Trend Health, Fitness & Lifestyle Issue Two - August/September 2012

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N O RT H A M P TO N S H I R E ’ S

F R E S H E S T

M A G A Z I N E

TREND HEALTH, FITNESS & LIFESTYLE

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Fighting Fit

We take an exclusive look behind the scenes of the Cobblers’ top secret training camp LO O K GOO D

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ISSUE NUMBER: 2 - AUGUST/SEPTEMBER 2012

THE EDITOR

Contents

A HUGE thank you to everyone who read our launch edition last month! We had some fantastic feedback from our readers on issue one and we hope we’ve managed to put together an equally fantastic second edition that will both inform and entertain. Top of the bill is our exclusive feature with the Cobblers squad as they embark on the dreaded pre-season programme. TREND HFL had exclusive access to the bootcamp, so you won’t have heard any of our story anywhere else. Best of luck to Northampton Road Cycling Club ahead of their epic 1000-mile charity bike ride, read all about it on page 27. As always, enjoy the issue!

e v e t S

Steve Walsh, Editor In Chief ONSHIRE’S NORTHAMPT

FRESHEST

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27 WARM-UP

5 Trend Notes We round up the best bits to come across our radar in the last month

8 Moment In Time Featuring an amazing double page picture of the Olympic opening ceremony

10 Club Call All the news and views from the local sports clubs

MAGAZINE

TREND HEALTH, FITNESS &

LIFESTYLE

HEALTH & FITNESS

Free!

14 Diet & Nutrition Find out how to eat your way to a healthier weight

16 Body Works

Fighting Fit

the sive look behind We take an exclu lers’ top secret scenes of the Cobb training camp LOOK GOOD

FEEL GOOD

ENDHFL GOOD BE Twitter.com/TR

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On the cover: Northampton Town FC striker Adebayo Akinfenwa Picture: Pete Norton

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Rob Harris continues his abs and stomach master-class

18 Recover Aching after exercise? Mark Buckingham shows you how to warm-up and stop those little niggles appearing

40 21 Doctor’s Notes Our handy tips on giving hayfever the heave-ho

22 The Expert Professor of organisational psychology and sports psychologist Damian Hughes pops in for a chat + win a copy of his new book!

FEATURES

27 Tour de Force We talk to six members of Northampton Road Cycling Club ahead of their epic 1000-mile charity bike ride

31 Game on? An exclusive report from behind the walls of the Cobblers’ top secret preseason training camp

LIFE & STYLE

38 Trend Setter Our pick of the best clothes,

gadgets and accessories

40 Beauty TrendHFL columnist Aimee Garner shows the ladies how to get that perfect, smokeyeyed look

41 Grooming Bring on the beards! Top tips for all men looking to branch in to the world of facial hair

43 Staying In Books, DVDs, music and games - we’ve got it all covered to keep you entertained when staying at home

44 Going Out The best places to be and people to see across Northamptonshire this next month

46 Calendar Plan your outings across August and September in our brilliant monthly what’s on spread Twitter.com/TRENDHFL

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St George’s House Billing Road Northampton NN1 5DB www. wpbphysio.co.uk

Chartered Physiotherapists skilled in the treatment of muscle, bone, joint & nerve conditions

Most common conditions treated: • Back & neck problems • Soft tissue injuries • Post-operative rehab

• Joint stiffness • Rheumatic & arthritic pain • Womens health issues

Physiotherapists to: • Great Britain Olympic Team • England Rugby

• UK Athletics • Northampton Saints

Contact us for an appointment with our highly skilled and professional physiotherapists

Tel: 01604 601641 Email: info@wpbphysio.co.uk 4

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TREND Notes We round-up the best bits to come across the TREND radar

Back to the future

Thought Polaroid cameras were consigned to the history books? Think again! REMEMBER those cameras that could print your pics instantly? The digital photography revolution has been kind to most of us, allowing us to take pictures without film and view them without the slightest need to press print or send them away to be developed. It was less kind to cult-camera giants Polaroid however, as it rained all over their business plan, leaving the humble Polaroid camera as more of a celebration of retro than a must have all-in-one photo solution.

Until now that is, with the launch of the mighty impressive Z2300 Instant Digital Camera. The 10 megapixel device packs a three inch colour screen as well as a memory card slot to hold up to 32GB of your favourite pictures, and, crucially, can print them all at the touch of a button. How you can possibly make a printer that small, we just don’t know, but however the magic happens, Polaroid’s Zinc technology will happily print full colour 2x3” prints

for you to instantly share, with a print time of less than one minute, while pictures are smudge-proof, waterresistant and tear-resistant, with a sticky back for extra fun. And of course, it can share them across the web as well. Polaroid tell us it “combines a compact form factor with a host of fun and easy-to-use features to create the ultimate social media machine.” Who are we to argue with that? £129, www.Polaroid.co.uk Twitter.com/TRENDHFL

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The Warm-Up - Trend Notes

First class Olympic champions honoured in a very British style

IT’S been a thrilling two weeks for Great Britain and it’s team of Olympic heroes, so what better way to honour all 22 of our gold medalists than with the most british of traditions - by immortalising them on a stamp. We’re not sure if this honour now means they are ahead of the Queen in stature in this country, but it is a fine tribute for every winner nonetheless. Alongside these impressive works of art, shown on the right, each Olympic champ has had a Royal Mail post box near their residence painted gold to celebrate their achievements. And if it means our letters will not get to their desinations as fast as Sir Chris Hoy, we’re pretty happy about it too! www.royalmail.com

No space? No problem! Home gym equipment no longer needs to take up the entire lounge... HOW much free space do you need before you can consider kitting out a home gym? According to Technogym, a square metre is all you’ll need before you can start to think about buying one of these impressive, fold away treadmills. Better still, with it’s new entertainment support, it has a spot designed for your ipad to fit straight in to, allowing you to watch video content, listen to music, watch movies, complete e-mails or even video call while jogging away in your living room. The Spazio Forma, pictured on the right, is fitted with wheels to be moved easily and safely, and “the sensation during training is that of running on grass,” say the boffins at the company. Each machine is also fitted with a pulse rate function and comes with a heart-rate strap. All in all it packs a bit more punch than your average home runner, which it should for the £2950 it’s going to cost you. www.technogym.com

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The Warm-Up - Trend Notes

Work out to the beat Take control of your heart-beat as well as the music

THERE was a time when to get an accurate workout, you had to stock up on bundles of expensive equipment, or at least go to the gym. Those days are firmly over however, with smart phones now taking change of the timing, distance and effectiveness of your exertions. The latest piece of kit to help you in your fitness quest are these Iqua Beat headphones, a unique wireless headset that allows you to monitor your heart rate along with your music choices. The headphones track heart rate,

pace, calorie consumption and distance using the built in heart rate monitor and pedometer, and send the data straight to a free iphone app, while audio is transmitted in high quality through the comfortable earbuds. And of course, in keeping with the age of social networking, you can automatically upload your stats to share and review on Facebook. One for those who enjoy pounding the pavement in the open air, rather than the treadmill. www.dabaudio.com

TREND HEALTH & FITNESS & LIFESTYLE

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TREND Health, Fitness & Lifestyle magazine 10 Main Road Duston Northampton NN5 6JB info@TrendHFL.co.uk Editorial editor@TrendHFL.co.uk Editor In Chief: Steve Walsh: Email: steve. walsh@TrendHFLco.uk Tel: 07548 155 495 Thanks to: Pete Norton, Gareth Wilsher, Craig Smith, Damian Hughes, Katie Mitchell

