2022/23 Annual review
Our achievements & ambitions
Hospice at Home Team Community Palliative Care Team
Medical & Clinical Support Services
Human Resources
Medical Team
Fundraising Team Education & Research In-patient Unit
Admiral Nurses
Housekeeping Team
Lymphoedema
Volunteer & Support Services
Reception Team Retail Team
Chaplaincy Complimentary therapy
Finance Team
Maintenance Team
Physiotherapy
Linden Centre Clinical Administrators
Catering Team
Psychology
Living Well Service
Message from the Chairman & Chief Executive
As we looked ahead last year, the country’s health and social care system faced many challenges which posed an abject threat to ongoing quality for patients, families and those close to them. This threat now risks moving to an existential crisis in the UK. As a hospice, we cannot ‘be an island entire of itself’. Rather, we continue to have a central role to play both in providing and advocating for high quality and importantly, consistent palliative and end-of-life care.
to this issue. And, whilst we are proud to have maintained services and continue to recruit, our ability to always provide the full service and to further grow services becomes more challenging by the year. This is compounded by reducing central government funding for our children’s hospice and no increase in funding for 2023-24 for Trinity at a time when we have ongoing cost of living pressures and need to remain competitive against NHS pay rises.
Y ou r local hospice
Y ou r local hospice
24 hours a day, 365 days a year
Brian House Children’s Hospice
Hospital Palliative Care Team
Over the last 12 months, we have witnessed the exceptional hard work of our partners as they strived to maintain quality under unrelenting pressure and limiting resources. But it is our duty to raise a warning that the quality and consistency of care for patients, including those We’re pleased, though, that where patients towards end of life, is increasingly at risk in a come under the Trinity palliative care pathway, system firefighting for its survival. The lack of working with our partners in an increasingly forward planning from successive governments integrated fashion, their chances of getting that has led to the dearth of doctors, nurses and ‘consistently’ good and timely levels of support other allied health and social care professionals increase enormously; their likelihood of being lost in now even affects Trinity and Brian House – our historically the system or not found in the first place dramatically reduced. attractive workplace where staff ‘have time to care’ holds little We can only do this with your ongoing support. Thank you. water if there are too few candidates available in the first place. 2022 saw us on occasion battling to keep services such as Hospice at Home and Brian House always fully staffed due
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Trinity has been at the heart of the Fylde coast for nearly 40 years, providing compassionate care for people on their journey towards the end of life. Our dedicated specialist nursing teams touch the lives of thousands of patients and families each year, with one vision for the future – that everyone across Blackpool and the Fylde coast has access to high-quality and consistent end-of-life care.
Our outstanding care and support is free to all who need it, wherever they want it; whether they are in our hospice, in hospital or a residential care home, or in their own home in familiar surroundings. And we don’t stop at the end of a person’s life – our care continues through bereavement support for as long as someone needs us.
Y ou r local hospice
Who we are
Our business objectives Enabling compassionate care and support: we will work with our partners to make sure palliative patients know their choices and receive only the best care from us
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Improving our effectiveness:
Investing in our people:
Financing our future:
we will comply with all quality standards while making sure that we continue to reach all who need us using donated funds wisely
we will do everything we can to make our staff the most skilled professionals in their areas of work and ensure they know their value to our organisation and in our community
we will continue our work to grow our income so that we can ensure we are able to care for all who need us on the Fylde coast today and in the future
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Our family of services Knott End-on-Sea
Fleetwood
Pilling
Garstang
Cleveleys Hambleton Bispham
Esprick
Great Eccleston
• In-patient care from our team of specialist
Blackpool
Kirkham Lytham St Annes
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Through our family of services our care reaches every corner of Blackpool, Fylde and Wyre, and we are proud to offer a range of services to give support at every stage of a palliative journey for patients as well as their loved ones. Including:
Freckleton
•
doctors, nurses and healthcare professionals on a 18-bedded unit – 24 hours a day, every day of the year
Supporting people through our Living Well service to help patients maintain independence and supporting physical, psychological, and spiritual well-being
•
Extending our care beyond our building with our Community Palliative Care team, providing care and support at home and in care homes, as well as in hospital with our Hospital Palliative Care Team
Y ou r local hospice
Y ou r local hospice Y ou r local hospice
The community we serve
Providing hospice care during the night in people’s • homes through Hospice at Home
Supporting some of the Fylde coast’s most •
vulnerable children and their families through our dedicated children’s hospice, Brian House
Specialist treatment and advice through our • Lymphoedema clinic
Bereavement support through the Linden Centre, • supporting patients and those they love through very difficult times
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We cared for 1,157 patients across our families of services.
