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Magicbox
01293 222500 | www.magicboxint.com | sales@magicbox-toys.co.uk
Magicbox is ready for action with its T-Racers mix-and-race vehicles and SuperThings figures.
The SuperThings range offers action, adventure, collectability and affordability, making it an ultimate pocket money pick-up. The Circana Group’s March report named SuperThings No.1 in Action Figure Collectibles YTD, and each new collection has outperformed the last. There’s more success to come, with new lines to discover this autumn.
Another addition is the Wild Kids figures. Professor K has discovered a green energy, from which strange eggs have hatched. Touching one of the eggs grants strange animal powers, turning kids into Wild Kids. The eggs reveal never-seen-before animal SuperThings that will accompany the Wild Kids on all their adventures.
These figures join the Superbot Power Arms, which have unbelievably flexible limbs. There are two to collect: one is made from all things sugar and fun, whilst the other is born of trash. Offering more robotthemed fun, the Wild Tigerbot has big cat characteristics. In closed position, it sits back on all fours, but with one simple move it springs into “attack”. Included is an exclusive SuperThing and Kazoom Kid that can pilot the Transformer from its mouth.
This August will see the release of new Mutant Battle SuperThings. The theme promises character mix-ups aplenty, 100+ characters to find and a colour-change effect to discover.
The T-Racers mix and race vehicles and drivers collection will speed into autumn/winter with a brand-new Color Rush series. This new theme will bring with it eight new cars and racers to collect, unlocking more than 500 combinations and possibilities. The more kids collect, the more car combinations they can create. A key chase item in the Color Rush series will be the ultra-rare, colour changing Tagmalion.
Magicbox believes in maximum investment across its brands and both SuperThings and T-Racers will benefit from digital pre-roll and TV, all mixed up with inventive PR campaigns.