Advertising

Music the wireless way Never move a muscle again to hear your favourite tunes

IN this wireless World it’s increasingly annoying that you should actually have to plug in your generic MP3 player to your speakers to hear your tunes in crystal clear quality. Fear not, fans of laziness, as Pure, the worldleading maker of wireless music and radio systems, announce ‘Pure Stream’ which allows the user to wirelessly play music and radio via their Smartphone, iPhone, iPod Touch or iPad on a range of Pure

devices. Accessed via the free Pure Lounge Android or iPhone App, Pure Stream allows users to stream unlimited music stored on their phones or iPods and a world of internet radio and ondemand content to a host of Pure’s elegant speaker systems. Never again will you suffer the indignity of actually having to get up to change the track. www.pure.com

advertising@TrendHFL. co.uk Contact: Tracy Whittaker-Smith: Tel: 07544 391 675 Steve Walsh: Tel: 07548 155 495 Trend Health, Fitness & Lifestyle Magazine is owned and produced by Flux Publications Limited in the United Kingdom. Registered in England, company number: 7882277, VAT registration number: 127 6007 31. Distributed free online every month to thousands of consenting subscribers. Free to read online at www.TrendHFL.co.uk. While every effort is made to ensure the accuracy of all editorial contained in Trend Health, Fitness & Lifestyle, Flux Publications Limited accepts no responsibility or liability for errors that may occur. All articles are written for Trend Health, Fitness & Lifestyle and may not be reproduced, wholly or partly, without the expressed prior permission of Flux Publications Limited. The statements and opinions contained in the articles within this site are solely those of the individual authors and contributors and not of Flux Publications Limited or its affiliates. The appearance of advertisements in Trend Health, Fitness & Lifestyle is not a warranty, endorsement or approval of the products and services. Flux Publications Limited disclaims responsibility for any injury to persons or property resulting from ideas or products referred to in articles or advertisements in Trend Health, Fitness & Lifestyle.

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The Warm-Up

MOMENT IN TIME

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The Warm-Up

OLYMPIC DREAM LAND Fireworks fill the sky at the spectacular opening ceremony of the London 2012 Olympic Games on Friday July 27th. The Games were an enormous success for Team GB, and were lauded by the sporting world as a whole.

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The Warm-Up - Club Call

L L A C B U CL

cal clubs lo e iv g e w th n o m Every e a platir h s n to p m a th r o N s acros ws, events. e n ir e th e r a h s to form ings on. o g l a r e n e g d n a s result your news il a m e , d e lv o v in t e To g to .co.uk L F H d n e r T @ r o Edit cebook or a F r u o t a s u h c a or re Twitter pages.

JUMP TO IT WITH NORTHANTS TRAMPOLINE ACADEMY

Northants Trampoline Gymnastics Academy are offering people of all ages and abilities the chance to jump around at their summer fun classes.

Sessions run Monday to Friday, 10-12 and 1-3 up until Friday 31st of August, at a cost of £6 per session. If you fancy a different way to get fit, of want to tire the kids out for the day, get in touch at info@ntga.co.uk, or call 01604 645120.

NOMINATE YOUR LOCAL SPORTS STARS FOR THE 2012 NORTHAMPTON SPORT AWARDS The search is on to find this year’s local sport stars in the 2012 Northampton Sports Awards. The awards celebrate and showcase local sporting achievement, dedication and hard work and individuals, teams, schools and coaches can be nominated. This is the start of the BBC Sports Personality Award. The winners from the Borough event will go forward to the Northamptonshire Sport County Awards, and County award winners will then go forward to the BBC East Awards. Categories include: Community club of the year, Team of the year, Coach of the year, Volunteer of the year, Young sportsman & woman of the year, Young leader of the year, Disabled sports achiever, Local sportsman & woman of the year. Nominations close at 12 noon on Friday, 7 September. A nomination form can be downloaded from www.nleisure.co.uk

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The Warm-Up - Club Call

FREE HOCKEY SESSIONS FOR LADIES Any ladies out there keen to give hockey a try? You don’t have to have ever played before, or have picked up a stick since school. But with Northampton Hockey Club and the England Hockey Board, you can give it a go for free. Pop along to Caroline Chisholm School at 11am on Saturday 18th August or Saturday 1st September for a one-hour session. The first session is free, with any additional sessions just £2 after that plus you’ll get a free England Hockey bag! So, ladies of Northamptonshire, pick up a hockey stick, have some fun and get fit!

Northampton teams Perestroyka and Baltic United line-up for the camera at the Lithuanian Basketball Tournament at Northants Basketball Centre recently. Perestroyka won the tournament after finishing unbeaten in their three games. Twitter.com/TRENDHFL

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Health&Fitness Stay in shape with the help of our team of experts:

Rob Harris Accredited UKSCA strength and conditioning specialist, and senior regional ABA coach writes exclusively for you

Mark Buckingham Two time Olympic Physiotherapist tells you how to stay in shape every month in Recover

Dr Pippa Bennett Chief Medical officer of the Women’s Football Association joins the TrendHFL team in September

Is getting fit putting you at risk? New survey shows that poor practise is making people vulnerable in later life

A survey published by Arthritis Research UK and the Chartered Society of Physiotherapy (CSP) has revealed that many people in the UK are risking injury and joint problems by not doing enough regular exercise and not exercising safely. Just one in five active people said that they always warm up and cool down when doing exercise, while 24 per

cent said they never do. Only 17 per cent of people who warm up rehearse the movements associated with the activity. Also, just five per cent of adults surveyed are doing the recommended amount of weekly exercise. Greg Whyte, professor of sport and exercise science and a former Olympic pentathlete said: “Physical activity is the ‘magic bullet’

for health as it targets physical and mental health and, combined with its social benefits, it has the power to truly enhance well-being. “So I’d like to urge everyone to do exercise on a daily basis, but ensure they do it safely to protect their joints and prevent long-term damage. “Warming up and cooling down are both critical to prevent longer

term damage. “Our survey found that most people exercise to improve their heart health, but it’s also vital for strengthening muscles and keeping your joints healthy and supple. There are simple ways to avoid injury and exercise safely.” Our expert physiotherapist Mark Buckingham shows you how to warm-up effectively on page 18 Twitter.com/TRENDHFL

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Health & Fitness

Diet&Nutrition

Find some balance to lose, gain or maintain body weight What goes in to making the perfect meal, and how do we adjust it to suit our needs? Read on to find out...

The Knowledge

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ealthy eating is all about eating a varied, balanced diet that contains all the nutrients you need to stay healthy. Our diets should be based on starchy carbohydrates such as bread, rice, breakfast cereals, potatoes and pasta, and plenty of fruit and vegetables (at least 5 portions a day – 1 portion=80g and they can be fresh, dried, frozen or canned varieties). ‘It is vital for long term A variety of foods from wellbeing to be physically these two groups should make up about twoactive alongside a healthy, thirds of the food we eat. balanced diet’ Most of the remaining third of our diet should be made up of milk and dairy foods, and meat, fish, eggs, beans and other non-dairy sources of protein, with limited amounts of foods and drinks that are high in fat and/or sugar. Although it’s not necessary to achieve this balance at every meal, it’s a good idea to aim to achieve it over the course of the day or over a few days.

Weight loss In the UK, most adults are either overweight or obese and this means that many of us are eating and drinking more calories than we need. Therefore, as part of a healthy lifestyle it is important to eat the right amount of calories for your individual needs to avoid gaining any excess weight. If you need to shed some extra pounds the best way to do it is to consume fewer calories and be more physically active. To lose weight at a healthy rate of 1-2lbs (0.5-1kg) a week you need to

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reduce your calorie intake by about 500kcals a day.

Physical exercise It is vital for long term wellbeing to be physically active alongside a healthy balanced diet. Regular physical activity can also help you to maintain a healthy body weight and shape - all adults should try to be active on a daily basis. Recommended weekly amounts include: at least 150 minutes (2 hours and 30 minutes) of moderate-intensity aerobic activity such as cycling or fast walking, and muscle-strengthening activities on two or more days a week; activities that work all the major muscle groups i.e. legs, hips, back, abdomen, chest, shoulders and arms.

Weight gain For those of you who are already committed to the gym or a team sport then weight gain, particularly muscle mass, may be your goal. However, it is a common misconception that eating more protein equates to building more muscle mass. As long as your energy requirements are met through a healthy, balanced diet then the average diet in the UK contains an adequate intake of protein to meet any increased needs during exercise. Therefore, if you want to build muscle mass and don’t want to lose body weight then you will need to make sure you eat enough to meet any increased energy requirements from extra workouts or training. Carbohydrate-rich foods are the best form of fuel/energy for sport and physical activity; the more active you are, the more carbohydrates your body needs.