WITH AN AVERAGE OF...
414 patients were admitted to the In-patient Unit admissions
HOSPICE AT HOME supported 63% of all deaths at home saw
1,157 patients
45%
of whom, not previously known to Trinity
Bereavement
We supported
services saw
through counselling
counselling 133 children 462 patients
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Of those patients known to the community service...
(including Schools Link)
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Per month
THE HOSPITAL TEAM supported 1,817 patients
supporting 25% of all deaths in hospital
TRINITY HOSPICE’S COMMUNITY
PALLIATIVE TEAM supported
1,564
PATIENTS
The number of new patients supported with a non-cancer diagnosis was 17%
96%
died out of hospital
80%
died in their preferred place of care
That’s much more than the national average
108 children were given support at
Brian House
with 25 new children referred
268
people supported
through complementary therapy treatments
The Children’s Bereavement
Butterfly suite was used for...
29 DAYS
Y ou r local hospice
Y ou r local hospice
2022-23 in numbers
THE HOSPICE SUPPORTED
242 PATIENTS through our Lymphoedema service
Across all services, we supported 36% of all deaths on the Fylde coast, as well as coaching, training and supporting other health care professionals
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The last year has been another one to look back on with pride, as we have managed to meet the majority of our ambitions for 2022-23 whilst continuing to provide exceptional care to all who need us. Whether our patients are here with us in the hospice, in hospital or a care home, or in the comfort of their own homes, our care and dedication to them has not wavered. We are ever mindful of a need to strategically plan to develop our staff and services to be able to respond to the projected increasing palliative and end-of-life care needs of our aging population and those of the children and young people of the Fylde coast living with lifelimiting conditions. This last year we have successfully recruited several new staff to our senior clinical leadership team, continued to expand and develop the skill mix within our clinical teams, reinstated our Clinical Educator role and commenced a programme of professional development
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The staff were great at knowing when we needed to be alone and knew when we needed support. They did everything they could to make sure our last days together were the best they could be. including leadership and management training for many of our senior staff. Last year, our Hospice at Home team supported 63% of all deaths at home on the Fylde coast. While this is an impressive figure, it demonstrates the need for further investment, supported by our local communities, to ensure that wherever possible, patients are able to remain in their preferred place of care.
Tailored support for patients and carers
With the launch of our Living Well Service, we have started a new series of group wellbeing sessions to help people cope with the changes palliative illness brings. Patients are invited to come with their carers to talk to others in similar situations under the guidance of our complementary therapists and learn simple, practical techniques to aid their own wellbeing at home, particularly during stressful periods.
These groups have been extremely well received, providing patients and their loved ones with the tools they need to focus on their wellbeing away from the hospice during difficult times.
Compassionate ca re & su pport
Compassionate ca re & su pport
Reflecting on our successes
We have also launched a new group providing support and techniques to help the wellbeing of patients’ loved ones following a bereavement.
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We had the privilege of caring for Liam on our In-patient Unit. Now his parents Kelvin and Maxine have pledged to do all they can to support our charity.
As long as we have breath in our lungs, we will support Trinity Hospice. Every single person at Trinity has special DNA, and there isn’t a word, sentence or even paragraph that exists to describe how incredible they were when our family needed them. When Liam became unwell during Covid, we thought he had an ulcer. We never, for one second, considered the possibility of it being cancer. We were in shock when they said it. ‘Treatable, but not curable’. But Liam responded so well to his treatment.
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That’s why, when the tumour started to grow again, we had no doubts about going back. He went back in to get on top of his pain; that’s all it was meant to be. He was the perfect son, perfect brother, perfect uncle; perfect everything. Nothing was too much trouble for him. And he was so generous. He was just so loving and kind. He never moaned. Through all the needles, scans and tests. He never once complained. When Trinity was first mentioned, we were scared. People go to a hospice to die. But the nurses were clear: it was just about getting on top of his pain. And it was fantastic.
But he was getting more poorly. Trinity was amazing. We had the room in Aqua with three beds so we could stay with him the whole time. For over six weeks, the nurses looked after Liam with such care and dignity, but they looked after us too. Everyone was so kind. The nurses and housekeeping staff always had time for him – they talked about everything, especially football. We were at his side the whole time he was at Trinity and were there when he took his last breath.
