TradeTec helps build brands with innovative exhibits, corporate events, dedicated marketing campaigns and legendary customer service that is unmatched in the industry. More than a booth company, we are your brand marketing partner with a commitment to execution that delivers predictive performance and dramatic results. TradeTec creates memorable connections between your brand and your customers.
EXPERIENCE + PERFORMANCE TRADETEC IS A TEAM OF INDUSTRY PROFESSIONALS WORKING STRATEGICALLY TO CREATE BIG BRAND EXPERIENCES THAT GET REMEMBERED. OUR PROPRIETARY EVENT MARKETING METHODOLOGY, INNOVATIVE EXHIBIT DESIGN AND EXCLUSIVE FIXED RATE BUDGETS DELIVER PREDICTABLE PERFORMANCE FOR PROVEN RESULTS.
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TouchPoint™ is our proven methodology that enhances performance at every connection between your brand and your customers. The result is a collaborative experience that makes every moment a marketing opportunity before, during and after the show. We provide all the services that you expect, with a passion to press forward and new ideas that realign expectations and set fire to a “business as usualâ€? attitude.
TOUCHPOINT™
PRE-SHOW
DISCOVERY Our engagement begins with an initial investigation into your schedule, your objectives, your budget and your brand. Our account teams communicate your needs to our creative team and work closely together to execute a vision and a strategy that will exceed all expectations.
OUTREACH We use our proprietary marketing program CrowdLink to help you build awareness and generate excitement, create campaigns and schedule show meetings between customers and sales.
AT-SHOW
SERVICE Experience gives us an edge to help manage costs on all services while providing superior quality exhibits. Our fixed rate labor & freight means no surprises and no post-show billing. No one else in the industry promises that.
ACTIVATION Magic happens when your customers meet your brand face-to-face. TradeTec makes the experience memorable while strategically collecting contact information with digital accuracy through iPad capture, electronic surveys and our CrowdLink program.
POST-SHOW
FOLLOW THROUGH We organize at-show captured intelligence to energize a postshow outreach campaign that generates leads, while building brand affinity and informing valuable business relationships.
MANAGEMENT At TradeTec, there really is no before and after the show. We are responsible for the health and well-being of your physical inventory while helping you manage your event schedule, whether you are doing one or hundreds of shows a year.
FROM FIRST CONTACT TO POST-SHOW FOLLOW UP, TRADETEC HAS PERFECTED A METHODOLOGY TO MAXIMIZE YOUR ENCOUNTER MARKETING INVESTMENT FOR PEACE OF MIND AND PREDICTABLE RESULTS.
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In reality, you have mere seconds to attract and captivate your audience. Our award winning in-house design team creates a visual language that communicates your essence immediately utilizing small and large format graphics, traffic flow architecture, color, texture, shadow and light; within reason, within budget and without reservations.
TRADETEC HAS SPENT YEARS EMBRACING THE BEST PEOPLE IN THE INDUSTRY TO MAKE SURE YOUR EXHIBIT NOT ONLY FUNCTIONS, IT DAZZLES.
DESIGN Our award winning in-house design department creates amazing exhibit design by working from three distinct angles: how it looks, how it works and how much it costs. We maximize your investment by choosing the most exciting hardware and most efficient traffic flow plans while creating engaging graphics to make your story memorable.
MARKETING By utilizing our lead enhancement and measurement program, we create a buzz about your brand. We design a thorough pre, at and post-show marketing campaign applying your graphic standards and messages, targeted to your interest list and delivered automatically.
STAGING Before your upcoming event, your exhibit will be assembled in our pre-staging area to make sure all components are on point and ready to be shipped.
TOUCHPOINT ™
PRE-SHOW
Our staging area is constantly active. Your experience is the most important thing on our to do list every day, on every project, at every level.
DISCOVERY + OUTREACH
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TRADETEC IS YOUR ASSURANCE THAT EVERY EVENT WILL BE A MEMORABLE ENCOUNTER BETWEEN YOUR CUSTOMERS AND YOUR BRAND.
FIXED COST LABOR & FREIGHT TradeTec understands how budgets can get out of hand. We give you the benefit of our experience by providing fixed rate labor & freight for your I&D services. You know exactly what you’re paying long before the show begins. Your estimate is your invoice, so there is no post-show billing. TradeTec is the only exhibit house that makes that promise. Guaranteed.
SHOW BOOK FULFILLMENT TradeTec will coordinate all of your show book activity to help you avoid costly errors, missed deadlines and expedited charges. We take away the guesswork and organize the event for you. From drayage, electrical and cleaning, to carpet and furniture rental, TradeTec takes care of everything, so you can deal with leads instead of logistics.
LEAD GENERATION More than meeting people and shaking hands, TradeTec enhances your campaign, utilizing digital tools and programs for a more complete experience. We use our proprietary systems including iPad surveys, PDF fulfilment, pre and post-show marketing, text reminders and pre-loaded microsites to maximize your marketing objectives.
We know what it takes to get your exhibit to the show, set it up and take it down. We take every step to anticipate surprises and ensure a swift response when the unexpected occurs.
TOUCHPOINT ™
AT- S H O W
SERVICE + ACTIVATION
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After the show, your exhibit needs to be dismantled and returned to storage securely, while the leads you developed need to be categorized and optimized for your sales team. Our ExhibitForce asset management and show scheduling software can take care of the former while our CrowdLink lead enhancement system helps you take care of the latter.
