Palm Beach Post Online Capabilities
RealSolutions.PalmBeachPost.com 1
High Impact Home Page Rotator Home Page Rotator – High Impact Ad Unit within editorial content for one 24-hr period
Tab Heading and Picture with custom advertising copy to promote brand or a special event Ad Position yields high click response to your website Weekday or Weekend (8am-8am) - $2,500* Weekday estimated impressions 150,000 impressions per day Weekend estimated impressions 190,000 Sat & Sun.
*Frequency incentives are available.
Also Available on the Section Front of News, Money, Sports, & Entertainment 7-day sponsorship 2
High Impact Home Page Sliding Billboard Home Page Sliding Billboard – High Impact Ad Unit FIXED for 24 hours.
The Sliding Billboard auto expands once per unique visitor to a 900x400 billboard for 7 seconds and retracts to a fixed 950x30 pencil banner leave behind.
950x30
950x400
Weekday or Weekend - $2,500* Weekday estimated impressions 150,000 impressions per day Weekend estimated impressions 190,000 Sat & Sun. *Frequency incentives are available.
Also Available on the Home Page of News, Money, Sports & Entertainment 7-day sponsorship 3
High Impact Digital Takeover Full Digital Impact with a 24-hour Home Page Sponsorship to includes: •Wallpaper/Re-skin Wrap •Rich Media Sliding Billboard •Content Rotator Sponsorship •300x250 •650,000 impressions Total Net Cost - $10,000
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High Impact Interstitial/Transitional Full Page ad to deliver to unique visitors (10 sec) to the main news section with a fixed 300x100 on the news front page. •800x550 – 35,000 unique visitor views •300x100 –average 80,000 impressions (100% SOV) *Weekly 7-Day (Mon-Sun)
Total Net Cost - $2,500 per month
5 All Online Rates are NET
Post on Mobile The Palm Beach Post delivers news on demand. We keep readers connected 24/7 with instant-access content on-the-go. m.pbpost.com (Mobile Site) • Mobile friendly version of PalmBeachPost.com. • Average monthly page views: 2 million. iPhone news app • Downloads: 55,000+ • Average monthly page views: 1.5 million $8 CPM News Tablet app Suite • Downloads: 25,000+ • Average monthly page views: 850,000 Weather + APP (iPhone, iPad & Android) • Downloads: 21,000+ • Average monthly page views: 60,000
Equal SOV - $2,500 per month 6
High Impact Dedicated Exclusive e-Blast PalmBeachPost.com DIRECT This e-mail marketing campaign lets you partner with PalmBeachPost.com, to deliver your advertising message to nearly 75,000+ opt-in e-mail subscribers! Just $4,000 per insertion! Includes: • Customized e-mail message and/or splash page • Track open and click-thru rates to your Web site • Link to a printable coupon Our e-mail campaigns can deliver exceptional interest and response rates for two reasons: 1.
2.
PalmBeachPost.com is a trusted source of news and information Only opt-in subscribers receive our e-mails, that translates into results for your business!
Also Available for $2,500 per insertion: Entertainment opt-ins 23,000+ Travel opt-ins 12,000+ 7
PalmBeachPost.com Display Ad Units Banner Ad Units Include: 728x90 $13 cpm*
300x250 $16 cpm*
320x50 $10 cpm
300x600 $18 cpm*
•Static Banner •Flash Animated Banner •Rich Media: In-Banner Video Expandable Banner Floater to Fixed Post-note Companion Ads •Banner Ads are purchased on as Cost per Thousand Impression (CPM). •In-house creative production available at no additional cost for standard static and flash animated creative. •Rich Media creative premium will apply. •3rd party creative and tracking are accepted •Retargeting, Ad Network, Behavioral Targeting and Geo Targeting available. *CPM reflects Target Placements - Section, Behavioral, Geographical and Retargeting - Run of Site rates available upon request *300x600 & 728x90 not available on the Home Page *All Digital Rates are NET
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