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L.O.L. Surprise! O.M.G. Fierce

MGA Entertainment | 0845 0533 333 | www.mgae.com

L.O.L. Surprise!, the global sensation from MGA Entertainment that first took the world by storm six years ago, continues to drive category innovation with new products and unique opportunities for brand engagement. The brand’s newest product launch is an all-new, taller, fiercer fashion doll line: the L.O.L. Surprise! O.M.G. Fierce collection. This new four-character assortment features collector-quality dolls with luxe fashions, beautiful new hairstyles and an attitude brimming with confidence. Available from the start of this month at all major retailers, the L.O.L. Surprise! O.M.G. Fierce fashion dolls will include favourite characters Royal Bee, Lady Diva, Swag and Neonlicious. The dolls will be available in a brand-new taller size and feature new face and body sculpts. Fans can also look forward to luxe fashions, flashy accessories and surprises galore. New touch points via entertainment initiatives and integrated marketing will allow fans to engage with their favourite brand like never before.

Minions Costumes

Rubies | 08453 070 707 | www.rubiesuk.com

Timed to coincide with the smash hit summer blockbuster Minions: The Rise of Gru, Rubies is releasing new costumes and accessories for all ages that will bolster its already impressive and extensive Universal Minions collection.

The latest instalment in the Despicable Me franchise has reinvigorated consumers’ love of Minions in the dress-up sector, where fans of all ages are keen to get into character. Kids will love the new Plush Minion Onesie. Available in a wide variety of children’s sizes, these can be worn as both a costume and loungewear. Fans of the latest instalment in the Minions franchise will also be able to dress up as favourite characters including Bob and Kevin thanks to Rubies’ new fancy-dress options. The costume specialist is also launching Inflatable Minion Stewart after its original range went viral across social media platforms. Rubies Inflatable range means social media users can join in on the trend themselves or simply add to their collection of Minions dress-up.

The new launches join the existing costume collection, which include options for every member of the family: even pets can get in on the fun. From Female and Adult Minions to children’s costumes and even Gru, Rubies’ range of Despicable Me fancy-dress has been a must-have for fans of the film series for years. Minions is hotly tipped to be one of the hottest trends in costume and fancy-dress this year and Rubies is advising retailers to stock up in good time for Halloween.

Fat Brain InnyBin

Tomy | 01392 281927 | www.tomy.com

Further complementing its wide range of educational toys and games, Fat Brain’s InnyBin, from Tomy, is designed to keep little ones mentally stimulated through its shape-exploration experience, helping to encourage problem-solving play. The tactile toy features various textures and patterns, encouraging touch sense, discovery and curiosity and the soft yet durable silicone is also easily washed and sanitised providing easy clean-up for parents. As well as providing fun, the InnyBin encourages little ones to discover and develop both gross and fine motor skills. The six chunky blocks shaped as a cube, a diamond, a sphere, a triangle, a flower, and the happy Fat Brain logo are each designed with different textures, and little ones push the shapes through the elastic bands of the cube. The InnyBin is suitable for ages 10 months plus.

Sounds Fishy

Big Potato | 020 3620 9495 | www.bigpotato.co.uk trade@bigpotato.co.uk

Sounds Fishy is the most recent release from Big Potato — a fast-thinking, truth and lies, question game. Players have to guess things such as which animal was elected mayor of Alaska? They don’t need to know the right answer, all they need to do is catch the fake answers invented by the other players. The game is said to be a mix between The Chameleon and Balderdash. To start, each player is secretly handed a fish. All fish should be Red Herrings, except for one — the True Blue Kipper. The guesser holds up a question card and reads it aloud. Each Red Herring has to make up a fake answer. Only the True Blue Kipper can give the correct answer. The guesser picks up points by eliminating the fake answers invented by the other players. However, if they accidentally choose the correct answer, the guesser loses all their points and their turn is over. Then, the next round begins with a new player as the guesser. Roles change, so players have to get creative with answers, fool the opposition and be daring with their guesses – which means gameplay is always interesting. Sounds Fishy can be played in small or large groups. As part of Big Potato’s pledge to be kinder to the planet, Sounds Fishy contains no plastic. Big Potato has traded shrink wrap for cellulose stickers and avoided using any plastic to make the components, in an effort to reduce landfill waste and plastic pollution. The company also offer a free replacement parts service to its customer

Sylvanian Families Pony’s Stylish Hair Salon

Epoch making toys | 08435 574 062 | www.sylvanianfamilies.com

Sylvanian Families has launched the new Pony’s Stylish Hair Salon: the centre of its new ‘Style & Play’ theme. The highly detailed two-storey salon features a shampoo station with shower head on the side of the sink, hair and make-up station, and reception desk. It also comes with over 30 accessories for imaginative hair and make-up role-play including hairbrush, hair dryer, curling irons, face mask, make up palettes, hair bands and clips. The accessories can be arranged on the dresser and the extensions hung up on the salon walls. Mini stylists can unleash their creativity by picking a hair style from the styling book and giving Sally the pony a makeover at the beautiful dresser. They can wash, brush and blow dry her long, silky mane before using a curling iron, then finish by adding cool extensions and clips. Afterwards, they can treat her to a pampering face mask and apply the colourful cosmetics. The set can be paired with the Pony's Hair Stylist Set , which launched in January, and features a cart, hair accessories, and Pony mother, Serafina, the silky-haired hairdresser. Accessories in this set include everything needed to brush and style Serafina’s hair, from a curling iron to headband and clips. Sylvanian Families are suitable for ages 3+