Even afterwards the care didn’t end. We were stubborn and didn’t think we needed counselling. But during a very dark period we knew we needed help. We made an appointment at the Linden Centre, and just talked for an hour about how angry we were; about how cheated we felt.
Compassionate ca re & su pport
Compassionate ca re & su pport
Patient story
The Linden Centre has really helped us. Now we enjoy visiting his leaf on the Memory Tree with a cup of coffee. We have his Memory Elephant under his picture at home and we do everything we can to support this amazing charity. Because thank you isn’t enough.
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When a parent hears the word ‘children’s hospice’ for the first time, it can add to a very stressful time. That’s why we strive to do all we can to take the fear from the word and show our families what an incredible place Brian House is. We’ve launched a new neo-natal clinic which has proved so successful we now host it twice a week instead of once!
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Teaming up with Blackpool Teaching Hospitals, our clinic offers a weigh-in session for babies who may have complex needs, and gives parents the chance to come into Brian House and see just what our
Empowering patients to live well with Dementia environments, so our Dementia Lounge offers an informal space for residents and professionals to join in with activities and conversation.
children’s hospice is like. It’s also an opportunity for them to meet other parents in similar situations and helps them to build their own network of support. It’s also been wonderful to welcome friends in from Aiming Higher for a monthly stay and play session at Brian House. We love using this opportunity to break down the misconceptions of children’s hospice care.
We have grown our support to families living with dementia and are now supported by regular volunteers who help our Admiral Nurse Team host this important regular event. Our work to support people living with dementia and their carers has continued to go from strength to strength through our monthly Dementia Lounge. Through research with local families and health care professionals, we identified that people who are living with dementia prefer opportunities to network in safe
Compassionate ca re & su pport
Compassionate ca re & su pport
Welcoming new families to Brian House
We’re also seeing great success in our visits to our allotment, offering patients and their loved ones the chance to grow, tend and pick their own produce. Working with our Living Well Service, our ambition is to develop on our successes with Admiral Nurse drop-in clinics, and we continue to support the commitment to enable compassionate dementia-friendlier communities.
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Providing bed-side monitoring for patients at home Without the Virtual Ward, Dennis would have been in the hospice or in hospital for monitoring. Thanks to Trinity and its latest service, he was at home receiving the same care and attention he would have received as an in-patient, but in the comfort of our home. It gave him such peace of mind.
With the NHS under significant strain, we’ve launched a new service working with our healthcare partners to relieve pressure while caring safely for patients in their own home or preferred place of care. Our Virtual Ward allows us to provide patients with the same palliative acute care, monitoring and treatment they would receive as an in-patient in the hospital or hospice, but in the comfort of their own home thanks to technology.
enables us to quickly identify deterioration or instability in a patient’s condition and respond to it effectively. The Virtual Ward places the patient front and centre of their own care; it allows us to understand what matters to the patient at the point we become involved. We can hear it from them rather than other medical professionals involved in their care. Because we’re not trying to fix them, we’re just trying to help them.
I mproving ou r effectiveness
Compassionate ca re & su pport 15
Picture & quote page
Patients on the Virtual Ward are discussed at daily MDT meetings which include a senior clinician, colleagues from the Community Palliative Care Team and FCMS. Together with enhanced monitoring, this service
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Our Linden Centre isn’t just about support for people after they’ve lost a loved one. We’ve increased our support to be able to provide tailored counselling to patients, and their loved ones and carers while they are under our care. We can adapt our support to meet their needs and wishes, whether they prefer one-to-one counselling or therapy and support in a group setting. We are also running groups for patients and carers, to attend together or individually, through our Living Well Service, and provide a wellbeing support group for people who are bereaved. Our new Wellbeing Worker is able to work with a family, offering wellbeing support to people who are recently bereaved before they start one-to-one counselling.
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Empowering colleagues providing spiritual care
The sessions have really helped me through a difficult time and gave me something soothing and enjoyable to look forward to.
We have developed a simple programme to help colleagues gain and grow in confidence in asking important questions to determine a patient’s spiritual care needs. A patient or their carer may not even realise they have spiritual care needs, but by asking any or all of four simple open questions, we can determine what those needs are and plan for how they can be met as part of their holistic palliative care:
• In difficult times, what keeps you going? • What would matter most to you as time becomes short?
I mproving ou r effectiveness
I mproving ou r effectiveness
Increasing our support counselling our families
• What does ‘peaceful’ mean to you? • What brings meaning and purpose to your life? Together with spiritual care awareness sessions for all clinical colleagues, this provides them with the toolkit they need to have these important conversions and move away from more ‘closed’ questions, such as ‘are you religious?’
