles X Like a Version T-shirt following the incredible Hottest 100 victory and a wildly successful ‘Festival’ scented candle that addressed the gap in attending live music for the audience, allowing them access to the humorous range of smells one finds at music festivals!

In recent news, ABC Kids brand,

The Wonder Gang launched with a fun style guide capturing the popular STEM-inspired aesthetic. The studio live action with animation and puppets is a show for kids to be able to seek out the answers to all their WHYS! A range of T-shirts and merch is already available on the ABC Merch store.

In addition, ABC Kids’ nappies and change accessories featuring Play

School, Bananas in Pyjamas and Giggle & Hoot have launched. Made by

Nappy box & Co, the product range is reusable & eco-conscious.

Fierce Girls book based on the hugely popular podcast of the same name explores the background and success of six fierce women. ABC are excited to see the product development opportunities commence from out of the enormous ABC podcast slate. ABC Licensing continues to nurture their evergreen ABC Kids brands with a focus on growing their social media, EDMS and web presence particularly on their refreshed ABC Shop website and their highly engaged ABC Kids community Facebook page.

Winter 2022

WINTER/SPRING 2022 A TOTAL LICENSING GROUP PUBLICATION March 三月 2021

SUBSCRIBE FREE TO TOTAL LICENSING TOTAL LICENSING CHINA TOTAL LICENSING AUSTRALIA TOTAL BRAND LICENSING Daily/weekly online news updates

www.totallicensing.com

NEW LICENSES FROM RUBIE’S

The industry landscape may look a little different over the past two years, but Rubie’s Deerfield is forging ahead with new license acquisitions, product innovation and a stronger-than-ever global network. Their long-term partnerships with many popular licensed brands means 2022 will see expansion and new development across licensors, such as NBC Universal. Locally designed costumes for Gabby’s Dollhouse include tutu costumes for Gabby, Mercat and Cakey-Cat in size 3-5 years as well as a new range of oversized masks for Mr Wolf and Mr Shark from The Bad Guys. Costumes will be in-market for key seasonal events including Book Week and Halloween, alongside a roaringly-good new range of

Jurassic World: Dominion costumes for this much anticipated theatrical release. Joining Rubie’s licensed portfolio, they are welcoming

Paddington Bear, with a range of costumes and accessory sets to include his famous blue coat, hat and suitcase..They are also launching their range of Care Bears costumes comprising costumes for every sector – toddlers, kids and the Gen X. Rubie’s is Australia’s largest costume company featuring the greatest collection of licensed and non-licensed costumes for adults, children and pets.

5.5 - 7.5. 2022

This article is from: