TOURISM INDIA JULY 2022 Digital by TOURISM INDIA

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JULY 2022 VOL. 25 NO. 03 Pages 68

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Editor’s Note

IT IS HIGH TIME FOR MORE GREEN DISCLOSURES

ith global economies still signalling red, industries are buckling up for what looks like a tough year. Until now, we have succeeded in laying the foundations to restart tourism around the pillars of sustainability, innovation, and investing for a resilient future. Through it all, we have learned many lessons, the most important of which is fostering a collaborative and multilateral approach; we believe this must remain at the core of initiatives to promote better understanding and intersectional progress within the Industry, even as we all struggle to fight off global economic stagnation. As other industries also try to adopt a sustainable approach in their operations and market their efforts toward this, the very real threat of Greenwashing remains behind the scenes. Every industry faces this threat, none more so than the Tourism industry. For the uninitiated, Greenwashing is when businesses try to leverage the ever-expanding public attention on sustainable practices but fail to meet the pledged goal in any meaningful manner this type of deceptive marketing. A growing trend in investing has been using the principle of ESG, using environmental, social, and governance metrics as ways to assess potential investments. But the idea that you can make profits with purpose has recently come under pressure from governments, oversight entities, many large exposés from journalists, and even insiders spilling the beans.

Sustainable finance and tourism alike remain replete with Greenwash. Auditing firms and holding your own organizations accountable is one way to tackle this. Travel and tourism businesses may state to be environmentally friendly while not recycling, using sustainable practices, or helping local communities they operate in. Short-term profit is the main goal when companies undertake Greenwashing campaigns. In some cases, companies offer (limited) disclosure to boost their own brand legitimacy. This approach may work in the absence of external monitoring or verification. However, if such claims later fail the test of time, they can be far more harmful. There are also many companies that may unintentionally engage in Greenwashing, hoping to do good by talking about services or products that they believe to be part of the solution, but they lack the information to thoroughly investigate its impact. Although this may appear to be harmless, it can have a long-term and damaging 7 effect on the goal of a sustainable and eco-friendly lifestyle. Vague claims, lack of proof, and false labels are all signs to look out for and as consumers become more educated as time goes on, the risk of greenwashing companies will affect them even more. Good research and due diligence take time but are ultimately worth the effort. Rajani A Editor

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Contents

RNI No. KERBIL/1998/7642

JULY 2022

VOL. 25 NO. 03

MANAGING EDITOR Ravisankar K V EDITOR Rajani A EXECUTIVE EDITOR Raadia Mukadam ASSOCIATE EDITOR G. Ajithkumar ART EDITOR N Bhattathiri DIRECTOR - DESIGNS Anand Sankar PHOTOGRAPHERS Vivek R. Nair, Murukesh Iyer

WORLD TOURISM DAY RETURNS TO FOCUS ON THE FUTURE

BUNDELKHAND EXPRESSWAY IN UP INAUGURATED

NATIONAL STRATEGY FOR SUSTAINABLE TOURISM AND RESPONSIBLE TRAVELLER CAMPAIGN LAUNCHES

KERALA TOURISM UNVEILS ROADMAP FOR TOURISM CLUBS ON CAMPUSES

WEST BENGAL AND FAITH BRAINSTORM ON STRATEGIC ROADMAP FOR BENGAL TOURISM KERALA & AHMEDABAD AMONG WORLD’S EXTRAORDINARY DESTINATIONS

BUSINESS & EDITORIAL ASSOCIATES NEW DELHI D Anilkumar +91 9868123311 MUMBAI K V Satyanath +91 9745598126 KOLKATA Jayasree Singh +91 943306033 BANGALURU Damodaran K Nair +91 8310955261 EDITORIAL & CORPORATE OFFICE TOURISM INDIA PUBLICATIONS PVT. LTD VRA A -33/1, JAGATH NIVAS, VELLAYAMBALAM, VELLAYAMBALAM, SASTHAMANGALAM P.O., TRIVANDRUM, KERALA, INDIA 695010 TEL: +91 471 2315256 MOB: +91 9745598126 Email: info@tourismindiaonline.com CONTACT US Editorial Enquiries editor@tourismindiaonline.com Mob: +91 9847060531 Advertisement Enquiries marketing@tourismindiaonline.com Mob: +91 9745598126 Circulation & Subscription Enquiries circulation@tourismindiaonline.com Mob: +91 9745598126 Online Edition www.tourismindia.org www.tourismindiaonline.com Digital Edition: https://issue.com/tourismindia No part of this magazine may be reproduced without the written permission of TOURISM INDIA PUBLICATIONS PVT LTD. All rights reserved Copyright @2022 Printed And Published By Ravisankar K V On Behalf Of Tourism India Publications Pvt Ltd, Vra A -33/1, Jagath Nivas, Vellayambalam, Sasthamangalam P.o., Trivandrum, Kerala, India 695010 and Printed at Maya Printers, Ernakulam for Aarsha Offset Graphix, Mettukkada, Thycaud.P.O., Trivandrum- 695014 Kerala, India Editor: Rajani A

JULY 2022 TOURISM INDIA

WTTC PUBLISHES NEW REPORT ON DESTINATION RESILIENCE

GLOBAL TOURISM FORUM ANNUAL MEETING 2022 @ BALI

INSCALING-UP TOURISM ACTION AT UN OCEAN CONFERENCE

ITB 2023 TO TAKE PLACE LIVE AGAIN NEXT MARCH IN BERLIN

BLR AIRPORT NAMED THE BEST REGIONAL AIRPORT IN INDIA AND SOUTH ASIA BY SKYTRAX

VARANASI, SHIRDI, AMRITSAR & TIRUPATI ARE INDIA’S TOP SPIRITUAL-TRAVEL DESTINATIONS

Contents 32

ITC WINDSOR BENGALURU COMPLETES 40 YEARS!

CHASE THE MAGIC OF THE MONSOON WITH TAJ

RAINING GOA’S STATE OF MIND

CHINA HOUSE, NOW OPEN IN HYATT REGENCY LUCKNOW

AN ‘OFFICE’ ABOARD THE ‘WHALE IN THE SKY’

YAS ISLAND CELEBRATES IIFA WITH A VIBRANT MURAL OF BOLLYWOOD SUPERSTAR RANVEER SINGH

HILTON’S FLAGSHIP BRAND MAKES HIGHLY ANTICIPATED DEBUT IN THE MALDIVES

10-YEAR MILESTONE FOR FOUR SEASONS SURFING CHAMPIONSHIP

ACTRESS AHAANA KRISHNA SPOTTED VACATIONING AT HIDEAWAY BEACH RESORT & SPA

THE GRIMALDI FORUM MONACO IS GETTING BIGGER & BETTER!

HIMALAYAN ORGANICS ALL SET TO REVOLUTIONIZE ORGANIC NUTRITION SEGMENT

JAMAICA WELCOMES ONE MILLIONTH VISITOR FOR 2022

INDIA’S FIRST EVER SPARKLING FRUIT WINE LAUNCHES IN DELHI AND ARUNACHAL 9

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NEWS / INTERNATIONAL

WORLD TOURISM DAY RETURNS TO FOCUS ON THE FUTURE Tourism is a force for good, bringing hope and opportunity to many millions of people around the world.

orld Tourism Day returns to focus on the future. As the sector’s recovery gets underway and building on unprecedented political and public recognition for the sector, UNWTO will highlight the opportunity to rethink how we do tourism through putting people and the planet first and bringing everyone from governments and businesses to local communities together around a shared vision for a more sustainable, inclusive and resilient sector. World Tourism Day will be celebrated as the shift towards tourism is recognized as a crucial 10

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pillar of development and progress is well underway. May 2022 marked the first time the United Nations General Assembly held a special debate on tourism, illustrating the historic relevance of the sector. Tourism is now on the agenda of governments and of international organizations in every global region. At the same time, destinations and businesses are proactively adapting to meet challenges and responsibilities, as illustrated by the wave of signatories to the Glasgow Declaration on Climate Action in Tourism, spearheaded by UNWTO. The theme “Rethink Tourism”

will reflect this. It aims to inspire the debate around rethinking tourism for development, including through education and jobs, and tourism’s impact on the planet and opportunities to grow more sustainably. For its 42nd edition, The official World Tourism Day will be celebrated in Bali, Indonesia, on 27 September, highlighting the shift towards tourism being recognized as a crucial pillar of development. Bali is a destination at the forefront of reimagining tourism as a pillar of sustainable development. Tourism’s International Observance Day will put people

at the center of key discussions. The one-day celebration will bring together stakeholders from every part of tourism’s uniquely broad value chain - from political and private sector leaders to community representatives, and youth and indigenous ambassadors. The event will develop around a multi-stakeholder panel discussion on “Rethinking Tourism as a Key Element of Recovery”, as well as a discussion on “The Tourism We Want”, led by local representatives from across Bali’s tourism sector. UNWTO’s Member States will be invited to amplify the celebrations and key messages, while UNWTO will also promote the event and its central theme of rethinking tourism through its channels and partners.

World Tourism Day 2022

• Provide a platform for inclusive dialogue to identify solutions to realize tourism’s potential as a vehicle for recovery and transformation. • Amplify the message of tourism as an inspirational and transformational force, and the role of UNWTO and the whole of the sector in fulfilling this potential. • Mobilize political will and cooperation to ensure tourism is a central part of policymaking. • Ask big questions and identify solutions to realign tourism for the future

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JULYJULY 20222022 TOURISM INDIA 11 11 TOURISM INDIA

NEWS / NATIONAL

BUNDELKHAND EXPRESSWAY IN UTTAR PRADESH INAUGURATED 296 Km 4 lane Expressway has been constructed at a cost of Rs 14,850 crores and to give a major boost to connectivity and industrial development in the region Mr. Narendra Modi, Prime MInister of India and Yogi Adityanath, Chief Minister of Uttar Pradesh visits the exhibition at the inauguration of the Bundelkhand Expressway, at Jalaun, Uttar Pradesh on July 16, 2022

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r. Narendra Modi the Prime Minister of India has inaugurated Bundelkhand Expressway at Kaitheri village in Orai tehsil of Jalaun, Uttar Pradesh. Yogi Adityanath, Chief Minister of Uttar Pradesh, State Ministers, and People’s representatives were among those present on the occasion Addressing the gathering, Mr.Modi recalled the glorious tradition of hard work, valor, and cultural richness of the Bundelkhand region. He said, “the land that produced countless warriors, where the devotion for India flows in blood, the prowess and hard work of local sons and daughters have always brightened the name of the country.” Talking about the difference that will be brought about by the new expressway, the Prime Minister said “the distance from Chitrakoot to Delhi has been reduced by 3-4 hours by the Bundelkhand Expressway, but its benefit is much more than that. This expressway will not only give speed to vehicles here, but it will accelerate the industrial progress of the entire Bundelkhand.” The Prime Minister emphasized that gone are the days when such great infrastructure and facilities were limited to large cities and selected areas of the

“UP Expressway projects are connecting many neglected areas of the state and every corner of Uttar Pradesh is ready to move forward with new dreams and new resolutions; UP’s identity is changing across the country as it is outperforming many advanced states”. Mr. Narendra Modi, Prime Minister of India countries. now, under the spirit of Sabka Saath Sabka Vikas, even the remote and neglected areas are witnessing unprecedented connectivity. He continued that because of the expressway, the region will see many opportunities for development, employment, and self-employment. He said that connectivity projects in Uttar Pradesh are connecting many areas which have been ignored in the past. For example, Bundelkhand Expressway passes through seven districts, viz. Chitrakoot, Banda, Mahoba, Hamirpur, Jalaun, Auraiya and Etawah. Similarly,

other Expressways are connecting every nook and corner of the state, leading to a situation where “every corner of Uttar Pradesh is ready to move forward with new dreams and new resolutions”. The DoubleEngine Government is working in that direction with renewed vigor, he said. Regarding improving air connectivity in the state, the Prime Minister said that new airport terminals came up in Prayagraj. Kushinagar got a new airport and work is going on in Jewar, NOIDA for a new airport and many more cities are being connected with air travel facilities. This will give a push to tourism and other development opportunities, he said. The Prime Minister asked the Chief Minister to develop a tourism circuit around the many forts in the region. He also asked the Chief Minister to organize fort-related events and competitions. Referring to the role of the Make In India Campaign in strengthening the small and cottage industry the Prime Minister underlined the success of the toy industry. He said due to the efforts of the government, artisans, industry, and the citizens there has been a drastic cut in the import of toys. This will benefit the poor, deprived, backward, tribals, Dalits, and women, he pointed out.