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Have you ‘herd’? We’ve embarked on our biggest fundraising event yet as we will be bringing Blackpool’s first ever major public art trail next spring. In a project that spans more than 18 months, we launched Elmer’s Big Parade Blackpool in collaboration with Wild in Art and Andersen Press in early 2023. We will spend more than a year seeking sponsorship for our art trail and involvement from local schools and youth organisations.
We’re expecting more than 250,000 people to interact with our trail, each one taking in vital information about Brian House, whether that’s on the sculptures themselves, on branded merchandise and trail maps, or our dedicated trail app.
For eight weeks in 2024, a herd of uniquely decorated elephants – in the style of David McKee’s popular children’s character Elmer the Patchwork Elephant, will be placed in key locations around town, to be ‘collected’ by Blackpool’s residents and visitors in a family-friendly free art trail.
Find out more and get involved at www.elmerblackpool.co.uk
At the end of the trail, each large Elmer sculpture will be sold at auction to raise much-needed funds for Brian House. But this event is also about raising awareness of Brian House as the only children’s hospice on the Fylde coast.
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Presenting partners E L M E R © D AV I D M C K E E
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As the needs of our population for palliative and end-of-life care increase, we recognise that our staff and services must develop. That’s why, in the last 12 months we commenced a programme of professional development including leadership and management training to middle managers across the hospice to help facilitate and bring to life our values and ways of working. We’ve also supported a number of clinicians who completed their Advanced Clinical Practitioner training whilst working in their departments at the hospice, including the In-patient Unit, Living Well Service, Community Palliative Care Team and Brian House. Our staff need to be supported and prepared to deliver the future care needs of our patients and their families,
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especially when we are seeing an increase in frailty and dementia. People are living longer – many with multiple and complex long-term conditions, physical and mental health disabilities, the impacts from previous cancer treatments, loneliness and social isolation. The experience of death and dying is changing for us all, with complex health, social and spiritual care need challenges to address in our society and local communities.
The hospice created a supportive learning environment which allowed me to work towards the 4 pillars of advanced clinical practice. This involved enhancing my knowledge and skills whilst developing other skills in leadership and management, education and research.
Investing in ou r people
Investing in ou r people
Supporting our workforce through training and skills
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We are proud of the commitment we make here at Trinity to ensure the mental wellbeing of our staff and volunteers.
Our regular Schwartz Round events are well attended by colleagues listening and reflecting to stories that can affect our mental health while working in hospice care.
Each year, we promote positivity and wellness through Mindful March to celebrate the difference our colleagues make in our community while reminding them of the importance to take a moment for them. We provide daily mindfulness exercises throughout the month on our dedicated staff Facebook page, as well as branded items for them to take home and enjoy.
Our commitment to ensuring the wellbeing of all who work at Trinity Hospice has led to a positive set of staff survey results, with 100% of responses being the same as or higher than the UK Hospice average. A total of 98% of all staff said they enjoy the work they do, and 96% said they were proud to work for our charity.
Investing in ou r people
Investing in ou r people 23
Spotlight on wellbeing to promote positivity
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Following the impact of the pandemic on our ability to raise funds, coupled with a cost of living crisis, our income results for this year truly are a testament to the hard work of our teams and our community who have shown a commitment to support their local hospice in the face of serious pressures. We have seen our event participants return to precovid levels, and with more shops on the high street our supporters have more opportunities than ever to donate their items and buy top-quality pre-loved goods in aid of our hospice. Fundraising for our hospice must remain a key priority as we face a stark reduction in government funding for our children’s hospice, and no increase in funding towards our adult services at a time when the cost of living pressures continue and we have a real need to remain competitive against NHS pay increases. Difficulty recruiting staff kept our wage costs lower
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An exceptional legacy took us nearly £600,000 above our expected income trend In 2022-23, we had 10,017 people playing our weekly lottery, with 11,801 weekly plays
Our fundraising promise
We will be
clear, honest and open
We will be
respectful
We will be
fair and responsible
We will be
accountable
We had 9,583 event participants
than we expected. That, combined with an exceptional legacy turned an expected large deficit budget into a healthy surplus. With staff recruitment improving as we head into a new financial year, we are expecting a large deficit budget for 2023-24.
Our commitment to fundraising As a registered charity and member of the Fundraising Regulator we are committed to the highest standards, adhering to the Fundraising Code of Practice, monitoring our fundraisers and those we work with and complying to charity and other associate laws and regulations.
