The Eight Critical Steps for Successful Internet Marketing Marketing is the process of connecting people and products. With proper application, the technology allows connections. We are in the midst of a paradigm shift in marketing. There are new digital marketing tools that allow cheap direct connections between organizations and their constituents. The challenge is to know how, why, and when to use these new marketing tools. The eight critical steps for successful Internet marketing are: 1. 2. 3. 4. 5. 6. 7. 8.
Marketing plan Target audiences Message Media Website Press releases Email Marketing Social Media Sites
Marketing plan A marketing plan is essential because it allows think about the strengths, weaknesses, opportunities, and threats early. The marketing plan will help you:
Identify and establish goals; Determine your budget; Target specific audiences; Create and prioritize messaging;