Industry Moves HoloToyz expands team as Michelle Goodisson joins

HoloToyz has announced the appointment of Michelle Goodisson as its new Sales and Marketing executive. Michelle brings with her a wealth of experience in the toy industry, making her an invaluable asset to the company’s continued growth.

Having cultivated her expertise through her work on numerous wellknown brands, Michelle’s arrival at HoloToyz marks an exciting milestone for the company. With a strong passion for delivering exceptional customer experiences and an unparalleled creative vision, Michelle will play a pivotal role in elevating HoloToyz’s sales and marketing endeavours to new heights. The company says her deep understanding of consumer needs and ability to translate them into compelling campaigns and strategies will undoubtedly contribute to its continued success.

Creative Kids introduces new UK sales director

Creative Kids Group has announced the appointment of Robyn Relph as sales director for the United Kingdom and Ireland. With more than six years’ sales experience in the toy industry, Robyn brings a targeted focus to sales with an organized and methodological approach.

“Creative Kids is very lucky to have Robyn join the team,” commented UK managing director, Grant Gie. “Not only is her experience on par with what we’re looking for and hope to accomplish for the company, her headstrong personality and ambition to meet benchmarks is a welcome breath of fresh air to our CK family.”

Prior to joining Creative Kids, Robyn worked as senior National Account manager for Tonies. “The move to join Creative Kids is an exciting next step in my career,” said Robyn. “I’m looking forward to being a part of the immense growth Creative Kids is experiencing and am excited to grow the already passionate team with the help of Grant. The company's product quality speaks for itself, and I’m looking forward to introducing the range to many more retail partners within the UK & Ireland.”

As sales director, Robyn will be responsible for continuing the development and expansion of UK retail business for all Creative Kids lines including Sense & Grow, Science to the Max, and Zzand as well as a selection of licensed properties such as PlayDoh Air Clay and Little Tikes.

For more information on current and upcoming product releases, visit www. creativekids.com. For UK sales inquiries, contact Grant Gie at grant@creativekids.com or Robyn Relph at robyn@creativekids.com.

Kate Scott, CEO of HoloToyz, commented: “We are very excited to welcome Michelle to HoloToyz. Her extensive background in the toy industry and remarkable track record make her the perfect fit for our company as we continue to expand our reach and achieve new milestones. With Michelle on board, we are confident that our momentum will be further accelerated as we HoloToyz, the award-winning innovator, is dedicated to revolutionising the toy industry by creating awe-inspiring holographic experiences that captivate and engage children and adults alike, whilst bridging the gap between physical and kidSafe digital play. With a strong commitment to innovation, the company is poised to redefine playtime and set new industry

VTech welcomes new National Account managers

Following a restructure to the UK sales team, VTech Electronics has appointed two new National Account managers: Jamie Tank and Mike Williams. Reporting to National Account controller Rebecca Whitlock, Jamie Tank joins from Schleich and Mike Williams joins from LG Electronics. Speaking of the appointments, Rebecca Whitlock commented: “We are delighted to welcome both Jamie and Michael to the team. Their wealth of knowledge and experience, gained with well-known brands, will ensure they will excel in their new positions and will help drive VTech forward as a market leader in electronic learning toys.”