By Helena Gibson-Moore Helena is a Nutrition Scientist at the British Nutrition Foundation. For more information, go to www.nutrition.org.uk/healthyeating

Health & Fitness

Two high-fat favourites - the healthy way

Pizza

A pizza’s dough base will count as the starchy carbohydrate part of your meal. Use tomato puree as your topping base and add fruit and vegetables such as mushrooms, sweetcorn, pineapple, onions, fresh tomato and peppers to bolster your intake. Use low fat cheese, which counts as one of your dairy group, to keep the fat content low. Toppings such as lean ham, tuna or chicken count as a protein source.

To slim down: Use a tortilla wrap as the pizza base. This will reduce calories and also provide a delicious crunchy base.

To bulk up: Choose a thicker base for added carbohydrate.

Curry Rice, naan bread, or chapatti is counted as a starchy carbohydrate, though opt for wholegrain versions which are better for you. Vegetables such as onions, aubergine, peas, courgette, mushrooms and carrots and/or a tomato-based sauce will provide fruit and vegetables. Some fish, prawns, chicken or lean meat and/or pulses such as lentils or chickpeas will give you plenty of protein. Serve with some low-fat yoghurt or add cheese such as paneer to include the dairy group.

To slim down: Naan bread can be high in calories and fat so choose plain rice or a chapatti. To bulk up: Increase your portion of rice or bread for extra carbohydrates.

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Health & Fitness

BodyWorks

Get that better looking body faster and easier

Working these specific abdominal and back exercises alongside general fitness will have you looking good in no time

The Knowledge

A

PICTURES BY KATIE MITCHELL

lthough all-over body power is needed to perform everyday activities or sporting ventures, the corset (abdominal and back muscles) is fundamental for optimum performance. This area must be strong enough to maximise the transference of power through the limbs into a sports skill, ‘A combination of such as a golf drive or a tennis forehand, resistance and and it must be able to cardiovascular training withstand – and reduce the risk of – injury will achieve a better look- in training and ing body faster and easier competition. than cardiovascular alone’ Finally (and crucially), it must be able to generate specific sports power itself.

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Combination training A combination of resistance training and cardiovascular training will achieve a better looking body faster and easier than just cardiovascular training alone. It is vital that you find an experienced personal trainer that will instruct you how to perform the correct exercises properly. Remember a bad instructor, friend’s advice or the fittest/ biggest person in the gym often

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gives poor advice. The exercises on the right, completed correctly by following the instructions, will see you far better off than following the advice of the unqualified.

Stick to a routine Be disciplined, a lack of power and determination is not going to get you anywhere. Also, don’t make the mistake that more is better and train everyday. Don’t over train, burn-out, lose motivation, get sick or even injure yourself. Train smart! STICK TO YOUR ROUTINE DO WHAT IT SAY’S ON THE TIN! The objectives, content and methods of a strengthtraining programme change throughout the phases of an annual plan. Strength training needs to follow a sequential pattern based on an initial assessment and evaluation of your functional strength and core stability. The focus is on developing and maintaining a strong functional base in order to reduce muscle imbalance and as a preventative measure against overuse injuries. Strength training improves muscle function, offering an important nervous system stimulus with motor units achieving better synchronization and recruitment.


Health & Fitness

By Rob Harris An accredited UKSCA strength & conditioning specialist, Rob has over 20 years experience in the physical preparation of high performance athletes, with a history of proven results. Tel: 07776 220145 Email: rob@synergy3training.co.uk

Abdominals Circuit: Month Two Medicine Balls Medicine balls come in a variety of sizes and weights. In most cases you should start out with lighter balls and as your higher ability levels are obtained increase the weight of the balls. As a rule of thumb, please use

a ball and weight that allows the correct technique of the drill. Using overweighted balls will cause a breakdown of the skill. Too many sets and reps or not enough recovery time could also fatigue muscles and enhance improper skill - three sets of eight reps is a good place to begin. It

is also important to perform each drill with both sides of the body. Because of time restraints, it is virtually impossible to select each individual component of athletic ability and improve each component by isolating activities, hence many coaches agree and endorse functional movements.

Single Leg V Sit Up The single leg V sit up is an effective exercise for developing the abs, requiring a certain amount of corset strength as well as balance. Start position: Lie on the floor supine with hands on the floor above the head. Motion: Raise one leg straight up while simultaneously bringing the torso off the ground to meet in the middle. Reach the opposite arm towards the foot of the leg that is in the air. Return to starting position and repeat with alternative leg and hand. Tip: Maintain good control throughout and make sure the movement is made using control through the muscles, rather than just a jerk motion. Reps: Perform 2-3 sets of 8-15 repetitions.

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Figure of Eight This exercise incorporates static contractions, with rotation and some lateral flexion. Couple that with the role of gravity and an angle that can be unfamiliar to some, and this will help your abs stay strong under pressure. Start position: Begin with ball at ear level, but with arms extended away from body. Motion: Move the ball through a figure eight pattern continuously – in front of and beside your body from left to right - while keeping your body straight and abs tight. Reps: 10-15 reps for 2-3 sets depending on weight chosen, increasing to 4-6 sets

Missed Rob Harris’s brilliant exercises from month one? Click HERE to view them in our launch edition, or head to www.TrendHFL.co.uk and view it in our back issues! Twitter.com/TRENDHFL

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Health & Fitness

Recover

Warm-up the right way to improve your game

Expert physiotherapist Mark Buckingham tells you how to prepare your body for exercise, and stop those aches and pains

The Knowledge

W

arm-up and stretching should be seen as two separate entities. Warm up is the preparation of your body for the more serious/ strenuous activity you have planned. Stretching is more focussed on specific areas that are tight and require loosening either for the planned activity or for improved ‘There is evidence that flexibility. It is not a hard stretching of cold requirement of a warmup to stretch anything muscles has any positive but it may be useful.

PICTURES BY KATIE MITCHELL

effect on Evidence performance’ There is little evidence

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that hard stretching of cold muscles and joints has any positive effect on injury prevention or performance enhancement. Where the evidence lies is that a general easing into movements relevant to the sport or game you are about to play is the best preparation, followed by some specific stretches relevant to you or the activity.

Tight muscles There is evidence to say that if you have an area that you know to be ‘tight’, that some stretching of that muscle or joint will be beneficial once you have warmed up. To explain this further; if you are going out for a jog then a two minute brisk walk which then develops into a jog is fine. And unless you know your calf muscles to be particularly tight, there is little point in stretching them.

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However, if you are looking to play a game of squash, due to the fast, hard lunging nature of the game, there is benefit to be had from an easy knock up of the ball which gets the heart rate up and brings blood and warmth to the muscles being used, as well as some easy stretching into the specific movements that you will use in the game proper. So for Squash, an appropriate warmup would be four minutes worth of knock up, becoming increasingly fast paced, then a couple of minutes spent stretching into lunges, hamstring, glut and calf stretches, which are the mainstay of the game.

Common stretches Over the page are a few of the stretches that are most common for the lower limb. Stretching technique should not be painful. There should be tension and pull but not sharp pain. Ease into the stretch for at least 40 seconds to allow the initial tension in the muscle to reduce and the muscle fibres to relax and lengthen. This is for a ‘warm-up’ stretch scenario and you need only to do one 40 second stretch per muscle. However, if you know for example, that your Hamstrings are getting tight, you should undertake regular stretching outside of ‘game time’ to improve the length. To do this, stretch for at least two minutes, four times a day. If you do less than this then the progress will be limited accordingly.