TOUCHPOINT ™
P O S T- S H O W
FOLLOW THROUGH + MANAGEMENT
WHEN THE SHOW’S OVER, TRADETEC IS STILL HARD AT WORK TAKING CARE OF YOUR ASSETS, TRACKING LEADS AND PREPARING FOR THE NEXT ENCOUNTER. STORAGE Upon returning from a show, a full inspection will be completed before all your assets are returned to storage. We keep tabs on all your items throughout our warehouse, managing your properties and small booth/high volume programs. A written report documents all activities completed including list of any additional actions needed to return the booth to mint condition.
POST-SHOW MARKETING CrowdLink transforms your encounter marketing initiative from a two or three day show into a complete campaign tailored to reach your target audience for pre, at and post-show lead generation. Our program enables outreach for effective relationship building for increased brand awareness and improved results. The performance tracking and post-show analytics help inform and determine next steps for closing sales and future event marketing efforts.
EXHIBITFORCE ExhibitForce is our cloud-based, real-time, event management system that functions as a virtual file cabinet that stores information on your current, planned and completed shows and events. ExhibitForce allows your team and ours to work together to manage marketing assets and maintain event schedules from one, easy to navigate, on demand location. ExhibitForce takes the guesswork out of overseeing assets, permanently storing everything associated with your events in an organized location that you can access round the clock. Exhibits & Graphics
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Products, Brochures, Prototype & Giveaways
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Show Services, Documents, Paperwork
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Blueprints & Build Instructions
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Freight Information
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Budget & Actual Cost Records
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Lead Management Tools
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PROGRAMS TradeTec will change your perspective on how efficiently you can exhibit and plan your events. No matter the size, space, or number of shows you attend, we can build a program to fit your needs.
FROM LARGE EXHIBITS TO SMALL POP-UPS, ONE SHOW A YEAR TO HUNDREDS, TRADETEC WILL DESIGN A PROGRAM AT A PRICE THAT WILL FIT YOUR EXACT NEEDS.
LEASE TO OWN If you plan on using your display for three or more shows, it makes sense to purchase your exhibit. TradeTec will create a plan that allows you to lease your exhibit for multiple shows while paying for your assets at a negotiated price.
ONE PRICE MODEL For those companies that own their exhibit and plan their schedules, TradeTec will work out and prepare your budgets for all of your events while guaranteeing a fixed payment for all show services, forms, display rentals and purchases.
SMALL BOOTH HIGH VOLUME PROGRAM At TradeTec, we are experts at organizing multiple assets while maintaining robust show schedules. We manage your booth hardware and design coordinating pieces that adapt seamlessly into an integrated program of multiuse displays. Even if you attend hundreds of shows a year, we will make sure the right equipment is at the right place at the right time...everytime.
RENT Renting exhibit hardware from TradeTec gives you unlimited access to the worldwide network of Skyline service centers, creating flexibility while reducing the cost to ship booth hardware from a single location. Clients who attend events infrequently or dramatically change their exhibits from show-to-show generally rent their hardware to maximize marketing dollars.
OWN Your trade show exhibit is an investment. If your graphics and hardware will be used for three or more shows per year, it is more cost effective to purchase your exhibit. The cost savings over several shows can offset the labor & freight charges incurred from moving your booth to and from our warehouse.
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COMPANIES THAT WANT TO MAXIMIZE THEIR IMPACT, MANAGE COSTS AND SIMPLIFY LOGISTICS, TRUST TRADETEC TO ACTIVATE ENCOUNTER MARKETING CAMPAIGNS THAT CREATE BIG BRAND EXPERIENCES.
PREDICTIVE PERFORMANCE Maximizing your trade show investment is the product of understanding the industry, communicating the look and feel of your brand and a dedication to every detail of every show. The sum of our groundbreaking commitment to fixed rate labor & freight plus our TouchPoint™ methodology is something we like to call Predictive Performance. Once you know your estimated costs and how TradeTec is going to enhance your visibility at-show, you can predetermine your results and begin to create active strategies to take advantage of your presence at-show for future sales and marketing efforts. FIXED RATE LABOR & FREIGHT + TOUCHPOINT™ = PREDICTIVE PERFORMANCE
CAPABILITIES In addition to exhibit expertise, TradeTec produces nearly every kind of B2B engagement including corporate meetings and press conferences with a consistent level of service from an ultra professional staff that attends to every detail. We also excel in the complete coordination and planning of brand events, plus design and installation of permanent build-outs for lobbies and showrooms.
HISTORY Since 1999, TradeTec has served over 6,000 clients and completed over 35,000 projects worldwide. With a 5:1 repeat ratio, nearly 80% of our business is from repeat or referral business. A two-time recipient of the fastest growing companies award, TradeTec is a passionate team of industry professionals with the talent and vision to help your brand stand out and create an encounter that gets remembered.
THE COMPA N Y
SK YLINE North America’s leading modular exhibit builder, Skyline products, utilized by TradeTec, are known for high quality, great design, cost-saving portability and innovative functionality. As a Skyline Elite Partner, TradeTec can guarantee a consistently high level of service internationally with more than 1,500 team members, nearly 100 North American design centers and reps in 38 countries.
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1136 N. GarďŹ eld Street Lombard, IL 60148 p: 630-629-9317 toll free: 888-448-5402 f: 630-629-9343 www.ttchicago.com