21
Tiger football wins second game of season
Trinity football wins second game of the season against Southwestern 22-19.
10
Author Zadie Smith speaks at Trinity
Award-winning British novelist gives speech over new essays and material.
15
Get a taste of Beerfest with A&E columnist Sofia
From Alaskan Amber to October Fiesta, Sofia gives you a rundown of this year’s Beer Festival.
theTrinitonian Volume 112, Issue 9
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www.trinitonian.com
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Serving Trinity University Since 1902
• October 24, 2014
Health services provides vaccines for flu season With flu season underway, Health Services offers students easy and quick vaccines by James Godfrey NEWS REPORTER
photos by Jordan Leeper On Oct. 23, Pi Kappa Alpha participated in a men’s march “Walk a Mile in Her Shoes,” to stand up and work against sexual assault, violence and gender abuse. The fraternity members, including junior Frankie Arndt (right), wore high heels and stood near the Magic Stones holding signs with more information on the cause. For more information see page 14.
Trinity continues strategic marketing with new features With new online additions, Trinity continues push with strategic plan marketing by Courtney Shikle NEWS REPORTER Since updating the strategic plan to gain more students for the 2014-2015 academic year, there have been more developments in the marketing aspect to continue to reach as many prospective students as possible for the academic years to come. One technique for the marketing team is expanding and developing
new markets for Trinity and trying to reach out to areas with high enrollment rates. “It is not a secret that most of our students come from Texas, and then the second largest group is generally the Southwest. So, we are looking at places in the Southwest where we think Trinity can be a desirable choice—California, namely southern California, and the Colorado areas,” said Charles White, vice president for information resources, marketing and communications. Trinity actively gets students from southern California and Colorado, but the idea is to market to those areas a bit more strongly than was done in the past. “What we see is that the Southwest is an area
where our reputation is the strongest, so why not focus on developing those before we start reaching out to areas where we are probably less well-known?” White said. The strategy to impact prospective parents alongside prospective students has been developing as well. “We want to make sure that we are never leaving parents in the dark during the college process because we realize how important they are, potentially, to a lot of students when they make their decision,” said Michelle Bartonico, associate director for marketing communications.
see MARKETING Page 6
Health Services is offering influenza vaccination shots this season to all members of the university community. The department began offering shots in late September, when they received the shipment of the vaccine was received, and they will continue to provide shots through the fall until their supply is depleted. Students, faculty, and staff can acquire a shot for 17 dollars. “The [Center for Disease Control and Prevention] estimates that the annual
death rate for influenza in the U.S. is between 3,000 and 49,000, depending on the severity of the season,” said registered nurse and coordinator of health services Jackie Bevilacqua. Influenza is a contagious respiratory illness that is especially easy to transmit in the campus environment, as it is transferred by droplets produced by coughing, sneezing or talking. The virus can potentially be transferred by adults a day before symptoms appear and up to seven days after the symptoms have stopped. Health Services recommends that community members with influenza or flu-like illnesses stay home until at least 24 hours after their fever has stopped, in order to minimize the potential of passing the virus to others.
see HEALTH Page 3
Wellness Report
Annual death rate for influenza in US between 3,000 and 49,000 (depending on the severity of the season) Annual death rate for influenza in US between 3,000 and 49,000
Trinity Health services distributes around 400 vaccines on average each flu season. Annual death rate for influenza
Annual death rate for influenza
CDC estimates that only 8.5% of all pneumonia and influenza deaths and only 2.1% of all respiratory and circulatory deaths are influenza-related Influenza annual attack rate estimated at 5%-10% in adults and 20%-30% in children. Worldwide, influenza is estimated to result in about 3 to 5 million cases of severe illness, and about 250,000 to
500,000 deaths.
Ebola
Total cases: 9915 Laboratory-confirmed cases: 5481 Total deaths: 4555
CDC estimates the average mortality rate is 50% graphic by Samantha Skory