KansasCity.com
67,924 Daily LOCAL Visitors 183,259 AVERAGE Daily Unique Visitors 3.16 million Monthly Unique Visitors 36.13 million Page Views 6.56 million Visits 7.29 minutes (average time on website) 5.51 page per visit 2.08 visits per visitor Source: Omniture April 2013
Rate name
Leaderboard (728 x 90)
Medium Rectangle (300 x 250)
Ruler (300 x 100)
Badge (160 x 90)
RON
Target $5.00
Target $7.50
Target $4.00
Target $4.00
Channel Targeting Day-part Targeting Combination of Channel and Day-Part targeting Behavioral Targeting Homepage Sponsorship Sports Page Sponsorship News Page Sponsorship
Channel Day-part Combo-Lite Advanced Rate/Day Rate/Day Rate/Day
Target $8.00 $8.00 $9.34 $13.00 n/a $720 $360
Target $12.00 $12.00 $14.00 $17.50 $1,800 $1,080 $540
Target $4.00 $4.00 $4.67 $6.67 $600 $360 $180
Target $4.00 $4.00 $4.67 $8.34 $600 $360 $180
Rich Media Add on (Roll Over, Expandable, Dynamic, Video Banners) Flash Ad (.swf files)
Rich Media
$1.00
$1.00
$1.00
$1.00
Flash
$2.00
$2.00
$2.00
$2.00
Rate name
Billboard (972 x 30)
Corner Peel (1 x 1)
Floating Flash
Roadblock 728 x 90 300 x 250
RON
Target $13.00
Target $13.00
Target $13.00
na
Channel Targeting Day-part Targeting Combination of Channel and Day-Part targeting Behavioral Targeting Homepage Sponsorship Sports Page Sponsorship News Page Sponsorship
Channel Day-part Combo-Lite Advanced Rate/Day Rate/Day Rate/Day
Target $15.00 $15.00 $15.17 n/a $2,250 $1,350 $675
Target $15.00 $15.00 $15.17 n/a $2,250 $1,350 $675
Target $15.00 $15.00 $15.17 n/a n/a n/a n/a
na na na na na $1,800 $900
Rich Media Add on (Roll Over, Expandable, Dynamic, Videofiles) Banners) Flash Ad (.swf
Rich Media
$0.00
$0.00
$0.00
$0.00
Flash
$0.00
$0.00
$0.00
$0.00
Rate name
Homepage
Channel Front
Story Level
RON
Target $24.00
Target $20.00
Target $20.00
Rate name
Monster (Yahoo! Only) (425x600)
Leaderboard (728x90)
Medium Rectangle (300 x 250)
RON
Target $10.00
Target $5.00
Target $7.50
Day-part Advanced Advanced
Target $10.00 $11.60 $16.00
Target $5.00 $7.00 $13.00
Target $7.50 $10.00 $17.50
KansasCity .com Run Of Site/Network Rates Run Of Network CPMs Additional Targeting Options
KansasCity .com Run Of Site/Network Rates Run Of Network CPMs Additional Targeting Options
KansasCity .com Floorboard (972 x 110)
YAHOO! Run Of Site/Network Rates Run Of Network CPMs Additional Targeting Options RON Day-part Targeting - Channel Geo or Demo Targeting only no layer Behavioral Targeting