11.22.13

Page 1

10

Women Take Charge in Computing Club

First-year Kylie Moden forms club in response to gender inequality in computer science.

21

End of an Era: Steve Mohr Retires

Jerheme Urban,‘03, takes the helm of the Tigers’ football team.

17

Tuttle Takeover of Overheard at Trinity

David Tuttle, Dennis Ahlburg and Briana McGlamory transform in student memes.

theTrinitonian Volume 111, Issue 13

www.trinitonian.com

Serving Trinity University Since 1902

• November 22, 2013

Trinity community ‘Stands in Solidarity’ BARE hosts first meeting

with official recognition

Organization builds on social media outreach, BARE hugs, Makeupless Mondays and more by Aynav Leibowitz NEWS REPORTER

photo by Anh-Viet Dinh From left to right, philosophy professor Judith Norman, philosophy senior secretary Shirley Durst, sophomore Sarah Walters, senior Savannah McDonough and senior Graham Bates stand with signs at Miller Fountain on Nov. 20 in response to a proposed “Catch an Illegal Immigrant” game by the Young Conservatives of Texas at the University of Texas at Austin. (See pg. 8)

CPS Automated Demand saves energy Trinity awarded the Energy Saver Award and a $5,600 check by CPS Energy by Luke Wise NEWS INTERN In conjunction with CPS Energy, Trinity University joined other institutions by agreeing to conserve energy over peak seasons last summer. The program, CPS Automated Demand, helped the school conserve energy

and electricity, goals the University is keen to acheive. Although having only participated in the program for two months, with the software in place, Trinity looks to participate fully for a second year. For the school’s participation in the program, CPS Energy, the largest municipally- owned utility company in the United States, awarded the university a check for over $5,600 and a crystal Energy Saver award. Director of campus planning and sustainability John Greene stated that this program will help the company better control

temperatures and efficiently manage energy use. “If they [CPS] sense there is a peak demand, specifically during the summer season, they will basically take control of our chillers and air conditioning temporarily through an automated program to reduce output,” said Greene. This program with CPS comes as a larger plan for sustainability by the university, with aims to reduce waste but to further manage energy programs to be as efficient as possible.

institution had with the website. “It is more than a new website. It is a totally new site meaning from the bottom up we decided to build as if we didn’t even have a website,” said Charles White, vice president of information resources, communications and marketing. According to White, the website was cluttered and its search enginge did not function well. The website is also a part of a larger effort to expand university marketing. “It didn’t seem to present the face of the university that the constituents wanted to reach,” White said.

White stated the website was more of an informational portal than a marketing tool for the university. The website was an effort to increase prospective student interest in Trinity. “We are seeing increased competition for Trinity type students. We were seeing a lot of competition from other colleges for those students,” White said. Trinity is trying to broaden its marketing efforts by displaying the achievements and academic rigor of the university. “We realized Trinity had not had any kind of marketing orientation. We

see TRINITY Page 6

After being officially recognized as a legitimate Trinity organization, Beauty Advocates for Realistic Expectations (BARE) called their first meeting on Tuesday, Nov. 19, to discuss new ideas and hear from the BARE faculty advisor and Body Image Program co-founder Carolyn Becker. “Think about what you want from a group like this,” said senior and core team member Taylor Rubottom. “We are all here because we care about this a lot.” BARE was founded this summer and is led by seniors Leslie Barrett, Shelby Seier, Leslie Green, Taylor Rubottom, Sara Robertson, juniors Alison James, Hope Hood and sophomores Ashley Heline and Eliza Grady. Their intention has been to make body image awareness a more popular subject around campus. “We have done a few other things besides Makeupless Mondays,” said senior and BARE co-founder Shelby Seier. “We started a blog, which is on various issues we come across, and we are open to having guest blog posters.”

Seier continued to explain that BARE has also done a lot of social media outreach, BARE hugs (slips of paper that said things like “I admire you because…” and are passed around to people), along with Post-It notes and sidewalk chalk opportunities to write something people love about themselves. BARE hosted an opportunity for people to write things they love about themselves with sidewalk chalk at the bottom of Cardiac Hill on Tuesday. “I think a recurring thing that we see with those events is that a lot of people will say ‘oh, ‘I don’t know’ or ‘that’s cocky, I can’t say what I am proud of or what I love about myself,’ or I have nothing to be proud of,’” Seier said. “I think that mindset is something that a lot of people our age are experiencing because we are taught to be humble and to not be proud of our individuality. These exercises are there to get people out of that mindset and to acknowledge that they do have really beautiful things about themselves.” Becker gave a speech regarding how the Body Image Program got started. This project focuses its efforts on body image intervention and has gotten worldwide attention. The program alone has gotten attention from the national sorority Delta Delta Delta as well as programs in the United Kingdom.

see BARE Page 4

University website redesigned with competition in mind Website receives facelift as Trinity attempts to attract prospective students

by Sonam James NEWS REPORTER On Nov. 8, Trinity University updated its website to be more user friendly and to attract prospective students. The updated website is meant not only to attract visitors, but also to fix any problems that current users and the

didn’t do marketing we simply believed that we are good and everybody knows we’re good,” White said. The university created a special marketing team to redesign the website. “We created a marketing unit within the institution, and the first task of that marketing unit was to rebuild the website,” White said. The university used an open source platform to build the website. The platform is Drupal, which is developed by a community of users that update the platform software. The platform is free for anyone

to download and share with others. According to White, 95 percent of first contact with the university comes from the website. The website was mainly being used by those who were a part of the institution. Very little activity was coming from prospective students. “We found that, in our analytics, are numbers on where people were coming from to the website - that 95 percent of them were coming from inside the institution,” White said.

see REFURBISHED Page 4


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