2011 MEDIA KIT
Magazine • Interactive Website • Global Coverage
the FACTS
Reaching all four corners of the globe… 0.3% 0.5% 2.1% 10.7%
NSW
23.8%
QLD SA TAS VIC 29.2%
WA
23.0%
International ACT
Magazine • Interactive Website • Global Coverage
3.2%
NT 7.1%
| CIRCULATION
10,000
| MAIL SUBSCRIPTION
8,000 (nationally and internationally)
| READERSHIP
20,000
| RRP
$5.95
| SIZE
A5, full colour gloss
| FREQUENCY
Monthly
| ONLINE
www.tracktotrack.com over 100,000 hits per month
| AVAILABILITY
Mailed to every trainer in Australia, stud book breeder, bloodstock agent, vendor, plus owners and yearling buyers. Distributed through selected newsagents and at all major bloodstock sales.
the BOOK
The thoroughbred publication with a difference…
| LOOK
Track To Track has the perfect balance of full colour photography and editorial commentary displayed in an easy to read and easy to navigate format.
| QUALITY
Advertisements are designed by our professional staff at no charge.
Mailed direct to every trainer, stud book breeder, bloodstock agent, vendor, plus owners and yearling buyers accross Australia, NZ, Hong Kong, Malaysia, Singapore & Macau.
| WORLD
24/7 around the world, your advertisement will be viewed online at www.tracktotrack.com – over 100,000 hits every month!
| CONTENT
Covering all the facets of the racing & breeding industry including transport, agistment/ spelling, breaking, engineering, fencing, freeze branding, horse health, insurance, stables, clubs & associations.
| SUCCESS
A proven track record of success selling stallion nominations, tried horses, broodmares, weanlings, yearlings & 2yos. Track To Track is known to give the best results for selling real estate, transport, agistment/spelling, breaking in/pretraining, engineering, fencing, freeze branding, horse exercise equipment, horse health, insurance, race clubs, stables, surfaces and shares in horses.
| DEVOTION
This is why leading trainers, breeders and owners agree that Track To Track provides the best exposure in the thoroughbred industry.
Magazine • Interactive Website • Global Coverage
| REACH
the WEBSITE Magazine • Interactive Website • Global Coverage
The latest online technology…
| IT’S NOW
At a click your advert is instantly ‘live’ using the latest online technology. Update it or alter it as many times as you like.
| IT’S INTERACTIVE
With all stallion pages linked to progeny pages, stud profiles, and horses for sale you will never miss a beat. All links are live to email addresses and websites, Track To Track offers a truly interactive experience.
| IT’S DYNAMIC
Race dates, latest news, photos, results, calendars, email newsletters, sales reports… whatever you need is at your finger tips.
| IT’S MULTIMEDIA
Video, audio and flash add further exciting dimensions to Track To Track - a powerful tool for advertisers to get their message across. Utilizing this technology may just be the difference between making a sale and losing out!
PLACEMENT RATE Double page 296mm x 210 + 5mm bleed Full page 148mm x 210mm + 3mm bleed Half page 136mm x 85mm Half page vertical 67mm x 182mm Quarter block 65mm x 85mm Quarter strip 136mm x 44mm Eighth block 65mm x 43mm Under $1000 - Free Racehorse Yard Cla ssified Business Directory 12 months $155
over $1000
6 months
| THE WEBSITE
$1650 $1100 $665 $665 $395 $395 $295 $65 $95
RATE $110 $440 $110 $220 $1350
Classified Classified priority
$35 $44
Additional Services Logo design (starting at) Website design (starting at) Email your advertisement/ promotional flyer to the Track To Track database
$300 $550 $555
| FORMATS
Preferred file format is .PDF 300dpi CMYK with all fonts embedded. Files must be supplied via Email or CD/DVD Preferred image file format is .JPG / .TIF 300dpi CMYK Preferred text file format is MICROSOFT WORD .docx COPYRIGHT: Please ensure photographers permission has been granted for the use of any photo and credited within the artwork
| CLOSING DATES
No refund is given if the advert is cancelled after a proof has been delivered or after the stipulated booking deadline as printed in Track To Track. Inserts: prices available on application. Frequency discount based on advertiser’s contract year. *All rates are inclusive of GST and non-commissionable * 15% loading for prime positioning Final copy deadline for Track To Track is the first week of the month prior.