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JULY 2022 TOURISM INDIA

NEWS / NATIONAL

MAGAZINE LISTS KERALA & AHMEDABAD AMONG WORLD’S EXTRAORDINARY DESTINATIONS The God’s Own Contry and Ahmedabad, the capital city of Gujarat were the two Indian entries into the list of the world’s greatest places of 2022

erala and Ahmedabad have been named among “50 extraordinary destinations to explore” this year by TIME Magazine. Lavishing praise on Kerala as one of India’s most beautiful states with spectacular beaches, lush backwaters, temples, and palaces, the magazine noted, “This year, Kerala is boosting motor-home tourism in India to inspire a new pas de deux of exploration and accommodation. The state’s first caravan park, Karavan Meadows, opened in Vagamon, a scenic hill station.” While noting the success of the state’s houseboat cruising, TIME said caravans are expected to follow suit with a similar promise 14

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of sustainable tourism as a large number of campers are expected to traverse the land, giving a fresh and unique way to experience Kerala’s beaches and verdant plantations. Kerala is known as “God’s Own Country” for good reason, it added. TIME Magazine said that “as India’s first UNESCO World Heritage City, Ahmedabad “boasts both ancient landmarks and contemporary innovations that make it a mecca for cultural tourism,

“This is an emphatic recognition of our new initiatives to promote tourism in tune with ecological imperatives and sustainability. We are also making earnest efforts to facilitate tourists to visit unexplored places that dot our scenic state. Featuring in TIME magazine’s world’s greatest places to explore in the ongoing year will give a big push to the state’s continued initiatives to regain its buoyancy in international tourism circuits and promote tourism in a safe and hospitable manner”. Mr. PA Mohamed Riyas, Minister for Tourism, Kerala from the serene Gandhi Ashram that sits on 36 acres on the banks of the Sabarmati River to Navratri, a vibrant nine-day celebration billed as the longest dance festival in the world.” The list also includes Ras Al Khaimah, UAE; Park City, Utah; Seoul; Great Barrier Reef, Australia; The Arctic; Valencia, Spain; Trans Bhutan Trail, Bhutan; International Space Station; Bogota; Lower Zambezi National Park, Zambia; Istanbul and Kigali, Rwanda.

The list is compiled through nominations from its international network of correspondents and contributors, “with an eye toward those offering new and exciting experiences.” TIME Magazine noted that with much of the global population now vaccinated against COVID-19, “world travellers are again hitting the road—and the skies. The hospitality industry is reopening and excited to safely welcome them and revitalize local communities.”

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JULY 2022 TOURISM INDIA

NEWS / NATIONAL

NATIONAL STRATEGY FOR

SUSTAINABLE TOURISM AND RESPONSIBLE TRAVELLER CAMPAIGN LAUNCHES Sustainable and responsible tourism practices will be implemented in various projects and initiatives through Swadesh Darshan 2.0 : Shri Arvind Singh

inistry of Tourism, Govt of India in partnership with the United Environment Program (UNEP) and Responsible Tourism Society of India (RTSOI) organized National Summit on Developing Sustainable & Responsible Tourist Destinations in New Delhi. On this occasion, the Ministry of Tourism launched the National Strategy for Sustainable Tourism and Responsible Traveller Campaign. The Strategy document has identified the strategic pillars for the development of sustainable tourism like Promoting Environmental Sustainability, Protecting Biodiversity, Promoting Economic Sustainability, Promoting Socio-Cultural Sustainability,

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Scheme for Certification of Sustainable Tourism, IEC, and Capacity Building and Governance. Speaking on the occasion Mr.Arvind Singh, Secretary of Tourism, Govt of India said that Tourism and Environment share a Special Relationship. Their interaction with each other is a two-way process. On the one hand, environmental resources constitute one of the basic ingredients of tourism. The natural and manmade setting form the tourism products which the tourist enjoys lives and relax. On the other hand, the close and direct relationship between visitors, host communities, and the local environment creates a sensitive situation, whereby tourism can be both very damaging and also very positive for sustainable development. The COVID-19 pandemic has further forced the tourism sector to shift its focus to resiliency, sustainability, and interconnectedness among diverse

stakeholders in the sector. Mr. Arvind Singh further said that we need to make use of cleaner fuels. Prime Minister has also announced that India will increase its capacity of non-fossil energy capacity to 500 GW and meet 50 percent of its energy requirements through renewable energy by 2030. “State tourism policies should recognize sustainability principles and the Sustainable Development Goals in their vision and strategic direction for tourism. With the vision to create a sustainable future for tourism, the Ministry of Tourism has also taken various steps in this direction”, he added. Mr.Arvind said that the Ministry of Tourism with the objective to provide experience to the tourists launched Swadesh Darshan Scheme and has now sanctioned 76 Projects. “With the learnings of this scheme, we have now revamped the Swadesh Darshan Scheme as Swadesh Darshan 2.0. The idea of Swadesh Darshan 2.0 is

to undertake holistic development with the vision to develop Sustainable and Responsible Tourist Destinations. While formulating the guidelines for SD 2.0 we have kept various elements in mind in order to undertake destination development in a sustainable and responsible manner. Through the Swadesh Darshan, 2.0 sustainable and responsible tourism practices will be implemented in various projects and initiatives. The Scheme will encourage the adoption of principles of sustainable tourism including environmental, socio-cultural and economic sustainability”, he added. Mr. Shombi Sharp, Head of UN in India, and Mr. Rakesh Mathur, President, RTSOI, and various eminent Speakers working in the field of Sustainable Tourism & Responsible Travel and from State Governments addressed the participants in different sessions during the One Day National Summit.

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JULY 2022 TOURISM INDIA

NEWS / NATIONAL

KERALA TOURISM UNVEILS ROADMAP FOR TOURISM CLUBS ON CAMPUSES Tourism and Higher Education departments, Government of Kerala to implement the initiative

n an upfront initiative to ensure active participation of students in sustainable and inclusive tourism development, Kerala has unveiled a novel project to form Tourism Clubs on major college campuses across the state, as a collective endeavour of the departments of Tourism and Higher Education. Mr. PA Mohamed Riyas, Minister for Tourism, and Dr. R Bindu, Minister for Higher Education said Tourism Clubs will be formed

in 25 colleges in the state in the first phase. The Department of Tourism will provide the funds for the activities of the clubs. Mr. Riyas said tourism clubs will be in charge of the upkeep of 25 tourism destinations and they will especially ensure the hygiene of each property. The Minister exuded confidence that campus clubs will pave the way for new tourism trends and create interest in travel among students.

“The plan also includes identifying future tourism professionals among students, who can also help market the destinations using social media platforms. There are good bloggers among students and their talent can be leveraged for featuring the state’s tourism attractions before a wider audience,” Mr.Riyas said. The youngsters can also work as part-time tourism guides and cultural interactions and workshops will be conducted in concert with

Mr. PA Mohamed Riyas, Minister for Tourism and Dr R Bindu, Minister for Higher Education addressing a press conference held to brief on Kerala Tourism’s project to form Tourism Clubs on campuses, in Thiruvananthapuram. Mr. VR Krishna Teja IAS, Kerala Tourism Director; and Ms. V Vigneshwari IAS, Director of Collegiate Education and Managing Director, KTDC, are also seen.

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P. B. NOOH IAS ASSUMES CHARGE AS THE DIRECTOR, KERALA TOURISM

r. P. B. Nooh IAS, a 2012 batch Indian Administrative Service officer has been appointed as the New Director, Department of Tourism, Government of Kerala in place of Mr. Krishna Teja IAS, who transferred as the Director, Department of Scheduled Caste, Government of Kerala. Mr. Nooh, the former District Collector of Pathanamthitta and Palakkad, is currently working as the Chief Executive Officer of Kerala Life Mission. Mr. Nooh is a native of Perumbavoor in Ernakulam district and an Agricultural Science graduate from the Banglore University of Agriculture Science. He followed the footsteps of his older brother Mr. P.B. Saleem IAS, former District Collector of Kozhikode and now a senior bureaucrat in the West Bengal government and trained to be in the civil services arena. He was ranked 48 in the year 2012 Mr. Nooh’s earlier posting in government includes Sub-Collector,

foreign universities to hone their skills. he added. Dr. Bindu said the initiative will encourage students to identify new tourism products and contribute to the growth of the tourism sector, besides fostering interest among students in travel and tourism. Kerala Tourism Director Mr.VR Krishna Teja and Ms. V Vighneshwari, Director of Collegiate Education and MD, KTDC were also present. Apart from enhancing the awareness among the youth that tourism is a vital sector for Kerala, Tourism Clubs will rope in students to see that the tourism destinations and assets are maintained well. www.tourismindia.org

Ottapalam, Registrar of Cooperative Societies, Additional Chief Electoral Officer, and Additional Secretary, Election Department. Mr. Nooh took over as the DC of Pathanamthitta back in 2018. Within two months, he had to handle the biggest floods witnessed by the state in over a century, like his peers in other districts. As Collector, Nooh evacuated nearly 15 lakh people from various areas of Pathanamthitta. Pathanamthitta district got nationwide attention again in March 2020, due to the first COVID-19 hotspot in India. In a few weeks, however, he has managed to turn the tide. The time, when he was posted as the Director of Kerala Tourism at the peak of the crisis-ridden Kerala Tourism industry from 2017-18 after many challenges including the Okhi cyclone, Nipah virus, Floods and natural calamities, and two years long lockdown of the industry due to COVID 19 pandemic outbreak. Hope this crisis manager can turn around Kerala Tourism to its foot again in its 30-plus years of existence.

The clubs will seek to nurture future professionals needed by the fast-growing tourism sector, develop an international outlook among students, encourage them 19 to take an active role in nature conservation and environmental activities, and engage them in identifying new tourism spots. Also, the campus clubs will help students understand the tastes and demands of the tourists of our time. The members of the Tourism Clubs will get the opportunity to participate in major tourismrelated events in the state like Kerala Travel Mart (KTM) and Kochi Muziris Biennale. The members of the clubs will

have their uniforms, which will be the same on all campuses, as well as ID cards. They will be given certificates jointly by the departments of Tourism and Higher Education. Besides selecting the first set of 25 campuses for setting up Tourism Clubs and each club will have a maximum of 50 members. The clubs that put up outstanding performances will be considered for awards. DTPCs will be entrusted with the responsibility of coordinating the activities of clubs in their respective areas. A detailed guideline on the functioning of Tourism Clubs will be drawn up in consultation with the Higher Education Department. JULY 2022 TOURISM INDIA

NEWS / NATIONAL

WEST BENGAL AND FAITH BRAINSTORM ON STRATEGIC ROADMAP FOR BENGAL TOURISM Memorandum of Agreement signed between the FAITH and Govt of West Bengal

o formulate a tourism development strategy aiming at creation of livelihood and job opportunities, the development of a tourism strategic roadmap for West Bengal, The Department of Tourism, Govt. of West Bengal and Federation of Associations in Indian Tourism & Hospitality (FAITH) was held a day-long workshop on 4th June, 2022 at ITC, Royal Bengal Hotel. FAITH, the policy federation of all the ten national associations representing the complete tourism, travel and hospitality industry of India - Association of Domestic Tour Operators of India (ADTOI), Adventure Tour Operators Association of India (ATOAI), Federation of Hotel & Restaurants Association of India (FHRAI), Hotel Association of India (HAI), Indian Association of Tour Operators (IATO),India Convention 20

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Promotion Bureau (ICPB),Indian Heritage Hotels Association (IHHA), Indian Tourist Transporters Association (ITTA), Travel Agents Association of India (TAAI), Travel Agents Federation of India (TAFI) held a detailed strategy formulation Meet on development of a tourism roadmap in association with Govt. of West Bengal. The day-long workshop, the first in series in pursuance to the Memorandum of Agreement signed between the FAITH and Govt of

West Bengal on 21st April, 2022, held discussions on multiple issues relating to strategy roadmap for tourism development for the state of West Bengal. There was a consensus to evaluate in detail many of the issues concerning tourism, travel and hospitality industry including policy for heritage tourism, direct and last mile connectivity for tourist destinations, strengthening single window clearance mechanism for tourism, seamless tourist

transportation, adventure and ecotourism policy, prioritization of top 10 tourism products & segments, marketing & awareness campaign, development of district-wise tourism inventory and tourism calendars. The workshop discussed ways to evolve an eclectic and holistic tourism strategy for tapping the immense tourism potential of the state; connecting tourism with the tangible and intangible cultural heritage of the state thereby promoting and protecting folk art, craft and folk genres. It was decided to constitute sub-groups for more focused attention on niche tourism sectors including Heritage Tourism, Rural Tourism, Film Tourism, Adventure Tourism, Eco Tourism, River Tourism and MICE (Meetings, Incentives, Conferences and Exhibitions) Tourism. The evolving strategy shall be expected to focus on skilling, reskilling and upskilling of different professionals and stakeholders engaged in the travel and tourism industry with a view to unlock the

The evolving strategy shall be expected to focus on skilling, re-skilling and upskilling of different professionals and stakeholders engaged in the travel and tourism industry with a view to unlock the huge employment opportunities huge employment opportunities, while also ensuring seamless delivery of services for all the sectoral stakeholders and endbeneficiaries i.e. tourists intending to visit West Bengal from different

parts of the country. For Govt. of West Bengal, the day-long workshop was attended by Additional Chief Secretaries, Principal Secretaries and District Magistrates, Commissioner/ Superintendent of Police under the leadership of Chief Secretary, Dr. H. K Dwivedi while from FAITH, the session was attended by presidents of its member associations and their key West Bengal representatives under the leadership of Mr. Nakul Anand, Chairman, FAITH. Mr Harshvardhan Neotia, Chairman, Ambuja Neotia Group and Mr. Nazib Arif, EVP Corporate Communication ITC were also present as members of the State Sectoral Task Force on Tourism. A detailed ideation on the above was subsequently undertaken with officials of Department of Tourism led by Tourism Secretary. Dr. Saumitra Mohan. A milestone and timeline-based implementation roadmap will be put in place by the joint task force for subsequent consideration by the Government of West Bengal.

