fresh FRESH THIS MONTH:
Each month Fresh sets out to find the latest products that will have toy retailers reaching for the phone. Here are new releases from: Asmodee, Big Potato, Bruder, Chicco, Toynamics, IMC, PLaymobil, Sinco, Zapf, Zuru.
X-Shot Skins
Zuru | info@zuru.com
Zuru says that customisation is a driving force, enabling players to tout their personality and prowess. Seizing the $50b plus skins in-game consumer spending trend, the company is set to shake up the toy blaster category as it reveals X-Shot Skins, a new line which allows kids to customise their blasters with different skins.
The X-Shot brand is growing exponentially with 45m blasters sold annually and the new line will be available from early July. As with some video games where players can purchase skins to change character appearances, colours, lighting and more, the first line of X-Shot Skins offers four different blasters of various sizes and price points, each with multiple skin designs to purchase. From street-art edgy, to gore and goo, to nostalgic video games, there are a total of 24 vibrant graphics to select across the four X-Shot Skins blasters. The new line includes X-Shot Skins Menace, a small blaster which packs enough power to take on targets 27m/90ft away. Available in seven Skin designs, it includes eight foam darts with single dart capacity, plus storage for two additional darts and includes eight foam darts. The X-Shot Skins Flux blaster offers six Skin designs and also includes eight foam darts and features single dart capacity with storage for two additional darts which shoot a distance of 27m/90ft, while the X-Shot Skins Dread brings double the excitement with its dual ammo system. Available in seven Skin designs, it includes 12 foam darts and features 12 dart capacity which shoot 27m/90ft. The X-Shot Skins Last Stand Graffiti is the largest blaster in the Skins range, combining epic fire power, speed in action and accuracy all in one blaster. With four Skin designs, it includes 16 foam darts, with a 14-dart capacity and a tactical grip for easy loading and unloading.
Chicco
020 8953 6627 | www.chicco.co.uk Inspired by the art of balancing stones, Stone Balance is a new stackable toy from Chicco’s sustainably and responsibly sourced Eco+ range. Suitable from 6-36 months, kids can stack and play with the five stone-shaped pieces, stimulating their cognitive and manual coordination whilst using their imagination as they play. Made of recycled plastic from industrial residue, each stone has a different shape, size and colour and can be stacked from largest to smallest, or in a random order, keeping little ones entertained for hours.
Asterix and Obelix play sets
Playmobil 01268 548 111 www.playmobil.co.uk A new collaboration with licensor Les Éditions Albert René will see Playmobil bring the adventures of the rebellious Gauls and comic legends Asterix and Obelix to life via a range of entertaining new play sets Gallic heroes Asterix and Obelix, alongside their motley village community, have been known and beloved worldwide since 1959. Translated into hundreds of languages, the French comics detail their adventures against Roman legionaries, from which they always emerge as unbeatable victors. Obelix and his trusty companion Dogmatix go through thick and thin with Asterix, always acting in friendship and brotherhood as they fight for their freedom. Known for his immense size and strength, Playmobil’s designers have developed a new figure shape that authentically recreates the unmistakable figure of Obelix. This figure is noticeably bigger than that of other Playmobil figures and the arms have also been adjusted, too, allowing Obelix to hold his standing stones. With the new play theme from Playmobil, Asterix fans of all ages can recreate the adventure of the famous comic heroes at home. The six richly detailed play sets - The Village Banquet, Hut of Vitalstatistix, Getafix with the Cauldron of Magic Potion, Roman Troop, Leader’s Tent with Generals, Cacofonix with Tree House, and Wild Boar Hunting - reflect characteristic scenes from the Gallic village and the Roman siege, as well as other characters from the comics.
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