Magazine • Interactive Website • Global Coverage
PLACEMENT Strip Banner on 1 page 12 months Strip Banner on 5 pages 12 months Strip Banner Latest News/ Home Page Strip Banner Latest News/ Home Page Strip Banner 5 pages & Latest News/Home Page 12 months
advertising RATES
| THE BOOK
TRACK TO TRACK
Delivering the results… “I find Track To Track very informative and a great interesting read. My husband advertises his business “The Horse Shed Shop” in Track To Track every month with brilliant results. I don’t get the opportunity to read much, but I do read Track To Track!” - Sue Ellis Trainer: Daria’s Fun, Reno Belle, Ahora and trained over 300 winners including 15 Group events.
DARLING’S PERTH MM DRAFT
your complete equine EQUIPMENT specialist
WORTH VIEWING!
MORE THAN MEETS THE EYE
Lot 3
br.c Patronize – Jestceny (by Real Jester): bred on same Redoute’s Choice/Rory’s Jester cross, 2nd foal of city winning 2Y0 ½ sister to the multiple metro winner Hide The Loot from family of dual Listed winner VIZARD.
EW… llion DARLING VI ing young sta home to excit PATRONIZE • By champion sire By champion sire REDOUTE’S CHOICE – 69 stakes winners, 19 CHOICE – 69 stakes winners, 19 Gr.1 winners – over $64.2 million Gr.1 winners – over $64.2 million in progeny earnings – outstanding in progeny earnings – outstanding sire of sires including STRATUM STRATUM, sire of sires including STRATUM, NOT A SINGLE DOUBT DOUBT, AL DOUBT, AL SAMER, BRADBURY’S LUCK SAMER, BRADBURY’S & SNITZEL & SNITZEL
Lot 198 ch.f Patronize – Spell On You (by Irish River): ½ to 6 winners incl city winners Power City, Certain Something & Miracle Dragon out of ½ to Gr.3 winner Malabar Gold, family of Gr.1 star UNBRIDLED’S SONG. Lot 218 b.f Patronize – Sweet Marebelle (by Peintre Celebre): dam city placed ½ to s’placed My Pago – dam of Listed winner DANCING PAGO, in turn dam of Belmont Oaks winner ROCK MY PAGO.
• Two wins from just four starts Two wins from just four starts • ¾ brother to Gr.1 sprinter EXCEED ¾ brother to Gr.1 sprinter EXCEED AND EXCEL – successful sire of EXCEL – successful sire of 28 stakes winners 28 stakes winners
Lot 455
ch.c Patronize – Lady Knickers (by Kingdom’s Dynasty): dam ½ to 5 times winner Silver Deck out of a daughter of Gr.1 mare DECK THE HALLS. Family of s’winners ABOVE DECK, HISSING SID,PANIPIQUE, etc.
Lot 469
b.c
• ½ brother to stakes winning 2Y0 ½ brother to stakes winning 2Y0 ENEMY OF AVERAGE from AVERAGE from family of Gr.1 winner SWAMP family of Gr.1 winner SWAMP KING
Patronize – Mia Kassia (by Alquoz):
½ to 2 winners out of ½ to Gr.1 Railway Stakes winner M’LADY’S JEWEL. Family of s’winners PETITE AMOUR, GOD’S WONDER & MR BARTS.