John Deere 7R 350 tractor

Bruder | 00353 67 63800 | www.bruder.de

Bruder continues to keep pace with the world of modern agriculture, which increasingly relies upon the most cutting edge technology. The latest addition to the company’s agriculture-themed world of ‘Just like the real thing’ vehicles and play sets is the John Deere 7R 350 tractor, which combines a low total weight with high performance and agility. True to the Bruder motto, the John Deere 7R tractor is equipped with a number of realistic details that will engage and inspire any young agriculture enthusiast. The bonnet lifts to reveal the impressive engine beneath while the doors can be opened to accommodate a Bruder figure (sold separately) within the cabin. Typical of the Bruder brand’s high level of attention to detail, this tractor offers excellent control due to its oscillating axle as well as a steering extension that can be inserted through the sliding roof. The height-adjustable rear coupling is compatible with all Professional series trailers. The new John Deere 7R 350 tractor is available with or without a fully functional front loader, and kids can also choose from a range of optional trailers. The Forestry Trailer comes complete with four tree trunks and features a rotating and swivelling crane for easy loading and unloading. The John Deere is also available with a Tandem Axle Tipping Trailer with a tilting function. The upper side panels can be removed, and the lower panels can be opened on three sides. Thanks to the height-adjustable rear coupling of the tractor, all other trailers in the Bruder agriculture theme world can also be used with the John Deere 7R 350.

FIFA World Cup Qatar 2022 Adrenalyn XL trading card collection

Panini | 01604 877 888 | www.paninigroup.com

With just a few months to go until the stage is set for the globe's biggest football tournament, Panini has launched its new official trading card game celebrating the FIFA World Cup.Starting in Qatar on 21st November, fans can begin collecting the tournament's teams and players with FIFA World Cup Qatar 2022 Adrenalyn XL.Featuring all-new cards and categories such as Titans, Rookies, Top Keepers and Goal Machines, this collection includes the national teams which took part in the play-offs, as well as those competing in this year’s tournament.Collectors can collect and play at home, play online at www.paniniadrenalyn.com, and download the FIFA World Cup Qatar 2022 Adrenalyn XL app.The FIFA World Cup Qatar 2022 will be the first football World Cup tournament ever to be held in the Arab world and runs for four weeks with the final taking place on 18th December.

Super Mario The Mighty Bowser

The Lego Group | 01753 495 000 | www.lego.com

Lego Group has announced the latest addition to the Lego Super Mario Adult product line: the biggest Lego Bowser to date, built from 2,807 pieces. Lego Super Mario The Mighty Bowser building kit is a highly detailed recreation of the King of the Koopas, complete with controllable movements and the ability to launch a fireball, reflective of Bowser’s powerful features. The specialist set is the latest product to come out of the partnership between Lego and Nintendo, which first launched in 2020. The Mighty Bowser figure, part of the ‘Adults Welcome’ series, has been longawaited by Adult Fans of Lego (AFOLs) seeking a challenge that will bring back memories of the past. Whether fans are buying Lego Super Mario The Mighty Bowser for building, play or display, the moveable figure uses newly designed elements to recreate the look of Bowser’s spikes. As well as having a fireball launcher and a button to control Bowser’s head and neck movements, his mouth, arms, legs and tail will be movable too. The Mighty Bowser also has an interactive element. Fans that own a Lego Super Mario Starter Course can choose to battle Bowser against Lego Mario, Luigi or Peach, allowing for truly immersive and digitally enhanced play. Lego Super Mario The Mighty Bowser also includes step-by-step instructions to guide the complex building of this figure.

Cupuz 3D Models to Make

Artstraws | 01792 796151 | sales@artstraws.com

Following the successful launch of Creation Station’s Cupuz range of 3D Models to Make at the Toymaster Show, Artstraws has seen a high number of repeat orders. Unsurprisingly, the Dinosaur models are proving the most popular, but Wild Animals (including Elephant, pictured) and Pets are also moving through well.

There are 16 designs of 3D Models to Make - six Dinosaurs, five Wild Animals and five Pets – in gender neutral designs suitable for kids aged six and over. Aimed at pocket money purchasers, RRPs are sub-£5 the single model packs and sub-£8 for the scenes. This makes Cupuz ideal as a collectible range. Designed for hook display, each pack is 19mm x 11mm x 4mm and fits into a standard letter envelope (DL) which retailers with online sales platforms will appreciate. Everything is in the pack, and no glue or scissors are required. The models are made from a thick, rigid, die-cut card but the individual pieces push out easily and cleanly. Each piece is numbered: to build the model, kids simply follow the similarly numbered diagrams. The models take about 45 minutes to make on average. Some designs are a little more difficult to complete than others, but the level of difficulty is clearly shown on the front of each pack to help with the decisionmaking process. When completed, the realistic models are about the size of a large apple. An excellent introductory discount is available and remains in place for all repeat orders through to end December. Even without the introductory discount, retail margins are similar to Creation Station’s other, widely appreciated margins. As successful collectible ranges depend upon a constant stream of new designs, Artstraws has many new designs in development, some of which are likely to be available for Christmas ranges. An illustrated order form and samples are available. To request one, email sales@ artstraws.com with ‘3D Models’ in the subject line and the destination address in the email.

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