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JULY 2022 TOURISM INDIA

NEWS / INTERNATIONAL

WTTC PUBLISHES NEW REPORT ON DESTINATION RESILIENCE Global tourism body says destination resilience is crucial to long-term sustainability

he World Travel & Tourism Council (WTTC) today published a new report on practical guidelines and case studies to support destinations in becoming more resilient and sustainable at its Sustainability and Investment Forum taking place in San Juan, Puerto Rico. The report, ‘Enhancing Resilience to Create Sustainability in Destinations’, jointly created with ICF, WTTC’s industry partner and a renowned global consultancy and digital services provider, provides practical, structured insights, for destinations as they consider their resilience and sustainability. Following the last two years of chaos brought on by the almost complete halt to international travel, no tourism destination has been untouched by the impact of COVID-19. And, many destinations have also been affected by major shocks, such as extreme weather. To support and guide destinations, this innovative analysis builds on real life case studies and presents a range of resilience actions for destinations before, during or aftershock events. The report provides five elements 22

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destinations should focus on to build both resilience and longterm sustainability: environment, infrastructure, energy, economic, and societal resilience. It offers four phases to analyse the shock and its aftermath: ‘understand the risk’, ‘prepare for shocks’, ‘respond to shock’, and ‘longer term strategies’. The report presents case studies illustrating how destinations which rely heavily on tourism, whether they are cities or islands, deserts or tropics, apply resilience awareness. Puerto Rico is one of the destinations featured as a case study, highlighting the string of environmental crises and economic challenges that have

made resilience a cornerstone of their tourism strategy. Key learnings underline the importance of small businesses, identifying risks and implementing initiatives to handle any potential crisis. Julia Simpson, WTTC President & CEO, said: “COVID has had a devastating impact, decimating the Travel & Tourism sector around the world. But it’s certainly not the first shock to bring chaos destinations and their citizens. “This report allows destinations to understand how to better prepare, act, and plan for future risks, strengthening their resilience and long-term sustainability. “The pandemic has taught us you can never be prepared enough. Destinations have learnt not only from their own experiences, and those of other countries as they recover and build back. “Puerto Rico is an example of a destination that learned through COVID and natural disasters to become more inherently resilient.” John Wasson, ICF Chair & CEO, said: “For over half a century, ICF has been passionate about partnering with organizations all over the world to enact and

institutionalize sustainable policies and practices. “Today, we are proud to partner with WTTC to offer unique insights and practical guidance on developing adaptable sustainability plans that build long term resilience, despite prevailing uncertainties and increasing extreme events.” Lastly, the report offers recommendations identified as key for destinations in their journey to improve their resilience: developing successful governance models, ensuring ownership and shared value, and preparation and processes for the next shock.

Key learnings underline the importance of small businesses, identifying risks and implementing initiatives to handle any potential crisis

In 2019, the Travel & Tourism sector’s contribution to GDP was 10.3% (U.S. $9.6 trillion), falling to 5.3% (nearly U.S. $4.8 trillion) in 2020 when the pandemic was at its height, and suffered a staggering 50% loss. WTTC’s latest EIR report also revealed that 2021 saw the beginning of the recovery for the global Travel & Tourism sector. Its contribution to GDP climbed an impressive 21.7% year on year, to reach more than US$5.8 trillion. The sector saw a recovery of more than 18 million global Travel & Tourism jobs, representing a positive 6.7% rise in 2021. While recovery is underway, more can be done to ensure the sector has a sustainable and inclusive future.

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NEWS / INTERNATIONAL

GLOBAL TOURISM FORUM ANNUAL MEETING 2022 @ BALI Indonesian Minister of Tourism and Creative Economy H.E. Sandiago Uno hosted the President of the World Tourism Forum Institute, Bulut BAĞCI, and his accompanying delegation at his Residence.

lobal Tourism Forum Annual Meeting will be held in Bali , the touristic city of The Republic of Indonesia from17-18 November 2022 with expectation of more than 500 delegates and planned to host tourism ministers, heads of states and leaders of tourism industry from 40 countries around the globe. Durinr the bilateral meeting , Mr. H.E. Sandiago Uno, Minister of Tourism and Creative Economy has expressed that they will give all supports for the GTF Annual Meeting and tourism is very important for Indonesia. The GTF Annual Meeting Becomes a New Milestone for the Awakening of the Tourism Industry. “Global Tourism Forum Annual Meeting event is the largest on the GTF scale. This GTF annual meeting will present more than 500 delegates consisting of a large number of tourism industry executives, investors, and highranking officials from many 24

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countries around the world,” explained SaptaNirwandar, Chairman Indonesia Tourism Forum (ITF) at the launch of the GTF Annual Meeting at the Pullman

Hotel Jakarta. Besides Sapta, the launch of the GTF Annual Meeting was also attended by Mr. BulutBagci, President of the World Tourism

Forum Institute (WTFI) and the Deputy for Tourism Products and Activities of the Ministry of Tourism and Creative Economy RizkiHandayani, as well as leaders of associations of tourism industry players. In his virtual remarks, MenparekrafSandiagaSalahuddin Uno invited world investors, tourism industry players, and all stakes holder related to the success of this event. As Sandiaga stated that the election of Bali as a venue by WTFI is the right choice and can be a milestone in the revival of Indonesian tourism. The arrival of the President of

WTF MrBulutBagci and his team to Jakarta in addition to attending the event launching The 2022 GTF Annual Meeting will also conduct site inspection on several facilities in Bali that are considered appropriate as venue The international community’s trust in Indonesia as a safe tourist destination is the basis for Indonesia’s selection as the host of the 2022 GTF annual meeting. “The annual GTF meeting will be a new milestone for the revival of the Indonesian tourism industry. We hope that the gathering of the best players and the most strategic people in the tourism industry will trigger a revival of global tourism, especially Indonesia. Not only will we recover together, but we will also recover stronger, ‘ saidSapta optimistically. The GTF annual meeting is organized by the ITF in collaboration with the World Tourism Forum Institute (WTFI) and supported by the Indonesian Ministry of Tourism and Creative Economy, the Indonesian Ministry of Foreign Affairs, as well as the Bali Provincial Government and all tourism industry associations. www.tourismindia.org

MARRIOTT INTERNATIONAL APPOINTS SHIVAM JUNEJA AS THE MARKET DIRECTOR OF REVENUE STRATEGY - MP & UP CLUSTER

r. Shivam Juneja has been appointed as Director of Revenue Strategy for Madhya 25 Pradesh and Uttar Pradesh cluster of Marriott International the Market of Director of Revenue Strategy Marriott International effective June 2022. With over 12 years of experience in Revenue Management, Shivam has worked with various International and Domestic hotel chains. He started his career with The Park hotels in 2009, followed by revenue management roles at Hyatt Hotels Corporation and Taj Hotels. He joined the Marriott family in 2017 as Revenue manager – Bengaluru Cluster, from there on he was moved to Kochi in 2019 to set up a revenue management cluster.

Before moving to Indore, Shivam was an integral part of the North India Revenue management team working in the capacity of Market Director Revenue management. Shivam in his new role will be responsible for revenue management functions for the MP and UP Cluster including Indore Marriott Hotel, Sheraton Grand Palace Indore, Renaissance Lucknow, Courtyard Bhopal, Fairfield Lucknow, and Fairfield Indore. Shivam possesses a strong business acumen and seeks to work towards implementing strategies to elevate the brand presence and deliver profitability to the stakeholders. JULY 2022 TOURISM INDIA

NEWS / INTERNATIONAL

SCALING-UP TOURISM ACTION AT UN OCEAN CONFERENCE As part of its responsible recovery, tourism needs to play a more active role in protecting coastal and marine environments

s part of its responsible recovery, tourism needs to play a more active role in protecting coastal and marine environments

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Tourism has the potential to lead the shift towards a circular and regenerative blue economy, the UN Ocean Conference has been told. UNWTO centred the discussions

on tourism in a special Tourism Ocean Action side event of the Conference, held this week in Lisbon. Organized alongside the One Planet Sustainable Tourism

Programme and in collaboration with the governments of Portugal and Kenya, the discussions highlighted the strong incentive that tourism provides for ocean conservation. Tourism’s role in coastal conservation Addressing the Conference, UNWTO Secretary-General Zurab Pololikashvili said: “Our wellbeing depends on a healthy ocean. As part of its responsible recovery, tourism needs to play a more active role in protecting coastal and marine environments. That’s why we are taking steps to shift to a more circular and resilient tourism model, and the benefits of this will be felt far beyond the sector itself.” High level representatives from Portugal, Kenya and the Republic of Fiji including the Minister of Economy and Maritime Affairs of Portugal, H.E. Antonio Costa Silva; the Cabinet Secretary for Tourism and Wildlife of Kenya, Hon. Najib Balala; the Minister of Commerce, Trade Tourism and Transport of the Republic of Fiji, Hon. Faiyaz Koya; presented frontrunning tourism policies and stressed the importance of finding a balance between the environment and

Initiative supports readiness of the tourism sector to meet upcoming regulations, especially in light of the upcoming international legally binding agreement to end plastic pollution. To meet the real need for strong mobilization, the largest businesses need to also be engaged,” noted UNEP, Susan Gardner, Director, Ecosystems Division Turismo de Portugal recalled having signed the Glasgow Declaration on Climate Action in Tourism alongside the European Travel Commission. The Travel Foundation reminded of the need to build the knowledge of tourism stakeholders, especially small and medium enterprises. The need to trigger investments at scale in the protection and regeneration of ecosystems was highlighted by private sector representatives from Iberostar Group, which presented its coastal health strategy, and NOAH Regen, which presented an innovative finance model to protect and regenerate blue carbon ecosystems, building on the sideevent on “Blue Carbon Ecosystems for Regenerative Tourism” organized on the previous day in collaboration with Forum Oceano.

INDORE MARRIOTT HOTEL APPOINTS MANU NAIR AS DIRECTOR OF OPERATIONS

ndore Marriott Hotel, Madhya Pradesh, has appointed Mr.Manu Nair as the new Director of Operations. With over 14 years of experience in the hospitality industry, Manu in his new role will be responsible for overseeing smooth functioning across departments and leading the strategic and business operations of the property. His journey at Marriott commenced with JW Marriott Juhu in Food & Beverage in the year 2008. With his exceptional contribution at the property for around eight years, he received several accolades and role elevations. Prior to joining Indore Marriott Hotel, Manu’s recent role was at Goa Marriott Resorts & Spa as the Director of Food & Beverage. Rishi Kumar, General Manager, Indore Marriott Hotel said, “We

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the economy and jobs creation through tourism. The UN Resident Coordinator for the Maldives and UNEP’s Ecosystem Division Director also took part in the side event. “As we implement the sustainable tourism action plan 2020 – 2023, we are promoting changes in consumption behaviour, looking at the circularity of materials and at the efficiency in the use of resources, while supporting tourism companies adopt ESG and connecting marine protected areas with tourism” said H.E. Antonio Costa Silva, Minister of Economy and Maritime Affairs of Portugal. Key ocean and climate initiatives outlined In particular, the Glasgow Declaration on Climate Action in Tourism, including its five pathways “measure, decarbonize, regenerate, collaborate and finance” and the Global Tourism Plastics Initiative, which supports the sector’s readiness to the upcoming international legally binding agreement to end plastic pollution, were put forward as effective tools to accelerate tourism ocean action and new signatories to the latter were announced. “The Global Tourism Plastics

are delighted to have Manu Nair on board. His dedication along with his experience will help us in redefining the team’s skills and assist in further establishing the brand.” On his appointment, Manu Nair, 27 Marriott Director of Operations, Indore Hotel said, “I am excited to lead the operations at Indore Marriott Hotel. This role will help me in showcasing my leadership and analytical skills gained from my previous experience. I am looking forward to working with the team and being a part of this journey of learning and success.” Some of his accomplishments include getting listed in Hotelier Web’s Power 25 F&B Leaders in AP, Middle East, and Africa along with various other awards like Manager of the year, and Best F&B Leader by Trinity Best.

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NEWS / INTERNATIONAL

ITB 2023 TO TAKE PLACE LIVE AGAIN NEXT MARCH IN BERLIN 7th Tuesday to 9th Thursday March 2023

he first in-person edition of ITB Berlin after the pandemic will take place from 7 to 9 March 2023 in Berlin. The demands placed on global trade fairs have changed

considerably in recent years, which is why in the future and in terms of customers, the World’s Leading Travel Trade Show is concentrating its efforts to focus on exhibiting companies as well as exclusively on trade visitors, buyers, and the media. As in previous years, the internationally renowned ITB Berlin Convention will take place live parallel with the exhibition on the Berlin Exhibition Grounds, with selected sessions live-streamed on itb.com. Virtual services surrounding the live show will round off events. “By positioning ITB Berlin exclusively as a B2B product we want to make the format futureproof and further significantly enhance the brand as a global catalyst of the tourism industry,

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said David Ruetz, head of ITB Berlin. “At the same time, we are making sure to give our image a necessary boost and improve our existing ties and ability to attract new customers. In the past, we have repeatedly observed that the majority of our exhibitors place a clear emphasis on addressing B2B audiences. In the future, this move will make it possible to further concentrate their efforts.” According to Ruetz, the new concept enables ITB Berlin to explore avenues for further developing the trade show and also targeting audiences with additional networking opportunities. Concerning exhibitors, the trade show is announcing the return of a popular event, with ITB Berlin 2023 once again planning to honour outstanding exhibitor representations with the ITB Exhibitor Award. Messe Berlin also has new things in store for the general public and companies interested

in B2C business. The Berlin Travel Festival, until now the consumer partner event of ITB, will in the future represent the B2C element of the boating and leisure exhibition BOAT & FUN BERLIN, which will take place from 24 to 27 November 2022 on the Berlin Exhibition Grounds. The Berlin Travel Festival was previously held at Arena Berlin, parallel with ITB Berlin’s open weekend for the public. With its new concept, Messe Berlin has established dates for the general public, who will be able to focus on a single time period and find the whole range of leisure services, as well as boats, caravanning, camping, and fishing products practically under one roof On Monday, 6 March, on the eve of ITB Berlin 2023, Georgia will kick off the trade show with a festive opening gala at the CityCube Berlin, which will be live-streamed. The country will also be strongly represented on the exhibition grounds, including at hub27 and in Hall 4.1.

