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In October, fans will be both thrilled and chilled by the highly anticipated release of the Five Nights at Freddy's film. To coincide with this eagerly awaited event, Heathside is presenting a range of products that will bring the beloved characters to life in a whole new way. From squishies to backpack hangers and spinners to hiding kits, even gift sets, the company has something for every fan. With a competitive pricing strategy aimed at driving volume, these products offer great value for both collectors and enthusiasts alike.

In August, as the new Teenage Mutant Ninja Turtles film hits the big screen, Heathside will release a line-up of plush and mini figures ready to captivate fans of all ages. These adorable additions will ensure that the fun continues long after the credits roll.

The company is also pleased to announce recent growth for the Toxic Waste Candy brand, which will soon be accompanied by Heathside’s exclusive merchandise range. Consumers can expect an explosion of colour and flavour as this engaging new collection of plush and mini figures hits the shelves.

In addition to these releases, Heathside has an extensive line-up featuring other beloved franchises, from the speedy adventures of Sonic to the pixelated world of Minecraft, and from the enchanting Disney 100 to the captivating realms of Kirby, Harry Potter, Hatsune Miku and Dragon Ball Z. These ranges will continue into 2024, with new product developments and further launches on the horizon.

Readers are advised to stay tuned as Heathside unveils more surprises and announcements in the coming months. The world of toys is constantly evolving, and the company is committed to bringing retailers offerings that will fuel the imagination and joy of fans worldwide.

DevSeries is the next generation of UGC-based figures and toys. Jazwares is working with some of the most innovative and socially empowering digital experiences in the gaming space including Brookhaven, Arsenal, Jailbreak, Ninja Legends, Livetopia, Murder Mystery 2, Hide and Seek Extreme and Build A Boat For Treasure to name just a few.

Working directly with the developers of these experiences has allowed Jazwares to create true-to-brand products that reflect the wants and needs of their specific audiences. This year, each DevSeries figure includes a code kids can use to redeem a digital fashion item for their metaverse avatar, adding a new layer of reward and collectability to each purchase. Collectors will have the opportunity to make their own real-world avatars by mixing

Following hugely exciting developments within the Pokémon franchise, 2023 is proving to be another incredible year for the Pokémon Master Toy Line. Jazwares continues its success with an ever-expanding range of action figures and collectibles, featuring new and fan-favourite characters within the 2” and 3” Figures, 4.5” Battle Feature Figures, 12” Epic Figures and multipacks lines. A refresh to the expansive Select collector figure range will include new-look 3” Battle Figures, Vinyl Figures, Evolution Packs, 6” Super Articulated Figures, Deluxe Collector Statues and more. The full line is supported by a robust marketing campaign.

Major changes to the Fortnite world are keeping the fanbase hugely engaged. Expanding the digital experience into physical play, Jazwares will continue to launch exciting refreshes to the Solo Mode 4” action figure line and to the Master Grade 4” action figure line, a collector-focused action figure line with enhanced features including lights and removable armour. Exclusive in-game DLC codes add seamless toy-to-game integration.

The AEW Unrivaled and AEW Unmatched lines feature 25 points of articulation, authentic 3D-scanned likenesses, and a variety of accessories and ring wear styled from AEW Dynamite and PPV events. Adults watching AEW content are seeking out their favourite talent in action figure form, and Jazwares anticipates an explosion in demand as AEW hosts its first ever UK show at Wembley in August this year. Further exciting new launches within the action figure category will also be announced soon.

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