F ina ncing ou r ca re
F ina ncing ou r ca re
Income generation
Special gifts that keep on giving • 680 supporters donated through a regular gift each month, totalling £79,887
• 70 people remembered Trinity Hospice and Brian House through a gift in their Will, raising £2,274,362
• 304 businesses across the Fylde coast and beyond chose to support local hospice care • 432 supporters and community groups organised their own fundraising events and challenges, raising a collective total of £349,398
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We are incredibly grateful for another year of exceptional support from our friends at The Kentown Wizard Foundation. During 2022-23 they once again sponsored two of our flagship events, Blackpool Night Run and Blackpool Santa Dash, with a total grant of £20,000.
F ina ncing ou r ca re
F ina ncing ou r ca re
Grants & Trusts
This includes a special gift of £1,000 which was given out to lucky event participants on the start line of Blackpool Santa Dash by way of three £250 cash prizes and five £50 Smyths Toys vouchers. Not only was it a wonderful way for the Foundation to support its community, but it was also a wonderful Christmas surprise for eight people who support our charity though our events. With generosity from The Kentown Wizard Foundation, and that of the hundreds of people who took part in these two events, we raised an incredible £94,903 for our dedicated children’s hospice. The Kentown Wizard Foundation has long been a supporter of Brian House, and we are privileged to work with them to put on hugely popular events and provide expert support to our area’s most fragile children.
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With our fundraising back in full swing and community groups, businesses and individuals keen to support our work, our fundraising efforts have returned to pre-covid levels quicker than we anticipated. This has allowed us to embark upon our biggest fundraising challenge yet – an art trail that would raise vital funds from our local community and businesses while celebrating our hometown and engaging local families in a fun and interactive way. The earlier stages of the art trail involve securing corporate sponsorship for the trail, its associated Learning Programme and each Elmer sculpture that forms the trail, and as such we were expecting a downturn on some of our established corporate events such as the Fylde Coast £50 Challenge. However, early
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planning of this £50 challenge suggests there is as much interest in this event as in previous years. The art trail also provides us with the opportunity to engage with schools across Blackpool, Fylde and Wyre through the Learning Programme, giving us the chance to establish, or re-establish, links with schools keen to fundraise for Brian House after the trail has ended. Our Friends of Trinity Hospice Groups continue to be exceptional ambassadors for our charity, fundraising
through multiple events across our community and spreading the word about the people we support and the difference our community makes to them.
FI ina mproving ncing ou r ca effectiveness re
FCompassionate ina ncing ou r ca carere & su pport
Supporting our charity to provide excellent care
We have continued to personally thank incredible people who do so much to support our charity, whether it’s an exceptional response to a fundraising appeal or leaving a thoughtful gift in their Will. During our annual Thank-a-thon event alone – where colleagues, volunteers and Trustees spend their evenings ringing supporters during a dedicated week – we contacted 836 people to thank them for their generosity.
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This year, we claimed
£132,000 in Gift Aid
It’s been another exceptional year for our Retail Team as we opened six new shops, including our first dedicated menswear shop, Attire by Trinity Hospice in Lytham and another book and music store in Cleveleys. Each new shop is eagerly anticipated in their communities and sees excellent sales and donation results from the point of opening. Our shops are proving so successful at a time when sustainable fashion is highly sought and pressures on the cost of living are driving people to look for cheaper alternatives on the high street.
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F ina ncing ou r ca re
F ina ncing ou r ca re
Our retail activities
More than
£113,000
Our retail teams processed more than
bags of items were donated
£434,000 donated items
We have been using our shops to raise awareness of Brian House as the only children’s hospice on the Fylde coast, and have a plan to open more Brian House branded shops in the coming year.