Health & Fitness By Mark Buckingham Mark was head physiotherapist for Team GB athletics at the Sydney 2000 and Athens 2004 Olympics, and is a director of Witty, Pask & Buckingham physiotherapists, Billing Road, Northampton For appointments call 01604 601641

Common stretches Calf stretch Calf stretch off a step: Place your toes on the edge of a step and lower the heel off the edge, letting it drop down. To stretch the upper calf, keep the knee straight. For the lower calf allow it to bend. Standing calf stretch: With the foot to be stretched behind you, lean forwards to feel the pull in the calf. Keep the heel on the floor. For the upper calf keep the knee straight, for the lower calf allow it to bend.

Calf muscle

Quad stretch Grasp the foot of the leg to be stretched. Pull the heel towards your bum. Tighten in the bum and belly muscles to tuck the bum underneath. Do not allow your back to arch or the stretch will not be as effective. Quadriceps

Hamstring stretch Place the heel of the leg to be stretched on a step or chair. Lean forwards through the hip, keeping the back straight. The stretch should be felt in the back of the thigh.

Hamstring

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Health & Fitness

Recover Common stretches continued Gluteal stretch The Gluts are one of the most active muscles in any kind of sport or exercise. To stretch, hug the knee across the body and in to the chest. To increase the stretch, put your foot to the outside of the opposite leg, as shown on the left.

Gluteal

Groin & Adductor stretch The leg to be stretched is kept straight and the other knee is bent to the side. While using gravity to push down on the hips, keep the heel down on the leg to be stretched then rotate the foot in and out to get a stretch to the different Adductors.

Groin & Adductors

Hip Flexor stretch Start by kneeling on the leg that is to be stretched. Tighten through the bum and belly muscles before leaning forwards through the hip. The stretch should be felt in the front of the hip. If it is not then tighten through the bum and belly muscles to tuck the bum underneath you. Hip Flexor The ‘hold/relax’ technique To improve the effectiveness of a stretch you can use a trick known as the ‘hold/relax’ technique. Put the muscle on stretch (as above) and hold for 40 seconds. Then tighten the muscle – contracting

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it – for five seconds. Then relax the contraction while pushing a bit more into the stretch - you will find you can stretch further. Hold for 30 seconds before repeating the contraction for five seconds once more. Repeat this cycle for two minutes or so.


Health & Fitness

Doctor’s Notes

Give hayfever misery the heave-ho this summer The Knowledge

H

ayfever affects up to 18 million people in the UK. Often confused with a summer cold due to similar symptoms, including a runny and blocked nose, itchy and watery eyes and generally feeling run down, hayfever is one of the country’s most common allergies. This means one thing - a miserable and less than fabulous summer for a great number of us. But help is at hand with these top summer tips from Prevalin. First up, itchy, sore and puffy eyes are one of the main symptoms of hayfever

‘Often confused with the summer cold, hayfever is one of the country’s most common allergies’

SUMMER SUN: Fields like the one above can be a nightmare for hayfever sufferers, but these simple tips will help keep misery to a minimum

so make sure you give your peepers some special attention to put the sparkle back. Apply cool eye patches (a great DIY version is ice water soaked cosmetic cotton pads), or cucumber slices to the eyes to offer some relief. The soothing and cooling sensation will reduce the urge to itch and remove any puffiness or dark circles. Girls, ditch the mascara. It may be one of your beauty essentials, but when hayfever kicks in it’s certainly not your friend. Opt for something kinder instead such as a touch of Vaseline on your lashes or clear mascara for definition. Work your inner celebrity: You never see a celeb without some designer

shades. Not only are they a summer fashion essential, but a good pair of sunglasses can also prevent pollen from getting into your respiratory system by protecting your eyes. If you’ve been outdoors all day the chances are your body, clothes and hair is covered in pollen - which is one of the main reason people tend to suffer in the evening. However, if you shower, wash your hair and change your clothes, you can prevent those pollen particles attacking. Finally, spice things up. Is your

hayfever keeping you awake at night? Well the best remedy according to researchers is sex! They have found that ‘an early night’ constricts the blood vessels which helps unblock bunged up noses and clears streaming eyes - worth a try, purely for medical reasons of course! As far as medical help goes, give something new a try: Prevalin is a revolutionary new treatment which can actually prevent all hayfever symptoms. It’s been clinically tested and over 93.75 per cent say it really works. Twitter.com/TRENDHFL

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Health & Fitness - The Expert

The Psychologist Professor of organisational psychology and sports psychologist Damian Hughes talks to us about improving the mind and his new book, ‘How To Change Absolutely Anything’

Fact File Name: Damian Hughes Occupation: Professor of organisational psychology at Manchester Metropolitan University, Sports psychologist and author Career Highlights: Winning the Challenge Cup with Warrington Wolves twice, being part of the England coaching team at the 2007 Rugby League World Cup

Describe what it is that you do:

“Part of the beauty of my job is there is no routine day, I can spent it lecturing at university, I can spent it working with businesses, spend it working with team’s players and coaches or I can spend it writing. So there are probably four main activities that I do.”

You’re all about improving people and businesses to help them achieve their goals, how do you go about a big task like that?

“The first thing I tell people is that I am not an expert in their field. When I work with the rugby players, I tell them ‘I cannot make you become a technically better rugby player, because I am not a coach in your field’. “It is the same in business. I can’t help you run a better manufacturing site, because I don’t know how to do that. But what I can help you do, though, is make you better in the way that you behave and execute that talent. “It is about helping you understand your own psychology to remove any obstacles in your way to reach your potential.”

So how do you help people reach their potential in that way?

Damian Hughes is the founder of Liquid Thinking Ltd, who help a wide range of people and organisations achieve their goals. Contact Damian at his website: www.liquidthinker.com

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“Some of it can be helping people unlock and un-pick debilitating views and beliefs that they might have, that have built up over the years. “When I started working with Sale Sharks, they were on a seven or eight game losing streak, and in conversation with the players, they said ‘if we can just get a win under our belts, the confidence will come flooding back’. My answer was, ‘in that case, you are in a dangerous position because you are waiting for a fluke to happen’. “They didn’t understand it at first, so I said ‘surely you need the confidence first to get the win, the confidence

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proceeds the win’. We then focused on building confidence so that we could get the win.”

What inspired you to get in to this type of work? It’s quite niche in a sense isn’t it?

“Yes it is, I’m quite lucky in that I grew up in a sporting household. “My Dad’s a boxing coach, and has become incredibly successful. He specialized in getting boys off the streets and getting them in to boxing, and he took three of them on to become World Champions. “Being around that sort of environment of what it takes to be a champion, the coaching and the whole mindset, meant that I was really blessed. “I was a decent footballer and pursued that to a reasonably high level, but seeing my Dad’s example, I realised I wanted to go in to coaching. I just had a real passion for it, more than the playing. “I started coaching at Manchester United, and it was when I was there that I really got fascinated in to this whole thing around the psychology of how do you unlock potential.”

What made you want to write your latest book, How To Change Absolutely Anything?

“I wanted to write a book that simplified the techniques that I know work. “There are 10 steps in the book, that almost simplify everything that I do – sport, business, academia, it combines all of that with interviews from elite performers like Sir Richard Branson, Muhammad Ali and Tiger Woods, to simplify everything in to 10 simple steps. “You can use it if you wanted to lose weight, if you wanted to improve your relationship, if you wanted to improve your sporting performance or business


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Health & Fitness - The Expert

WINNING WAYS: Damian Hughes presents his 10 simple steps to success in his new book, How To Change Absolutely Anything performance. It is simply around the psychology, you have to fill the gaps in, in terms of what you want to do, and the book takes you through the psychology to improve your own performance.”

What would you say is the most common thing that stops people from achieving their goals? “I’ll answer that with two things. One is I think the environment that we surround ourselves with. “We are tribal creatures by nature so we need to belong to a bigger group. We all need a support network. Take sportsmen for example, they have a coach, competitors who

push them on, masseurs, physios and things like that. “We all need a support network, whoever we are, but we need to be selective about the people we include in our support network. “Because you need people that share your dreams and support them, rather than people who are going to tread over them. “Sometimes it is about being really clear who we let in to our support groups, because they can really influence us. “The second answer to the question is, we often get ourselves in to comfort zones, and we don’t realise. “I think too often, we perceive feedback as

personal or critical, rather than taking it as constructive. Get the people who are important to you – whether it is your team-mates, your customers, anybody – and get some feedback on how you are doing. “Sometimes we get in to the comfort zone of what we are doing, and we don’t search for how we can do it better.”