BLR AIRPORT NAMED THE BEST REGIONAL AIRPORT IN INDIA AND SOUTH ASIA BY SKYTRAX The award is based on a customer satisfaction survey that reflects passengers’ endorsement of BLR Airport’s services

empegowda International Airport, Bengaluru (BLR Airport) has bagged the Best

Regional Airport in India and South Asia title in the 2022 Skytrax World Airport Awards. BLR Airport has been accorded this recognition after being adjudged by customers, who vote for the airport with the best customer service every year, in a survey conducted globally. From check-in to arrivals, transfers, shopping, security, immigration, to departures at the gates, the survey evaluates the consumer experience across airport service and key performance factors. The Awards ceremony was held at Passenger Terminal EXPO in Paris, France, on Thursday, June 16, 2022. The event is one of the most prestigious quality awards for the airport sector, with CEOs, Presidents, and senior management from airports across the world in attendance. Hari K Marar, MD & CEO, Bangalore International Airport Ltd (BIAL), expressed his gratitude by

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saying, “It brings us enormous joy in accepting the award as the Best Regional Airport in India and South Asia. Our constant commitment and relentless efforts are to provide the greatest airport experiences for our passengers. The awards that we receive year on year is an acknowledgment that we continue to get this right.” Edward Plaisted, CEO of Skytrax said: “We congratulate Bangalore International Airport for their success in winning this important customer award as the Best Regional Airport in India / South Asia 29 in 2022. The last two years have been extremely difficult for airports worldwide having to cope with the many restrictions of COVID-19 and the severe drop in travel demand. With air travel quickly returning to a more normal level, the challenge to deliver the highest standards is being well met here at Bangalore International Airport.” Persistent in innovating, BIAL has deployed state-of-theart technologies to provide the best airport experience to all its

passengers. In corroboration, BLR Airport had won the ‘Best Airport and Aviation Innovation Award’ at Wings India Awards 2022, the ‘Best Airport Staff in India and Central Asia’ at the Skytrax World Airport Awards 2021, and ACI’s ‘Voice of the Customer’, demonstrating its relentless efforts in delivering superior customer service.

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NEWS/ TRAVEL TRENDS

VARANASI, SHIRDI, AMRITSAR & TIRUPATI ARE INDIA’S TOP SPIRITUAL-TRAVEL DESTINATIONS OYO’s Treasure Trove of Cultural Travel Report 2022 and Srinagar, biggest tourist attraction of J&K, witnessed over 3.5 times growth in bookings among cultural destinations in 2022

ndia’s diversity of tourist destinations goes well beyond the beaches, hills, and cities. As one of the oldest civilizations in the world with an all-embracing confluence of spirituality, heritage, and traditions, India has always been a top choice for cultural travel on a global stage. As the pandemic pushed Indians to explore domestic destinations, cultural travel has witnessed its biggest boom in the past two years. Tracking consumer travel sentiment across India, a global travel technology company, OYO, today has published the ‘India’s Treasure Trove of Cultural Travel 2022’ report. As per the report, with over 3.5 times growth over the past year, Srinagar clocked the highest growth in bookings among cultural destinations in 2022. Besides Srinagar, Pahalgam, 30

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Varanasi scores as the top pilgrimage destination among travellers in India and with 26% upvotes, Ajanta & Ellora caves and Taj Mahal tied for the top spot as India’s top heritage destinations in India

and Jammu J&K also rank among the top 5 cultural destinations in India, citing increasing travel interest in the region. As per OYO’s booking data analyzed between January to April 2022, Srinagar, Pahalgam, Bodhgaya, Shirdi, and Jammu are among India’s top 5 cultural destinations in order of ranking. India is known for its spirituality around the world. Within the culture-travel category, OYO’s data highlights rising consumer interest in pilgrimage and heritage destinations. Varanasi, seen by many as the spiritual hub, tops the charts as the most popular pilgrimage destination in India in 2022. This is followed by Tirupati, Puri, Amritsar, and Shirdi. Besides this, OYO’s Mid-Summer Vacation Index also highlights

keen consumer interest in visiting Vaishno Devi this summer. As per the report, when it comes to heritage sites, with 25% votes each, Ajanta & Ellora caves in Aurangabad and Taj Mahal in Agra tied for the top spot. Hampi, Khajurao, and Mahabalipuram round up the balance of the top 5 heritage sites. Commenting on the rise in cultural tourism, Shreerang Godbole, SVP – Product & Chief Service Officer – OYO said, “Cultural tourism has always been a huge contributor to India’s tourism economy. With an increase in domestic travel across India, people are looking forward to exploring rich cultural destinations over the past few years. We’re seeing many more young people opting for hidden gems, historical destinations, holy sites, and spiritual or wellness destinations. Varanasi, Shirdi, Rajasthan, and

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Kerala have consistently shown up as top booked cities for this purpose, since 2021. As India’s appetite for cultural and spiritual travel strengthens, we continually support locally run hotels and homeowners to create selfemployment opportunities while boosting the local economy. Like we did with our local homestays’ initiative in Kevadia and Pahalgam in J&K. We are also offering consumers flexible cancellation and modification of bookings, Pay at Hotel option to enable the higher influx of tourists across such prominent destinations.” Interestingly, the survey highlights that approx. 7% tend to make a pit stop at a famous local pilgrimage site. This means that pilgrimage destinations have the potential to attract other destination-bound travellers, opening up vast opportunities for small local businesses. OYO has also observed that during festivals and long weekends, there’s a clear upswing in demand for spiritual destinations. For instance, during the festive long weekend in April on account of Vishu & Baisakhi, OYO witnessed a surge in bookings for pilgrimage destinations such as Haridwar and Amritsar, among others. JULY 2022 TOURISM INDIA

NEWS / HOSPITALITY

ITC WINDSOR BENGALURU COMPLETES 40 YEARS! 4 Decades of Unmatched Elegance

TC Windsor celebrates 4 glorious

decades of unmatched elegance, warmth, hospitality and history. Colonnaded, balustraded and chandeliered, ITC Windsor is a lavish sprawl on a promontory, with the upper storeys overlooking the rolling greens of the Bangalore Golf Club.

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The splendid setting of ITC Windsor comprises a majestic and imposing white edifice reflecting Regency architecture, replete with fluted pillars, Georgian windows and period furniture. The very air carries a certain languid, unhurried ambience strongly reminiscent of the glorious past.

The monumental property has stood witness to a host of changes in the years gone by. Built in 1982, the hotel opened with 140 rooms and instantly appealed to the elite audience of the city and beyond. The hushed corridors, priceless art décor paintings of the Georgian and Edwardian Era

complemented by the regal splendour of the Manor Suites evoke a bygone era of British India. An addition of 100 rooms in 1993 proved that ITC Windsor was ready to keep up with the pace as the IT Capital of India started to takeshape in Bangalore. The 100-yearold rain tree on the main porch elicits nostalgia. The secret Lancelot garden on the 3rd floor, draws guests for a cup of tea or a long walk while savouring the city’s salubrious weather. ITC Windsor opened with 4 restaurants. Wellington’s roomserved continental cuisine and was one of the most popular dining destinations in the city. The restaurant flaunted an absolute English fine dine setup with a dress code of only formals for the guests. Nelson’s room was the all-day dining coffee shop serving English tea and an array of dishes, and Royal Dirby was the bar that served premium beverages. The Terrace Grill was an open-air grill restaurant and ITC Windsor was one of the pioneers in introducing this concept. Royal Afghan, the popular poolside barbecue restaurant that serves

a unique cuisine from the rugged Indian North-West frontier remains a constant since the hotel opened. This crowd favourite serves a wide choice of kebabs, vegetarian dishes, Indian breads and the famous Dal Bukhara. In the last 4 decades the hotel has adapted newer restaurants and cuisines perfectly reflecting the culinary supremacy of ITC Hotels. With 3 signature restaurants, one coffee shop and a bar, ITC Windsor is a food lover’s paradise. This landmark hotel in Bangalore has played host to several illustrious guests and world leaders such as former British Prime Minister Tony Blair, former German Chancellor H E Gerhard Schroeder, His Holiness the Dalai Lama, Sir Elton John, and Chinese Premier HE Wen Jia Bao. Noble Laureate VS Naipaul and marketing guru Jack Trout are also among the long list of guests who have enjoyed the period appeal, warm service and the comfort and luxury of this beautiful hotel. Speaking on the occasion, Mr. Deepak Menezes, General Manager

at ITC Windsor said “It is a moment of pride for all of us as we achieve this milestone. ITC Windsor is not a hotel it is an experience to be lived and spoken about. The entire team is very excited to bring back the memories and reminisce about the past as we take a walk down the memory lane of the last 4 decades. It is 40 days of celebration with a range of offers, specially curated menus, and fond surprises as we come together to mark this momentous day”. Following the brand ethos of Responsible Luxury, ITC Windsor also became the first hotel in the World to achieve LEED Zero Carbon Certification. ITC Hotels has pioneered several ground-breaking initiatives on environment, hotel ecosystem, health, and well-being. From LEED platinum rating, to being one of the first chains to eliminate single use of plastic free products, deployment of radiation harmonisers across the chain, farm to fork low carbon footprint cuisine, clean air and more, ITC Windsor is a notable first in its Responsible Luxury and Sustainability initiatives.

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NEWS / HOSPITALITY

CHASE THE MAGIC OF THE MONSOON WITH TAJ From Ooty to Munnar, Khadakvasla to Wayanad and more, explore the magic of monsoons with Taj, SeleQtions, Vivanta and amã Stays & Trails

he arrival of the Rain Gods means overcast skies, sudden showers and the heady smell of fresh rain-soaked earth. The magic of monsoons is like no other, and there is no better time than now to plan a getaway to rediscover the beauty of India, which is lush green and looks anew, with Taj, SeleQtions, Vivanta and amã Stays & Trails properties at breath-taking destinations. There is no better time than the monsoons to discover God’s Own Country – Kerala. The serene backwaters lined with many shades of green are the perfect remedy to

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rejuvenate both, mind and soul. Balance the thrill of exploring the centuries-old Bekal Fort with holistic wellness inspired by the ancient art of Ayurveda. Or head to the hills where one can wake up to the monsoon mist as it makes its way into one’s room. Perched in the midst of a rainforest atop a hill, Coorg is a nature lover’s paradise. Embark on meandering walks learning about over 200 species of flora and fauna that dot the forest or simply sit back and relax with a local hot brew from the coffee plantations. The rains are the best time to

embark on a road trip filled with scenic cross country drives. Head to Wine Country for a weekend getaway in the heart of Nashik. Or enjoy a languid vacation in the coastal town of Alibaug. To explore a different side of Goa and experience the true meaning of the susegad life, Goa is a monsoon delight. From Ooty to Munnar, Khadakvasla to Wayanad and more, explore the magic of monsoons as you escape the hustle and bustle of daily life and indulge in the range of eclectic experiences with Taj, SeleQtions, Vivanta and amã Stays & Trails.

RAINING GOA’S STATE OF MIND G

Whatever kind of traveller one might be, Goa has something for everybody. Explore a new Goa and embrace a Goa state of mind this rainy season.

oa; the word brings to mind palm-swept beaches, endless vistas of the sea and delectable cuisine – putting it on everyone’s travel bucket list. And while Goa is all these things and more, the rains make this sea-side haven a paradise undiscovered for travellers. Explore Goa with Taj, SeleQtions, Vivanta and amã Stays & Trails properties this monsoon. Those looking to indulge in holidays replete with rejuvenating spa therapies, downtime by

the pool and unique dining experiences, can choose from many Taj hotels across Goa. Dive into history when exploring the ramparts of the famed Fort Aguada or experiencing the idyllic susegad life that is synonymous with Goa. For the adventure seekers, there is no better time than now to discover Goa’s adventurous side. Cycle through quaint fishing towns or explore hidden hiking trails all while staying at the beachside SeleQtions resort. Or enjoy a

splash of contemporary elegance at a Vivanta hotel in the heart of the bustling city of Panjim. For friends and families looking to reconnect with one another in exclusive settings, amã Stays & Trails’ many heritage bungalows and villas spread across Goa make for the perfect holiday home. Whatever kind of traveller one might be, Goa has something for everybody. Explore a new Goa and embrace a Goa state of mind this rainy season.

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NEWS / HOSPITALITY

CHINA HOUSE, NOW OPEN IN HYATT REGENCY LUCKNOW Hyatt Regency takes Chinese cuisine to an exquisite level for city gourmands

repare your taste buds for the

exclusive flavours of China, as Hyatt Regency Lucknow launched its third edition of the iconic China House. The restaurant is slated to be the most coveted high-end authentic

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Chinese specialty destination, not only in the city but the state as well. With a seating capacity of 72, which includes two private dining spaces spread out spaciously, this signature restaurant offers lifestyle elements, family-style

service, and a contemporary ambiance. Targeted at the well-heeled luxury gourmand, China House Lucknow brings an elegant yet stimulating dining experience to Lucknow’s Chinese food lovers.