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TOTAL £11,146,387
Income 2022-23 1
Adult In-patient Unit
£3,152,736
2
Living Well Service
£244,040
1
Donations (including Friends groups)
£2,548,377
3
Brian House
£1,308,162
2
Legacies
£2,131,063
4
Lymphoedema
£219,576
3
Shops
£1,982,624
5
Linden Centre
£283,978
4
Lottery
£635,860
6
Schools Link
£22,589
5
NHS (CCG)
£3,364,118
7
Learning & research
£107,361
6
Other funding and income
£850,776
8
Clinical Nurse Specialist team
£2,048,691
7
Investment income
£515,897
9
Hospice at Home
£424,335
8
Department of Health
£203,378
10
Fundraising staff, support and establishment costs and governance
£949,645
11
Trading costs
12
Lottery
£287,301
13
Investment management costs
£117,180
14
Governance Costs
£143,774
TOTAL £12,232,093
F ina ncing ou r ca re
F ina ncing ou r ca re 33
Expenditure 2022-23
£1,837,019
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Working with partners to deliver local priorities We continue to play a central role in the strategic planning for palliative and end of life care across the Fylde coast. There have been several emergent priorities identified during the last year in response to identified needs and it is envisaged that this proactive approach to improvement will continue, aligned with the priorities identified in the developing 2024-2028 Fylde Coast Integrated Strategy for Palliative and End of Life Care. Our ambitions for the year will support this strategy and help to meet the emerging needs to ensure that everyone on the Fylde coast is accessing consistently good palliative and end-of-life care. This includes our work to:
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As our dedicated hospice building in Bispham approaches 40 years old, we’ve begun a feasibility study looking at the building’s suitability for its workforce and patients today and well into the future.
• Develop our Virtual Ward service • Pilot a Single Point of Access Coordination Service
• Move forward with integrated education and training provision and the use of support frameworks
• Drive transformation in the use and effectiveness of Electronic Palliative Care Records to promote timely, integrated and responsive services
• Ensure a more flexible and responsive workforce
with 24/7 access to specialist palliative care support and full 7 day-a-week admissions
• Make better use of data dashboards to enable more efficient and effective targeting of resources to improve palliative care outcomes
• Develop enhanced support for carers and improve the public’s confidence in talking about death and dying through the compassionate communities framework
The aim of our ‘Hospice 2030 and beyond’ project is to develop our existing facilities to enable us to deliver all our current and future services in the most effective and collaborative way possible.
Looking a head
Looking a head
Improving our workspace to support our colleagues
This includes a review of the on-site staff facilities – the needs for which have changed considerably since the hospice first opened in 1985. This will continue our positive efforts to enhance and promote the wellbeing of our colleagues, volunteers and visitors to our hospice. With a project management company identified, we are hopeful that spades may be in the ground sometime in 2024-25.
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We have identified areas in which the care plans for our children could be better formatted, allowing us to address a child’s clinical need as well as their emotional and spiritual needs alongside those of their family. This will allow us to work towards our ambition that all children under our care have an Advanced Care Plan in place, informing medical teams involved in their care to have a proper understanding of key decisions. We also plan to implement consultant and Advanced Clinical Practitioner-led clinics at Brian House allowing families to access their consultant outside of the hospital, and increase the training our staff and volunteers can access at Trinity.
Appreciating our Volunteers for the hours they donate
Raising vital income to support our community
We have now welcomed most of our 650 volunteers back into their role in the hospice or the community following the pandemic – an incredible team of people who are worth £1.4 million to us in the difference they help us to make.
But our other income streams will continue to grow as we work towards growing the number of people who play our weekly lottery, and the percentage of players who either take a second number or tell us to ‘keep the change’ with an increase to their regular payment.
While we shall continue to celebrate them throughout the year, especially during Volunteer Week and Christmas, we will also carry out a review of the volunteering needs of the organisation in order to create a Volunteer Vision and Plan to ensure we are always getting the most out of the time our supporters are willing to donate to our charity.
The excitement for Elmer’s Big Parade Blackpool continues across the hospice and into our community as businesses, schools and organisations are lining up to be part of our town’s first ever large-scale public art trail.
We will increase the stewardship of our supporters, whether they are supporting us at our events, organising their own fundraising activities or buying tickets to our raffles to ensure they know how their generosity is making a huge difference in our area with patient stories and a focus on video case studies.
Growing our retail activities to strengthen our presence After another successful year of getting the Trinity Hospice and Brian House brands on the high street, we have plans to open more charity shops in areas where we know the community can help to support local hospice care. We have set a target of £1 million net contribution for 2023/24. We assess each opportunity for its viability as well as how it would perform against other shops in the vicinity; whether they support charities or are other commercial enterprises. We know that all of our shops boast a professional look and feel, preventing any perception that charity shops have a detrimental impact on the high street.
I mproving Looking a head ou r effectiveness
Compassionate Looking a head ca re & su pport 37
Supporting families through important decisions
Our shops are a window to hospice care in our community, and may be the only interaction someone has with our work. That’s why we will continue to use our shops to spread the positive messages of hospice care.
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Trinity Hospice & Palliative Care Services Low Moor Road, Bispham, Blackpool FY2 0BG Tel. 01253 358881 Web. www.trinityhospice.co.uk Registered Charity No 511009