Pre-School Powerhouses

PAW Patrol:

PAW Patrol is on a roll as it continues to be the #1 pre-school toy property in Australia.

Adventure City is here, and the Pups have officially ventured outside of Adventure Bay to a brand-new frontier: the big screen. PAW Patrol: The Movie, produced by Spin Master Entertainment, premiered in August 2021 and was a box office smash delivering more than $144 million worldwide with sustained movie momentum in Q4 with the EST and DVD release

In 2022, we will build on this momentum. We plan for PAW Patrol to remain top dog in the eyes of both kids and parents through our commitment to content.

Season 9 includes exciting new content themes throughout 2022. As always, they will be supported across Paramount-owned and operated channels and will inspire PAWsome new marketing and retail programs.

And if that wasn’t enough, in 2023, PAW Patrol will be celebrating an epic milestone with its 10th anniversary as well as releasing their second global theatrical release, PAW Patrol: The Mighty Movie debuting in theatres October 2023.

Blue’s Clues & You!:

It was a big year for everyone’s favourite puppy, Blue in 2021.

We celebrated the 25th Anniversary of Blue’s Clues in true Blue style and generated a staggering 3.7b press impressions. A one-ofa-kind nostalgic music video titled “You Can’t Spell Blue without YOU,” featuring Blue’s Clues & You! star Josh Dela Cruz and former Blue’s Clues hosts, Donovan Patton and Steve Burns, alongside real-life fans from various generations who grew up watching the series, “BLUE” up the internet.

Blue’s Clues & You! has launched to huge success globally. Already a ratings smash on channel, we have also now successfully launched our toys and consumer products all over the world. Despite the numerous challenges posed by the pandemic, our partnership with JustPlay kept Blue front and center at retail.

Season 2 is set to premiere in April on 10 Shake with Season 3 launching on Nick Jr in mid-2022. We will continue to focus on core themes of the show “Play to Learn”, “Interactivity” and “Music” and will weave these into all stunts and special across Nick Jr and free-to-air platforms in Australia and New Zealand.

Blue’s Clues & You! continues its multi-platform approach to reaching pre-schoolers on every platform.

In February 2022, the launch of Nursery Rhymes content on Blue’s YouTube channel saw Blue and the gang as you have never seen her before, reimagined in 3D.