This signature restaurant lays out the unique concept of a Show Kitchen that creates a feeling of being part of the culinary art of food creation and brings you one step closer to food transparency and innovation. This visual treat creates an overall culinary experience for every guest along with its vibrant and colourful architecture that exhibits sheer brilliance. The menu of restaurant focuses on Sichuan cuisine, consisting of mouth-watering dishes, complemented by classic Beijing appetizers. Sichuan cuisine is known to bring together the hot and spicy, as well as the sweet and sour flavors. This cuisine works with the senses, bringing together the popularly known “Five Fragrances” which consists of fennel, pepper, aniseed, cinnamon, and clove. It is known that these five fragrances bring deep

cuisine, as well as authentic Chinese chai. One can pick from a wide variety of fine harvests and tea blends. This is also supported by a dessert bar, offering delectable Chinese dessert options. The atmosphere is elegant yet stimulating, with the buzz from its diners and the live experience of the show kitchen and beverage bar. The private dining areas are spread out spaciously keeping the guests engaged with the tantalizing delights. China House Lucknow is the new destination in town and a celebration of cuisine and the culinary arts. One could partake in a scrumptious selection of relish soups, dimsums, wok noodles, and rice, complimenting the traditional drinks, cocktails, and desserts with an exclusive pick from a wide variety of fine harvests.

AYAN HALDER APPOINTED AS ROOMS DIVISION MANAGER AT COURTYARD BY MARRIOTT BENGALURU HEBBAL

yan Halder has been appointed as the new Rooms Division Manager at Courtyard by Marriott Bengaluru Hebbal. Ayan Halder brings over 12 years of experience in guest relations and the hospitality industry by working with renowned hospitality brands across India. He exhibits a strong record of driving guest and employee satisfaction. Ayan started his career as Front Office Supervisor at The Oberoi Hotels and Resorts, Kolkata in 2009 and subsequently moved to Taj Bengal Kolkata and Novotel Hotel & Residences, Kolkata. Prior to joining Courtyard By Marriott Bengaluru Hebbal, he worked with Four Points by Sheraton, Marriott International, Vizag as Front Office Manager. As Rooms Division Manager at Courtyard By

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satisfaction to the taste buds of food connoisseurs. China House will also hone its focus on punchy flavors and fragrances curated by a team of highly skilled chefs helmed by Chef Han. Mr. Roshan Mendonsa, General Manager of Hyatt Regency Lucknow shared “We are delighted to have Chef Han launch this restaurant in Lucknow. His legendary background of having brought authentic Chinese cuisine to India is well known. His ability to use original spices and source the ingredients with the highest handpicked quality makes China House what it is today. We are looking forward to the denizens of Lucknow, participating with us, in this “adventure of cuisine” at the Hyatt Regency Lucknow” China House Lucknow also has within its fold, a Tea Bar, which offers tea blends that complement the Chinese

Mariott Bengaluru Hebbal, he brings his wealth of experience and skills to manage guest satisfaction by ensuring the Rooms Division meets the brand’s standards. He will also emphasize on growing revenues and maximizing the financial performance of the department. Ayan holds a Bachelor’s 37 degree in Hotel Management from the Institute of Hotel Management in Kolkata. He also completed his MBA from the International School of Business & Media in Kolkata When not at work, Ayan likes to play outdoor games and is a fitness enthusiast. He loves listening to music and travelling to adventurous and offbeat places. JULY 2022 TOURISM INDIA

COLUMN

By Binu Philip

AN ‘OFFICE’ ABOARD THE ‘WHALE IN THE SKY’ A

Salute To Busy Bees In Uniform. “.Good afternoon Mr. Philip, how are you today, turn right and your seat is right there” – Christina with a beaming smile that beats the radiance of the warm November sunshine at Dubai’s T3 welcomes me into yet another trip on an Airbus Three-Eighty. The A380 – is incredibly large, massively spacious, yet surprisingly quiet. The wings almost never ever end, and the tail keeps going towards the skies, yet not a fuel guzzler. A head turner on the tarmac, a special-attention

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seeker at the gate, yet a toy in the hands of well-trained Pilots. It’s thrilling to be up in the air in the company of clouds, in a plane that carries the weight of around 500 people, their thousands of pieces of bags, vaccines/medicines, fruits, vegetables, meat products, electronic goods, special cargo (anything from an expensive Lamborghini to a prized animal), even newspapers! And still climbs effortlessly into the atmosphere, stays afloat, and zooms at >1000km/h. Reaching the ‘upper deck’

requires almost the same number of steps to reach an A320 aircraft from the ground. Slick fittings, an experiential lighting system, spacious walkways that allow for more than a stretch of legs, round edges gentle in their bent, plush settings… any which way you look at it, there’s a sense of wonderful wonder as you step inside this silent giant. (the Queen of the Skies is still my favorite!). The most intriguing element here is a small cubicle right under the stairway from ‘Economy’ to the upper deck. The only indication that

allows you to imagine what this space could be is tiny signage that reads ‘Crew Only’ When you have to manage 500 passengers and up to 24 members of the Crew and ensure size does not eat its way into the quality of service or safety of passengers, monitoring each item on the service chart is necessary. An on-the-lap office will not suffice. Boarding At the first entry into the aircraft, Christina the leader of the Economy team continues to put up a lavish smile through her aging visage and greets everyone stepping onto this aircraft. In between many phone calls on the intercom invite her attention to the door, and boarding gets interrupted repeatedly. The door is wide, tempting the adventurous to try and make their way in, escaping her notice. But they fail. When boarding gets interrupted yet again, Tanya is roped in, and she takes over. Remember, these ‘Cabin Attendants’ repeat the same monotonous greeting to hundreds of people, for about 20-odd minutes little ‘office’ space has already gone through some amount of paperwork. Sheets of paper are haphazardly strewn around some ‘Emirates Cabin Crew Docket’ folders on the pulledout, make-shift table all of about 5 inches in depth and 2 feet in length. The door is half open, and my seat adjacent, secrets of how a ‘cabin manager’ works through the flight, are out in the open, almost. Michael, tall, active and pleasant, is slicing his towering figure through passengers who board the flight. As the Cockpit Crew is busy getting their share of paperwork done with the ground, technical, and airport staff, an engineer enters the ‘office’. Now to fit a 6’+ figure in that ‘office’ is quite difficult indeed. He has to first bend, and while at that, ensure he does not even unintentionally hit a passenger walking by, with any part of his body. He then nearly crawls almost on his knees and gets seated. There’s hardly any space to move or manoeuvre to retrieve a sheet of paper that falls down. www.tourismindia.org

Michael, already signing a few sheets and tapping some keys on the computer, has an urgent sheet to take to the cockpit, but only after the engineer is able to leave the ‘office’. Doors are waiting to be closed, the Captain impatiently looks behind for Michael.As the engineer looks on, a family of 5 (the last to board) is struggling to move on ahead and get to their seats; once they get past, he can exit the ‘office’ and make way for Michael so he can head to the ‘flight deck’. Captain James looks back time and again through the half-open cockpit door and urges for the document. Every second is precious because delays can put EK005 in a queue pile up at the end of the runway. This is an already delayed flight of 18 minutes; cost is another matter. Shaking his head fully knowing that Michael and the engineer are stuck inside the ‘office’, Captain James uses the time to make a fast-paced and hurried greeting to all passengers – he explains the route, warns of ‘bumps’, and informs us about the weather at London. Soon after, he heads to the lavatory! Documents signed, Michael runs down from the cockpit, gently pushes Christina away from the door, pushes a button and the huge door starts to roll in for closure. While at it, he reaches the public announcement system urging “all ground personnel to leave the aircraft”, and waves at the ground personnel. Doors are closed. An urgent barrage of calls from David the manager of the upper deck arrives one after the other in39search of Michael. Michael then makes a quick announcement instructing all cabin attendants to “arm all doors and cross-check” – his restless fingers searching for the buttons frantically. Christina does her door. In the midst of another intercom call, he signals her to do his door too, since he’s sorting out a ‘business class issue’. At the same time, he keeps a keen eye on Christina arming the door. Banging the phone on the rest, he swiftly flies up the upper deck

where First and Business Class seats are located. In a few seconds, he almost slides down. Hurriedly swirls into the ‘office’, grabs a paper, signs it in his ‘office’, and then it is faxed. Meanwhile, his ID card is swiped beside the inbuilt computer monitor, opening to an admin page on the inflight operations software resembling the ‘Emirates Airline’ website. A few buttons are touched, a few cabin lights come on, and the customary Arabic welcome address follows. “Short Taxi”, he silently screams at his colleagues on the intercom, indicating that there’s very little time to finish “before takeoff” duties, on this flight that is now almost 40 minutes late. Christina and another colleague cannot manage a stuck baggage compartment door and Michael’s help is requested. In a minute it is sorted out by changing positions of a few bags after identifying them with corresponding passengers. He’s back at the ‘office’ by which time captain James and his Sr First Officer roles on the Rolls Royce Trent 900-powered aircraft towards the top of the taxiway. ‘Safety’ and ‘ICE’ movies are turned on. Almost all members of the crew, though smiling and seemingly enjoying the briskness of work, are heaving a sigh of relief as they sit down at designated seats. A mother and two girls seated in front are almost wide-eyed JULY 2022 TOURISM INDIA

COLUMN

seeing a terrifyingly busy crew. One of the girls is putting finishing touches to a school project that’s to be submitted on Monday at a London school perhaps, and Michael spotting that stops and chats up with them; also using the opportunity to tell them to fold the tray table for taking off. At the end of it, he leaves a message with the girls: “study well and don’t end up with a job like mine”! What did he mean? On the taxiway, the monstrous aircraft continues to roll on effortlessly. The brakes are slammed briefly and the most pleasant faces of the cabin crew (moving towards the right side crew seats) are taken aback, but quickly regroup. A middle-aged man on the front row asks Michael who is now seated: “busy day” (he’s been running non-stop)? “Well we have

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not started yet” comes the quick response, as his fingers roll across his face in true British style.

Airborne

Quickly thereafter, we are airborne. Members of the Cabin Crew seated in front and facing the first few rows of ‘Economy’, display highly relieved faces for managing to keep things under control just before the huge plane begins to sprint on the runway. As the blue waters of the sea below us emerge, the soft ‘ding’ followed by the intercom ringing for Michael signals the next phase of service on the flight. A string of services is quickly rolled out by the crew. Hot towels, menu cards, fixing faulty tv screens, serving welcome drinks and savories, lunch, and tea. As the ‘crew’ pick up their sprint from where they left, those urgently wanting to use the lavatories form

a line in front of the stairs. While some doze off, others are busy surfing through thousands of channels on the ICE system, and the odd traveller is either reading a book or going through some official papers. The odd toddler screams too! It’s all happening. It’s now nearly two hours since take off.Food carts are being cleared, stowed, and kept ready for the ‘empty cart collection’ in London. The crew is yet to eat. As one bunch does the clearing, the other is keeping ready ‘open galley’ drinks, snacks, and chocolates. Michael and Christina meanwhile, are planning pre-landing snacks, it seems! Soon, the busy ‘office on the whale’ is quiet, and its ‘doors are closed. An hour or so later, the doors are open again. Michael goes in and comes out a few times, each time picking up a paper, jotting something, and passing it on to other members of the Crew. Christina meanwhile runs to the ‘office’ – one of just three who has access here. The built-in computer system in the ‘office’ from where all in-flight cabin crew controls are situated has just been swiped with her ID card (I suppose). It refuses to respond. Christina is frustrated and calls for someone to rectify the ‘hung’ system. A colleague arrives, fixes the ‘bug’, and leaves muttering something to himself. Christina does not forget to thank him. But there’s no response. Genelle comes to do her reporting of the Business Class ‘performance’ and eggs the current occupant to hurry up. David pops in to clarify something. The three have a brief

exchange of opinions.’ The office’ is shut again for a few minutes before Michael comes back, swirls in, takes another bunch of papers, connects his iPad, swipes the computer, and starts to work. Four people are frantically called from here, most of them not available. The phone is gently banged. But return calls come in one after the other, and Michael briskly answers them with a series of queries/instructions. A pile of paper is then filled and signed (I think). Corresponding entries are made on the iPad. More calls are made, he’s made to wait impatiently, fingers are at work – the black pen revolves at the speed of a fan. Doubts are clarified and those papers are stacked and filed. A big box file is taken out of the cupboard and a few more sheets are checked. The ‘comments and incidents’ page on the iPad opens up. A flurry of quick touches on the iPad, then on the computer. A fresh pack of UK Landing Cards are taken out, and allocated to several members of the smiling crew for distribution. Less than 1.5 hours to land and the snack service – cold sandwiches with tea and muffins – is being carried out. Lunch was heavy with turkey salad, sauced rice and chicken, toasted buns, coconutsprinkled chocolate cake with mango jelly, tea, and chocolates! Water, of course. 50 minutes to landing and the pace of activity in the cabin has now once again picked up. Crew members are moving around trying to finish up most of the things before the cockpit crew announces descent into London.

