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THE MARULA TREE

THE MARULA TREE

Aruasis Corsets

As a fashion garment, the corset has transcended its historical role as a restraining undergarment meant to help women “snatch” their waists to socially acceptable standards.

Today, the corset has become a fashionable wardrobe staple worn as outerwear by many fashionistas. In Namibia, Aruasis Corsets is helping women add a bit of romance to their wardrobe with this timeless piece. Founder of the fashion brand, Isaura Roberto, sells corsets and guides her clients to style the pieces to suit their personalities.

In a recent interview, the budding entrepreneur revealed the inspiration behind her foray into the world of corsets. “My passion for unconventional fashion inspired me to get into the business of corsets. I adore bold, glamorous and sexy styles, and I believe that corsets empower women to exude beauty, confidence and elegance.”

Isaura emphasises the corset’s role in helping women embrace their femininity. “Wearing a corset improves posture, making you more poised and, consequently, looking and feeling good,” she notes.

From her style perspective, Isaura says that corsets require minimal styling and are perfect for casual and more formal settings. “There is a corset for every occasion, from the most luxurious pieces to the more casual ones, and even some for corporate and formal looks. For me, there’s no rule book for styling a corset. Whatever you wear it with, it elevates your look, unlike a T-shirt or basic top. My only tip would be to match your colours appropriately.”

Historically, corsets have been criticised for their impact on body image. The corset can cause damage if not used correctly as a waist training tool. At Aruasis Corsets, it is all about promoting body positivity while celebrating a timeless fashion garment. “Corsets have existed since the 16th century. While they can be harmful when used wrongly, they are also seen as symbols of body positivity as they boost the confidence of those who wear them properly,” says Isaura. She adds that corsets can help women with body image issues to look at themselves in a positive light. “It completely changes the structure of your figure, giving you a beautiful shape and elevating confidence.”

In terms of accessorising corset-centric looks, Isaura recommends minimal styling.

“The only accessory I would recommend are earrings. Corsets already grab enough attention – they don’t need much elevation,” she says, adding that too many accessories can ultimately ruin the look.

While trends come and go, the corset has stood the test of time. It has transformed over the years, with adaptations to current trends, but its general appearance has remained unchanged. Isaura sees the corset as an iconic fashion piece that will continue to inspire women who wish to embrace their femininity. “Women want to look good and feel good in their skin. Corsets represent femininity, and since they have been around for a very long time, corsets continue to complement whatever style is in fashion at any given time.”

Notable Namibian celebrities who have effortlessly embraced the corset look include Maria Nepembe, Dillish Mathews, and Robyn Nakaambo. This month of love, consider tapping into your sultry side by incorporating a corset into your wardrobe. If you are already a corset connoisseur, explore new styles, from denim to silk, lace to pleather. There is a perfect style waiting for everyone.

Rukee Kaakunga

Photography Credit: Shotbyalpo; Dipphotos

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