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EdTech
BYJU’S ANNOUNCED AS OFFICIAL SPONSOR OF FIFA WORLD CUP QATAR 2022TM BYJU’S, A WORLD-LEADING EDTECH COMPANY, HAS BEEN ANNOUNCED AS AN OFFICIAL SPONSOR OF THE FIFA WORLD CUP QATAR 2022TM.
Through this partnership, BYJU’S will leverage its rights to the FIFA World Cup 2022TM marks, emblem and assets, and run unique promotions to connect with passionate football fans around the world. It will also create engaging and creative content with educational messages as part of a multifaceted activation plan. Byju Raveendran, BYJU’S founder and CEO, said: “We are excited to be sponsoring the FIFA World Cup Qatar 2022, the biggest single-sport event in the world. It is a matter of pride for us to represent India on such a prestigious global stage and champion the integration of education and sport. Sport is a big part of life and brings together people across the world. Just as football inspires billions, we at BYJU’S hope to inspire the love of learning in every child’s life through this partnership.” The FIFA World Cup Qatar 2022TM will take place from 21 November to 18 December 2022.
For more information, visit FIFA.com
KNOWLEDGE HUB AND RENAISSANCE COLLABORATE WITH UAE MINISTRY OF EDUCATION Knowledge Hub, a leading provider of learning solutions in the UAE and throughout the Middle East, and Renaissance, the creator of the myON digital reading platform, has announced the successful launch of an ongoing project with the UAE Ministry of Education to improve English reading standards for the 380,000 students in primary and secondary Emirati schools. The Ministry of Education endorses myON as a cross-curricular literacy tool to ensure students have access to rich reading content across all subjects, which will ultimately have a positive impact on reading standards across the country. The myON platform gives students access to a personalised digital library of over 2,400 books that can be used across the curriculum, promoting cross-curricular literacy development. All myON books include natural voice audio
narration to model reading fluency in English, as well as additional support for English language learners. myON is well suited to blended learning environments, allowing students to read both in school and at home. Students can access myON on laptops, tablets, and other devices, and offline reading is supported as well. Chris Bauleke, CEO of Renaissance, said: “Renaissance is excited to be working with Knowledge Hub to support the UAE Ministry of Education in developing a strong reading culture in its public schools. Renaissance has experience in successfully implementing wholecountry projects. By providing myON to students in every UAE primary and secondary school, we are one step closer to achieving our 35-year mission to accelerate learning for all.”