Landing

And then Captain James announces descent into a cold London. That’s the hint Michael needed to get into a set of landing announcements with a wide open, warm, and expressive smile, but obviously hurried and quick. As I peep into his ‘office’, he responds with a wink. No papers to refer. He’s reciting the announcements as if it’s a poem. In child-like exuberance, Michael continues to run up and down with many things, including the www.tourismindia.org

donations bag. The rest of the crew is now on a blanket and headphone collection spree at breakneck speed. The aircraft has now descended to 12,000 ft from 38,000 ft. in about 8-10 minutes. Glorious London under lights is clearly visible. The descent is a bit bumpy as it usually is on the London route, enveloped in thick cloud cover, but the size of the aircraft makes it all so easy on the passengers. Michael wraps up his never-ending set of papers, files, and iPad. Now just the computer screen is open. Just as we hope for a smooth landing, the cockpit crew announces ‘holding’ in the air by the ATC LHR … “that’s another 15 minutes” – mutters Michael, and runs to the lavatory. Christina makes a quick visit to the ‘office’ and waits impatiently for Michael. She’s pensive. On spotting his shoes appear out of the lav, she politely asks “do we have time?” “For what,” he asks back. “To close the bar”, to which he screeches in controlled anger. On giving her a greatly relieving 5 additional minutes to close the bar, Christina, in excitement and relief and runs up. Unknown to me until then, the rest of the team had their heads pop out from behind the galley curtains to see Michael’s response. Jubilantly pumping their fists, they are happy and thankful. With a resurgent sense of renewed urgency, they go about closing up. The last instruction, three ‘holding patterns’ later: “don’t forget to get everyone to sign their log time sheets (if I got that right) before they leave, yea”: At that, the aircraft dives a further 2,000 ft and the London Docklands with its iconic O2 Arena are now naked to the eye. Yes! It’s London41one more time. For the first time in about 8 hours, Michael and his team are now ‘seated’ ‘peacefully’ and quite jobless too!

goodbyes to some passengers. After yet another successfully completed flight, they are laughing, smiling, patting each other’s back,s and waiting at the exit doors ready to ‘disarm and cross check’. With warm smiles Michael and Christina bid us goodbye. Michael engaged in few seconds of chat, commenting on my black trolley bag. “Wow” he exclaimed when he heard it was from Hangzhou. There were a couple more sentences exchanged about the nature of his work that he loves to do every day, but now was looking forward to a break of two weeks before his next flight back to Dubai. The question really is, which part of the job of the cabin crew is glamorised? Just the travel in terms of the opportunity to be in different parts of the world, I think. Whether on the ground, up in the air, or back on earth, there’s so much of responsibility and time-critical things to do… not even one can be delayed, or missed. On a British Airways 777 from LHR to Bangalore, there was a similarly tall, friendly, and forever buzzing Economy cabin manager. Whenever I lifted my head he was either hurrying to the front or carrying something to the galley behind! I doubt if he ever sat down on that 9+ hour flight. An hour before landing I asked him, “you must be tired”. On the go he replied, “yes, but 230 of you were comfortable, isn’t it, that’s my joy”? Despite everything, airline cabin crew manage to put up welcoming smiles, assuredly and patiently answer questions, or hold their composure even if air turbulence is moderate, or even when a passenger finds it difficult to breathe! They are the busy bees in uniform. Salute!

Binu Philip

Touch Down

Once the wheels touched the runway, welcome announcements in Arabic and English are made. A few members of the crew started another brief round of to-ing and fro-ing – handing back jackets that were stored, or just the parting JULY 2022 TOURISM INDIA

NEWS / OUTBOUND

YAS ISLAND CELEBRATES IIFA

WITH A VIBRANT MURAL OF BOLLYWOOD SUPERSTAR

RANVEER SINGH

The International Indian Film Academy Awards were presented in a glittering function at Etihad Arena, Yas Island

n celebration of the 2022 International Indian Film Academy Awards (IIFA) which held at Etihad Arena at Yas Bay waterfront, Yas Island Abu Dhabi on June 3-4, 2022, a colourful and opulent mural has been created by Yas Island Abu Dhabi, one of the world’s leading leisure and entertainment destinations located on the golden shores of Abu Dhabi, to celebrate its association with Bollywood and brand ambassador, superstar Ranveer Singh and to countdown to the awards which are being hosted for the first time at the destination. The mural encapsulates everything IIFA stands for, with its bold and eye-catching nature, making it the perfect visual to build buzz and anticipation ahead of the event. The mural also creates a lasting legacy for the awards and is a nod to Yas Island’s standing relationship with Ranveer Singh, one of Bollywood’s most boundary-pushing star who is also Yas Island’s ambassador, as well as recognising the appeal of the 42

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destination to visitors from India and across the entire globe. Yas Island launched the now viral ‘Yas Hai Khaas’ campaign with Ranveer Singh earlier this year, receiving exceptional engagement across social media, with over 70 million views across Yas Island’s social channels as well as achieving 80% of 2019 full years website traffic in the first 10 days of the video launch. Yas Island offers holiday makers a diverse mix of awardwinning leisure and entertainment experiences, from one-of-a-kind theme parks, world-class shopping and superb dining, to a links golf course, exciting water and motor sports, and spectacular musical, entertainment and family events… all within the 25 sq km Island. Yas Island is home to the award-winning theme parks Ferrari World Abu Dhabi, Yas Waterworld Abu Dhabi, Warner Bros. World™ Abu Dhabi, the record-breaking CLYMB™ Abu Dhabi, Yas Marina Circuit (home to the FORMULA 1 ETIHAD AIRWAYS ABU DHABI GRAND PRIX™), Yas

Marina, the award-winning Yas Links golf course, as well as Abu Dhabi’s largest mall, Yas Mall, Yas Bay Waterfront - Abu Dhabi’s vibrant day to night destination featuring Pier71, a three-kilometre Boardwalk, and a variety of world-class dining, leisure and entertainment brands. With ten hotels, including W Abu Dhabi - Yas Island, Hilton Abu Dhabi Yas Island, The WB™ Abu Dhabi, the World’s first Warner Bros. themed hotel, DoubleTree by Hilton Abu Dhabi Yas Island Residences, Crowne Plaza Yas Island Abu Dhabi, Yas Island Rotana, Centro Yas Island by Rotana, Radisson Blu Hotel Abu Dhabi Yas Island, Park Inn by Radisson Hotel Abu Dhabi Yas Island and Staybridge Suites Abu Dhabi Yas Island, plus more than 165 dining experiences, the destination also features indoor and outdoor concert venues including WHITE Abu Dhabi and Etihad Arena - all of which are complemented by a range of visitor services that connect all attractions to one another.

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NEWS /HOSPITALITY

HILTON’S FLAGSHIP BRAND MAKES HIGHLY ANTICIPATED DEBUT IN THE MALDIVES Hilton Maldives Amingiri Resort & Spa arrives in the archipelago with a 109 all-pool villa resort, delivering an exceptional stay for a new era of travellers

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ilton has announced the opening of Hilton Maldives Amingiri Resort & Spa, marking the expansion of Hilton’s award-winning flagship brand into the Maldives. The all-villa resort features an array of thoughtful amenities which are new to the archipelago, setting a new benchmark in hospitality that will captivate the next generation of travelers. Hilton Maldives Amingiri is the fourth resort under the company’s portfolio of brands in the country, complementing Waldorf Astoria Maldives Ithaafushi, Conrad Maldives Rangali Island and Saii Lagoon Maldives, and Curio Collection by Hilton, bolstering Hilton’s ability to take care of different travelers and their unique needs in one of the world’s most sought-after destinations. The hotel is owned by Amingiri Holdings Pvt Ltd and managed by Hilton. “The Maldives is one of the most desired vacation destinations for travelers around the world – seeing a continued pace of bookings even throughout the last two years

when it was the first country to open its borders to international travelers during the pandemic. The expansion of our flagship brand here underscores our commitment to bringing our world-class brands to key locations, and we are confident Hilton Maldives Amingiri Resort & Spa will build on our legacy of delivering an exceptional stay to delight and inspire our guests,” said Alan Watts, president, Asia Pacific, Hilton. “Today’s milestone launch is a celebration of our shared vision with Hilton to deliver the most exceptional levels of service and hospitality in the Maldives. At Amingiri Holdings, we are committed to continuously contributing to the Maldivian economy and further strengthening its tourism industry, and Hilton Maldives Amingiri Resort & Spa will enable us to continue with this mission,” said Daniel Welk, Amingiri Holdings Pvt Ltd. Nestled in Amingiri Island in the North Malé Atoll, Hilton Maldives Amingiri is directly accessible

from Velana International Airport via a scenic 20-minute premium speedboat ride. The resort features 109 expansive beaches and overwater villas, each offering a private pool and enticing views of the surrounding turquoise lagoon. Embodying a harmony of Maldivian accents and contemporary touches, the villas invite an abundance of natural light through their floor-to-ceiling windows, enhancing a refreshing colour palette that mirrors the warm hues of the sea and sky. Designed to immerse guests in nature’s wonders, the overwater pool villas are outfitted with stairs to lead directly to the island’s lagoon, and a hammock by the pool to enjoy the melody of waves; while beach villas feature direct access to sparkling white sand, a deck swing and a gazebo on the shore. All villas boast generously proportioned bathrooms with ocean-facing bathtubs, as well as indoor and outdoor rain showers that create a sense of relaxation. A key highlight of Hilton

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NEWS / HOSPITALITY Maldives Amingiri is the sixbedroom Amingiri Residence, the ideal escape for larger groups of travelers looking for privacy in its truest sense. Set apart on a landscaped cove, the residence will welcome guests with its own arrival pier and a dedicated sundeck with uninterrupted 360-degree views of the Maldivian horizon when it debuts in November 2022. “Hilton Maldives Amingiri represents what we continually strive for in our brand portfolio – innovative offerings and exceptional stays complemented by our signature hospitality. Introducing several new concepts to the Maldives, such as a rooftop lounge exclusive to teenage guests, a cocktail lab, and the six-bedroom residence, Hilton Maldives Amingiri is set to capture guests of all ages

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looking to reconnect during their stay with their selves, nature, or close ones,” said Alexandra Jaritz, senior vice president, Brand Management, Asia Pacific, Hilton. Home to six distinctive dining concepts, Hilton Maldives Amingiri will take guests on a culinary sojourn. From Origin, a dining experience that celebrates sustainable seafood sourcing, aging techniques, and a food-upcycling approach, to all-day dining restaurant Habitat, to rustic beach restaurant Beach Shack with its feet-in-the-sand dining experience, the resort’s dining offerings are thoughtfully curated to satisfy every palate. Celebrating tea cultures from all over the world, modern-day tea house Sip Tea Lounge’s extensive tea collection allows guests to refresh and relax over rare flavors

and perennial favorites. Champagne and gin are on showcase at the adults-only overwater bar Eden, while poolside bar Aura features a cocktail lab dedicated to the art of mixology. A slew of inspiring experiences awaits seasoned holidaymakers and junior explorers: Krakengiri Kids’ Club features an outdoor children’s play pool and mini splash park, while rooftop bar Re: Fuel offers teenage guests a tranquil retreat and a hidden entrance designed exclusively for them. Purposefully designed as a sanctuary, Amingiri Spa offers an extensive menu of rejuvenating treatments and purifying hammam rituals that bring an enlightened sense of wellbeing.

10-YEAR MILESTONE FOR FOUR SEASONS SURFING CHAMPIONSHIP The event will be held from August 22-29, 2022

fter a two-year hiatus, the world’s most luxurious surfing event announces its return to competition in the stunning reef breaks of Four Seasons Resort Maldives at Kuda Huraa. Four Seasons Maldives Surfing Champions Trophy will be hosting its 10th year of competition from August 22-29, 2022, with perhaps the most exciting field of competitors ever to don the coveted jersey. With a line-up of six professional surfers and a unique event format, the Surfing Champions Trophy throws traditional competition to the wind and, from the most lavish

surf location in the world, puts on a one-of-a-kind show. Rather than set 30-minute heats, each surfer’s heat time is based on their age. Additionally, their skills are put to the test across three different surfing disciplines – single-fin, twin-fin and a more conventional triple-fin thruster. With this varied format, each surfer has the freedom to get creative and have as much fun as possible in the water. Four Seasons Maldives Surfing Champions Trophy announces the first three surfers (of six) who will be competing in this historic 10th year of competition – Rob

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Machado, Shane Dorian and Ross Williams. These surfers are not only iconic in the sport, but also make up part of a very special crew in surfing’s celebrated history – The Momentum Generation. With their story now made into a featurelength film on HBO (The Momentum Generation), fans can tune in and become invested in the narrative of these legendary surfers – from their young teenage lives through to today, surfing in the Surfing Champions Trophy in Four Seasons Resort Maldives at Kuda Huraa. “Don’t be fooled by the age of our crew,” says Rob Machado. “We’ll be more fired up than ever, competing against guys from our own generation!” The remaining field will be announced closer to the event, with three additional competitors including one local Maldivian wildcard. This packed field will be putting on a unique display of surfing to remember, as they compete for USD 25,000 in prize winnings and enjoy all that Four Seasons Resort Kuda Huraa has to offer. Stay tuned for more updates as the (re)start of the world’s most luxurious surfing event approaches for its landmark tenth anniversary. JULY 2022 TOURISM INDIA

NEWS / HOSPITALITY

ACTRESS AHAANA KRISHNA SPOTTED VACATIONING AT HIDEAWAY BEACH RESORT & SPA Currently spotted on her getaway, Ahaana Krishna, an Indian actress and Social Media influencer look definitely glowing in the Maldives at Hideaway Beach Resort & Spa, a luxury playground large hideaway island set in the northern Maldives.