So what is the most satisfying part to what you do?

“It is just helping people go further than they thought they could. “I interviewed a legendary Rugby League coach in Australia, a guy called Wayne Bennett, and he uses a lovely phrase: “Don’t die with the music still in you”, because he believes we have all got a special song or tune that is true to us, but most of us never bother to find out what it is. “I love that whole concept of helping people find out what it is that they can do well, and then removing the obstacle to see just how fantastic it is when they do it.” Damian Hughes was talking to Steve Walsh

Win a copy of Damian’s fantastic new book! WE’VE got two copies of Damian Hughes’ fantastic new book, How To Change Absolutely Anything, to give away to a pair of lucky readers. One will be given away in a Twitter exclusive competition, while the other can be won by simply emailing us. 24

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To be in with a chance of winning, simply send us an email to editor@trendhfl. co.uk before August 31st, with the subject line “I’m feeling lucky”. We’ll pick one entry at random, and get in contact to send the lucky winner their prize. Good luck!


Features

The science of success Swimmers set to get a boost after disappointment in the pool at London 2012

SPORT in the 21st Century is based around far more than the ‘upand-at-em’ nature of days gone by, when games and challenges were invented as ways to pass the time. In Features this month, we have the joy of looking at the extremes of the professional to amateur sportsman. Leading the way is our cover story, where we go behind the scenes of the Cobblers’ top secret pre-season training camp, the start of a revolution at the club in terms of physical preparation. It’s a fascinating insight in to the new world of sports performance, which is based around the economics of winning and losing just as much as the result itself. At the complete opposite end of the spectrum are Northampton Road Cycling Club, a group of amateur riders who will embark on a gruelling 1000-mile journey from John O’Groats to Land’s End, all in the name of charity and all without a hint of the technical and scientific expertise that helped Brit Bradley Wiggins win the Tour de France last month.

Come to Olympic sport , however, and you reach a whole new level of expertise designed to propel country’s to the top of the medal table. The latest gizmo to come to the forefront is a new cutting-edge movement tracking and sensor technology system, developed to help British Swimming get back to winning ways after a modest

medal haul in London. The system, which fits around the swimmers midrift, as shown above, generates comprehensive data on body position, speed and acceleration and enables coaches to provide feedback and advice that is more immediate, more detailed and more objective than previously possible. Roll on Rio 2016, in that case.

In this month’s Features Mission impossible? The Northampton cyclists embarking on the ride of their lives - from John O’Groats to Land’s End. page 27

Mission accomplished? An exclusive look behind the scenes with the Cobblers ahead of the start of the new football season. page 31 Twitter.com/TRENDHFL

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Tour de Force We talk to the Northampton cyclists embarking on an epic 1000-mile road trip, all in the name of charity...

T Words: Steve Walsh Pictures: Katie Mitchell

he first question that comes to mind when someone tells you they are about to embark on a 1000-mile road trip – using only their own two legs for power – is the simplest of all. Why? ‘Why not?’ is what the faces of Richard Shaw, James Wyatt, Chris Box, Brett Goldsmith and Alf Williams are telling me, when we meet at Abington Park, a few weeks prior to the start of the John

O’Groats to Land’s End cycle challenge they will be undertaking later this month. The five men plus Sam Seabrook fly to Inverness on Friday, August 17th, to be met by support drivers Nick Lawler and Alan O’Malley, to start the nine day extravaganza, in which they hope to raise a whopping £10,000 for their two chosen charities, Cynthia Spencer Hospice and the Alzheimers Society.

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“There were a couple of things that made us do it,” says Richard, known to the group as ‘Rich’. “James started the idea and threw it out there because we were all looking for the next

‘The support we have had will get us through’ James Wyatt challenge. We’ve been going out cycling since last May, every Sunday, and it was just the next step up. “Chris’s mum suffers from Alzheimers, and Sam’s dad passed away last year from Cancer. “There are always a million and one charities that you can raise money for, but we chose these two because of how close they were to peoples hearts. “And the rest of us are just delighted to chip in and support as we can.” The banterous bunch from Northampton Road Cycling Club are full of the joys of summer while we talk on a scorching hot summer’s evening, but talk soon becomes serious when they contemplate the 1000-mile trip, a feat that will test their physical and mental resilience way beyond the normal boundaries. “It is going to be really hard,” admits James. “You can’t underestimate it, it is the length of the country. “We have done the daily distance, the longest of which is 124 miles, and we have done that. John O’Groats

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BEST OF FRIENDS: (l-r) Rich, Brett, Chris, James, Alf and Alan line-up for the camera ahead of their charity bike ride that will see them cover nearly 1000 miles in nine days “But it averages at 106 miles a day, so it is constant, day after day - we haven’t got a rest day. “I think it is when the sores, pains and aches creep in that we know it will get tough.” Keeping them focused on the road in the dark times, however, will be their ambitious £10,000 fund raising target. James Each member of the team is funding their own cost of the trip, with accommodation, food and spare equipment expected to cost each man approximately £700, meaning every penny that is donated goes straight to the two

chosen charities. “We have had a lot of support from companies and people, and that is going to get us through,” adds James. ‘But we have got a great team spirit as well. There are some jokers in the pack, and we are out there to enjoy it. We are going to raise a lot of money, and it is going to be Wyatt good, really good.” The generosity of local people has humbled the group ahead of the trip, with nearly £8,000 in the kity before they have even reached the start line. “It was a great night at our fundraiser,” adds Rich.

‘You can’t underestimate it, it is the length of the country’

72 hours 959 miles


TAKING IT EASY: The boys from Northampton Road Cycling Club smile for the camera as they take a break from serious training ahead of cycling from John o’Groats to Land’s End START

“I couldn’t believe how many people were there. It must have been over 250 people. And we raised a lot of money, you’re looking at £4,500 from one night. “People have been so generous. We raised £2,800 from the raffle and auction alone. It is all local companies that have got behind us and been so generous.” The group hope to raise plenty more cash when on the ride, with support drivers Nick and Alan set to drum-up plenty of interest en route. “We are going ahead of the boys on the bikes, making sure the digs are ok in the evening and organizing lunch for them,” explains Alan. “And we will be going ahead, FINISH

and making sure that people are aware of what they are doing, the charities they are supporting and hopefully raising some money. “Some other clubs are going to be joining us, too,” adds James.

“Inverness Cycling Club are going to join

81,000 calories £10k

us on day one, some other guys are going to meet us in Preston, some in Weston-super-mare, and some are going to meet us on the last two legs – we have always got people joining us. “We’ve hired out a big camp site at the end and we are going to have a big party at the end of it.” And with that, the sense of responsibility falls on to Chris’s shoulders, as the reality of the challenge sinks in: “Seven grand is a lot of money to pay back when we all keel over on our bikes!” he jokes. Team-mate James is having none of it though: “It’ll be great. We’re ready for it” Northampton Road Cycling Club would like to thank everyone who has been kind enough to help them to this point. To sponsor the boys, visit www.northamptonrcc.co.uk Land’s End

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MISSION ACCOMPLISHED? WHEN Cobblers boss Aidy Boothroyd first joined the club last season, one of his primary tasks was to evaluate and try to improve the fitness of his squad. From there onwards, he set about designing a pre-season programme that would make his side the fittest around. The top-secret camp was off-limits to anyone not in the squad - except for TrendHFL editor Steve Walsh and club photographer Pete Norton. This is the story of what went on. Twitter.com/TRENDHFL

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T

he main aim is to get fit, but to do it properly. It is not like it used to be, running up hill until you are sick,” says Cobblers head of sports science, Craig Smith, as we meet to discuss a pre-season program that has had Cobblers players quaking in their boots long before they broke for the summer. The appointment of Smith on April 16th – the Cobblers convincing the Londoner to move from his boyhood club West Ham – signaled the start of the behind the scenes revolution that many had expected when manager Aidy Boothroyd joined the club in November, and the start of a pre-season plan designed to mould the team from relegation candidates into a lean, mean, promotion chasing machine. When I meet Smith on a rainy day at a quiet Sixfields – the players aren’t due back to training for another week – he is both excited about the size of the challenge and realistic in what he and his staff need to do with their troops when they return in seven days time. He is keen to stress that the responsibility lies with the players, with the first step being their adherence to the training “

‘It’s not like it was 20, 25 years ago’ Head of Sports Science Craig Smith programs they were set over the summer. “I think a lot of it comes off the back of what the boys have done already over the off-season,” he says. “We have had a few of the boys in and they have been really good to be fair. Normally, you set players training programs and if any of them make it out of the training ground, you have done wonders. And even if they do, they generally get stuck under a bag in the boot for six weeks.

