Standard Display Tier 1 Tier 2 Tier 3
$100,00 - $149,999 $150,000 - $199,999 $200,000k+
Placement
Ad Size
Positioning
Leaderboard
728x90
Top & Bottom
Large Rectangle
300x250
Top & Bottom
Skyscraper
160x600
Bottom Only
Half page / Monster
300x600
Top & Bottom
XL Half Page
300x800
Top Only
Sponsorship
88x31
Top Only
Launch Pad
940x40 collapsed/940x370 expanded
Top (no ldbd)
Interstitial
810x550 max
Roadblock
Wallpaper Takeover
Pencil - 970x66, Background - 1400x900 (Consists of 2 Panels - 200x900 each), Top Poster- 300x250
High Impact Display
Roadblock; HP only
Moderate High Impact Display XXL Box
468x648
Roadblock
Fixed Panel
336x700
Roadblock
Photo gallery interstitials
300x250
Video Overlay
Sold with Preroll or postroll + companion banner
Video Preroll or PostRoll + Companion Banner (Optional)
640x480 or 720x480, 4:3 or 16:9 aspect ratio Preroll 300x250 Companion
Mobile 120x20, 168x28, 216x36, 300x50, and 320x50 300x50, 320x50, 600x100 (iPhone 4+) 320x48 and 640x100 (iPhone 4)
Mobile Banners
240x38, 320x50, or 480x75 240x38, 320x50, or 480x75 480x48
Premiums and disclaimers Targeting Capabilities Additional Charge Geo (zip)
15%
2nd Demo
15%
Day Parting
25%
Roadblock
25%
Frequency capping
25%
Top only positions
40%
Creative Executions
$$
Ad3
$2
Rich media (basic)
$3
Rich media+*
$5
*Requires a $1,500 setup fee.
*Regional rates apply only when the See attached market tier grid. High im targeting charges are added after dis
Homepage Tier One
Targeted Tier Two
Tier Three
Tier One
Tier Two
$9.25
$8.75
$9.75
$9.25
$8.75
$10.75
$10.25
$8.50
$8.00
$7.75
$9.50
$9.00
$11.00
$10.50
$10.00
$12.00
$11.50
$16.00
$15.25
$4.00
$3.75
$3.50
$4.00
$3.75
$46.50
$44.25
$42.00
$46.50
$44.25
$65.00
$61.75
$58.50 $46.50
$44.25
$46.50
$44.25
$33.00
$31.50
$33.00
$31.50
$20.00
$19.00
nal rates apply only when the digital spend is greater than $75k annually and 4+ markets are purchased. Digital display minumums var ached market tier grid. High impact rates are not applicable to revenue discounts. Discounts are taken on the base CPM rate; creative an ng charges are added after discount is taken on the base rates and discounts are not applicable.
ROS Tier Three
Tier One
Tier Two
Tier Three
$8.50
$7.25
$7.00
$6.50
$9.75
$8.75
$8.50
$8.00
$8.50
$7.50
$7.25
$6.75
$11.00
$10.00
$9.50
$9.00
$14.50
$14.00
$13.50
$17.75
$3.50
$4.00
$3.75
$3.50
$25.75
$24.50
$23.25
$10.00
$9.50
$9.00
$42.00
$42.00 $42.00
$29.75 $29.75
$18.00
ased. Digital display minumums vary by site. ken on the base CPM rate; creative and