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haana Krishna is an Indian actress and social media influencer appearing primarily in Malayalam and ad films. She made her cinematic debut as the lead heroine in Mr Rajeev Ravi’s Njan Steve Lopez in 2014 opposite Farhaan Faasil. Since then, she has starred in many productions such as Luca, Gangs of 18, Dots, and Pidikittapulli. This rising star is going places in her star journey but for now, she has found herself in

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the tropical Maldives for some fun and relaxation. The Indian actress proved to look so sensational as she modelled on the beach, as seen in her several posts on Instagram to give her fans all over the world a quick sneak peek into her latest vacation. In one of the many looks of Ahaana through her vacay snaps, she is seen decked up in a blue swimsuit with cut-out details, matching the blue ocean behind, with the colour blue ensemble, and teamed with a ring and nail paint. In another, she looks absolutely stunning in her starry dress and the best look of all is Ahaana decked in a flowy yellow dress making her the belle of the ball while looking simply breathtaking next to the natural beauty of the island. The avid social media user has shared a few “Maldives Must-Do’s” with her fans in her stories. These experiences include enjoying to the fullest with having the most amazing food, watching sunsets and sunrises, snorkelling, and much more at her hideaway at Hideaway. “Came back searching for a piece of my heart I left behind 2 years ago at this Paradise, also known as the Maldives,” the actress wrote in her Instagram caption. She has even posted a reel of channelling all her ‘Mermaid Dreams’ somewhere in the middle of an ocean whilst snorkelling through the unique double coral reefs of @ hideawaybeachmaldives. JULY 2022 TOURISM INDIA

NEWS / HOSPITALITY

THE GRIMALDI FORUM MONACO IS GETTING BIGGER & BETTER! Celebrating a Quarter-century of Existence in 2024

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he highly-acclaimed Grimaldi Forum will have an exceptional gift to offer its clients as early as 2025, namely a vast extension of its building within an eco-district boasting green space. The upwardly mobile discerning Indian outbound traveller is always on the lookout for the latest exciting events & facilities showcasing a variety of attractions to learn more about the culture, heritage, and the latest happenings around the world. No wonder the world-renowned Grimaldi Forum Monaco fits the bill perfectly in this regard, magnificently hosting conferences, congresses, trade shows, exhibitions, concerts, and shows throughout the year. Just one look at the sheer numbers here is mind-boggling. This facility currently spans a total area of 70,000 square meters, expanding to a whopping 80,000 square meters by 2025. The current modular area is 35,000 square

meters, which will grow to 41,000 square meters by 2025. The vast facility also has 3 auditoriums with 1,800, 800, and 400 seats. In just two and a half years, the Principality of Monaco’s Congress and Cultural Centre will increase its exhibition capacity by 50%, with 6,000 square meters of additional space. Connected to the rest of the building by a direct link to the Diaghilev exhibition hall, access to this extension will also be via an independent external entrance located on the seaward side. Monaco is championing sustainable tourism and the Grimaldi Forum is exemplary in this initiative. With Mareterra, the eco-district project currently under construction, which has been decided by the Monegasque government and in which this extension is being built, the entire environment of the Grimaldi Forum Monaco will offer a new dimension. This eco-district project will

offer housing, a car park, shops, restaurants, a pine tree forest, and a marina. Answering very strict environmental requirements is part of the Principality’s objective to achieve carbon neutrality by 2050. Also note that a part of the electricity powered by 1,500 photovoltaic modules installed on its roof since 2019, allows the Grimaldi Forum to supply energy to the surrounding buildings and this new district. It is thus quite natural that the congress and cultural center of the Principality certified ISO 14001 since 2008 and are part of this ambitious project. Moreover, enriched with new shops and restaurants, the recent renovation of the nearby Larvotto beach area is an additional asset that will enable congress participants to enjoy all the services close to their congress center. The Grimaldi Forum is one of the first European centers to have received – since 2008 – the precious ISO 14 001 certification.

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NEWS / PRODUCT LAUNCH

HIMALAYAN ORGANICS ALL SET TO REVOLUTIONIZE ORGANIC NUTRITION SEGMENT Himalayan Organics, an Indore-based company, is also contributing to this health revolution by offering holistic wellness solutions to deal with numerous everyday health issues

ue to the spreading awareness and concern about health, people are becoming more aware of their health and nutrition than ever before. Since people are willing to take an extra step to ensure diverse nutrients, many nutraceutical companies have started offering various wellness solutions. Himalayan Organics, an Indorebased company, contributes to this health revolution by offering holistic wellness solutions to deal with numerous everyday health issues. Launched in 2018, Himalayan Organics recently introduced two new Product Ranges: Organic Seeds & Organic Powders. The organic seeds range comprises Organic Flax Seeds, Organic Chia Seeds, Organic Pumpkin Seeds, and Organic Sunflower Seeds. “Including such healthy seeds in your diet can help provide essential fatty acids and antioxidants for a healthy heart and body. Adding these organic seeds in your smoothies, salads, and puddings 52

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helps enhance the nutritional content in your body,” shares Mr. Vaibhav Raghuwanshi, Co-Founder and CEO of Himalayan Organics. Ashwagandha Powder and Moringa Powder are part of the new organic powder range that the dietary supplement brand offers. According to Mr. Vaibhav, Ashwagandha is known for its benefits to improve concentration and reduce stress levels. On the other hand, Moringa has been a prominent ingredient used in food and medications to improve amino acids and antioxidant profiles. Such fine powders are a great way to lead a healthy life and keep diseases at bay. The newly launched organic superfoods have been handpicked from the lush green farms. The brand carried a series of authentic checks to bring ‘Organically Certified’ products to the market. Himalayan Organics envisions a future where it can promote holistically healthy lifestyles by offering certified organic nutrition irrespective of age groups.

JAMAICA WELCOMES ONE MILLIONTH VISITOR FOR 2022 Continuing the destination’s strong tourism recovery, Jamaica welcomed its one millionth stopover arrival for 2022 on June 15

amaica welcomed more than one million stopover visitors to the island on June 15, 2022. The arrival of the country’s onemillionth stopover visitor is a signal of the strength of the country’s tourism recovery and how the industry continues to rebound rapidly from the COVID-19 pandemic. The arrival figures from the Jamaica Tourist Board (JTB) signal that the sector is proving its resilience and a return to pre-pandemic performance is on the horizon. In the mid of June, Jamaica surpassed the one million-visitor mark for this year. The island is continuing its efforts to achieve its 2022 projections, which an of total visitor arrivals of 3.2 million and total revenue of US$3.3 billion. Honorable Edmund Bartlett, Minister of Tourism of Jamaica, addressed a function at the Sangster International Airport in Montego Bay to celebrate the milestone of the visitor figures. “This moment is a testament to the confidence that the market shows in Jamaica as well as the strength, resilience, and enduring appeal of Jamaica’s tourism product as we build back stronger,” said Minister Bartlett. “It is a testimony to the hard work of our tourism workers and the success of the Jamaica Cares programme, which has

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prioritised the health and safety of Jamaican citizens and visitors,” he added. Jamaica is already witnessing excellent signs of recovery as the tourism industry continues to drive the island’s post-COVID-19 economic recovery. The Tourism Director, Donovan White, said that “Jamaica has been seeing a steadily increasing growth in stopover arrivals this year. The summer bookings are pacing ahead of 2019 (pre-pandemic), to be the strongest summer we have ever experienced”. Minister Bartlett further added: “It is wonderful to see more than one million guests already in this

year of our 60th anniversary, with the bulk of arrivals having accrued in just the past four months, and the expectation that we will welcome the next million stopovers in the next four months. We encourage everyone to explore the island, connect with our people and learn about our culture so they will want to come back to Jamaica again and again,” he added. Tourism arrivals for 2023 are projected to reach 3.7 million and $3.5 billion in earnings, with 2024 expected to surpass 2019 levels with 4.2 million visitors and $4 billion in revenue.

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NEWS / PRODUCT LAUNCH

INDIA’S FIRST EVER SPARKLING FRUIT WINE LAUNCHES IN DELHI AND ARUNACHAL Himalayan Organics recently introduced two new Product Ranges: Organic Seeds & Organic Powders.

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ruzzanté, the one-of-its-kind sparkling 100% fruit wine that has introduced the Indian consumers to a unique farm-tobottle experience, is now available in the National Capital as well as in the land of the rising sun – Arunachal Pradesh. The brand from Hill Zill Wines Pvt Ltd (HZWPL) has been creating ripples in the domestic market already since inception. In the wake of the pandemic, there has been a rapid surge in the demand for home consumption of high-quality alcoholic beverages (alcobev). Companies are moving in to encash this ready-to-drink (RTD) segment with a diversity of products. As one of the fastest growing alcoholic beverages

Mr. Deepak Bhatnagar, CEO & Chairman, Hill Zill Wines Pvt Ltd,

markets, expected to grow at a CAGR of 6.8% between 2020 to 2023, India presents a great opportunity for alcobev producers. Launched in 2017, Fruzzanté has grown from strength to strength and rapidly expanded its footprint in different states across India. A ‘Make in India’ product, it is made from 100% premium quality fresh fruits grown in the state of Maharashtra. It is a glutenfree, vegan drink that has no added colour or flavour. Speaking about this, Ms. Priyanka Save, Founder and MD, Hill Zill Wines Pvt Ltd, said, “Fruzzanté is a brand that truly represents the ‘spirit of India’. We have pioneered the farmto-table concept wherein we have made alcoholic beverages out of a fruit like Chikoo which was almost unthinkable in the past. This has made us grow sustainably and enabled a large number of farmers to earn better livelihood by their association with us.” Mr. Deepak Bhatnagar, CEO & Chairman, Hill Zill Wines Pvt Ltd, “Our plans were to reach whole of India by end of 2022, but pandemic slowed down the process. Since the end of 2021 we have managed to expedite the process, we launched Goa at the end of 2021 followed by Karnataka in 2022 and now we are ecstatic to enter the National Capital market as well as 55 Arunachal Pradesh. Soon, we will also be unveiling Fruzzanté in Meghalaya, Sikkim, Assam, and West Bengal. I believe Fruzzanté will prove to be a refreshing gamechanger in the Wine industry!” HZWPL has also produced India’s firstever premium dessert mead brand called Arkä. Arkä is made from honey extracted from beehives that is then fermented

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Ms. Priyanka Save, Founder and MD, Hill Zill Wines Pvt Ltd and presented as mead, a drink that has been mentioned in ancient scriptures dating back to 100 BC. After its success in Maharashtra, Karnataka & Goa, the brand will now be available in Arunachal Pradesh. Arkä Wildflower Honey and Arkä Rose are the two variants that would be available in Arunachal Pradesh.

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NEWS / INTERNATIONAL

INTERNATIONAL TRAVEL DRIVES MAY AIR TRAFFIC RECOVERY India’s domestic RPKs rose 405.7% year-on-year in May, compared to the 78.6% increase recorded in April. In May 2021, India had experienced the country’s most severe COVID-19 outbreak.

he International Air Transport Association (IATA) announced passenger data for May 2022 showing that the recovery in air travel accelerated heading into the busy Northern Hemisphere

summer travel season. Total traffic in May 2022 (measured in revenue passenger kilometers or RPKs) was up 83.1% compared to May 2021, largely driven by the strong recovery in international traffic. Global traffic is now at 68.7% of pre-crisis levels. Domestic traffic for May 2022 was up 0.2% compared to the year-ago period. Significant improvements in many markets were masked by 56

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a 73.2% year-on-year decline in the Chinese domestic market due to COVID-19 related restrictions. May 2022 domestic traffic was 76.7% of May 2019. International traffic rose 325.8% versus May 2021. The easing of travel restrictions in most parts of Asia is accelerating the recovery of international travel. May 2022 international RPKs reached 64.1% of May 2019 levels. “The travel recovery continues to gather momentum. People need to travel. And when governments remove COVID-19 restrictions, they do. Many major international route areas – including within Europe, and the Middle East-North America routes - are already exceeding pre-COVID-19 levels. Completely removing all COVID-19 restrictions is the way forward, with Australia being the latest to do so this week. The major exception to the optimism of this rebound in travel is China, which saw a dramatic 73.2% fall in domestic travel compared to the previous year. Its continuing zero-COVID policy is out-of-step with the rest of the world and it

shows in the dramatically slower recovery of China-related travel,” said Willie Walsh, IATA’s Director General. International Passenger Markets European carriers’ May traffic rose 412.3% versus May 2021. Capacity rose 221.3%, and load factor climbed 30.1 percentage points to 80.6%. The impact of the war in Ukraine remained limited to areas directly impacted. Asia-Pacific airlines had a 453.3% rise in May traffic compared to May 2021. This is significantly higher than the 295.3% year-on-year gain registered in April 2022. Capacity rose 118.8% and the load factor was up 43.6 percentage points to 72.1%. Improvements in the region are being driven by reduced restrictions in most of the region’s markets, except China. Middle Eastern airlines’ traffic rose 317.2% in May compared to May 2021. May capacity rose 115.7% versus the year-ago period, and load factor climbed 37.1 percentage points to 76.8%. The

RAJASTHAN DOMESTIC TRAVEL MART 200 Exhibitors will showcase their products and 400 buyers pan-India to attend; 9000 B2B structured meetings to be held between buyers and sellers at the RDTM

he Rajasthan Domestic Travel Mart (RDTM) slated to be held from 22 to 24 July

will witness a whopping around 9,000 B2B structured meetings between buyers and sellers. Almost 400 buyers (domestic tour operators) from across the country will also participate. Around 200 exhibitors will showcase the prowess and potential of their tourism products like hotels, resorts, amusement parks, etc. This was stated by the President, Federation of Hospitality and Tourism of Rajasthan (FHTR), Mr. Apurv Kumar. RDTM has been jointly organised by the State Department of Tourism and FHTR. Mr. Kumar further informed that the inaugural ceremony will be held on 22 July at Hotel Clarks Amer. The ceremony will witness the presence

of Rajasthan Chief Minister, Mr. Ashok Gehlot; Minister of Art and Culture, Government of Rajasthan, Dr. B.D. Kalla; Minister of Tourism, Government of Rajasthan, Mr. Vishvendra Singh; Chief Secretary, Ms. Usha Sharma, and Principal Secretary of Tourism, Ms. Gayatri Rathore. Similarly, President

Emeritus, Indian Heritage Hotels Association (IHHA), Mr. Gaj Singh Jodhpur, and President Honour, FHTR, Mr. Bhim Singh will also be present on the occasion. Mr. Khalid Khan Convenor of RDTM and Vice President, FHTR, said that the next two days (23 and 24 July) at the Birla Auditorium will be fully dedicated to B2B meetings between the exhibitors belonging to Rajasthan and the buyers from pan-India. Mr. Khan further said that there is a tremendous response from both exhibitors and domestic tour operators. This travel mart will go a long way in reviving the tourism sector in Rajasthan post-Covid. He also informed that 5 pre-event roadshows have been held in Jaipur, Mandawa, Jodhpur, Bharatpur, and Udaipur to promote the RDTM.

progressive re-opening of Asian markets is boosting traffic through Gulf hubs. North American carriers experienced a 203.4% traffic rise in May versus the 2021 period. Capacity rose 101.1%, and load factor climbed 27.1 percentage points to 80.3%. With most restrictions removed for travelers from this region, tourism and a high willingness to travel continue to foster the international recovery as several other routes areas are now outperforming 2019 results.