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MOMENT OF TRUTH: Striker Clive Platt goes through his body measurements, while midfielder Ben Harding has his body fat calculated “This group are a good, professional bunch and I’ve got the upmost faith that they will be doing stuff over the summer. “We gave them light mobility exercises and stretches, and from there built up in terms of body conditioning in the gym, body weight stuff on their lower body, upper body and core. “After that we got them doing some aerobic style runs, interval style runs, and then more speed, acceleration and deceleration and changing direction to make it more game specific. “Hopefully they will be in a good condition when they come back. It is not like it was 20, 25 years ago when they would go away for six weeks and have four burgers a day for three weeks. We use the body fat measurement a lot more now to make sure that can’t happen.” That said, it can be more of an art than a science in lower league

football, where budget constraints are such that spending money on sophisticated fitness equipment could mean the difference between getting extra bodies on board, or having to contend with a thin squad. “You can always say in the sports science department ‘we want to make the team the fittest in the league’, but obviously that is very difficult to measure”, explains Smith. “We don’t have access to GPS facilities or pro-zone facilities or anything like that. We’ll use the testing that we do at the start as good indicators of performance to see if they strip down or are lifting more, and we’ll monitor how long they are training and how difficult they are finding it. things like that is what we are using, but it is difficult at this level when you compare it to what big clubs have. “I think a GPS system costs


University to undertake the first set of athletic testing of the week. Intern Joe Foy, who will be helping Smith for the season, lays bear the importance of the testing: “Everything we do from now will depend on the outcome

‘Everything we do will depend on these tests’ Intern Joe Foy

NUMBERS GAME: (above) Alex Nicolls and Chris Hackett check out the stats with intern Joe Foy, while (below) Nicolls takes a breather about £40,000 for a squad, and even heart-rate monitors are £100 per belt: 20 players in your squad, that’s £2000 but then you need the software, and someone to have the man hours to go through it. “It is difficult in that respect, we haven’t got money to just throw at it.” Boss Boothroyd has convinced chairman David Cardoza to part with the necessary cash to help put his revolution in full swing, however. The chairman supported the hiring of Smith to mastermind the fitness side of things, while the gym at Sixfields,

which looks like it hasn’t seen any new equipment since being kitted out when the stadium was built in 1994, is being given a wellneeded makeover in time for the new season.

Day one It is a relief for Smith that the players turn up on day one of pre-season training looking in decent shape. Spirits are high as keen-as-mustard Ben Tozer arrives first, followed by a smiling Kelvin Langmead and Luke Guttridge as they head in to the physio room to have their height, weight, body fat and limb lengths and sizes measured, before heading off to Northampton

of these tests,” he says. First up for the group of Tozer, Langmead and Guttridge is a 30 meter sprint across one of the University’s sports halls. Measured by lasers acting as a gate at each end, the task is a simple measure of speed that later in the day the lightening-fast Chris Hackett will ace. The players then move on to a 40 meter agility circuit, a T-shape of five cones, with the task to run to the top, left, right and then back to the start while weaving in and out of each marker to measure speed whilst changing direction. Langmead proves the dark horse in this group of three, clocking the best time of 9.275 over his six tests, much to the dismay of his team-mates. A standing vertical jump completes the morning testing; a black and white measurement of height, calculated by a computerized mat on the floor that measures the time in the air and converts it to a height measurement, used to see who will be the most valuable players in aerial situations. Later in the afternoon, the players head to Sweatshop in Milton Keynes, to undergo high-tech Gait Analysis, where trained staff at the shop film each man walking and running on a treadmill, watching the biomechanics of each player’s foot and leg, to see if they need to be fitted with supportive orthotics in their boots to help keep niggles at bay. Twitter.com/TRENDHFL

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to the gym all the time, doing this and doing that, always going to the gym after training – but they can’t even trap the ball,” he says. “It is about a balance. Some players think that if you go to the gym all the time then you will be the perfect footballer, but it is on the pitch you have to make it work.”

Croatia

Training Schedule

ON YOUR MARKS: Defender Kelvin Langmead prepares for lift-off on the jump mat

Day two The second day of pre-season is a rather simple affair for the players: Twenty minutes to an hour of being moved and manipulated around by physiotherapists Stuart Barker and Julie Frost, before being given the afternoon off to prepare for tomorrow’s yo-yo bleep test, the final testing before Sunday’s trip to Croatia for six days of heavy training. Today is a check on all things bones and muscles; seeking out weaknesses and problem areas in order to tailor each player’s program to their specific needs. “It is about injury prevention,” says Barker. “If we can find an area that could cause a problem and help correct it, then we are keeping the players out on the pitch more often, rather than in here having treatment. “We did a full screening six weeks ago at the end of the season. There is no point in doing a full screening again, but we will look at areas that came up last time and see how they are after the summer.” Barker says he can tell which players have been doing their prehabilitation exercises, designed to prevent injury, but insists “we are not trying to catch the players out, just find the areas

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that we need to continue working on.” Each players views to gym and physio work differs, but for the experienced Guttridge, who was in virtually everyday during his time off to work with Smith, it is a question of getting the right amount of work in the right areas. “You get some players who go

7:15-8:15am – Session one Injury prevention exercises, light technical work on the ball 8:30am - Breakfast 10am-12pm – Session two Light technical work, intensive football fitness 12:30pm – Lunch 2:30-3:30pm – Session three Gym based lifting and circuits 3:30-4pm – Session four Pool based recovery session

RUNNING WILD: Midfielder Ben Harding receives some feedback from a member of staff at Sweatshop on his running technique


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But nothing can dampen his enthusiasm as he moves from phase one to phase two of the pre-season masterplan. “I’m delighted with where we are, he continues. “ I think we are further along the line than I expected us to be, which is credit to the lads for looking after themselves over the summer, and the work they put in in Croatia. “If we can keep kicking on like we have done, then we will be in fantastic shape. “It’s exciting times, the squad

‘The work the players put in on the pitch was top, top class’ Head of Sports Science Craig Smith

TAKING COVER: Cobblers star-striker Adebayo Akinfenwa shelters from the sun as he takes a break in Croatia Whilst we were granted exclusive access to pre-season testing, the camp in Croatia is off limits to anyone not on the club’s books. But reaction to day one of the grueling schedule can be summed up perfectly by striker Jake Robinson’s tweet from inside the confides of the team hotel: “Someone from home, please send new legs. Oh and send some clouds to Croatia.” The burning heat of Novigrad will have delighted the playing staff when they arrived before shortly becoming the enemy: “I think it makes the work they were doing a lot tougher, makes their responses seem a lot harder, and I think the amount you are sweating out and the energy you are losing, makes it really tough,”

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admitted Smith when we sat down to discuss a camp that he called “the best trip I have ever been on.” “The work the players put in on the pitch was top, top class, as was the way they conducted themselves,” he added. “And the way they conducted their recovery and rest was brilliant. “The facilities were great, we stayed in a fantastic hotel. The match pitches, training pitches, pools, gym - it had everything we needed there, it was brilliant.” His delight at the previous week’s work is almost heightened by the fact that much to Smith’s frustration, he has returned to find the refurbishment of the gym at Sixfields still not complete.

is looking strong and I think everyone around the club and around the area is confident that we have got a squad that is going to do very well this season.” Smith is great value to talk to; interesting, professional and passionate. So much so that condensing our many conversations into 2,000 words is the hardest part about writing this report. His attitude towards the new campaign can be summed up in the following paragraph however, which will fill the fans with joy, and some of the players with dread. “The fitness levels were poor when I came in, I don’t think even for this level they were good,” he says. “It is going to be different this season. The players are going to be working hard. Very hard.” The Cobblers kick-off their npower League Two campaign at Rochdale on Saturday August 18th, following their Capital One Cup match against Cardiff at Sixfields on Tuesday, August 14th. TREND Health, Fitness & Lifestyle would like to thank Pete Norton for providing the pictures for this feature.