Lot 482
DUAL PURPOSE WALKING MACHINES
MA
DE
IN
M GER
SOLD
Lot 483
FREECALL 1800 655 033
www.commanderagquip.com.au
Patronize – Nippy Sweetie (by Old Spice):
1st foal for ½ to dual Listed winner SCENIC ASSAULT from family of s’winners
SINGLE ACHTUNG BABY, TRANSPERANCY, BORN WITH WINGS, etc. COLOUR
SOLD Darling View Thoroughbreds
BLACK
PMS 221
SPOT PMS Lot 3 COLOUR
Lot 198
1149 Kargotich Road, Mundijong WA 6123 Enquiries Clive Atwell Phone (08) 9525 5210 Mobile 0417 964 967 Email palmsprings@oceanbroadband.net Enquiries Graham Hart Mobile 0418 939 586 Enquiries Terry Congdon Mobile 0429 705 863
Darling View_14255_T68_(T) Full page no banner.indd 2-3
A DIVISION OF COMMANDER AGQUIP A T R A D I T I O N I N E XC E L L E N C E .
ch/gr.c
8 100 24 35
• Stable Panels • Flooring • Fencing Systems • Crush Equipment • Feeding Systems • Float Manufacture • Walking Machines 8
"Great thing about our promotion in Track To Track is that it's generated a lot of feedback from all over Australia." – Luxus Equestrian Solutions 100 24
>> 4YO Grey mare by leading sire, Invincible Spirit from daughter of Champion G1 mare Deck The Halls. This is a family full of black type. Has not been to stud.
LD Phone: 0407 803 723 or (03) O0317 S9540 Price: $3000
“Didn't take very long for me to sell the grey mare I advertised in Track To Track. Lot of interest.” – Clanbrooke Racing
now Tow and Tip with puncture proof tyres
- price $349
SOLD
Capacity Approximately 11 Cubic Feet
>> $275
“Great place to advertise yearlings. A lot of people commented on the ad and it certainly helped us to a successful sale.” – Darling View
Air Wheels
cmyk COLOUR CONVERSION
electronic COLOUR
35
Clanbrooke Racing
LATEST MODEL
25/01/11 8:52 AM
Issue #55 | November 09 | $4.95 AUD
Magazine • Interactive Website • Global Coverage
Find out the full features and benefits of investing in a Luxus Walking Machine call 1800 655 033
Patronize – Nippon Pearl (by Marooned):
½ to 5 times winner Mr Mikimoto out of city winning ¾ to Gr.2 placed Island Temptress. Gr.1 family of OCTAGONAL, MOUAWAD, KAAPSTAD, TRISTALOVE, DON EDUARDO, etc.
ANY
• Variable speed • Clockwise and anti-clockwise operation • Unique construction enables utilisation of central area as round yard facility
br.c
• $750,000 $750,000 Easter yearling Easter yearling
Lot 32 br.c Dash For Cash – Les Lieux (by Scenic): by reliable stallion, second foal of a ½ to Listed winner CHERI CHEVAL, grandam s’placed multiple city winner Parisian Princess.
SOLD PH 13 13 40
WRITTEN TYCOON COMING TO A SALE NEAR YOU IN 2010
>> $299
Rubber Foam Wheels (Puncture Proof)
“Sent units to WA, and to a lot of high profile trainers and stud. All coming out of Track To Track. You obviously get to the right people.” – Barber Barrows We have a variety of options for your stables starting with the feed bins to multifunction stables that serve as a mare and foal crush or turn two stables into one.
Stables, Looseboxes & Fencing
Please feel free to contact us about our new innovative range of adjustable stable panels, the Chameleon Range!
Call Darrin on 0458254333 or email us at: cliffoscontracting@bigpond.com www.stablesplus.com.au
MARK DE MONTFORT
Stable Panels from
Champion to Champion?
JULIAN HOLLAND
$1320
Red Eye Special
PETER McGAURAN
Loose Boxes from
$2200
We offer full farm layout and design, small acreage weed & fertiliser spraying. We will build to your needs and requirements.
Taking it to the world Australia’s Leading Racehorse Trading Magazine
SOLD
www.tracktotrack.com
“It’s really hard to know what works in advertising, but I always get good feedback from people who say they saw the ad in Track To Track. Even from overseas” – Iskander Racing
“Have had calls as far as Townsville. Doing some big jobs from Track To Track.” – Cliffo’s Contracting
P 1300 859 987 • F 1300 135 800 E sales@tracktotrack.com PO Box 768 Pakenham Vic 3810 Australia
www.tracktotrack.com