Latin American airlines’ May 57 traffic rose 180.5% compared to the same month in 2021. May capacity rose 135.3% and load factor increased 13.5 percentage points to 83.4%, which was the highest load factor among the regions for the 20th consecutive month. Some routes, including those from Central America to Europe and to North America, are outperforming 2019 levels. African airlines had a 134.9% rise in May RPKs versus a year ago. May 2022 capacity was up

78.5% and load factor climbed 16.4 percentage points to 68.4%, the lowest among regions. US domestic traffic was up 26.1% in May, compared to May 2021. 2022 vs 2019 The strong results in most international and domestic markets compared to a year ago is helping passenger demand catch-up to 2019 levels. Total RPKs in May 2022 reached 68.7% of May 2019 levels, which was the best performance against preCOVID-19 travel so far this year.

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NEWS / TRAVEL TRENDS

POSITIVE INCREASES IN IVAS PREDICTED TO BEGIN IN 2022 FOR ASIA PACIFIC The number of foreign arrivals into and across the Asia Pacific is still projected to either reach parity with the 2019 position or be well above it by 2024

he Pacific Asia Travel Association has released its latest quarterly updated international visitor arrivals (IVAs) forecast current to May 6, 2022, based on the data provided by 39 Asia Pacific destinations. In line with the start of the region’s travel recovery, aggregate numbers into the 39 Asia Pacific destinations are projected to have step-wise annual increases beginning in 2022 and continuing to 2024 across all three of the mild, medium, and severe scenarios. IVA recovery rates (above the 2019 baseline level) for visitors into and across the Asia Pacific are predicted to reach between 25-48% of the volume last received in 2019, with the numbers reflecting the range of potential outcomes from severe to the mild scenario. This is a solid improvement over the 16-18% range of 2021 – the trough year for most Asia Pacific 58

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destinations – and heralds the beginning of a continued growth trend to 2024. The number of foreign arrivals into and across the Asia Pacific is still projected to either reach parity with the 2019 position (medium scenario) or be well

above it (mild scenario) by 2024. Even so, the severe scenario reminds us that a possibility still exists for conditions to deteriorate once again – with multiple influencing factors including the ongoing pandemic continually evolving,

the Ukraine/Russia crisis, escalating jet fuel prices, limited air capacity, and routes, plus industry-wide staff shortages. While annual growth is predicted to occur for each of the 39 destinations covered between 2022 and 2024, there will of course be some variations. This is illustrated by the differences in relative positions for each of the three destination regions of Asia Pacific, as well as under each of the three scenarios within each of those regions. At the individual destination level, recovery rates vary broadly in 2022 and are predicted to range from less than 15% to

almost 99%, while in 2024, they range from 86% to 120% under that same scenario. Overall, however, projections are now for the Asia Pacific to reach an IVA count in 2024 of 510-832 million, depending on which scenario plays out over that period. Similar variations are apparent across the source market regions relevant to the Asia Pacific, although in general, the trend is back towards the same inbound structure of 2024, at least under the medium scenario. As PATA CEO Liz Ortiguera observes “While a positive turning point is predicted to occur in 2022 for all the 39 Asia

Pacific destinations covered in these updated forecasts, many market variables are currently influencing travel and significant challenges still lay ahead. While the momentum for international travel demand is obviously increasing, multiple challenges need to be navigated by the global travel and tourism sector.” “From emerging new strains of the SARS-CoV-2 virus to escalating jet fuel prices, the specter of rising inflation to the current geopolitical conflicts, these variables are concerns in the face of global pentup demand to reconnect and travel.”

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NEWS / AVIATION

SAUDIA LAUNCH BRAND NEW IN-FLIGHT ENTERTAINMENT SYSTEM Beyond, a brand-new in-flight entertainment system

audi Arabian Airlines (SAUDIA) has revealed its brand-new in-flight entertainment (IFE) system, Beyond, during Arabian Travel Market (ATM) 2022, which was held on 9 -12 May 2022, at the Dubai World Trade Centre. The new IFE system will further transform SAUDIA’s onboard

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experience with over 5,000 hours of HD content, including, but not limited to, Western and Eastern films and tv shows, as well as a library of E-books, weather reports, shopping, meal ordering, flight information and agenda timeline. Beyond also features the largest Islamic content in the skies with

guests notified of prayer times throughout the journey. A distinct Kid Mode allows younger guests to enjoy a selection of their favourite cartoons, movies, and games. In addition to entertainment, Beyond offers a range of other practical features, such as the ability to check the status of the flight while enroute; a real-time view of the sky during take-off and landing from cameras. Guests onboard can also enjoy shopping and browsing the latest products from the comfort of their seat. Essam Akhonbay. SAUDIA VP Marketing & Product Management said, “We’ve never stopped improving our product. The new IFE will further transform SAUDIA’s onboard experience. The success of SAUDIA’s IFE investments and strategy is demonstrated by the loyalty and positive feedback from our guests across all cabin classes. We are delighted to showcase our new IFE with visitors at the ATM.” The new IFE System Beyond will be implemented gradually across the SAUDIA fleet by the end of this year.

AIR PREMIA WITH IBS TO TRANSFORM ITS GLOBAL CARGO OPERATIONS iCargo follows the air cargo industry’s best practices and is fully compliant with global industry standards and initiatives, such as Cargo iQ, C-XML, OneRecord, e-AWB, and e-Freight in general.

ir PREMIA Airlines, a recently established start-up from South Korea with business operations across the regional and international circuits, has gone live with IBS Software’s iCargo Management solution for its air cargo business. The mid to long-haul start-up from South Korea was founded in July 2017 and started operations in Aug 2021. With operations based at ICN airport, Air PREMIA flies to Vietnam, Singapore, Thailand, and Los Angeles (US) by Boeing 787-9. Air PREMIA is using the entire suite of iCargo Sales and Operations from IBS Software, with US Customs capabilities to help streamline its cargo booking and operations processes. This covers everything from cargo reservation, capacity allocation and management, and AWB stock management. It also includes cargo product and service portfolio management, proactive disruption management, cargo acceptance, and load planning–all to provide an enhanced, streamlined service to customers. Delivered as a SaaS solution, the green field implementation will provide Air PREMIA with the right digital tools required for a start-up airline, hosted in a robust and agile infrastructure to develop business

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operations and scale to larger volumes at the lowest cost. “Air PREMIA is excited to begin its business operations with the focus initially on cargo given the global situation on travel. The iCargo solution from IBS meets and exceeds many of our requirements for a cargo solution. We are also looking forward to joining the significant iCargo community of customer airlines, whom we believe will also be a helpful source of guidance in our journey to become a successful cargo carrier in the coming years”, said Daniel Kim, Vice President at Air PREMIA Airlines. “IBS Software is excited to see iCargo in action as the system showcases its agility to handle operations of carriers of all sizes and business models 61in various geographies. We strongly value the commitment that Air PREMIA has to IBS and the iCargo product, and

are looking forward to providing excellent support to Air PREMIA in its growth. We’re particularly proud of delivering the solution to market extremely quickly – in just under eight weeks – which is critical for a start-up airline”, said Ashok Rajan, Global Head, Cargo, and Logistics Solutions at IBS Software. iCargo is an integrated solution that supports end-to-end business functions such as cargo reservations, rating, manifesting, import & export operations, warehouse management, revenue accounting, air mail handling, and revenue management of cargo carrying airlines and ground handlers. iCargo follows the air cargo industry’s best practices and is fully compliant with global industry standards and initiatives, such as Cargo iQ, C-XML, OneRecord, e-AWB, and e-Freight in general.

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NEWS / AVIATION

ADVANCING SAFE MOBILITY FOR STRONGER RECOVERY The progress during these past two years, alongside increased coordination among governments, have prompted the basis for a strong recovery

NWTO joined the Organisation for Economic Co-operation and Development (OECD) and Spain in the recent High-Level Meeting on Safe International Travel held in Ibiza on 7-8 July. The High-Level Meeting focused on the lessons learned from the impact of the pandemic on international mobility and tourism, to build resilience to face future crises. “The progress during these past two years, alongside increased coordination among governments, have prompted the basis for a strong recovery”, said Secretary-General, Zurab Pololikashvili. Underscoring that “vaccine equity remains a big challenge”, he stressed that “implementing what we have learned is critical for how we deal with future pandemics, as we work to consolidating how we grow back better”. Participants recognized that 62

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the recovery of cross-border travel requires easing and lifting COVID-related travel restrictions as far as possible, while ensuring public health considerations Chaired by the Minister of Industry, Trade and Tourism of Spain, Reyes Maroto, the meeting gathered health and the tourism sector representatives of over 30 countries, the World Health Organization (WHO), the International Civil Aviation Organization (ICAO) and other UN agencies such as the International Organizational

for Migration (IMO) and the International Maritime Organization (IMO). The High-Level Meeting on Safe International Travel was held in support of the G20 Indonesian Presidency of 2022. Backed by key stakeholders such as OECD, WHO, ICAO and UNWTO, participants encouraged the Indonesian chair to incorporate the main points into the relevant initiatives of the G20 process,, namely the G20 Health Working Group’s priority on Harmonizing global health standards focused on the Harmonization of COVID-19 and other Vaccine-Preventable Diseases (VPD) Certificate Recognition at the Point of Entry. On the occasion, UNWTO and OECD released an impact assessment of the pandemic on tourism showcasing how the sector was among the most affected.

TOURISM STATISTICS UN REPORTS ON SUSTAINABLE DEVELOPMENT Prepared in collaboration with the entire UN Statistical System, the reports and their latest available data show that action is needed to accelerate the delivery on the SDGs and to step up national measurement efforts, including for the tourism sector.

United Nations global assessment of progress towards the Sustainable Development Goals (SDGs) makes clear the important role that tourism must play in achieving the ambitious agenda for change. Launched at the High-Level Political Forum on Sustainable Development, which this year is held around the theme of ‘building back better’ from the pandemic, the UN reports draw on UNWTO’s statistical work to track tourism’s role in delivering meaningful progress for people and the planet. Specifically, the UN SG Progress report on SDGs with its statistical annex will serve as an input to the deliberations of the HLFP. Alongside this, the Sustainable Development Goals Extended Report is aimed at the wider public and provides an overview of all 17 Goals with infographics, including those illustrating the relevance of tourism. Prepared in collaboration with the entire UN Statistical System, the reports and their latest available data show that action is needed to accelerate the delivery on the SDGs and to step up national measurement efforts, including for

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the tourism sector. As demonstrated in section on SDG8 (‘Decent Work and Economic Growth’), tourism a major force of development was one of the most affected economic sectors by the COVID-19 Pandemic as global GDP from tourism nearly 63 halved between 2019 and 2020, with wide-reaching consequences for jobs, local businesses and conservation efforts. On SDG12 (‘Responsible Production and Consumption’), UNWTO’s statistics serve to highlight the importance of national efforts to implement standardized tools like Tourism Satellite Accounts (TSAs) and the System of Environmental-Economic Accounting (SEEA). Both underpin the UNWTO-led Statistical

Framework for Measuring the Sustainability of Tourism (MST) that assesses the social, economic and environmental impacts and dependencies of tourism—at national and sub-national levels -. These tools also underline the importance of multistakeholder collaboration which is fostered through the Sustainable Tourism Programme of the One Planet network. As countries build back better and aim to build more sustainable and resilient tourism, various policy frameworks have recognized the need for these measurement tools to guide their efforts and thus contribute to more evidence-based policymaking. Examples at the international and regional level are the UNWTO Recommendations for the Transition to a Green Travel and Tourism Economy and the AlUla Framework for Inclusive Community Development Through Tourism, both welcomed and endorsed by the G20, the European Parliament resolution on establishing a strategy for sustainable tourism, the Pacific Sustainable Tourism Policy Framework, UNWTO General Assembly resolutions and UN Statistical Commission decisions. JULY 2022 TOURISM INDIA

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TOURISM INDIA

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JULY 2022

VOL. 25 NO.3

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