Life&Style

Trend Setter + Beauty + Grooming + Staying In + Going Out + What’s On

Cool Britannia 2012 has been the year to put Great Britain back on the world map. The Queen’s diamond jubilee got the party started and saw the Union Flag back in the main stream, while Team GB’s success at the Olympic Games has only added to the feeling of patriotism currently engulfing the British isles. Nick Groom, the leading expect on the Union Jack, believes the flag has become a “fashion icon”, and is now more than ever, a “symbol of inclusivity and diversity”. Take that as your que, if you needed one, to add it in to your wardrobe at the first available opportunity. It’s cool to be British, celebrate it whilst you can!

In this month’s Life&Style FACE FULL OF FUR Top stylist Daffyd Rhys gives us his top tips on how to grow the perfect beard. Page 41 EN VOGUE We pick out the best items to make it on to the TREND list in the last month. Page 38 OUT & ABOUT Stuck for what to do over the next 30 days? Our Going Out and Calendar spreads tell you all you need to know about what’s on around the county. Page 44

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Life & Style - Trend Setter

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SEAGULL SCARF Seagull printed scarf, £18, www.fatface.com

DOUBLE DENIM Denim platform wedge shoe £115, G-Star Raw

SEXY SILK Nude ‘Fiona’ popping silk camisole www.johnlewis.com

VELVET ART Biba red velvet Art Deco clutch, £149, www.houseoffraser.co.uk

MAC ATTACK Preen edition mac, £99, www.debenhams.com

EGG-CELLENT Ben De Lisi egg timers, £8-£12

PINK APPEAL Mechanical kitchen scale, £10, www.johnlewis.com

BANGLE JANGLE Multi bangles, £12, www.next.co.uk

LOOKING SWEET Candy Shop nail lacquer £16, Deborah Lippmann

PENCIL THIN The pencil skirt, £35, www.next.co.uk

TOP PRINT Clements Ribeiro printed silk top £85, www.johnlewis.com

PRETTY GREEN Gemma gilet, £72, www.fatface.com

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Life & Style - Trend Setter

GOLD STANDARD Adidas Team GB cycling jersey, £65, www.dwsports.com

MONEY & STYLE Harris tweed wallet, £35, www.johnlewis.com

INSTANT LIFT Lab Series Max LS instant eye lift, £3

COOL WOOL Harris tweed check wool blazer, £225, www.johnlewis.com

FIT TECH Fitbit ultra wireless activity and sleep tracker, £77, www.amazon.co.uk

BOBBLE HANDS Bobble clock, £85, Newgate

URBAN OUTFIT Mens 26 graphic t-shirt, £24, www.urbanly.com

VINTAGE PLAYER Record player, £160, www.urbanoutfitters.com

RADIO GAGA Nordoff Robins orange R1 radio, £179.99, RuarkAudio

RED RAW Lace up sneaker, £85, G-Star Raw

LUSH LEATHER Brown leather stirrup key ring, £50, Polo Ralph Lauren

ROCK A DUCK Rock idol duck, £5 www.houseoffrazer.co.uk

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Life & Style - Beauty

With Aimee Garner Aimee is a freelance hair and make-up artist based in and around Northamptonshire, who is known for creating exceptional looks which have earned her a leading reputation in the media industry. Contact Aimee at: www.aimeegarnermua.co.uk & sales@aimeegarnermua.co.uk

Smokin’ hot smokey eyes “Here I’ll show you how to achieve the perfect ‘smokey eye’ makeup - one of the most popular makeup trends, it’s seen all over the catwalks, all year round. When it’s properly done it can make your eyes stand out, shape your face and ultimately give a flattering and sexy appearance. “However, very often it is done wrong when you try it on yourself. So I will be doing exactly that, and showing you just how easy it is to get RIGHT!”

Step one

Step two: The smokey eyed bit

To finish

PREP the eye with an eye-shadow - either the same colour, or a shade lighter than your skin. I am using the cream colour from Illamasqua’s neutral palette (http:// www.illamasqua.com/ shop/products/eyes/ neutral-palette). Sweep the base colour over the whole eye, ensuring that it is wellpowdered. This will help you to achieve a well blended look when the darker colour is applied.

USING the brown shade (of the same Illamasqua palette) take a soft brush, such as MAC’s 286-DuoFibre blending brush and gently layer on the colour in the socket of the eye in a semi-circle action. As shown in the diagram below, the trick is to not let any of the colour go over the half way point. Also, don’t let the shadow touch your eyebrow by leaving a gap of approx 2mm. This is so the eye appears open and the colour doesn’t look too heavy on the eye. Keep layering the brown colour until the required depth/darkness of the eye-shadow is reached. I usually start with the brown and add in black to make it darker. The brown gives the black a warmer base and is easier for you to blend it. Finally add a little brown or black shadow under the eye, using a pencil.

USING an eyebrow powder or pencil, darken and even out the eyebrows using your natural brow shape as your guide. This will shape your face and frame your eyes, making your smokey shadow really stand out. Lengthen lashes with an eyelash curler and apply two-three coats of mascara. Mac’s ‘false lashes’ mascara is great for layering.

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Life & Style - Grooming

Bring on the beard: Top tips for fantastic facial hair George Clooney’s is suave, David Beckham’s is sexy and Russell Brand’s is just downright rebellious. Beards are the latest celebrity obsession, but what makes a beard good or bad? Stylist Daffyd Rhys gives us his top tips on how to grow the perfect facial hair...

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”First things first, if you’ve made a decision to grow a beard, the most important thing is to be confident in your decision - don’t let other people’s personal opinions change yours,” says Daffyd “The best time to start growing a beard is on holiday or the week before. This will give your beard the chance to develop enough growth so that when you return to work it will look substantial. “It will take approximately four weeks for your beard to start to take shape. It’s important to refrain from attempting to shape your beard before four weeks, even if you are only going for a goatee or handlebars, as this may result in you shaving off a little too much. “Once you have grown your beard to a reasonable thickness and length, it is time to start the exciting part - shaping. “The best place to start is the neckline; using any good high street neck trimmer, and start at the neckline at your desired perimeter. Do not shape the beard at the cheekbones as this will create an unwanted almost cartoon-like effect. “Most good beard trimmers will have a grade setting which will become your best friend. “Start short at the beard line and work your way up to thicker or longer areas. “Although the skin is covered with hair, you must take care and remember to look after this area with cleansers and moisturisers.

KING OF COOL: Growing a beard is on every man’s ‘to-do’ list

Finally:

“Men sometimes forget to shampoo their beards but this is essential. Some shampoos will include exfoliating beads, such as Aveda Men Exfoliating Shampoo, and this will help to get rid of dead skin cells stuck around the root of the hair which may cause irritation. If you do not normally use a conditioner on your hair it may be worth applying a small amount on a twice weekly basis.”

