Teencamp proposal (folio)

Page 1

Partnership Proposal



Invitation Letter Vietnam New Media Group Introduction Teen Media Camp Introduction Partnership Opportunities Contact


INVITATION LETTER


Dear Sir / Madam, It is such a great honor to write this Invitation Letter to offer you the opportunity to get engaged in Teen Media Camp in June 2015 which is held by Vietnam New Media Group – School of Media. Vietnam New Media Group (VNMG) is an education platform connecting all Vietnamese professionals to whom sharingthe same strong passion for new media, especially the youth. Teen Media Camp is one of the biggest events being held by VNMG this year that represents our vision of bringing an overall image about career route in Media and Marketing. This is the very first project ever in Hanoi which aims at providing a creative and practical communication environment for teenagers. We hope that all the participants can be given precious chances to understand about Media and develop their soft skills after the camp. We are seeking to partner with organizations, schools and companies that share this belief and passion for Vietnamese youth development. We are completely sure that we can offer great values for the company / organization’s business. Hence, we are looking forward to meeting you to further discuss this valuable opportunity. Sincerely,


Vietnam New Media Group – School of Media was established and developed after four years of growth of Vietnam New Media Group with the mission to connect, contribute and develop thinking and communication skills to young Vietnamese.

VISION

MISSION

We want to become a prestige media

Developing communication thinking and

institution which connects and nourishes

skills for Vietnamese students.

talents and passion of young people who dare to commit to the development of individual as well as communities.


VALUES

Free

Responsible

Daring

Connective

PARTNERS

Microsoft

HATCH Program

SUMMIT Education Services

Vietnam institute for Economic and Policy Research

AIESEC

VEPR

Nguyen Sieu School


PARTICIPANTS Students from 14 years old to 18 years old in Secondary schools and High schools in Hanoi and nearby.

CORE VALUES 1 - Free in creativity 2 - Free in personal identification

Introduction

3 - Free and Respect 4 - Inspiration

OBJECTIVES Developing and practicing personal skills 1 - Communication skills 2 - Soft skills


ESTIMATED TIMELINE Mon

Tue

June 27 th 2015 – July 3 rd 2015

Wed

Thu

Fr

Sat

Sun

June

1

June

2

June

3

June

4

June

5

June

6

June

7

June

8

June

9

June

10

June

11

June

12

June

13

June

14

June

15

June

16

June

17

June

18

June

19

June

20

June

21

June

22

June

23

June

24

June

25

June

26

June

27

June

28

June

29

June

30

July

1

July

2

July

3

July

4

July

5

July

6

July

7

July

8

July

9

July

10

SCALE

Number of Students

Number of Days

Number of People know about this camp

Number of Registrations


DAY 1

Get to know and understand

DAY 2

Discovering day

DAY 3

Experienced day

Warm-up & Ice-breaking Games

Warm-up Games

Warm-up Games

Networking time Speed Networking Challenge

Thinking Life through Teen’s Lens To be a young journalist

A special Visit A day of senior television -reporters

Media skills Casting Time: Elevator Challenge Functional Training

Group work Teen’s Lens

Self-understanding Who am I ? Hall of Fame Board Understand others


DAY 4 Field Trip day

DAY 5

Breakthrough day

DAY 6 Shining day

Warm-up Games

Warm-up Games

Warm-up Games

Field Trip Hanoi through Teen’s Lens

Post-production skills

Finalizing production

Finalizing Production

Preparation Showcasing


MEDIA SPONSORS kenh14.vn

VTC

VTV6

tiin.vn

Hoa Học Trò

iOne.net

AIESEC

Vietnam Plus


BRANDING Branding via mass media and multi-marketing channels Branding via interacting with different stakeholders

PARTNERSHIP OPPORTUNITIES

NETWORKING Business to Business Business to Youth Business to Customers

MARKET INSIGHT Understanding of the Students' Market in Media Understanding of Partners in working fields Understanding of Customers' taste of Marketing


SPONSORSHIP Sponsorship in Cash (or in kind-equivalent) Special benefit: Becoming VNMG's partner in sharing mass media information within (after the program ending) Logo on Teen Camp Hanoi 2015 's channels, materials Articles of company introduction on our fan-page Article mentioning your involvement on mass of media Speech at our opening ceremony Featured in sponsored events' promotion clip


Gold

Silver

Bronze

60 million VND

40 million VND

20 million VND

10 million VND

6 months

4 months

2 months

1 month

Largest

Large

Medium

Small

A 300-word passage + 1 link + 1 logo

A 200-word passage + 1 link + 1 logo

A 50-word passage + 1 link + 1 logo

1 link + 1 logo

60s

45s

30s

15s

Diamond Sponsor

Sponsor

Sponsor

Sponsor


Provide participants of main events day leaflets, brochures of company Standee at Teen Camp's main events Company booth in final event Appearance of company's representative on television report about Teen Camp 2015 Certificate Involvement in our events within Database from VNMG channels (500) Rights to use our materials for later promotion


2 standees

2 standees

1 standee

9 months

6 months

3 months

2 months



EXTERNAL RELATIONS Mr. Cường Vương Trần

Tel: 0164 447 3912 // 094 317 6372 Email: trancuong@newmedia.edu.com

Ms. Anh Quỳnh Mai

Tel: 097 932 9699 Email:quynhanh@newmedia.edu.com


http://teencamp.vnmg.edu.vn/


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