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Life & Style - Staying In

A debut novel to delight ‘STARTLING’, ‘intensely evocative’ and ‘gripping’ are just some of the superlatives to come the way of Liza Klaussmann’s debut novel, Tigers in Red Weather. Starting in the remnants of World War II, the book follows Nick and her cousin, Helena, on the cusp of adulthood, the world seeming to offer itself up to them. Neither quite finds the life she had imagined, and, as the years pass, the trips to Tiger House take on a new complexity. Then, on the brink of the 1960s, Nick’s daughter Daisy and Helena’s son Ed make a sinister discovery. Magnificently told from five perspectives, Tigers in Red Weather is an unforgettable debut: a simmering novel of passion, betrayal and secret violence beneath a polished and fragile facade. Out now

MUSIC The fourth studio album from iconic indie rockers The Killers, Battle Born, was named after the Vegas studio in which they recorded it. The follow up to 2008’s Day & Age calls upon a diverse list of production talent, including Brendan O’Brien, Steve Lillywhite, Daniel Lanois, Björk collaborator Damian Taylor and Stuart Price. Tracks that feature include Heart of a Girl, Flesh and Bone and Carry Me Home. Out September 17th

BOXSET THE Olympics may have been a rapturous success, but marvel at how it could have been if Huge Bonneville and his team had been running the show in this brilliant satire.

Out now

FILM

GAME

CINEMA smash The Hunger Games gets it’s DVD release next month. For those who haven’t seen it or read the preceeding book, it’s a tale of survival, humanity and love as 16 yearold Katniss Everdeen volunteers in her younger sister’s place to take part in the hunger games, a televised battle to the death until only one person remains.

NINTENDO’s classic Super Mario Bros hits the 3DS with a brand new game in a not so new format. Bowser has once again kidnapped Princess Peach, but this time, Mario has another objective: The Mushroom Kingdom is bursting with more gold coins than ever before, as coins rain down from overhead pipes, and Mario is transported to coin-filled caverns. Players must collect as many coins as possible throughout the levels. Released August 17th

Out September 3rd

BOOK FOOTBALL Manager Stole My Life lifts the lid on the cult of Football Manager, a game which took the football World by storm in the 90s and has been cited in 35 divorce cases in the UK. We hear from the games makers, players and addicts, and hear from an addict on the psychologists couch, to see what 20 years as a virtual football manager has done to him.

Out now

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Life & Style - Going Out

Food glorious food at Holdenby festival Northamptonshire’s premier food show is a treat for all the family THE Northamptonshire Food Show at Holdenby is back for 2012 across the bank holiday weekend, opening on Sunday 26th August for a two day culinary feast. The county’s premier food show is enjoyed by thousands of visitors each year, with the event showcasing live cookery theatres, a huge range of food and drink producers, falconry displays, music, children’s activities and much, much more. The festival is set in the stunning gardens and grounds of Holdenby House, while the house itself will also be open, with house entrance included in the show’s admission fee. Events kick-off at 11am on both days and run through to 5pm, while Holdenby house itself will be open 12-5 each day. Child tickets £3.50, Adults £7.50. For more infomation go to www.stonehouse-events.co.uk

MOTORS IF 4x4 and military vehicles are your thing, don’t miss this! Billing Aquadrome, Northampton, continues it’s annual hosting of the 4x4 & Militaria Show, run and supported by enthusiasts, for enthusiasts. Exhibitors and clubs will be hosting their latest products and services, while the main arena will feature club displays, trade stalls and the off-road course. Live music will be provided, plus there will be drivein competitions and trophies up for grabs. Bring the family; with on site camping available, plus arcades and swimming pools. Tickets from £15, under 12s go free. www.billingshows.com

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WALK

ENJOY a 10km walk and evening entertainment all in the name of charity with Marie Curie at Boughton House on Saturday 1st September. Bring a picnic and enjoy the festival-like atmosphere with entertainment that the whole family can enjoy. Registration is £10 or £20 on the night, with all money supporting the charity’s nurses. www.mariecurie.org.uk


Life & Style - Going Out

Bourne’s legacy laid bare in latest blockbuster THE all-new adrenaline-pumping chapter in the ground-breaking Bourne franchise still packs a punch despite not featuring the main man Jason Bourne himself. Set at the same time as The Bourne Ultimatum, The Bourne Legacy follows the fallout of

Bourne’s actions against the shadowy Blackbriar organisation. While his actions may have exposed Blackbriar’s illegal operations, Bourne’s mission has resulted in a life or death struggle for another agent - Aaron Cross (Jeremy Renner).

CIA agent Byer (Edward Norton) decides to shut down all of his covert operations, which means Cross must fight to stay alive, discover the truth about his mission and stay one step ahead of Byer and his men.

At cinemas nationwide

Sharp star set for Kettering COMEDY star Marcus Brigstock brings his sharp, observant style to Kettering Arts centre for what is sure to be a fantastic evening in the company of a comedy heavyweight. This new show from the popular comedian, fresh from the Edinburgh Festival, promises to be as cutting and quick witted as ever.

Well known for his many comedy shows on Radio 4, and appearances on prime-time TV shows like Argumental, Live at the Apollo and Have I got News For You, Brigstock really is one of the country’s best comedy performers. Tickets £15, www.ketteringartscentre.com

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August/September Monday

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Northampton Museum and Art Gallery host a workshop for the under 8s where they can taste honey, try on a bees suit and learn about these busy creatures.

Watch the county’s only football league team in action as they welcome Rotherham United to Sixfields in npower League Two. www.ntfc.tv

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Browse at your leisure as Lamport Hall’s Antiques, Collector’s & Vintage open between 10-4pm.

www.antiques2go. co.uk

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The annual Walgrave family fun day and beer festival is free to enter until 5:15pm, featuring live music until 11pm. www.groveonthegreen. com

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MOTOR RACING Santa Pod hosts the European Finals, the prestigious last round of the FIA Championships

www.santapod.com

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Want us to publicise your event? Email Highlights details to Editor@TrendHFL.co.uk! September 1st RUGBY

Friday

Saturday

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Sunday

BALLOON FESTIVAL

Balloons galore will grace Billing Aquadrome once again at the Northampton Balloon Festival. Flying at 6am and 6pm each day across the three day spectacle, there’s also the traditional ‘glow’ on Friday and Saturday evening at 9pm.

www.thenorthamptonballoonfestival.co.uk

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Northampton band Party in Paris host their end of summer party at the Labour Club in Northampton. www.facebook.com/ partyinparisband

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Walk around Canons Ashby House and learn all about the fascinating creatures that are Bats. Adults £8, children £4. www.nationaltrust.org.uk/ canonsashby

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Local companies & organisations are invited to enter teams and take up the Dragon boat challenge, all in aid of raising funds for Rotary Club charities. www.dragonboatfestivals. co.uk

Jubilee Park, Rushden hosts the annual BMX & Skateboarding event. Spectacular professional & amateur displays + entry is free!

Royal & Derngate’s Friday night comedy club, Screaming Blue Murder, returns to the Underground stage for another season of stand up from some of comedy’s rising stars. www.royalandderngate. co.uk

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BOAT RACING

September 7th

SKATEBOARD

www.supportbritish handmadecrafts.co.uk

Towcester Town Hall hosts a craft fair featuring a wide range of high quality crafts.

September 2nd

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Stanwick Vintage Fair features Vintage, Retro, Collectable, Shabby Chic and Traditional Handmade goods in a friendly atmosphere! 11am to 3pm. www.mid-gift.co.uk

ARTS &CRAFTS

Northampton Saints kick-off their Aviva Premiership season with a visit to Gloucester at Kingsholm. www.northamptonsaints. co.uk

Northampton Saints run out at Franklin’s Gardens in the Aviva Premiership for the first time this season as they entertain Exeter Chiefs. www.northamptonsaints. co.uk

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Brackley leisure centre hosts the Brackley baby fayre, everything you need from pregnancy to toddling under one roof! www.bumpbambini andbeyond.co.uk

COMEDY

ARTS & CRAFTS Open to all local artists, Titchmarsh Arts & Crafts exhibition at St Mary the Virgin Church will open with a private viewing on Friday 7th with drinks, canapes and live music. The exhibition continues in to Saturday and Sunday. 01832 734435

September 17th TREND HFL

Issue three of TREND Health, Fitness & Lifestyle is live! Catch up on all the latest health, fitness and lifestyle news and read our brilliant features! www.TRENDHFLco.uk

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